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zj'm

PreTinger

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p

San Francisco. California
2008

^^^^^ free booklets
for advertisers inter-
ested in business films

This coupon will bring you— free— three booklets you should
have. They give facts and ideas on reaching the most
sought-after film audiences. Your new knowledge will
help you plan your film objective. Will sharpen your judg-
ment. Will help you run your film program successfully.

How TV stations use business

sponsored films is a survey of 529 TV film
directors. Tells time lengths and subject matter they pre-
fer . . . time they give to business films . . . what hours . . .
why they reject some . . . verbatim comments on handling
commercial content, production quality and distribution.
16 pages, illustrated with stills from successful films.

The teen-age market gives facts and charac-
teristics T-bout teen-agers . . . why industry is interested
. . . where \ reach teens with films . . . their reactions . . .
methods ancx. motives of successful companies. 16 pages,
humorously iliMstrated.

The opportunity ^or sponsored films

describes the three channel.^ jf film distribution all com-
panies must use . . . weighs merits of each . . . tells when
you should use each one . . . cites successful programs. 16
pages, illustrated.

JVLOiJiijXvJNl Talking Picture Service, Inc.
Service Bureau 3 East 54th Street, New York 22

You are not obligating yourself in any way.
No salesman will call unless you request.

Name

Title

Company .^

Street

City & State

61- 8S90a

20 West End Ave. (60fh St.) • New York 23, N. Y. . Circle 7-6110

producers of distinguished motion pictures for

industry and television for over 35 years

UOHTS

Brutes

Molarcs

Teners

Seniors

Juniors

Cones

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Masterbeams

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CHIP EQUIPMENT

LIGHTING THE MOTION
PICTURE INDUSTRY SINCE 1921

Century Stands

Flags

Scrims

Dollies

Ladders-Steps

Reflectors

Parallels

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AC & DC Generator Trucks
1600, 1000, 700, 300, 200 Amp. DC
100, 50, 30, 20 Amp. AC

333 V\Aest 52nd Street, New York City, Circle 6-5470

BUSINESS SCREEN MAGAZINE

CASE HISTORY OF A

SUCCESSFUL DOCUMENTARY FILM

*THE VOICE BENEATH THE SEA"

A flramatic, historical record of the laying of the first tranxatlantic telephone cable
W ritten and Prodnced for the
AMERICAN TELEPHONE AND TELEGRAPH COMPANY

THEATRICAL AND NON-THEATRICAL AUDIENCE
ESTIMATED TELEVISION AUDIENCE

7,789,236
27,319,200

SILVER REEL AWARD AMERICAN FILM ASSEMBLY 1957

AWARD HARROGATE, ENGLAND FILM FESTIVAL 1957

® John Sutherland Productions, Inc.

LOS ANGELES

201 North Occidental Boulevard

los Angeles 26, California DUnkirk 6-5121

NEW YORK

136 East 55lh Street
New York 22, New York Plaza 5-1875

9 T H ANNUAL PROD l" C T I O N R E \' I K \V

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the new

The nation's top talent

is housed in the nation's

finest facility to serve your

every audio-visual need:

tv commercials

industry film programs

slidefiLms conventions

closed circuit tv

recording radio

meeting MATERIALS

1058 W. Washington Blvd.
Chicago 7 • SEeley 8-4181

BUSINESS SCREEN

THE INTERNATIONAL BUSINESS JOURNAL OF AUDIO & VISUAL
COMMUNICATION FOR INDUSTRY— EDUCATION AND TELEVISION

9th Annual Production Review Features

National and International Competitions for Sponsored Films 12

Producer and Laboratory Trade Associations 20

Professional Film and Television Groups 24

National Organizations in the Audio- Visual Field 26

Stoi'y -Bored or This Is Business Film'.' by Charles Palmer 56

The New Challenge to American Industry by Wallace A. Ross 46

The Medical Picture in 1958: Films of the Year Reviewed 60

Academy Nominee: SKF's Valued "Psychiatric Nursing" 68

New York Looks to the Future by Nathan A. Ziicker 72

The BBB Gets the Facts: The Story of a Film Survey 75

The 1939 Freedoms Awards to Factual Films: Report 85

The Equitable Previews a Centennial Year Picture 88

The Two-Wheel Bike: Object Lesson for Security 90

Shock Technique: Vista Dome Takes You "Inside" Screen 91

Your 1959 Audio- Visual Calendar of Events 95

The 1959 Prdduction Review Listing Section

Alphabetical Index to Listed Companies begins on page 96

Geographical Index to Regions and Overseas Areas 97

Listings Begin on page 99, continuing through page 160

Television Commercial Producer Supplement & Index 161

Plus: The National Directory of Visual Edlcation Dealers

IN NEW YORK CITY
Robert Seymour. Eastern Manager: 489 Fifth Ave.

Riverside 9-0215 • MUrray Hill 2-2492

IN HOLLYWOOD
Edmund Kerr, Western Manager, 104 So. Carondelet

Telephone: DUnkirk 7-2281

Issue One, Volume Twenty of Business Screen Magazine, published February 27, 1959.
Issued 8 times annually al six-week intervals at 7064 Sheridan Road, Chicago 26,
Illinois by Business Screen Magazine, Inc. Phone BRiargate 4-8234. O. H. Coelln, Ir,.
Editor and Publisher. In New York: Robert Seymour. Ir„ 489 Fifth Avenue, Telephone
Riverside 9-0215 or MUrray Hill 2-2492. In Los Angeles: Edmund Kerr, 104 So. Caron-
delet, Telephone DUnkirk 7-2281. Subscription $3.00 a year: $5.00 two years (domestic);
$4.00 and $7.00 foreign. Entered as second class matter May 2, 1946, at the post office
at Chicago, Illinois, under Act of March 3, 1879. Entire contents copyrighted 1959 by
Business Screen Magazines, Inc. Trademark registered U.S. Patent Office. Address
advertising and subscription inquiries to the Chicago Office of publication.

BUSINESS SCREEN iMAGAZINE

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give you and your
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of top quality in
television commercials
and photograpJiic
illustrations.

a cross section of some of our current customers—

J. Walter Thompson Company
Kelly, Nason, Incorporated
Leo Burnett Company, Inc.
Lake-Spiro-Shurman, Inc.
Young & Rubicam, Inc.
Earle Ludgin & Company
Benton & Bowles, Inc.
Fletcher D. Richards, inc.
Ketchum, MacLeod & Grove, Inc.
Campbell-Mithun, Incorporated
Donahue & Coe, Inc.
Kenyon & Eckhardt, Inc.
Reach, McClinton & Co., Inc.
Gardner Advertising Co.
Hill & Knowlton, Inc.
Dancer-Fitzgerald-Sample, Inc.
Bonsib, Inc.

Mumm, Mullay and Nichols, Inc.
McCann-Erickson, Incorporated
OgiIvy, Benson & Mather, Inc.
Prince & Company, Inc.

N. W. Ayer & Son, Inc.

Cockfield, Brown & Company Limited

Foote, Cone & Belding

Riedl and Freede, Inc.

Compton Advertising, Inc.

Cohen & Aleshire, Inc.

Needham, Louis and Brorby, Inc.

Henderson Advertising Agency, Inc.

Tatham-Laird, Inc.

Rollman Advertising Agency, Inc.

Lennen & Newell, Inc.

Torobin Advertising Limited

H. W. Kastor & Sons Advertising Co., Inc

Fitzgerald Advertising Agency, Inc.

MacFarland, Aveyard & Company

Erwin Wasey, Ruthrauff & Ryan, Inc.

F. H. Hayhurst Co. Limited

Sullivan, Stauffer, Colwell & Bayles, Inc.

The Ralph Allum Company, Inc.

Kudner Agency, Inc.

McKim Advertising Limited

Don Kemper Company, Inc.

Specialists in Visual Selling

NEW YORK: 200 East 56th Street . CHICAGO: 16 East Ontario Street

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The vastly improved sound results
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This permanent location provides
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9TH AXNU.AI. PRonrcTIOX REVIEW

mmm

THE BUSIIVESS HEWSHEEL

Trends and Events That Made News During the Month

— -^

ismMWi

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Join these companies who
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VISXJALSCOI>E

incorporated
103 F»AR« AVENUE

new york, n. y.

Eastman to Spend $61 Million
In Improvements This Year

fi Eastman Kodak Company has
announced plans to invest about
$61 million in company improve-
ments during 1959. The expendi-
tures will be used for improved
facilities at company plants, re-
search laboratories, and offices in
Rochester, N.Y., Kingsport. Tenn..
Longview, Tex., and at various
regional sales divisions and other
units.

Included in the 1959 budget is
about $33 million for the com-
pany's Rochester facilities, includ-
ing the Kodak Park Works, the
Apparatus and Optical Division.
Distillation Products Industries
division, and administrative head-
quarters offices.

The company's 1958 budget for
capital improvements was about
$62 million, approximately 90%
of which was expended. During
the past five years. Kodak has in-
vested more than a quarter of a
billion dollars for additions, re-
placements, and improvements in
its U. S. units. Ijg'

Minnesota's Film Producers
Elect Polfuss '59 President

i< The Film Producers Associa-
tion of Minnesota has announced
the election of Ellsworth Polfuss.
assistant secretary and production
manager. Reid H. Ray Film In-
dustries, Inc., as president. He
succeeds William S. Yale. Empire
Photosound. Inc.

Cliff Sakry. Promotional Films.
Inc.. was re-elected secretary of
FPA of Minnesota and William
Heideman. Anthony Lane Film
Studio.s, Inc., was elected treas-
urer. Thomas Countryman. Tom
Countryman Productions, will
serve as association manager with
Rcid H. Ray. ' &

SVE Reports 22' 2% Gain in
4th Quarter Filmstrip Profits

t-: A gain in lilinstrip piolits of
22'/2% in the fourth quarter of
1958, topped all gains in previous
quarters in 1957 and 1958, ac-
cording to the president's report
for the Society for Visual Educa-
tion, inc. (A subsidiary of Grallex.
Inc. ) .

John C. Keenan. president, in
issuing the rept)rt for SVF. major
producer of 35nuii tilmstrips and
2" X 2" color-slides for churches,
schools and industry since 1919,

cited the company's decision to
concentrate exclusively on film-
strip production and distribution,
and several changes effected in
each, as being largely responsible
for gains in both profits and new
customer business, in 1958.

SVE Audio-Visual Equipment
is now produced and distributed
by Graflex, Inc.. Rochester, New
York. g-

* * *

Golden Screen Awards to Be
Made by Radiant This Year

•*• Annual Radiant Golden Screen
Awards to be presented to the per-
son or persons making the greatest
contribution in the field of both
' still and motion picture projection
have been announced by Radiant
Manufacturing Corp.

The award will consist of an in-
scribed Golden Radiant tripod
screen and a commemorative cer-
tificate. The initial award will be
given during 1959 and will cover
individuals and accomplishments
in both photographic and audio-
visual fields.

A panel of outstanding industry
figures will act as judges and re-
view the names submitted. Ad-
ditional information is available
from Bernard Pilchen. Marketing
Manager. Radiant Manufacturing
Corp.. P.O. Box 5640. Chicago
80. Illinois. 51"

* * *

Prize Theatre Screen Films
From Overseas Now Available

a The Theatre-screen Advertising
Bureau has announced the avail-
ability of prize winning theatre
screen commercials selected at the
5th Annual International Adver-
tising Film Festival. Venice. Italy
for showing to agency and adver-
tiser groups plus merchandising
and advertising clubs.

Most of the winning films were
produced for showing in theatres
in Europe and Latin America
where screen advertising is a major
advertising medium. These Euro-
pean advertisements are consider-
ably longer than most American
theatre or television commercials
and range from one to three min-
utes in duration.

With "soft sell" as the general
format, these award-winning pro-
ductions feature ballet groups,
fantasy sketches, puppets and ab-
stract production plus the use of
symphonic-quality music back-
grounds for etlect. ff

PARTHENON

IMCTl'RES

HOl.l.VWOOI)

(A Reprint)

"What Is a Praducer?"

-K The theatrical film Producer's
.job is to attract people — to the
ticket offices of the theaters.

But the job of the business-film
Producer is to sway people — to
cause them to learn something,
decide something, or feel some-
thing — about his client's product,
operation, or corporate image.
Since this newly implanted "at-
titude" must endure, his vehicle
is not entertainment per se but
interest; his goal is not applause,
but belief. His medium could be
print or speech or art; it hap-
pens to be film.

True, the film medium has cer-
tain unique advantages and the
Producer must know how to ma- ■
nipulate its intricate mechanisms ;
to best effect: he must be able
to procure the several compo- ,
nents of script, cast, photogra- |
phy, edit, score, etc., and shape j
them into an effective film tool '
at a feasible cost. But this part
of his job is gear-shifting and .
throttle-pushing; the business-
film Producer's essential function
is to pin down the client's ob-
jective and figure out how to ful-
fill it.

So he is first an Analyst — |
then a Merchandiser (of skills,
products, ideas, concepts and at-
titudesj — and finally, a Per-
suader. A Swayer — on film.

— Charles P.4lmer

Parthenon works for the
fcillow in.ir i-lients:
Am. Petroleum Institute
Am. Tel. & Tel. Co.
The Borden Company
Connecticut General Life
Convair (Gen. Dynamics)
General Petroleum Corp.
Hilton Hotels
International Harvester
Kaiser Aluminum
Kaiser Chemicals Div.
National Piano

Manufacturers Assn.
Naval Ordnance

Test Station
Socony Mobil Oil Co.
Sundstrand Machine Tool
Western Electric Co.

PARTHENON PICTURES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

BUSINESS SCREEN M .\ G A Z I N E

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245 Wesc 55th Sc, New York 19, N. Y. • PLaza 7-4580

^N CANADA: ASSOCIATED SCREEN INDUSTRIES, Ltd. • 2000 Norlhcliff Avenue, Monlreol, Canada

9 T H ANNUAL PRODUCTION REVIEW

Educational Film Association Reports Over 400
Motion Picture Titles Entered in American Festival

NiKii.s I'OR THi: 19.^9 Anieri-

YES, IT'S TRUE...

ivhat they say about Hollywood

. . . that, more and more, Hollywood is becoming a
center for production of business films.

Experienced sponsors have found that Hollywood's
unequalcd technical facilities, and its large pool of
creative and production talent, make possible the pro-
duction of better films, on faster schedules, and often
at lower cost.

Among the nationally recognized producers of
business films in Hollywood, the firm of GATE &
McGLONE is respected for its uncompromising stand-
ards of quality and its long record of successfully serv-
ing an important list of both eastern and western clients.

CATE^//.^M^GLONE

1521 Cross Roads of the World, Hollywood 28, California

-^ can Film Festival, scheduled
for a New York City opening on
April 1st, now total over 400
16mm tilms and more than 100
^.Smm tilmstrips, according to a
report issued by the Educational
Film Library Association, spon-
sors for the event.

Producers and distributors in
the several tilm ticlds will com-
pete for Blue Ribbon Awards in
the thirty-two categories covering
the major areas of education and
information, art and culture, reli-
gion and ethics, business and in-
dustry, and health and medicine.

Jurors for each category are
being selected for their specialized
•experience and knowledge, but the
screening sessions will be open
also to anyone interested in audio-
visual education and the use of
ICimiii lllms and lllmstrips in any
field.

Outstanding hlms in each cate-
gory will be selected by pre-
screening committees for showing
at the Festival in New York on
April 1-4. 1959. Jurors will view
and appraise the films on the first
three days of the Festival. Final
results will be announced at the
Award Banc|uet on Friday. April
3. The winning films will be
screened on Saturday, April 4.

The announced purpose of the
American Film Festival is to give
recognition to high quality in non-
theatrical films and tilmstrips and
to improve the level of production
in the audio-visual field.

In addition to the four days of
intensive screening at the Festival,
there will be discussion programs
in the evenings, as well as informal
social gatherings. Full information
about the program of the Ameri-
can Film Festival may be obtained
from the Educational Film Li-
brary Association at 2.50 West 57
Street. New York 19. H'

Orient is Subject of New
Travel Film by Swissair Line

.'V A new entry in the field ol
travel films is Asia Unlimited
(30 min.. color), sponsored by
Swissair, the national airline of
Switzerland.

Along with scenes of life in
Pakistan. India. Thailand. Japan,
Hong Kong and Manila, viewers
get a short lesson in the sociology
of oriental people. Distribution
of the film is through Modern
lalking Picture Service. 'Jf

Western NAVA Conference
April 9-12 in Victoria, B. C.

Victoria. British Columbia, has
been selected as the site for the
Western Conference of the Na-
tional Audio-Visual Association,
according to Max H. Rarig. Rarig
Motion Picture Co.. Seattle, chair-
man of the conference committee.

The conference meets April 9-
12. just prior to the national con-
vention of the Department of A-V
Instruction of NEA in Seattle.
April 13-16.

A program of speakers and con-
sultants is being drawn from the
ranks of both audio-visual industry
and a-v consumer groups. The
conference is being arranged to
allow full opportunity for contacts
and discussions between key
groups, and between a-v dealers
and their suppliers.

Assisting Rarig in setting up the
conference are members of the
NAVA Western Conference Com-
mittee, including P. H. Jaffarian.
Audio-Visual Center. Inc.. Seattle:
Ty Sidener. McCurry-Sidener Co..
Sacramento; John Moore. Moore's
Motion Picture Service. Portland;
John Ellingson. Inland .'^udio-Vis-
ual Co.. Spokane; and Peter Allin-
ger, Viewsound Supplies, Van-
couver. H*
* * *

Midwest Photo Specialists
To See Special Film Program

A motion picture program re- \
viewing new medical and scientific
films will be a highlight of the first
Midwestern Sectional Meeting of
the Biological Photographic Asso-
ciation April 24-26 at the Univei-
sity of Iowa.

Attending the meeting will be
photographic specialists in medi-
cine, dentistry, biology and othei
sciences representing medical and
dental schools, hospitals, research
institutions and science centers
from Canada and nine midwestern
states.

Besides the motion picture pro-
gram, a salon of color and black-
and-white photographs will feature
displays of clinical and specimen
p h o t og r a p h y . photomicrography
and natural science. H'

Heinz Film An Award-Winner

;^ Liitlc Skiier's Big Day, spon-
sored by the H. J. Heinz Co., was
one of the award-winners in the
7th International Festival of
Mountain and E.xploration films
held recently in Trento. Italy. Q'

BUSINESS SCREEN M A G .\ Z I N E

for
MANAGEMENT
DEVELOPMENT . . .

"SUPERVISOR
TRAINING ON HUMAN
RELATIONS" —

eight sound filmstrips
in black and white with

leader's manual and
follow-up material.

use the

double barreled impact

of //7ms for training . . . for instance . . .

Here are ready-made films for SALES
TRAINING

"AGGRESSIVE SELLING"— eight sound
filmstrips in black and white on
basic selling techniques.
Leader's manual included.

"SELLING IS MENTAL"— six sound
filmstrips in color on selling
people. Manual outlines
eighteen meetings.

"BUSINESS LIFE INSURANCE"—
four sound color film-
strips designed to
develop life

insurance agents into
effective salesmen
of Business
Life Insurance.
^^^^ Leader's

^\ .^H^^ ^l^^H Manual.

DISTRIBUTED BY:

PRODUCED BY:

BETTER SELLING BUREAU

6108 SANTA MONICA BOULEVARD, LOS ANGELES 38, CALIFORNIA

Hacket Pictu^el,

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WE ALSO TAILOR FILMS TO YOUR SPECIFIC hJEEDS

9 T H .A. N N U A L P R O D U C T I O \ REVIEW

AWARD COMPETITIONS FOR BUSINESS FILMS

FREEDOMS FOUNDATION AWARDS

Sponsored by the Freedoms Foundation
Valley Forge, Pennsylvania

Closing Date for Entries: Novennber, 1959

Categories: Consideration is given to all films
produced or released during 1959, which are
aimed at building a better understanding of
the American Way of Life.

Awards: A distinguished jury of State Su-
preme Court jurists and other eminent citizens
selects one film for the top award and approxi-
mately 10 others for the George Washington
Honor Medal recognition. Awards will be
announced at Valley Forge on February 22,
1960.

To Nominate: Nomination forms are avail-
able from Freedoms Foundation, Inc., at
Valley Forge, Pennsylvania, attn : Dr. Kenneth
Wells or W. C. (Tom) Sawyer. »■

17TH ANNUAL
SAFETY FILM CONTEST

Sponsored Jointly by

The Canadian Association for Adult

Education,

The Canadian Film Institute,

The Canada Foundation

Managkment Committee: Consists of repre-
sentatives from each of the sponsoring organi-
zations plus technical advisers, who are asso-
ciated with the film making industry in Can-
ada.

Chairman: Charles Topshee.

Manager: Canadian Film Institute, 142 Sparks

Street, Ottawa 4, Ontario.

Categories : A new category has been added
for this year's competition. Awards will be
given for films produced for TV and filmed
TV commercials. Other categories are:
Theatrical, shorts and features; Non-Theatri-
cal, arts and e.xperiment, children's general
information, public relations, sales and promo-
tion, training and instruction, travel and rec-
reation. Films released during 1958 are
eligible for award. Competition closes Feb-
ruary 2cS, 1959.

Awards: Amateur Trophy of the Association
of Motion Picture Producers and Laboratories
of Canada, the Award for the Canadian Film
of the Year, an Award of Merit for each cate-
gory. No Honorable Mention will be offered
in this year's competition. \^

EDINBURGH INTERNATIONAL

FILM FESTIVAL

Edinburgh, Scotland
June and July, 1959

Entry Information: Selection of U.S. films
for entry in this Festival are being handled
by the Committee on International Non-
Theatrical Events (CINE), formed for the
purpose of coordinating U.S. entries in over-
seas Film Festivals. For complete entry data
and instructions, contact Harold Wigren, Co-
ordinator, Committee on International Non-
Theatrical Events, 1201 Sixteenth Street,
N.W., Washington 6, D. C. 9

VENICE INTERNATIONAL

EXHIBITION OF

CINEMATOGRAPHIC ART

Venice, Italy
September, 1959

Categories: Four Festivals on Art, Children's,
Documentary, and Short Subjects.

Entry Information: Selection of U.S. films
for entry in the Venice Festivals are being
handled by the Committee on International
Non-Theatrical Events (CINE), formed for
the purpose of coordinating U.S. entries in
overseas Film Festivals. For complete entry
data and instructions, contact Harold Wigren,
Coordinator, Committee on International Non-
Theatrical Events, 1201 Sixteenth Street,
N.W., Washington 6, D. C. ff

FESTIVAL OF FILMS IN THE

SERVICE OF INDUSTRY

Harrogate, England

April 21-24, 1959

(Entries closed in January, 1959)

Note: Selection of U.S. films for entry in this
Festival was the responsibility of the Commit-
tee on International Non-Theatrical Events
(CINE ), formed for the purpose of coordinat-
ing U.S. entries in overseas Film Festivals.
For information regarding entries in future
Festivals, contact Harold Wigren, Coordina-
tor, Committee on International Non-Theatri-
cal Events, 1201 Sixteenth Street, N.W., Wash-
ington 6, D. C. S"

Special Note: Sponsors who submitted films
to CINE for the Harrogate Festival also re-
ceived consideration for showings at Edin-
burgh and Venice.

VANCOUVER FILM FESTIVAL

Sponsored by the Vancouver Festival Society

Vancouver, B.C., Canada

August 3 to 15, 1959

Deadline -for Entries: May I

Festival Categories

Feature Length Fictional Films: Films with a
running time of 50 min. or longer, primarily
intended for entertainment.

Documentary Films: Fine Arts; Science (Med-

(CONTINUED ON PAGE E1GHTEEN|

ROGER WADE PRODUCTIONS INC.

I)t'lieves tlial llic tii()>t successliil motion pictures comLiiic the
realLsm of IInc action with the attention holding values of
animation.

These successful films illustrate this concept:

"For All Time",

eeiitciiiiiai motion picture produced for

llic Mipiilalih- Life Assurance Society of the U. S.

1)V Roger Wade Productions Inc.

"Security Regained",

pnidtieed lor ihe First National City Bank
by Roger Wade Pio<lnetions Inc.

"Song of the iron Rood".

produced lor the Xssocialed llailniads ol f\e\\ .lersev
1j\' lioger Wade l'r()(ln(li<in> Inc.

Why not give us an opportiniily to show you how a lihn i-aw
he used to stimulate action in the fields of sales. Iraiiiin^. >ale-.
promotion, advertising, and puhlie relations.

Can or nritr Ro,-r Wa.U- a, R Q G E R I W A D E P R D U C T I N S I N C .

15 West 46th Street, New York 36, N. Y. Circle 5-3040

,l,c

II'

cits

iSSOCIAIIONl

BUSINESS SCREEN MAGAZINE

international marketing organization

specializing in the film medium

ALEXANDER FILM CO,

( )nf (irf^anization

fif'livering romprehensive service —

writini;. [proilucing. dislriljiitini;

and iiicrciiandising

lilnis lor aii\ visual selling pnigraiii.

• industrial film production
• public relations film production

• public relations film distribution
TV film production

• theatre-screen commercial film production
theatre-screen commercial film distribution

• complete color laboratory facilities

* field merchandising services

Representatives in \en- ) yrA", Detroit^
leit'/and. Chirafio, St. Louis., Los Angeles.,
•oltlr^ San Franeisfa. Tul-^a. Mexico ('.ity.,

San ,lnnn ami ItU) ntlier rities.

Alexander

FILM CO. .

OLOIiAOO SPSINGS, COLOItDO

9TH ANNUAL PRODUCTION REVIEW

WOithe members of the

ICILM

i rpRODUCERS
■pSSOCIflTION

'-J F NEW YORK

are pledged to provide you
with the utmost in
Quality, Responsibility,
and Service.

MEMBERS

AUDIO PRODUCTIONS, INC,

JOHN BRANSBY PRODUCTIONS, LTD.

CARAVEL FILMS. INC,

CRAVEN FILM CORP.

DYNAMIC FILMS. INC

PETER ELGAR PRODUCTIONS, INC.

ELLIOT. UNGER & ELLIOT. INC

FILMWAYS, INC.

FORDEL FILMS, INC,

WILLIAM J. GANZ CO., INC.

GERALD PRODUCTIONS. INC.

GRAY O'REILLY STUDIO

KLAEGER FILM PRODUCTIONS. INC.

ROBERT LAWRENCE PRODUCTIONS, INC.

MPO PRODUCTIONS, INC.

NATIONAL SCREEN SERVICE CORP.

OWEN MURPHY PRODUCTIONS. INC

PATHESCOPE COMPANY OF AMERICA. INC.

ROBERT YARNALL RICHIE PRODUCTIONS, INC.

SARRA, INC

FLETCHER SMITH STUDIOS, INC.

SOUND MASTERS. INC,

HENRY STRAUSS & CO., INC.

BILL STURM STUDIOS. INC.

TVS FILM GRAPHICS. INC.

TRANSFILM, INC,

VAN PRAAG PRODUCTIONS. INC.

VPI PRODUCTIONS. INC.

ROGER WADE PRODUCTIONS, INC.

WONDSEL. CARLISLE & DUNPHY, INC.

ASSOCIATE MEMBERS

THE ANIMATION EQUIPMENT CORP.
E. J. BARNES & CO.. INC.
THE CAMERA MART. INC.
CAMERA EQUIPMENT CO., INC.
CINEFFECTS, INC,
COLOR SERVICE CO
CONSOLIDATED FILM INDUSTRIES
DU ART FILM LABS, INC,
EASTERN EFFECTS, INC.
FLORMAN & BABB, INC.
GOLD MEDAL STUDIOS, INC,
MECCA FIIM LABS, INC,
MOVIELAB FILM LABORATORIES, INC.
PATHE LABORATORIES, INC.
PRECISION FILM LABORATORIES
PREVIEW THEATRE, INC.
PRODUCTION CENTER, INC.
REEVES SOUND STUDIOS, INC.
S.O.S CINEMA SUPPLY CORP.
TERMINI VIDEOTAPE SERVICES, INC.
TITRA FILM LABS, INC.

f CILM
'PRODUCERS
■nSSOCIflllON

OI New VORK

39 BROADWAY, NEW YORK 6

WHITEHALL 3-7376

FILM AWARDS

(also see pages 12, 14 and 16)
(CONTINUED FROM PRECEDING PAGE)

ical. Nature Study, Agriculture ) ; Industry
& Commerce ; Religious ; Travel ; Instruc-
tional and Didactic; Health & Welfare;
Sociology.

Children'fi Films: Entertainment; Educational.

Experimental and Avante-Garde: Films of an
experimental, ab.stract or surrealist nature.

Animated Films: All Types.

Note: Films produced for television may be
entered in the above categories where ap-
propriate.

Qu.ALlFirATlON8: Films must have been re-
leased since January 1. 1957, e.xcept Canadian
or American films, which must have been re-
leased since January 1, 1958. Foreign-lan-
guage films should have "English sub-titles, or
be accompanied by synopsis or script in Eng-
lish. All Feature films must have English
sub-titles unless specifically excepted. Festival
is open equally to IGmni and liSmni films.

Entry: Entrants must pay transportation
charges and insurance on films, and must
meet all customs requirements. Each film
must be clearly identified by title, running
tim.e, number of reels, point of origin, aspect
ratio. Films and publicity material should be
addressed to The Vancouver Film Festival.

Awards: Plaques will be awarded to winning
entries in the Documentary, Children's Experi-
mental and Avante-Garde and Animated iilms
categories. Festival Certificates will be pre-
sented to producers of all films selected for
showing at the Festival. Additional special
certificates of merit may be awarded at the
discretion of the .iudges. Feature length iilms
will not be competitive in the 1959 Festival.

For Additional Information: Contact Miss
M. G. Talbot, Executive Secretary. Vancouver
Film Festival Committee, Rooms 7 and 8,
Hotel Vancouver. Vancouver, B. C, Canada. B'

VANCOUVER FESTIVAL SOCIETY

Film Festival Committee

Office: Rooms 7 and 8. Hotel \'ancciuver, \'an-
couver 1, B. C, Canada.

Officers: J. D. Patterson, rhnirmdn; Miss M.
G. Talbot, executive secret anj.

Members: J. G. Roberts, R. Pearce, K. Wil-
liams, 0. H, Horradaile, F. R. Crawley, S.
Fo.x, Miss C. Firth.

Purpose: To bring togethei- the best feature
and documentary film productions from around
the world, in an effort to increase interest in
and appreciation of the complex art of film-
making through the works of outstanding pro-
ducers and directors; to establish regulations
regarding entries and judging of motion pic-
tures submitted for the annual Vancouver Film
Festival.

1959 Activities: The Vancouver Film Festival
of the Vancouver Intern.ntional Festiv;U, Au-
gust 3 to 15, 1959. ©■

CINE

COMMITTEE ON INTERNATIONAL

NON-THEATRICAL EVENTS

(Coordinating U.S. Entries In Overseas Film
Festivals)

Business and Industry Subcommittee

Office (of the Coordinator!: 1201 Sixteenth
Street, N.W., Washington (i, D. C.

Officers: Stanley Mcintosh (Motion Picture
Association of America), chairman; James
Barker (Capital Film Laboratories, Inc.i.
vice-cliairman; Ralph L. Hoy (Aluminum
Company of America), vice-cliairman; Dr.
Harold Wigren ( Department of Audio-Visual
Instruction, National Education Association),
coordinator.

Other Members: Eyre Branch (Standard Oil
Company of New Jersey i ; Dr. Kenneth Chris-
tianson ( Educational Television and Radio
Center) ; 0. H. Coelln i Business Screen Maga-
zine); Ralph Creer (American Medical Asso-
ciation ) ; John Flory ( Eastman Kodak Com-
pany ) ; Dr. Anna Hyer (D.A.V.I., National
Education Association): Miss Emily Jones
( Educational Film Library Association) ; Rev.
Donald Kliphardt ) National Council of
Churches of Christ in U.S.A.) ; Very Rev.
Msgr. McCormaek (Supt., Baltimore Paroch-
ial Schools); Frank Neusbaum (Pennsylvania
State University) ; Willis H. Pratt, Jr. ( Amer-
ican Telephone & Telegraph Company ) : Reid
H. Ray (Reid H. Ray Film Industries, Inc. i :
Frank S. Rollins. Jr. ( E. R. Squibb & Sons i :
Dr. Zalmen Slesinger (American Association
for Jewish Education ) ; Dr. Don Williams
(Syracuse University).

Purpose: CINE is a committee of individuals
acting in the public interest on behalf of the
U. S. non-theatrical film industry to simplify
and to improve the selection process for send-
ing motion pictures to foreign film festivals.

1959 Activities: CINE has been asked by
festival authorities and has agreed to coordi-
nate entries for the following three film festi-
vals in 1959: il) Festival of Films in the
Service of Industry, Harrogate, England,
April 21-24, 1959; i2i Edinburgh Interna-
tional Film Festival, Edinburgh, Scotland,
June and July, 1959; (3) Venice International
Exhibition of Cinematographic Art, Venice.
Italy, September. 1959. \§'

IBiiiiii iiOLF FII.IV1.S

"ST. AIVDREWS, CRADLE OF UDLF"

iiiid

"FIflST WORLD AMATEUR TEAM

i;HAMI'IDN.'iHIP"

— in Color and Sound —

Newest USGA picture, filmed at St.
Andrews. Write for free catalog of
nine Official golf films.

• RENTAL OR SALE •

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165 W. 46th St. • New York 36, N. Y.
Dept. K • PLaza 7-6600

BUSINESS SCREEN M .A G A Z I N E

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814

»^^^ww

PRODUCER ^LABORATORY TRADE ASSOCIATIONS

AMERICAN ASSOCIATION

OF FILM PRODUCERS, INC.

Office: 7064 Sheridan Road, Chicago 26. Illi-
nois. Address : Executive Secretary.
Officers: Mercer Francisco (Francisco
Films), pi-esidcnt : James Kellock (Wilding
Picture Productions, Inc.), vice-preaident ;
Mervin LaRue ( Mervin LaRue, Inc.), treas-
urer. Lawrence Mominee (Atlas Film Corpo-
ration) ; Frank Balkin ( Reid H. Ray Film
Industries): Charles Beeland (Charles Bee-
land Films), directors-at-large.

Purpose: By mutual cooperation to educate
business, government and institutional groups
to the advantages and values of films and re-
lated audio-visual aids; to foster and promote
continued ethical relationships in all matters
between producers and clients ; to advance the
creative and technical arts and crafts of this
specialized industry in which member com-
panies serve.

Publications: A news-letter for all member
companies is being initiated as part of a re-
activated 1959 program; cooperation with
civic groups under way; a Code of Ethics
adopted by the organization is universally rec-
ognized as .setting high standards within the
industry and among its clientele.

Member Companies: Atlas Film Corporation:
Beeland Films; Cinecraft Productions; Con-
dor Films; Francisco Films: Mervin W. La-
Rue. Inc.; Producers Film Studios; Reid H.
Ray Film Industries; Sarra, Inc.; Wilding
Picture Productions.

Meetings: Monthly meetings are planned dur-
ing 1959. 9

INTERNATIONAL SCREEN

PUBLICITY ASSOCIATION

Office: 11 Hill Street, London, W. 1, England.
Contact: Lionel Gale, general secretary.

Officers: Jean Mineur (France), president;
Friedrich-Georg Amberg (Germany), Gerard
Holdsworth (Great Britain), Massimo Momi-
gliano (Italy), vice-presidents.

Members: Chas. E. Blanks Pty. Ltd. (Aus-
tralia); Belgique Cine Publicite (Belgium);
The Cyrenaica Cinema Co. (Cyrenaica); Ber-
genholz Film (Denmark) ; Soumi-Filmi Oy
(Finland); Jean Mineur Publicite (France);
Deutsche ISPA Arbcitsgemeinschaft (Ger-
many); Rank Screen Services Ltd. (Great
Britain); Cefima-Film (Holland); United
Film Makers (India); Organizzazione Pubbli-
citaria Schermo, S.P.A. (Italy); Ellaby de
Mexico ( Mexico, Colombia, Venezuela ) ; Sma-
film S A (Norway); AB Svensk Filmindustri
(Sweden) ; Central-Film (Switzerland) ; Film-
lets (S.A.) Ltd. (Union of South Africa, Brit-
ish East Africa, Portuguese East Africa,
Rhodesia and Nyasaland, South-West Africa).

Purpose: To develop members' business in
foreign countries and in their own countries,
and to exchange information, ideas, film
scripts, publications and all other matters of
interest to members. To represent and pro-

National & International Organizations
of Film Producers and Laboratories

mote interest and advancement of members
both in their own countries and abroad.
Meetings: Executive Committee meetings
held quarterly. 1959 Annual General Meeting
in September in Munich, Germany.
1959 Activities: The 6th International Ad-
vertising Film Festival, June 9-13, Cannes,
France. (Joint spon.sor with International
Screen Advertising Services). 9

FILM PRODUCERS ASSOCIATION

OF NEW YORK, INC.

Office: 39 Broadway, New York 6, N. Y.

(WHitehall 3-7376).

Executive Secretary: To be announced.

Public Relations: Wallace A. Ross, 15 East
48th Street, New York 17, N. Y. (Plaza
1-1920).

Officers: Nathan Zucker (Dynamic Films,
Inc.), president; Lee Blair (Film Graphics,
Inc.), e.recutive vice-president; Judd Pollack
(MPO Productions, Inc.), first vice-president;
Robert Crane (Color Service, Inc.), second
vice-president representing associate member
companies; Henry Strauss (Henry Strauss &
Co., Inc.) secretary; Edward J. Lamm (,Path-
escope Company of America, Inc.), treasurer.
Directors: Above officers and Stephen Elliot,
(Elliot, Unger & Elliot, Inc.); Robert L.
Lawrence (Robert Lawrence Productions,
Inc.); Walter Lowendahl ( Transfilm, Inc.);
Peter J. Mooney (Audio Productions, Inc.);
David I. Pincus (Caravel Films, Inc.); F. C.
Wood, Jr. (Sound Masters, Inc.).

Past Presidents: Peter J. Mooney (Audio-
Productions, Inc.) ; Walter Lowendahl (Trans-
film, Inc.); Leslie Roush (Leslie Roush Pro-
ductions, Inc.); Robert L. Lawrence (Robert
Lawrence Productions, Inc.) ; Harold E.
Wondsel (Wondsel, Carlisle & Dunphy, Inc.).

Members (As of Feb. 1, 1959): Audio Pro-
ductions, Inc.; John Bransby Productions,
Ltd.; Caravel Films, Inc.; Craven Film Corp.;
Dynamic Films, Inc.; Peter Elgar Produc-
tions, Inc.; Elliot, Unger & Elliot, Inc.; Film-
ways, Inc.; Fordel Films, Inc.; William J.
Ganz Co., Inc.; Gerald Productions, Inc.;
Gray-O'Reilly Studio, Klaeger Film Produc-
tions, Inc.; Robert Lawrence Productions,
Inc.; MPO Productions, Inc.; Owen Murphy
Productions, Inc.; National Screen Service
Corp.; Pathescope Company of America, Inc.;
Robert Yarnall Richie Productions, Inc.;
Sarra, Inc.; Fletcher Smith Studios, Inc.;
Sound Masters, Inc.; Henry Strau.ss & Co.,
Inc.; Bill Sturm Studios, Inc.; TV and Film
Graphics, Inc.; Transfilm, Inc.: Van Praag
Productions, Inc.; VPI Productions, Inc.;
Roger Wade Productions, Inc.; Wondsel, Car-
lisle & Dunphy, Inc.

Purpose: At monthly meetings and through
active committees, this organization works to
advance the motion picture production indus-
try in all its branches; to establish and main-
tain a high standard of ethics among produc-
ers, their employees, their suppliers and their

clients; to distribute accurate information
with regard to technical improvements ; to
advise the general public on the importance
of the film industry in the nation's economy;
to encourage responsible people to enter the
industry; to promote, stabilize and coordinate
all elements of the industry.

Associates: In 1958 the organization voted to
open its ranks to Associate Members from
other segments of the motion picture industry
with whom the future of film production is
identified, reserving the privilege of a vote on
matters pertinent to producers alone.

Associate Members: The Animation Equip
ment Corp.: E. J. Barnes & Co., Inc.: The
Camera Mart, Inc.; Camera Equipment Co.,
Inc.; CinefFects, Inc.; Color Service Co.; Con-
solidated Film Industries: Du Art Film Labs,
Inc.; Eastern Effects, Inc.; Florman & Babb,
Inc.; Gold Medal Studios. Inc.; Mecca Film
Labs, Inc.; Movielab Film Laboratories, Inc.;
Pathe Laboratories, Inc.; Precision Film Lab-
oratories; Preview Theatre, Inc.; Production
Center, Inc. ; Reeves Sound Studios, Inc. ;
S.O.S. Cinema Supply Corp.; Termini Video-
tape Service, Titra Film Labs, Inc.

19.59 Activities: Events ahead are to include
a Showcase of TV Commercials and Tech-
niques for advertising agencies and their .
clients ; a speakers bureau ; screenings for J
members and clients of outstanding film pro-
ductions, both theatrical and non-theatrical;
open meetings on important film developments ;
stabilization of industry-wide labor relations J
through a permanent labor relations commit- |
tee; and a campaign for the authentic recog- '
nition of achievements in the industrial film
field. m-

FILM PRODUCERS ASSOCIATION

OF MINNESOTA

Officers: Ellsworth Polsfuss (Reid H. Ray
Film Industries), president; Cliff Sakry (Pro-
motional Films, Inc.), secretary; William
Heideman (Anthony Lane Film Studios, Inc),
treasurer; Tom Countryman (Thos. Country-,
man Film Productions), manager; Reid H.
Ray (Reid H. Ray Film Industries), manager,
2-year term; Ralph Perry i Film Productions
Co.), manager, 1-year term.

Members: Anthony Lane Film Studios; Con-
tinental Films; Thos. Countryman Film Pro-
ductions; Empire Photosound, Inc.; Film Pro-
ductions Co. ; George Ryan Films, Inc. ; Grif-
fith B. Wren Films, Inc.: Promotional Films,
Inc.; Reid H. Ray Film Industries, Inc.

Purpose: The advancement of the arts and
crafts of film production, for improved client
relations and the e.xchange of technical infor-
mation.

Meetings: Every third Monday each month,
6:30 p.m., Normandy Room, Minneapolis.

UNIVERSITY FILM
PRODUCERS ASSOCIATION

Office (of the Secretary): Daisy K. Sickles,

(CONTINUED ON PAGE TWENTY-TWO)

BUSINESS SCREEN MAGAZINE

TECHNICOLOR SERVES THE WORLD

with a complete line of color release prints

Through its world-wide facilities, Technicolor answers the
need of every theater by supplying a complete variety of
release prints from Technirama, 65mm, Vistavision, Full
Aperture, Reduced Aperture, Cinemascope Aperture, Cin-
erama, Successive frame, and 16mm negatives.

TECHNICOLOR CORPORATION • TECHNICOLOR LTD. • TECHNICOLOR I TALI AN A Techmcoio, is a Registered Trade,

9TH ANNUAL PRODUCTION KEVIEW

PRODUCER^LABORATORY TRADE ASSOCIATIONS

(CONTINUED FROM PAGE TWENTY)

c o Department of Photography, Ohio State
University, Columbus 10, Ohio.

Officers: John Moriarty (Purdue Univer-
sity), president; Charles N. Hockman (Uni-
versity of Oklahoma), vice-president; Daisy
B. Sickles (Ohio State University), secretary;
Oscar E. Patterson ( University of California
at Los Angeles), treasurer.

Committees: Sherman A. Wilson, Herbert E.
Farmer, co-chairmen, CiOTiculuni ; Stanley E.
Nelson, Nomenclature; Charles N. Hockman,
Pi(l>lic Relation.^; Floyd G. Walters, Equip-
ment; ,]. B. Watson, Jr., Personnel; Jacques
Van Vlack, Television; Frank R. Paine, Mem-
l>ersliip; Robert W. Wagner, Puljlications; Don
G. Williams, International Relations; Frank
Neusbaum. Festivals and Contests; Hugh M.
Mix, Distribution; Jesse L. Senn, Malcolm
Fleming, co-chairmen. Tliirteentli Annual
Conference.

Publications: The quarterly Journal of the
University Film Producers Association (sub-
scription to non-members $2.00 per year).
Other special reports and paper.s published at
intervals for member guidance, including a
recent International Calendar of Film Festi-
vals. The Association is represented annually
at Film Festivals and at the International
Schools of Cinema Meetings.

Annual Conference: Thirteenth Annual
Conference to be held August 16-'20, 1959, at
Purdue University, Lafayette, Indiana. I|f'

INTERNATIONAL SCREEN
ADVERTISING SERVICES

Founded, 1953

Office of the Secretary: 15 Berkeley Street,
London W. 1., England.

Officers: Jacques Zadok (Cinema et Publi-
cite, France), president; Dr. E. Martini Mauri
(SIPRA S.p.A., Italy), vice-presideyit ; Fritz
Rothschild ( Deutsche Commerciale Filmwer-
bung G.m.b.H., Germany), vice-president; Er-
nest Pearl ( Pearl & Dean Overseas Ltd.,
London), founder president; Peter Taylor
( ISAS ), secretary.

Members: Lowe Argentina S.A.I.C. (Argen-
tina); Filmads Proprietary Ltd. (Australia);
Osterreichifiche Werbegesellschaft, Komm.
Ges. (Austria); Publi-Cine (Belgium); Emel-
co Chilena (Chile); Corafilm (Colombia);
Cine-Sistema S.A. de Cube (Cuba) ; Guten-
berghus Reklame Film (Denmark); Societe
de Publicite S.A.E. (F]gypt); Publicity Office,
Press & Information (p]thiopia); Fiiilandia
Kuva Oy (Finland); Cinema ct Publicite
(France); Deutsches Commerciale Filmvver-
bung Gmbh (Germany); Pearl & Dean Over-
seas Ltd. (Great Britain) ; Bureau voor Thea-
tre Reclame (Holland); Blaze Advertising
Service (India & Ceylon); Iraq Screen Ad-
vertising Ltd. (Iraq)'; SIPRA S.p.A. (Italy);
Cine-Sistema S.A. de Mexico (Mexico) ;
Screens Advertising Ltd. ( New Zealand ) ;
Sverdrup Dahl A S (Norway); Belarte (Por-
tugal ) ; Ale.xander Films S.A. Pty. Ltd. ( South
Africa); Movierecord S.A. (Spain); Associa-
tion of Theatre Screen Advertising Companies
(United States of America).

National & International Organizations
of Filnn Producers and Laboratories

Purpose : The promotion and development of
cinema screen advertising internationally and
the promotion of interests of screen advertis-
ing contractors on an international level. The
organization also provides a central informa-
tion service for its members, and promotes
trade among them by pooling distribution
facilities.

1959 Activities: The 6th International Adver-
tising Film Festival, June 9 through 13,
Cannes, France. Regular meetings dealing
with problems of international screen adver-
tising, particularly in the light of the estab-
lishment of the European Common Market and
subsequent operation of the Free Trade Area.

ASSOCIATION OF
CINEMA LABORATORIES. INC.

Office: KM N. Wacker Drive, Chicago 6. 111.

Officers: George W. Colburn (George Coll)urn
Laboratory), President; G. Carleton Hunt
(General Film Laboratory), Vice-President;
Dudley Spruill (Byron, Inc.), Secretary; Kern
Moyse (Peerless Film Processing Corp.),
Treasurer.

Board of Directors: Floyd Weber; Byron
Roudabush ( Byron, Inc. ) ; Sidney Solow ( Con-
solidated Film Industries ) ; Reid H. Ray
(Reid H. Ray Film Industries) all 2-year
terms. James Barker (Capital Film Lab);
William Smith (Lakeside Laboratory) and
Leon Shelly ( Shelly Films, Canada ) all 1-year
terms. Holdover directors are Louis Feldman
(Du-Art Film Laboratories) and Spence W.
Caldwell ( Caldwell Films Ltd. i .

Meetings: Held semiannually usually in con-
nection with Society of Motion Picture and
Television Engineers conventions, except An-
nual Meeting held in New York during Feb-

Activities: Publication of booklet on "Lab-
oratory Practices on Films for Television" ;
nomenclature terms defined and released peri-
odically; complete Directory of Film Labora-
tories. All available from Association office. ^^

BIOLOGICAL PHOTOGRAPHIC

ASSOCIATION, INC.

Headquarters: Box 1668, Grand Centi-al Post
Office, New York 17, N.Y. ( Office of the Sec-
retary ) .

Officers: Leo C. Massopust, Sr. (School of
Medicine, Marquette University), president;
Verlin Y. Yamamoto (Medical Instruction
Service, V.A. Administration Center, Des
Moines, Iowa), rice-president ; Jane H. Waters
(Biological Photographic Association, Inc.),
secretary; Albert Levin (University of Pitts-
burgh, Health Professions Bldg., A-V Phot..
Service ) , treasurer.

Ex Officio: Leo C. Massopust, Sr. (School
of Medicine, Marquette University i, editor of
Journal; Laurence B. Brown (Harvard School
of Dental Medicine), cliairmnn. Cliapters Com-
mittee; H. Lou Gibson (Eastman Kodak Com-

pany), pasf-preside)it : lO-'id-ST; Warren Stur-
gis ( Sturgis-Grant Productions, Inc.). past-
president: 1951,-55; C. Graham Eddy (Medical
Illustration Div., Veterans Administration,
Washington, D.C.), past-president: 1952-53.

Directors: Harold C. Baitz (Medical Illustra-
tion Service, V.A. Hospital, Buffalo, N.Y.i;
Lardner A. Coffey ( Section of Photography,
Mayo Clinic); John A. Gaughan (Dept. of
Medical Photography, University of Rochester
Medical Center) ; Julius Halsman (Medical
Illustration Service, Armed Forces Institute
of Pathology, Walter Reed Medical Center);
Charles P. Hodge (Montreal Neurological In-
stitute); David Lubin (Medical Illustration
Lab., V.A. Hcspital, Bronx, N.Y.) ; Thomas
S. Masterson ( UCLA School of Medicine, Vis-
ual Aids Dept.); Howard E. Tribe (Div. of
Medical Illustration, University of Utah Col-
lege of Medicine ) .

Membership: The Biological Photographic
Association is composed of medical doctors
engaged in practice and research ; photogra-
phers in medical centers, scientific technicians.

Purpose: Dedicated to the science and tech-,
niques "pertaining to the photographing of|
all things which live or which have lived."

Annual Meeting: The 29th Annual Meeting
will be held August 31 - September 3, 1959,
at the Sheraton-Mt. Royal Hotel in Montreal,
Canada.

Official Publication : The Journal of the;
Biological Photographic Association. y-

ASSOCIATION OF MOTION PICTURE

PRODUCERS AND LABORATORIES

OF CANADA

Office (of the President ) : 447 Jarvis Street
Toronto 5, Ontario.

Office (of the Secretary-Treasurer i : 77 York
Street, Toronto, Ontario.

Officers : Spence Caldwell ( S. W. Caldwel
Ltd.. Toronto), president; Gerald S. Kede\
(Motion Picture Centre Ltd., Toronto), firs\
vice-president; Haney A. Michaud (Omeg;
Productions Inc., Montreal), second vice-presi-
deuf; Arthur Chetwynd (Chetwynd Film;
Ltd.. Toronto), past president; Frank M
Young, 77 York Street, Toronto, secretanj
treasurer.

Directors: Real Benoit (Real Benoit Filn
Productions. Montreal); Ralph Foster (Meri
dian Films Ltd., Toronto) ; J. Alasdair Frase:
(Crawley Films Ltd., Montreal) ; Lew Parr:
(Parry Films Ltd., North Vancouver): Johi
T. Ross (Robert Lawrence Productions o
Canada, Ltd.. Toronto); A. T. E. Whib
(Eastern Film Laboratories Ltd., Halifax
N.S.).

Membership: Canadian firms, partnerships
and corporations engaged in motion picture
production or laboratory work. Membershi)
15.

Purpose : To promote and conserve the com
mon interest of those engaged in the motio)
picture industry in Canada by maintaining th'
highest possible standards in the productio)

(CONTINUED ON P A S E T W E N T Y-F O U R

BUSINESS SCREEN M A C A Z I N 1

CharllL- Cli.iplin ami J.uku ijiogaii in The Kid. 1921.

Before Charlie Chaplin and Jackie Coogan starred in The Kid in 1921,
Consolidated Film Industries was contributing its knowledge and skills to
the art of film processing.

In the 40 years since then. CFI is still the leader in the industry. CFI offers a
complete film laboratory with every professional service necessary for superior
film processing.

For the finest in film processing: s.pccily CFI!

CONSOLIDATED FILM INDUSTRIES

959 SEV/ARD ST., HOLLYWOOD 38, CALIFORNIA
521 WEST 57lh STREET, NEW YORK 19, NEW YORK

Hollywood 9 1441

Circle 6-0210

ANNUAL PROD U C T 1 O N R E X I E \V

(CONTINUED FROM PAGETWENTY-TWO)
of motion pictures for commercial, theatrical
or television release and in all laboratory pro-
cessing; to correct abuses; secure freedom
from unjust and unlawful exactions; encour-
age cooperation in the industry and with other
associations.

1959 Activities: 1. Continuation and expan-
sion of functions of the Association. 2. To
acquaint industry, advertising agencies, tele-
vision networks and other potential sponsors
with the work of Canadian film producers. 3.
Make a Constitutional change whereby the
Executive structure will have two vice presi-
dents and six directors. 4. Form a new com-
mittee to study all phases of the film industry
in Canada. 5. Investigate a proposed move of
the Head Office to Toronto and appoint a sec-
retary-treasurer. 6. Continue the distribution
of the booklet "The Motion Picture in Busi-
ness" which is directed to executives in all
types of Canadian business. R*

NATIONAL TELEVISION FILM
COUNCIL: NEW YORK CITY

Office: 200 West 57th St., New York 19, N.Y.

Phone: COlumbus 5-0756.

Chief Officer: Robert Gross (American Film
Producers), president.

Executive Secretary: Bernie Haber (Batten,
Barton, Durstine & Osborn ) .

Meetings: The Council meets on the fourth
Thursday of each month (except July and
August) in New York City, where its active
membership is primarily located.

PROFESSIONAL FILM
AND TELEVISION GROUPS

Activities : Quarterly forums on subjects of
industry-wide interest; symposiums on tele-
vision-film problems ; talks by members and
guest speakers; annual awards to outstanding
TV-film personalities in recognition of their
encouragement of the use of film on TV.

Purposes: To act as "United Nations" of the
TV-film industry, providing a clearing house
for all segments of the trade and a place for
solving mutual industry problems; to improve
technical and commercial operations in TV-
film broadcasting; to provide a means for
various segments of the industry to settle
diff'erences through amicable compromise and
cooperation. ^

TELEVISION FILM ASSOCIATION

Office (of the President) : -John P. Ballinger,
Screen Gems, Inc., 1627 W. 20th Street, Los
Angeles 7, Calif.

Officers: John P. Ballinger (Screen Gems,
Inc.), president; Jack M. Goetz (Consolidated
Film Industries), vice-president; Charles E.
Buzzard (Buzzard Enterprises), treasurer;
Frank Wolf (Gross-Krasne-Sillerman), sec-
retary. Directors And Committee Chair-
men: Robert E. Hufford (Eastman Kodak
Co.), information and education; Howard Lan-
dau iPermafilm), profirani; Robert C. Vinson

(Armed Forces Television Service), waijs and
means; Edward Hunt (KTLA-TV), TV sta-
tion relations.

Purpose: To maintain a liaison between the
producers and distributors of television film,
the television stations, and the companies pro-
viding material and services to the television
industry, to establish better operational prac-
tices and particularly, whenever and where-
ever feasible, to standardize these practices;,
to solve any particular problems in regard to
operational practices presented to the associa-
tion by either the members or the industry.

Present Projects: To establish as a standard
a special television film leader graduated nu-
merically into seconds at sound speed (24
frames second ) which remains constant in
both .35mm and 16mm film to replace the pres-
ent television film leader which is graduated
numerically into lineal feet and loses its mean-
ing when reduced from 35mm to 16mm.

To establish a standard cue mark and cue
mark replacement for television film to elimi-
nate the present destructive and time-consum-
ing practice of each television station individ-
ually cueing film. ,

To promote the general usage of a "Booking ■
Request Form" by the television stations
which expedites confirmations and eliminates
transcription errors. j

I
To educate the film handler at the television }
station in order to simplify his work and pro- ;
long the life of television film prints. ^ i

(OTHER GROUPS LISTED ON PAGES 26. 30, 3^

for years an Outstanding leader in the Midwest,

annoimces opening of their Hollywood studios

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BUSINESS SCREEN MAGAZINE

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PROFESSIONAL FILM
AND TELEVISION GROUPS

SOCIETY OF MOTION PICTURE

AND TELEVISION ENGINEERS

Office: 55 West 42nd Street, New York 36,
N. Y.

Officers : Dr. Norwood L. Simmons i West
Coast Division, Motion Picture Film Depart-
ment, Eastman Kodak Company), i)residfnf:
John W. Servies (Vice-President, National
Theatre Supply Company), executive vice-
liresident; Barton Kreuzer (Marketing Man-
ager, Astro-Electronics Division, Radio Cor-
poration of America), past-]>n'si(h'nt: Alex
G. Jensen (Mea Dr., Berkeley Heights, N. J.),
engineering vice-preiiidcnf ; Glenn E. Matthews
(Eastman Kodak Company), editiDi'al ricc-
prcsidrnf; G. Carleton Hunt (General Film
Laboratories), financicd vice-pre.sidenf: Reid
H. Ray (Reid H. Ray Film Industries), con-
ventinn vice-president; Ethan M. Stifle (East-
man Kodak Company), sections vice-president ;
Wilton R. Holm (E. 1. du Pont de Nemours &
Company, Inc.), secretary; S. P. Solow (Con-
solidated Film Industries), treasurer; Charles
S. Stodter, executive secretary.

Local Section Chairmen (for contact) : At-
lanta— B. M. Loden, Box 37, North Side

Branch. Atlanta. Ga. ; Canadian — R. J. Beau-
dry (Shelly Films, Ltd.), Toronto, Ontario;
Chicago — Jerome C. Diebold (Wilding Picture
Productions ) , 1345 Argyle Street, Chicago,
111.; Dallas-Fort Worth— Erwin J. Pattist,
.3618 Marsh Lane PL, Dallas, Tex.; Hollywood
— Robert G. Hufford ( Eastman Kodak Com-
pany), 6706 Santa Monica Blvd., Hollywood.
Calif.; Nashville— William R. McCown, P. 0.
Box 6215, Nashville, Tenn.; New York— Rob-
ert C. Rheineck (CBS News), 485 Madison
Ave., New York, N. Y.; Rochester — Richard
E. Putman, 420 East Corey Rd., Syracuse,
N. Y.; San Francisco— W. A. Palmer, 1805
Oak Avenue, Menlo Park, Calif.; Washington,
D. C— James A. Moses. 1202 Oberlin Dr.,
Bucknell Heights, Alexandria. Va.

* ;;; *

Purpose: The Society works toward the im-
provement, along technical lines, of film pro-
duction and exhibition, television and equip-
ment and film manufacture. Published reports,
standards and specifications are made available
through the Society and derive from the work
of various committees.

Conventions: 85th Semi-Annual Convention.
May 4-8, Fountainebleau Hotel, Miami, Fla.;
86th Semi-Annual Convention, Oct. 5-9, Stat-
ler Hotel, New York, N. Y. ig"

Other National Audio-Visual Groups
Are Listed on Pages 30, 37 and 43

NATIONAL ORGANIZATIONS
IN THE AUDIO-VISUAL FIELD

NATIONAL AUDIO-VISUAL
ASSOCIATION, INC.

Xation'al Office: Fairfax. Virginia.

Contact: Don White, executive vice-president ;
Henry C. Ruark, Jr., director of information.

Officers: P. H. Jaffarian i Audio-Visual Cen-
ter, Inc.), Seattle, Washington, president; W.
G. Kirtley ( D. T. Davis Co. i, Louisville, Ken-
tucky, first vice-president; Harvey W. Marks
(Visual Aid Center), Denver, Colorado, .fcc-
ond vice-president ; Mahlon Martin ( M. H.
Martin Co.), Massillon, Ohio, secretary; Har-
old A. Fischer ( Photosound of Orlando i,
Orlando, Florida, treasurer; William W. Birch-
field (Alabama Photo Supply), Montgomery,
Alabama, cliairman of tlie hoard.

Directors-At-Large: E. F. Burke (Burke's
Motion Picture Co.), South Bend, Ind.; Rob-
ert P. Abrams (Williams, Brown and Earlei,
Philadelphia, Pa.; J. Howard Orth (Midwest
Visual Education Service), Des Moines, Iowa;
M. G. Gregory (Sound Photo Sales Co.), Lub-
bock, Tex.

Regional Directors: Mackey Barron (H-B
Motion Picture Service), New Haven, Conn.;

(CONTINUED ON PAGE THIRTY)

ION PICTURES SLIDEFItMS-TV COMMERCIALS

OAI- DUNN STUDIOS

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4ff£ tOU GfrriNC our neivs/eOer, "Mhat^ New ol Co/ Dunn Studios'^
Write today on your letterhead for your free copy

BUSINESS SCREEN .M .A C A Z I N E

wndi rli.mks for asking. So much has been said about him
— legend and fact— it's time we set the record straight:

Legci

■nd: Oeveste Granducci is an Italian Oiuiit, knii;hted by CjaribalJi and decorated by
Mussolini. He speaks seven languages, none of them English, and writes art
films about Michaelangelo.

FACT: Granducci is a fourth generation American, born and raised in Cincinnati,
A journalism graduate of Ohio State, he wrote for the Kiplinger Letters
for sixteen years. Thirteen years ago he started w riting business films. His
organization has since grown to become Scripts By Oeveste Granducci, Inc.

Legend: Granducci has a monumental case of insomnia. Because he never sleeps, he
writes as many as six scripts at once, over a hundred a year.

FACT: Scripts By Oeveste Granducci, Inc. is an organization of experienced script
writers, providing the creative talents and abilities of men who have been
on the staff from tvso to ten years.

l^i'^t'lld: Scripts By Oeveste Granducci, Inc. is only slightly more expensive than the
combined talents of Hemingway, Kipling, Agee, Matthew, Mark, Luke, and
John.

FACT: It's only the best scriptwriting you can buy. Far from being expensive, our
clients say "getting the script first" is the most eco)iomical way to produce
a motion picture, a slide film, or a sales meeting. Jobs are priced individ-
ually, primarily on the amount of research and the value of the creative
idea.

Legend: Tie ''"'•'y t<> make a picture is to work without a script. Who needs one.^ It's
the picture that counts.

F ACT : Its the ia'tpt that counts! Hundreds of films have been produced from
Granducci scripts. They've won awards — they've produced results. That's
why producers and sponsors use us regularly.

So you see, Virgiuia. there really is a script;

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under this netv program, dynamic films announces , . .

Il\ PRODUCTION. FOR RELEASE. NATIONALLY. THIS YEAR. 1059

THIC I.ATKR YEAR.'- A series of film analyses providing guidance toward intelligent preparation for

retirement, a problem of immediate concern to industry and the general pulilic.

At'TO. U.S. .A A series of film explorations of traffic complexities facing urban and surrounding

centers providing guidance towaril solution of some of our major traffic problems.

MEDICINE AND THE LAW . . A series of dramatic film studies involving the medical and legal professions

designed to achieve better understanding of mutual problems facing the doctor
and lawyer.

THE PI^Ol'D CITIES A series of film documents examining patterns oj living in mid-century America.

dealing with the crucial problems of urban renewal, slums, redevelopment, the
exploding city, suburbia, exurbia and related topics which provide suggested
approaches for community action.

FAMILY LIFE A film program which examines the physiology and psychology of marriage.

including pre-marital instruction, planned parenthood, the infertile couple and
other aspects, such as the family economy, child-parent relations.

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NATIONAL AUDIO-VISUAL ASSN.

(CONTINUED FROM PAGE TWENTY-SIX)

Mrs. Ruth B. Walsh (James E. Duncan, Inc.),
Rochester, N. Y. ; James W. Bell (Calhoun Co.,
Inc.); Atlanta, Ga. : Earl Harpster ( Harpster
Audio-Visual Equipment, Inc.), Cleveland,
Ohio; Eleanor Bell Humston (Kansas City
Sound Service ) , Kansas City, Mo. ; Mrs. Eloise
Keefe (Texas Educational Aids), Dallas, Tex.:
Ty Sidener ( McCun-y-Sidener Co.), Sacra-
mento, Calif.; Peter AUinger (Viewsound
Supplies), Vancouver, B. C, Canada.

Membership: NAVA is a trade association of
audio-visual equipment dealers, service agen-
cies, commercial film libraries and suppliers
to school, church, industrial and community
users of these materials and equipment. An
advisory membership consists of producers of
classroom and religious materials and prin-
cipal audio-visual equipment and accessory
manufacturers. The Association holds an an-
nual Audio-Visual Selling Institute in associa-
tion with Indiana University, in Bloomington,
the week before the Association Convention.

National Convention And Trade Show :
July 25-28, 1959, at the Morrison Hotel.
Chicago. Guests admitted by registration fee.

Publications: A Membership Directory list-
ing audio-visual dealers across the country is
available upon request. The Association pub-
lishes the authoritative guide for equipment
purchasers, The Audio-Visual Equipment Di-
rectory, presently in its fifth edition; avail-
able from the Association, Fairfax, Va. ^

NATIONAL ORGANIZATIONS
IN THE AUDIO-VISUAL FIELD

I' ^1

EDUCATIONAL FILM
LIBRARY ASSOCIATION. INC.

Office: 250 West 57th Street. New York 19.
N.Y.

Officers: Elliott H. Kone, president; Galon
Miller, rice-prenident; Mrs. Carol Hale, secre-
tanj: Emily S. Jones, executive secretary.

Committees: Evaluations — Lynn Weiss;
Nominations — Mrs. Carol Hale; Membership
— Galon Miller.

Membership: (Constituent) — 460 nonprofit
educational institutions: (Service) — 36 com-
mercial organizations and interested individ-
uals: 4 international members — government
agencies, film groups of other countries; 34
submemberships; 108 personal memberships.

Purpose: To encourage and improve the pro-
duction, distribution and utilization of educa-
tional films. EFLA conducts a film evaluation
service.

Film Festival: April 1-4.

1959 American
New York City.

Publications : For members — Evaluations,
EFLA Bulletin, Service Supplements. A cata-
log containing descriptions of EFLA "Gen-
eral" publications is provided by the
Association. ■■

AUDIO-VISUAL CONFERENCE OF

MEDICAL AND ALLIED SCIENCES

Officers: Daryl L. Miller (Assistant Director
of Motion Pictures and Medical Television,
American Medical Association), chairman;
Kathryn Linden ( Director, American Nurses
Association-National League for Nursing
Film Service), rice-cliairtnan; Audrey Skaife
( Adiministrative Assistant, Medical Audio-
Visual Institute, Association of American
Medical Colleges, 2530 North Ridge .Avenue,
Evanston, Illinois), seoetary-treasurer.

Membership: Medical, dental and allied agen-
cies.

Purpose: To exchange information regarding
programs of the member organizations; to dis-
cover, collect, disseminate and exchange de-
scriptive and evaluative information on audio-
visual media as related to their application to
education in the medical and allied sciences.

Annual Conference: Held during the Na-
tional Audio-Visual Association Convention in
Chicago. »

AUDIO-VISUAL COMMISSION ON
PUBLIC INFORMATION

250 West 57th Street,

Office: Ptoom 2230,
New York 19, N.Y.

Officers: Harold E.
tion of Educational
Illinois), cliairman;
(Audio-Visual Center

(CONTINUED ON

Hill ( National Associa-

Broadcasters, Urbana,

Charles F. Schuller

Michigan State Univer-

PAGE THIRTY. SEVEN)

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Maine Summarizes Farm
Film Television Coverage

a The State of Maine Department
of Agriculture, operating a large
library of films in the farm field,
summarizes the 451 free film
shows secured on 143 television
stations during the fiscal year
1957-8, in its current biennial re-
port.

Its two-reel film. Pan-Time
Farmer, in release lYz years, was
given 70 showings during the 12-
month fiscal period. Second came
Climate and the Apple, 3!/2 years
old, with 64 showings, then Better
Seed, 1 years old, but revised in
1956 with 56 showings.

Three other films, Putatolund.
Maine Barbecue and Fourth Di-
mension, were given 50. 46 and
41 showings respectively, on tele-
vision.

Maine Barbecue, which went
into restricted television release in
October, 1957, was originally re-
leased four months earlier in 35-
mm color by De Luxe to southern
New England and New York the-
aters. During the first year it was
shown on a free basis. 779,802
people viewed it 3.410 times in
442 theatres.

H. G. Hawes, publicity director
for the Maine department, as well
as producer - photographer of the
films, thinks that ratings received
on 42 of the television shows
"casts some new. if hardly believ-
able, light on the audience for
public service films.

"We did not take the average of
these ratings (it was 16.9) for our
report on audience." he said, "but
instead — we divided it in halj and
applied the result to the total po-
tential audience of the 451 — 1957-
8 shows. On that basis, we came up
with 18,627,781 sets ... or at
least 25 million viewers." W

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Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

BUSINESS SCREEN MAGAZINE

National Convention: James D. Finn (Profes-
sor of Education, University of Southern

;anizations
visual field

'cct; J. J. McPhi'rson
of Audio-Visual Kdii-
cation, Wayne State
•esident; dclcnateii-at-
Director, \'isuai Kdu-
perative School of St.
a E. Kelly ' l)irect<u-.
1, Kanawha County
•ace C. Hartsell ( Au-
?an State University i .

•. : The program of
marily throudh stand-
;: Evaluation of Sec-
rams, F. Edjrar Lane,
ition, Kenneth Mcln-
^s, Abraham Krasker.
Equipment, A. J. Foy
3 and University Pro-
ainnan; County and
Joel Benedict, cliair-
Materials, T. W. Rob-
itive, I. C. Boerlin,
Education, L. C. Lar-
iid Recordings, Ralph
h, W. C. Meierhenry,
ce Corps, Fred Win-
r Education, William
Msion, Raymond Wy-
vrmed Forces Section.
nan.

ement of instruction
wider use of audio-
rials and techniques,
s primarily of direc-
idio-visual in colleges
epartments of educa-
city school systems,
•isroom teachers and
1 the armed forces, in
igious groups are in-
P-

ional Convention with
ympic Hotel, Seattle,
eadership conferences
nal television ; a field
provides consultants
and colleges and uni-
nent of their instruc-
is. Continuing series
rea of administration
ns, school buildings.

■partment issues two
Uidio-Visual Instruc-
■r to June inclusive —

help the audio-visual
jom teacher. Audio-
iReview, a scholarly
atest trends, research

research projects in
ual communications.
1 and the Crisis in

sue of Audio-Visual

analyzes barriers to
ual methods and ma-

e findings from A-V
into the organization
Other important pub-
ment are the series
Use of Audio-Visual

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3-dimension

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Split-screen
Stop motion

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Catalogs

Slide motion

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Direct mailers

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Original music

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BUSINESS SCREEN MAGAZINE

(CONTINUED FROM PAGE THIRTY)
sity, East Lansinjr. Michigan i, vicc-cliainnan;
Emily S. Jones (Educational Film Library
Association, New York, N.Y.I, secretary.

Executive Committek (in addition to otti-
cers): Anna I.. Hyer (Department of Audio-
visual Instruction, NP^.A, Washington, D.C. i ;
Don White ( National Audio-Visual Associa-
tion, Fairfa.x. Virginia i.

Purpose: A joint committee of nine national
organizations concerned with the improvement
of instruction through wider .anji better use
of audio-visual materials and methods. The
Commission has prepared and distiTbuted
several publications including "Telling Your
A-V Story." "Gateway to Learning," "A Crisis
in Education," "A-V on the Air," "Launching
Your A-\' Program" and ".Audio-Visual Facili-
ties for New School Buildings." and "The Case
of the Curious Citi/.en." a color slidefilm tape
recorded presentation of a good audio-visual
program in action. In proces.s is a study of
school A-V budgets. g'

CATHOLIC AUDIO-VISUAL

EDUCATORS ASSOCIATION

.Addrkss: Piox (ilS. Church Street P. ()., New
York 7, N.Y.

Officers: Very Rev. Monsignor Leo McCor-
mick, Ph.D., president; Reverend Michael
Mullen, CM., vice-president; Reverend Sister
Ignatia, C.S.J., secretary; Reverend Joseph
Coyne, O.S.A., treasurer.

Purpose: To further the use of Audio-Visual
equipment and materials in Catholic education
and to encourage production of suitable films
for Catholic school use.

Annu.\l Convention: CAVE is coordinating
its eighth Annual Convention with the Na-
tional Catholic Educational Association na-
tional convention March 31-April 3, 1959 in
Atlantic City, N.J. Audio-Visual equipment
and materials may be exhibited at this joint
convention. No registration fees are required.
Official Publication : The Catholic Educator.

DEPARTMENT OF

AUDIO-VISUAL INSTRUCTION

NATIONAL EDUCATION

ASSOCIATION

Office: 1201 16th Street N.W.. Washington
6, D. C.

Contact: Anna L. Hyer. e.recutive secretary.

Officers: Charles F. Schuller (Director,
Audio-Visual Center, Michigan State Univei--
sity I, president; Walter Bell ( Director, Audio-
Visual Education, Atlanta Public Schools),
president-elect; Clyde K. Miller (Director,
Division of Audio-Visual Education, Ohio
State Department of Education ) , acting vice-
president; The Executive Committee: J. Roy
Barron ( Supervisor, Instructional Materials,
Santa Barbara City Schools i ; Robert E. de-
Kieffer (Director, Audio-Visual Instruction,
University of Colorado; ; Elizabeth Golterman
( Director, Division of Audio-Visual Educa-
tion, St. Louis Public Schools): F. Edgar
Lane (Supervisor, Instructional Materials,
Dade County, Fla.. Board of Public Instruc-
tion!. Officers to be installed at 19.59 DAVI
National Convention: James D. Finn (Profes-
sor of Education, University of Southern

NATIONAL ORGANIZATIONS
IN THE AUDIO-VISUAL FIELD

California), president-elect ; J. J. McPherson
(Chairman, Department of Audio-Visual Edu-
cation, College of Education, Wayne State
University ). vice-iircsidcnt ; dcleiiates-at-
lart/e; Lee E. Campion i Director, \'isual Edu-
cation Depai'tment. Cooperative School of St.
Louis County i ; \'ii'ginia E. Kelly ( I)irect(u-.
Audio-Visual Education, Kanawha County
West Va. Schools ) ; Horace C. Hartsell ( Au-
dio-Visual Center, Michigan State University.

Principal Committees: The program of
DAVI is carried out primarily thnjugh stand-
ing committees, such as: Evaluation of Sec-
ondary School AV Programs, F. Edgar Lane,
chairman; Adult Education, Kenneth Mcln-
tyre, chairman; Archives, Abraham Krasker,
chairman; Building and Equipment, A. J. Foy
Cross, chairman; College and University Pro-
grams, Ralph Hall, chairman; County and
Cooperative Programs, Joel Benedict, chair-
man; AV Instructional Materials, T. W. Rob-
erts, chairman; Legislative, I. C. Boerlin,
chairman; Professional Education, L. C. Lar-
son, chairman; Radio and Recordings, Ralph
Hall, chairman; Research, W. C. Meierhenry,
chairman; School Service Corps, Fred Win-
ston, chairman; Teacher Education, William
Fulton, cliairman; Television, Raymond Wy-
man, acting chairman; Armed Forces Section,
Norman E. Oram, cliairman.

Purpose: The improvement of instruction
through the better and wider use of audio-
visual equipment, materials and techniques.
The membership consists primarily of direc-
tors and specialists in audio-visual in colleges
and universities, state departments of educa-
tion, and county and city school systems.
School supervisors, classroom teachers and
audio-visual specialists in the armed forces, in
industry, and among religious groups are in-
cluded in the membership.

Activities In 1959: National Convention with
exhibits, April 13-16, Olympic Hotel, Seattle,
Washington. Series of leadership conferences
and seminar on educational television: a field
service program which provides consultants
to assist school systems and colleges and uni-
versities in the impi'ovement of their instruc-
tional materials programs. Continuing series
of publications in the area of administration
of audio-visual programs, school buildings,
television and research.

Publications: The Department issues two
regular publications. Audio-Visual Instruc-
tion, 10 issues, September to June inclusive —
a magazine intended to help the audio-visual
specialist and the classroom teacher. Audio-
Visual Communication Review, a scholarly
quarterly reporting the latest trends, research
needs, developments, and research projects in
the field of audio-visual communications.
"Graphic Communication and the Crisis in
Education," a special issue of Audio-Visual
Communication Review, analyzes barriers to
effective use of audio-visual methods and ma-
terials and integrates the findings from A-V
communication research into the organization
of a theory of learning. Other important pub-
lications of the Department are the series
Planning Schools for Use of Audio-Visual
Materials; Nation Tape Recording Catalog. I«!|'

FOR YOUR BUSINESS

A NEW ERA
IN PICTURE
PROJECTION

the new LenHcular

RADIANT SCREENS

For Lighted as well as Darkened Rooms

A new reflective surface thai is in effect
.1 Lomplctc shvct of lenses — optically
engineered to control reflection com-
pletely. Provides greater brdliance, in-
creased clarity, improved color — over
greater viewing area. Extremely effec-
tive for projecting in darkened rooms or
even lighted rooms where no extreme
or unusual lighting conditions exist.

Exclusive Radiant Stretch Bar Keeps
Surface Flat and Tight as a Drum

LENTiCULAR
ROLL-UP WALL SCREEN

with exclusive STRETCH-BAR that makes possible
an instant flat, lout surface. Now, when not in
use, Lenticular Screen con be rolled up. Radiant
"Educotor" Optiglow Lenticular Surfoce is wash-
able as well as fungus and flame-proof. Avail-
able in 40" X 40" or 50" x 50".

Also available —

Lenticular"

PORTABLE

TRIPOD

SCREENS

The Radiant Educator is
no>v available in Tripod
models in choice of two
lenticular surfaces — Uni-
glow and Optiglow — as
well OS Vyno-Flect
Beaded to meet varying
project ion needs.

I RADIANT -B?2ri

I MANUFACTURING CORPORATION j

ISutr.Klrjry ot United Sljle-. HoN.n.in M.u'iitiery Cn-p j

P O BOX 5640 CHICAGO 80, ILLINOIS |

I SEND FOR FREE BOOKLET j

I Fill out coupon ond mail for free booklet "The j

Miracle of Lenticular Screens' —full details |

I on Radiant Lenticular "Educator" Screens. |

I Name !

I Address ■ !

I City Zone State I

9 T H ANNUAL PRODUCTION REVIEW

FIL1VIS

INDUSTRY

AND

TELEVISION

r417 SUNSET BOULEVARD
HOLLYWOOD 46, CALIFORNIA

TELEPHONE:
HO. 4-7171

CIVIC GROUPS

Promoting Film & Television Activities

CHICAGO UNLIMITED, INC.

Officers: Henry Ushijima, president; Don
McNeill, vice-president; Rusti Francisco, sec-
retary; Jack Russell, treasurer.

Directors: Lee Armentrout, Frank Atlass,
Cliff Braun, Betty Bryan, Ed Cooper, Mason
Coppinger, Michael Douglas, Cal Dunn, Robert
Elenz, Alan M. Fishburn, Fahey Flynn, Chuck
Francisco, Shirley Hamilton, Lawrence S. P.
Hanchek, James G. Hanlon, Art Hern, James
Holmes, James E. Jewell, Raymond A. Jones,
William Leonard, Virginia Marmaduke, John
Osbon, H. Walter Thompson, Terry Turner,
Eleanore Warner, John Weigel, Hooper White,
Joe Wilson.

Purpose: To promote the art of communica-
tion in the Chicago area through the medium
of radio, television, and motion pictures. fg'

THE FILM COUNCIL OF
GREATER COLUMBUS

Office: Memorial Hall, 280 E. Broad Street.
Columbus 15, Ohio.

Officers: Dr. D. F. Prugh (Director, Frank-
lin County Historical Society), president; D.
D. Fulmer (President, Columbus Movie
Makers), vice-president; Mary A. Rupe (Film
Librarian, Columbus Public Library), secre-
tary-treasurer.

Trustees: Margaret Carroll (Librarian, Col-
umbus Public Library) ; Edgar E. Dale
(Director of Audio-Visual, Ohio State Uni-
versity) ; Clyde Miller (Director of Audio-
Visual, Ohio State Department of Education).

Purpose: To promote a greater interest in
the production and use of films by schools and
universities, public service organizations, civic
groups, and business firms and industries. The
use by these organizations of film producers
in the Columbus area and the State of Ohio
is also stressed.

1959 Activities: The Seventh Annual Colum-
bus P^ilm Festival, an award program featur-
ing the "Chris" Award, April 29-30.

Affiliates: Columbus Area Chamber of Com-
merce: Columbus Advertising Club: Columbus
Industrial As.sociation ; Columbus Public
Library. ■.

SEATTLE FILM ASSOCIATES

Office (of the Secretary): 5514 University
Way, Seattle 5, Washington.

Officers: George Shields (Pacific Telephone
& Telegraph Company), chairman; Carolyn
.Sullivan (National Dairy Council), treasurer;
Marjorie Eastabrooks (Anti-T.B. ), .secretary.
Board: Jan Munro (Canadian Consulate).
Boyd Baldwin ( University of Washington ) .
Purpose: The discussion and review of new-
films by representatives from schools and uni-
versities, film distributors, producers, librar-
ies, business firms and industries — to promote
the production and use of audio-visual aids
r.nd materials in the Pacific Northwest.

1959 Activities: The Fourth Film Festival
of the Seattle Film Associates (date not yet
set). mij

This

Tradeviark

Aieaus

CREATIVENESS
EXPERIENCE
STABILITY
RELIABILITY

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Motion Picture

Production

The following PRODUCERS
have subscribed to a Code
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above qualifications in
their production and
business affairs:

Thomas Countryman Film
Productions

Empire Photosound

Film Productions Company

Anthony Lane Film Studios

Promotional Films, Inc.

Reid H. Ray Film Industries

George Ryan Films

Griffith B. Wren Films

FILM PRODUCERS

ASSOCIATION OF MINNESOTA

3425 Sumter Ave. • Minneapolis 26, Minn.

BUSINESS SCREEN MAGAZINE

in the East it's...

MOVIELAB

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and sound. Open the lid, plug it in, slide the record in the slot, and the
Flip-Top starts selling instantly. Ideal for desk-side prospects or small
groups. Complete with built-in screen. Startling clarity in color or
black-and-white filmstrip. Top voice fidelity.

FULLY AUTOMATIC

THE MICROMATIC is the industry's

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Entire combination packs into two compact,
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There's a DuKane sound slidefilm projector especially made
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DuKane's top quality and rugged dependability give you
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DUKANE products are sold and seniced by a nation-wide network of audio-visual experts

PICTURE PARADE

National Film Reorganizes
Directorate for Expansion

i< National Film Studios. Inc..
Washington. D.C.. has announced
a reorganization of its board of
directors as the first step toward
expansion of independent feature
lilm production activities.

In the reorganization. Harold A.
Keats continues as president and
executive producer, with two new-
ly-elected vice-presidents: Edward
W. Alfriend IV. and Stanley Allen.
F. William Hart, formerly vice-
president, becomes secretary-treas-
urer while continuing as managing
director of the company's sound
stages. Alfriend is an insurance
company executive, and Allen is
associated with Keats in the pub-
lic relations business.

The company recently com-
pleted its first full-length feature
film. Dead to the World, based on
the Edward Ronns novel. "The
State Department Murders." with
screen treatment by John Roeburt,
New York writer, and direction of
photography by Bert Spiel vogel.

According to the directors, plans
are being made to produce a mini-
mum of four Class A feature films
annually. 9

Zadok Succeeds Pearl as
Int'l Screen Ad President

t- Ernest Pearl has resigned as
president of International Screen
Advertising Services after having
served as head of the organization
since its beginnings in 1953. Pearl
is head of Pearl & Dean Overseas
Ltd.. London.

Succeeding Pearl as president of
LS.A.S. is Jacques Zadok, manag-
ing director of Cinema et Publicite.
Paris, who formerly was senior
vice-president. Dr. E. Martini
Mauri, managing director of
S.LP.R.A.. Turin. and Fritz
Rothschild, chairman of Deutsche
Commercial Filmwerbung GmbH.,
Dusseldorf. will serve as vice-
presidents, and Peter Taylor con-
tinues as general secretary.

In recognition of his services to
I.S.A.S.. the executive council ex-
pressed the wish that Pearl assume
the honorary title of "founder
president." 1]}}^

Klaeger Film Unit Tours

for New Prestone Dealer Film

- PriKJuction on a 20-iiiinutc lilm
for Prestone (National Carbon Co.
through Wm. Esty Co., Inc. )
began last month as a unit of
Klaeger f-ilm Productions, Inc.
slatted a cross-countr\ tour from

Portland. Oregon, to New York
interviewing gasoline dealers a
such locations as Kansas City
Chicago and New York.

Victor Postillion. Executive Di-'
rector of the Gasoline Retailers
Association of Metropolitan Chi-
cago, and Director of the National
Congress of Petroleum Retailers,
will travel with the production unit
and conduct the interviews. 5f-

* * *
Fraser to Crawley Board
"-' J. .Alasdair Fraser, Montreal
manager of Crawley Films Lim-
ited, has been elected a director of
the company.

Before becoming Montreal man-
ager eight years ago, Fraser di-
rected the Motion Picture Section
of Canadian Industries Limited.

r.xu tiii;n<)N

PU TIRHS

llltl.l.'l' \\ (HH)

Sometimes an IDEA is best
communicated by a PICTURE

la brochure)

* * *

Sometimes the idea needs SEV-
ERAL pictures in SEQUENCE
(a slidefilm)

* * *

And sometimes the idea is best

expressed if the SEQUENCE

can show things IN MOTION.

I step into the tent )

Parthenon works for the
fdlldwiiifr clients:

Am. Petroleum Institute
Am. Tel. & Tel. Co.
The Borden Company
Connecticut General Life
Convair (Gen. Dynamics)
General Petroleum Corp.
Hilton Hotels
International Harvester
Kaiser Aluminum
Kaiser Chemicals Div.
National Piano

Manufacturers Assn.
Naval Ordnance

Test Station
Socony Mobil Oil Co.
Sundstrand Machine Tool
Western Electric Co.

Parthenon makes no television
commercials. The business film
schedule is confined to those
projects which can be handled
personall.v and with quality by
the key .staff.

PARTHF.NON PICTUHKS

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

BUSINESS SCREEN :M.-\G.\ZINE

Wi' iii'^' pioml lo iinnomiic tin- )U)y

PATHESCOPE-BERLITZ

AUD lO-VISUAL

FRENCH LANGUAGE SERIES

DESIGNED FOR SCHOOLS •INDUSTRY • GOVERNMENT

A completely flexible series of forty lessons adapted
from the famous Berlitz course.

Designed for your instructional use, in the teaching
of French.

40 color filmstrips photographed entirely in France
with French people.

40 multi-voice recordings, with more than .^5
native French voices.

Additional aids including teachers' guide, French
scripts, eight extra record sides for added listening
practice and re\icw, and the ingenious Verb Finder.

SPANISH LANGUAGE SERIES TO BE READY THIS FALL

• •

PATHESCOPE EDUCATIONAL FILMS

10 COLUMBUS CIRCLE, NEW YORK 15, N. Y.

PATHESCOPE EDUCATIONAL FILMS INC.
Coliseum Tower, 10 Columbus Circle
New York 19, New York

Please send me further information about the Pathescope - Berlitz
audio-visual "French Language Series".

Firm Name-
Address

City

_Your Name-

-Position

-Slate

9 T H ANNUAL PRODUCTION R E \- I E \V

FILM ^

PRODUCTIONS

Qncorpor

BETTER FILMS BRING RESULTS

^ ear after year it has been our

policy to furnish our ch'ents with better,

more effective business films. Films that

consistently bring measurable results

for a growing number

of sponsors. Among them :

American Brass Company

American Optical Company

Anaconda Company

Minneapolis-Honeywell Regulator Co.

Delco-Remy Division,

General Motors Corporation

Electric Companies of the

Connecticut Valley

Emhart Manufacturing Company

The Fuller Brush Company

General Electric Company

Edison Electric Institute

International Business Machines Corp.

Jones and Lamson Machine Company

Electric Boat Division,

General Dynamics Corp.

Kaman Aircraft Corporation

Monsanto Chemical Company

Massachusetts Institute of Technology

New Departure Division,

General Motors Corp.

Pratt and Whitney Company, Inc.

Raybestos-Manhattan, Inc.

Simplex Time Recorder Co.

Sylvania Electric Products, Inc.

United States Marine Corps.

United States Information Agency

Yankee Atomic Electric Company

I.K.'MJI'.kSil I I' i^ fashioned from experience. Our permanent staff,
one of the largest in the Kast, is thoroughly experienced in all phases
of motion picture production. Their complete creative and technical
skills are yours for your next assignment, ^'ou will find us eager to
give careful and considerate attention to your requirements.

f^.

mwmmr

- BAY STATE FILM PRODUCTIONS, INC.

80 Boylston St., Boston • Box 129, Springfield 1, Mass

BUSINESS SCREEN MAGAZINE

PROFESSIONAL GROUPS OF FILM USERS

AUDIO-VISUAL SERVICE COMMITTEE

OF THE ASSOCIATION OF NATIONAL

ADVERTISERS, INC.

AUDIO-VISUAL GROUP

Office: 155 East llth Street, New York 17,

N.Y.

Officers: Paul V,. West, in-esident: Lgwell

McElroy, rice-prrnidnit: Herbert A. Ahlgren,

adniini.it rat ire sirrctarii. Andio-Vitnidl Service

Committee.

Memhership: Willis H. I'ratt. .Ir. (American
Telephone & Telegraph Company), cliair»ian:
\V. M. Bastable (Swift & Company); F. G.
Beach (Remington Rand Division, Sperry
Rand Corporation) ; J. W. Clarke (Ford Motor
Company); Eyre Branch (Standard Oil Com-
pany of New Jersey 1 ; George J. Dorman
(United States Steel Coi-poration) ; Robert
Danielson ( Encyclopaedia Britannica Films,
Inc.) ; Harold F. Driscoll i Bell & Howell Com-
pany'; John Flory (Eastman Kodak Com-
pany); John Ford (General Motors Corpora-
tion); William Hazel (Standard Brands In-
corporated); Kenneth Penney (Minnesota
Mining & Manufacturing Company) ; 0. H.
Peterson (Standard Oil Company of Indiana) ;
H. A. Richmond (Metropolitan Life Insurance
Company); Frank Rollins (E. R. Squibb &
Sons Division, Olin Mathieson Chemical Cor-
poration I ; Virgil Simpson i E. 1. du Pont de
Nemours & Co., Inc.).

Purpose: The Committee initiates and ex-
ecutes projects which will provide the 612
Audio-Visual Group members with cost, tech-
nical, distribution and other information about
business films and related audio-visual mate-
rials.

The Committee has recently completed and
distributed a report entitled "Responsibilities
of the Film Producer and Sponsor." This re-
port, which presents a comprehensive analysis
of sponsor and producer responsibilities in
the planning and production of non-theatrical
films, is designed to assist both the producer
and sponsor to reach a better understanding
and to secure a more satisfactory product.

Current projects of the Committee include
the preparation of additional material for the
A.N.A. Audio-Visual Handbook, a report on
available films on Advertising and Public Rela-
tions and a glossary of terms encountered in
the production and distribution of business-
sponsored films. »■

INDUSTRY FILM
PRODUCERS ASSOCIATION

Office: Membership Committee Chairman H.
Eugene Burson, Jr., Hughes Aircraft Co.,
Supervisor, Systems Film Group, Room 1119,
Bldg. 12, Culver City, California.

Officers: Jay E. Gordon (Autonetics — North
American Aviation), president; Robert J.
Gunther (Los Angeles Div.. N.A.A.), vice-
president; Jack Smith (Ramo-Wooldridge),
secretary; H. E. Burson, Jr. (Hughes Air-
craft), treasurer.

Committees: Julian Ely (Lockheed Aircraft),

Representing Business and Industry

program; John D. Kugcrs i, Autonetics), stand-
ards; Betty J. Williams (Lockheed), publicity.

INDUSTRIAL AUDIO-VISUAL
ASSOCIATION

Office (of the Secretary): James Craig,
General Motors Corp., .'5044 W. Grand Blvd.,
Detroit 2. Mich.

Officers: Frank B. Greenleaf (United States
Steel Corp.), president; John T. Hawkinson
(Illinois Central Railroad Co.), first vice-
president; Alan W. Morrison (Socony Mobil
Oil Co., Inc.), second vice-president; James
Craig (General Motors Corp.), secretary;
Alden H. Livingston (E. I. du Pont de Ne-
mours & Co.), assistant secretary; Charles B.
Gunn ( New York, New Haven & Hartford
Railroad), treasurer.

Directors: D. G. Treichler (Socony Mobil Oil
Co.), eastern region; Marshall F. Hosp (Gen-
eral Mills, Inc.), northern region; Victor E.
Johnson (Standard Oil Co. of Indiana), cen-
tral region; Charles R. Coneway (Coneway and
Company), southern region; Bernard A.
Bailey (Mytinger & Casselberry ), western
region.

Principal Committees and Chairmen

Membership: Harold W. Daffer (Minneapolis-
Honeywell Regulator Co. I, chairman; John J.
Duffy (Kraft Foods i , program chairman, 19,50
annual meeting; Robert 0. Dunn (Ford Motor
Company), pul)licitii cliairman; Kenneth F.
Space (International Business Machines),
project chairman; Roy R. Mumma (U.S. Steel
Corporation), technical chairman; Richard S.
Piasecki ( Allis-Chalmers Manufacturing Co.),
constitution chairman; James Craig (General
Motors Corp.), historian; Frank S. Rollins
(E. R. Squibb & Sons), past presidents chair-
man.

Purpose: To study all means of audio-visual
communications including creation, produc-
tion, appreciation, use and distribution; to
promote better standards and equipment and
to establish a high concept of ethics in the
relations of members with associated interests.

Annual National Meeting: April 28-30,
1959, Edgewater Beach Hotel, Chicago, 111.
( Members only, but qualified guests from
eligible companies may apply to the Secre-
tarv for admission ) . 8-'

NATIONAL VISUAL PRESENTATION

ASSOCIATION. INC. "

For Information: National Visual Presenta-
tion Assn. Inc., 19 West 44th Street, New York
.36, N.Y.

Officers: Philip E. Dodge (F. W. Dodge
Corporation), president; H. W. McKenna
(Union Carbide Corporation), vice-president
hiser); C. C. Sheppard, vice-president (trade);
Janet Wilkins (National Association of Manu-
facturers), secretarij; Charles Corn ( Admas-
ter Prints, Inc.), treasurer.

Board of Directors: Harry P. St. Clair, Jr.
(American Electric Power Service Corp.) ;

Jeanne P. Weller (Schrafft's) ; Theodore N.
Trett; Porter Henry (J. Porter Henry & Co.,
Inc.); Jacques Megroz (Life Magazine); Dr.
Robert Cantor (Ronson Corporation) ; Charles
Behymer (H. D. Rose & Company) ; Diego
Daniello (Manhattan Color Laboratory).

Committee Chairmen: Morris Slotkin (Fir.st
National City Bank), membership; Charles
Behymer ( H. D. Rose & Company), program;
Harry P. St. Clair, Jr., (American Electric
Power Service Corp.), publicity.

Purpose : To encourage better selling through
better presentation methods.

Meetings : Luncheon meetings are held at
noon on the second Thursday of each month,
September through June, at the Brass Rail
Restaurant, Fifth Avenue and 43rd Street,
New York City.

Annual Awards Competition; Day of
Visual Presentation : Date and entry dead-
lines to be announced. Diego Daniello, 210 W.
65th St., New York City 23, is 1959 Chairman.

NATIONAL COMMITTEE

ON FILMS FOR SAFETY

Office (of the Secretary* : 425 North Michi-
gan Ave., Chicago 11, 111.

Officers: John B. McCullough (Motion Pic-
ture Association of America), chairman;
William Englander (National Safety Council),
secretary.

Member Organizations: Motion Picture Asso-
ciation of America, National Safety Council,
American Association of Motor Vehicle Ad-
ministrators, American .Automobile Associa-
tion, American Public Health Association,
American National Red Cross, American So-
ciety of Safety Engineers, American Stand-
ards Association, Association of Casualty &
Surety Companies, Association of Safety
Council E.xecutives, Automotive Safety Foun-
dation, Council on Industrial Health of the
American Medical Association, Inter-Industry
Highway Safety Committee, International
Association of Chiefs of Police, National As-
sociation of Manufacturers, National Associa-
tion of Automotive Mutual Insurance Com-
panies, National Association of Mutual Cas-
ualty Companies, National Fire Protection
Association, U.S. Junior Chamber of Com-
merce, U.S. Air Force, U.S. Army, U.S. Navy,
U.S. Bureau of Public Roads.

Purpose : A co-sponsored group of national or-
ganizations, with active interest in accident
prevention through use of films, who wish to
accomplish the following objectives: 1. To
stimulate production and use of safety films.
2. To raise the quality of films produced. 3.
To establish film evaluation standards. 4. To
recognize film excellence in awards program.

1959 .AiCTiviTiES : April meeting of the Com-
mittee as a Board of Judges to screen and
finally judge entries in their 16th .Annual
Safety Film Awards Program. October eve-
ning showing of top winning films and pre-
sentation of awards to representatives of
sponsors and or producers (during the Na-
tional Safety Congress and Exposition in
Chicago, III.). i^

9TH AKNUAL PRODUCTION REVIEW

SIGHT S. SDUIVD

our

in_

POlA/imotir.

n.r..,clic S.ralV^'l

^^■"^■^'

C O N V A I R vr-'

So othlowd

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UNITED STATES

NAVY

E^M1\

are here for all to see . . .
from some of the distinguished
clients for whom we produced
motion pictures and film
commercials during the past year.

Since 1916, firms demanding the
very finest have utilized the creative
talents and professional skills at
Jamieson for best results in films for
television, business and industry.

The South's finest and most
complete facilities for the
froduction of

motion pictures for business
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• Public Relations

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in color or black and white,

35 or 16 mm., live action or animated.

JAMIESON

film company

3825 BRYAN • DALLAS • TA 3-8158

CINE Committee Reports

on '58 Film Festivals Abroad

f First-year success ot CINE
Committee on International Non-
Theatrical Events has been tes-
tified to by the awards and special
recognition won by three Ameri-
can film entries in the 1958 film
festivals held in Venice and Padua.

A special diploma in the Short
Films for Television category at
the Venice Film Festival was
awarded A Dancer's World, pro-
duced by Station WQED, educa-
tional TV station in Pittsburgh.
Pa. Two of the films entered by
CINE won recognition at the
Third International Exhibition of
the Scientific-Didactic Film, Uni-
versity of Padua, a section of the
Venice festival. Additionally, a
Silver Medal was awarded to
Ovulaiion and Egg Transport in
ilie Hal, produced by the Univer-
sity of Washington; and a special
mention was carried olf by The
Strange Case of the Cosmic Rays.
produced by Frank Capra and
sponsored by Bell Telephone
System.

Tins yeai'. American-produced
films will be shown not only ;it
Venice. Padua and Edinburgh, but
also at the Harrogate (England)
Film Festival.

The Business & Industry Sub-
committee has arranged top-level
previews of all sponsored entries
for these events.

CINE was organized by repre-
sentatives of business and educa-
tion, called together in Oct. 1957.
by the Department of Audio-
Visual Instruction (DAVl) of the
National Education Association.
The Committee was formed for
the purpose of setting up machin-
ery for choosing and screening
non - theatrical, non - gcncrnmcntal
motion pictures to be shown at se-
lected film festivals all over the
world. Coordinating service for
CINE will again be furnished by
NEA. Stanley Mcintosh. Motion
Picture Association of America, is
chairman of CINE; the two vice-
chairmen arc .lames A. Barker,
president of Capital 1 aboratories;
and Ralph 1 Hoy. head of motion
picture and exhibit activities at
ALCOA, Pittsburgh, Pa. l;,^

* * *

Name Kirtley Chairman of
19th National A-V Convention

William Ci. Kirtley has been ap-
pointed chairman of the IVth An-
nual National Audio-Visual Con-
vention and E.xhibit by NAVA
President P. H. JalTarian. He will

be in complete charge of arrange
ments for the Convention and Ex
hibit, scheduled for the Morrisoi
Hotel, Chicago, July 25-28,

Kirtley, NAVA first vice-presi
dent, is head of the D. T. Davi;
Co., Louisville, Ky., and a formei
school superintendent and princi-
pal. He will be assisted by z
special convention committee soor
to be named, and by the NAVA
Standing Committee on Conven-
tions and Meetings, composed ot
M. G. Gregory, Sound Photo Sales.
Lubbock, Tex.; Mahlon Martin,
M. H. Martin Co., Massillon,
Ohio; and James W. Bell, Jr., Cal-
houn Co., Atlanta, Ga.

"Interest in this year's conven-
tion is running higher than ever be-
fore," JalTarian said in making the
appointment, "due not only to the
tremendous impetus given the edu-
cational uses of audio-visual mate-
rials and equipment by the Na-
tional Defense Education Act, but
also because applications of mod-
ern media for learning and teach-
ing are broadening and growing
in every phase of American life,"

Jafi'arian is head of the .'Audio-
visual Center, Inc., Seattle, Wash-
ington. 9 i

J. L. Tames to Movielab
for Customer Service Dept.

Joseph L. lames has joined
Movielab Film Laboratories, Inc..
New York, in its Customer Service
Department. Mr. Tames has been
associated with the motion picture
industry for the past 25 years.
Prior to joining Movielab he was
Service Manager for Pathe Labo-
ratories, W

PARTHENON

PK TJUICS

f(ir the
A M FAiW A N T E I, E P H O N E

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"HORIZONS BEYOND" — "The
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I'AIMIIB'O.N FKIIIKES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

BUSINESS SCREEN .M .\ C .A Z I N E

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Motion picture scripts for producers of institutional,
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Phone: MOhawk 4-0939

9 T H ANNUAL T R O n U C T I X REVIEW

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Also available:
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The ]\[ew Challenqe to Industry

by Wallace A. Ross
Pul)lic Hflalidiis Counsel, Film Producers Association of New York

ITeld Over in Reykjavik. Ice-
^^ land! Breaking attendance
records in Southern Rhodesia! An
audience of six million Japanese in
three months! So what?

Here's wluii — a world audience
and a world market yearns for
your story and your know-how via
films you have made, are making,
and can make. If American indus-
try — or any individual business
concern — misses out on the great
opportunity to reach international
audiences with motion pictures
that influence potential customers
and needed allies, it is rendering
unto itself a rank injustice of
double magnitude.

Never before has the overseas
market offered so many opportun-
ities for U.S. manufacturers in
terms of important long-term busi-
ness gains. The new European
Economic Community, for exam-
ple, finds more than 1000 .Amer-
ican firms already operating within
the six-country area ( France, Ger-
many, Italy, Belgium. The Nether-
lands and Luxembourg), and
20% of all U.S. exports are re-
portedly sold to this area, making
it probably the biggest importer in
the world.

But the rapidly-growing world
economy is beginning to offer new
challenges too. There is justifiable
concern for American prospects in
the European common market as
tariffs between the six member
countries go down. In other areas,
increasing competition is coming
not only from the Soviet Bloc but
also from new strides in local pro-
duction of goods of all types.

American companies are finding
it necessary to swing from a pro-

duction-oriented operation which
finds surplus markets abroad to a
marketing-oriented concept that
calls for refinement of their prod-
uct for foreign markets . . . and
even the establishment of produc-
tion facilities abroad. This results
in a mushrooming need for com-
munications . . . for films — films
that alert and awaken customer in-
terest, that sell, and then train . . .
films that bring American technol-
ogy to its broadest market and
greatest return.

The other, broader responsibil-
ity .. . and opportunity — to effec-
tively utilize all mass media to bring
about understanding and accept-
ance of America's policies and ac-
tions as being mutually advanta-
geous — is an equal challenge. The
writer endorses a recent comment
in Business Screen to the effect
that it seems incongruous for a
nation that has developed the arts
of public relations and selling to
such a high point ... to fall down
in selling itself. "We still don't
talk like we act ... get tangled up
in a mass of political, social and
economic verbiage . . . instead of
telling our story simply and di-
rectly."

The article went on to point out
"That goes for American busi-
nesses too, which often act better
than they talk. ... It looks like the
crises in this area may be even
more critical for our future than in
the field of diplomacy."

The danger is compounded
when we vacate the task of inter-
national communications to the
theatrical films that tend to create
slerotyped impressions of us in the
(continued on page 48)

La Belle . . .

Opens New Areas

PRIMER— THE NEW CHALLENGE TO
AMERICAN INDUSTRY

1 . Tell your story and your country's to the peoples of the world.

2. Make sure that your best films are considered for translation
and distribution by the USIA and arc submitted for screening
by CINE, the non-governmental festival coordination body.

3. Query your own overseas branches on films they could use.

4. Why? Because of the larger, more competitive world market.

Because of the need to combat stereotyped impressions.
Because of the challenge from communist propaganda.

5. Result — They'll love you in Southern Rhodesia, the Middle
East, and all the diplomatic — and marketing — "hot spots"
in the world.

Now . . . LaBelle Maestro helps!
broaden your fields of profitable'
operation by producing full color,
synchronized, fully automatic,
slide-sound presentations for use
in Government, Industry, Educa-
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With your creative talents, add
punch and drama with stop-action
slides and supporting sound ef-
fects for fresh, wide-awake inter-
est. Only LaBelle Maestro has a
huge capacity of up to 150 slides
for up to 1 '2 hours of continuous,
automatic projection. You know
that other limited capacity auto-
matics can't do this!

A silent signal on the dual track
tape commands a slide change
when you want it and where you
need it to support the story.

Very best optical system . ■ . \
movie type shutter eliminates
streaking, glare, and blanks . . .
new dramatic effects possible by ;
instantaneous slide changes.

Inexpensive LaBelle magazines •
store slides safely, compactly . . .
insuring proper sequence for next
showing. •

. . . Keeps you in
PROFITABLE CONTACT

A LaBelle Maestro program keeps
you in contact with your clients
while cultivating broad fields for
new business. Actionize and cus-
tomize existing presentations to fit
any previously unforeseen situa-
tion; the dual track tape can be
spliced, erased, then re-recorded
on the sound track, the impulse
track, or both.

LaBelle Maestro is at your service
... a totally new concept in audio-
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Write for the complete story . . .

LaBelle Industries, Inc.

Dept. B

OCONOMOWOC • WISCONSIN

BUSINESS SCREEN MAGAZINE

TSa Kay liitiite • • •

There's no limit

Probably that's tvhy so many careful film users, like Hotpoint, Household Finance,
Firestone, A. O. Smith, International Harvester, Kaiser Aluminum,
United States Grypsum, Athletic Institute, Whitlock, Sears, Maremont, Kellogg,
S^vift, DoMf and many others, come back year after year for the kind
of film that serves their purpose best within the budget the purpose justifies.

DALLAS JONES PRODUCTIONS, INC.

1725 N. WELLS ST. • CHICAGO, ILL
MOhawk 4-5525

9 T H ANNUAL PRODUCTION REVIEW

...Oun. Se^ ScUumcH^ . , ,

COMPANIES WHOSE PRODUCTIONS FEATURE
OUR DISTINCTIVE HOT- PRESS CRAFTSMANSHIP

Addressograph-Multigraph Co.
Allis-Chalmers Mfg. Co.
American Cyanamid Co.
Amefican Management Assn.
Armstrong Cork Co.
Bay State Film Productions
Bebell & Bebell Lab.
Better Business Bureau
B.B.D. & 0. (Adv. Agency)
Bell Teleptione Co.
Columbia Broadcasting System
Centron Corporation
Cinccraft Productions
Cineffects, Inc.
C & G Film Effects
Columbia University
Cornell Aeronautical Lab.
Con Edison Co.
DeLuxe Laboratories
Dixie Cup Corporation
Louis DeRochmont Productions
Dynamic Films

Eastern Effects, Inc.
Eastman Kodak Co.
Esso Research & Engr. Co.
Ford Foundation
General Electric Co.
Grumman Aircraft Corp.
I.B.M.-New York
I.B.M.— Branches
Israel Office Of Information
Herbert Kerkow, Inc.
Kent Lane Productions
Life Magazine
McGraw-Hill Pub. Co
Metropolitan Life Ins.
MPO Productions
National Broadcasting Co.
Stanley Neal Productions
News Reel Laboratory
Official Films
Sam Orleans Productions
Pathe Pictures
Pathescope Co.

Raybestos Co.

Reader's Digest

Remington Rand Corp.

Republic Aircraft Corp.

RKO-Pathe

Smith. Kline & French Lab.

E. R. Squibb & Sons

Sperry Gyroscope Co.

Standard Oil Co.

Swissair, Inc.

Sylvania Electric Co.

Lowell Thomas Productions

Transfilm, Inc.

Twentieth Century Fox

U. S. Air Force

U. S. Coast Guard

U.S.I.S.

U. S. Marine Corps

U. S. Navy

U. S. Steel Corp.

Westinghouse Electric

Wyeth Laboratories

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TITLES, CAPTIONS,
PRESENTATIONS,
ART OVERLAYS

produced by...

and . . .

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IVEULCHAL LEIVGE:

(CONTtNUED FROM PAGE 46)

minds of worldwide audiences that
are neither identihabie with their
own nor even favorable to us. Our
failure to utilize the tremendous
library of factual films which were
created for purposeful training and
motivation is a delinquency which
we cannot afford.

And, finally, in the face of grow-
ing and intelligent use of the mo-
tion picture as a propaganda arm
by most other countries, where the
film-making industry is state con-
trolled, either through domination
or through subsidy, it is our great
responsibility as individuals and
individual companies to combat
both the insidious and the purely
competitive in order to protect our
position and promote our cause.

Is the audience there? At ran-
dom, from the pages of Business
Screen and official advisement
comes the following representative
testimony:

a. The United States Informa-
tion Agency reports that The Ex-
plorer In Space, produced on as-
signment by News Of The Day, is
receiving top billing in 30 lan-
guages at theatres in 80 countries,
as part of the USIA program to
inform the world of our interna-
tional cooperation in peaceful
scientific progress. The film has
broken all attendance records in
the largest commercial theatre in
Southern Rhodesia, and it was
held over in Reykjavik, Iceland.
In Japan, at 140 theatres, it will
have played to six million people
in only three months.

b. USIA estimates that Union
Carbide's The Petrified River.
produced by MPO, has reached
over 100,000,000 people with 600
prints in use. The films have been
shown in 76 countries, and among
the 24 languages into which it has
been translated are such exotic
tongues as Korean, Japanese, Por-
tuguese, Iranian, Kabil, Hebrew,
Arabic, Turkish and Vietnamese.

c. Cotton — Nature's Wonder
Fibre, the 25-minute color film
produced by Audio, is playing
all over the globe on behalf of the
U.S. Department of Agriculture's
Foreign Agricultural Service and
the Cotton Council International.
Foreign tracks have been made
also, in order to more effectively
communicate to those areas where
a cotton market is developing.

d. Why the Kremlin Hates Ba-
nanas, an II -minute United Fruit
Company film produced by John
Sutherland, effectively dem-

onstrates one way to tackle the
competitive-political challenge.
The goal — to show how private
enterprise can benefit those coun-
tries which encourage it. The
means — pictorializa on of UF's
Pan American School of Agricul-
ture in Honduras, an enlightened
program that both builds prosper-
ity and educates youth in the ad-
vantages of private enterprise.
Films like this one deserve the
widest possible distribution
throughout the world.

USIA advises that 40% of the
films it distributes abroad are pri-
vately-produced, not on govern-
ment contract. Those films it does
select for its program are proc-
essed through some 213 world-
wide branches, and often receive as
many as 44 language translations.
In addition, USIA, through its at-
testation program, has received a
duty-free import acknowledgment
for films of a non-commercial na-
ture from 35 foreign countries.

What to do? First, reappraise!
Start by checking your film library
for films that even indirectly might
serve some purpose in addition to
the original one by showing over-
seas. Maybe some updating is
necessary; maybe not. Caution —
USIA is most interested in films
with a universal, at least somewhat
timeless application. Check USIA;
check the United Nations Film De-
partment; query your overseas
branches to determine which films
they could use. Then, on the ad-
vice of all these authorities as to
any symbols or other ingredients
which might be misunderstood,
on the advisability of making for-
eign language sound tracks and on

(continued on page 168)

J'ARTHENON

•U TITRES

HOLLYWOOD

for the
HILTON HOTELS

"A HOTEL IS BORN"— The very

human story of a great hotelman.
Designed for general distribu-
tion, plus special showings to
promote convention bookings.
Unusually active on free-time
TV. Color, 28 minutes, (Sterling-
Movies USA).

PARTHENON PICTURES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

BUSINESS SCREEN MAGAZINE

to the emotions and ideas that motivate
their actions is the contribution the
communicator can make in solving the
human problems of industry and society.

In 1958, through the development and
production of programs on film and in
the full range of other media, we
assisted leaders in American business to:

improve employee and customer relationships
fulfill their corporate citizenship obligations

attract young people to the ranks of science
build aggressive, professional sales forces
promote products and services

develop skilled trainers and supervisors

COMMUNICATORS

31 WEST S3RD STREET • NEW YORK 19. N. Y.
PLAZA 7-06S1

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Chicago Agency Execs Form
Producers' Workshop Group

w The Agency Broadcast Produc-
ers' Workshop, the first organiza-
tion limited entirely to advertising
agency producers, has been organ-
ized in Chicago as a non-profit
group to "acquire and exchange
knowledge in the field of television
and radio production for the mu-
tual benefit and in the best inter-
ests of the advertising industry."

Meetings will be called approxi-
mately once a month when a
speaker is available who can make
important contributions to the
working knowledge of the group,
or for discussion of topics which
hold special interest for agency
producers.

A new infra-red system of rear-
projection photography, developed
by MPO Productions. New York,
was the subject of the first January
28 meeting. Judd Pollock, presi-
dent of MPO, and Jerry Hirsch-
field, director of photography, ex-
hibited examples of finished lilms
utUizing the process as well as ex-
perimental footage shot during its
development.

All Chicago agency personnel
actively engaged in broadcast pro-
duction were invited to join the
Workshop and to attend the kick-
ofi" meeting. Associate member-
ship will be available to those who
are in the broadcast production
field but are not members of an
advertising agency.

The Agency Broadcast Produc-
ers" Workshop was organized by
Lee Randon of Henri. Hurst &
McDonald, Inc. and a committee
of other Chicago agency execu-
tives; Clair Callihan. Earle Ludgin
& Company; Bernard Palmer.
Foote, Cone & Belding; Dwight
Reynolds. Young & Rubicam, Inc.;
Rolf Brandis, Edward H. Weiss
& Co.; John Rundall. North Ad-
vertising; Russ Tolg. Batten. Bar-
ton. Durstine & Osborn. Inc. S'

Ruark Leaves NAVA to Take
A-V Education Post in Oregon

tV Henry C. Kuark. Jr., for the
past two years director of informa-
tion for National Audio-Visual As-
sociation, is leaving that post to
accept appointment as a super-
visor with the Department of F.du-
cation of the State of Oregon.

Ruark's new position involves
responsibilities with the Oregon
program to improve instruction
under Title 111 of the National De-

fense Education Act, and with in-
structional materials programming
and development. Formerly an
Oregon college audio-visual direc-
tor and instructor, Ruark joined
NAVA's staff after completing
course work on a doctorate in edu-
cation at Indiana University. 'S'

Stamboulian Moves to
Marketing Manager at Ansco

7' Edward G. Stamboulian has
been appointed marketing man-
ager. Professional Products. Mo-
tion Picture Division, for Ansco.
New duties carry the responsibility

Edward G. Stamboulian

for planning and marketing of
motion picture products. A 32-
year veteran of Ansco, Mr. Stam-
boulian held the position of assist-
ant manager of motion picture
sales for 1 2 years prior to this
promotion. ^'

N.Y. Screen Directors Hold
Forum on Video Tape

The Screen Directors interna-
tional Guild, New York City, re-
cently held a forum for members
on the theme "The Screen Director
and Video Tape Recording —
Present and Future."

Speakers at the forum were
Gilbert Seldes, on video tape re-
cording as a new art form; Robert
D. Graff of NBC, on VTR pro-
gramming; Milton A. Fruchtman
of Odyssey Productions, on the
VTR director on location; Perry
LafTerty of CBS. on the VTR
director in the studio; and William
Linger of Elliot, Unger and Elliot,
Inc., on VTR and the producer.
Thomas J. Merson of Ampex pre-
sented the video tape ajiparatus
and discussed its functioning.

The forum was a joint effort of
the organization's fonmis commit-
tee under Paul Falkenberg and the
VTR committee. 9

Ad and promotion chief at Bel
& Howell is Bob LIpson.

Bell & Howell Names Lipson
as Director of Advertising

if Robert D. Lipson has been ap- ■
pointed director of advertising and
sales promotion of Bell & Howell i
Company. Chicago. Lipson. for- ,
merly sales promotion manager, |
succeeds P. F. Marshall in the
post.

A. D. Grasser. formerly assist- '
an; sales promotion manager, was
named to succeed Lipson as sales
promotion manager. The appoint-
ments, effective January 1, were
announced by Peter G. Peterson,
executive vice-president.

Lipson joined Bell & Howell's
sales promotion department in
1953 and was appointed manager
in 1955. He previously was en-
gaged in sales promotion and ad-
vertising work with several Chi-
cago department stores. i

Grasser has been with Bell & !
Howell for more than two years.
He formerly was advertising and
sales promotion manager for Gen-
eral Electric Supply Corp.. Den-
ver. \'i'
* * *

Canadian Rail Union Films
Its Convention for Members

•m a film record of the 50th annual
convention of the Canadian Broth-
erhood of Railway, Transport and
General Workers is now being
shown to members of the organi-
zation's more than 250 locals
across Canada.

The 29-minute black-and-white
documentary, titled A New Begin-
ning, is designed to give union
members and their families a visual
story of a delegate convention ;md
how it is conducted, and to inform
them of the union's policies and
program. The film was produced
for the union by Crawley Films of
Ottawa. 9

BUSINESS SCREEN MAGAZINE

MISSILE
LOGISTICS

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produced for the

UNITED STATES AIR FORCE

for distribution
in the Free World

ATLAS FILM CORPORATION

Producers of Quality Motion Pictures, Sound SlideHlms, Theatrical Shorts, TV Commercials

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EXECUTIVE IVEWS

Bradfleld, Hanmer to Executive
Posts at Wilding Pictures

II. Williams Hanincr has been
elected president of Wilding Pic-
ture Productions, Inc., a leading
national producer of business and
television films. The company's
board of directors made the an-
nouncement following its annual
meeting in mid-February.

C. H. Bradtield, Jr.. who has
been president of Wilding since the
death of the company's founder.
Norman Wilding, in 1447. be-
comes chairman of the board, a
newly-created position.

Hanmer joined Wilding in 1934
and has served the company as
general counsel since 1937 and as
a vice president.

In assuming the post as the third
president of Wilding since the
company was started in Grand
Rapids. Mich.. 4.S years aao, Han-

Board Chairman C. H. Bradfleld
mer said the company "will con-
tinue its active role in research and
development of new techniques in
the field of business communica-
tions."

Born in Evanston. a Chicago
subiub, Hanmer was graduated
from Northwestern University with
a degree in business administra-
tion and holds degrees of bachelor
and master of law from the Chi-
cago-Kent College of Law in Chi-
cago.

As a partner in the Chicago law
lirm of Hanmer & Scott, he has
had a distinguished career as a
corporation and trial lawyer dur-
ing his 29 years as a member of
the bar. He also has served as
general counsel for the National
Rditorial Assn., Weekly News-
liajier Representatives, Inc., and
Newspaper Advertising Service.
Inc.

Bradfleld joined Wilding in

■^^ ^

President-Elect at Wilding
Is H. Williams Hanmer

1939. became treasurer of the
company the same year and presi-
dent and general manager in Sep-
tember. 1947.

Film His Lifetime Career

Bradrteld's life-time career has
been the development of motion
pictures as a communication me-
dium, and include many technical
achievements. After studying me-
chanical engineering at Baltimore
Polytechnic Institute, Bradlield
joined Electrical Research Prod-
ucts. Inc., of New York, in 1929.
Four years later he was named
treasurer of Audio Productions,
Inc., New York, and vice president
in 1935. Later, he went to London
with Sound Services, Ltd., and
from 1937 until 1939 served as a
director of that company. He also
was managing director of Merton
Parks Studios. Ltd., and director
of Publicity Films. Ltd.. in
London.

Under Bradtield's presidency.
Wilding has enjoyed rapid growth,
capitalizing upon the recognition
the company gained during World
War II as a major supplier of mo-
tion pictures and other visual aids
used by the Armed Services.

Recent Expansion Is Noted

Bradlield expanded Wilding
services to include production of
television commercials and many
services to business management,
including sales management con-
sultation, manpower development,
marketing and merchandising.
Iwo years ago Wilding acquired
Wilding-Henderson of Detroit,
specializing in graphic arts and
sales training programs. More re-
cently. Wilding-TV was estab-
lished as a separate department for
the production of television com-
mercials in the Midwest. 'J|j|-'

PARTHENON PICTIRES
-Hollywood-
Tech Films Division

A FILM PROGRAM FOR
SUNDSTRAND TURBO

Division of
Sundstrand Machine Tool Co.

"ENGINEERING REPORTS" —

Quarterly engineering progress
report of the Atla.s Accessory ,
Power Supply Program. No. 14

"PACKAGED POWER" — How

Sundstrand Turbo research, test I
and manufacturing facilities
have produced Accessory Power
Units for America's most impor-
tant missile programs. For en-
gineering audiences. Color, 22 '
min.

A LETTER FROM

SUNDSTRAND TURBOS

GENERAL MANAGER:

Dear Dave and Herb:

We have had an opportunity to
have several showings of the Fa-
cilities and Capabilities film which
you prepared for us. The color, nar-
ration and composition of the film
were considered excellent, and your
handling of the story sequence
showed a comprehensive understand-
ing of our operation. More impor-
tant than our personal favorable re-
action to the film has been the re-
sponse of the audiences who have
viewed it. We have made it a point
to observe audience reaction and find
that there is complete attention
from the beginning to the closing
scene of the film. Our audiences have
also taken the time to tell us how
much they have been impressed with
the quality and content of the film.

Reports from our engineering sec-
tions on your performance on the
Quarterly Progress film you are
doing for us on the Atlas Program
have been as enthusiastic.

Your ability to tiu'u out such a fine
production with minimum disturb-
ance to our daily operation is cer-
tainly a feat to be commended. Our
sincere appreciation to you for a job
well done.

Yours sincerely

Richard H. Olson

Vice President-Genei-al Manager

OTHER PRODUCTIONS:

BOEING AIRPLANE COM-
PANY — "Weapons Sy.stem Re-
port on Bomarc Missile." i Classi-
fied ) Color, 11 min.

NAVAL ORDNANCE TEST

STATION— China Lake and Pas-
adena. "ZUNI— THE GENERAL-
PURPOSE ROCKET." A tech-
nical report to BuOrd, classified,
hut now being revised into a
public release version. Color. 18
minutes.

PARTHENON PICTURES

Charles Palmer • Exec. Producer
Documentary Films for Business

2625 Temple St. • Hollywood 26

BUSINESS SCREEN .M A G ."V Z I N E

pictures are made by men with tools . . . since
the tools are available to anyone, it follows
that the quality of pictures depends on the
men who produce them.

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NEW YORK DETROIT MIAMI HOLLYWOOD

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9 T H A X X U A L P R O D U C T I O X R E \' I E \V 5 <

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— Webster

WRITERS

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EDITORS &

PRODUCERS

INFORMATION

MOTION

PICTURES

COOPERATIVE
PRODUCTION

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ELWOOD SIEGEL, president

EDWARD F. BOUGHTON, vice president

FILM CENTER • 630 NINTH AVE., NEW YORK 36, N. Y.

The BIG Magazine the Buyers Read is BUSINESS SCREEN

\959...

tAarks the First Anniversary

of the association of Henry Ushijinna
and John Colburn as an Independent
production team operating under
the corporate name

John Colburn Associates, Inc

We want to thank our many clients
for the confidence they have shown
In us and express our appreciation
of the fine co-operation of our staff.

JOHN COLBURN ASSOCIATES, INC

7722 Centra/ Avenue • Wilmette, Illinois

TELEPHONE: ALPINE 1-8520

Record Audience Sees Screen
Ad Winners From Venice

t? A record-breaking audience
greeted the showing of prize-win-
ning television and theater com-
mercials at the Venice Ad Film
Festival in New York recently.
The program included the screen-
ing of 44 films shown at the Euro-
pean conclave and included the
grand prize winner plus other win-
ning entries from the United
States, England, France, Italy,
Sweden and Japan.

The two-hour presentation was
coordinated by Harry W. Mc-
Mahan, television consultant,
author and former member of
plans boards at McCann-Ericson
and Leo Burnett advertising agen-
cies. McMahan stated that the
Academy of Television Arts and
Sciences' presentation was calcu-
lated to induce more of the ad-
vance thinking and technique — so
vividly apparent in the films
shown — in the United States,
rather than to stimulate develop-
ment and production of commer-
cials abroad.

McMahan has long reiterated
the belief that U.S. advertisers,
their agencies and producers could
benefit from a long, hard look at
the advance work being accom-
plished in studios on the continent.
However, to illustrate the quality
of workmanship that does exist in
this country, he also presented
"This Is My Best," a selection of
outstanding American TV com-
mercial productions. R"
* * *

European Screen Commercials
Shown to Chicago Ad Club

ik A special screening of Europe's
best 1958 filmed commercials was
given for members of the Chicago
Federated Advertising Club at a
luncheon meeting January 29 in
the Morrison Hotel. Chicago.

The screening was arranged by
Harry W. McMahan, Chicago ad-
vertising executive who was one of
the judges at the 1958 Internation-
al Advertising Film Festival in
Venice. Italy.

McMahan was introduced at the
meeting by Jay Barry, vice-presi-
dent of Alexander Film Company.
Colorado Springs. ff

Nearly 5 Million See Anti-
Recession Film in Theatres

* More than 4,750.000 persons
saw an Advertising Council "anti-
recession" commercial on the na-
tion's theatre screens last summer
through the cooperation of mem-
bers of the Theatre-Screen Adver-
tising Bureau.

Prints of the film, Confidence in

Barnstorming with screen ad I
fare is Harry McMahan. |

a Growing America, were distrib-
uted with regular commercials to
1.055 conventional theatres and
323 drive-ins during July, August
and September. The films were
shown for one week in each thea-
tre.

Bureau members produced the
films at cost, and absorbed the
distribution and screening charges.

Robert Lawrence TV Spot
Cited as Best Ad of 1958

ir Robert Lawrence Productions,
Inc., New York, was cited for the
"production of the best advertise-
ment of 1958" by the Advertising
Club of Springfield. Mass., on
February 10.

The award winner, as the best
advertisement in all media and the
best TV commercial of the year,
was a 60-second animated com-
mercial for Lestoil detergent fea-
turing "Mr. Dirt." Over 150 en-
tries in ten categories competed
for the grand prize. 9

PARTHENON

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for

INTERNATIONAL

HARVESTER

"MAN WITH A THOUSAND
HANDS" — multiple award win-
ner. Story of the great machines
which are opening hitherto for-
bidden areas of the earth to
human use. Color, 55 minutes
and 35 minutes. Told by Ray-
mond Massey. (Modern TPS)

PARTHENON PICTURES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

BUSINESS SCREEN MAGAZINE

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STORY- BORED

or "Thin. Then Is Business Filing"
by Charles (Caj)) Palmer*

IN THE Course of screening some three hun-
dred assorted business films for the chapter
on same in "TV and Screen Writing," a
discovery emerged which can bring a new era
of efficiency to our art.

The discovery is, that certain writers and
sponsors are wasting a lot of valuable time
thinking up fresh story ideas for every new
picture assignment that comes along, when a
complete stock of surefire stories is ready to
hand, each one tested many times so we know
it works.

I thought for a while of selling the list, put
up in a sort of Handy-Dandy Dialaplot such as
fiction writers use: just flip the dial to "Trade
Association Institutional," for example, and
read. Lampshades Meet the Challenge. But
since I cannot in good conscience charge a fee
to my fellow writers, much less collect one,
here below are the perenni;il favorite formats,
ready to simply add words and serve.
A Brief Sampling of Staples

First, in point of usage, is undoubtedly This.
Then, is NuGrip (the Trip through the Fac-
tory). Next, in large-budget pictures at any
rate, is The Glamourous Inquirer (LIFE's
photographer is doing a story on our company;
or TV writers are preparing our Anniversary
show). Then comes, I should say. Boh Writes
His Thesis . . . Soap flakes Through the Ages
. . . The Role oj Sealant in the American Way
of Life ("few of us realize — ") . . . and It'll
Never Work { "mark my words, the rails will
never go beyond Elgin"). The several basic
Boh and Mary stories (Bob doesn't believe in
the Product at first, but Mary helps him see
the light) are constantly active, along with Old
Ed's Retirement Dinner (Variant A, Old Man
and Young Boy. fishing or watching a train),
and Allied Meets the Challenge . . . Allied
Meets the Atomic Challenge . . . Allied Looks
to the Future . . . A Century of Allied . . .
Where Does Electricity Come From, Daddy'J
. . . I Am a Tire . . . Tlie Big Dream . . .
Wrong-way Waldo and Right-way Red . . . A
Guy Named Mitch (few of us realize how im-
portant he is in the daily life of our American
community) . . . Imagine a World Without
XXX X's ("If suddenly you woke up and there
were no XXXX's") . . .

Then There's This Old Favorite . . .

This is a sampling. There are others, and
sooner or later each one of them comes up in
meeting. There is a sure way to tell when one
is coming. Our contributor, a man of charming
innocence in the realm of story ideas, leans
back in his chair and gazes at us for a moment
in silence, wondering whether he will share his
treasure. Then his voice hushes and a soft
smile plays about the corners of his mouth.
And he says, "You know. Cap, the wife and I
were kind of talking around on this thing last
night, and we were thinking there's this guy,
see, kind of a funny guy, maybe, for some
laughs, but with a good homely philosophy.

too. like old Ed down the hall, and this night
he goes to bed and he falls asleep and he starts i
dreaming, and you know what he dreams?"

Yes, we know what he dreams, but here it
comes anyway — he dreams that all of a sud- '
den, see, the Product can talk, saying things
like, "Ouch, pal, can't you see I am underin-
flated?"

The Story Has to Meet the Need

.Actually, the formula story often has a legiti-
mate use, if it is freshened and used for a real
purpose. I'll admit that Bob and Mary are
working for me right now in a picture called
The Lifetime Look, because 1 can sell the bene-
fits of group insurance best by showing their
effects on real people with young-married
problems.

The crux is, I guess, a story must be In-
digenous to the material and the objective. Bob
and Mary would not be indigenous to a trip
through an engine factory — though they took
one, a six reeler. for a recent picture. You
see. Bob was doing his thesis about the Amer-
ican Competitive Way and Mary's father hap-
pened to be the superintendent of this factory,
and Mary was real interested in everything; in
fact, if it hadn't been for the kind of dumb
questions she kept asking Bob. few of us would
have realized the part played by the crankvalve
engine in our daily lives!

Gimmicky Pictures Just Don't Work

I've omitted one format. This consists sim-
ply of showing the people what they need lo
know about our subject, without extraneous
gimmicks, clearly and straightforwardly, and
with an essential dignity; the material so
themed and organized and presented that it
brings out the broad significance of what we're
pushing. But the opposition writer who brings
in the sparkling gimmick of the Guardian An-
gel who conies to Earth, see. but nobody at the
Sales Conference realizes who he is until sud-
denly (puff' of smoke and lightly waving cur-
tain) he's gone, will beat us out every time,
unless we are very persistent. Also, maybe a
little honest.

The reason we must persist is that gimmicky
pictures just don't work. They tend to sell the
gimmick as the take-away impression rather
than the subject content, and may entertain
an audience (and the Sponsor) without doing
much about implanting the real objective. It
is flattering to a Sponsor when his employee-
audience says. "You've certainly got a wonder-
ful movie here. .IB." but it is profitable to have
them feel. "Our retirement plan is better than
I realized; I guess I'll turn down the outside
offer."

The net fact is. a picture in our field
shouldn't be called "good" or "bad" — it should
be rated effective or inefl'ective, in terms of
whether it does what the sponsor hired us to
do. LInl'ortunatcly. not all sponsors are suHi-
cicntly sophisticated in the film medium to
realize the distinction; with the result that gim-
micky "entertaining" ineffective pictures have
so long been with us as to establish the
standard that, like mothballs, business pictures
are best if they smell a little. We can do
better. ' 9

•Cup Piilmei" Is Executive Prtniucer at Parthenon Pictures.

BUSINESS SCREEN MAGAZINE

-.''."..■>"^''

'Wm^

Producers of Motion Pictures, TV Spots,
Industrials, Training and the ''Hard-Sell

Package" Sales Film plus S/M Repeater
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165 West 46th Street, New York

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9TH ANNUAL PRODUCTION REVIEW

Motion
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PRODUCTIONS

William Alley Named Pres. at
' Industrial Film Producers

■i^ Willi, un Allc\ has hccn elected
president of Industrial hilni Pro-
ducers. Inc.. New York City, it
has heen announced by the com-
pany's tioard of directors.

.Alfred W . (Jack) Lane, vice-
president, has been named execu-
tive vice-president to till the post
formerly held by Alley. Both men
are pioneers in the industrial tjlm.
field. Alley's experience dating
back to 1032 and Lane's to 1935.

The company has just com-
pleted production of a motion pic-
ture for the Election 1 ubc Division
of Radio Corporation of America,
announcing a new merchandising
policy for the division's lines of

tv picture tubes. 9

* * *

Technicolor Honors Nine as
25-Year Veterans in Field

I Tft- Nine members of Technicolor
Corp. were recently honored for
their 25 years with the organiza-
tion. Dr. Herbert T. Kalmus, pres-
. ident and general manager of
I Technicolor, presided over the
luncheon in which tribute was
paid to John M. Weber, Henry O.
Imus. Harold H. Klemola, Ralph
E. Walker, Vassar L. Allen, Jr.,
John J. Haller. Charles D. Schatz-
man, John D. Hamilton and Earl
M. Olds. 9

Joseph Walsh to Nat'l Ed
Films as VP, Sports Chief

is: Joseph N. Walsh has been
elected a vice-president and sports
film producer at National Educa-
tional Films. Inc. He was formerly
Sports Editor of Pathe News and
a producer of RKO Sportscopes. 9

PART Hi; NO N

1M( 1 IRICS

liol.L.'l' W()01>

for the

.AMERICAN PETROLEUM

INSTITUTE

"THREE FOR TO.MORROW" —

The pleasant romance of Mac
Mackendall and wife Marty
background the quest of three
young college men for their "To-
morrow" in a young and growing
industry with its future ahead of
it — and which they find in the
hundred-year-young oil industry.
Color. 29 min. 3.5mm and 16mm.

PARTHENON PICTURES

Charles Palmer. Eiecutive Producer

2625 Temple St. • Hollywood 26

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Annual Reiieu of Films in Medicine:

The Meiliciil PictuiK in 1958

Inlernational Exhibits; Useful New Films Made a Fine Year

INTERNATIONAL RECOGNITION
of the importance of motion pic-
tures in the medical field, both as
an instrument for advancing the
interchange of medical knowledge
and as a means of reaching and
interesting young people in careers
in medicine and health, highlighted
developments in this direction dur-
ing the past year.

Undoubtedly the most signifi-
cant step in this regard was the se-
lection, for the first time, of medi-
cal motion pictures from many
parts of the world for an Interna-
tional Medical Film Exhibition as
part of the Twelfth General As-
sembly of the World Medical
Association in Copenhagen. Den-
mark, August 15-20.

Co-sponsors of the international
film showing were the World Med-
ical Association, the American
Medical Association, and Johnson
& Johnson International. Ralph
Creer, director of medical motion
pictures and television of AMA.
arranged the exhibition, based on
his experience as organizing direc-
tor of the U.S. International Med-
ical Film Exhibitions in New York
and Atlantic City in 1957 and
195S.

Other International Events
Motion pictures figured impor-
tantly in at least three other inter-
national medical-scientilic meet-
ings held last year. A festival of
science films and sessions on
"Modern Techniques in Scientific
Cinematography" were features of
the Twelfth Congress of the Inter-
national Scientific Film Association
in Moscow. September 10-20. The
Third World Congress of Cardiol-
ogy in Belgium. September 14-21.
and the Third International Con-
gress on Allcrology in Paris. Oc-
tober 19-26 also devoted major
time to motion pictures featuring
newest techniques in those fields.
Adding further to worldwide
recognition of films as important
aids to the dissemination of medi-
cal-scientific knowledge were the
inclusion of several such films in
the 44-filni prt)gram which ihc
United States Atomic Energy
Commission sent to the Second
International Conference on the
Peaceful Uses of Atomic Energy,
held September 1-1."^ in Geneva.
Switzerland.

Included in the U.S. lilm pro-
iiram at Geneva were medical

motion pictures on Colnili 60 Re-
loading. Iodine 131 . Rudiopluirma-
ceulicols. Liquid Scintillation
Counting, and Cyclotron Irradia-
tion of the Pituitary. Seven motion
pictures on the use of atoms in
medical research were in the U.S.
film program.

Record Showings in the Year

In the United States, distribution
of medical motion pictures reached
an all-time high in 1958. accord-
ing to the American Medical As-
sociation's figures. Film shipments
during the year totaled approxi-
mately 5.000 films, loaned to med-
ical societies, medical schools and
other scientific institutions. This
.represents an increase of 16%
over totals for the year 1957.

Comparative figures for 1948.
showing AMA film shipments to-
taling 1 .750. are sufficient evidence
of the giant strides that motion
pictures have taken in the medical
field during the past decade.

Nurses Sponsor Top Pictures

On still another front, the Amer-
ican Nurses" Association-National
League for Nursing film service
reported the production of three
motion pictures in 1958: Psychi-
atric Nur.\ini; — The Nurse-Patient
Relationship: Transporting the Pa-
tient for Surgery: and Draping the
Patient for Surgery. Premiered at
the American Nurses' Association
to audiences of 1,000 and 1.200
persons; the films have been stead-
ily booked three to four months in
advance since their release.

At the annual Clinical Congress
of the American College of Sur-
geons, held October 6-10 in Chi-
cago, a total of 105 motion pic-
tures were screened during the
five-day period, touching on almost
as many aspects of modern sur-
gery.

Surgeons Screen 97 Films
In the ASC Cine Clinics, a pro-
gram of 32 films was screened,
including a series of eight com-
prising a panel on surgery of the
large intestine. An additional panel
on liver, biliary tract and pancreas
included eight films, and 49 pro-
iluctions were shown in the area
of general surgical films. These
films were selected by the Ameri-
can College of Surgeons' Motion
Picture Committee because of
their timely interest and high
teachini: \alue. and included iiumx

The Academy-.^ward noinini
film. "Psychiatric Nursing," wi
one of medicine's many ouistam
ing new pictures released durit
1958 (see story on page 68).

new productions not yet availab
for distribution.

A special Motion Picture Syn
posium on Spectacular Problem i
in Surgery included 16 films, a
of which were narrated by partic
paling surgeons.

The complete Clinical Congres
film program was presented by th
Surgical Products Division o |
American Cyanamid Company, ii
collaboration with the Americai
College of Surgeons. i

A special screening of Tiie Doc\
tor Defendant, one of the produc|-
tions in the Medicine and the Lfliij
series sponsored by the William S
Merrell Company in cooperatior
with the American Bar Associa
tion and the American Medicaii
Association, was an "added tea-'
ture" of the ACS meeting. This was'
the only nonsurgical film on the'
five-day program, and indicates the
important work that these and
other Merrell films in this series
have done to make medical men

(continued ON PAGE 62)

PART II i:n<)n

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9 T H .A. N N U .\ L P R O D U r T I O N REVIEW

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The Medical Picture:

(continued from page 60)

aware of the legal problems in
their work.

Typifying the mounting interest
of regional medical groups in using
films to spread the story of new
medical and health developments
among their membership and the
general public, were a regular
series of film programs held during
1958 by the Film Committee of
the Library Health Advisory Com-
mittee of the Council of Social
Agencies in Rochester and Monroe
County. New York.

Held 1 1 Film Programs

This organization scheduled 1 1
film programs last year, seven dur-
ing the summer months and four
in the fall, in the area of general
health, mental health, family rela-
tions, mental retardation, public
health, nutrition, dental health and
safety.

Included in the motion pictures
comprising these programs were
such productions as Mr. Finley's
FeeliiiQS, Person to Person Com-
munication, Anger at Work, As Ye
Sow, Volunteer Services, Boy With

a Knife, Family Circle, and One
Day at a Time.

59 Films at AMA Meeting

At last year's 107th annual
meeting of the American Medical
Association, held June 23-27 in
San Francisco, a 59-film motion
picture program was presented to
the 9,738 medical men attending.
This was the highest attendance at
an AMA convention motion pic-
ture program in the last nine years.

The AMA film program in-
cluded both private medical pro-
ductions and sponsored subjects,
and numbered as its most popular
film subjects were Saje and Con-
servative Treatment of Lesions of
the Female Breast, The Doctor
Defendant, Cholecystectomy and
Operative Cholangiography. Re-
spiratory Resuscitation Teclmiqiies.
Emergency Surgery of Acutely In-
jured, and Principles of Artificial
Respiration.

A special evening premiere
showing was arranged during the
AMA meeting for The Man Who
Didn't Walk, the latest release in
the Medicine and tlie Law series.
This film dramatizes the medico-
leyal situations which can result

from traumatic neurosis; medic;
examination, courtroom procedun
and expert testimony typify ele
ments of legal conflict.

A second major motion pictun
premiere during the AMA meetinj
was Helping Hands for Julie, th(
dramatic story of a seven-year-oli
girl aiflicted with meningitis. A
purpose of this film, sponsored bj
AMA, American Hospital Associ-
ation, and E. R. Squibb & Sons, is
to interest students in seeking more
information concerning careers in
medicine and health. ;

Recruitment a Major Task

That the problem of medical-
health recruitment is a critical one
was emphasized by Dr. Gunnar:
Gunderson, AM.A president, in
citing figures indicating need for
70,000 nurses, 8,000 occupational;
therapists, 3,500 medical social
workers, 5,000 more psychiatric
social workers, 6,000 physical,
therapists, 50,000 medical tech-!
nologists, 2.200 dietitians and 10,- j
()i)0 clinical psychologists. ;

The range of professional inter-
est in the medical recruitment,
problem is indicated by the facti
that, at the AMA premiere of,

BUSINESS SCREEN MAGAZINE

Julie, representatives were present
Ifrom the American Physical Ther-
'apy Assn., National League for
Nursing. American Association of
Medical Record Librarians, Na-
tional Conuiiittee for Careers in
Medical Technoloiiy. American
Dietetic Association, and National
Health Council.

In addition to the greatly in-
creased use of motion pictures in
the medical and health held for
purely professional showings, a
number of significant sponsored
film productions added their
weight to both public and profes-
sional understanding of some of
the current developments in this
general held.

Mcrrell Series Widely Used
I The three films in the William
S. Merrell Co. Medicine and the
Lflir series, produced by Medical
Dynamics, continued to register
wide acceptance among medical
men. In less than a year follow-
ing its release. The Medical Wit-
ness, first film in the series, had
been seen by more than 168,000
interested viewers in 645 show-
ings; and the second Merrell film,
The Doctor Defendant . was
booked for 127 showings in the
first three months of its screen
life. While data on the third pro-
duction. The Man Who Didn't
Walk, has not been made available,
a safe assumption is that it, too,
will add its part to the widening
of legal knowledge among medical
men. A fourth film in the series
will deal with hospital liability.

Another significant film of the
last year was Someone Is Watch-
ing, sponsored by the New York
State Department of Health, and
touching on a problem tangential
to the medical field. This film
called attention to the ways in
which legal narcotics fall into the
hands of dope addicts and peddlers
through carelessness and over-
confidence.

MPO Produced "The Return"

Another film with a recruitment
purpose was The Return, spon-
sored by the American Physical
Therapy Association through a
special grant by the Office of Vo-
cational Rehabilitation of the U.S.
Department of Health, Education
and Welfare.

This production emphasizes the
vital role of the physical therapist
in rehabilitating paraplegics and
other seriously injured persons,
and fitting them for a return to a
useful role in society. It demon-
strates how the physical therapist
accomplishes this task in combina-
tion with the psychologist, occupa-

(CONTINUED ON P. AGE 66)

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The Medical Picture:

(CONTINUED FROM PAGE 63)

tional therapist, social worker, and
vocational counselor, all under the
physician's direction.

Citing the valuable contributions
that handicapped workers can
make in industrial jobs was Em-
ployees Only, sponsored by Hughes
Aircraft Co. for the President's
Committee for Employment of the
Handicapped. Hughes used its own
Culver City, Calif., plant as the
locale for the film, to prove that
handicapped workers, when put in
jobs that take their disabilities into
account, can prove as productive
— and in some cases, more pro-
ductive — than non-handicapped
employees.

An important film contribution
to public understanding of mental
health was The Key, sponsored by
the National Association for Men-
tal Health. The film portrays, in
actual scenes from mental hospi-
tals, how the latest psychiatric
treatments are bringing mentally
disturbed men, women and chil-
dren back to their homes and fam-
ilies. It points out that the tragedy
of letting people stay mentally ill
is that "it does not need to be,"
and solicits sympathy and under-
standing — against stigma and prej-
udice.

A Health A wureness Series of
nine cartoon films designed to en-
courage interest in both personal
and community health was re-
leased for public use during the
year by the U.S. Information
Agency. The films, 8 to 12 min-
utes in length, were non-technical
in nature, and were designed to
emphasize the relationship be-
tween cause and effect, rather than
procedures.

Individual films in the series
covered such subjects as The Hu-
man Body, What is Disease'.'. How
Disease Travels. Cleanliness Brings
Health. Infant Care. Tiiheniilosis.
Defense Against Invasion (ex-
plaining vaccination). Water —
Friend or Enemy, and Winged
Scourge (on the Anopheles mos-
quito, carrier of malaria).

Long a contributor to profes-
sional medical knowledge through
the film medium, E. R. Squibb &
Sons last year introduced Anonw-
lies of the Heart as a companion
to its earlier Normal Development
of the Heart, which won the 1957
award of the Clinical Congress of
the Amc'ican College of Surgeons
"in recognilion of outstanding edu-
cational value." Other Squibb-
sponsored medical films, all dealing
with the embryology of the car-

diovascular system, were Develo
ment of the Aortic Arch ai
Anomalies of the Aortic Arch.

These films serve as basic teac!
ing aids for medical students, ar!
as reviews for practicing physiciai
and surgeons, especially those coi
cerned with cardiac problems.

Audio Produces Two for ACS

The American Cancer Sociei.
released two new motion picture!
during 1958. one for public shov
ings principally to women's group
and the other for professional au-
diences. I

The first is titled Time and Th
Women, and is a sequel to the out
standing Breast Self-Examiiwtio
sponsored by the society almost
decade ago. and which has hai
countless screenings to adul
groups all over the country. Tb
newest ACS production relates ih
story of two women, one of whon
submitted to periodic physica
check-ups and sought medical ad
vice on any physical symptom sh(
thought might indicate cancer; am
of another woman who failed t(
take these precautions.

The second ACS motion picture
Routine Pelvic Examination anc
the Cytologic Method, is designee
for showings to audiences of phy
sicians and surgeons.

Not as yet in distribution, bui
expected to serve as an important
reminder to audiences of hospital;
people, especially nurses and major;
maintenance personnel, of the
need for constant vigilance in safe'
operating room practices is Fire
and Explosions from Flammable
Anesthetics, presented by the U.S.
Bureau of Mines, the Den' of

(CONCLUDED ON PAGE 71)

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Actress Lorette Leversee with
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at Grexstone Park. i\. J.

Miss Leveisee. in riie key role as
(I i>syclucilric iiiir.se. contributes
nu>vini;ly to the film.

Visual Contrihutinii Id Psychiatric Mursiiiq

Heavy Bookings, Critical Acclaim Attest Value of This Smith Kline & French FIl

Sponsor: Smith Kline & French Laboratoiies
Title: Psychiatric Niirsing, 34 niin.. b w.

produced by Dynamic Films. Inc.
1^ Designed to meet a specific need in psy-
chiatric nursing ediiciition. this new film em-
phasizes the importance of a therapeutic nurse-
patient relationship in the care and treatmeni
of hospitalized mental patients.

The film traces a developing relationship
between a psychiatric nurse and one of the
many patients in her care. In following the
frustrations as well as the achievements of a
nurse in a typical state hospital situation, many
of the basic techniques in psychiatric nursing
are reviewed.

Is Useful at All Teaching Levels

Although the film is intended primarily for
showing to graduate nurses with some experi-
ence in psychiatric nursing, it should also serve
as a valuable teaching aid at all levels of the
nursing profession — from the experienced
psychiatric nurse to the first-year student in
nursing school.

The need for the film was originally
suggested by the American Nurses Association-
National League for Nursing, a joint profes-
sional association. SKF's Mental He;ilth Edu-
cation Llnit decided to sponsor liic lilm as ;i

The nurse ;ind p;itient (played hy Pat
Carlisle) in a "Psych.iuiric Nnrsiiii;" scene.

part ol its service activities in the mental
health field. Selection of the producer and co-
ordination of production was handled by the
SKF Medical Film Center, under Director,
Peter Hickman, in cooperation with the ANA-
NLN Film Service, under Katherine Linden.
The nursing techniques shown in the film were
suggested by an advisory committee of three
psychiatrists and three psychiatric nurses.
Only Sponsor Mention Is in Title
No Smith Kline &. French products are
mentioned in the film, and SKF identification
is limited to the titles. As leaders in the re-
search and manufacture of psychopharmaco-
logic agents used primarily in mental hospitals.

An Academy Award Nominee

' ■ Psyc/iiatric Niirsiiii; has just been nom-
inated for an Award in the Documentary
Feature category by the Motion Picture
.Academy of Arts and Sciences.

SKF public relations activities lean heavily to- i
ward service in the mental health field, both
professional and lay. Psychiatric Nursing is i
but one example ot the company's services to !
mental hospitals ;md to the medical and allied '
professions, generally. |

To diite. Smith Kline & French has provided i
l(i() prints of the film for free loan to profes- '<
sional groups through its own film library and ',
through the ANA-NLN. .'\ll the prints are ]
heavily booked; within seven months of the
film's release, 1.208 showings were arranged .'
by SKF, in addition to those handled directly
by ANA-NLN. A nursing instructors' guide
has been prepared and is ;ivailable as an ad-
junct to the film. Several psychiatrists and
nurses have commented that the film should be
seen two or three times — especially by student
nurses — in order to absorb all that it has to
oiler.

Script, Skillful Direction Are Noted

Not a little ol the film's outstanding success
c;in be laid to the perceptive script of Ann
and Ralph .Schoolman. The cast — particularly
Pat Carlisle ;is the mental patient, and Loretta
Leversee as the nurse — plays movingly to Lee
Bobker's skilled direction. 9

BUSINESS SCREEN MAGAZINE

EXPOSE

IXPOSING FACTS ABOUT CALVIN CO. SERVICES

>/iLI

KANSAS CITY. MO.

NO. 2

16MM FIRST GENERATION COLOR PRINTING

Kodachrome prints from original Kodachrome still make the best
I6mm color prints in several ways. (Prints from inter-negatives are
becoming quite good. )

For those desiring the best. The Calvin Company is equipped to make
one or a thousand prints from the original, with little chance of
damage to the original.

In 1943, The Calvin Company developed and built a custom printer,
known now in the trade as the Multimatic Printer.

These are high speed production printers made especially to handle
Kodachrome originals safely, and to give an almost unlim.ited num-
ber of uniform color prints, with the least amount of danger to the

(OVER)

THE CALVIN CO.— 1105 TRUMAN ROAD — KANSAS CITY 6. MO.

industrial philosophy of a Mi.s-
sile acces.sory contractor. Ekta-
chrome color. 22 minutes.

PARTHE.NON PICTURES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

ordinate the production, distribu-
tion and use of future audio-visual
materials, to avoid duplication of
training aids and encouraee pro-
duction of the best possible mate-
rial to orient both professional and
sub-professional groups to the
growing staphylococcus problem.

REGAN FILM PRODUCTIONS

i 19730 RALSTON • DETROIT 3, MICHIGAN

9TH ANNUAL PRODUCTION REVIEW

Chia

"PORT

audio-visu

Professional cour
and presentation
wish to use audio
in . . .

sales me<
campaigr
conventii
training

original. These printers have proved themselves over the years and
they have an extremely good record for not damaging originals.

Some of the features of this printer are:

1. Runs in both directions so that the originals never have to be
removed.

2. Runs at 72 ft. per minute.

3. Handles 1,200 ft. originals and raw stock.

4. Makes optical effects by the matte method so they are alike in
all prints.

5. Makes light changes by the matte method so that all the print is
made at a constant color temperature for the lamp. Also, all
light changes are made on the exact frame-no lag in changing.

6. Printer operated in electrostatically cleaned air conditioned
rooms at controlled humidity conditions.

7. A & B rolls and sound are all printed in one operation.

If you are looking for a large quantity of Kodachrome (5269) release
prints from your 16mm color show, no one can furnish these any
better than The Calvin Company.

To keep this equipment busy we naturally need your orders too ! Why
not send us your next service or printing order-l6mm color or black
and white-by any method? Contact us. If you are in a hurry, tele-
phone HArrison 1-1234.

Executive Vice President

• rentals, sales i

• rear projection
wide screen

• the finest equi

DuKane

laBelle

Viewlcx I

Beseler

Soundview 1

• complete film
electronic repc
shipping
storage

ALL
AUDIO-VISUAL
SERVICES

3830 N. Lincoln Avenue

Telophone: GRoceland 2-1995

Chicago 1 3, Illinois

oiler.

Script, Skillful Direction Are Noted

Not a liltle ot the tilm"s outstanding success
can be laid to the perceptive script of Ann
ant! Ralph Schoolman. The cast — particularly
Pat t'arhsle as the mental patient, and Loretta
Leversee as the nurse — plays movingly to Lee
Bobker's skilled direction. B'

BUSINESS SCREEN MAGAZINE

Thi! \li!ilir.iil PiiiliirR:

CON I IM'tl) FROM !• Mil ^(^ >

Anesthesiology of the Univcisii\

'of Pittsburgh School of Medicine,
and the St. Francis General and
Medical Center Hosjiitals, Pitts-
burgh, through an educational
grant from Abbott l^ahoratoiies.

I Although accidents from lire
and explosion in hospitals now
number less than 1 in 150,000

I cases, this lilni points out that even
a sinule accident is ime too many.
and Hlustrates safety precautions
necessary when llammabic anes-
thetics must be used.

It is planned for showings to

I hospital nurses and maintenance
people, as well as to medical
schools and professional groups.

Popular Health Fare Noted

In calling the roll of motion pic-
lures with a medical theme which

i were among the foremast in popu-
larity as retlected by 19.S8 screen-
ings, mention might be accorded
the following;

Mr. Fiiiley's Feelini;s. sponsored
by the Metropolitan Life Insurance
Co. This film, which deals with the
stresses encountered in one per-
son's day-to-day relationships with
people, focuses attention on the
methods of preventing mental dis-
turbances. It is designed to encour-
age discussion, to stimulate ques-

1 tions and comments, and to
provoke an exchange of ideas on

I dealing with stress situations.

Hemo the Magnificent, one of
the films in the Bell System's Sci-

, ence Series. Already seen by mil-
lions in two separate national
television presentations, and by

; millions more in school and adult
group screenings, this film tells the

PARTHENON

PUTTRKS

HOI.l.VW OOl)

for
SUNDSTRAND TURBO

IDIV. OF SlINDSTRAND
MACHINE TOOL CO.)

"PACKAGED POWER" — A

straightforward sales film for
"audience of one" use, present-
ing the personnel, facilities and
industrial philosophy of a Mis-
sile accessory contractor. Ekta-
chrome color. 22 minutes.

PARTHFNON PICTURES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

story of blood and the circulatory
system. It explains the functions
of heart, liver and kidneys as re-
lated to circulation.

Rcil River <ij Life, the story of
the bloodstream and its workings,
a production of Moody Films.

Ani-er at Work, a mental health
film sponsored by the Oklahoma
State Dept. of Health. This film
deals with anger and its cllcct on
human beings in their everyday
relationships. It presents some of
the more common misplacements
of anger, and suggests some simple
techniques for controlling emo-
tions, encouraging audiences to ex-
amine the causes of anger, as well
as its effects.

Use of closed-circuit television
in disseminating medical informa-
tion also increased during the past
year. As an example, closed-cir-
cuit telecast sessions and scientific
exhibits augmented the regular
motion picture program at the
I9.S8 AM A meeting.

A 90-minute closed-circuit tv-
cast originating from one of the
.A.MA sessions was transmitted
from San Francisco to audiences
of physicians in Boston, Chicago,
Cleveland. Kalamazoo, Philadel-
phia. New York City and Syracuse.
It included a newsreel of scientific
events at the meeting and a clinical
session on diabetes emanating
from the University of California
School of Medicine, and was spon-
sored by the Upjohn Company in
cooperation with AMA.

Operative surgical panels and
clinics originating from the San
Francisco Hospital were telecast
in color to AMA audiences during
their \95H meeting, with sponsor-
ship by Smith, Kline & French
Laboratories.

Organize to Meet Problem

To coordinate audio-visual pro-
grams in the field of staphylococ-
cus control, a new committee was
created late last year by six major
U.S. health organizations.

Known as the Interagency Com-
mittee on Training Aids for Staph-
ylococcal Disease, the group is
serving as a clearing house for the
exchange of information on a-v
and other training materials now
available or in production.

The committee is reviewing all
existing training aids, and will co-
ordinate the production, distribu-
tion and use of future audio-visual
materials, to avoid duplication of
training aids and encourage pro-
duction of the best possible mate-
rial to orient both professional and
sub-professional groups to the
growing staphylococcus problem.

key ma

n ^1^

■^Lots of products
look alike. That's
why buyers often
depend on the "key"
man to do the choosing
for them.

To help make
your product top choice,
we offer broad
experience crming
salesmen with solid
selling information
for buyers.

• Live shows

• Motion pictures

• Slidefilms

• Merchandising
programs

REGAN FiLM PRODUCTIONS

19730 RALSTON • DETROIT 3, MICHIGAt^

9TH ANNUAL PRODUCTION REVIEW

Board members ot the FPA pictured cii recent meeting include (I to r)
Jiidd Pollock, MPO; Walter Lowetulahl, Transfilm; Ed Lamm. I'at he-
scope; president Nat Ziicker: Lee Blair, Film Graphics: Boh Wood, Sound
Masters; Robt. Crane. Color Service; Boh Lawrence. Lawrence Prods.

IVnw York Looks In the FuturG

Film Producer Association President Cites Program and Goals

by Nalliaii /mki'r

TT Was Twelve Years Ago that
A a small group of motion picture
producers joined together in New
York to improve standards of
production and promote industry
stability through better labor re-
lations.

Four years later, this association
was duly incorporated as a non-
profit organization, and since then
the Film Pr(xlucers Association of
New York has grown to its present
membership of 35 producer mem-
bers and 20 associate members,
the latter representing the service
companies in lilm production.

^100 Million Business

Today, through its member
companies, the FPA represents a
supply of motion picture products
and services with a yearly value in
excess of 100 millions of dollars
and employs 15,000 people in a
variety of administrative and crea-
tive skills.

The FPA is continuing with
those programs which rellect the
concerns of a vital communica-
tions and entertainment industry
to those it directly serves and the
American community.

Let us briefly consider some of
these programs:

Ethical standards in client rela-
tionship by uniform contracts and
responsible performance.

Labor stability by reappraisal of
rates, conditions, and competence.
Technical standards of density and
resolution both of picture and
track in black and white or color
for screen and television exhibi-
lion.

A joint labor-management con-
ference in actual operation (with
Ihe lATSE East Coast Council)
lo anticipate the demands of tech-
nological advances (particularly in

video tape ) by developing a pool
of new skills and establishing
standards of procedure.

Review of civic codes, licenses,
and permits in terms of present
day motion picture studio opera-
tion.

The dissemination and study of
new techniques for communication
in industry, government, and
education.

An analysis of present methods
of distribution and their improve-
nient for maximum audience im-
pact.

Improved public relations for
the entire industry and recognition
of its professional status.

With regard to the last men-
tioned, it is unfortunate that a sec-
tion of the motion picture industry
which has a greater audience every
week in the year than the total of
paid admissions in theatres, should
be tagged with a label that only
describes what it is not, that is,
/i('/;-theatrical.

It is unfortunate that many tech-
nical services and their represen-
tative bodies have overlooked the
professional inter-relationship of
the industry as a whole. In a
recent SMPTF conference sparked
by the Eastman Kodak Company
(who should know better) on a
program of films for business and
television, not one professional
producer of standing was invited
to participate.

Government Favors Amateurs

It is unfortunate, too, that many
government agencies in contract-
ing for motion picture projects will
ignore the competence, experience,
and stability of the producer oper-
ating with organized labor, for the
c|uestionable quality and creativity
of Ihe amateur producer. No con-

sideration in the new National
Defense Education Act grants, in-
volving audio-visual projects, is
being given to the producer whose
primary business is the production
of such material.

This repudiation of an industry
is analogous to a university's be-
ing commissioned to enter into the
production of missiles.

Responsible Critics Needed

It is unfortunate that critical
evaluation of the "non-theatrical"
motion picture is generally and
publicly undertaken by groups
who are not, by organization or
competence, equal to the task.
Achievement in film-making as an
art and a craft merits recognition
but let the judgment be con-
sidered and responsible. The se-
mantics of recorded visual images
and sounds deserves a critique by
professional peers.

Walter Kerr, drama critic of the
Herald Tribune, in a recent ar-

Nathan Zucker, president
f-'ilm Producers .Assn. of N.Y.

tide about the theatre had this
to say:

"This meeting (of the perform-
ance and the audience ) is what
the theatre is all about. It is its
greatest power; it is what most
distinguishes it from all other arts
and makes it the most personal of
them. A painting rests in its
frame, brazen and passive and
waiting to be taken. A piece of
sculpture thrusts itself into space,
perfectly commanding and per-
fectly detached. A novel lies pa-
tient and unprotesting until we are
ready to nod to it; it is an intimate,
but an intimate horn without eyes.
A poem is a kind of cradle, moved
by a hand that keeps gently out
of sight. Even music, closest to
the drama in the immediacy of its
restless presence, refuses our
handshake; we must turn slightly
away in order to know it well.

"The stage asks us to look at it
so that it may look back, and make

something, of the eye-to-eye.
nerve-to-nerve encounter."

Add to this dynamic concept ot
the theatre a visual and aural
sense freed from the conventions
of the proscenium and the con-
strictions of time and space and
you have the form of one of the
most exhilarating communicative
arts known as the motion picture.

The motion picture gains its ef-
fect, as Mr. Kerr points out about
the theatre, not from the presence
of "live" actors but by the exist-
ence of a "live" relationship be-
tween what is happening on the
screen and the audience. In the
jargon of the trade this is known
as "identification" but it is more
properly an emotional excitement
or experience that springs from
the union of audience and creative
production.

Recognition Must Be Earned

Yes, the "non-theatrical" mo-
tion picture production is both an
expanding industry and an art
form. This duality results in some
confusion and its growth presents
a variety of problems but its vital-
ity as a working art form must
have professional leadership.

Recognition, like confidence,
can not be demanded, it must be
earned. And where it has been
earned, its understanding must be
promoted.

The Film Producers Association
of New York is geographic only
by the necessities of convenience.
It invites responsible groups of
producers or service companies,
wherever their business lives are
located, to join with it to meet
the needs of today and anticipate
tomorrow. Q

<: * *

Victor Ends Search for 10
Oldest Models -Made in 1933

kT Victor Animatograph Corp., a
division of the Kalart Co., Plain-
ville. Conn, has announced the
end of the search for the 10 oldest
Victor projectors. The program
was carried out in conjunction
with the 25th anniversary of its
production of the first 16mm
sound -on- film projector. Over
1,000 entries were received from
all over the U.S. as well as from
seven foreign countries. The ten
winners were all survivors of the
1200 model projector produced by
Victor in 1933.

Hy Schwartz, president of Vic-
tor Animatograph, stated that each
of the winning projector owners
will receive a brand new Victor
Assembly Projector, model 65 TO
in exchange for their original pro-
jector. S"

BUSINESS SCR P: EN MAGAZINE

^Bumm

gUgH

// 5 t//e Picture Zkat Counts ,

and currently the following companies are counting on MPO
to meet corporate objectives through motion pictures:*

AMERICAN AIRLINES
AMERICAN INSTITUTE OF CPA'S
ASSOCIATION OF PACIFIC FISHERIES
EVINRUDE MOTORS
FORD MOTOR COMPANY
GENERAL MOTORS CORPORATION
GREATER NEW YORK FUND
GULF OIL CORPORATION
HAMILTON WATCH COMPANY

*20 to 30 minutes in length.

KAISER ALUMINUM & CHEMICAL CORP.
LEVER BROTHERS COMPANY
MONSANTO CHEMICAL COMPANY
REMINGTON ARMS COMPANY
REYNOLDS METALS COMPANY
UNION CARBIDE CORPORATION
UNITED STATES AIR FORCE
U.S. FISH & WILDLIFE SERVICE
UNITED STATES STEEL CORPORATION

Productions. Jnc.

in NEW YORK CITY

15 East 53rd Street
Murray Hill 8-7830

•

in HOLLYWOOD

4110 Radford Avenue
POplar 6-9579

An Active Reel

hv0^ps 0werffh000lif hftppt/

.... the audience alert to a new product
.... the sponsor busy with new sales

.... the producer inspired'to out-do his performance
each time

TELEVISION AND INDUSTRIAL FILMS

FILM PRODtCTIO\S.INC.

V — 1600 Broodwor, New York 19, N Y.

JUdson 2 5730

HCnjREJPAMDE

' "Riverfront Story" Dramatizes
An Industrial Enterprise

Human and technical interests
are combined to dramatize an in-
dustrial enterprise in Riverfront
Siory. a 15-minute sound and
color motion picture recently re-
leased by the R. C. Mahon Co.,
Detroit engineering and construe-'
tion organization.

Designed for showings to metal-
working executives as well as
architects, commercial builder and
civil engineering organizations, the
film uses the eyes of a Great
Lakes ship captain to get across
the story of the Mahon organiza-
tion and its engineering, plant
operation and field-erection skills, j
As his ship plies up and down ■
the Detroit river, the captain, be-
cause of his love for steel ships,
is attracted to the giant fabricated
structural steel members changing
Detroit's waterfront image — par- ;
ticularly the new convention hall- ■
exhibits building, which masses [
over 19.000 tons of steel in one
area.

With the skipper's rising inter-
est, viewers are taken through a ;
series of scenes covering the lay-
ing of base plates for the conven-
tion hall, complete fabricating
operations at the Mahon plant,
and the progress of the structural :
steel erection work. :

The film is available on a free '
loan basis by request on company
letterhead to The R. C. Mahon
Co.. East 8-Mile Road. Detroit

34. Mich, 9

* * *

A New Color Film Explains
The Electrotyping Process

i? To explain and promote the ;
electrotyping process, the Inter-
national Association of Electro-
typers & Stereotypers has spon-
sored a motion picture in sound
and color, titled The Electrotype —
The Piccisinn Letterpress Printing
Plate.

Prints of the film are available
at 47 locations in the U.S.. Can-
ada and Australia for distribution
on a free loan basis to schools,
trade groups, service and advertis-
ing clubs and agencies, box and
carton groups, publications print-
ers, l.S.&E.U. locals and others.
Black-and-white prints are avail-
able for tv use.

Information on print locations
may be obtained from Floyd C.
Larson, executive secretary.
I.A.E.S.. 758 Leader Building,
Cleveland 14, Ohio. 1^

BUSINESS SCREEN MAC-^ZINE

Till! QBD Giits Film Fads

Association of Better Business Bureaus Conducts Survey
in Selected Areas to Determine Response to First Film

IN THE Spring of 1958, the As-
sociation of Better Business
lUireaus released for showings to
I general audiences and on public
■ service TV time, a public-interest
lilin titled To Serve the Living.
produced in cooperation with the
I National Funeral Directors Asso-
I cialion.

I The lilni used the experiences
I of one family to illustrate how the
funeral director deals with the
many problems involved in niak-
ins; funeral arrangements; how he
helps the family plan a funeral
that will be proper for them, and
the services he provides, not only
in helping the family make the
necessary important decisions in
time of stress, but also in handling
matters required by law. It was
produced by Pathescope Produc-
tions, Inc., of New York City.
Both Groups Keep Tabs
Since this was the BBB's first
motion picture production in co-
operation with a business or pro-
fessional group, and would serve
in a sense as a pilot for future
projects of this nature, both the
ABBB and NFDA have been
keeping close tabs on the film's
progress.

.Audience totals compiled
through last October showed 152
screenings to private audience
groups, most of them arranged by
local NFD.'^ members or groups,
with viewers totaling 13.756 per-
sons.

On television public service
time. 35 showings had been re-

P.\RTHEN<)N'

IM( Tl'Ui:.S

HOI.I.VWIIDII

for the
WESTERN EI.ECTRIC CO.

"TOOLS OF TELEPHONY" —

Shows the telephone user why
"the Western" must be big, and
how its activities contribute to
today's fast-communicating way
of life. Color, 32 minutes

PARTHE.NON PICTUKES

Charles Palmer. Executive Producer

2625 Temple St. • Hollywood 26

ported, with the estimated audi-
ence reaching approximately
2,75O,()()0 viewers.

.-^t the outset, n c i t li c r the
Bureau nor the Funeral Directors
group made any formal elfort to
determine audience reactions to
iLu; lilm. although informal reports
to both organizations indicated
that it was being well received
both in pri\atc showings and
on television.

Hire Central Surveys, Inc.

However, to get an accurate
pictiue of audience reactions, a
professional lirm. Central Surveys,
Inc., was engaged to conduct a
limited study in three selected
areas: Des Moines and Waterloo,
Iowa, and La Crosse, Wisconsin.
A total of 447 interviews were
conducted, including 100 viewers
who had seen the film over tele-
vision in one of the three cities.

Of the 100 viewers, 61 had seen
the entire him, and 39 had seen
a major part of it; these latter in-
cluded persons who had tuned in
after the film had started, and a
few others who where interrupted
brielly during the showing period.

Reaction of viewers toward the
film itself was excellent. 91% had
a favorable attitude; only 1 % said
they didn't like it. The other 8%
were indilTerent; they didn't care
much one way or another.

Intrigued by News Publicity

Asked how they happened to
watch the film on tv, 19 said they
had watched it deliberately after
having seen newspaper reference
to it, and 4 others tuned it in after
having seen a spot announcement
one station had carried. The rest
of the viewers, so far as they could
recall, had not deliberately plan-
ned to watch the film, but had
done so after they had seen the
opening announcement and the
beginning of the him. They were
attracted by the film itself.

As to what they liked most
about the film, 27% said they
considered it educational or in-
formative; another 21% expressed
general approval, saying that the
film was different or interesting.
25% were impressed by the way
the funeral director helped the
family, and the difierent duties he
performed, or said they liked the
funeral director himself and

(CONIINUEU ON NE.XT PAGE)

"We'll give you .

9 T H .ANNUAL PRODUCTION REVIEW

■We'll give you a hand."

Whether it be editorial, or sound, or a complex
printing problem, our expert staff will assist you
- of course \^'ithout obligation- at any time.

Sound ■ Editorial • Laboratory Services

FILM LABORATORIES, INC.

1905 Fairview Avenue, N. E., >A/ashington 2. D. C. LAwrence 6-4634

BBB Gets the Facts:

(cont'd from previous PAGE)

gained a better understanding of
the funeral business.

Some of the other favorable
comments about the film were in
reference to its professional qual-
ity, and that the presentation was
true to life.

Some of the objections to the
film were that it was too sad
(4%), and four other viewers
criticized the actions of the son
in the film, probably showing the
extent to which people identified
with the family in the liliii. and
not being actually critical of the
tilm itself. There were virtually
no objections to the film as being
too commercial or improper in
any way.

Importance of selecting an
easily-remembered title is indi-
cated by the fact of the 100 view-
ers questioned, none could recall
the film's exact title, and only
1 1 % gave partially correct an-
swers. Replies to this question
included "it was something about
"For the Living"," "To Aid the
Living." "For Those that Serve,"
or "it was about "Living"."

As to what part of the film they

remembered best, a total of 54%
referred to the son or his attitudes,
including his homecoming, his re-
action to his father's death, his
opposition to having "strangers"
attend the funeral, or his change
in attitude after discussion with
the funeral director.

The funeral director was men-
tioned by 39% of the viewers as
the part remembered best about
the film — more reference than
to any other character in the film
other than the son. Most of these
references were to the funeral
director's duties, and his helpful-
ness to the family.

Query on Main Purpose

A further test of reaction to the
tilm is found in the question,
"What did you think was the
main purpose of the film?" The
largest number, 34'^v, said the film
was educational, or was intended
to teach viewers "to be pre-
pared . . . when someone dies
suddenly."" Another 26% said the
purpose was to illustrate the duties
of a funeral director.

Twelve percent said the film was
to show the integrity or character
of funeral directors, or to guide
people in selecting a funeral direc-

Eyebrows have been raised

over the quality and price of our
films. They wonder how we do it.
For the straight story, write, wire
or call George Kirkland at

INTERNATIONAL SOUND FILMS, INC.
26 East Andrews Drive, N. E.
Atlanta 5, Georgia CEdar 7-0844

BUSINESS SCREEN MAGAZINE

tor with these qualities. Sonie-
uhat related answers were given
by \\''(. that the I'llni was to il-
lustrate the helpfulness or attitude
of funeral directors and how they
can be of service.

The absence of certain types of
responses mieht be pointed out.
Only 3^f indicated by their an-
swers that they thought the liltn
was for the purpose of advertising,
or, as one answered, to "boost"
funeral homes, liiis further sub-
stantiates that viewers did not sec
the tiini as commercial; even these
comments were not critical of the
film or its purpose.

Two questions relating directly
to Better Business Bureau spon-
soring of the tilm were included,
and answers to both indicated that
viewers were quite satisfied with
this film, and would appreciate
seeing others of a similar nature.

9S^c Approve Sponsorship

In all, 98', said that they think
it is a good idea for the Better
Business Bureau to sponsor pic-
tures of this kind. When asked
whether they think the BBB
should sponsi)r additional films
dealing with other subjects, 95%
said "yes." Subjects suggested in-
cluded buying a home, insurance,
atomic attacks, door-to-door sales-
men, the need for a will, and tire
prevention.

Summarizing results of the sur-
vey in an address at the 1958 an-
nual convention of the National
I'uneral Directors Association in
Cleveland, William H. Longman,
executive vice-president of Cen-
tral Surveys, mentioned four
points that the study had revealed:

Four Keys to TV Success

1 . The importance of doing
everything possible to get a large
audience. This means having the
right station, the right day and
time of day. and as much promo-
tion as possible through news-
papers, tv spots, etc.

2. The good acceptance of the
tilm and the favorable attitudes
toward it. with virtually no criti-
cism of it as being commercial or
improper in any way.

3. Success of the tilm in both
improving attitudes and increasing
the information level of viewers
regarding funeral directors and
their services.

4. That, although the audience
sampled was a small one, the film
is definitely reaching the kind of
people it was intended for — a
broad, middle-class American
audience, rather than any narrow
or specialized group. Q'

Get
your
message

off the ground

Reach your critical objective

with a creatively planned and
produced motion picture.
We have been launching successful
film projects for American Business
and Industry for 27 years.

STUDIOS, INC. OU

4A.tf»

HOLLYWOOD; 1714 North Wilton Place
Hollywood 28, California
Phone Hollywood 7-6126

DETROIT: Richard Bonds, Roger Hebert
7th floor Detroit Times BIdg., Detroit 26, Mich.
Phone Woodward 3-3028

^■

^
?.

■i':-f

9TH ANNU.AL PRODUCTION REVIEW

Edison Ele(tri( Institute Film Helps to

RG-GGnmiilK Ihu DnG-Inriiislry Cummunity

THE Challenge Posed by
mushrooming communities,
overcrowded and congested down-
town areas, possible decline in
property values, and the grim fu-
ture faced under such conditions
by towns and cities throughout the
l!nited States is clearly and power-
fully stated in the new film Plan
far Prosperity sponsored by the
Area Development Motion Pic-
ture Committee of the Edison
Electric Institute.

Premiered at the Boston EEl
Convention before a group of en-
thusiastic delegates from all over
the country, Canada, Mexico and
South America, the theatrical-type
film, produced by Bay State Film
Productions of Springfield, Massa-
chusetts, capsules the challenge in
the experiences of one leading
character played by veteran screen
and television actor George Kluge.
Supporting him, a strong cast of
SAG players document what can
happen when a typical one-indus-
try town hits the skids — and what
can happen to a similar town
when good planning and civic
determination take hold of the
problem.

Because of the stake which
electric power companies have in
the continued prosperity of the
communities they serve, EEI Area
Development Committee members
sought the cooperation of the
American Society of Planning Of-
ficials and the American Institute
of Planners in developing the
script for the film and in selecting
locations where situations typically
illustrative of the problem and its
cure could be pointed out. Fol-
lowing the premiere, both organi-
zations gave official sanction to
the film from the point of view of
professional planners.

Like so many undertakings, the
production of the film required
considerable blood, sweat and
tears to get it off the ground. Ac-
tually, a two-year effort, under
the Chairmanship of V. S. Madi-
son of Detroit Edison, was needed
to enlist the needed cooperation
and financial backing on the part
of far-seeing member companies
of the Institute.

The full committee list tinally
read: R. Y. Adams, American
Electric Power Service Corpora-
lion; A. W. Evans. Niagara
Mohawk Power Corporation; J.
M. Frank. Columbus and Southern

r A »i4mE t

T3P-'

Above: award to David Doyle and
Bay State Productions is made by
Vincent Madison, Detroit Edisoni
Co. at "Plan for Prosperity" pre-\
iniere last niontli. \

Ohio Electric Company; W. C;
Handlan, Monongahela Powerj
Company; W. J. Jamieson, Gen-I
eral Public Utilities Corporation;'
R. P. Lee. The Connecticut Light |
and Power Company; H. C. Le-.
Vois, Gulf States Utilities Com-;
pany; L. L. Peterson, Interstate
Power Company; C. A. Thrasher,
Ohio Edison Company; A. H.
Pfander, Detroit Edison Company,
Technical Advisor; H. H. Smith, ',
.American Institute of Planners. W. i
H. Blucher. American Society of
Planning Officials. |

Following subscription of the |
budget, over 20 film producers 1
were invited to submit ideas and |
proposals, from which Bay State
Film Productions was finally se-
lected as the producer. A writing
and production period of about
eight months brought the picture
to the screen, and Plan For Pros-
perity is now available for distri-
bution through electric power com-
panies throughout the U.S. 9

r.Mi I iii:x()N

I'M 1 1 Ki;.s

IKH.I.VWOOl)

for

INTERNATIONAL

HARVESTER

COLLECTORS' ITEM" — The

surpri.sinjrl.v dramatic story of a
group of public servants and
their unsung role in the struggle
against air pollution. Color. 32
minutes. (Modern TPS)

l'AIMHO0,\ PICTURES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

BUSINESS SCREEN MAGAZINE

]^JLjmjnM1^2^]^ cSs IB^SUBI^

Split Reels

Project, edit, synchronize, clean, inspect film on
cores and without rewinding by slipping them
into F & B Split Reels. You reduce taking up
valuable storage space by 50% when they're
stored on cores. Use film at a moment's notice
without rewinding, flanges Or expensive tite-
winds,

400 ft. I6mm. Split Reel $4.50

800 ft. 16mm. Split Reel 6.00

1200 ft 16mm. Split Reel 7.50

1600 ft 16mm. Split Reel 9.00

These eitlusive features

originally designed by p Predi-on-modiined

F& B:

friction plate
G. Leg brackets firmly bolted

with leg rest ledge
H. Aluminum [eg topt

A. Camera lightening knob

B. Telescoping, offset pan
handle

C. Second pon hondle position , y,^^^^ leq.|ocking knobs
0. Large pon and tilt tension prevent bending and

locks worping
E. Large-diameler precision J. Superb, seosoned, oil-
center shaft tteated hofdwood legs

NEW LOW PRICE $120.00

F & B Tripod

^ r

Magic "Mylar"

Tandberg

The finest hi-fidelity tope
recorder available to-
day. It has many pro-
fessional feotures such as recording and playbock on 4
track stereo ond monaural tape. The Tandberg plays back
on 2 track stereo, y2 track monaural ond % (rock mon-
aural tape as well. Four erase heads offer maximum ver-
satility and performance for recording and playback at
any of 3 speeds. The two matched pre-amps and power
omplifiers ore built-in and can be used as audio ampli-
fiers for stereo discs and broadcasts. See this magnificent
tope recorder demonstrated at Fjormon & Bobb. You'll be
amazed'

The

New

Portman

Animation

Stand

Here Is the all new
Portman Animation
Stand with newly de-
signed features. A rug-
ged, precision and ver-
satile animation stand,
Ihe Portmon offers more than 40 accessories for special
anjmotion and effects. Come in and see why it's the biggest
and best buy in animation stands today.

Basic stand with 50" Zoom

$1495

Basic Compound with table-top, 2 peg tracks,

rotary movement, counter, hand cronk *^170f^

□ nd platen ^ ' ' ^^

This amazing sprocketed splicing tope will repair torn
and domogcd films, replace torn perforations and
allow you to butt-splice without losing o single frame.
Comes in transparent for film, opaque for magnetic
film. Splice will never come opart and perforations
stay permonently repoired with Magic "Mylar." Use
Magic "Mylar" for all your film repair and splicing
|Obs.

Transparent — For Film

1 6mm, — Single Perf $5.00 per roll

1 6mm. — Double Perf 5.00 per roll

35mm 9.00 per roll

Opaque — 'For Magnetic Film
16mm. $ 6.00 per roll

35mm 1 1 ,00 per roll

Shown above is Model 6SB Combinafron S/oclt

F & B Butt Splice
& Film Repair Blocks

These excellent blocks moke butt splicing and re
poiring damaged film strips simple as A-B-C. Eosy to
use, no complicated parts, and solidly constructed they
are available in the following models;

Model B-16 for 16mm. film . .

Model B-35 for 35mm. film

Model B-4 for %" magnetic tope. . . .
Model BSB - Combinotion block for
16mm, 35mn and '/j tope

$ 9.50

12.50

6 50

24.50

RENTAL

CATALOG

No 58

JSmm Mitctielt Bell t Howell. Arnllei camersjfl

I6nim Mitchell. Auncon Bell 1 Howell carnerjs||

Recardme EquipmenV

Projection Equipmenl

Editing Equipment MoTiotaii Sound readers

Lighline Equipment Colortran Bardwell

McAliiler. elc
Grip Equipment Dollies Mike Booms
kcceitories Lenses Tripods Supplies
HODMAN A BABS, INC

»( MrtSI asiH lliEfT NEW roil )•

FREE! ILLUSTRATED RENTAL CATALOG

Rental Catalog

FLORMAN & BABB, incorporated

68 West 45th Street New York 36, N. Y. MU 2-2928

Shown here are just a few of the many fine manufacturers of
professional motion picture equipment, accessories and hi-fi equip-
ment and tape you'll find at Florman & Babb. There's a showroom
floor chock-full of the latest equipment. And if it's just some ad-
vice, facing some problems on equipment, or want o recommen-
dation about equipment, you'll find a competent staff of profes-
sionals ready to give you the answers. Drop in anytime. Arthur
Florman and John Babb ore always glad to see you.

it T H ANNUAL PRODUCTION REVIEW

RCA Victor Custom Recording covers more ground - faster —
than any other service of its kind. Our engineers' superior skill.
reinforced by years of experience and the most up-to-date tech-
niques and equipment, makes RCA Victor the constant leader
in the field.

RCA Victor also supplies the most extensive library of musical
.selections for slide films - at no extra cost. First quality record-
ing, careful handling, and fast delivery go hand-in-hand with
every order.

Have RCA Victor Custom Record Sales provide you with its

famous "one-stop" service — recording, editing, pressing, and
shipping - for greater quality, economy, and results!

RCA Victor custom record sales ^%)

NfKJ York 10. /55 Enat 2:,th St MUrray Hill 9-7100

Chirago II, 44.5 JV. I. nice Shore Drive WHitehatl 1,-3215

Hollywood .v.v, lOIli .V. Sycnmore Ave OLdfield 1,-1660

Nashville 3, 1525 MeGavoek St ALpirte 5-6691

In Cnuada. eall Record Department. RCA Vietor Company. Ltd.. 1001
Lenoir St.. Montreal. Quebec. For iiijormation concerning other foreign
eountricH. write or phone RCA International Division. 30 Rockefeller Plaza.
New York 20. N.Y.—JU 6-3S00.

Chevrolet Dealer Slidefilms
Promote 'Demonstration Drive'

* The importance of the "demon-
stration drive" technique in acces-
sories as well as cars is stressed
in a series of six sound slidefilms,
produced by The Jam Handy Or-
ganization, and now distributed by
Chevrolet for showings to its na-
tionwide dealer family.

These films represent a new ap-
proach in accessory merchandis-
ing in that they emphasize the
value of acquainting prospects with
accessories as a means of making
motoring easier, safer and more
comfortable. Films are being dis-
tributed through Chevrolet district
offices for showing to nearly 500
district managers. ^'

Social Workers' Filmstrip

■ji- A filmstrip issued late last year
by the National Association of
Social Workers. Inc. is designed to
interest high school and college
students in career in medical so-
cial work. Titled Member of the
Team, the filmstrip depicts a medi-
cal social worker in a large hospi-
tal as she helps a little girl prepare
for a heart operation, and shows
how as part of her work she helps
patients of all ages with different
kinds of troubles. ^

How to be a "Relaxed Wife"

■ How a young married couple
learn how to cope with day-to-day
emotion tensions is the theme of
The Relaxed Wife (14 min..
color), sponsored by the J. B.
Roerig & Company Division of
Chas. Pfizer & Co.. Inc.

Sensible advice on dealing with
tensions is coupled with informa-
tion on some new medicines that
will be marketed shortly. Modern
Talking Picture Service is handling
distribution to adult audiences. ®"

PARTHKNON

IM< rrRKs

llOl.l,'!' WOOD

for
KAISEK ALUMINUM

"THE NEXT TEN" — (Golden
Reel I. The story of an American
bu.siness and the five men who
built it from zero to greatness
in ten exciting .vears. Color, 32
minute--^. (Modern TPS)

PARTHENON PICTURES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

BUSINESS SCREEN MAGAZINE

As an in(lf|irii(lciil I ImIK wdud |ii(Mlucer, creating a liinilcd miiiiiIkt nl due films
cafli Near. Noinian \\ rii;lil i> alilc hi ::ive close personal .itlcnlHin and ( reative
interest to ever\ luodndidn.

ll is rflali\fl\ ea>\ to inannladurc a indtiun pictuic. Iml \ri\ ditlitult Id produce
creatively in order to accomplish sponsor objectives with an exciting new approach
for each new project. Fresh. lo|). creali\e talent lor ever\ (dm is the answer, and
it is not necessary to incnr major stiulio overhead lo take advantage of the finest
llollwvood offers.

AMONG THE OUTSTANDING FIRMS WE HAVE SERVED
IN THE PAST TEN YEARS ARE SUCH LEADERS AS:

iiM.i.nu aroN on, well cementing co.

RICHFIELD OIL CORPORATION

BYRON JACKSON DIVISION OE 1!0R(;-\V ARNER

WELEX JET SERVICES, INC.

HUGHES TOOL CO.

GENERAL ELECTRIC CO.

PONTIAC DIVISION OF GENER\L MOTORS

CONTINENTAL MOTORS CORP.

HOME PRODUCTS INTERNATIONAL

KNUDSEN CREAMERY CO.

THE OIL AND GAS JOURNAL

PEPSI-COLA CO.

THE PRUDENTIAL INSURANCE CO. OF AMERICA

NATIONAL BROADCASTING CO.

CHRYSLER CORPORATION

UNISTRUT PRODUCTS CO.

METROGOLDWYNMAYER

THE CINCINNATI MILLINt; MACHINE CO.

THE AMERICAN ROAD BUILDERS' A.SSOCIATION

YALE IINIVERSITY

GOVERNMENT DEVELOPMENT BANK FOR PUERTO RICO

Complete production jacilities. both sound stage and loca-
tion, for all types oj lire action and animation. \our inijuiry
will receire prompt thoiitihtjul attention icitli no ohligation.

KOMMAM 'WMIOHT PROlDUCTIOMg, KfCo

1515 NORTH WESTERN AVENUE HOLLYWOOD 27 -.V CALIFORNIA .> H O L LY WOOD 4 - 2 I 3 3

T H ANNUAL PRODUCTION REVIEW

we
make

slide

films

and

m^otion

pictures

We believe you recognize the
usefulness of films, provided
llicy will pay their own way in
your business.

We maintain they are as clear
an economy as your telephone.

Treat them as a tool for \\hich
you expect to pay no more than
returns will justify, and emjdov
a producer who understands
sound business principles.

Write for our booklet,

"How Mucli Should
a Film Cost?"

■•AVaTIEIEHSiiK

M»lT.lil» ItllSlx'VKSS F1I3IS

15 I'.iisl BftUuno Avenue

Detroit 2, Michifi(i7i

TR 3-0283

131 North Ludlow Street

Dayton 2, Ohio

BA 3-9321

Horizons of Science" for Schools

New Science Study Films Offered

ANEW AND Uniqlie motion pic-
ture program for American
schools is just getting under way
with the appearance of the first is-
sue of Horizons of Science.

Conceived as a direct link be-
tween the ideas of science and the
men and women of science — and
the students in the schools, the
series is designed to stir imagina-
tion, to broaden understanding
and to stimulate thinking, both
among students who may go on
into careers in science and tech-
nology and, equally important,
those who will eo into other fields.

Sponsors to Provide Prints

Horizons of Science is being
made available free of cost to
schools through the public-service
support of participating sponsors
on a community and regional basis.
It is planned for intensive use in
the 7th to 1 0th grades, with con-
siderable added uses above and be-
low this level, in both auditorium
and classroom.

Each issue of Horizons of Sci-
ence will run approximately 20
minutes and present one, two or
more subjects of permanent inter-
e.st and significance in science.
Now in production for presenta-
tion in the coming months are such
subjects as these: A study of the
life and behavior of microscopic
one-celled animals ... A re -exami-
nation of Benjamin Franklin's elec-
trical experiments . . . Explora-
tion of the edge of space . . . The
Zebra and its stripes ... A camera
study of soap bubbles and light
waves . . . How a candle burns
. . . Oceanography.

Films Extensively Pre-Tested

Horizons of Science, produced
in association with Educational
Testing Service, and with an initial
grant from the National Science
Foundation, has been extensively
pre-tested in the schools of several
cities. It is being produced by an
experienced group of professional
film journalists headed by Alfred
Butterlield, former Associate Edi-
tor of Life. Editor in Chief of
Rathe News, Executive producer
ol CBS Television, and Board
Chairman of Information Produc-
tions, Inc.

The series is based on the pre-
mise that though virtually all
schools have suitable sound projec-
tion facilities, few schools have
adequate budgets for film itself.
Horizons of Science is designed to

for Business Sponsorship

be presented free of cost to schools
as a community service by business
and industrial organizations, foun-
dations and others who wish to
participate in the program as spon-
sors.

The sponsor will make available
to the schools in the community or
area concerned an adequate num-
ber of prints of each issue of the
series to meet school needs. Prints
are available to the sponsor on an
annual basis (ten issues a year) at
$210 per print. A "presentation
credit" to the sponsor will be
carried in the titles of each print,
without other advertising.

The films are to be a permanent
gift to the schools, remaining in
their custody for reference and re-
use through the years. R"

"Pictures Teach at Penfield"
Shows A-V Role In Schools

i': Eastman Kodak Co. has pro-
duced and made available on free
loan, PiclLires Teacli a! Penfield, a
19-minute motion picture outlin-
ing the role of audio-visual mate-
rials in elementary and secondary
education today.

This new offering, on Koda-
chrome film, focuses on the Pen-
field. N.Y., Central school district
where films, slides and filmstrips
are integral parts of the curricu-
lum. Students and teachers play
themselves and all photography
has been taken in the actual labor-
atories and classrooms of the
school system. The wide range
of contributions to learning offered
in a professionally-conducted pro-
gram of audio-visual education is
effectively highlighted in this film.

Pictures Teach at Penfield is
available on a free-loan basis by
contacting Audio - Visual Service,
Eastman Kodak, Rochester, N.Y.

Samsonlte Films a Colorful
Tour of the Brussels Fair

•/; Ca|iitali/ing on the interest
created in this country by the 1958
Brussels World's Fair, the manu-
facturers of Samsonite Luggage
have placed in distribution through
Modern Talking Picture Service a
15-minute color motion picture.
Miss Si I lionet le Goes to the lair.
The film pictures full -color
views of the American and Rus-
sian paviliiins, the huge atoniium,
and other captivating sights. Com-
mentary is by Westbrook Van
Voorhis. Distribution is to high
schools and adult audiences. ^'

• SINCE 1945 •
FILM PRODUCTION

SERVICES

PROFESSIONAL
EQUIPMENT

For Real Quality in

Film Services:

BLACK & WHITE: 16/35mm

• daily processing of negative
and positive film

• printing, 16/35mm

• reduction printing

• color prints

• reduction printing

• 16mm internegotives

• Hot Press Titles

• Editing

• Conforming

• Film Cleaning

• Edge Numbering

• Fine Grains

Recording Services:

• Sound transfers to and from
discs, tape, magnetic and op-
tical film (for motion pictures
and siidefilms; radio and TV
production).

Film Production & Hi-Fi
Equipment:

• Dealers for professional cam-
era, audio, editing and studio
equipment manufacturers.

• Distributors of the finest high-
fidelity components and sup-
plies.

FILM SERVICES

INC.

RECORDING SERVICES

and Sales Company

1 13-1 19 W. Hubbard

CHICAGO 10, ILLINOIS

Phone: Superior 7-0735

BUSINESS SCREEN MAGAZINE

motion

pictures

and

slide

films

you can get

CREATIVE and

TEC

I C A L

EXCELLENCE

at prices that

make sense

colmes-uierrenrath productions, inc.

BACKED BY OVER $20 MILLION DOLLARS OF EXPERIENCE

1057 woodland drive • glenview, Illinois

among our clients
in 1958 . . .

SEARS ROEBUCK & CO.
WHIRLPOOL CORPORATION
ATOMIC ENERGY COMMISSION
FISHER GOVERNOR CO.
WHEELING STEEL CORPORATION

9 T H ANNUAL PRODUCTION REVIEW

Fine quality . . .

Good service . . .

LOYAL CUSTOMERS

In 1951 we produced a film for a
new customer, a large manufacturer
of chemicals. We have completed our
15th project for this firm.

We consider it a privilege to serve
a number of national* as well as
local clients who place their trust
in us year after year.

TEXAS INDUSTRIAL FILM CO., INC.

2528 NORTH BOULEVARD • HOUSTON. TEXAS
JACKSON 9-4377

♦Several of our clients are located far away from Houston. Yet, they find it
advantageous to have their films made in Texas.

BUSHES

Liiiiuiiii Eyu: JViivvs-Tmiiils in Tuiius

BUSINESS SCREEN EDITORIAL VIEWPOINTS AND LATE NEWS-REVIEW

Organized Labor's Future in Film Medium
Depends on Industry's Continued Growth

•it Current labor discussions going forvVard in
the railroad industry, problems atTecting
feather-bedding and new e(.|uipnient dexelop-
ments in otiier facets of transportation (such as
jet planes ) are rellected in an approaching
crisis within the organized tilni production in-
dustry in the LI.S. and in Canada.

Swift technological advances, including
high-speed lilni processing machines, new color
processes, videotape and its electronic produc-
tion phases, are just a few of the capital in-
vestment factors which face dynamic film in-
dustry managements. To keep the medium in
the forefront and at the same time, compcii-
ilve. both producers and film laboratories must
make continuing capital investments in both
plant and equipment within months, rather
than in future years.

Outmoded Standards Hinder Progress

An antiquated labor organization setup, cued
from past decades of entertainment industry
experience, currently hampers industry prog-
ress. While organized crafts include in their
memberships the most experienced and capable
technicians and artisans in the business, con-
siderable streamlining and the resolution of
common interests is now long overdue.

New York's approach to the subject, through
a joint labor-management conference, is one
important step forward. Chicago and mid-
western producers and film laboratories took
another such step in last year's precedent-
breaking organization for joint labor nego-
tiations.

Local 780 in that area tested this new organ-
ization with a sudden strike last month at Fred
Niles Productions, one of its members. Within
24 hours every other member studio and film
laboratory in Chicago closed doors in a unified
reaction. Within three days all issues were
settled to the satisfaction of both labor and
management representatives. A modest one-
year increase approximately halved the union's
original demands.

Labor-Management Have Common Goals

Not disputes or slowdowns, but the long-
needed "equity of interest" which should pro-
vide permanent employment and security for
skilled workers through the widest possible use
of the film medium (at the most economical
cost to the user) holds the real solution for
both labor and management in the business and
television film industry. Chicago is headed
for a similiar joint labor-management confer-
ence and so are other principal production
centers throughout the U.S. and Canada. 9

Name Ted Westermann Sales V ice-President
for Audio Productions, Inc., New York

■A- The appointment of I. H. (Ted) Wester-
mann as vice-president in charge of sales for
Audio Productions, Inc.. New York City, has |
been announced by Frank Speidell, president
of the eastern studio organization.

Mr. Westermann replaces Sheldon Nemeyer,
who resigned the post within recent weeks. He
was formerly a vice-president in charge of
sales in Manhattan for Wilding Picture Pro-
ductions, Inc. and is a widely-known member
of the business and television film industry. 1^'
* * *

The Calrin Company Elects Leonard Keck
as President; Active Management Changes
ii A change in the active management of The
Calvin Company has been anni>unced, effec-
tive March I. Leonard W. Keck, 37, for many
years Operations Manager, has been named
president.

James Y. Hash, former comptroller and
business manager, takes over as secretary-
treasurer. William Hedden, laboratory super-
intendent at Calvin since the mid-40's, is a new
vice-president and will head up all laboratory
activities.

Neal Keehn continues as vice-president in
charge of sales for all services and as the direc-
tor of Calvin's internationally-known Work-
shop programs. Frank Barhydt. also a vice-
president, is in charge of sales of Calvin Pro-
ductions. A new Operations Manager has been
named. He is James Bannister, formerly head
of lab printing and processing, who will now
head up future planning activities.

Lloyd Thompson. Larry Sherwood and Betty
Calvin continue to serve on the company's
Board of Directors with F. O. Calvin now
chairman of the board. The company was
established in 1931 by Forrest O. Calvin and
it now occupies a seven-story building and
square block of property in Kansas City. 9
* * *

Advertising Agencies, Active in Television,
Take Ne»' Look at General Business Films

•fi Is the unresolved status of the advertising
agency's position in business and television lilm
production being resolved by the agencies
themselves? Although a modest number of
leading 4-A agencies have taken an active role
in supervising and encouraging their client's
participation in the film medium for promo-
tion, training and public relations functions,
the bulk of major U.S. agencies have been
largely inactive in other than tv film com-
mercials.

Lacking skilled personnel with film know-

(CONTINUEI) ON PAGE 184)

Fri!i!iliiiiis riiiiiiiliiliiiii AuHids
liiiniir I\ine Business Films

NiNi- Sponsored Moiio.n Pictures and a
series of educational films were honored
by the f'reedoms Foundation, Valley Forge,
Pa., at annual award ceremonies held at its
historic headquarters site on Washington's
Birthday.

The encased George Washington Honor
Medal, top award of the Foundation, went to
The Promise and the Glory, sponsored by the
American Oil Company. The film is a drama-
tization of this nation's founding from James-
town to the Revolutionary War and "the prom-
ise of continuing greatness based on principles
set by our forefathers."

George Washington Honor Medal Awards
went to eight other sponsored motion pictures.
Leading ofl' the list was American Look, a
wide-screen Technicolor film sponsored by the
Chevrolet Division of General Motors and
produced by The Jam Handy Organization.
Another JHO production in this continuing
American series, American Engineer, won last
year's top award of the Foundation.

American Look depicts the advance in de-
sign in all phases of American living through
"freedom of expression."

Fire and the Wheel, sponsored by the Gen-
eral Petroleum Corporation and other Socony-
Mobil Oil companies, was another Honor
Medal winner. It was produced by Parthenon
Pictures-Hollywood on the theme "the Ameri-
can Way of Life nurtures and grows with
industrial advancements receiving maximum

(CONTINUED on FOLLOWING P .\ G E )

nXH .\NNUAL PRODUCTION REVIEW

Freedums Fuundatiun:

(cont'd from previous page)
encouragement in a free economic
system."

Two motion pictures dealing
with the individual in labor organi-
zation won awards. The DeMille
Foundation - sponsored film, A
Qiiesiion of Law and Order, and a
film on the rights of minority
groups in a free nation. The FEPC
Law and You. sponsored by the
Fair Employment Practice Com-
mission. Commonwealth of Penn-
sylvania, were cited entries of this
type.

Two motion pictures for re-
gional fund-raising use were also
Honor Medal winners. Any Given
Minute, sponsored by the Greater
New York Fund and produced by
Transfilm Incorporated. New York,
expressed the theme "every minute
of the day. tragedy in America is
overcome by citizens voluntary
efforts."'

The Return of Phileas Fogg.
sponsored by the United Fund of
Allegheny County (Pittsburgh)
and produced by Fletcher Smith
Studios, New York, was the other
fund-raising film cited. "The leg-
endary figure (of Phileas Fogg)
brings renewed hope to afflicted
children and encourages those ded-
icated to relieve suffering" was the
cited description of this picture.

"The contribution of a great
American is shown at the dedica-
tit)n of his birthplace" in the Honor
Medal film. This Is Worth Remem-
bering, describes this picture spon-
sored by the Herbert Hoover Birth-
place Foundation, West Branch.
Iowa.

The motion picture. The Eternal

Below: Hollywood director Mer-
vyn LeRoy was a regular visitor to
Capital Film Labs' dubbing rooms
in Washington, D. C. during film-
ing tliere of "The FBI Story" star-
ring James Stewart and Vera Miles.

( v a

Harvest, sponsored by the Institute
of Scrap Iron & Steel. Inc. was
the final sponsored entry given an
Honor Medal Award. This film
deals with "the growth of an in-
dustry exemplifying the American
tradition of free enterprise."

Sole non-sponsored award was
that made to Coronet Instructional
Films. Chicago, for the educational
motion picture series. Education in
America, and the specific title, T/ic
Jamestown Colony. The company
received a special Distinguished
Service Award for the series. 9

Calvin Wnrkshnp

350 Af+end 1 3+h Annual Event

ir The 1 3th Annual Motion Pic-
ture Production Workshop, a tra-
dition at The Calvin Company in
Kansas City, attracted some 350
persons from 36 states and over
a dozen foreign countries on Feb-
ruary 2-4.

The three-day session, held on
Calvin sound stages, was high-
lighted by guest speakers and Cal-
vin personnel. In addition, the
group in attendance was given a
view of new developments in the
16mm field from the standpoint of

\liti\c \<(;/ Kcchn (left) Calvin
vice-presulent. makes premier pres-
entation of Bent Reel A ward to
E. W. Plumb. Standard Oil (Ohio)
producer at Workshop hancpiel.

techniques and equipment as well
as film utilization.

Adding to the growing list of
"awards" currently made to fac-
tual film sponsors and producers,
was a new one that fills a long-felt
need for a little humor in that
phase of the business. For the
first time, the Bent Reel Award
was made at the Workshop Ban-
c|uet on February 3rd. Recipient
of this "behind-the-scene" citation
from the Calvin Company "as one
|iroducer to another producer who
suffered most in 1958" was E. W.
Plumb, producer for the Standard
Oil Company (Ohio). Q

George W. Colburn, president-
elect of Laboratories Assn.

Cinema Laboratories Assn.
Elects Colburn to Presidency

'? The election of George Col-
burn, president of the Colburn
Laboratory, Chicago, as new head
of the Association of Cinema Lab-
oratories, Inc. has been announced.

Joining Mr. Colburn as new offi-
cers-elect of the 50-company or-
ganization are G. Carleton Hunt.
General Film Laboratory presi-
dent, as ACL vice-president.

Dudley Spruill, Byron, Inc. is
secretary and Kern Moyse, Peer-
less Film Processing Corp. was re-
elected treasurer at the annual
meeting last month.

Members of the Association's
Board of Directors include: Floyd
Weber; Reid H. Ray ( Reid H. Ray
Film Industries): Byron Rouda-
bush (Byron. Inc.) and Sidney
Solow (Consolidated Film Indus-
tries ) all for 2-year terms. Elected
to one-year terms were James
Barker (Capital Film Labora-
tories); William Smith (Lakeside
Laboratory); Robert Burns (Hous-
ton Color Laboratory ) ; and Leon
Shelly (Shelly Films. Canada).
Louis Feldman (Tri Art Color
Corporation) and Spence Caldwell
(Caldwell Ltd., Canada) are hold-
over members of the board finish-
ing two-year terms. Ig'

London Financial Times Has
Column on Industrial Films

ti The London Financial Times,
circulation 100,000, is Britain's
premier daily for financial, busi-
ness and industrial news. It is also
the first newspaper in Britain to
a|ipoint an Industrial Films Cor-
respondent and publish a regular
column on industrial and docu-
mentary motion pictures.

The column has been a regular
fortnightly event since August
1958 and has covered such aspects
of the use of motion pictures in

industry as costing, films for pres-
tige, for the "special occasion,"
training facilities for film techni-
cians, and developments in cine-
matographic equipment.

The Times is also organizing
the study group at the first Indus-
trial Photographic and Television
Exhibition to be held in London
from April 20-24. 1959. ^

Ronald Reagan Stars in New
Surgeons' Film at Fred Niles

T? Ronald Reagan is one of the
star personalities in a forthcoming
Fred A. Niles production for the
National College of Surgeons. 20-
minute motion picture recently
completed is Hands We Trust. ^

Stories of Cancer Films and
Bethlehem Steel in Our Next

The important story of the film
program of the American Cancer
Society is a major feature of the
next issue of Business Screen.
Fully illustrated in a dramatic four-
page article are the life-saving mo-
tion pictures of the ACS with
previously unpublished vital statis-
tics on lives which have been saved
through nationwide showings of
such films as Breast Self-Examina-
tion. ^

i: In color that is nearly as dra-
matic as the motion pictures which
are depicted, are other key pages
for your next Business Screen
describing the film program of the
Bethlehem Steel Company. Tabu-
lated figures on audiences achieved
are accompanied by fascinating
text on the historical background
of this well-established company
film operation. @f

.'\bo\e: Howard I. Magwood
(right) president of the Screen Di-
rectors Int'l Guild is presented with
bronze plaque by Joe Lerner as
first president of the organization
and organizing chairman. Event
took place at recent first annual
banqtiet held in New York on
January 17.

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Taking Cues from Eventful Past, a Film Helps to Open

The Equitahle's Centennial Year

"For All Time" Combines Past and Present With Adroit Visuals

Sponsor: Equitable Life Assur-
ance Society of tiic United
States
Title; For All Time. 27 min.,
color and sepia, produced by
Roger Wade Productions. Inc.
it This is the Centennial year of
the Equitable Life Assurance So-
ciety and the company plans to
make it a big year in many ways
— new policies; expansion to a big
new building in Rockefeller Cen-
ter, New York; stepped-up adver-
tising; and an information program
to increase public awareness of
Equitabie's position in its field and
in American life.

Major Project of the Year

A major project ol the Centen-
nial year is the new film. For All
Time. While E.L.A.S. is the coun-
try's third largest insurance com-
pany, and its assets place it as the
1 I Ith largest corporation in the
U.S., bigness is not Equitabie's
boast, but service, and its tradition
of having pioneered so many of
the benefits that life insurance af-
fords today.

Items: Equitable was the first
company to issue an Inconiestable
policy; it was the first company to
set up training courses in better
service for all agents; during World
War 1 when all insurance compan-
ies had clauses against paying
claims for death in military service.
Equitable paid every claim in spite
of the clause. And it was the only
company to do so.

Flashback Shows First Year

.After opening scenes showing
Equitable as it is today, the film
flashes back to 18.59. the com-
pany's first year, when Henry Hyde
hung his sign up at 98 Broadway,
New York. His company was not
the first in the field — some ."^S in-

surance companies existed at the
lime, but their service was pretty
primitive. Only the very best risks
were insurable and the restrictions
were great. No working men could
get insurance. Policies didn't cover

A Roger Wade crew focuses on
Piilshuri;li's famed Gateway Center
for a scene.

travel. And like as not. even if the
policyholder died peaceably at
home, his heirs would have a hard
time collecting.

Henry Hyde led the way to
many insurance reforms in the com-
pany's first years. Travel restric-
tions were eliminated and policies
bought in good faith were paid
immediately in good faith.
A Medium is Rediscovered . . .

As narration of the company's
history is told, drawings, cartoons,
posters, old magazines and news-
papers gathered from many sources
are used as illustrations, with the
camera moving about illuminating
the feeling of the era. Sometimes
with zooms, pans or animation,
this, one of the oldest of cinema
techniques, has been rediscovered
and made so modern that it is ex-
ceedingly striking.

f-'or .-111 I'inu' was coordinated

I cfl: pliiiiiiini; conference
on "For All Time" at
Ro!>er Wade Productions.
New York. Left is Phil
Dona^'hue, associate
producer: center, pro-
ducer Roi;er Wade and
(It ri\;hl . the film's
director Hill liucklev.

for E.L.A.S. by second vice-presi-
dent Charles R. Corcoran, with
sales promotion manager Goldie
Dietel. Its four main purposes were
to:

( 1 ) bolster the enthusiasm of
Equitable agents in their work:

(2) to show other personnel
about the accomplishments of the
company;

(3) for recruitment of new peo-
ple as agents; and

( 4 ) to generally add prestige to
Equitabie's name with the general
public.

For the producer. Roger Wade

Productions, Inc.. Phil Donoghue
produced. William Buckley di-
rected, and Gene Forrell wrote an
original score. Anne Roller, vice-
president of Wade Productions
worked in cooperation with the
E.L.A.S. Centennial year staff to
produce a thorough kit on film
utilization which will be made!:
available to all agents.

Received 10-Minute Ovation

For All Time was premiered (to
a ten-minute ovation ) at Equit-
abie's convention at Boca Raton,
Florida on January 6. jf]

As Fresh as an Dcean Breeze

This Chicago Printed String Filnn Tells Novel Gift-Wrap Story

Sponsor: Chicago Printed String

Company.
"Title: Tie-Tie Go Round. 12%

min.. color, produced by On

Film, Inc.
i^ A special impressionistic ver-
sion of a carnival, shot by Weegee.
famous New York impressionistic
photographer, sets the mood for
this delightful short film designed
to show the dozens of ways in
which Tie-Tie gift wrappings and
ribbons can be used to personalize
packages for all sorts of occasions.

Colorful baubles made of Tie-
Tie materials weave in and out all

Color picks up the ihcnie . . .

through the presentation, while
nuisic adds to the pictuie's mood,
a whimsical, stylized version of a
carousel, which a small boy ap-
proaches with a package he wants
gift-wrapped for his mother.

As the carousel revolves, dozens
of wrapping styles are shown — for
birthdays, anniversaries, births,
weddings, and a myriad of other
uses, including Christmas gift
packages.

The Pictures Tell Story . . .

Shifting, colorful scenes and ef-
fective background nuisic "tell"
most of the story, for there is a

minimum of dialogue. But none
is really needed . . . for the story
is there for everyone to see. and
too many words would only break ■
the web of whimsy which sur-
rounds it so effectively.

The film was shot in 35mm :
Eastmancolor, with direct reduc- 1
tion to I6nmi Eastman prints to

. . . and imai;er\ liolds the viewer.

maintain the vi\id hues of the
original.

Suzanne Surrey wrote the
script. Hugh Johnston directed,
Fred Leary did the set, Leonard
Hirschfield was director of photog-
raphy. Fred E. Johnston. Jr..
supervised, and Lee Raniion. man-
ager of radio-TV for Henri. Hurst i
tV: McDonald. Inc.. Chicago, was
executive producer.

Distribution Is by Modern

Distribution is being handled
through Modern Talking Picture
Service, with the primary audi-
ences being women's groups, both
adult and teenage. There also will
be 1 2' 2 and 5 minute black-and-
white versions for use on television
public service time. 9

OTHER CASE HISTORIES ARE TOLD
ON PAGES 90-91 OF THIS ISSUE

«8

BUSINESS SCREEN MAGAZINE

jiiade M S^Mille!

Top qiialily color prints helped win awards al iIk-

Venice, Edinburgh, Harrogate and Vancouver Film
Festivals for the Alcoa- sponsored motion picture
produced by On FiiAi. Inc. . . .

^€^€/i unci &eirtt(/te ht fyi/fi^niin€iin ^^int^J^ei^

processed by Color Service Co., Inc.,

in exacting Eastman Color

35mm E.K. Original Negative Processing
35mm and 16mm E.K. Interpositives, Internegatives, Release Prints

and 16mm Kodachrome Duplicates

115 WEST 45TH STREET, NEW YORK 36 • JUDSON 6-0853

9 T H ANNUAL PRODUCTION R E \' I E W

"THE TWO WHEEL HIKE" -4 Morality I'lay W all hiii)ll<iilioi)s Offers

Confeicncx-: lOny and his parenis
discuss the decision to earn his own
Iwo-wheel hike . . .

Intervention: i^randfallwr hnni;\ a
shinini; new deluxe model he wants
to i^ive to Tony . .

Discouragement: should Tony keep
Iryinf; to earn his hike or }>ive in,
accept i>randfather's gift'.'

Shiiwilow II , <( . /i(\/( of ideas t;els
into the open as iinmdjather lays
down his final ultimatum.

DhJEct Lgssdii for Security

Helping Viewers Develop Initiative, Inner Resources Is Goal
of This Useful Mutual Benefit Life Insurance Company Picture

Resolution: i;randpa hows to the
inevilahle and I'ony turns an im-
portant corner toward maturity.

Sponsor: Mutual Benefit Lite In-
surance Company.

Title: The Two Wheel Bike. 27
min.. b w. produced by Henry
Strauss Productions. Inc.

■■■ A ten-year-old boy ... a doting
grandfather . . . two indecisi\e
parents . . . from these common-
place human ingredients a motion
picture has been created that
amounts to a home-town moralit\
play with large-scale implications.
This film. The Two Wheel Bike.
constitutes part of a corporate cit-
izen program for industry and the
community which Mutual Benefit
Life Insurance Company is spon-
soring under the title of The True
.Security.

Program in Third Year

The program was inaugurated
three years ago with the develop-
ment and production by Strauss
for Mutual Benetit of a motion pic-
ture. The Time is Now which, to-
gether with a series of supervisory
training courses, was offered na-
tionally to business and industry as
a public service. Its theme, the
importance of developing individ-
ual initiative and inner resources
rather than relying on outside help.
is carried into a new dimension by
The Two Wheel Bike.

This time the audience is young
people and their parents, and the
program is co-sponsored with Mu-
tual Benetit by the United States
.lunior Chamber of Conmierce.

The story of The Two Wheel
Bike revolves around Tony, the
ten-year-old. who has entered a
magazine subscription contest, top
prize for which is a coveted two-
wheel bike. Hearing of this, his
grandfather is incensed. Why
should Tony have to work and
tight for a bike when he. the grand-
father, is not only willing but eager
to give him a fancier, more expen-
sive machine?

Poses Big Moral Problem

When Tony"s parents enter the
picture— torn between pride in
their son's self-sulticient attitude
and reluctance to hurt a loved and
respected old man — a major moral
problem is posed. How do we
best serve our children: by protect-
ing them from life's competitive
demands, or by exposing them so
they can develop spiritual tough-

ness and the immunity to easy
temptations?

True to its own philosophy. The
Two Wlieel Bike develops this di-
lemma in subtle shades designed
to provoke its audience to think,
rather than in clear-cut black and
white terms which present an ef-
fortless solution.

Grandfather Has Forgotten . . .

Grandfather, for all his obsti-
nacy and his attempts to emotion-
ally blackmail his family, is basi-
cally a kindly man who has
forgotten, in his pride and pro-
tectiveness. the very principles on
which he built his own life. Tony's
father and mother indulge in no
heavy moralizing — they act like
what they are. two bewildered peo-
ple trying to do the right thing for
their son.

The boy himself displays all the
normal reactions of a ten-year-old
caught in the painful gap between
childhood and maturity by a situ-
ation larger than himself. There
are no heroes or villains; simpl\
people struggling with themselves
and with each other to find an
ethical standard by which they can
live successfully and provide living
strength for their children.

In The Two Wheel Bike, acting
and direction, as well as character
and plot development, contribute
to delivering the moral message
with dramatic impact by translat-
ing it into valid human terms.

Essay Contest Is Tie-In

The nationwide program which
Mutual Benefit and the Jimior

Chamber of Commerce have based
on the film has as its central fea-
ture an essay contest for high-
school seniors. Divided into local,
state and national sub-sections, this
competition offers awards ranging
up to a $ 1 ,000 college scholarship,
trophies, and all-expense trips to
Washington.

Contestants view the film under
Jaycee auspices at schools or com-
munity centers. They then prepare
scripts on the need for personal
initiative and self-reliance in their
own present and future lives which
they deliver orally before judges at
various levels. Content, originality
and sincerity are the criteria in
determining winners.

The "True Security" contest
opened last October; an original ;
supply of 3,500 contest kits was i
exhausted by December I , and ad-
ditional reprints have been neces-
sary. The Jaycees estimate that by
the mid-April deadline nearly
1,200 of their chapters will have
participated in this first version of
what they hope to make an annual
project.

Local Initiative Adds Up

State and local Jaycee groups
have added initiative of their own
to the program. One state chair-
man has added a S750 scholarship
for the winner in his state. Al-
though brand-new, this activity al-
ready has vaulted into second place
among Jaycee projects in terms of
local chapter participation.

Tlie Two Wheel Bike, like its
predecessor. The Time is Now, re-
emphasizes the versatile role that
the "industrial" motion picture can
play, not only internally for train-
ing and motivation or externally
for public relatiorks and sales pro-
motion, but as a mature and valu-
able element of business and in-
dustry's growing activity in the
area of good corporate citizenship.

Thfi Picture nf Cities Service

Sponsor: Cities Service Oil Com-
pany

Title: Growing with Cities Serv-
ice. 29 min., color, produced by
L'nited States Productions. Inc.

Every big corporation needs a
good overall likeness of itself from
time to time. While there might
be a hundred pictures to be made
pinpointing the inner workings of
a company's progress in research,
production, or marketing — a good
encompassing overview of the
whole has wide applications.

Such a wide-scale look at itself

Above: home delivery oj healing
oils is an important jacei of Cities
Service winter operations.

BUSINESS S C R E ?: N M A G .\ Z I N E

can be tound in Cities Service's
handsome new film. Growing with
Citii's Scrvici'. which will be used
for shcnsinji ti> stockhcikiers, em-
ployees, public groups of m;my
kinds, ;is well as such specific audi-
ences as securit\ analysts.

It's a fjr<)» /'nj; Company . . .
11' the lilni has one major point
to make, it is that Cities Service is
big, growing, and thoroughly inte-
grated. Cities Service has grown
into the oil business in an opposite
way from the di\ersi(ication prac-
ticed by many corpi'ralions. It be-
gan diversified but in the past few
decades has concentrated its activi-
ties to become one of the world's
leading oil producers and mar-
keters — now doing a gross of $1
billion a year.

Cities Service's explorations have
taken it around the world — from
the Persian Gulf to Italy, Colom-
bia. Canada, and particularly in
our own Gulf of Mexico. Texas

.Above: liydnndu piiinpuii; ituk ul
a Cities Service well in Texas.

and Louisiana oil fields. The film
travels widely (much by helicop-
ter) but can show only tokens of
the company's 8.000 producing
uells or 6' 2 million leased acres.

Interesting Shots Noted
Interesting shots: the man-made
miniature earthquake produced by
dropping three-ton weights on
Texas prairies for geologic surveys;
the hydraulic pumps looking for all
the world like prehistoric mon-
sters.

From exploration and produc-
tion, the film goes on to describe
transportation facilities — pipelines
and new. high-speed tankers; re-
search, in the company's extensive
labs in Louisiana and New Jersey;
and, finally, the friendly man at
the pump, cleaning windshields, ftj'

Review Copies +o Subscribers
"•■ All subscribers to Business
ScRtiEN receive copies of this 9th
Annual Production Review as part
of their annual subscriptions. Extra
copies S2.00 each sent prepaid if
payment accompanies order. U'

Exterior view of the hen\is]>herii theater used for Vista-Dome projection.

^hack TnmfiiiL'iit for ViewGrs

Jam Handy Vista-Dome Shov/ Takes Audience "Inside" Scene

ARi-AOi.iTioNAKi' Nt:w devel-
opment in realistic motion
picture projection hit the recent
51st annual Auto Show in Chi-
cago — and walked off with the
lion's share of spectators for Chev-
rolet.

Vista-Dome — a system in which
the picture on the screen "sur-
rounds" the viewer with ultra-
realistic effects — provided the key
show attraction.

Takes You for "Real" Ride

A motion picture in color and
sound enabled the exhibitor to
take I 10 prospects on a thrilling
demonstration ride every five min-
utes behind the wheel of a ]'^59
Chevrolet.

As viewed by the spectators
within a fibre-glass dome theater,
the hemispherical projection
method places the audience right
in the midst of the action on the
screen. The viewer "feels" the

tunnels, the dangerous curves at
top speed and the girders of the
bridges that whip by him. A quick
run over roller-coaster inclines
and turns ends when the car pulls
to a quick stop as another "driver"
turns into the viewer's lane.

Widest of Wide-Angle Lenses

The heart of this crowd-pleaser
is a new Jam Handy-developed
visual device employing the widest
of wide angle lenses. The screen
is curved, offering a horizon of
1 80 degrees and a vertical scope
of 90 degrees. Thus, the picture
completely fills the spectator's vi-
sion. Vista-Dome was originally
a development by The Jam Handy
Organization for a better device to
simulate actual combat conditions
for military uses.

More than a year of intensive
work by optics engineers and
mathematicians made the Jam
Handy dream come true. The new

Below: "You're in the picture!" The ultra-realism of the new Vista-Dome
system projects the viewer into tiie action scenes on curved .screen.

lens has been used to develop
skills in driving vehicles, piloting
jet planes, operating tanks, sight-
ing guns and operating overhead
cranes. With the Auto Show un-
veiling, the firm is now released
from all restrictions on the system
by the government.

Open for Commercial Use
According to company spokes-
men. Vista-Dome should receive
wide commercial use in the com-
ing year. Its terrific degree of
crowd-appeal plus the economical
use of 35 mm cameras, projectors
and films should make this predic-
tion become a reality. The capac-
ity crowds that packed initial
showings at both the Chicago and
Detroit auto shows gave solid evi-

dence of its popularity.

IJ'

Top ( above ) heart of the Vista-
Dome system is a remarkable wide-
angle lens simulating vision of the
human eye. Lower scene: crowds
await chance to .\ee motion pictures
projected with new system at recent
Auto Show unveilings featuring a
five-minute Chevrolet demonstra-
ti<m drive with realistic effects.

f T H .\ X X U A L P R O D U C T I X REVIEW

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WITH GIANT COLORFUL IMAGES
PROJECTED THROUGH A TRANS-
LUCENT SCREEN AND CHANGED
AT WILL BY REMOTE CONTROL
WITH THE NEW GENARCO 3,000
WATT SLIDE PROJECTOR WITH THE
ELECTRIC SLIDE CHANGER FOR 70
SLIDES. GET ILLUSTRATED
LITERATURE BY
RETURN MAIL FROM:

iimimi^i

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GENARCO INC.

97-08 SUTPHIN BLVD., JAMAICA, N. Y.

Fiqhl Against Cancer

ACS Film on Pelvic Examination
for Professional Medical Audience

Sponsor: American Cancer Society.

Title: Routine Felvic Exumimuion and Cyto-
logic Method, 13 min.. color, produced by
Audio Productions. Inc.

ik In the American Cancer Society's monu-
mental series of tilms for public showing, two
have been of particular value in preventing
loss of life from undetected cancer — Breast
Self-Examinotion, and Time and Two Women,
the latter on the detection and early treatment
of uterine cancer.

With audiences in the millions seeing these
films, the American Cancer Society has been
much aware of the need to re -emphasize to
physicians how important early detection can
be with companion lilms for professional audi-
ences only.

Routine Pelvic Examination is the profes-
sional companion film to Time and Two
Women. If reafhrms many of the facts known
to the medical profession about cancer of the
uterus: that of the annual 15.000 deaths from
this cause, eight out of ten could have been
saved — in fact, ten out of ten if detection had
been early enough.

With modern methods, cancer, even in a
microscopic state, can be detected through such
procedures as the "Pap" smear. It is of the
greatest importance that pelvic examination
always should he part of a general physical
check-up.

While some doctors may not have stressed
the importance of this examination, more and
more women will now have been psychologi-
cally prepared for it. And. with proper tact
and reassuring techniques, it will become in-
creasingly routine.

The techniques suggested come from Dr.
S. B. Gusberg. of the statT of the College of
Physicians and Surgeons, New York, who par-
ticipated in the film. His methods are illus-
trated with the use of a most remarkable rub-
ber sculpture of the pelvic region, enabling

'An Informed America
is a Strong America"

Current JUffairs Jf ilms

A Di\ ision of

Key Productions, Inc.

S27 MADISON .\\i;. NKW >'OKK 22, N. >'.

AhoNc. \ujn'rh nihhii \tidpniic nl jemaL
pelvic region (cutaway shows interior of uterus
was especially created for new Audio film fou
American Cancer Society.

Above: method of taking vaginal smear with
spatula is demonstrated via model for film's
professional viewing audience.

him to demonstrate the most effective means
of palpitation through the realistic elasticity
of the model.

Earl Pierce. Audio's producer-director of
medical films (who also wrote the script) ob-
tained the services of a medical sculptor who
is considered to be the foremost artist of his
profession — Abram Belskie, of Flower Hos-
pital — to execute the pelvic sculpture for the
film.

Routine Eelvic Examinati(m and Cytologic
Method is a medical film for professional audi-
ences only. H'

MOTION PICTURE SERVICES

EAGLE FILM LABORATORY. INC.

(Established 19=.

341 East Ohio St., Chicago 11, 111.

WHitehall 4-2295

Write or Phone for Brochure

BUSINESS SCREEN MAGAZINE

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Sound-On-Film Talking Pictures.

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Noiseless operation is the best proof of precision design, and Auricon Cameras run
so quietly that no cumbersome external sound-proof "blimp" enclosure is required!

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All Auricon Cameras are sold with a 30-day money-back Guarantee and a one-year Service Guarantee. You must be satisfied!

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Earl Pierce is the num iit iii;lil.

"Till! Viilrriiiiirijm"

l.illi Film Ini- 'loxaco's Annual Farm
I'rofrrani Ddcuniful- Hi- I -dnl Wink

Sponsor: 1 he Texas Company

Title: The Veierinaricm, 30 niin.. color, pro-
duced by Audio Productions. Inc.

^ This film, the 13th annual picture presented
by Texaco for the information and entertain-
ment of farm audiences, documents the im-
portance of the veterinarian to the nation's SI 1
billion yearly live stock industry.

Half of all our food comes from annual
products, the film states, and the professional
animal practitioner is a vital key to the good
health and productivity of the industry.

This Background in Higher Education

Seventeen colleges award D.V.M. degrees.
The film visits two of the leading schools — the
University of Pennsylvania and Cornell Uni-
versity. Here, students undertake courses not
unlike those leading to M.D. degrees. Anes-
thesia, surgery, anatomy, live stock husbandry
and such specialties as small animal care are
but a few of the broad categories which make
up the two-year pre-med and four-year profes-
sional studies of the future doctor of veterinary
medicine. Many techniques of veterinary medi-
cine, first introduced in animal practice, are
now widely used in human applications.

The Veterinarian shows typical activities of
a D.V.M. on live stock farms. One brand new
technique demonstrated is the use of an air
rifle to fire injections af antibiotics or tranquil-
lizers into cattle right in the field without re-
straining the animal and practically painlessly.

— Leads to Service on Farm or Ranch

Scenes were made for the Texaco farm film
at several locations — on the Rio Grande, where
patrols are seen watching for possibly diseased
cattle straying northward; in Illinois on a typi-
cal hog farm where cleanliness and proper
vaccination procedures keep the pigs healthy;
and Cortlandt County. New York, where skilled
vets constantly watch over dairy herds to in-
sure pure milk output.

The Veterinarian is the main attraction at
family parties traditionally held for the com-
pany's farm customers and friends each winter
and early spring all over the country. U'

E PRESENT THE 1959 ANNUAL PRODUCTION REVIEW

EDITORIAL FOREWORD

Tiiisi (i7 Pagfs of detailed listings ol
business and television tilm producers
which follow have engaged our full-time
stall of six editorial writers and research-
ers these past two months.

Countless forms (surveying every at-
tainable producer name), follow-ups by
mail and personal calls have brought to-
gether over 300 accepted returns from
producers with sullicient experience and

facilities (and confidence in their status)
to lay these essential facts on the line for
the guidance and protection of the more
than^ 10.000 executives in business, gov-
ernment, agencies and trade groups who
now look to these Annual Production
Review pages for accurate reference.

We respectfully dedicate this useful
work to the man who pays the bill and
deserves the best — the sponsor! — OHC

YOUR 1959 CALENDAR OF FILM FESTIVALS & MEETINGS

Maith 1()-1S, 1959

Third Medical Motion Picture ^V(n-k-
shop, sponsored by the Veterans .Admin-
istration and presented by The Calvin
Company. Sessions will include screen
illustrations, displays, talks by leading
medical film producers and film-users.

April 1-4, 1959

Americal Film Festival. .Slatler Hotel,
New York City. Sponsored by the Edu-
cational Film Library Association, 250
West 57th Street, New York City. Films
produced during 1957 and 1958 are eli-
gible for entry. Deadline for entries:
January 20, 1959.

April 13-16, 1959

National Convention. Department ol
Audio-Visual Instruction. National Edu-
cation .Association, Seattle, Washington.

April 28-30, 1959

8th .Annual Convention. Industrial Au-
dio-Visual .Association, Edgewater Beach
Hotel. Chicago, Illinois. Open to mem-
bers only. Guests from companies eligi-
ble for membership may apply to Mem-
bership Chairman, Harold ^V. Doller,
Minneapolis-Honeywell Regulator Co..
275.'i Fonitli ,\\e. Sonlli. Minneapolis 8.

April 29-30, 1959

7lh .Annual Columbus Film Festival, Co-
lumbus, Ohio. Screenings and Festival
Banquet at Fort Hayes Hotel. Films pro-
duced during 1956, 1957 and 1958 are
eligible for judging, if they have not
been entered in previous Columbus Fes-
tivals, Deadline for film entries: March
1, 1959. For entrv form and detailed

iiiloiin.u 1(111, contact D. F. Prugli, Film
Council of Greater Columbus, Memo-
rial Hall, 280 E. Broad St., Columl)us
15. Ohio.

May 4-8, 1959

85th Semi-.Annual Conveiuiini of the
Society of Motion Picture and Tele-
vision Engineers, Fontaincbleau Hotel,
Miami, Florida. Theme: "Films and
Television for International Communi
cations." Program Chairman, Garland
C. Misener, Capital Film Labs. Iiu..
\Vashington, D.C.

June 9-13, 1959

Sixth International .Advertising Film
Festival, Cannes, France. Sponsored
jointly by International Screen Advertis-
ing Services and International Screen
Publifity Association.

July 25-28. 1959

19th .Annual National .Audio \isual .As-
sociation Cf)nvention and Exhibit, Mor-
rison Hotel, Chicago. Illinois.

August .3-15, 1959

X'aiuouver Film Festival. Vancouver,
B.C.. Canada. Deadline for film entries:
Mav I. 1959. For entry regulations and
detailed information, contact Miss M. G.
'lalboi. executive secretary. The Van-
couver Film Festival, Hotel \'anrouver,
\'ancouver. B.C., Canada.

October 26-30, 1959

1959 National Conference of the Society
of Photographic Scientists & Engineers,
Edgewater Beach Hotel. Chicago. 111.
Cionfereiue coordinator. Ira R. Kohl-

9 T H .A \ N U .A L P E D U f ' T 1 O N' REVIEW

ALPHABETICAL INDEX TO PRODUCER LISTINGS

UNITED STATES

Producers Page No.

Academy Films 143

Academy Film Productions, Iiic 127

Academy-McLarty Productions, Inc 115

Acorn Films of New England, Inc 99

Alexander Film Company 139

Allend'or Productions 143

Allen, Gordon, Schroeppel and

Redlich, Inc 127

All-Scope Pictures, Inc 143

Altschul, Gilbert, Productions, Inc 127

American Film Producers 101

American Film Services 116

Animated Productions, Inc 101

Animal ic Productions, Ltd 102

Ansel Film Studios. Inc.* 102

Atla.s Film Corporation 127

Audio Productions, Inc 102

Austin Productions, Inc 127

P.arbre, Thos. .J., Productions 139

Basori'-Longmoor, Inc 13g

Ray State Film Productions, Inc 100

Becker, Marvin, Films 142

Rovey, Martin, Films, Inc.* 101

Bransby, John, Productions, Ltd 102

Bray Studios, Inc 102

Cahill, Charles, and Associates 143

Calhoun Studios, Inc 102

Calvin Company, The 136

Campbell Films 10]

Campus F'ilm Productions, Inc 102

Canyon Films of Arizona 137

Capital Film Service 124

Caravel Films, Inc 103

Carter and Gahintin of Georgia, Inc. . . . 119

Cate & IVIc(;ione 143

Centron Corporation, Inc 134

Chartmasters 128

Chicago Film .Studios 128

Christensen-Kennedy Productions* 137

Churchill-Wexler Film Corporation .... 143

Cinecraft Productions, Inc 126

Cine'Pic Hawaii 148

Cine-Tele Productions 143

Clipper Film Productions 103

Close and Patenaude 117

Coffman Films, Inc 138

Colburn, .lohn, .Associates, Inc 128

Coleman Productions 103

Note: bold-focc listines above indicate display advertisioK
elsewhere in Ihis issue. "A.sterisk followini; listinK indicates
incomplete tlstiiiK or nn reference data furnished.

Producers Page No.

Colmes-Werrenrath Productions, Inc. . . 128

Color Illustrations, Inc 103

Commerce Pictures Corporation 120

Condor Films, Inc 136

Continental Film Productions Corp 120

Copeland, Jack L., and Associates 144

Countryman, Thomas, Film

Productions 134

Craven Film Corporation 103

Creative Arts Studio, Inc 116

De Frenes Conijiany 118

Dekko Film Productions, Inc 100

Demby Productions, Inc 103

Dephoure Studios, Inc 100

Depicto Films Corporation* 104

Discovery Productions, Inc 104

Donovan, Kevin. Films 99

Douglas Productions 128

Dowling, Pat, Pictures 144

D.P.M. Productions, Inc 104

Dramatic Presentations, Inc 119

Dudley Pictures Corporation 144

Dunn, Cal, Studios 128

Durrance, Dick, Films 139

Dynamic Films, Inc 104

Editorial Films, Inc 104

Elms, Charles, Productions, Inc 104

Empire Films Corporation 148

Empire Photosound Incorporated 135

Engel, Walter. Productions, Inc 104

Fairbanks, Jerry, Productions of

California, Inc 144

Farrell & Gage Films, Inc 105

Feil, Edward, Productions 126

Fidelity Films, Inc 144

Film Arts Productions, Inc 137

Film Associates, Inc 126

Film Graphics, Inc 105

Film Originals 140

Filmack Studios 129

Filmfax Productions 105

Fiore Films 117

Fisher, Robert, Productions 124

Flagg Films, Inc 144

Florez, Incorporated 122

Fordel Films, Inc 105

Fotovox, Inc 122

Francisco Films* 129

Frink Film Studio 122

Frontier Films, Inc 140

Funt, Allen A., Productions* 105

Galbreath Pictures. Inc 122

(Janz, William ,1., Company, Inc 105

ricneral Pictures Corporation 126

Gerald Productions. Inc 105

G & G Film Corporation 134

Glenn. Jack. Inc 105

Glover, Ozzie, Productions 144

Golden Key Productions, Inc.* 144

Golden State Film Productions 142

(Jolham Film Productions. Inc 106

Gottlieb, William P., Company 106

Graphic Films Corporation 144

(Jraphic Pictures, Inc 129

Producers

Page No

Guggenheim, Charles, and Associates,

Inc 13(1

Gulf Coast Films, Inc 13;

Gutermuth, Clarence H 12i|

Haig & Patterson, Inc 12f1

Hance. Paul, Productions, Inc 10(

Handy, Jam, Organization. Inc., The ... 12;

Hardcastle Film Associates 13(

Harris-Tuchman Productions 14f

Hartley Productions, Inc lOf

Harvey, Neil, Productions Hi

Henning & Cheadle. Inc 123

Holland-Wegman Productions 11=

Huber, Louis R., Productions lA^

Hunt, Hubbard, Productions 145.

Ideas Illustrated, Inc

Industrial Film Producers, Inc.

138

106

Industrial Motion Pictures, Inc 126'

Institute of Visual Training, Inc.

Instructional Arts, Inc

.... 106

123

International Sound Films, Inc 119|

Jamieson Film Company 138;

Jones, Dallas, Productions, Inc 129i

Kayfetz, Victor, Productions, Inc 106^

Keitz & Herndon 138

Kennedy Productions, Inc 129j

Kerbawy, Haford, & Company 123'

Kerkow, Herbert, Inc 1071

Key Productions, Inc 107'

Klaeger Film Productions, Inc 107

Knickerbocker Productions, Inc 107i

K & S Films, Inc 126l

La Brea Productions, Inc 145!

Lane, Kent, Films. Inc 120'

La Rue. Mervin W., Inc 129

Lasky Film Productions, Inc 126

Lewis & Martin Films, Inc 130.

Lodge, Arthur, Productions, Inc 107!

Love. James. Productions, Inc.* 107|

Lux-Brill Productions, Inc." 107

Marathon TV Newsreel, Inc 107

Master Motion Picture Company* lOO'

Mayer, Charles, Studios, Inc.* 127:

McConnachie. Morton, Prodns., Inc 108!

McHugh. Fenton, Productions, Inc 130'

Meagher, Joseph, Productions 145

Medical Dynamics. Inc 108

Medical Film Guild, Ltd 108'

MGM-TV, Division of Loews, Inc 145

Michener & O'Connor Studios 118

Midwest Film Studios 130

Milner-Fenwick. Inc 116

Mode-Art Pictures, Inc 118

Monumental Films & Recordings, Inc. . . 117,

Morris. Dwight, Productions 138

Motion Pictures, Inc 138

Moulin Studios, Inc.* 142

MPO Productions, Inc 108

Muller, Jordan and Herrick 108

Mundell Productions 138.

Murphy, Owen, Productions. Inc 108

(ALPHABETICAL INDEX CONTINUES ON PAGE 98)

|:OGRAPHICAL INDEX
I) PRODUCER LISTINGS

\E\v i:.\(;i, AM) i{K(;i<)\

Connecticut, Massachusetts. Vermont 99-101

MKTKOPOLITAN M:\V VOK'K

Listings begin on page 101 through page 115

MIDDLE ATLAVnc KE(iIO.\

New York State, District of Columbia, Maryland. 115-117
New Jersey. Pennsylvania. Virginia, pages 117 to. . . 118

SOUTHEASTEKX REGION

Florida. Georgia. Kentucky. Louisiana,
Tennessee 119-122

EAST CEXTKAI, I?E<;iOX

Indiana. Michigan and Metropolitan Detroit ... 1 22-124
Ohio Cities: Cincinnati. Cleveland. Dayton .... 1 26-127

METROPOLITAN CHICAGO

Listings begin on page 127 through page 134

WEST CE.XTRAL RE(;iOX

Illinois, Kansas, Minnesota, Missouri, pages. . . . 134-137
Nebraska. Wisconsin 137

SOUTHWESTERN REGION

.Arizona. Oklahoma, Texas, pages 137-139

MOUNTAIN STATES REGION

Colorado. Idaho, Montana, pages 139-140

WEST (OAST REGION

California (San Diego and

San Francisco Bay Area)

140-143

METROPOLITAN LOS ANGELES

Listings begin on page 143, through page 148

PA (IKK XORTHWEST RECilON

Oregon, Washington and Hawaii 148

BUSIXESS S< REE.X IXTERN.VTION.Vl,

Canada: listings begin on page 149 through page. . . 152
Latin-American Countries (Me.xico. South America) . 153
Europe: England, France, Germany, Scandinavia. ... 154

Spain 159; Africa 159; Australia 159

Japan 1 60; Malaya 1 60

National

Survey

of Film

Production

Resources

in the U.S

and Canada

ALPHABETICAL INDEX TO PRODUCER LISTINGS

UNITED STATES

(CONTINUED FROM PRECEDING PAGE 96)
Producers Page No.

National Educational Films, Inc 108

National Film Studios, Inc 116

National Screen Service Corp 109

Neal, Stanley, Productions, Inc.* 109

Nemeth. Ted, Studios 109

Nestigen, Don. Associates 109

Niles, Fred A., Productions, Inc 130

North American Film Corporation* 118

Norwood Studios, Inc 116

Olympus Film Productions, Inc.* 127

On Film, Inc 117

Orleans, Sam, Productions 120

Ott, John, Pictures, Inc.* VM)

i'acific Productions 142

Palmer, Alfred T., Productions 142

Palmer, W. A., Films, Inc 142

Pan-American Films 120

Paragon Pictures, Inc 130

Parthenon Pictures — Hollywood 146

Pathescope Productions 109

I'eai-son. Lloyd, Associates, Inc 109

Pelican Films, Inc 109

Pepper, Johna, Productions 140

I'.G.L. Productions — Group Ten 109

I'ictures for Business 146

Piel, David, Inc 110

Pilot Productions, Inc 130

Pocket Films 110

Premier Film and Recording Corp 137

Producers Film Studios 132

Project-0-Fex, Inc 110

Promotional Films, Inc 135

Public Information Programs 145

Q.E.D. Productions, Inc 110

Kainbow Pictures, Inc 119

Kampart Productions 110

Rarig Motion Picture Company 148

Kay, Keid H., Film Industries, Inc 135

liaydell i'rodiictidns I;i9

Reed. Roland. Productions, Inc 146

Kegan I'iliii Produclions, Inc 124

Richie, Robert Yarnall,

Productions, Inc 110

Rinaldo, Ben, Company, The 146

Rippey, Henderson, Hucknum

& Company 140

Riviera Productions 146

de Rochemont, Louis, Associates 110

Rocket Pictures, Inc 146

Rocket I. I'rederick K.. Company 147

Rolab Studios 99

Rose, H. D., & Company, Inc 110

Roy, Ross, Inc 124

Royal, Arts Film Productions 147

Rusten Film Associates 135

Ryan, George, Films, Inc 135

Sales Communication, Inc Ill

Sanford, Newton W., Productions 99

Sarra, Inc lU . 132

Note: bold-face listings iibove indicate display advertising
elsewhere in this issue. •Asterisk following listing indicates
incomplete listing or no reference data furnished.

Producers Page No.

Seminar Films, Inc Ill

Sight & Sound, Inc 116

Smith, Fletcher, Studios, Inc Ill

Smith, Warren R., Inc.* 118

Sonochrome Pictures 140

Sound Masters. Inc Ill

Southwest Film Industries, Inc 137

Star Informational Films 117

Stark-Films 117

Strauss, Henry, & Co., Inc Ill

Studio Sixteen 118

Sturgis-CIrant Productions. Inc 112

Sutherland, .John. Productions, Inc 147

Swanson, Rudy, Productions 137

Sweetman Productions 99

Tantaminint Pictures, Incorporated*. . . . 118

Techfilms Division, Parthenon 147

Telecine Film Studios, Inc 1.33

Telepix Corporation 147

Television Graphics 105

Telle. Inc 112

Texas Industrial Film Company 139

Tiesler Productions 112

Training Films, Inc 112

Transfilm Incorporated 112

Trans-Radio Productions. Inc 101

Tressel Studio 133

Trident Films, Inc 113

Tri-J Film Productions 115

TV & Motion Picture Productions,

Inc 118

Unifilms, Inc 99

United Film & Recording Studios, Inc. . . 133

United States Productions. Inc 113

Van Praag Productions 113

Vavin Inc 113

Venard Organization, The* 134

Video Films 124

Videocraft Productions 114

Visualscone, Incorporated 114

Vogue Film Productions, Inc 120

Wade. Roger, Productions, Inc 114

Walker, Gene K., Productions 142

Warner Bros. Television, Commercial &

Industrial Films, Inc 147

Washington Video Productions, Inc. ... 116

Watson Film Productions 101

Western Cine Produclions 140

Wilding Picture Produclions, Inc 133

WiDard, Frank. Produclions 120

Willard Pictures, Inc Ill

Wiiiik Films Corixiration 114

Wdllf, Raphael (;., Studios, Inc 148

Wondsel. Carlisle & Dunphy. Inc 114

Worc'ester Film Corporation 101

Wright, Norman, Productions, Inc 118

Wurtele Film Productions 119

Wyldc Studios. Inc n.">

Zweibel, Seymour. Produclions. Inc.

115

Also See Television Supplement

ii A supplemental list of specializing
producers of television commercials only
appears on pages 161-167 of this issue.

CANADA

Producers Page No.

Artray Ltd. Film Productions 149

Ashley and Crippen Ltd 150

Benoit, Real. Film Productions 1.52

Caldwell, S. W.. Ltd 150

Chetwynd Films Limited 150

Chisholm, Jack. Film Productions Ltd. . . 150

Crawley Films Limited 149

Fletcher Film Productions Limited 150

Graphic Films Limited 150

Hir.st Film Productions 149

Klenman-Davidson Productions Ltd. . . . 151

Lawrence. Robert, Productions. Ltd. . . . 151

Les Documentaries Lavoie 152

Ma.ster Film Studios Ltd 149

Meridian Films Ltd 151

Motion Picture Center Ltd 151

Omega Productions, Inc 152

Parry Films Ltd 149

Peterson Productions 151

Phillips-Gutkin & Associates Limited . . 149

Studio 7 Limited 152

Thatcher Film Productions 151

Williams and Hill Ltd 151

PRODUCTION REVIEW
INTERNATIONAL

Producers Page No.

Audiovicentro 153

Boehner-Film 157

Cambridge Film & T.V. Productions

Pty.. Ltd 159

Cathay Film Services. Ltd 160

Cine Commercial, S.A 153

Cinema & Publicite-Society Anonyme ... 156

Cinesound Productions Pty., Ltd 159

Estudios Cinematographique.s- Rosello . . 154

Estudios Moro, S.A 159

Film House Productions, Ltd 154

Forberg-Film AR 158

Halas & Batchelor Cartoon Films, Ltd. . . 154

International Motion Picture Co 160

Kinocrat Films Limited 155

Laux Studios KG 157

Les Analyses Cinematographiques 156

Les Films Pierre Remont 157

Minerva-Films AS 157

Movierecord S.A 159

Perier Producti<ins Pty., Ltd 160

Starfilm A S 157

Statens Filmsentral 158

Sudan Publicity Company, Ltd 159

Sxekon Film 158

AB Svensk Filmindustri 158

R. K. Tompkins Y Asociados S.A. de C.V. 153

\'iguie Film I'rdductions, Inc 153

World Wide Animation, Ltd 156

World Wide Pictures. Ltd 156

World Wide Television Film Services,

Ltd 156

BUSINESS SCREEN MAGAZINE

Jf rn iJL Jf n

NEW ENGLAND

Connecticut

SWEETMAN PRODUCTIONS

Wiilmit Hill Koail, Hutliel. ("(niii.
Phone: Pioneer :!-t;(;(;;i

Date of Organization: li).")7

Merrill K. Swoetman, Owner-Producer
Louis F. Sweetnian, Treasurer^
A. Ajay, .4)/ Director

Services: ProiUu-ers of indnslrial, sales and
service traininjr motion pictures and slidetilms.
teaching filnistrips. convention and trade show-
exhibits. Facilities: Studio with IGmm and
;?5mm cameras, lights, editing eiiuipnient.
animation.

RECENT PRODUCTIONS AND SPONSORS

.Motion PiCTlfKKS: Kasii Lieiiiy i Portalile Ap-
pliance Dept., (leneral Electric Co.) ; Rhjlit in
The Rinse ( E. I. du Pont de Nemours & Co.,
Inc.* : Professional Vaeninn Cleaner Salesman-
ship I Vacuum Cleaner Dept., General Electric
Co.K FlLMSTKlPS: Minerals on Parade, series
of three (self sponsored). 51'

I Torrington Co.); U)ideriiroiind Raceways, in
l)roduction (Brown Co. of P.erlin, N. H.). TV
Commercials: for Surform (Stanley Tools).

KEVIN DONOVAN FILMS

20S Treat Road, Glastonbury, Conned icut
Phone: MEdford :3-9:?.'U

Date of Organization: 1953

Branch: 15 West 44th St.. New York, N.Y.
Phone: YUkon 6-6040. John Bennewitz.
in eliarge.

Kevin Donovan, Owner

John Bennewitz, Executire Producer

James Benjamin. Writer

Harold B. Scroggy, Production Manager

Services: Motion pictures and slidetilms: pub-
lic relations, industrial and medical films.
Facilities: 16 and ."iSmm Mitchells: 16mm
Cine Special. 16mm Arriflex, Magnasync sound
equipment. Complete 16 and 35mm editing
equipment including Moviolas.

RECENT PRODUCTIONS AND SPONSORS

•MoTKi.N PUTIRKS: .1 Hole Is to I)i<i i Foote
Mineral Co.); 31,5,000 Volt Hi-Line I Ohio
Edison Co.) ; Deivline — Annual ResuppUj
(Federal Electric Corj). ) ; This is ITT Service
(International Telephone & Telegraph Corp.,
Federal Electric Corp. ) ; The H-i3 AF Rescue
Helicopter ( Kamen Aircraft Corp.); Keep
That Station, synch sound sequences and pro-
duction only I Pan American World Airways).

NEWTON W. SANFORD PRODUCTIONS

1045 Hartfoi'd Turnpike, North Haven.

Connecticut
Phone: ATwater 8-0647

Date of Organization: 1947

Newton W. Sanford, President

Services: Industrial motion pictures, TV
spots, filmstrips. Script planning and writing:
photography and direction; pacing and edit-
ing. Facilities: Studio; necessary lighting
for small work.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: DC Xeedle Bcariiu/s,
Xeedle Thrust Bearings. DC Roller Bearings

ROLAB STUDIOS
I Rolab Photo-Science Laboratories)

Walnut Tree Hill, Sandy Hook, Connecticut
Phone: GArden (Newtown) 6-2466

Date of Organization; 1928

Henry Roger, Owner-Director
E. H. Roger, Sccretarij

Services: Complete production i sound stage
with equipment), full & part productions, incl.
services to producers, motion picture consult-
ants to industrial and scientific organizations.
Specialists in scientific camera work; time-
lap.se, macro- and microscopic work, research
and engineering. Facilities: Recording and
projection rooms with remote controls, direc-
tor's and dressing rooms, lounge, carpentry
and instrument shops. Research laboratories;
iipf ical-t'lfcti'ical-phdtiigraphic etc.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Yacht Races at New-
port ( Valho Prodns. Inc.); Governor Rihicoff
and Traffic (New York producer); Experi-
ments with Casters ( Bassick Co.). Slide-
films: Cavitations in Runner Blades (The
Conn. Light & Power Co. ) ; Partial Denture
Construction — new edition (J. M. Ney Co.).
Also experiments with various products, micro.
slow-motion, time-lapse for producers and ad-
vertising agencies.

UNIFILMS, INC.

74 Stage Street, Stamford. Connecticut
Phone: DAvis 4-07:!7

Date of Organization: 1949

Branch Office: 6 East 46th St.. New York
17, N.Y. Phone: YUkon 6-5720. Arline
Garson, Vice-President.

Charles E. Gallagher, President

Arline Garson, Vice-Pres.. Creative Services

Robert W. Stringer. Vice-Pres.. Senior

Director
Richard F. Maury. Senior Writer
Newton Avrutis, Senior Engineer

Services: Business films; non-theatrical and
TX productions ; college, film address, slide-
film; demonstration; simple and full documen-
tary; semi and full animation; slide motion
picture; narrative drama and screenplay.
Planning, research, script, production and
distribution control. Facilities; Permanent
staff, sound stage, all necessary studio, loca-
tion and completion equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Elect rifijing the World <>i
Tomorrow (Federal Pacific Electric Co.); .4
Head Start (Junior Achievement. Inc.); Tin
Art of Tying Beautiful Bows (Burlington In-
dustries, Inc.). TV Programs: for various
clients. TV Commercials: for Cocoa-Marsh.
Sandran, Burlington Industries. LaRosa.

Massachusetts

ACORN FILMS OF NEW ENGLAND. INC.

465 Stuart St., Boston, Mass.
Phone: Commonwealth 6-3507-8-9

Date of Organization: 1952

(LISTINe CONTINUES ON FOLLOWING PAGE)

Keys to the Effective
Use of the Film Sponsor's
Complete Buyer's Guide

LISTING STANDARDS DEFINED

This is our 9th Annual Review of the
specializing film production resources in the
U.S.. Canada and overseas for the businessman,
agency executive or government officer who
needs to know "who's best?" for the creative
development of a motion picture, slidefilm or
related audio-visual media among these
invaluable tools for idea communication.

Physically, there arc 67 pages of indices
;(nil detailed pioilucec listings which are
unicjue in the field of media reference. It
is our exclusive privilege to bring solid
jacis about some 300 companies, including
260 firms in the United States and 21 in
Canada, who are able and willing to put
their reputations, studio facilities, staff
personnel and client references squarely on
the line so that you. the film buyer, may
have safe passage in any future project.

There are nearly that number of "names"
in a single large metropolitan phone book
under "Motion Picture Producers." Months
of research and correspondence, offering
lislini^ space wiili no suings attached hut
compliance with our minimum prerequisites
for detail and references, stand behind
these impartial and truly useful pages.

Only 25 companies in all of the U.S. and
Canada are given minimum "identification"
listings, either because data was not received
in time, or (in one sinf^le instance) one
producer was unable to give references.

Recognizing the large expenditures for
filmed television commercials, additional
listing space has been given companies for
client and agency background. Other firms
(wholly specializing in this field) are given
editorial recognition in a Special TV
Supplement beginning on page 161.

While only officers and department heads
are included in each detailed listing, it is
significant to note that 1.308 key people
are identified in the 281 U.S. and Canadian
companies alone. Additional personnel in
overseas and tv firms indicate the growing
volume of skilled employment now required to
create and produce the thousands of motion
pictures, slidefilms, visual presentations
and tv commercials turned out annually by
companies listed in these Review pages. We
conservatively estimate listed companies do
90% of the total volume in the field as they
deliver ilw liesi and mo\t resulijid films! Q

9 T H ANNUAL PRODUCTION R E \' 1 K W

NEW ENGLAND: Massachusetts

ACORN FILMS: CONT'D.

Branches: 168 West 46th St., New York.
N.Y. Phone: JUdson 6-2272. Elliot
Butler, in dig. of Production.

407 Lincoln Road, Miami, Florida. Phone:
JEfferson 8-7338-9. George Contouris, in
chg. of Production.

John V. Rein, Jr., President and Sales

Manafier
Hazel Frost, Treasurer and Exec. Assistant
James Murphy, Clerk and Legal Counsel
Julian Oiansky, Cameraman in chg. of

Production
Len Spaulding, Cameraman
Walter Smith, Cameraman
Gerry Walter, Lab. and Sound Tcrlinician

Services: Specialists in motion picture film
for publicity and public relations for TV;
public relations programs serviced through
TV. Facilities: Sales offices, cutting rooms,
projection room, complete lab for negative
processing: Bell & Howell printer, reversal
processing available; full complement of 16mm
equipment, sound and silent.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Cltolesterol (Grey Phar-
maceutical Co.) ; Old Man of the Mountain
(Waterproofing Engineering Co.); Cri/stal
Making — small segment (Western Electric-
Co.) ; The Inner Belt (Boston C. of C);
Artists and Models (Boston Ad Club) ; Boston
Shopping fful) of .\'eif England ( Retail Trade
I'.oard); Rivets (Tubular Rivet & Steel Co. i .
Filmed TV Programs: Boston After Dark.
Boston Waterfront, Central Artery, CIO &
.AFL Merge, Republican Convention. Demo-
cratic Convention, Communist Hearings
(WBZ-TV Westinghouse).

BAY STATE FILM PRODUCTIONS, INC.

35 Springfield St., Agawam i Springfield i .

Massachusetts
Phone: REpublic 4-3164

Date of Organization: 1943

Branch: 80 Boylston Street, Boston, Ma.ss.

Phone: HAncock 6-8904. David Doyle,

Vice-President, in charge; Lowell Went-
worth. Account Executive.

Morton H. Read, President
David Doyle, Vice-President, Sales
Eugene Hunting, Vice-Pres., Production
Harold O. Stanton, Vice-Pres., Television
Francis N. LeTendre. Vice-Pres.,

Lahoratorij
Winifred Pettis, Treasurer
Lowell Wentworth, Account Executive
Edward R. Knowlton, Script Director

Services: 16 and 3.5mm motion pictures; in-
dustrial, scientific, public relations, sales,
training, religious, documentary; TV com-
mercials and programs; sound slidefilms;
foreign language narratives. Service avail-
able to other producers in photography, sound
recording, printing, processing, editing, scor-
ing, cutting, interlock screening, use of sound
stage. Facilities; Mitchell and Maurer cam-
eras; lighting; AC & DC portable generators;
Maurer 16mm multiple track optical record-
ing; 16mm and 17y2mm synchronous magnetic
recording; i'," synchronous magnetic record-

ing; 2 printing labs for color and B&W,
DePue and Peterson printing equipment, elec-
tronic cueing; 16mm B&W processing, posi-
tive, negative, reversal; screening room; inter-
lock equipment; cutting rooms; Moviola;
sound readers; animation department; art
department; carpenter shop; set designing;
complete music library; .3,000 sq. ft. sound
stage; permanent staff of 23 technicians, art
and script specialists.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; Ski Tracks to Vermont
(Vermont Development Comm.); The Ray-
bestos Way (Raybestos Div., Raybestos Man-
hattan, Inc. ) ; Progress Report (Lear, Inc.) ;
The Story of Copper Tube (Anaconda Co.) ;
Report (International Business Machines);
Plan for Prosperity ( Edison Electric Insti-
tute) ; Tliree Flags for Friendship ( Simple.x
Time Recorder Co.) ; The Giant Step Foru-ard
I Datamatic Div., Minneapolis-Honeywell Reg-
ulator Co.); Progress Report #7 (Yankee
Atomic Electric Co.) ; Show Window of the
East (Eastern States Exposition 1958) ; Plato
#3 & J,. Parade (Sylvania Electric Products,
Inc.); House of the Future (Plastics Div.,
Monsanto Chemical Co.) ; Report #i (Mass.
Institute of Technology); Resources at your
Service ( General Electric Co. ) ; Pioneers in
Precision (Morse Twist Drill Machine Co.) ;
People, Power and Trees ( The Electric Cos.
of the Conn. Valley) ; Classified Report (Elec-
tric Boat Div., General Dynamics Corp.);
Parade ( Sylvania Electric Products, Inc. ) .
Slidefilms; Shell Moulding Techniques (Plas-
tics Div., Monsanto Chemical Co.). TV Com-
mercials: for Lestoil, Ready Mop, Hartford
Electric Light Co., Conn. Milk Producers
Assoc, H. B. Smith, Conn. State Park and
Forest Comm., lona Mfg. Co., Coleco Toy
Products, Girls Clubs of America. Hartford
National Bank, Yale Genton Clothes. Hutton
Chemical Co., First Federal Bank of Orlando,
Fla., Westfield Mfg. Co.

DEKKO FILM PRODUCTIONS, INC.

126 Dartmouth Street, liuston Hi, Mass.
Phone: KEnmore 6-2511

Date of Organization: 1946

Joseph Rothberg, President
George E. Serries, Sales Manager
Charles Rockwell, Production Manager
Paul Rockwell, Unit Manager
Marie Pierce, Editor
Plynn E. Williams, Art Director
Margaret E. Smith, Office Manager
Al. E. Petruccelli, Chief Electrician
Clifford Philbrick, Asst. Electrician
Elvin Carini, Production Assistant
Marvin Rothberg, Production Assistant

Services: 16 and 35mm production and sound
slidefilms. Complete services available to out-
side industrial producers. Facilities: 2 com-
plete sound stages, screening rooms, narration,
editing rooms with 16mm and 35mni Moviolas,
animation and art dept.; 10-position custom
mixing console; magnetic and optical record-
ers, interlock dubbers; 2 music libraries.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; Leukenua, Pherphanazine
(Schering Corp.); Student Government
(Westinghouse Broadcasting Co.") ; Foreign
Policy, Inflation (Davidson & Co.); T-5S
Engine (General Electric Co.); United Fund
of Greater Boston (United Community Ser-

vice) ; Our Sun in Action (Harvard Univei-
sity). Slidefilms: Researching Tomorrows
Polymers, Researching Tomorrows Paper
Coatings, Researching Tomorrows Paints,
1959 Vingl Paint Promotion (Dewey & Almy
Chemical); Xew Developments in Eyewear
(Universal Optical Co.) ; Herald Traveler
(James Thomas Chirurg Co. ) ; MSPCC Story
( Mass. Society for the Prevention of Cruelty
to Children i ; Space Age Salesman, Sell Those
Prospects ( Wirthmore Feeds. Inc.). TV COM-
MERCIALS: for Slumberland, Motor Zoom
(Gabriel Stern Agcy.) ; Starring the Editors
(Lloyd Advg. Agcy.) ; National Library Week
(Boston Public Library) ; 9| Down, New Coat
(Simmonds Upholstery Co.) ; Squires Arling-
ton Bacon and Sausage, Barbecue Grill, Brown
& Serve, Map Promotion (Hoag & Provandie,
Inc.) ; Jiffey Sew. Ironwear Hosiery (Jerome
O'Leary Advg. Agcy. ) ; Record Shop Hop,
Sealy News Reporter ) Tarler & Skinner) ;
Command Performance (Westinghouse Broad-
casting Co.) ; Vogue Dolls (James Thomas
Chirurg Co.) ; Kasanof's Rye Bread (Silton
Bros. Callawav).

DEPHOURE STUDIOS, INC.

782 Commonwealth Ave., Boston 15, Mass.
Phone BEacon 2-5722

Date of Organization ; 1935
Date of Incorporation: 1956

Joseph Dephoure, President & Treasurer
Milton L. Levy. Vice-President
David F. Dowling, Director. Industrial
Sales

Services : Complete film production, 16mm and
35mm. Industrial, documentary, business,
pulilic relations and training films; slides,
slidefilms and TV commercials; TV Kinescop-
ing; processing; black and white and color
printing. FACILITIES: 35mm and 16mm sound
and silent cameras ; sound stage with studio
and portable lighting equipment; Houston
special processor; synchronous magnetic and
optical recorders; crane dolly and tracks;
B&H-Peterson printer with fader; projection
room; 16mm and 35mm projectors; optical-
magnetic sync JAN projector; Oxberry anima-
tion stand; 3 editing rooms; art dept.; hot
press printing; music library ; script writing.

RECENT PRODUCTIONS AND SPONSORS

MOTION Pictures: The Store Salesman, Polar-
oid 4 X .5 Adapter (Polaroid Corp.) ; This Is
School (Newton Public Schools) ; Personality
Studij Interview (U.S. Veterans Administra-
tion) ; Production Planning, The Story of
Del-Pcro Mondon (Cryovac Co.); Football
Highlights of 1!)5S (Dartmouth College).
Slidefilm: Come Up-To-Date (American
Standard Co.). TV Commercials; for Barco-
lene ( Silton Bros., Calloway Assoc. ) ; Nar-
ragansett Beer (Cunningham & Walsh);
Lestoil (Adell Chemical Co.); Andy Boy
Brocolli, Homemakers Beans (O'Brien Advg.).

MASTER MOTION PICTURE COMPANY

50 Piedmont Street, Boston 16, Mass.
Phone: HAncock 6-13592

Rampart Productions

19 Heechcroft Street, lioslon, Mass.
Phone: STadium 2-5373

Arnold Mende, Executive Producer

(See complete listing under New York Cityi

100

BUSINESS SCREEN M A G .-X Z I N E

TRANS-RADIO PRODUCTIONS, INC.

683 Boylston Street, Boston Ifi. Mass.
Phone: COpIey 7-5760

Date of Organization: 1'J17
Date of Incorporation: 1951

Louis F. Lindauer, Pres., Prod. Supvr.
Oscar H. Cheses, Treas., Sales Manage}-
Donald S. Herman, Asst. Prod. Supvr.
C. Kdward Spinney, Art Director
Giinther PfafT, Laboratorij Service.'^

Servicks: Producers of motion pictures and
sound slidefilms for industry, government and
education: radio and TV commercials. Edito-
rial and animation services for industrial
photographic departments. Facilitiks: Com-
plete production facilities: :<5mm and 16mm
cameras; sprocket. M" magnetic tape, disc
and optical recorders: .'?5mm Moviola: 16mm
interlock projection: lighting equipment:
screening room: recording room: art and ani-
mation: editorial department: kinescopes and
complete 16nim laboratory facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pr'tiires: Greater Boston (Commit-
tee for Better Mass.); Senator Kennedy
Speaks for Governor Harriman (New York
AFL-CIO) ; Various Dental films (Astra Phar-
maceutical Products*. Slidefilms: Mutual
Investment Funds (Vance Sanders Co.);
Board Presentation (American Standard Co.).
TV Commercials: for First National Bank
of Boston, Cott Beverages, Narragansett Beer,
VValeeco Candy, Kyanize Paint, Epilepsy In-
formation Center of Boston.

Other MASSACHUSETTS Cities

MARTIN BOVEY FILMS, INC.

115 High Street, Chelmsford, Mass.
Phone: GLenview 2-9755 (Lowell Exch.)

WATSON FILM PRODUCTIONS

23 Chestnut Hill Knad, Hnldeii. Mass.
Phone: VA 9-3422

Date of Organization: 1956

James L. Watson, Proprietor

Services: Complete production of motion pic-
tures and slidefilms for industry, education,
television. Separate scriptwriting and consul-
tation service. Facilities: Camera, Bolex;
editing rooms with Bell & Howell hot splicer;
magnetic and optical sound readers : Color-
Tran portable lighting e(|uipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: A Career for Life (Wor-
cester City Hospital Nurses Assoc.) ; From
Roufih to Ready (Heald Machine Co.) ; Game
for All Ages (Mass. Bowling Assoc.) : ~.5f/;
Anniversary (Wyman Gordon Co.). Slide-
films: Hands that Help the Hands (Worcester
Golden Rule ) .

WORCESTER FILM CORPORATION

131 Central Street, Worcester 8, Mass.
Phone: PL 6-1203

Date of Organization: 1918

Weld Morgan, President

Linwood Erskine, .Jr., Vice-President &

Secretary
Floyd A. Ramsdell, Treasurer i£- Gen. Mgr.
Carleton E. Bearse, Sales Manager

Services: Production of motion pictures.

I'^ACILITIES: Kinini camerjis both motion pic-
ture and still; 35mm still 3-D and motion pic-
ture cameras; GMC truck used to generate
own electricity; complete crew including script
writers, animation men, cameramen, directors,
and all editing equipment.

RECENT PRODUCTIONS AND SPONSORS

.MoTiiiN l'itrrui;s: Tin I'ric< of Kggs i.Iones
& Lamson Machine Co. i ; Hands of the Giants
(Wyman Gordon Co.) ; Certificate of Registry
( Holstein-Friesian Assoc.) ; Broaching for
Production & Profit (LaPointe Machine Tool
Co.) ; Modern Continuous Bar & Rod Mill
'Morgan Construction Co.).

NEW ENGLAND: Vermont

CAMPBELL FILMS

Academy Ave.. Sa.xtons l;iver. Vermont
Phone: 3604 (Cont'd, above)

Date of Organization : 1947

Robert M. Campbell, Executive Producer
Fred J. Brown, Production Manager
Warren T. Johnson, Sales & Producer

Services: Public relations, industrial, docu-
mentary, sales training and educational motion
picture production in color. Slidefilms. Facil-
ities: Cameras, lighting, sound equipment for
location and studio production. Animation
stand. Editing rooms and recording studio
with three channel magnetic mixing. Westrex
Editor. Bell & Howell J. C. printer. 16mm
interlock screening.

RECENT PRODUCTIONS AND SPONSORS

Motion Pk:tukes: IMirtniouth College Case —
1958 (Dartmouth College); Profile of A Uni-
versity (The University of N. H.) ; The Per-
kins Story, TV version (The Perkins School
for the Blind) ; Jimmy Golden. It's Up To
You (The Grand Union Co.).

Af O

ji» C2

*f ri

METROPOLITAN NEW Y ,0 R 10

Acorn Films of New England

168 West 4Gth St., New Yoi-k. X.Y.
Phone: JUdson 6-2272

Elliot Butler, in charge of Production

(See complete listing under Boston, Mass.)

Alexander Film Co.

500 Fifth Avenue, x\ew York 36, New York
Phone : LOngacre 5-1350

Maxine Cooper, Res. Vice-President
Kenneth Allen Silver, Alexander Interna-
tional

(See complete listing under Colorado")

Allend'or Productions

60 West 46th Street, New York 36, N. Y.
Phone: Circle 5-0770

J. L. Siegal, Executive Vice-President
Benjamin S. Greenberg, Media Director

(See complete listing under Los Angeles area)

AMERICAN FILM PRODUCERS

1600 Broadway, New York 11). X.Y.
Phone: PLaza 7-5915

Date of Organization: 1946

Robert Gross, Executive Producer
Lawrence A. Glesnes, Executive Producer
Sheldon Abromowitz, Production Control
Madeline Stolz, Office Manager

SERVICES: Motion pictures, 16mm and 35mm
color and black and white: and slidefilms.
Specialties: industrials, sales, public relations,
television, education, training, medicals, doc-
umentary and merchandising. Facilities:
Complete 16mm and 35mm camera, lighting
and sound production equipment; three cut-
ting rooms, screening room, shooting stage;
special effects ; animation : storyboard per-
sonnel, script writers,

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Minesweeping Explosive

Cutters, IFR Enroute & Terminal Procedures
(U. S. Navy) : Letter to a Xurse (U. S. Army
Nurse Corps); Rescue Breathing (Lewis and
Marguerite Herman). TV Commercials: for
Progresso Food Products, Stella D'Oro Food
Products (Carlo Vinti Advg.); Esse Stand-
ard Oil Co., National Biscuit Co., Bulova
Watch Co., Standard Oil Co. of N.J., Liggett
& Myers Co., The Mennen Co. (McCann-Erick-
son. Inc.); Pharmaco, Inc. (Doherty, Clifford,
Steers & Shenfield, Inc.) : Continental Wax
Co. (Product Services, Inc.).

ANIMATED PRODUCTIONS, INC.

1600 Broadway, New York 19, N.Y.
Phone: COlumbus 5-2942

Date of Organization: 1949

Al Stahl, President

Gerald Pick, Sales Representative

Richard L. Bonime, Assistant Director

Services: Specialists in combination live-ac-
tion, stop motion industrial film production;
animated film commercials: optical trick
photography; living storyboards for film sur-
vey and pre-production use. Originators of
3-dimentional cut-out animation: designers of
"one shot" live and animated sales, training
and conventional motion pictures. Facilitif.s:
Complete production, live action studio with
specially designed automatic Zoom Motion;
35mm and 16mm cameras: Oxberry animation
stands and Oxberry optical printer: special
effects and editorial facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: House for the Bride ( U. S.
Steel Corp.) ; Fedders Air Conditioning (Fed-
ders, Quigan Corp.) ; AT Loves L.T.L. (A.sso-
ciated Transport ) ; At Home vith Bissel
(Bissel Carpet Sweepers); Electronic Devel-
opments (Sylvania Electric Co.). TV Commer-
cials: for Norelco Shavers (C. J. LaRoche
& Co.); Fiberglas Filters, Owens Corning
( McCann-Erickson ) : Heide Candy Co. ; Fri-
gidaire ( Kudner Agency ) ; Roosevelt Raceway
(Franklin Browne Adv. Agcy.).

9TH ANNUAL PRODUCTION REVIEW

101

METROPOLITAN NEW YORK:

ANiMATIC PRODUCTIONS, LTD.

15 West 46th Street, New York 36. N.Y.
Phone: JUdson 2-2160

Date of Organization: 1949

Branch: 43 West 61st Street, New York,
New York

Tasker G. Lowndes, President

Reese Patterson, Vice-President & Creative

Director
David E. Weller, Account Executive
Leonard B. Elliott, Account Executive
Francis Lee, Director of Animation
Donald Punchatz, Art Director
Donald Pengelly. Art Director
Leon Perer, Director of Pliotograplnj
Terry Colasacco, Production Coordinator

Services: Specialists in creation of sound
slidefilms, filmographs, limited animated mov-
ies and TV commercials. F.\c.lLITIES : Art de-
partment, technical animation, cutting, edit-
ing and projection rooms; two animation
stands; 3.5mm and 16mm inotion picture cam-
eras. .>-:liII cameras.

RECENT PRODUCTIONS AND SPONSORS

Slidefilms: Rx For Safety (Schering Corp) ;
The Test of Good Ta.^te (Coca-Cola Co.);
Tlie Oil Heat Dealer (Fueloil & Oil Heat
Magazine): A Touch of Geniiis (American
Gas Assoc); Something Wonderfid Is About
to Happen ( Simplicity Patterns Co., Inc. ) ;
Speaking of Money (W. A. Taylor & Co.,
Inc.) ; Million Dollar Bahij (Noxzema Chemi-
cal Co.); Action Man (Scripto, Inc.); Back-
(jrovnd for Action (Cooke-Waite Laborato-
ries) ; Selecting the Correct Fouudafiou
Garments (.1. C. Penney & Co.). Widescreen
AND FiLMSTRiPS: for The Texas Co., Lever
Bros., General Foods Corp., The Borden Co.,
American Radiator & Sanitary Standard
Corp., The Butterick Co., The Lithographic
Technical Foundation, Railway Express
Agency, International Business Machines, Inc..
Metropolitan Life Insurance Co., Reader's
Digest Assoc. Filmographs and TV Commer-
cials: r.O.P. Secret (Street & Smith Publica-
tions); Fruit-Of-The Loom, Inc., Esquire
Socks Div. ; A Journey For Miss James (Na-
tional Secretaries Assoc.) ; Tide (Procter &
Gamble Co.); Betty Crocker (General Mills,
Inc.) ; Ipana, Ban (^ Bristol-Myers) ; Mission
Orange, Cott ( Mi.ssi(m of California, Inc.) ;
Nytol Sleeping Tablets (Block Drug Co.);
Mott's Apple Sauce (Duffy-Mott, Inc.) ; Salada
Shrimp (Salada-ShirrifF-Horsey, Inc.); Du-
plexiii (Whitehall Laboratories).

ANSEL FILM STUDIOS, INC.

45 West 45th St., New York, N.Y.
Phone : Circle 7-0049

See Advertising Pages for Helpful Data

'A Producers whose advertisements appear on
other pages of this Annual Review Issue carry
this special designation (*) over listing text.
Refer to the convenient "Index to Advertisers"
on the last page of this issue for page number.
The "Blue Chips" of film production advertise
regularly in the pages of BUSINESS SCREEN.

AUDIO PRODUCTIONS, INC.

Film Center Building

630 Ninth Avenue, New Y'ork 36, N.Y.

Phone: PLaza 7-0760

Date of Organization: 1938

Frank K. Speidell, President
Herman Roessle, Vice-President
Peter .1. Mooney. Secretary & Treasurer
Sheldon Nemeyer, Sales Manager

PRODUCER-DIRECTORS

L. S. Bennetts H. E. Mandell

Alexander Gansell Earl Peirce

Harold R. Lipman Edwin Scharf

Services: Motion pictures only, all commercial
categories. Specialties: public relations, sales
promotion, merchandising, training, medical,
technical and educational motion pictures.
Facilities: Both silent and sound studios; six
cameras and lighting equipment; mobile units
for location work with tape recorders; per-
manent staff in all departments, writing, direc-
tion, editing, animated drawing and optical:
16 & 35mm projection room; two optical
printers; editing equipment; zoom stand for
trick work; machine shop; extensive film and
music library cleared for television.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Atomic Power at Ship-
pingport ( Westinghouse Electric Corp.); The
Dew Line Story (Western Electric Co.) ; Stay
in School and Graduate, Technical Films, con-
tinuing series (U.S. Navy); Veterinarian
(The Texas Co.); Culdoscopic Technique
(Schering Corp.) ; Metropolis in Motion. (Port
of New York Authority) ; Fitness for Leader-
■'iliip (The Gillette Co.) ; Danger! . . . Water!
(Ethyl Corp.); Medical Research Reactor
(Atomic Energy Commission); Technical
Series (American Machine & Foundry Co.);
Routijie Pelvic Examination ( American Cancer
Society ) ; Technical Series i American Bosch
Arma Corp.); TV Commercials: for N. W.
Ayer & Son, Inc.; Benton & Bowles, Inc.;
Dancer-Fitzgerald-Sample, Inc.; Doherty, Clif-
ford, Steers & Shenfield; Kenyon & Eckhardt.
Inc.; Weightman, Inc.; McKim Advg.. Inc.;
Young & Rubicam. Inc.; McCann-Erickson,
Inc., and others.

JOHN BRANSBY PRODUCTIONS, LTD.

1860 Broadway, New York 2:5. X.Y.
Phone: JUdson 6-2600

Date of Organization : 1936

John Bransby, President & Exec. Producer
John Campbell, Vice-Pres., Chg. of

Production
Mae Reynolds. Treasurer
Lee Stenstrom, Secretary
Michael A. Carlo, Director of Photography
David M. Jacobson, Chief Editor
Robert Whittaker, Sales Manager

Services: Production of industrial, travel,
sales and training films: 16mm or 35mm, col(n-
or black and white. Facilities: Location
equipment for photography and sound. Full
e(iuipment for industi-ial and location lighting.
Animation photogi-aphy. complete film editing
service.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: \iagara Power Project,
St. Lawrence Power Project, series II (New
York State Power Authority) ; Asphalt Paves
tlie Way, revised (Standard Oil Co., N.J.).

Filmed TV Programs: Beyond the ValleyA
Highway Holidays, series of 13 travel films-
(Esso Standard Oil Co.); Caronia World
Cruise (Cunard Steamship Co. ).

BRAY STUDIOS, INC.

729 Seventh Avenue, New Y'ork 19, N.Y'.
Phone: Circle 5-4582

Date of Organization: 1911

J. R. Bray, President '

P. A. Bray, Vice-Pres. & General Mar.
M. Bray, Treasurer
Max Fleischer, Director of Animation
B. D. Hess. Di.-itrihiition Manager

Services: Production and distribution of
health and general educational subjects, indus-
trial, sales and job training motion pictures;
technical and cartoon animation; television
films; foreign language translations. Facili-
ties: Studio equipment for all types of motion
pictures; slidefilms in sound and color; ani-
mation department; production crews, anima-
tion artists, script writers and library.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Contemporary Mahogany
(Mahogany Assoc, Inc.) ; Gas Meter Funda- '
mentals ( Sprague Meter Co.) ; Teamwork for
a Controlled Environment (U.S. Air Force);
AX TRC 27, Employment; AN /GRC U,\
Theory of Operation; AN GRC 55, Field In-
stallation (U.S. Marine Corps) ; TV Synchro- i
nizing Circuits, High Frequency Amplification, '
Switching, Vapor Compression Distillation, i
two films (U.S. Navy). '■

CALHOUN STUDIOS, INC.

266 East 78th Street. New York 21. N.Y.
Phone: LEhigh 5-2120-1-2

Date of Organization: 1930

Branch Office: 417 Southern Bldg., Wash-
ington 5, D.C. P. Bateman Ennis, Rep-
resentative.

Brian Calhoun, President
Paul A. Goldschmidt, Vice-President
Dee Ruber, Secretary-Treasurer
Fred Carley, Production Director
Charles Gennell, Sales Manager

Services: Industrial, educational motion pic-
tures; TV series and commercials; slidefilm
productions. Facilities : Large studio, 35' x
70' sound stage (air conditioned), 16 & 35mm
cameras, projection room, cutting rooms, com-
pletely equipped sound control room with 1,4"
Ampex tape recorder, 16mm Magnasync tape
& 16mm Maurer film recorder. Fearless Dolly,
MR boom, all lighting equipment. Fully
equipped still department.

RECENT PRODUCTIONS AND SPONSORS

Motion Picti^kes: Ifc Sair It Hap/Kn, Two
Weeks If By Air (United Aircraft Corp.);
Salmon All Summer (World Outdoors); A
Billion Dollar Idea (Travelers Insurance) ;
Andre-Malic Macliines (Lord Baltimore
Press).

CAMPUS FILM PRODUCTIONS, INC.

11 East 53rd Street, New York 22, N.Y'.
Phone : PLaza 3-3280

Date of Organization: 19.3 1

Nat Campus, President

Jules Krater, Executive Producer

John Zane, Executive Producer

Don Gundrey, Production Manager

Edward P. Hughes, Photography

Sylvia Gordon, Distribution Coordinator

102

BUSINESS SCREEN M A C .\ Z I N E

SEKVU'KS: Mi)ti(iii pic-turt's and sHilflilnis fcir
business, }joveriimont and social ajiencies; also
various film services separately: inchuliiijr
translations, sound tracks; editinp and finisli-
inp service foi' company photoRraphed lilnis;
(list rilnit ion service. F.\ciLnii:s : t'omplete
studio, on-location equipment and creative
i staff.

RECENT PRODUCTIONS AND SPONSORS

MorloN riciruis: IiiiiKuiiirs nf I'lHuidciiloxix
( I'fizer I aboratories, division of ('has. Pfizer
& Co.. Inc. I : hiti-stiiial Rnioidirdini Infections.

I Dinuiniics (if /'//nf/()ci//().s-/.s- — foreign adapta-
tion in Spanish. French. Gernian (Pfizer In-
ternational. Inc.); h'iiiiipwoit <& Riiildiitg
Maiiitoiancc (Southern Railway S>'Stem') ;
Tiller Tank (The Preload Co.): Rectal Pro-
lapse (Dr. Robert TurelH. Slidkfilms: Qual-
ity Throiiqh Research (Benjamin Moore &

i Co.'*. TV Commercials: for Shering Corp.

I fEdward Gottlieb & Assoc. Ltd.1 .

CARAVEL FILMS. INC.

20 West Kiid Avenue. New York 2:".. X.Y.
Phone: Circle 7-fillO
Date of Organization: 1921
David I. Pincus. President and Triasiirer
Calhoun McKean. Vice-Pres., Chnriie TV
F. B. MacLeary. Vice-President
Thelma L. Allen. Vice-President
Claire V. Barton, S'-cretarij
Mauri Goldberg. Production Mniiaiicr
David Kreeger, Studio Manager
.Tack S. Semple. Head. Animation Dept.
Lawrence Kreeger, Fditina ytnnaoer
Charles Moore, Manager. Still Photograplnj
Svlvester Priestley. Head. Construction
Dept.

Skrvic?;s: Sales, dealer and vocational train-
ing motion pictures: public relations, personnel
relations, educational, religious films; tele-
vision commercitils; slidefilms. transparencies,
stage presentations, field surveys, documen-
taries. F\Cli.lTIES: Motion picture stages at
20 West End Avenue. Complete facilities;
slidefilm studio: editing and screening rooms,
art. animation and optical effects department.
26.000 square feet of production space.

RECENT PRODUCTIONS AND SPONSORS

Motion PirTt'RKS: 2.''-7.S Sprinp Dpalrr Meet-
ing; l!l.','.i Marketinfi Film ( Socony Mobil Oil
Co., Inc.) : Canadian Ten (Calvert Distillers
Company): A Duna'nic Prociram to Increase
Mill- Consumption (American Can Company 'i :
Training Films for Bureau of Aeronautics
(Xavy Department). TV Commerci.\LS: White
Rose Tea (Anderson & Cairn i : .Johnson &
•Johnson ( N. W. Aver); Anacin. Fleishmann's
Margarine. Heet. Preparation H (Ted Bates
& Company i : DuPont, General Electric. Hit
Parade. New York Times, Pittsburgh Plate
Glass, Schaefer Beer, Trig Deodorant, U. S.
Steel, Vick Chemical ( BBD&O ) ■ '^.allantine
Ale & Beer, Camels. Winston (Wm. Estv &
Co.) : Griffin (Geyer Advertising) ; Exquisite
Form Bras (Grey Advertising) ; Filter Tip
Tareyton ( Lawrence Gumbinner Advertis-
ing): Brvlcreem. RCA Whirlpool. Silvikrin,
Wilson's Bacon (Kenyon & Eckhardt ) : Treas-
urv Dept.. Savings Bond Div. ( MeCann-Erick-
son I ; Revlon ( Emil Mogul & Co.): Hudnut's
"New Faces." Maidenform, Scrabble for -Jrs.
(Norman. Craig & Kummel i ; Banarin, Seru-
tan, Williams Instant Lather ( Parkson Adver-
tising!; Sunsweet Prune Juice (Sullivan,
Stauffer. Colwell & Bayles) ; Sylvania (J.

CARAVEL FILMS: CONT'D.

Walter J'honipsou ) ; Kevlon i Warwick & Leg-
ler) ; HulTerin. tleneral Electric, Gulf. Reming-
ton Shaver, Royal Typewi'iter ( Young &
Kubieam).

Carter and Galantin of New York, Inc.

."i.") West l:;ili SIreel. New York 11. X.Y.
Phone: CHelsea ;i-:W77

Ed Bolduc, Sales Representative

(See complete listing under Georgia area)

Christensen-Kennedy Productions

437 Fifth .Avenue. New York K), New York
Paul Blaufox, Ea.st Coast Office
(See complete listing under Omaha, Nebraska )

CLIPPER FILM PRODUCTIONS

ltl(i(i l:")th Sti-eet, Brooklyn 4, New York
Phono: PR 8-(;:?4i)

Date of Organization: 19.57

.Jules Zuch, Promot ional Director
Bernard Zuch, Chief Cameraman
Harriet Cooper, Secretary-Treasurer

Services: Motion pictures for industry, TV
commercials, conventions, training programs,
sales presentations and other business type
films. F.'VCILITIES: Limited production facili-
ties: all others leased.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Holiday Inn Story
(Holiday Inn Motel Corp.); From These
Grapes (Chateau Martin Wine Co.) ; For You
The Consumer (Consumers Union); The
Whole Town's Talking (Sylvania Electric
Products) ; Here Is C. J. (The Corry James-
town Corp. ) .

COLEMAN PRODUCTIONS

75 West 45th Street, New Ycuk .".(i. N.Y.
Phone: Circle 5-9080

Date of Organization: 1935

Harry L. Coleman, President

John Peterson, Director of Photoijrnph ij

William Moeller, Editor

J. Brown, Sound

Millard Lampell, Scripts

G. K. David, Sales Coordinator

Services: Complete production of 16mm and
.'J5mm motion pictures from script to final
print for industry, medical, travel and tele-
vision use. Facilities : Small studio available
with lights, props, cameras, sound equipment,
cutting I'oonis and sci'ee))ing i-oom.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Continent Of The Sun.
Wings To Italy. All In A Lifetime (Pan Amer-
ican World Airways ) ; Your Social Security
Fund (Distillery Workers) ; Tlic Bcrkcy Story
(Berkev Photo Service).

■K-

Colmes-Werrenrath Productions, Inc.

52 Vanderbilt .Avenue. New York. N.Y.
Phone: MUrray Hill ;5-(i977

Rod Gibson, Manager

(See complete listing under Chicago area i

These Exclusive Review Reports Are
a Copyrighted Business Screen Feature

11. vr CJiM^^ rn

NEW YORK

COLOR ILLUSTRATIONS, INC.

4 East 48th Street, New York 17, N.Y.
Phone: MUrray Hill 8-2460

Date of Organization: 1937

Victor H. Sandak, President

Josef C. Stei-n, Vice-Pres., Prod. Suprv.

H. J. Sandak, Secretary-Treasurer

Services: Sales conventions, sound slidefilms;
Vue Graph and card presentations; Fine Arts
film iirogram; training programs. FACILITIES:
.Art and photographic studios; b&w and color
processing laboratories.

RECENT PRODUCTIONS AND SPONSORS

Sl.[l)i;i'll.MS ; I'.h'i.s I'.rauch Sales Conference
(National Biscuit Co.j ; The Telephone Hour
(N. W. Ayer & Son, Inc.); The Acoustical
Spec (Armstrong Cork Co. ). Sales CONVEN-
TION : 50th Annual Management Conference
(Quality Bakers of America); 26th Annual
100% Club Meeting (International Business
Machines Corp.). Visual Production: The
S. C. I. Story (Sales Communications. Inc.).

CRAVEN FILM CORPORATION

330 East 56th Street, New York 22, N.Y.
Phone: MUrray Hill 8-1585

Date of Organization: 1950

Thomas Craven, President

Harvey C. McClintock, Vice-President

Charles Adams, Vice-President

Marvin Barouch, Comptroller

D. William Robinson, Production Manager

Morton E. Epstein, Supervising Editor

Services: Motion pictures for government,
industry, religion, and education; live-action
and animated TV commercials; live progi-ams
for meetings and conventions; filmed .series
shows for television. Facilities: Air condi-
tioned sound stage with complete auxilliary
facilities: camera, sound, lighting and anima-
tion eciuiinnent; editing and projection rooms.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Fire Control Harmoniza-
tion (U.S. Air Force) ; Music of the Americas
(Pan-American Union) ; The Shah of Iran
Visits the U.S. (U.S. Information Agency.
IMS); The Lslamic Center Opens (U.S. In-
formation Agency. IBS). VISUAL Presenta-
tion: National Flag Day Ceremonial at Wash-
ington, D.C. (The Elks National Committee).
TV Commercials: for .Almond Joy Candy.
Schaefer Beer. General Mills, Westinghouse,
Doans Pills, Necchi Sewing Machines, U. S.
Steel Corp., Brand Names Foundation, Arrid.

DEMBY PRODUCTIONS, INC.

1 West 58th Street, Hotel Plaza, New York,

N. Y.
Phone: PLaza 9-2495

Date of Organization: 1949

Emanuel H. Demby, President
Betty Jeffries, Vice-President
Alexander Marshack, Special Projects
llsa Demby, Researcli
Paul Falkenberg, Editor

Services: Associated with Motivation Re-
search Reports conducting studies with 3000

(LISTING CONTINUES ON FOLLOWING PA

9 T H .ANNUAL PRODUCTION REVIEW

103

METROPOLITAN NEW YORK:

DEMBY PRODUCTIONS: CONT'D.

families to determine effectiveness of film in
producing audience response. Complete pro-
duction and script services. Facilities:
Complete 16mm and 35mm equipment; edit-
ing, research staff, script writers.

RECENT PRODUCTIONS AND SPONSORS

Motion I'ICTURES: Contact Lenses and You
^Contact Lens Specialists. Inc.) ; The Job's
the Thing (Leo Brody, Management Consult-
ant") ; Songs of Yesterday, syndicated for local
sponsors. Theatrical Motion Picture: In-
visible Avenger (Republic Pictures, Inc.).
Slidefilms: Pay Television ( Selectivision,
Inc. I ; Educational Television (Steuben Elec-
tronics, Inc.).

DEPICTO FILMS CORPORATION

254 West 54th Street, New York 19. N.Y.
Phone : COlumbus 5-7620

DISCOVERY PRODUCTIONS,

45 West 45th St., New York .36
Phone: JUdson 2-1840

INC.

Date of Incorporation : 1954

David Epstein, President

James Blake Cahoon. Vice-President

Paul Lenihan, Vice-President

SERVK'Ey: Writing and production of motion
pictures and slidefilms. Facilities: sound
stage, fully equipped for 16mm, 35mm mo-
tion picture production; animation stand;
mobile unit for location work; cutting rooms.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Geared for Comfort
(Rodney Metals, Inc.) ; FUN-dementah of
Bowling (American Machine & Foundry) ;
Fun Goes to Work; That Greece May Live;
Skin of the Earth (Greek Relief Fund).

D.P.M. PRODUCTIONS, INC.

62 West 45th Street, New York :i(;, N.Y.
Phone : MUrray Hill 2-0040

Date of Organization : 1946

Maurice T. Groen, Pres. & Exec. Producer
Ronald T. Groen, Vice-Pres., in chg. of Prod.

Services : Industrial, public relations, trans-
portation, travel, nature studies, wildlife, con-
servation, outdoor life, boating, golf, fishing,
hunting, sales promotion and horticultural mo-
tion pictures; TV shorts and commercials;
color stock shots. FACILITIES: Production
adiliations for location shooting in New York.
Los Angeles, Sweden, Austria, South Africa
and Malaya; worldwide coverage.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Chateaux and Castles
Around Paris (French Government) ; Glimpses
of Denmark (Danish Government) ; The
Charm of Sweden (Swedish Government) ;
Having a Wonderful Time (Swedish American
Line) ; Florida, Fishing Unlimited. 25 other
fishing and hunting subjects (Carling (Con-
servation ("lub I .

Kevin Donovan Films

15 West 44th Street. New York, N.Y.
Phone : YUkon 6-6049

John Bennewitz, in charge

(See complete listing under New Kiiglaiui)

DYNAMIC FILMS, INC.

Executive (Offices: 405 Park Avenue, New

York 22, N.Y.
Studios: 112 West 89th St., New York 24,

N.Y.
Phone: PLaza 1-7447

Date of Organization : 1946

Nathan Zucker, President

Lee R. Bobker, Executive Vice-President

Lester S. Becker, Vice-President

Sol S. Feuerman, Director, Medical Division

Gerald Carrus, Comptroller

Mina Brownstone, Director of Promotion

and Public Relations
Irving Oshman, Editorial Supervisor
James Townsend. Director Technical

Services
Seymour Weissman, Director Creative

Services
J. J. Fitzstephens. Director Creative

Services

Services: Producers and distributors of all
audio-visual materials including films, film-
strips, sound slidefilms, tape and easel pre-
sentations for industry, public relations, sales
training, employee relations and specialized
visual aids. Also theatrical features and short
subjects, television programming, special for-
eign language versions, foreign film production,
etc. Facilities: Sound stages, recording and
dubbing studios, editing facilities for all 16-
mm and .''.omm audio-visual production.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: This is the Answer (Grey-
Rock Div., Raybestos-Manhattan) ; The Grand
Tour. Alash-a J,Sth State (Pan-American World
Airways^ ; .500 Mile Challenge (General Pe-
troleum Corpi ; The Miracle Fabric (American
Viscose); Behind the Scenes at India)iapolis
195S (Monroe Auto Equipment Co.); Xcu-
Chapter. Psychiatric Xuising (Smith Kline
& French Laboratories) ; A Ma-n to Know
(American Banking Assoc.) ; Man Who Didn't
Walk (William S. Merrell); in.5S Victory
Circles (Perfect Circle Corp.) ; Hypertension
(Merck. Sharpe & Dohme) ; You're It (Girl
Scouts of America); Nnrtli American Xeigli-
boi-s (Broadcasting & Film Comm. ) ; Reach
for Tomorrow ( Nat'l Society For Crippled
Children & Adults) ; Tomorrow's Citizens f En-
campment for Citizenship) ; Proud Cities
I Housing & Home Finance Agency) ; Atom &
the Navy (U.S. Navy).

EDITORIAL FILMS, INC.

10 East 40th Street. New York 16. N.Y.
Phone: MUrray Hill 6-3773

Date of Organization: September. 1952

Babette J. Doniger, President

Services ; Production services from research
and creative work to technical production.
Specialists in public relations, promotional,
sales training films. Promotional campaigns
and distribution arrangements for films. Fa-
cilities: Offices contain editing and projec-
tion rooms. I Listing cont'd, right above)

VS"this symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
peal's in other pages of this 9th .Annual Pro-
duction Review issue.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Eleanor Roosevelt, Her Life
in Pictures, Corigress on Better Living
(McCall's Magazine) ; Send Off (Evaporated
Milk Assoc.) ; Tips on Entertaining Graciously
(Tea Council of U.S.A., Inc.) ; Holiday in
Greece (American Express Co.).

Edward Productions, Ltd.

465 West 51st Street, New York, New York
Phone: JUdson 2-8181

(See complete listing under Montreal, Quebec)

CHARLES ELMS PRODUCTIONS, INC.

25 Vanderbilt Avenue, New York 17. N. Y.
Phone: MUrray Hill 6-8877

163 Highland Ave., No. Tarrytown, N. Y.
Phone: MEdford 1-3363

Date of Incorporation : 1952

Charles D. Elms, President

Charles D. Elms, Jr., Vice-President

Ruth M. Elms, Secretary, Treasurer

Services: Producer of 16mm & 35mm motion
pictures; 70mm "Bonel" (wide screen profes-
sional and commercial presentations); slide
motion; sound slidefilms; slide presentations;
training manuals and charts. Facilities:
Studio and technical laboratory, mobile cam-
era and lighting units, "Bonel" camera.

RECENT PRODUCTIONS AND SPONSORS

Motio.N Pictures: Neu- Customers, Humpty
Diimpty, Lore That Job (Philip Morris) ;
Packaging (Crown Cork & Seal Co.). Slide-
films: You and Your Customer, Production
Planning and Control. Accounts Receivable — •
Retail (International Business Machines
Corp. 1 ; Let the Customer Buy (Philip Mor-
ris) ; Luron — The Traffic Stopper (Glen Raven
Mills).

WALTER ENGEL PRODUCTIONS, INC.

20 West 47th Street, New York :!6. N.Y.
Phone: JUdson 2-3170

Date of Organization : 1937

Walter Engel, President

Robert L. Marx, Vice-President

Joseph T. Williams. E.rcc. Head of Camera

and Editi)ig Dept.
Lorraine Knight, Production Coordinator

and Casting Supervisor

Services: Industrial, documentary, education-
al, sales training & TV commercials, motion
picture productions: limited and full anima-
tion, 16mm & 35mm. Facilities: Complete
studio facilities. Location film & sound unit.
Animation and editing departments. Single
and double sound recording. All self-contained
operations.

RECENT PRODUCTIONS AND SPONSORS

Mo'lloN Pictures: Opi ration IHij Cliange,
Good Kid Cornelius (California Oil Co.);
Pepsi Cola Introduction (Pepsi Cola); Hit
Parade Announcers (Hit Parade). TV Com-
mercials: for Batter Whipped Bread (Sun-
beam Bread).

Jerry Fairbanks Productions

6 East Goth Street, New York, New York
Phones: REgent 4-1582, SUsquehanna
7-5400

George Bookasta, Representative

( See complete listing under Los Angeles area)

101

BUSINESS SCREEN MAGAZINE

FARRELL & GAGE FILMS. INC.

213 Kast astli Strt'fl, New York Ki. \.Y.
Phone: MUrray Hill 3-8358

Date of Organization: 1951

Matt P'arreil. Prrsident & General Manager

G. Lillian Farrell, Secretary

William MiAleer, Vice-President & Director

of Vhotoiiraphy
•Joseph F'aro, Production Manager
Carlos Orta, Film Editor

8ERVICK.S: Produetion and distribution of sound
motion pictures and sound slidefilrns for Inisi-
ness and industry. Facilities: Complete-Himm
and 3r)mni motion picture and slidelilm pro-
duction in black and white and color, including
sound studio, magnetic film recording, editing
services, script, foreiirn lanfruapre, art work.
animation.

RECENT PRODUCTIONS AND SPONSORS

MoTUiN I'ui'fRKS: .1 Sew Era in Plastics,
Midtic<ilor Manic i Hercules Powder Co.) ;
Anitlow I American Machine & Foundry Co.) ;
Steam Catapult Maintenance (U.S. Navy) :
Something for Tnworrow (U.S. Dept. of
Health. Education & Welfare) : Impact! (Pan-
handle Eastern Pipe Line Co.).

FILMFAX PRODUCTIONS

10 East 43rd Street, New York 17, X. Y.
Phones: MUrray Hill 7-7758
White Plains 0-3118

Studio and Laboratory: Station Plaza, Bed-
ford Hills, N. Y. Sewell Booth, in cliarge.

Heni-y Clay Gip.son, President

Eloise Walker, V ice-President and Secretary

Erna Fitch, Scripts

John Lencicki, Ai-t Director

Services : Educational filmstrips and indus-
trial slidefilms, color, black and white, silent,
sound; color slides. A subsidiary. Teaching
Aids Distribution Center, distributes spon-
sored materials to schools and churches. FA-
CILITIES: Specialized equipment for filmstrip
production, 35mm standard Bell & Howell ani-
mation stand for filmstrips, special custom
built equipment for Kodachrome duplication.

RECENT PRODUCTIONS AND SPONSORS

Filmstrips: Tlie Race for Space. 8 others
I New Y'ork Times ) ; Tlie Chronicles of Ameri-
ca, series of 15 I Yale University Press) ; The
Lifeline of America (Grocery Mfrs. of Ameri-
ca ) ; Money at Work in the Steel Industry
(American Iron and Steel Institute): Paper
Service in School Cafeterias ( Paper Cup and
Container Institute ) ; Maps and Hon- to Use
Them, series of 10 ( Museum E.xtension Serv-
ice and American Geographical Society ) ;
Four Steps to Profitable Food Sales (Empire
Sales Training. Inc.).

•5f

FILM GRAPHICS INC.

369 Lexington Ave., New York 17.

NY.

Phone: MUrray Hill 6-5255

Date of Incorporation: 1946

Lee Blair, President

Bernie Rubin, Director

Donald Towsley, Director of Animation

Sidney Greenhaus, Production Manager

Tal Schultz, Chief Editor

FILM GRAPHICS: CONT'D.

Roger Rothstein, Charge of Studio
Howard Linkhoff, Sales Representative

Services : Complete motion picture produc-
tion, 25mm and 16mm; live action and special
effects; i-ecently expanded animation and edi-
torial services. Facilities: 50' x 100' studio;
two 35mm B. N. C. Mitchell cameras; com-
plete sound recording facilities; 35mni Mitchell
rear screen projector; animation and film edi-
torial departments: 4 animation stands; opti-
cal facilities; 50 permanent production
employees.

RECENT PRODUCTIONS AND SPONSORS

Motion Picitkks: Ai-rilaii Talks Back (Chem-
strand Corp.); Refining Precious Metals (In-
ternational Nickel Co.. Inc.) ; Classified Train-
ing F'ilms for U.S. Navy and U.S. Army
Signal Corps.

Filmack Studios

630 Ninth Avenue, New York 36, N.Y.
Phone; PLaza 7-0000

Donald Mack. Manager

(See complete ILsting under Chicago area)

Fiore Films

Room 1103, 332 West 52nd St.,
New York, N.Y.

William Kohler, Executive in charge

(See complete listing under New Jersey area)

FORDEL FILMS, INC.

1079 Nelson Avenue, New York 52, N.Y'.
Phone : WYandotte 2-5000

Date of Organization: 1941

Clifford F. Potts, Pres. & Exec. Producer
Enid Borde, Secretary-Treasurer
Charles R. Hunt, Director of Sales
James Logan, Production Manager
William V. Martin. Comptroller
Reginald McMahon, Editorial Supervisor
Ted Lowry, Animation Director
John L. Bird, Jr., Account Executive
W. Edward Downton, Account Executive
Stevan de F. Larner, Account Executive
Dennis Gunst, Research

Services: Public relations; sales promotion;
training: educational; scientific and medical
motion pictures and slidefilms; TV shorts and
commercials; complete responsibility, includ-
ing planning, production & printing; special-
ists in color, live and animated. Facilities:
Sound stage; complete cameras, lights, and
sound equipment for studio and location pro-
duction; animation stand; art department;
cutting rooms; recording rooms; 16mm mag-
netic and optical interlock screening facilities:
color printing department: carpenter shop;
machine shop; mobile units.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Ahrays Good Ships (New-
port News Shipbuilding & Dry Dock Co.) ;
Endodontics ( L'.S. Navy i ; Our County (Amei--
ican Cyanamid Co.) ; Stclaziue — A Xeir Anti-
Psychotic Agent (Smith Kline & French Lab-
oratories) ; Vesprin in Surgery (E. R. Squibb
&Sons).

ALLEN A. FUNT PRODUCTIONS

White Gates, Croton-on-Hudson, N.Y.
Phone; CRoton 1-8847

l*-4f CJIM-^ C3

NEW YORK

•se-

WILLIAM J. GANZ COMPANY, INC.

(A Division of the Institute of
Visual Training, Inc.)

40 East 49th Street, New York 17, N.Y.
Phone: ELdorado .5-1443

Date of Organization : 1919

William J. Ganz, President
Herbert R. Dietz, Production Manager
Vincent J. Capuzzi, Distribution Manager
Jane Page, Comptroller

Services: Producer and distributor of 16 and
35mm motion pictures, filmstrips, sound slide-
films, visual presentations for education, ad-
vertising and television. Production from
script to screen. Motion pictures 16 and 35-
mm. b&w and color. Slidefilms — 35mm b&w
and color. Films for public relations, indus-
trial, television, documentary, travel, educa-
tional, scientific, merchandising, and orienta-
tion, animation. Sound recording, editing and
re-editing films, minute movies. Distribution
for all films and TV commercials. Facilities;
Studio equipment; creative staff, development
of story ideas and merchandising campaigns,
editing room fully ecpiipped for film and tape.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Teaching Johnny to Swim,
It's Your Story. Red Cross— U. S. Steel Hour
(American Red Cross^ ; A Useful Look Ahead
(Nation's Business) ; The Children of Now
(Save the Children Federation).

GERALD PRODUCTIONS, INC.

421 West 54th St., New York 19, N. Y.
Phone: PLaza 7-2125

Date of Organization: 1955

Gerald Auerbach, Exec. Producer
William V. Adams, V. P.. Sales
Hampus Morner, Director, International

Dii:
Diana Paul, Asst. Producer
Stuart Grant, Suprv. Editor
Jaroslaw Monostyrsky, Creative Director

Services: Motion picture production (live,
animation i for theatre, television, public re-
lations and industry. Facilities: Production
facilities include editing, sound, two stages,
recording, projection theatre.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: 1958 Campaign film (Na-
tional Association for Mental Health i ; 1958
Campaign film i Muscular Dystrophy Associ-
ation); Banners Over Valley Forge (Boy
Scouts of America); TELEVISION FILMS: 42
productions for National Broadcasting Co.;
7 productions for American Broadcasting Co.

JACK GLENN, INC.

207 East 37th Street, New York 16, N.Y.
Phone : OXford 7-0121

Date of Incorporation ; 1953

Jack Glenn, President

Jonas Lenktaitis, Manager of Sales

Bernice Trefman, Art Director

Services: Production, w^riting, direction and
(LISTING CONTINUES ON FOLLOV^'INS PAGE)

fl T H ANNUAL PRODUCTION REVIEW

105

METROPOLITAN NEW YORK:

JACK GLENN: CONT'D.

editing of special-purpose and entertainment
motion pictures; commercials and slidefilms:
specializing in the institutional business film;
films for p.r., promotion, orientation, educ,
designed with either fiction or documentary
format. A corporation of services contracting
separately for script-writing and or directing.
Contract or sub-contract. Facilities: Wall,
Bell & Howell, Mitchell cameras; lighting'
sound equipment; studios and scenic shops;
projection and cutting rooms in New York
City and in Irvington-On-Hudson, Westchester
County, N.Y.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Home of the Braves ( lO-SS
version. 3-reel television feature National
Council of Y.M.C.A.). Slidefilm : The Small
Community YMCA ( Nat'l Council, YMCA ) .
Scripts: Paris Herald; Gaetano Atkins. TV
Commercials: YMCA; Ballo-Ballo Company.

GOTHAM FILM PRODUCTIONS, (NC.

11 Ea.st 44th Street, New York 17, N.Y.
Phone: MUrray Hill 2-44.50

Date of Organization: 19.54

Seymour Zweibel, Preside)/!, Executire,

Praducer
Susan Wayne, Vice-President . Pmdiieer

Services: Sound slidefilms.

(See complete data under Seymour Zweibel
Productions, Inc. listing, this section)

WILLIAM P. GOTTLIEB COMPANY

202 East 44th Street, New York 17, N. Y.
Phone: OXford 7-4995

Date of Organization : 1949

William P. Gottlieb, President

Walter E. Schaap, Production Manager

,Iohn G. Finkbiner, Assf. Production

Maiiajier
Paul Hodge, .1// Director
Maureen King, Otjice Manacier

Services: Creation and production of sound
slidefilms and filmstrips. Specialists in edu-
cational and institutional work, sales promo-
tion, personnel training, business-sponsored
filmstrips for school distribution. Counsel on
all phases of audio-visual presentations. Writ-
ing and production of illustrated booklets.
Facilities: Research and script writing staff;
art department; photo studio; recoi-ding and
project ion (Hiuipmciit.

RECENT PRODUCTIONS AND SPONSORS

Slidefilms: Snperrisorn Prolilons in the of-
fice. Set #2 ( McGraw-Hill and National Office
Management Assoc.) ; Beer — The Hi;/ Boost
for Supers (Container Corp. of America):
The Refraction of Light (Bell Telephone Lab-
oratories and Physical Science Study Commit-
tee) ; Ceramic Tile Exteriors (Tile Council
of America) ; The Iowa Tests of Basic SIcills
(Houghton MitHin Co.) ; Guarding Our Funds
(Textile Workers Union of America) ; The
Most Useful Hand-Tool in the World (Plie-
rench Corp. of America) ; The Amazing Tan-
talum. Capacitor (International Telephone &
Telegi-aph ) ; Solution or Dissolution (Visual
Insurance Presentations ).

Halas & Batchelor Cartoon Films, Ltd.

c <i Louis de Pvochemont Associates, Inc.
380 Madison Avenue, New York 17, New-
York
Phone; OXford 7-0:350

(See complete listing in International Section i

PAUL HANCE PRODUCTIONS. INC.

1776 Broadway, New York 19, N. Y.
Phone: Circle 5-2424

Date of Organization: 1939

Roy Moriarty, President & Treasurer
Maxwell Hamilton, Vice-President
Nymah Keyes, Secretary
Dermid Maclean, Sales Director

Services: Research, writing and all photo-
graphic phases of motion picture production
by permanent technical staff. Facilities:
Complete camera, sound and lighting equip-
ment for all types of field photography. Still
photo studio, art department and 16mm and
35mm animation facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Nature of Glass (Corn-
ing Glass Works ) ; Titan Reports, Nike Zeus
Reports ( Bell Telephone Laboratories) ; Radar
Report (Sperry Gyroscope Co.) ; Williams for
Senator (Democratic Party).

•H-

The Jam Handy Organization, Inc.

1775 Broadway, New York 19, New York
Phone: .JUd.son 2-4060

Herman Goelz, in charge

Complete office facilities and projection room
with service staff for Eastern clients

(See complete listing under Detroit area)

HARTLEY PRODUCTIONS, INC.

339 East 48th Street, New York 17. N. Y.
Phone: ELdorado 5-7762

Date of Organization : 1940

Irving Hartley, President

Elda Hartley, Secretary-Treasurer

.Jean Brooks, Vice-Presidoit, in charge of

Distribution
\Vm. F. Bryant, Jr. Executive Producer
James P.. Gahan, Director-Writer

Services: Specialty is writing and producing
sponsored public service films for television
and distribution to TV stations throughout
the United States and Alaska through Hartley
Film Distributors, Inc. Facilities: Studio A,
street level, drive-in loading dock: Studio B,
permanent kitchen set. Equipped with 16mm
Mitchell camera, 16mm Mitchell blimp, 16mm
& 35mm Arrifle.x cameras. Fearless dollies.
Mole Richardson boom (with perambulatiu' ) .
6 channel mixing console with full equaliza-
tion. 17'2mm & t4" magnetic recording and
dubbing, Rangertone and F^aii'child pic sync.
16nim and 35mm optical recording, Kimm and
35mm interlock i)rojection. Comi)lete lighting
equipment. Two completely equipped editing
rooms and screening room.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; Pattern of Safetii (Mon-
santo Chemical Co.); IBM Teamwork in Ac-

tion (IBM World Trade Corp.); Let's Have
A Luau ( N. W. Ayer & Son, Inc. ) ; In Everi,
Man's Heart (Pan American World Airways) :-
St. Croix, V. I. (V. 1. Chamber of Commerce).'

(

INDUSTRIAL FILM PRODUCERS, INC.

624 Madison Avenue, New York '-2. N. Y.
Phone: ELdorado 5-5677

Date of Organization: 1957

William Alley, President .

Jack Lane, Executive Vice-President \

Elise R. Alley, Secretary
R. Siodmak, Production Coordinator

Services; Sales training, sales promotion and
public relations motion pictures and slidefilms;
slides, artwork, visual aids of all types. Facil-i
ITIES; Complete production facilities; script
department, art department, slide department,
lotting I'liiim.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; The Unimog in Action,'
There's Nothing Like the Unimog (Curtis.s-i
Wright) ; It Takes Two to Win (Electron Tube
Div., Radio Corp. of America). Slidefilms;
The Deep Dark Secret of that Good Strong '
Flavor. A Review of the Coffee Business (The,
Borden Co.) ; Increase Your Sales Power (Con-
goleum-Nairn ) ; Safe Transportation ( Ralf ;
Shockey) ; Three-Way Every Day (Colgate-
Palmolive) ; 195S Sales Meeting (McGregor- •
Doniger, Inc.) ; New Concept of Gasoline ;
Progress (Ethyl Corp.); America's Horrible]
Hangover (Art Directors' Club). Visual Aids |
Programs: for Anthracite Information Bu- !
reau; BBD&O; Ted Bates ft Co.; Dromsdarv; j
Minute Maid; Dancer-Fitzgerald-Sample; i
Ogilvy-Benson-Mather: RCA Electron Tube |
Div.; Cannon Mills; Union Bag-Camp Psper; |
Select Magazines. Inc. TV COMMERCIALS: for |
Pepsodent. |
I

INSTITUTE OF VISUAL TRAINING, INC. j

40 East 49th Street, New York 17. N. Y.
Phone: ELdorado 5-1443 '

Date of Incorporation: 1944

(See complete data under Willi<(m .1. Gaiiz •
Company, Inc. listing, this section) i

VICTOR KAYFETZ PRODUCTIONS, INC.

1780 Broadway, New York 19, N.Y.
Studio: 415 West 5.5th St., New York 19,

N. Y.
Phone: Circle 5-4830

Date of Organization; 1947

Branch Ofiices ; Bear Films Div., Victor
Kayfetz Productions, Inc., 1780 Broad-
way, New York 19, N. Y. Frank Bear.
1200 Westfall Road, Rochester 18, N. Y.
Phones: Hillside 5-0883. GReenfield
3-3000, ext. 534. Don Lyon.

Victor Kayfetz, President, Exec. Producer
Seymour Posner, Assistant to the Producer
Abe Blashko. Animation Director
Leo Levko, Mech. Product io)i Superri.'<or
Sylvia Gerson, Golden Snowball TV Plan
P.ertil Carlson, Engineer & Equipment

Designer
Irene Siegel, Production Assistant
Donald .Armstrong, Production As.iistant
Celeste lannazzo. Production Assistant

Services: Motion picture jiroduction, combin-
ing live cinematography, animation. < Cont'd.'

106

BUSINESS SCREEN M.A.GAZINE

Facilitiks: UUiini and ;i5mni LHiiiipnifiU I'nr
live shootiii}?: .'5r>mni Eclair Camerette, B&H
70 #2DR, 10mm Camerette. Studio Hats, back-
grounds, table tops, machine shop and car-
pentry facilities. Slidefilm and 2 x 2 slide
production cameras. For animation shooting;
35nini Model L DeHrie and Kimm Cine Special
both completely adapted for animation. Ani-
mation stand ( IGmm and ;i5mm > with com-
pound table. Complete art and animation de-
partment. Kimm and iionini sound Moviohis.
iiSmm interlock and Kimm projectors in booth
of screening room. Complete accessory equip-
ment ; tripods, high hat, dolly^ Igcation light-
ing equipment, cables, two station wagons,
cargo trailer.

RECENT PRODUCTIONS AND SPONSORS

Motion I'K'THRES; Tin- I'oircr of I'aijcr I p. 11.
Ghitfelter Co. i ; Matpietisni. Current Flow.
Principles of Hiidraidics, Miiitanj Pipeline
Sjiiftems (Corps of Engineers, U. S. Army);
Sliip'x Belles at Mysfic (National Assoc, of
Engine & Boat Mfrs. Inc.) ; Parakeets are
Prize Performers (R. T. French Co.); Safe
Home. Diaper Ra^sli (Chesebrough-Pond's i ;
Lonrdes Shrine TV Xewsreel ( Amer. Comm.
for Lourdes). TV Commercials: for CopFal,
Mejoral, Cafenol i Winthrop Products Div.,
Sterling Drugs); Slip-it (Slip-it Products
Corp.): 1958 Fund Drive (United Fund of
Boston); Trim (Cornell Drug Corp.).

HERBERT KERKOW, INC.

480 Le.xington Avenue, .New York 17. N. Y.
Phone: Y'Ukon (;-42(;i3

Date of Organization: li)37
Date of Incorporation: 194()

Herbert Kerkow, President and Treasurer
Rosemond Kerkow, Secretary

Services: Production from original research
to finished tilm; for public rehitions, education-
al, training, industrial, documentary, sales
training and sales presentation films. F.^CILI-
TIES: Sound stage, set building department,
projection room, sound recording and re-re-
cording; editing and animation facilities;
four cameras t Bell & Howell and Eclair Cam-
erette. :>-'5nini ; Maureraiid .\rriflex. Kimm. i

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Progress Report M; Prog-
ress Report 45; The Xike-Herciiles Story; In-
troduction to Nike-Hercules, revision (Bell
Telephone Laboi-atories, Inc.) ; Contract Ne-
gotiation Techniques (U. S. Air Force) ; Pat-
terns in Mathematics, Number Fields, Irra-
tional Numbers. Sentences and Solution Sets.
The Concept of Function (McGraw-Hill Text
Films I.

45-

KEY PRODUCTIONS, INC.

527 Madison Avenue, New Y'ork 22, X. Y.
Phone: ELdorado 5-2180

Date of Incorporation: 1948

James D. Kantor, President
William M. Kahn, Vice-President
James E. Patrick, Secretary

Services: Specializing producers of motion
pictures and filmstrips for sponsorship by com-
mercial organizations, such as newspapers,
lianks and insurance comj)anies.

RECENT PRODUCTIONS AND SPONSORS

Slidefil.ms : Yiiiir Xeu-spaper Team i The
National Newspaper Promotion Assoc). FlLM-

STRirs: "Current Affairs" series (1958-1959)
including these titles: Outer Space — The New
Frontier, France Today, China Under Com-
munixm. The Newspaper in a Changing Amer-
ica, Making Democracy IForA', Alaska — Twen-
tieth Centur)/ Frontier, A Divided Germany.
Sponsors include 48 newspapers in the United
States and Canada among which are the New
York Journal American, Chicago Tribune,
Houston Chronicle, Toronto Star. Dallas Times
Herald, Dayton .lournal Herald, I'Morida Times
Union, etc.

KLAEGER FILM PRODUCTIONS, INC.

l(i»)(l IJroadway. .\fu ^■o^k I'.i. X. ")'.
Phone: JU 2-5730

Date of Organization: 1957

Robert H. Klaeger, President
John J. Fenton, Vice-President

Services: Permanent staff in all phases of
motion picture production: production, cam-
era, scenic design, editori;il and animation.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Untitled films for Lueite
Auto Finish (E. I. Du Pont i ; National Dis-
tillers (Lennen & Newell) ; Prestone (William
Esty & Co.). TV Commercials for Filmed
Television Shows: Wide, Wide World (Gen-
eral Motors — MacManus, John & Adams ) ;
Navy Log i U. S. Rubber— Fletcher D. Rich-
ards); Steve Allen Sliou' (Greyhound — Grey
Advg.). TV Commercials: for Dondril (Bry-
an Houston) ; Anacin (Ted Bates & Co., Inc.) ;
E. I. Du Pont (BBD&Oi ; Thom McAn (Doyle,
Dane & Bernbach); Camels, Ballantine Beer,
Winston Cigarettes, Prsstone, V.'-seline (Wil-
liam Esty & Co.); Ideal Toys, Good House-
keeping, U.C.A. Victor, Benrus Watches, West-
inghouse, Mennen, Greyhound ( Grey Advg. i ;
U. S. Rubber, Koylon, American Machine and
Foundry, Keds (Fletcher D. Richards); Sa-
varin. Imperial Margerine, Nebs', Clairol,
Pepsodent, Swiss Watch Makers ( Foote, Cone
& Belding); Vel, Newport Cigarettes, Muriel
Coronellas, Stokely-Van Camp (Lennen &
Newell); General Electric, Heinz ( Maxon
Agcy. ) ; Westinghouse, Vaseline Hair Tonic,
B. F. Goodrich i McCann-Erickson ) ; Pontiac.
Scotch Gard, Cadillac, Saran Wrap ( Mac-
Manus. John & Adams i .

KNICKERBOCKER PRODUCTIONS, INC.

KiOO Broadway. New York 19. X. Y.
Phone: Circle 5-6710

Date of Organization: 1947

Howard A. Lesser, President

Frank Beckwith, Vice-President, in Charge

of Production
Thomas S. Dignan, Vice-President
Renzo Olivieri, Vice-President
Anne Serra, Secretary
Joseph Dushock, Editorial Chief
Byron Rabbitt, Art and Animation

Services: Production from original research
to finished film. Specialty : documentary,
training and public relations motion pictures
and slidefilms. Facilities: Production equip-
ment, editing, animation and slidefilm depart-
ments.

RECENT PRODUCTIONS AND SPONSORS

.Motion Pictures: Fury of fiie Winds ( Betlile-
heni Steel Co.); Fuel Element Story (U.S.

l«.ilf dl

NEW

Information Agency) ; Functions of Modern
Management (American Management Assoc.) ;
A Traffic Study ( 195 Broadway Corp. i ; Guard
of the Sky, The Norad Story (U.S. Air Force;.

ARTHUR LODGE PRODUCTIONS, INC.

21 We.-L IGth Street, .New York, .\. Y.
Phone: JUdson 2-5477

Date of Organization: 1953

Arthur J. Lodge, Jr., President

Services: Motion pictures for public relations,
education; film documentaries; TV newsfilm.
Facilities: Offices, cutting rooms, library,
cameras.

RECENT PRODUCTIONS AND SPONSORS

T\' Films: Industry on Parade. 52 films (Na-
tional Assn. of Mfrs.); Newsfilms, 12 films
(American Iron & Steel Institute) ; Documen-
taries, 4 films (Aircraft Industries Assoc);
Newsfilms, 6 films (Phillips Petroleum Co.).
Pilot film for Science Series. CLOSED CIRCUIT
TV Programs: for Chemtron Corp., etc.

JAMES LOVE PRODUCTIONS, INC.

115 West 45th Street, New York :'.(!, X.Y.
Phone: JUdson 2-4633

LUX-BRILL PRODUCTIONS, INC.

1733 Broadway, New York 19, .N'.Y.
Phone: PLaza 7-1540

MARATHON TV NEWSREEL, INC.

10 East 49th Street, New Y'ork 17, X. Y.
Phone: MUrray Hill 8-6043

Date of Incorporation : 1948

Branch : Marathon News, 73 Delamere Road,
London, W.5, England. Maurice Ford, in
charge. Marathon Newsreel, 117 bis Rue
Ordener, Paris 18, France. Jean Magny,
in cliarge.

Konstantin Kaiser, Pres. & Exec. Producer
Kenneth Baldwin, Vice-President &

Supervisor of Production
Charles Van Bergen, Director of News &

Special Events
Jean Hauck, Director of Administration
Cindy Karp, Distribution & Traffc Manager

Services: Newsfilm for indu.stry, public in-
formation films, worldwide news service, com-
pany newsreels, special events coverage for
industry, film editing, commercials, stock
shots, etc. F.ACILITIES: Complete 16mm and
35mm production and editing facilities. Cor-
respondent cameramen in all countries of the
world and large U.S. cities. Foreign offices
in London, Paris & Berlin.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Sales Conference (The
Home Insurance Co.) ; A Report From Budd
(The Budd Co.); Socony Newsreel (Socony
Mobil Oil Co., Inc.); Nautilus Welcome (Gen-
eral Dynamics Corp.); Minute Man ( Curtiss-
Wright Corp. ) . Newsfilms : for International
Business Machines, American Airlines, Gen-

(LISTINS CONTINUES ON FOLLOWING PAGE)

9 T H ANNUAL PRODUCTION REVIEW

107

METROPOLITAN NEW YORK:

MARATHON TV: CONT'D.

eral Dynamics Corp., X'olkswairen G.m.b.H.,
Socony Mobil Oil Co., and Grace Line. TV
Commercials: for International Business Ma-
chines, National Broadcasting Co.

MPO PRODUCTIONS, INC.

15 East 5;3rd Street, New York 22, N. Y.
Phone: MUrray Hill 8-78.30

Date of Organization: 1947

Branch Office: 4110 Radford Avenue, North
Hollywood, Calif. Phone: POplar (;-9579.
Mel Dellar, Executive Producer

Judd L. Pollock, President

Lawrence E. Madi.son, Vice-President

Marvin Rothenberg, Vice-President

Arnold Kaiser, Secretary & Treasurer

Gerald Hirschfeld, Vice-President

Gerald Kleppel, Vice-President. Supervisor

of Editing Dept.
Zoli Vidor, Director of Photon raphij
William E. Huston, Sales & Promotion Mgr.
Victor Solow, Producer
Joseph Moncure March, Scenario Editor and

Producer
Ira Marvin, Joe Kohn, Murray Lerner,

Lloyd Ritter, Mickey Schwarz, Producers
Sanford Greenberg, Business Manager
Paul Petroff, Dir. of Scenic Design
Lawrence Mezey, Recording Director
Dicran Nahigian, Account Service
Ben Kranz, Studio Manager
Jack Safran, Lab. <& Print Control

Services: Complete production of films for
sales promotion and training; public relations;
information and training films for U. S. forces
and gov't agencies; color sportsmen's and con-
servation films. Distribution service to TV
stations, club groups, schools, etc. Presenta-
tions and stage shows for industry, closed
circuit presentations for sales force and man-
agement meetings. Facilities: Two studio
production centers with lighting, photographic
and sound equipment, mobile units, sound
trucks, 5 shooting stages, make-up and dress-
ing rooms, screening rooms, set construction
shops, etc. Complete production facilities in
I lolly wood.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: A Mile to Eldorado (Reyn-
olds Metals Co.) ; Equation for Progi-ess ( Ford
Motor Co.); A Report to Ole (Evinrude Mo-
tors); The Price is Right (Lever Brothers);
The Return (Amer. Physical Therapy Assoc.) ;
Medicare (U. S. Signal Corps) ; Power of a
Decision (U. S. Air Force) ; Budweiser Sales
Film ( Budweiser) ; untitled film (Greater New
York Fund). TV Commkkcials: for DuPont,
Campbell's Soup, U. S. Steel (BBD&O) ; Coca-
Cola, Buick (McCann-Erickson) ; Parliament
(Benton & Bowles) ; Ivory Soap (Compton) ;
Budweiser (D'Arcy) ; Sylvania, Pond's, Scott
Cutrite (J. Walter Thompson).

"T^this symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
pears in other pages of this 9th Annual Pro-
duction Review issue.

MEDICAL DYNAMICS, INC.

405 Park Avenue, New York 22, N. Y.

Nathan Zucker, President

Lee R. Bobker, Vice-President

Sol S. Feuerman, Executive Director

Lester S. Becker, Secretary

(See complete data under Dynamic Films,
Inc. listing, this section)

MEDICAL FILM GUILD, LTD.

506 West 57th Street, New York 19, N. Y.
Phone: Circle 7-0510

Date of Organization: 1930

Joseph P. Hackel, President, Producer-
Director
Lucille S. Hackel, Secretary-Treasurer
Helvi Bell, Gladys Nemens, Writers
John Malinowski, Director of Photography
.]. Del Rivero, Distribution Dept.
Eve Madsen, Art Director

Services: Motion pictures, sound slidefilms
and TV commercials, 16mm or 35mm. Fa-
cilities: Permanent sets for medical use;
sound stage, including 35mm Debrie, Akeley,
Bell & Howell and 16mm Maurer, IGmm Cine
Kodak Special, sprocketed tape and optical
film recorders; photographic and animation
setup; art department, workshop, dressing
and cutting rooms.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Space Medicine: Earth-
bound & Stratospheric Physiology; Parkin-
son's Disease-Synaptic Physiology & Surgical
Intervention (Past and Present); Tendon
Transplantations for Paralyzed Flexors (Hos-
pital for Joint Diseases) ; Visual Aids in
Medicine — a New Concept in Medical Edu-
cation (all of foregoing produced for self,
Film of the Month Series). The Doctor-De-
tailer Relationship: Part IV in a five-phase
program on Pharmaceutical Sales Training.

MORTON McCONNACHIE PRODNS., INC.

730 Fifth Avenue, New York, N. Y.
Phone: JUdson 2-0123

Editorial Department: 630 Ninth Avenue,
New York 36, N. Y. Phone: PLaza 7-0:345,
Bill King, Supervising Editor; Robert
Grier, Editor.

Date of Organization: 1951

Morton McConnachie, President & Producer

Jack B. Hively, Vice-Pres. & Director

Bruce McConnachie, Vice-President

Hugh D. Brown, Vice-Pres. & Sales Manager

M. E. Kane, General Manager

George E. Wolf, Director

Bill King, Supervising Editor

Services: Motion pictures, TV commercials,
pilot films. Facilities: Production and edi-
torial services and equipment; East and West
Coast studio space available; world-wide lo-
cation service; script to screen in all processes.
Film library service.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: A Travelling Man, Offshore
Airlift. The Cranford Story (Esso Standard
Oil Co.); Everybody's Business (pilot film).
TV Commercials: for Buick Div., General
Motoi's Corp.; Ajax; J. P. Stevens; Chevrolet
Div., General Motors Corp.; Nescafe; Willys;
Old Gold Cigarettes; American Cyanamid Co.;
Esso Standard Oil Co.

MULLER, JORDAN AND HERRICK

554 Fifth Avenue, New York 22, N. Y.
Phone: Circle 5-1820

Date of Organization: 1955

Frank B. MuUer, Partner

John T. Jordan, Partner

William F. Herrick, Partner, chg. A-V Dept.

Services: Motion pictui-e production; re-
seaixh, script, photography, editing through
to answer print. Also handle print distribu-
tion and promotional work. Slidefilm produc-
tion; complete sound slidefilms from idea,
through research, script, storyboard, visualiza-
tion, supervised art production, photography,
narration, sound recording, to the finished film
strip. Facilities: Editing; 2 staff writers;
staff director; staff art director and complete
art studio.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Solid State Computer
(Remington Rand, Inc.); Partnership or Co-
existence (Worthington Corp.). Slidefilms:
Annual Convention ( J. C. Penney Co.) ; Plastics
for the Automotive Industry. Freon. The Serv-
ice Man (E. I. du Pont de Nemours & Co.,
Inc.); W Is for Worthington. Plain Talk on
Compressors (Worthington Corp.); Cardex
series ("Remington Rand, Inc.) ; You Can't Oron
a Market (McGraw-Hill Publishing Co.) ; The
Crisis in Reading (Houghton-Mifflin).

4S-

OWEN MURPHY PRODUCTIONS, INC.

723 Seventh Avenue, New York 19, N. Y.
Phone: PLaza 7-8144

Date of Organization : 1946

Owen Murphy, President & Exec. Producer
Savington W. Crampton, Vice-President t&

Associate Producer
Paul Cohen, Production Manager
Eric Lawrence, Chief, Editorial Department

Services: Motion pictures for industry and
television ; complete production ; scripts, cine-
matography, editorial, recording; live and ani-
mation. Special editorial service for indus-
trial photographic departments. FACILITIES:
Full production facilities including 35mm &
16mm cameras; lighting equipment: magnetic
sound recorders: mobile location unit; cutting
rooms; recording room and insert stage. Per-
manent creative staff — writers, directors,
cameramen, editors and supervisors.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Hospital of Tomorrow
(Saint Barnabas Hospital); Clean Up and
Dress Up. Telephone Solicitation, Advertising
and Merchandising, Diagnose, Prescribe and
Sell (Firestone Tire & Rubber Co.); Private
Line Service, Plan for Pleasant Living, Stew-
art Story (American Telephone & Telegraph
Co.) ; Year of History (New York Telephone
Co.). TV Commercials: for Bell Science series
(American Telephone & Telegraph Co.) ;
Voice of Firestone ( Firestone Tire & Rubber).

NATIONAL EDUCATIONAL FILMS, INC.

1(;5 West Kill) Street, Xcw York 3G, X. Y.
Phone: PLaza 7-6600

( See complete data under Sound Masters,
Inc. listing, this section)

108

BUSINESS SCREEN MAGAZINE

NATIONAL SCREEN SERVICE CORP.
(TV and Industrial Films Division)

509 Mailisoii Avenue, New Vuik, .N. Y.
Phone: Circle G-5700

Branch Studios: IGOO Broadway, New York,
X. Y. I'hone: Circle (i-oTOO. R. L. Gruen.
6027 Santa Monica Hlvd., Hollywood,
Calif. Lou Ilairis. Soho Square, London,
Knjrland, Antony Haynes.

Kobert L. Gruen, Vicc-I'rcsidtiit in Charge
William S. Kent, Sales .l/o«a(/<7-
Harry Seniels. l'r<idiictit»i Siiixirvisor
Tom Golden, A)ii»iatit>ii Director
I Carl A. Carbone, Producer-Director

Services: Industrial, public service, documen-
tary motion pictures, TV Commercials. Fa-
CILITIKS: Studios for live production and ani-
mation: o))tical printers, animation stands, art
and cditiiiK di'iiartnuMits and print shop.

RICENT PRODUCTIONS AND SPONSORS

Motion Pictures: Youth Program (New York
Mirror) ; High Knergij f^ueh (Olin Mathieson
Chemical Co. i : Sfc;w to Safety ( N. J. State
Traffic Safety Comm. ). TV Commercials: for
Pontiac Div., General Motors Corp.; White
Rock Beverages; Minnesota Mining & Mfg.
Co.; Dow Chemical Co. ( MacManus, .John &
Adams) ; Ballantine Beer i William Esty Co.) ;
LePage's Plasti-Pak (Young & Rubicam) ;
Radio Corp. of America; Gold Crown Gasoline
(Al Paul Lefton Co. i ; BC Headache Powders
and Tablets (C. Knox Massey Assoc.) ; Bi'itish
Petroleum Corp. ( CoUyer Advg. Ltd.).

STANLEY NEAL PRODUCTIONS, I

47") Fifth -Avenue. New York. X.Y.
Phone: MUrray Hill 3-6396

NC.

TED NEMETH STUDIOS

729 Seventh Avenue, New York 19, N. Y.
Phone: Circle 5-5147

Date of Organization: 1935

Ted Xemeth, Producer, Director
M. E. Bute, Associate Producer

Services; Motion picture production services
35mm and 16mm, b&w and color for theatre
and TV and commercial distribution. Facili-
ties : Sound stage, recording 35mm photog-
raphy equipment; stop-motion, animation
equipment; special effects; 35mm optical print-
ing, cutting and editing, projection.

RECENT PRODUCTIONS AND SPONSORS

MoTio.N Pictures: The Boy Who Saw Througli
(E.xpanding Cinema) ; The Age of Space (U.S.
Air Force I. TV Commercials: Vicks Cough
Syrup (Morse International); Music Hall
(Donahoe & Coe, Inc.); Imagination (The
Steve Allen Show); Liquid Vel (Colgate).

DON NESTINGEN ASSOCIATES

17 East 48th St.. Xew York 17. X. Y.
Phone: PLaza 5-1127

Date of Organization ; 1957

Don Nestingen, President
P. Burke, Vice-President

Services: Motion pictures for business, in-
dustry and public relations in 16mm only.
Facilities: All facilities and equipment rented
for each job.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; Fertilizing With Irrigation
Water { Nitrogen Div., Allied Chemical Corp.) ;

Qualilii Coke ( Semet Solvay Div., Allied Chem-
ical Corp.); Sponge Iron, Pipe Fabrication
(M. W. Kellogg Co.) ; Building a Urea Plant
(Chemical Construction Corp. ) ; Moving Side-
walks in Dallas (Hewitt-Hobins, Inc.).

On Film, Inc.

315 East 55th Street, New York, X. Y.
Phone: PLaza 9-2330

Malcolm Scott, Hugo Seller

(See complete listing under New Jersey area)

Sam Orleans Productions

550 Fifth Avenue, Xew York, New York
Phone: EN right 9-2002

Editorial Department: Pathe Building, 105
East 106th St., New York, Xew York

(See complete listing under Tennessee area)

PATHESCOPE PRODUCTIONS
(The Pathescope Company of America, Inc.)

OfTice: 10 Columbus Circle, Xew York 19,

New York
Phone: PLaza 7-5200

Studio: 21-29 4.5th Road, Long Island City,

New York
Phone; PLaza 7-5200

Date of Organization : 1914

Edward .J. Lamm, President
David H. Lion, E.recutive Producer
James Pierce, Productioyi Control
Vera Falconer, Audio-Visual Director
John K. Ball, Account Executive
Charles Wolfe, Studio Manager

Services : Research, production and distribu-
tion of public, industrial relations, sales and
job training and educational motion pictures
and filmstrips; training and documentary films
for U.S. Armed Forces and television commer-
cials and programs. FACILITIES: Studio with
completely sound proofed shooting stage, full
complement of lighting equipment, sound room,
synchronous tape equipment including studio
microphone boom. Background projection unit
and process screen. Carpentry and paint shops,
make-up room, dressing rooms and prop rooms.
Editing and projection equipment, 16 & 35mm
facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: A - O - A (Adell Chemical
Co.); The Bowl of Hijgeia (A. H. Robbins
Co.) ; Sanctuary (U. S. Information Agency) ;
U. S. Foreign Assistance Program (Educa-
tional Television Radio Center) ; 3 films ( New-
York Stock Exchange) ; 3 films (U. S. Navy).
Filmstrips: Fall Fashion Firsts (Ladies
Home Journal); 1 film (Daflfln Mfg. Co.);
Language Teaching Series: 40 sound color
filmstrip lessons, photographed and recorded
in France. TV COMMERCIALS: for Federan
(E. J. Korchnoy Co.); National Council of
Protestant Episcopal Church; Int. Latex.

LLOYD PEARSON ASSOCIATES

509 Madison Ave., New York, N. Y.
Phone: ELdorado 5-5430

Date of Organization; 1958

Branches: Av. Franklin Roosevelt #39, Rio
De Janeiro, Brazil. Av De Mayo — 1365,
Buenos Aires, Argentina. Representa-

itfcfOiJkAf cu

NEW YORK

LLOYD PEARSON: CONT'D.

fives in l;()g(]ta, Colombia; Lima, Peru;
Sao Paulo, Brazil; Caracas, Venezuela.

Larry Johnson, Creative Director
James Chapelle, Program Coordinator
Lamar Casselli, Director
Elinor Vollinger, Production Assistant

Services : Domestic and international pro-
ducers of motion pictures, TV films and pro-
grams, slidefilms. FACILITIES: Creative staff
for direction, production and supervision of
filmed and live TV commercials and programs.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures : Tlic Sky's The Limit ( Dres-
ser Industries). Sound Slidefilms; M.I.A.A.
Story (National Assoc, of Ind. Adv.); Gold
Medal Service (Chemical Corn Exchange
Bank). TV Commercials: for Pillsbury
(Campbell-Mithun) ; Dormeyer (John W.
Shaw Co.); Amana (MacFarland Aveyard) ;
Chemical Corn Exchange Bank, National As-
soc, of Insurance Agents ( Doremus) ; Dia-
mond Match Co., .Star Kist Tuna, etc.

•5f

PELICAN FILMS, INC.

46 West 46th Street, New York 36, N. Y.
Phones; Circle 6-1751; Circle 6-2019

Date of Organization: 1954

Thomas J. Dunford, President
A. J. Zander, Vice-Pres., Director of Ani-
mation
Eli Feldman, Vice-President, Sales
Chris Ishii. Director of Animation

Services: Animated and live motion pictures
for sales promotion, public relations and edu-
cation; TV spots; slidefilms. Facilities;
Fully staffed and equipped animation studio;
sound stage, recording, and lab facilities on
lease basis.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: A Sure Tiling (Laboratory
of McKesson-Robbins) ; Specialists in Service
(Calif. Texas Oil Co., Ltd.); Wind' & The
Navigator (U. S. Air Force) ; Electromagnetic
Cathode Ray Tube (U. S. Navy). Slidefilm :
Road to Greater Profits (Shell Oil Co.).

P.G.L. PRODUCTIONS — GROUP TEN

6 East 46th Street, New York, X. Y.
Phone: YUkon 6-4530

Date of Organization; January, 1958

Bud Palmer, President
Dick Lerner, Vice-President
Frank Herman, Producer-Director
Alfred Viola, Producer-Director
Henry Trettin, Producer-Director
Skitch Henderson, Musical Director

Services: Industrial and promotional motion
pictures; TV commericals. Facilities; 16mm
and 35mm sound and camera equipment; cut-
ting rooms.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; Men vith Cars (American
Oil Co.); Self-Hdp (CARE). TV Commer-
cials; America's Cup Race (E. I. du Pont
through B.B.D.&O.); CARE (Direct). (New
Company. Organized January, 1958).

9 T H ANNUAL P R O D I' C T I O X REVIEW

109

METROPOLITAN NEW YORK:

DAVID PIEL, INC.

562 Fifth Avenue, New York, X. Y.
Phone: COlumbus 5-3382

Date of Organization: 1956

David Piel, President, Producer

Hedi Piel. Vice-President

Martin Strudler, Production Manager

Services: Motion pictures, sound slidefilms
and other graphic aids for advertising, sales
promotion and sales training: complete crea-
tive and consultation services. Facilities:
Fully equipped art studios and contract cam-
era, studif) anil lab services.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Betsy McCall Goes Around
the World, Betsy McCall Promotion Help (Mc-
Call Corp.); Harold and The Purple Crayon,
theatrical short. TV Programs: You. in as-
sociation with John Becker (United Lutheran
Church I. TV Commercials and Slidefilms:
Sales Training filmstrip, NVPA winner, Fol-
low That Man: consultation service for John
Williamson Co., Sales Communication, Inc. and
American Cancer Society.

F'OCKET FILMS

505 Fifth Avenue, New York 17, N. Y.
Phone: TR 4-6493

Date of Organization: 1957

Marguerite V. Pohek, Executive Director
Gladys E. Townsend, Educational Consultant

Services: Complete production of silent film-
strips, sound slidefilms and other audio-visual
materials for e(lucatit]nal, health and welfare
organizations, or such materials sponsored by
business and industry in the fields of educa-
tion, health and welfare. Translation into
all languages of film and filmstrip scripts. Con-
sultation on use of filmstrips and other audio-
visual materials as educational and interpre-
tative media. Facilities: Creative staff only.

RECENT PRODUCTIONS AND SPONSORS

KiL.MSTRIPS: Successful Exlilbil Idias (Na-
tional Publicity Council); Accent on Health,
Accent on Method. Accent on People (Dicta-
phone Corp.); Women. Unite! (National
Council of Negro Women, sponsored by Ebony
Magazine) ; Focus on Fanrilies, Reacliing
Teenane Gangs, Accent on Prevention. Activ-
ity for Leisure Time (New York City Youth
fJoard). An additional 20 productions in
process for early 1959 release.

PROJECT-O-FEX, INC.

5:35 Fifth .Avenue. .\ew York 17, N. Y.
Phone: MUrray Hill 7-1881

Date of Organization: 1956

Paul F. Adler, President

Services: Motion pictures, slidefilms, slides,
tape. Live sales meetings; live and filmed
animation commercials and effects. Special ef-
fects for motion picture tape. FACILITIES;
l'ro.ject-0-Fex pro.jector, audition room for
16mm and live presentation rehearsal.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Plnjsiciau and the
Pharmacist (Drug Topics I'ubl. i ; Untitled
film ( Krand Names Foundation i : untitled
film, animation sequences only ( McCall's ) ;
untitled film, animation sequences only

(American Car & Foundry). Slidefilms: Un-
titled Convention Programs for Electrolu.x,
Bermuda Trade Development, National Elec-
trical Mfrs. TV Commercials: for Vick's.

Q. E. D. PRODUCTIONS, INC.

45 West 45th .Street, .\'e\v York M, N. Y.
Phone: JUd.son 2-4291

Date of Organization; 1953

Robert Baron, Executive Producer. Director
Roy Lampe, Producer, Writer
John F. Hughes, Supervising Editor
Henry Berger, Production Manager
James Shute, Script Supervi.'ior

Services: Producers and creators of indus-
trial, educational, public relations and televi-
sion motion pictures and TV commercials.
Facilities: Fully staffed and equipped with
16mm and 35mm cameras. Complete sound
stage. 16mm and 35mm magnetic recording
equipment, set construction. Camera car and
complete location unit (cameras, lighting,
sound ) .

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; Benny Goodman in Brus-
sels ( Westinghouse) ; Fashions of Paris (In-
ternational Latex ) ; Vespa in Sew York
(Vespa Distributing Coi-p.) ; A Day With
Cary Middlecoff ( Jaymar Corp.) ; Report From
Cuba (theatrical short subject).

RAMPART PRODUCTIONS

509 Fifth Avenue, New Y'ork. New Y'ork
Phone: YUkon 6-4150

Date of Licorporation : 1959

Branch OflSces: 19 Beechcroft Street, Bos-
ton, Mass. Phone: STadium 2-5373.
Arnold Mende, Executive Producer. 68
Pinewood Avenue, Albany, New York.
Phone: 2-2029. Philip Itzkow, Executive
Producer. Bergmillergasse 8, Vienna 89,
Austria. Phone: 92-48-324. Gunther von
Fritsch, Executive Producer.

Richard Mende, President
Burt Rosen, Vice-President
Robert Slocum, Account Executive
Mort.v Dubin, Supervising Director
William Neff, Production Manager

Services: Production of industrial, public re-
lations and travel films for theatrical and non-
theatrical use: b&w or color, live or with ani-
mation in 35mm or 16mm: sound slidefilni
presentations. Facilities: Creative and tech-
nical staff; 35mm and 16mm production aflSl-
iates in U. S. and overseas; cameras, sound,
lighting equipment; studios as required and
screening room.

RECENT PRODUCTIONS AND SPONSORS

(New company just recently organized)

Roiand Reed Productions, Inc.

217 East 60th Street, New York, N. Y.
Phone; TEmpleton 8-3161

ilaniilton McFadden, Vice-President

(See complete listing under Los Angeles area)

Your Most Dependable Buyer's Guide

•k The pages of this .Annual Production Re-
view provide reference data attested for ac-
curacy by executives of all listed companies.
Client and film references are provided as
warranty of recent business film exiierience.

ROBERT YARNALL RICHIE
PRODUCTIONS, INC.

666 Fifth Avenue, New York, X. Y.
Phone: Circle 6-0191

Date of Organization; 1939

Branch; Gulf Coast Films, Inc., Oil & Gas
Bldg., Houston 2, Texas

Robert Y'arnall Richie, President
^'irginia G. Richie. Vice-Pres. & Treas.

Thomas F. Moloney, Vice-President
Kenneth Schacter, Secretary

Services; Motion picture production, tele-
vision — industrial, documentary, 16mm and
35mm black and white and color; slide-motion;
strip film; scripts and story board treatments.
Counsel on film production and distribution.
Specialists in still photography. Facilities;
Completely self-equipped for all phases of
motion picture photography; employing Mitch-
ell cameras, Magnicolor sound on location;
shooting staff for sets and special effects. ;
Complete lighting for large industrial inte-
riors ; location truck. The company operates •
its own aircraft — Beechcraft Bonanza.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; Areas of Promise i Dresser
Industries). Still Photography; for Railway
Express Agency, Ormet Corp., Olin-Mathieson
Chemical Corp., United States Steel Corp.,
American Sugar Refining Co., Dresser Indus-
tries. Inc., through agencies Benton & Bowles,
Kudner Agencv, Inc., Burke, Dowling Adams,
Inc.

LOUIS de ROCHEMONT ASSOCIATES

380 Madison Avenue, New Ynrk 17. X. Y.
Phone; OXford 7-0350

Date of Organization; 1948

Louis de Rochemont, Executive Producer

F. Borden Mace, President

Lothar Wolff, Producer

Martin J. Maloney, General Manager

William Terry, Production Manager

Services: Production of industrial, educa-
tional, theatrical and television motion pic-
tures; distribution of theatrical features, short
subjects and 16mm films. F.acilities: 16 and
35mm motion picture equipment, lighting
equipment; cutting rooms. Studio and com-
plete facilities for production in the Cine-
miracle process at Mt. Eden Theatre, Bronx,
N.\'. Assoc, with Halas & Batchelor Cartoon
Films, Ltd., England for production of an-
imated and puppet films.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; The Living Church (United
Lutheran Church of America); Ten Years a
Counterspy, theatrical (Columbia Pictures);
Windjammer ( Cinemiracle ) ; The Miracle of
Todd-AO. The March of Todd-AO iTodd-AO).

H. D. ROSE & COMPANY, INC.

2U East 47th Street. Xew Y,u-k, X. Y.
Phone; PLaza l-;5035

Date of Organization; 1942

Hubert I). Rose, President

William F. Koch. Vice-Pres. & Creative

Producer
Richard G. Barnes, Vice-Pres. & Sales

Manager
Charles E. Behymer, Vice-Pres. Chg.

Production

Services; Sound slidefilms. Facilities: Writ-

110

BUSINESS SCREEN M .A C; .A Z I X E

ing and editcnial. art and photography stu-
dios.

RECENT PRODUCTIONS AND SPONSORS

Sl.ll'KFU.MS : (■((.-.■/( in ")i Cfidil 1 Socoiiy Mobil
Oil To. ) ; The Moxt Impovtant Man in America,
Your Fiitnre With Xational Life (National
Life Insurance Co.); A Taant to Truth (Li-
censed BeveraRe Industries, Inc.) : The Pur-
suit of Qiialitii (Valspar Corp.) ; WiDK ScKKKX
SLIDEKILMS: Your E'axij Street ( Socony Mobil
Oil Co.).

Ross Roy, Inc. ^

214 E. 31st Street. New York 16, N. Y^'
Phone: MUrray Hill 5-1440 ^

J. A. Roche, Manaf/er

I See complete listinjr under Detroit area'i

SALES COMMUNICATIONS, INC.

460 Park Avenue, New York 22, N. Y.
Phone: OXford 7-8340

Date of Incorporation: J:inuaiy. 19.")7

r. Gilbert Sellman, Vice-President
Detroit, Michigan

Services!: Films, slidefilms. industrial shows,
sales meetintfs, convention, direct mail, sales
promotion, merchandising services. Facili-
ties: All leased, office and creative staff only.

RECENT PRODUCTIONS AND SPONSORS

MoTKiN PicTlKKS: Pattern for Profit (Lock-
heed Aircraft Corp.). Slidekilms: Operation

I Hiyh Gear ( GMC, Truck and Coach Div.i;

[ The Magic Mirror ( Esso Standard Oil Co.);
Cashing In On D&A (National Biscuit Co.);
The Voice Tliat Sells i Avis, Inc. i and others.

•H-

SARRA, INC.

200 East .5(3th Street, New York 22, N. Y.
Phone: MUrray Hill 8-008.5

16 East Ontario Street, Chicago 11. Illinois
Phone: WHitehall 4-5151*

Date of Organization: 1937

(At New York City Studios)

Valentino Sarra, President
Morris Behrend, General Manager
John Henderson III, Sales Manager
Rex Cox, Creative Director
Robert .Jenness, Director
Stanley .Johnson, Director
George Altman, Chief Editor
David Fletcher, Art Director

Services: Photographic illustration; motion
pictures; TV commercials and sound slide-
films.

*( complete details on services, facilities and
recent productions in Chicago area listing)

SEMINAR FILMS, INC.

480 Lexington Avenue. New York, X. Y.
Phone: YUkon 6-8330

Date of Organization: 1953

R. K. Daker, President

C. W. Freeburn, Vice-President

D. Joseph, Secretary

J. H. Barwick, Sales Manager

Services: Consultant designers and producers
of skill training programs. These programs
employ a variety of media but are generally

based on motion jiicture jiractice loop films
exclusive with this company. FACILITIES:
Fully staffed with specially trained field re-
searchers, program designers, script and man-
ual writers ;md film ))i-oduction specialists.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Reselling Cancellations,
Fact Finding Interview (American Telephone
and Telegraph — Yellow Pages ) ; Fact Finding
Interview (American Telephone and Tele-
graph — Long Distance); Turning Phone In-
quiries Into Sales (Reuben H. Donnelley);
Selling Group Health Plans fBlue Cross) ;
Selling Retail Outlets (Carling) ; Detailing
Ethical Products (Ciba) ; Telephone Prospect-
ing, The Loan Interview (Commercial Credit
Corp.) ; Greetings From The President ("Ency-
clopaedia Britannica); Selling the Supermar-
ket (Gener.il Floods); Selling in the Home,
Orientation: Part I. II, III; At the Door; In
the Home, Practice Loop films (no sponsor
indicated) and others.

FLETCHER SMITH STUDIOS, INC.

319 East 44th Street, New York 17, N.Y.
Phone: MUrray Hill .5-9010

Date of Organization : 1932

Fletcher Smith, President

Arthur Jack Davis, Vice-President

Peter Caldera. Secretary-Treasurer

Services: Motion picture production for all
types of commercial films. Specialists in
sales promotion and training films. Facili-
ties: Creative staff, writing, editorial and
art. Technical staff and facilities for photog-
raphy, recording, editing, projection, sound
recording and animation.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Vacation Fvn in New
Jersey (State of New Jersey; Robt. Conohay
Agency); Returii of Phileas Fogg (United
Fund of Allegheny County) ; Zone Melting
(Bell Laboratries ) ; Power on the Line; The
Look of Prosperity (Westinghouse Mfg.
Corp. ) ; two confidential motion pictures
(United States Air Force).

SOUND MASTERS, INC.

165 West 46th Street, New York 36, N. Y.
Phone: PLaza 7-6600

Date of Organization : 1937

W. French Githens, Chairman

Frances Carter Wood, Jr., President

John H. Tobin, Vice-President

Stella K. Beenders, Treasurer

Marian L. Price, Secretary

Robert Rosien, Chief, Recording Dept.

Donald Woelfel, Mgr., Repeater Projector

Dept.
Charles R. Senf, Editorial Dept.

Services: Production of motion pictures for
theatrical and industrial use: sales, public re-
lations and training films; TV subjects and
spots ; slidefilms ; dubbing, recording and re-
recording services; sale and lease of repeater
projectors with Sound Masters "Lift-Off"
magazine. Facilities : Sound stage fully
equipped with 35mm and 16mm cameras;
complete lighting equipment; sound recording
facilities and dolly, high speed slow motion
cameras and sound equipment for location use.
Two recording studios fully equipped with
35mm and 16mm optical tracks, 35, 16mm and

SOUND MASTERS: CONT'D.

'4" magnetic recording. Projection facilities
for 35mm and 16mm interlock. Four fully
equipped cutting rooms with Moviolas and
sound readers for film and tape available to all

producers.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Backbone of the Corps,
Medical Defense Against Chemical Warfare,
The Uncommon Man (U. S. Marine Corps) ;
Life In the U. S. Navy (U. S. Navy) ; Knoiv
Yoiir Customer (E. I. du Pont de Nemours &
Co., Inc) ; Freight by Flexi-Van (New York
Central Railroad) ; Trapp Family in America,
American sequences of German feature film
( Divina Films); Takeoff Into Tomorrow (Re-
public Aviation); Safarinuff ("21" Brands,
Inc. ) ; Ow, the Green, Cradle of Golf, First
World Amateur Team Championship: Play
Them as They Lie ( U. S. Golf Assoc.) ; Sixth
World Golf Championship (International Golf
Assoc); African Holiday (Olin Mathieson
Chemical Corp.). TV Commercials: for Kent
Cigarettes, Spic & Span, Milkbone, Dulaney
Frozen Goods, Bordens Instant Coffee, Cheer,
Gleem, Crisco, Cott, Gunther Beer, Bulova,
Solo Bob Pins, Val, Dixie Cup, Noreico, Chop-
0-Matic Food Chopper, Royal Typewriter, Pace.

HENRY STRAUSS & CO., INC.

31 West 53rd St., New York 19. N. Y.

Phone: PLaza 7-0651

Date of Organization: 1951

Henry Strauss, E.-cecutive Producer

Walter Raft, Vice-President

Robert Wilmot, Vice-President

Jerry Alden, Story Editor

Marvin Dreyer, Production Supervisor

William Hagens, Training Coordinator

John von Arnold, Media Development

Services: Internal and external communica-
tions, including: sales training; sales promo-
tion ; public, community, customer and indus-
trial relations; employee attitude development;
supervisory and staff training, thi-ough the
medium of programmed motion pictures (ex-
cluding TV commercials), slidefilms, cartoons,
printed and recorded material, training
courses and guides; other coordinated audio-
visual tools. Facilities: All necessary for
research, planning, programming and the cre-
ation and production of these media.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Eighty Thousand Hours,
Speaking of Words. Islands Under the Wind
(Pan-American World Airways); Eyes Wide
Open, Open for Business (American Telephone
and Telegraph Co.) ; The Two Wheel Bike, The
Waitinq Game (The Mutual Benefit Life In-
surance Co.); MSD (The Gulf Oil Corp.);
Healing Hands for Julie (American Medical
Assoc, and E. R. Squibb & Sons); Ideas for
Sales (The Magazine Advertising Bureau).
Slidefilms: Correction P/po.sc, Across Your
Desk (Pan-American World Airways); Profit
E.rtras, Slatfery's Battery, Paperwork and
People, Rack 'Em Up, The Fifth Dollar, Yours
for the Asking, Portrait of an Advertising Man
(The Gulf (3il Corp.).

9TH ANNUAL PRODUCTION REVIEW

111

METROPOLITAN NEW YORK:

•5f

STURGIS-GRANT PRODUCTIONS, INC.

822 p:ast 44th Street, New York 17, N.Y.
Phone: MUrray Hill 9-4994

Date of Organization: 1948

Warren Sturgis, President, Exec. Producer
Benedict Magnes, Vice-Pres., Gen. Manager
A. E. Snowden, Secretary-Treasurer
S dney Milstein, Production Manager
Eleanor Frommelt, Assistant Production
Manager

Services: Medical, technical, educational and
industrial films & filmstrips; animation of all
types; scripts and storyboards; TV commei"-
cials; foreign language adaptations. Facili-
ties: Live-action and animation cameras; com-
plete facilities for 16 and :35mm production;
script-writing staff; full art studio; sound
stage, recording studio; sets; editing.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Eye in General I'rac-
fice — Tlie Importance of Glaucoma (The
Lighthouse) ; Portal Decompression, Congeni-
tal Anomalies of the Heart (E. R. Squibb &
Son); The Buccal Use of Vai-idase ( Lederle
Laboratories); Fluothane — a Neiv Inhalation
Anesthetic (Ayerst Laboratories); Vasopres-
sin as a Hemostatic in Gynecologic Surgery
(New York Hospital); Esophageal Replace-
ment with Reversed Gastric Tube ( Baxter
Laboratories); Just J, Minutes (Winthrop
Laboratories); Intramuscular Iron Tlierapy
( L. W. Frohlich & Co. for Lakeside Labora-
tories); Lifeline ( L. W. Frohlich & Co. for
Fenwal Laboratories) ; The Interview in Sales
Training (Investors Planning Corp.). TV
Commercials; for The American Diabetes
As.soc. Aquafilter Corp.

•5f

John Sutherland Productions, Inc.

i;5K Last .55th Street, New York 22, X.Y.
Phone: PLaza 5-1875

.John Sutherland, President

I See complete listing under Los Angeles area )

TELIC, INC.

Film Center, (5:50 Ninth Avenue, N. Y. 36.
Phone: JUdson 2-3480

Date of Incorporation : 1956

Elwood Siegel, President and E.recutive

Director
Edward F. Houghtcjn, Vice-President and

Production Supervisor
David Mower, Assist. Prod. Supervisor
Paul T. Caine, Assi.stant Administrator
Will Sparks, Story Editor

Services: Writers, directors, editors and pro-
ducers of motion pictures, tape aiul disc pro-
grams, slidefilms; and film commercials for
industry, agriculture, government, education,
television and theatre; domestic and foreign.
Live-action and /or animation. Film advisors.
Facilities: .'{5mm and 16mm air-conditioned
production facilities; studio and location cam-
eras; magnetic tape recorders; lighting, elec-
trical equipment. Insert and anigraph photog-
raphy, rec(Ji-ding rooms, screening rooms,
interlock projection, i Cont'd ctr. col. above)

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: March of Science; Secnts
of Systems; How Gra.is Grows (New Holland
Machine Co.) ; John Dolin Comes East (Hud-
son's Bay Company ) ; Tlie Off -Loading of AN/
SPQ3A; Film Report #2 ( Sperry Piedmont
Company); These, Our Neighbors (Lancaster
Community Chest); Film Report #1 (Sperry
Gyroscope Company) ; I'm From Missouri;
Sell or Be Sold; Countering tlie Counter
Punch; Catching tlie Buyer's Eye; It Really
Happened; Intervieiving the Wholesaler; 50
Year Chronicle ( Armstrong Cork Company ) .
Theatrical & TV Commercials: for Armour
& Co.; Armstrong Circle Theatre; Foltz-Wes-
singer. Inc.; LaRosa; Lifebuoy; New Holland
Machine Co.; Pall Mall; Salada Tea; Sealtest.

•K-

•55-

TIESLER PRODUCTIONS

ZQA East 52nd Street, New York 22, N.Y.
Phone: PLaza 5-7364

Date of Organization : 1957

Hans Tiesler, Owner

Services: Complete production services for
industrial and special purpose business films.
Specialists in public relations, sales promo-
tion, educational and sales training motion
pictures. Facilities: Offices, projection and
cutting room with personnel for scriptwriting,
direction, editing, technical animation and
production.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Roots and All (American
Cyanamid ) : Top Soil Unlimited (Combustion
Engineering) ; The Red Strand ( Leschen Wire
Rope); Progress in Industrial Rubber Prod-
ucts (Thermoid); Serri)ig Industry ( H. K.
Porter Co. Inc. i.

■5f

TRAINING FILMS, INC.

150 West 54th Street, New York 19. N. Y.
Phone: COlumbus 5-.3520

Date of Organization: 1947

Ralph Bell Fuller, President
David D. Bates, Vice-President
Robert A. Lightburn, Vice-President

Services: Filmstrips, motion picture films,
filmographs, slides, easels, booklets, presenta-
tions. Specialists in business-sponsored film-
strips for schools; and filmstrips for sales pro-
motion, sales training and employee orienta-
tion and training. Consultation on audio-visual
presentations, staging meetings, selection and
use of equipment for film and filmstrip pro-
grams. Audio-visual equipment sales repre-
sentatives. Originators of 3-screen panoramic
filmstrips. Facilities; Staff researchers,
writers, artists and photographers. Complete
art department, projection room and i)hoto
studio.

RECENT PRODUCTIONS AND SPONSORS

Slidefilms: Plca.sc Tag Tliat Bag i Pan-
American ) ; Data Processing for Banks, Hos-
pital Accounting (IBM); Double or Else
(Exide); More Profit from Layers (Pfizer);
Central Station Weathermalfers (Carrier);
Approved Principles (National Tubei'culosis
Assoc); Adjusting Automatic Traumissions
(New Britain Machine): Radical Ball Bear-
ings (Fafnir Bearing Co.); The Graybar
Storg, Part II (Graybar Electric).

TRANSFILM INCORPORATED

35 West 45th Street. New York 'Mi, X.Y.
Phone; JUdson 2-1400

Date of Organization ; April, 1941

William Miesegaes, President
Michael A. Palma, Exec. Vice-Pres.,

Treasurer
Walter Low-endahl, General Consultant
William Burnham, Vice-Pres., Chg. of Sales
Karl P. FischI, Vice-Pres., Sales
Pud Lane, Vice-Pres., Chg. Slidefilms
Andrew L. Gold, Producer, Chg. Industrial

& Government Operations \

Robert Bergmann, Vice-Pres.. Chg. TV

Division
Thomas Whitesell, Vice-Pres., Chg. TV

Prod.
Michael Calamari, Supervising Editor
.John Cuddy, Mgr., Animation Dept.
Albert Boyars, Public Relations Director

Services: Live action, animated, stop-motion i
films for business, theatrical and television
use. Sound slidefilms and still photography.
Specialists in films for public relations, sales
training and attitude motivation. Create and
e.xecute entire audio-visual programs for in-
dustry. TV commercials. Complete editorial i
and recording services. Staff public relations •
service for trade and consumer film exploita- i
tion. Facilities: Air-conditioned sound stage '
and screening rooms. Animation art depart- ,
ment; two animation camera stands, optical ',
printer, complete editing facilities and sound !
slidefilm studio. Complete prop and scenic j
departments plus fully equipped power-tooled i
carpentry shop; permanent kitchen; stock of I
standard scenic units. Still photography studio
and laboratory. 16mm and 35mm photogra- i
phy, color or b&w; sound engineers control j
booth with Reeves 16mm and 35mm sound i
tape; sound transfer mix panels and Mole- ,
Richardson sound boom. 100,000 watts light- I
ing capacity including arc. Print service dept. |
for inspection and shipping. Film advisory j
counselling service, research and script writ-
ing. Complete staff, administrative offices and
facilities under one roof in Transfilm Building
(N.Y. ).

RECENT PRODUCTIONS AND SPONSORS

Motion Pictiires: Tlie New Age of Architec- i
ture (Architectural Forum Magazine); Ver- ,
satility Unlimited (Bureau of Advertising, ,
ANPA ) ; .Any Given Minute (Gi'eater New ,
York Fund); The History of the America's ,
Cup (Thomas J. Lipton, Inc.); Cards That
Count (International Business Machines •
Corp. ) ; Congestive Heart Failure ( Merck ,
Sharp & Dohme) ; 19,5!) Advertising Program
of NAIA (National Assoc, of Insurance |
Agents); Jet Know How (Pratt & Whitney
Aircraft) ; Planning the Storage Layout (U.S.
Navy); .4 Giant Step Forward ( Ronson
Corp.). Slidefilms: Research In Action
I American Cyanamid Co.); An Opportunity
for a New Career, 1958 version (The Fuller
Brush Co.); Why General Electric Receiving
Tubes Are Better (General Electric Co.);
Closenp of a Queen ( Olin Mathieson Chemical
Corp.); Ramsgate to the Rescue, Wools for
Fashion (Wool Bureau, Inc. through Anne
Saum & Assoc.) ; Everybody Under One Roof,
A Great New Sales Tool for Our Trade ( No-
land Co.); You and the Purchasing Revolu-
tion (Conover Mast Publishing Co.). TV
Commercials: for Cadillac, Pontiac, Scotch

112

BUSINESS SCREEN MAGAZINE

TRANSFILM: CONTINUED

Bnnd Ct'llophaiiu Tiipe i MacManus, .Iiihn and
Adams); Zenith TV (Earle LiulKin i : Gilboit
Toys ( Kemsen Advg. t ; Lipton Tea, Liptoii
Soup, Instant Sanka, Tek i YoiinK and Riibi-
cami; Rolaids, Domino Sujrar. Hunt Club Dok
Food, Siesta Coffee, Ckirets. Anid, Profile
Bread. M&M Candy, I'nele Hen's Riee, Anacin.
Viris.-in. Blue Bonnet Margarine, Wonder
Hread. Beeman's Gum i Ted Bates); Dutch
Boy Paint ( Marschalk & Pratt 1; Ad, Lustre-
Creme (Lennen and Newell); Helena Rubin-
stein, Armstronjr Cork i Ogiivy, Benson &
Mather) ; Mazola, Karo Syrup, Niagara Stareh
(C. L. Miller); U. S. Steel iBBD&Oi; RCA
TV, .lini Dandy Liquid Cleaner ( Kenjain &
Eckardt ) ; Conti Leetrii- Shave, Serutan
(Parkson Adv.) and many others.

TRIDENT FILMS, INC.

;)10 Madison Avenue, New York 22, N.Y.
Phone: PLaza 9-8580

Date of Organization; lil47

Charles F. Schwep, President
Guy K. Benson, Vice-President
Vinton Freedley, Jr., Sales Manager
William Lum, Production Manager

Services : Program development from original
research to finished film. Institutional, com-
mercial, documentary and training films; spe-
cializing in films affecting attitude.s; to sell
ideas. Marionette and special effects film pro-
duction. Research, treatments and scripts.
Overseas production services. Facilities:
IGmm and ;?5mm cameras; lighting equipment
and location vehicle.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Sijmphony Across the Land
f feature film for U.S. Information Agency);
Loop films ( Americana Vignettes ) Occupa-
tions. Science, Milh & Bulbs. Costumes. Win-
dows, The Town, Drive-In, Storms, Blocks &
Sawing. Radio Isotopes. Pageant. Education.
Farm Machineri/. Sports (.series for the U.S.
Commissioner General to the Brussels World
Fair, 1058) ; The Heart of a Tyrant; Tomor-
row May Be .Judnment Day: The Innkeeper's
Bill: Turkish Composer (all for U.S. Informa-
tion Agency).

Unifilms, Inc.

6 East 46th St., New York 17. N.Y.
Phone : YUkon 6-5720

Arline Garson, Vice-President

(See complete listing under Connecticut)

UNITED STATES PRODUCTIONS, INC.

5 East 57th Street, New York 22, N.Y.
Phone: PLaza 1-1710

Date of Organization: 1955

Branch Offices: Thomas G. Carroll Asso-
ciates, 116 Washington Avenue, Albany.
N.Y. Thomas G. Carroll, in charge. 1714
Huldy, Houston 19. Texas. Mrs. Barbara
Atwell. in charge.

Francis C. Thayer, President

Thomas H. Wolf, Executive Vice-President

Rene Bras, Vice-Pres.. Creative Services

Kenneth C. Marthey, Vice-Pres.. Television

Ellis Sard, Associate Producer

John L. Thayer, Production Manager

Frank K. Telford, Director

Bernard Friend, Supervising Film Editor

U. S. PRODUCTIONS: CONT'D.

Services: Production u{' theatrical, television
and industrial motion pictures, sound slide-
films, filnistrii)s and TV commercials. F.\ciLl-
TlEs: (^)mplete facilities for .'55mm or 16mm
live or animated motion pictures and sound
slidcfilms; including studio, animation stands
and recoi'ding equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Crowing with Cities Scrr-
ice (Cities Service Oil Co.); The Salesman
Makes a Call (Fortune Magazine); Dateline
UN (United Nations); Blendor Magic (War-
ing Products Corp.); Patterns for Profit
(Standard Coated Products Corp.); Hail &
Farewell i Amer. Fed. of Musicians); The
Piirkrfeller Story ( N. Y. State Republican
Committee) ; Brewing Better Business (Stand-
ard Brands, Inc.) ; Flight to Sew Delhi (Film
Counselors, Inc.); Key to Merchandising
(Gravure Technical As.soc. ) ; Promise & Chal-
lenge. 12 Million Copies (Reader's Digest);
Madeline & the Gypsies ( McCall's Magazine) ;
Armo-Lok Magic (Phelps Dodge Copper Prod-
ucts Corp.) ; Principles of Gas E.rchange i Na-
tional Foundation ) ; A Book for You, Let's
Discuss It. Something to Write About
(McGraw-Hill Book Co.) ; The Other Si.r Days
' N. Y. State Council of Churches). Sound
FiLMSTRlPS: Key to Research & Development
(National Foundation); Fle.vin ( L. W. Froh-
lich & Co.); Ayuiual Report ( Pitney-Bowes,
Inc.). Film Services: for Twentieth Century,
Conquest, Small World, half-hour film series
( CBS-TV ) . TV COMMERCi.-^LS : for Bethlehem
Steel, Puss 'n Boots, Waring Blendor, Scranton
Corp., N. Y. State Thruway Authority, Cel-
anese Corp., National Foundation, Johnson &
Johnson, Mason Mints, Famous Artists
Schools, Cities Service Oil Co.

•K-

VAN PRAAG PRODUCTIONS

1600 Broadway, New York 19, N. Y.
Phone: PLaza 7-2687 (TWX: NY 1-2687)

Branch Offices: 2.301 Dime Building, Detroit
26, Michigan; Phone: WOodward 2-4896.
Fred F. Frink, Gen. Mgr. ;514;3 Ponce de
Leon Blvd., Coral Gables, Miami, Florida;
Phone: Highland 4-3191. Maurice Van
Praag, Gen. Mgr. 1040 N. Las Palmas
Ave., Hollywood 38. Calif.; Phone: Holly-
wood 2-1141. Donald G. Kraatz, Vice-
President.

Date of Organization : 1950

William Van Praag, President

Marc S. Asch, Executive Vice-President

Ralph Porter, Director of Production

Donald G. Kraatz, Vice-President, Hollywood

Maurice Van Praag, Gen. Mgr., Miami

Fred F. Frink, General Manager. Detroit

Hal Persons. Account Supervisor

Anita M. Palumbo, Business Manager

Robert Van Praag, Distribution

Oscar Canstein, Chief Editor

Daniel Karoff. Production Mgr.. New York

Lois Gray, Accounting

N. Jay Norman. Chicago Representative

Services : Theatrical, documentary, commer-
cial, television and industrial films in black &
white and in color; distribution. Facilities:
Complete sound studios and mobile units.
Creative, art, casting, editorial and distribu-
tion services. Film vaults, pro,iection and
other related facilities and services.

iB^Vr CJIM^^ C3

NEW YORK

VAN PRAAG: CONTINUED

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: ll):>g Official Orange Bowl
Highliglits (Orange Bowl Committee). TV
Commercials: for Oasis (McCann-Erickson) ;
Socony Gasoline ( Compton ) ; State Farm
Mutual, Renault ( Needham, Louis & Brorby ) ;
Fels ( Aitkin-Kynett) ; Quaker State Oil, RCA
Whirlpool, RCA TV Sets, Mercury (Kenyon
& Eckhardt); Deico Batteries, Chevrolet
(Campbell-Ewald) ; Ford (J. Walter Thomp-
son); Westinghou.se TV Sets, Chrysler Corp.
(McCann-Erickson); Dodge (Grant Advg. ) ;
D-X Boron ( Potts-Woodbury ) ; Puriton, Isetta
Cars (Norman Gladney Co.); Eastern Air-
lines (Fletcher D. Richards); Aluminum Co.
of America ( Fuller & Smith & Ross ) ; Helme
Snuff (CBS Terrytoons) ; Wonder Bread (Ted
Bates & Co.); Richfield Gasoline ( Hixson &
Jorgen.sen ) ; United Nations (Advertising
Council, Inc.); Mutual of Omaha ( Bozell &
Jacobs) ; U. S. Information Agencv (Direct).

VAVIN, INC.
(Video & Visual Information Films)

134 East 57th Street, New York 22. N.Y.
Phone: MUrray Hill 8-5897

Date of Organization: 1948

Branch Offices: 72 Boulevard Raspail, Paris
XVI. France. Mme. Yvonne Oberlin,
Manager. 9 Blumenstrasse, Budsrx'h-
Dusseldorf, Germany. N. Z. Moreno.
Vice-President and Manager.

Richard de Rochemont, Pres., Ch. of Board
Gerald E. Weiler, Executive Vice-Pres.
Helen B. de Rochemont, Vice-President
Ruth Teksmo, Secretary, Asst. Treasurer
N. Z. Moreno, Vice-President
Joseph Stultz, Vice-President

Services: Production of documentary, indus-
trial, public relations and travel films for
theatrical, non-theatrical and TV distribution.
Production of closed-circuit presentations. Fa-
cilities: Production and editorial for 35mm
and 16mm color and black & white in U.S. and
overseas locations.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: America's Williamsburg
(Colonial Williamsburg); Once Upon a Time
( Philip Murray Fund) ; Light Upon the Earth,
Public Relations Series (Reader's Digest
Assoc.) ; Innocents Abroad (American Soc. of
Travel Agents); The Peaceful Valley of the
Loire, Riviera Rendezvous, Series of Travel
Films ( French Gov't. Tourist Office) ; Public
Relations Series (Life Magazine); Public Re-
lations Series (Sports Illustrated).

This 9th Annual Review Issue

is Your Most Reliable Reference Source

■k Producers whose listings appear in this sec-
tion have voluntarily supplied the minimum
client and film references for your reference
use. Five business-sponsored motion pictures
or slidefilms were the minimum requested for
an unqualified listing. Television commercials
are also listed for companies performing this
type of production work. Q'

9TH ANNUAL PRODUCTION REVIEW

11.3

MET ROPOLITAN NEW YORK:

VIDEOCRAFT PRODUCTIONS
(Division of Video Crafts, Inc.)

116 East 30th Street, New York 16, N.Y.
Phone : ORegon 9-6030

Date of Organization : 1950

Branch Offices: 1240— 27th Street, N.W.,
Washington, D.C. Barbara Freygang.
Toltyo Radio-TV Studio, Chuo-Ku, Tokyo,
Japan. Kizo Nagashima, w charge.

Arthur Rankin, Jr., President
Wendell Deland, Vice-President
Rene Mechin, Sales Manager
Larry Roemer, In dig. Production
Curtis Iverson, Art Director
Vincent Caputo, Studio Manager
Jan Breit, Dir. of Photographij

Services: Motion pictures for television and
industry, slidefilms, TV spots, TV graphics.
Complete art and film studio for all phases of
projection. Facilities: Motion picture and
still studio; cutting and editing facilities;
recording studio; cameras, lights, etc. Anima-
tion and stop motion puppet films in associa-
tion with Japan Animation Producers Assn.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: No Title (Israel Labor
Organization). Slidefilms: Operations Re-
search, 3 films (American Management As-
soc.) ; Bible on the Island (American Bible
Society); Most Unforgettable Quest, 3 films
(American Hotel Assoc); Business Science
(International Business Machines!. TV Coivi-
mercials: for The Great Atlantic & Pacific
Tea Co., Vanity Fair, No-Ca' ( Paris & Peart) ;
Johnson & Johnson (Frohlich) ; Puss 'N Boots,
Woolworth's (Lynn Baker) ; Breakstones
( Emil Mogul); Bible Reading Week (Ameri-
can Bible Society ) .

VISUALSCOPE, INCORPORATED

lO:'. Park Avenue, New York, N.Y.
Phone: MUrray Hill 3-3738

Date of Incorporation: 1955

John H. Rose, Jr., President
Manny Rey, Vice-President, Art Director
Robert \'anHouten, Sales Manager
Robert G. Taylor, Secretary-Treasurer,
Production Manager

Services: Audio-visual presentations includ-
ing the Visualscope wide-screen slide or film-
strip, standard filmslrip and slides, Vu-Graphs,
slide motion pictures. Facilities: Complete
art department, photographic studio, staflf
script writer, projection eciuipment and record-
ing facilities.

RECENT PRODUCTIONS AND SPONSORS

Slidkkilms: The Cham of Slaiiilcss Steel i In-
ternational Nickel Co.); // You Have Love
(Mennonite Central Committed; Let's Keep
the Record Straight ( Esso Standard Oil Co.) ;
How to Plan Kitchens (Youngstown Kitch-
ens) ; It's Better Than You Think (Electrolux
Corp.); Nationwide Survey (Avon); 1059
Advertising Story ( The Borden Co. ) ; Facts
and Teen Figures (Ladies' Home Journal).
Wide-Screen Slidefilms: Pram's Future
(Fram Corp.); Talfe Any Issue, Automotive
Presentation (Saturday Evening Post); DX
Sunray (Life Magazine); Ksquire Fashions
(E.squire Magazine); Sylrania's Ahead (Syi-
vania Electric Products); DC Power with

VISUALSCOPE: CONTINUED

Semi-Conductors (General Electric); Owens-
Corning Fiberglas <& Life (Owens-Corning
Fiberglas Corp.); Journal Power (Ladies*
Home Journal); Xmas 19.59 (Eastman Kodak
Co.) ; Chrysler of Canada (Ross Roy, Inc.) ;
Busch Bavarian (Anheuser-Busch) ;' T/^e All
Purpose Poiver Line, series of 6 films (Gen-
eral Motors Diesel) ; Pepsi Cola Sales Meeting
(Pepsi Cola Co.) ; Babbitt's Key to Success—
You (B. T. Babbitt Co.). Slide Motion Pic-
tures: Horizom Unlimited (Motorola, Inc.);
Everybody's Viewin' It ( Plymouth ) ; Alterna-
tives (National Service Board for Religious
Objectors); The Look of tlie Future (Four
Roses Distillers); Ion E.rchange (The Dow
Chemical Co.) ; Fab and Vel Powder (Colgate-
Palmolive).

4€-

ROGER WADE PRODUCTIONS, INC.

15 West 46th Street, New York 36, N. Y.
Phone: Circle .5-3040

Date of Organization: 1946

Roger Wade, President

Anne Koller, Vice-President

Wni. Buckley, Director

Marvin Friedman, Animation & Art Dir.

Philip Donoghue, Production Manager

Howard Mann, Film Director

Donald Lothrop, Creative Still Photographer

Services: Production of industrial motion pic-
tures (b&w and colon ; sound slidefilms; TV
commericals. Facilities: Studio, editing
rooms, dark rooms, Oxberry 16 35mm. anima-
tion stand, complete equipment and processing
facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: For All Time (Equitable
Life Assurance Society of the U.S.) ; Security
Regained (First National City Bank of New
York); Song of the Iron Road (Associated
Railroads of New Jersey) ; Grid Navigation
(U. S. Air Force); Cargo Gear Handling
(U. S. Navy). Slidefilms: Perception of
Driving Hazards (Shell Oil Co.).

Warner Bros. Television Commercial &
Industrial Films, Inc.

()()() Fifth Avenue, New York, New York

Rodney Erickson, Vice-President in charge
of World Wide Television Sales

-loseph D. Lamneck, Kastcru Sales
Representative

(See complete listing under Los Angeles area)

Wilding Picture Productions, Inc.

105 r\irk Avenue, New York, New York
I'hone: PLaza 9-0854

Hugh Gage, Vice-Prciident. in cliarge

(See complete listing luider Chicago area)

WINIK FILMS CORP.

250 West 57th Street, New York, N.Y.
Phone: Circle 6-7360

•5fi

..'this symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
pears in other pages of this 9th Annual Pro-
duction Review issue.

4f i

WILLARD PICTURES, INC.

45 West 4oth Street. New Y'ork 36. N. Y.
Phone: JUdson 2-0430

Branch Office: Editorial, Cutting, Projec-
tion, Recording, Animation : 550 Fifth
Avenue, New York, N. Y. i

Date of Organization: 1932

John M. Squires, Jr., President

S. A. Scribner, Jr., Vice-President

S. H. Childs, Treasurer j

Services: Industrial, medical, educationaV
sales and job training motion pictures and
slidefilms: training films for U.S. Armed.
Forces and Governmental agencies; theatric-
als; television film shows and commercials.
Facilities: Mitchell NC cameras and camera-
top station wagons, portable generators, field-
sound recording instruments; pioneer in in-i
dustry techniques and equipment; color pro-
duction in East and South America for theat-
rical producers; animation department; pro-
jection and cutting rooms; creative staff.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Aristocort — Uses in Derm-
atology (Lederle Laboratories Div., American
Cyanamid Corp.) ; An American Factory (Gen-
eral Electric Co., U. S. Information Agency) ; j
Circle of Confidence (Firestone Tire and i
Rubber Co.); New York (The Advertising!
Council ) ; training films for U. S. Navy and i
other government agencies; Wild Life in,
Venezuela (Creole Petroleum Corp.). |

, j

WONDSEL, CARLISLE & DUNPHY, INC. '
1600 Broadway, New York 19, N.Y.
Phone: Circle 7-1600

Date of Organization: 1957

Harold E. Wondsel. President

Robert Carlisle, Vice-President in charge of

Production
Thomas Dunphy, Vice-President in charge

of TV activities
Walter Kullberg, Secretary-Treasurer
John Affriol, Production Manager

Services: Complete facilities and staff per-
sonnel for the production of all types of mo-
tion pictures including theatrical, industrial,
documentary and television. Facilities: Our

own large air-conditioned studic

and

35mm tape recording, complete camera, light-
ing and all other photographic equipment.
Editing and film storage facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Eye Witness Report, Press
Version (Sun Oil Co.); Essential Oib< of
.Africa. English and Spanish versions
( Fritzsche Bros.); All the Difference in the
World (National Assoc, of lee Industries);
.Measuring Up (American Telephone & Tele-
graph Corp.); U.S. 19.59 Royal Master (U.S.
Rubber Co.); .lak-Et-Pak (Continental Can
Co.); Seagrams Conventio7i Sales Talk (Sea-
gram Distiller Co.). TV Commercials: for
Chef Boy-Ar-Dee, General Electric, Argus
Cameras. Royal Typewriters, Borden Co.,
Beech-Nut Gum, General Foods (Young &
Rubicam); Vaseline .lelly, Esso E.xtra Gaso-
line, Nestle's ( McCann-Erickson ) ; National
Biscuit Co., Nair, American Chicle Co., Royal
Pudding (Ted Bates & Co.); Council for
Financial Aid to Education (Advertising
Council); Instant Sanka (Benton & Bowles);
Hazel Bishop (Raymond Spectori ; and others.

114

R II .SI NESS SCREEN MAGAZINE

A^ cnu^Af c3

NEW YORK

WYLDE STUDIOS, INC.

■11 West 57th Street, New York. N.Y.

I'lu.iie: PL l-i;970

I);ite iif Organization: 1957

Robert Kean, Executive. Producer
Fred Levinson, K.veci(tive Producer
Robert Leamy, Production Manager
Joseph Bernstein, Associate Producer
Beverly O'Reilly, Director of-Saies

SERVICKS: Art and animation of all -t^pes,
motion pictures, motionslides, and slidefilms
for industry, education, training and tele-
vision: storyboards, character design, scripts
and jingles. Facilities: Creative and pro-
duction staff, complete art studio, animation
and editing departments with Hi and :?5mni
Oxberry camera, screening room.

RECENT PRODUCTIONS AND SPONSORS

MOTloNtiLlDKt;; Tin Vision of Tittrisidii. K-
Motion. Plus Over Normal (Television Bureau
of Advertising) ; Miss Bradley Goes to Finish-
ing School (Cranston Paint Works Co.);
Sinilf—Show — Suggest (National Assoc, of
Hosiery Mfrs. i ; Tlic Daij that Susie Lost Her
Smile i Bristol-Myers Co.). Slidefilms: Jun-
ior Demo Sc^(oo/" (Revlon, Inc. i : Tlie Guard-
ians, It's Up to You I Blue Cross) : Tlie Watch
Repair Man. Watchmarket Study. French ver-
sion (Watchmakers of Switzerland): Today
and Touiglit (National Broadcasting Co.):
Rockefeller Presentation for TV ( Marschalk-
Pratt) ; General Shoe Corp. presentation (Tom
Lee, Ltd.). TV Commercials: for Es.so
Weather, Esso Heating Oil ( McCann-Erick-
son); Candettes (Paul Klemtner & Co.);
Showcase of Sports ( Rose-Martin i : Kozak
Polishing Cloth (Vincent-Michaels); Good
Housekeeping Cookbooks (Good Housekeeping
and Consolidated Book Publishers); Rodeo,
Ice Follies i J. C. Bull. Inc. ) : promotional spots
for National Broadcasting Co., National Tele-
film Associates.

SEYMOUR ZWEIBEL PRODUCTIONS, INC.

11 East 44th Street. New York 17. X.Y.
Phone: MUrray Hill 2-4450

Date of Organization : 1948

Seymour Zweibel, President. Executive

Producer
Susan W'ayne, Vice-President, Producer,

Director
Lillian Klass, Secreta7-y

Services: Production of industrial and theat-
rical sound motion pictures and sound slide-
films. Facilities: Complete :35mm and l(5mm
motion pictures and sound slidefilm produc-
tion. Still and sound photo studios, art de-
partment for both slidefilms and animation.
editorial service, sound recording, b&w & color
lahoratoi-y.

RECENT PRODUCTIONS AND SPONSORS

Sound Slidekil.MS: Timcliceping — The Modern
Way ( Executone, Inc.); Business Problems —
Bu.<!iness Opportunities (Dun & Bradstreet);
Fitter Offices (Security Steel Co.); Buyer for
the Public, Opportunities & Benefits (W. T.
Grant Co.).

I Also listed as Gotliam Film I'nids.)

New York State

if cn

MIDDLE ATLA

Rampart Productions

()8 Pinevvood .•\\ciiuc>, .Alb.-my, New York
Phone: 2-2020

Philip It/.kow, Executive Producer

(See complete listing undei- New York City)

•5f

United States Productions, Inc.

Thomas G. Carroll Associates

lU; Washington Ave., Albany, N.Y.

Thomas G. Carroll, in charge

(See complete listing under New York City)

ACADEMY-McLARTY PRODUCTIONS, INC.

45-47 Stanley Street, Butt'.ilo tl, N.Y.
Phone : TAylor 03:^2

Date of Organization: 19.'M
Date of Incorporation: 1959

Branches : 333 South Warren St., Syracuse,
N.Y. Phone: HArrison 2-6212. Norman
B. Ross, Executive in Charge. 1970 S.W.
61st Court, Miami, Fla. Phone: MOhawk
6-0475. Willard D. Jones, Executive in
Charge, Production Manager.

Franz E. Hartmann, Pres. & Exec. Producer
Henry D. McLarty. Exec. Vice-Pres. Chg.

Sales
Norman B. Ross, Production Manager
Robert Dufford, Chief Recordist
David Mark, Writer-Director
Theodore Katz, Art Director
Helen Brayman, Editorial Supervisor

Services: 16mm and 35mm films for education,
sales training and promotion, fund raising,
public relations, progi'ess report. Sound slide
and filmstrip presentations. TV film and slide
commercials. Tape, disc and film recording.
Mobile unit rental. Facilities: Sound stages
in Buffalo and Syracuse. Arriflex, Maurer,
Bell & Howell cameras. Rangertone '4" tape
recording; interlocked Stancil-Hoffman mag-
netic dubbers and recorders; Maurer optical
recording; hot press titler; 3 music libraries.
Studio and location lighting; completely
equipped 7-ti)n moljile unit; animation stand.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Park-A-Loft ( Dresser-
Ideco Co.); Quick-Set Your Wuij to Profits
(U.S. Ceramic Tile Co.); Union Metal in
Honolulu (Union Metal Co.) ; From The Base
Pan Up, Dealer Day U.E.D. ( Carrier Corp. ) ;
Friction Reduction ( Federal Bearings Co. ) ;
Vernon Downs The Miracle Mile (Vernon
Downs Harness Racing Assoc.) ; Jet Starters
{ Bendix Aviation ) ; Wholesaling Frozen Foods
(General Foods); The Exceptiomil Child. 18
programs ( Syracuse University and The Ford
Foundation). Slidefilms: Air Distribution
and Duct Sizing. Advanced Pschrometrics, Air
Conditioning Processes and Properties (Car-
rier Corp.) ; Cyclonic Combustion (Cyclotherm
Boiler Co.); To Give Enough (Jewish Home
For The Aged). TV Commercials: for
Dairyman's League Co-Op, Fitzgerald Broth-
ers Brewing, Household Research Corp., Jeffer-
son County Savings Bank, Onondaga County
Savings Bank, 1st Trust & Deposit Co. of
Svracu.se.

HOLLAND-WEGMAN PRODUCTIONS

197 Delaware Avenue, Buffalo 2, N.Y.
Phone: MAdi.son 7411

Date of Organization: 1952

Sheldon C. Holland, Partner
Edward J. W^egman, Partner
James I. Allan, Editorial Chief
Paul G. Ent, Director of Photography
Andrew J. MacGowan, Jr.,

Senior Writer-Director
John V. Gates, Cinematographer
John E. Rjarnow, Art Director
Floyd G. Stratton, Laboratory Manager
.Norman Tolson, TV Creative Director
Paul B. Davis, Account Executive

Services: 16mm and 35mtTi films for bu.siness
industry and television: Sales promotion, pub-
lic relations, educational, medical and scientif-
ic. Commercials and programs for television,
in color or black and white. FACILITIES: Com-
plete creative, production and laboratory facil-
ities. 2,000 sq. ft. .sound stage, blimped
Mitchell 16mm and :!5mm studio cameras; 3
magnetic film recorders, 4 channel magnetic
film mixing, V4 inch magnetic sync recorder;
animation and art department; Acme anima-
tion stand; creative staff; music library; lab-
oratory for processing, printing and edge
numbering; fireproof film vault; Fearless
Panoram dolly, Worral head, M-R mike boom.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Fmnth Sracoast, chapters
III, IV (St. Lawrence Seaway Development
Corp.) ; Keeping Ahead Automatically ( Inger-
soll-Rand); Time to Relax ( Barcalo ) ; You
Are the Red Cross (American Red Cross);
Magnetic Dies (S. B. Whistler & Sons) ; Fire
Afloat (Hooker Electrochemical Co.); Three
Men (Eastern Railroads Assoc); Heart of a
City (Niagara Falls Community Chest).
Slidefilms: Magic Walls, Holostud (National
Gypsum Co.) ; Tale of Two Farms. How to
Sell Unico (United Cooperatives).

TRI-J FILM PRODUCTIONS

15 Penfield Street, Buftaln IM, N. Y.
Phone: GArfield 6644

Date of Organization: 1956

Jerome J. Joseph, Owner, Producer-
Director
Irwin Green, Sales Manager

Services: Complete production of motion pic-
tures, live or animated and slidefilms from
storyboard to screen to serve all needs. Fa-
cilities: 40' X 50' sound stage. 16mm synchro-
nous cameras and sound recording unit, studio
and portable lighting equipment, editing de-
partment, animation facilities. Portable equip-
ment for location shooting anywhere.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Competition Drinr (Ken-
dall Oil Refinery ) ; Help &■ Happiness in Learn-
ing (Parent Council for Retarded Children);
Xo Lift Snoic Plow (Industrial Metals Corp.) ;
This As the Answer ( Protec-O-Matic Corp.);
The S-110 (Sylvania Electric Products Corp.).

9 T H ANNUAL PRODUCTION R F. V I E W

115

MID-ATLANTIC: New York State

Victor Kayfetz Productions, Inc.

1200 Wcstfall Road, Rochester 18, \. Y.
Phones: Hillside 5-0883, GReenfield 3-3000

("See complete listing under New York City)

District of Columbia

AMERICAN FILM SERVICES

2932 Cortland I'lace, N.W., Washington, D.C.
Phone: COkimbia 5-2564

Date of Organization: 1946

Henry \. Hoagland. Preniclcnt

Services: Producers of 16mm sound films
specializing in public relations films for col-
leges and universities for fund raising, alumni
relations; also producers of sport films for in-
struction and entertainment. Distribution out-
lets throughout United States using some 25
regional educational film libraries. FACILITIES:
Contract for sound and editing with companies
specializing in that work. (None owned.)

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Tlie Cliallmge (American
Baptist Convention); This l.s Rcdlands (Uni-
versity of Redlands ) ; Men in the Making ( The
Peddie School); Gnttnrai/ ta Learning (Hood
College i .

Atlas Film Corporation

714 Warner Building, 501 13th Street, N.W..
Washington 4, D.C.

(See complete listing under Chicago area i

Calhoun Studios, Inc.

417 Southern Bldg., Washington 5, D.C.
P. Bateman Ennis, Representative

(See complete listing under New York City)

CREATIVE ARTS STUDIO, INC.

814 H Street, N.W., Washington 1, D.C.
Phone: REpublic 7-7152

Date of Incorporation: 1942

Milton R. Tinsley, Preaident
George W. Snowden, Vice-Presidnit
Lloyd B. MacEwon, Treaxurer
Arthur C. hidings. Production Director
Melvin M. Emde, Project Siiperuinor
W. Wilson Taylor, Project Supervisor
George C. Wright. Public Relations
Frank S. Stewart, Technical Art Dei>t.
Frank M. Harding, Art & Design Dept.
John .1. Poland, I'liotograpin/ Dept.

Services: Motion pictures — commercial, train-
ing, educational and informational: TV com-
mercials; slidefilms and slides; charts; art
work of all types; scripts; creative exhibits
design; kit materials, etc. Facilities: 35mm
and 16mm animation, still photography,
titling, research and writing, designing and
complete art service.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Sam'l and Social Seciuih/.
Accidents Don't Jnst Happen (Dept. of Health,
Education & Welfare) ; History of the Navy —
Ciiul War I, History of the Xamj — Civil War

CREATIVE ARTS: CONT'D.

// (U.S. Navy, Bureau of Aeronautics); The
Number One Lifesaving Cliallenge in America
Today ( President's Committee on Traffic
Safety). TV Commercials: six TV spots,
eight films (Automotive Safety Foundation h

NATIONAL FILM STUDIOS, INC.

I formerly Capital Film Studios i
105 nth Street, S.E., Washington 3, D.C.
Phone: Lincoln 6-8822

Date of Organization: 1953

Harold A. Keats, President

F. William Hart. Managing Director &

Treasurer
Edward W. Alfriend, IV, Vice-President
Stanley Allen, Vice-President

Services: Complete 35mm and 16mm motion
picture production. Facilities: Completely
equipped studio including air conditioned
sound stage; equipment and personnel for
studio or location production; RCA Sound
Recording supplied by Capital Film Labora-
tories. Inc.

RECENT PRODUCTIONS AND SPONSORS

Motki.N Pictures : Boats. .Motors and People
I.Johnson Motors and American National Red
Cross); We')'e Tli inking of You ( Maurer,
Schuebel & Fleisher and Communication
W'orkers of America) ; Dtcome Ta.r, Jf-H Clubs,
Italian series (U.S. Information Agency);
Administrator's Report (National Aeronautics
and Space Administration); Dead to the
World, theatrical release. Filmed TV Pro-
grams: The Twentieth Century, with Walter
Cronkite (CBS-TV). TV Commercials: for
Westinghouse ( McCann-Erickson ) ; Back to
School spots (U.S. Office of Education).

NORWOOD STUDIOS, INC.

926 New .Jersey Avenue, N.W., Washington.

D.C.
Phone: District 7-2992

Date of Organization : 1951

Philip Martin, Jr., Pres., K.rec. Producer
Tom Burrowes, Vice-Pres., Controller
Vaughn B. Coale, Asst. to the President
Jack Ballard, Secretary-Treasurer
Glenn Johnston, Director of Pliofograpliy
Boyd Wolft", Head. Writing Department
Ray Haney, Director of Music
Carlyle Robinson, Production Sui)ervisor
Carl Fowler, Head, F^ditorial Department

Services: Production of motion pictures for
theatrical, non-theatrical and TV. Facilities:
35 and 16mm Mitchell cameras, lighting and
grip equipment and transportation equipment.
Editorial and projection facilities. Westrex
and RCA sound I'ecording. Sound stages.

RECENT PRODUCTIONS AND SPONSORS

Motion 1'ICTUKEs: operation Brotlicrliood (In-
ternational Bi-otherhood of Electrical Work-
ers) ; U's Good Business (AFL-CIO) ; Officers
Confere7ice (Department of Defense); Year
of Birtli (Brown University); Transistors
(U.S. Information Agency).

•K-

Reid H. Ray Film Industries, Inc.

I22.A Washington Building, Washington 5,

I'linnr: Disti-ict 7-S729
R. E. Whitney
(See complete listing under St. Paul, Minn.i

SIGHT & SOUND, INC.

923 Fifteenth Street, Washington 6, D.C.
Phone: RE 7-8530

Date of Organization : .April. 1958

Edgar Parsons, President
Stanley G. House, Vic:'-President
Marvin Gerstin, Secretary

Services ; Consultants in planning, productioi
and utilization of motion pictures, sound slide
films and visual presentations. Producers o:
TV commercials, information films and sounc.
slidefilms. Scriptwriting, film editing, sounc
recording, distribution for industrial interna
producers. FACILITIES: Sound stage 40' x 60'
screening, cutting rooms; Stancil-Hofl'mai
magnetic recording and mixing.

RECENT PRODUCTIONS AND SPONSOR'

Motion Pictures: Squeaky the Squirrel
Timothy the Turtle, Billy's Xeu- Tricycle
Peter the Pigeon (AAA Foundation for Traffic
Safety ) ; Lancaster County Safety Parade
(Lancaster Automobile Club). TV Commer-:
CIALS: for Giant Food Stores (Ads, Inc.). TV
Newsfilms: for National Education Assoc.
1

Videocraft Productions
Division of Video Crafts, Inc.

1270— 27th Street, N.W., Washington, D.C.

Barbara Fi-eygang

(See complete listing under New York City)

WASHINGTON VIDEO PRODUCTIONS, INC.!

1637 \\'isconsin A\e.. N.W., Washington 7,

D.C. i

Phone: A Dams 4-5737 |

Date of Incorporation: 1948 '

Branch Offices: CPO Box 710. Tokyo, Japan.;
Mr. Ian Mutsu. 203 Regent Street, Lon-i
don Wl, England. Mr. Howard Connell.;

George F. Johnston, President j

James G. Lindsay, Manager j

Services: 35mm and 16mm color, b&w, silent =
and sound motion pictures. Facilities: Large'
stage, complete lighting, grip and camera'
equipment for 16mm and 35mm production.'
Cover U.S.; overseas production experience, I
with emphasis on Far East.-

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Heart of a Stranger]
(Christian Childrens Fund); Art Trea.^ures]
of Korea (Republic of Korea); Ready om
Ocean Station Xovember (U.S. Coast Guard) ; -
United for Freedom (United Rubber Work-
ers); no title (Democratic Nat'I. Committee).

Baltimore, Maryland

MILNER-FENWICK, INC.

.3800 LilxMiy Heights Ave., Baltimore 15,

Maryland
Phones: MOhawk 4-4221-22 t

Date of Organization : 1956

Ervin M. Milner, President
Robert T. Fenwick, Vice-President
Hobart Wolf, Jr.. Vice-President

Servhes: Informational motion pictures for
industry and government. TV commercials
and full animation. Complete service in re-
seai'ch, scripts and finished products. FACILI-
TIES: Conii)lefe sound studio. 35mm equip-
ment. Animation stand. Production staff.

1J6

BUSINESS SCREEN .MAGAZINE

MILNER-FENWICK: CONT D.
[CENT PRODUCTIONS AND SPONSORS

lOTION ruTliKKs; SiiHi lilt Beiiinniiiii of
rime (Internal Revenue Service) ; Science for
\lfin — 0)it Among the Stars. Cinderella's Gown

U.S. Information .Agency i ; I)opi>ler Radar
iBendix); The Intruder ( E. L. Bruce Co.,
inc.) ; Ditchinfi Techniques for Transport Air-
craft (V.S. Air Force) ; Civil Kni/ineers of the
K'avif (U.S. Navy); Johns Hopkins File 7
((Johns Hopkins University > : Classified film
'(Westinjrhoiise I : Special Film Reports — Vice
President Nixon, Dr. Milton Kisenhower and
Senator Beall. TV CoMMKKciALii :. for Holi-
day Cijrarette.s. FFV Cookies (Cargili, WUson
'& Acree); Rreyers Ice Cream (Lewis & Gil-
man ) ; Roberts Scrapple, Rapa Scrapple,
Kissling Sauerkraut (Cox Agency); Conte
Luna ( Rozell & .Jacobs); Yolanda Oil (VV. B.
Doner); DCSA ( Ketchum, MacLeod &
itlrovei; Brigg.s Ice Cream, Hot Dogs ( Kal,
Ehrlich & Merrick I : A'alley P^irge Beer ( Al-
vin Epstein Agency i .

MONUMENTAL FILMS &
RECORDINGS, INC.

220;i Maryland Ave., Baltimore 18. Maryland
Phone: CHesapeake .S-2549

Date of Organization; 1950

John D. A'Henis. President &■ General

Manager
Max Brecher, Vice-President tt- Technical

Director
Vernon P. Spedden, Director of

Cinematograph !i
C. Wilbur Taylor. Snperrisor Sound Dept.
William Englar, Director of Recording &

Mixing
William Muth. Director of Public Relations
Edouard Hilbert, Animation Director
Thomas Meek, Art Department
Mae Guckert, Director of Office Personnel

Services: Motion pictures, slidefilms and radio
transcriptions for advertising, public relations,
training and television. Facilities: 2 sound
stages, :^5mm BNC Mitchell, .'5 Arrifiex and
Bell & Howell cameras, 1200 ft. 16mm Auri-
cons. Cine Specials, dollies, blimps, .script
prompter, etc.; complete stage and location
lighting: art department, animation stand;
separate recording studio complete with inter-
lock projection and IGmm magnetic tape, '4"
Ampex and Presto tape machines. Western
Electric eight channel mi.xer, music library,
etc.; complete Kinescope picture and sound
facilitie.s including off the air monitor; com-
plete cutting rooms equipped with 16mm and
35mm Moviolas and hot splicers.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Magic Switch i Black
& Decker Mfg. Co.) ; Jamaica, Harwood Hills
(Reynolds Metals Co.); Duralite Storji
(Warner Fruehauf Co.); Point of Contact
( Montgomery County Government ) ; Canal
Dredge ( EUieott Machine Co. ) ; Defense Re-
port ( State of Maryland ) . TELEVISION Films ;
Yard 'X Garden ( VanSant, Dugdale & Co.);
Coastal Foods ( W. B. Doner & Co. ) .

•5f

STARK-FILMS: CONT'D.

Milton Stark, President

Rose S. Stark, Secretarii

(^isper Falkenhan, Production Manager

Harold Elkin, Purchasing. Personnel Mgr.

Services: Produce 16mm color, b&w silent and
sound films. Sound, silent color slidefilms.
Facilities: Small studio; complete IGmm
camera and production equipment ; cover
Fjastern U.S. region. Unused selection stock
footage U.S. Naval Academy, Washington,
I). C, B.-iltimorc.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Nutrition (National Dairy
Council); Fuson ( Meyercord Co.); various
untitled films for Johns Hopkins University,
City of Baltimore, State of Maryland; untit-
led film in process for Library Institute of
America. TV AND Theatrical Films; Publix
/'(irking i Jos. Katz Co.).

New Jersey

STARK-FILMS

Howard Street. Baltimore 1,
LE 9-.3391

Date of Organization: 1920

o."?? N
Phone

Md.

FIORE FILMS

128 Mallory Avenue, Jersey City 4. N.J.
Phone: HEnderson 2-4474

Date of Organization : 1951

Branch: Room 1103, 332 West 52nd St.,
New York, N.Y. William Kohler, Exec-
utive in charge.

AI Fiore, Production
M. A. Fiore. Sr., E.recutive Director
Will Kohler, Photograptnj & Sound
Nicholas Rosse, Distribution

Services: 35 and 16mm educational and doc-
umentary, public service films, black and white
or color, for industry, television, public rela-
tions, religious and civic organizations. Sound
slidefilms; animation: television commercials.
Facilities: Complete 35 and 16mm filming
and editing equipment, 70' x 110' sound stage.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Slierl<ick McKanick's Crime
Lab (Standard Motors, Inc.); Tgpe Face
Selections { Lane & Young, Inc. ) ; Selling
Sterile Meats (Can Meat Corp.) ; The Life of
Your Floor (Custom Chemical Co.); Those
Solid Comforts ( Perma-Foam, Inc.). TV
Commercials: for Perform Hair Set (Rhodes
Pharmacal Co. ) ; Sardo ( Sardeau, Inc. ) ;
DeJur Electra Camera, DeJur Stenorette
I Friend-Reiss Advg. ) ; Art Cravons (Sargent
Co.).

ON FILM, INC.

33 Witherspoon Street, Princeton, N.J.
Phone: WAlnut 1-7800

Date of Organization: 1951

Branch Office: 315 East 55th Street, New
York, N. Y. Phone: PLaza 9-2330. Mal-
colm Scott, Hugo Seller.

Robert Bell, President

Willijim Riley, E.rec. Vice-President .

Frederick Johnston, Jr., Treasurer

John Thompson, Director of Sales

Alfred Califano, Production Coordinator

Carlo Arcamone, Supervising Editor

Yngvar Haslestad, Director of Distribution

Services: Creation, production and distribu-
tion of motion pictures, sound slidefilms and
TV commericals for industry, government,
agriculture and television. Public relations.

MIDDLE-ATLANTIC STATES:

ON FILM: CONTINUED

sales promotion, special puipose, merchandis-
ing, medical and training films. FACILITIES:
16mm and 35mm cameras, 5500 sq. ft. sound
stage, animation stand and camera, magnetic
recorders, art department, staff writers, direc-
tors, editors and artists.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Getting Down to Caxings
(American Rayon Institute): Tie-Tie Go
Round (Chicago Printed String Co.); The
Search at San Jose ( International P.usiness
Machines Corp.); The Rig Board (New York
Stock Exchange I ; This Is Philip Morris
(Philip Morris, Inc.); .Vo One Maestro (Fac-
tory Man.igement and Maintenance, McGraw-
Hill) ; To Plea.'^e a Woman (The Dow Chemical
Co.). TV Commercials: for General Electric
Co. (B.R.D.&O.); Aluminum Co. of America
( Fuller, Smith & Ross, Inc.) ; Pittsburgh Plate
Glass Co. (Ketchum, MacLeod & Grove, Inc.) ;
General Foods Corp., Johnson & Johnson
(Young & Rubicam, Inc.).

STAR INFORMATIONAL FILMS

240 West Front Street, Plainfield, N.J.
Phone; Plainfield 5-8343

Date of Organization; 1955

Arthur Krienke, Onmer

Services: Industrial, sales and scientific film.s
from script to screen. Facilities: 16mm
Mitchell and Cine Special cameras; stop mo-
tion, time-lapse equipment; special camera
stands; microscopic equipment; tape and
synchronous magnetic recorders: title and
special effects stands: cutting rooms, lighting
equipment, special effects shop.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Tranquilizers, A Sew Idea
in Animal Feeds, Dtinamic Careers Through
Agriculture, Montgomenj Feed Trials ( Chas.
Pfizer & Co., Inc.) ; Gymkahnna-58 (Continen-
tal Motors); Machine Design Anabjsis i Mai-
denfcu'm Brassiere Co.).

Pennsylvania
CLOSE AND PATENAUDE

1616 Pennsylvania Blvd., Philadelphia 3, Pa.
Phone: LOcust 8-4224

Date of Organization; 1956

E. Burt Close, Partner

Joseph A. Patenaude, Partner

Frank A. Wagner, Creative Director

David J. Flood, Director of Films

Louise d'A. Fortier, Traffic & Prod. Supvr.

Services; Production by cut-out art or flat
art technique of sound filmstrips, motion pic-
tures and filmed TV commercials. Facilities:
Photographic studio for production of film-
strips: facilities available for production of
motion pictures and T\' commercials.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictiires: Introduction to IXAmatic.
The Opportunity (Insurance Co. of North
America); Application for Employment (Air-
temp Div., Chrysler Corp.) ; You Hold the.
Keys, script (Scott Paper Co.). SLIDEFILMS:
Case of the Contest Clues (American Motors) ;
Budd Wheel Maintenance (Lewis & Oilman) ;

(LISTING CONTINUES ON FOLLOWING PAGE)

9TH .ANNUAL PRODUCTION REVIEW

117

MIDDLE-ATLANTIC STATES:

Metropolitan Philadelphia

CLOSE & PATENAUDE: CONT'D.

Member of the Family (Philadelphia Bulle-
tin) ; The Neio Product Story, Something is
About to Happen, You and tlie Challenge of
'59 (Airtemp Div., Chrysler Corp.) ; The Gen-
eral Finda a Home, We Want to Know, De-
cision to Buy, and 3 others (E. I. dii Pont de
Nemours & Co., Inc.) ; Opportunity Time
(Hamilton Watch Co.) ; INAmatic, The Beloit
Survey, Advertising & Sales Potential (Insur-
ance Co. of North America) and others for
various clients. TV Commkrcials: for Hors-
man Dolls, Amsco Shirley Temple TV Theater
(Lavenson Bureau of Advg. ) .

De FRENES COMPANY

1900 Buttonwood Street. Philadelphia 30,
Pennsylvania

Phone: RIttenhou.se 6-1686

Date of Organization : 1916

Joseph De Frenes, President, Treasurer
Michael Levanios, .Jr., Vice-Pres., Prod.
Richard De Frenes, Secretary, Cameraman
Leon S. Rhodes, Writer-Director, Animation
Director

Stephen A. Ciechon, Writer-Director,
Fditorial Chief

Robert R. Smith, Director-Cameraman
Paul A. Litecky, Cliief Sound Engineer
Henry D. McKee, Artist
Charles Williams, Artist
Joseph X. Lei re r, Cameraman
Frank D. Pugliese, Cameraman
James W. Fabio, Cameraman
Russell K. Spear, Office Manager

Servicks: Complete motion picture and slide-
film production from script to finished film.
Specialists in the production of motivation,
TV and training films for business, associa-
tions and government agencies. 25 full time
staff employees. Facilities: 2 completely
equipped sound .stages and complete location
equipment for 16mm and ;55mm color or B&W
production; art and animation department
with .3 animation stands; special effects de-
partment; five ;3.5mm magnetic or optical RCA
sound channels; lighting equipment available
for rental; music library; film storage vault:
carpenter shop.

RECENT PRODUCTIONS AND SPONSORS

Motion 1'ictukes: The Next Giant Step iMin-
neapolis-Honeyvvell ) ; Cummings City (U. S.
Army); C-130 Interim Aerial Deliveri/ Sys-
tem (U. S. Air Force); Officer Candidate
School, Naval Gun Ammunition, Preparation
of Boilers for Inactivation (U. S. Navy) ; Sur-
gical Repair of Aortic Insufficiency (Bailey
Thoracic Clinic) ; The Christian Answer - 195S
(Summer Evangelistic Committee); Compu-
ter, Space. Ballistic Mi.s.nle. Program films
(Burroughs Corp., General Electric Co., Radio
Corp. of America). TV Commercials: for
Food Fair, General Electric, Big Brothers,
Margo Wine, Atlantic Refining Co.

Pittsburgh, Pennsylvania

Colmes-Werrenrath Productions, Inc.

Penn Sheraton Hotel, Pittsburgh, Pa.
Phone: GRant 1-3696

George Heid, Manager

( See complete listing under Chicago area)

MODE-ART PICTURES, INC.

1022 Forbes Street, Pittsburgh 19, Pa.
Phone; EXpress 1-1846

Date of Organization: 1938

James L. Baker, President

Robert L. Stone, Executive V ice-President

August A. Borgen, Vice-Pres., Recording

H. John Kemerer, Vice-President

Florence E. Baker, Secretary & Treasurer

Louis Sisk, Editorial

Services: 16mm and 35mm educational, pub-
lic relations, sales promotion and TV produc-
tion. Facilities: Complete 16mm and 35mm
editorial (1, 2 or 6 head Moviolas), camera,
lighting and mobile equipment, including 1800
amp generators. Recording facilities include
synchronous I4" and ;^5mm magnetic to 16mm
and 35mm optical.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: ragiaut of Steel 1 Bethle-
hem Steel Co., Inc.) ; Power & Promise, A
System That's Sure - Thermalastic (Westing-
house Electric Corp.); New Horizons in Tool
Steel (Allegheny Ludlum Steel Corp.).

WARREN R. SMITH, INC.

210 Semple Street, Pittsburgh 13, Pa.
Phone: MUseum 3-6300

•5f

Wilding Picture Productions, Inc.

3 Gateway Center, Pittsburgh. Pa.
Phone: GRant 1-6240

Karl Kuechenmeister. District Manager

( See complete listing under Chicago area )

Other Pennsylvania Cities

NORTH AMERICAN FILM CORPORATION

106 E. 10th Street, Erie, Pa.
Phone: 2-6493

NEIL HARVEY PRODUCTIONS

Suite 1118-20-22 Broad Locust Building
Philadelphia 2, Pennsylvania

Phone: KIngsley 6-0123

Real Facts for Sponsors

— evidence of suppliers' ^ood faith
•k The detailed listings given specializing
producers of business motion pictures and
slidefilms furnish the buyer of sight sound
media with solid evidence regarding any
prospective supplier. Listing data requests
emphasized the need for both film and
sponsor references and it is this area of
each listing which indicates the recent ex-
perience of each company in these pages.

The growing volume of TV commercial
production is noted in listings of the com-
panies which provide this service and in
a special additional source list included in
this year's Protluclion Review issue. |^"

MICHENER & O'CONNOR STUDIOS

1007 North Front St., Harrisburg, Pa.
Phone: CEdar 4-5988

Date of Organization: 1953

Branch Office: Lemoyne Theater Building
Lemoyne, Pa. Phone: (Harrisburg
CEdar 4-5988. Henry L. Miller, Director
Edward C. Michener, President
Walter G. O'Connor, Vice-President
Henry L. Miller, Production Supervisor

Services : Motion pictures, slidefilms, TV com-
mercials. Facilities: Studio space 3:300 sq
ft. including sound stage, post-recording, pro-,
.jection, sound recording and mixing rooms;
editing facilities; animation stand; complete
basic filming equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Give Us This Day (United
Fund); More Milk for Danny (New Holland
Machine Co.). Slidefilms: Eternal Vigi-.
lance (Capital Bakeries). Filmed TV Pro-I
GRA.Ms; for Republican State Committee, .series'
of 30. TV Commercials; for Pennsylvania
Medical Society, Pennsylvania Bankers Assoc.,'
Dauphin Deposit Trust Co.

STUDIO SIXTEEN

27 Hawthorne Road. Wyomissing Hills.

Reading, Pa.
(Mailing address; Bo,\ 1161, Reading, Pa.)
Phone: ORchard 8-7950

Virginia

TANTAMOUNT PICTURES, INC.

108 N. Jeffer.son St., Richmond. Virginia
Phone: Milton 8-5841

TV & MOTION PICTURE PRODUCTIONS,
INC.

117 East Main St., Richmond. \'irginia
Phone; Milton 3-4444

Date of Organization : 1955

John C. Wood, President

Robert E. Kennedy, Vice-President

Services: Industrial, public relations, stock- *
holder relations films; TV commercials; TV i
slide commercials; TV newsclips. Facili- i
TIES: Complete 16mm b&w laboratory equip- ■
ment, editing, studio, lights and complete .
sound system.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: More Power for All (Vir- '
ginia Electric and Power Co.) ; Highlights of I
1957. Highlights of 19.'>S (Reynolds Metals '
Co.) ; New Bun Packer (Union Machinery Co., '
AMF); Make Way for Progress (Virginia ■
State Dept. of Highways) ; Personnel Train-
ing Film (Thalhimers Dept. Store); Cuban ■
Tour (A. H. Robins Co.); Sales Film (Con-
crete Structures, Inc.); Newsreels; for i
NBC-TV, Reynolds Metals Co., Robertshaw-
Fulton Controls Co., Virginia State Dept. of
Highways, Virginia Electric and Power Co.
TV Commercials; for Reynolds Metals Co. ■
(Clinton E. Frank, Inc. 1 ; Southern Biscuit Co.,
Sam McDaniel & Son, Central Richmond As-
soc. (Cargill, Wilson & Acree, Inc.) ; Southern
Lightweight Aggregate Corp. (Cabell Eanes,
Inc.) ; Southern States Co-operative (Direct) ;
Richmond .Area Community Chest (Direct).

118

BUSINESS SCREEN MAGAZINE

Floridc

RAINBOW PICTURES, INC.

ITvlO LovaiUi' Avf.. (dral t;abU's 1(1. Florida
I'hone: MOhawk 5-:?524
I Date of Oi-Kiiiiization: 1918

Walter Resce, Pn'f:idciit
Kiitli B. Resce, Sccretanj-Trea^nrer
I Oscar Barber, Production Chief
I Services: Complete 3.5mm and 16mm produc-
' tions of theatrical, television, industrial and
I educational films. Script writinj? and editing.
' Complete ;i.5mm and 16mm color or bla^k &
white animation services. FACILITIES: 70' x
110' air conditioned soundproof stage, 28' ceil-
ing. .■!.5mm BNC Mitchell. .S.Dmm N. C. Mit-
chell, H5mm .Arrifle.x, 16mm Mitchell. 16mm
Bell & Howell Filmos, .S.amm RCA magnetic
sound: Uinini Recvesound: :^.5mm Moviolas
with double picture head and double sound
head both optical and magnetic. Same Movi-
ola in 16mm. Oxberry animation stand. Ox-
berry animation camera. Large screening
room for 35mm and 16mm films.

RECENT PRODUCTIONS AND SPONSORS

Motion PU'TlRt;.<: Riiial /)<■<;■ iTallv Knil)ry I :
Ea>'t('ni Airlines (Fletcher D. Richards i :
Reiinolds Aliiminton (Clinton E. Frank Advg.
Agcy. I ; Xassaii Development Board (Nassau
Development Board): Moment of Fate (Ga-
briel Heatterl : Royal Castle (Royal Castle):
195H Florida Derbi/ (Gulf stream Racetrack) :
Harbor Defense (U. S. Navy).

Van Praag Productions, Inc.

.3143 Ponce de Leon Blvd.. Coral Cables.

Miami, Florida
Phone: Highland 4-3191: TVVX MM-494

Maurice Van Praag, General Manager

(See complete listing under New York City)

Miami, Florida Area
Academy-McLarty Productions, Inc.

1970 S. E. 61st Court. Miami. Fla.
Phone: MOhawk 6-047.5

William D. .Tones, Executive in Cliarge,
Production Manager

(See complete listing under New York State)

Acorn Films of New England

407 Lincoln Road. Miami. Florida
Phone: -JEfferson 8-73.38-9

George Contouris, in cliarge of Production

(See complete listing under Boston, Mass.)

Producers Film Studios
(Jack Lleb Productions)

10.301 E. Bay Harbiu- Drive. Miami Beach

54, Florida
Phone: UNion 6-.3009

(See complete listing under Chicago area)

Vvthis symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
pears in other pages of this 9th Annual Re-
view.

WURTELE FILM PRODUCTIONS

2302 Diversified Way, Orlando, Florida
Mailing Address: P. 0. Box .504
Phone- GArden 2-9755
Date of Organization: 1938
Harold S. Wurtele, Owner. Executive Prod.
Elizabeth G. Wurtele, Production Assistant
M. A. McDaniels, Jr., Production Assistant
Wynk Boulware, Art Department

Services: Producers of 16mm sound motion
pictures — black and white and color — Com-
mercial, educational, industrial, institutional,
promotional and television. Facilities: Sound
stage, screening room, editing room, camera
truck. Equipment: Auricon-Pro sound cam-
era; Maurer professional camera; Cine Kodak
Special cameras; Filmo-70 cameras; Maurer
16mm optical recording system; magnetic film
and tape recorders; location lighting equip-
ment, etc.

RECENT PRODUCTIONS AND SPONSORS

McrrioN Pictures: Black Hills I'assion Phuj
(Black Hills Pa.ssion Play of America) ; Mov-
able Partitions (The Celotex Corp.) ; Lift Slab
Construction, Slip Form Construction (United
Brotherhood of Carpenters and Joiners of
America) ; Tangerine Bowl Game (Mississippi
Southern College).

DRAMATIC PRESENTATIONS, INC.

I t'nrnierly Floi'ida P^ilm Studios i

1938 Laurel Street, Sarasota, Florida
Phone: RI 7-2141

Date of Organization : 1953

Duncan J. Morgan, President

W. P. Carey, Vice-Pres., Sales Mgr.

H. E. Swain, Vice-Pres. in ehg. Prod.

Services: 16mm motion pictures, 35mm slide
and slidefllm production. Facilities: Photo-
graphic and recording studio facilities.

RECENT PRODUCTIONS AND SPONSORS

MoTio.N' Pictures: /'"/■/ Cliarbittr (The Macklo
Co.) : La Flor de Tampa (Cigar Mfrs. Assoc,
of Tama ) ; Wafer Ski Fun ( Mercury Motors) ;
Gulf stream Captain ( Florida Development
Commission). Slidefilms: Untitled films for
United Fund of Tampa. United Fund of St.
Petersburg. St. Petersburg Times.

tjeorgia

CARTER AND GALANTIN OF GEORGIA, INC.

752 Spring Street, N. W., Atlanta 8, Georgia

Phone: TRinity 5-7144

Date of Incorporation: July, 1958

Bi-anch Offices: Atlanta Film Laboratories
Co., 63 Fourth St., N. W., Atlanta 8, Ga.
Phone: TRinity .5-0305, Dana C. Rogers.
Laboratory Manager (AFL wholly-owned
subsidiary). Carter and Galantin of Illi-
nois, Inc., 710 West Jackson Blvd., Chicago
6, III. Phone: ANdover .3-6546, Lee S.
Adams, Sales Representative. Carter and
Galantin of New York, Inc., 55 West 13th
St., New York 11, N. Y. Phone: CHelsea
3-3377, Ed Bolduc, Sales Representative.

C. G. Francke, President & Treasurer
Henry E. Carter, Vice-Pres., & Secretary
Durwood P. Walters, Production Manager
Robert Rockwell, Sales Manager
Dana C. Rogers, Laboratory Manager

CARTER & GALANTIN: CONT'D.

Services: Cieatioii and production of 16mm
and 35mm motion pictures slidefilms, slides,
theatre trailers and TV commercials; b&w and
color, for industry, government and educa-
tional institutions. Sales and training aids,
demonstrators, displays, promotional ideas and
programs. Equipment sales and rentals. Fa-
cilities: Air-conditioned building with over
14,000 sq. ft. floor space; 3 sound stages with
dressing rooms; animation department. West-
ern Electric sound system; editorial, lighting,
titling and mobile unit equipment; 16mm and
35mm high-speed Jet Spray processing: KJmm
and :'.5mm b&w and color printing.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Football Highlights of 19.'>8
(Georgia Tech) ; Mr. Pentecost Speaks (Col-
gate-I*almolive) ; Juvenile Amputees can be
Habilitated (Emory University). Slidefilms:
.Vo Noise is Good Noise (Acousti-Celotex) ;
Business Builders (Texaco). TV Commer-
cials: for S.S.S. Tonic (Marschalk and Pratt
Agcy.).

INTERNATIONAL SOUND FILMS, INC.

26 E. Andrews Dr., N.E. Atlanta 5, Georgia
Phone: CEdar 7-0844

Date of Incorporation: August, 1952

George M. Kirkland, President, Treasurer
Evelyn E. Kirkland, Vice-President
Hubert A. Janicek, Secretary
Don Nixon, Research & Script Dept.
W. Brockford Gordon, Camera Director
Robert L. White, Sound Engineer
Neale G. Traugh, Supervising Editor
George Enloe, Composer & Musical Director
Myrtice Schuman, OfUce Manager

Services: Production of 16mm color, b&w
motion pictures: industrial, geogi-aphic, sales
training, educational, documentary and TV
films. Scripts from idea, complete research,
studio or location work. Recording and dub-
bing for H", 16mm or 35mm. TV commercials
short subjects, still photographs, slidefilms.
Facilities: Film production studios and
equipment, field and studio camera crews,
sound studio technicians, sound studio and
air conditioned stage, music library, editing
rooms, screening and conference rooms, car-
penter shop, location vehicles and portable
lighting equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Gold Mine on Main Street
(Conway Publications) ; Tomorrow's Homes
(The Meadow Corp.) ; Receiving Tube Story-
Anni.<!tou : Receiving Tube-Storii-Oxrensboro
(General Electric Co.) ; -Just for the Fun of It
(U. S. Corps of Engineers) ; Producing Amer-
ica's Buried Treasure (The Georgia Marble
Co.); Power for Peanuts (Lilliston Implement
Co.) ; Paper's Magic Carpet (F. C. Huyck &
Co.). Filmed TV Programs: Progress in Ala-
bama (Gubernatorial Report, Alabama) :
Ticky Talky Learns to Read, series (The Hin-
man School, Atlanta). TV Commercials: for
Jett Dog Foods, Charles Woflford.

(GEORGIA LISTINGS CONTINUE NEXT PAGE)

9TH ANNUAL P R O D f C T I () X REVIEW

11!)

SOUTHEASTERN STATES:

Atlanta, Georgia

Jamieson Film Company

936 West Peachtree Street, N.W.
Atlanta 9, Georgia

Phone: TRinity 4-G625

Chester D. Gleason, Manager

(See complete listing under Dallas, Texas)

FRANK WILLARD PRODUCTIONS

3223-B Cain's Hill Place, N.W., Atlanta 5.

Georgia
Phone: CEdar 7-2282

Date of Organization: 1952

Frank Willard, Owner

Charlie R. Cannon, Production Manager

W. Brockfoi'd Gordon, Cameraman

Lamar Tutwiler, Editor

Sam Cravitz, Sound Engineer

Skrvices: Production of motion pictures only.
35mm and 16mm, for business training, public
relations and information, safety, education,
theatrical, television commercials, etc. Fa-
cilities: Sound stage completely equipped with
lights, boom microphone, dolly, sound control
room, acoustic treated. Sound recording for
studio or location work, 16mm edge track mag-
netic; three channel dubbers interlocked by
ael.syn motors to projector for custom mixing
and trial screening; 11 channel sound mixing
console, V4" Ampex tape recorder and turn-
tables; 2 separate music libraries on disc and
tape for highest quality scores. 16mm and
35mm cameras, sound and silent, with under-
water blimp for 16mm camera. 16mm and
35mm editing rooms; screening room for in-
terlocks or composites.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Dial the Miles i American
Telephone & Telegi-aph Co. i ; .4 Longer Sliad-
O'W (Southern Regional Education Board);
Trouble on Pole r,-,. Direct Di.stanee Dialinq.
theatrical trailer (Southern Bell Telephone
Co.). Sound SunEFiLM Track: Sellzapoppin'
(Southern Bell Telephone Co.).

Telepix Corporation

Whitson, Murray & Associates
35th & Abercorn, Savannah, Georgia
(See complete listing under Los Angeles area i

Kentucky

KENT LANE FILMS, INC.

1253 So. Third St., Louisville .'i, Kentucky
Phone; MElro.se 6-3911

Date of Organization: 1947
Kent Lane, President & Producer
Dorothy Ellenberg, Production Manager
Tom Mulvey, Assistant Producer
Hugh K. Miller, Director, Still Pliotograp/ni
KricWehder, Jr., Art Director
Services: Merchandising, sales promotion,
public relations and training films. Television
commercials, slidefilms, still illustrations, edi-

KENT LANE FILMS: CONT'D.

torial service and story boards. Facilities:
Sound stage, recording studio, art and anima-
tion department, editing rooms, interlock mag-
netic film recording and playback, 35mm and
16mm cameras, dolly, all necessary equipment
for studio or location film production.

RECENT PRODUCTIONS AND SPONSORS

Motion I'ictures: That Word Progress. Life
on the Range, What's Cooking (General Elec-
tric Co.); Rope Afloat (Puritan Cordage
Mills); Case Packing ( W. F. Barnes Co.);
Controlled Shipping. The Wrapper (American
Management Assoc.) ; Birth of a Line (Thom-
as Industries). Slidefilms; Light Weight
Piping. Protection Plus (Tube Turns Div..
Chemetron Corp.).

VOGUE FILM PRODUCTIONS, INC.

Bowman Field, Louisville, Kentucky
Phone; GLendale 4-3689

Date of Organization: 1950

Hal Vinson, President

James Kincheloe, Sales Manager

George Weinmann, in chg. of Production

Services: Motion pictures, slide presentations,
slidefilms, TV commercials. Facilities: Kimni
production equipment, including sound studio;
complete location equipment in a mobile unit.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Aluminum Wrhling I Reyn-
olds Metals Co.). Slidefilms: TIi inline as
Architecture. Th inline for '59 (General Elec-
tric Co.). Slidefilm : Aluminum Packaging
Promotion (Reynolds Metals Co. i. Wide-
screen Slidefilms: Product Promotion (Gen-
eral Electric Co.). TV Commf:rcials: for
French Lick Sheraton Hotel; Community
Chest; Riceland Rice (M. R. Kopmeyer Co.);
Political Candidates (The Mulligan Co.).

Louisiana

COMMERCE PICTURES CORPORATION

525 Poydras Street, New Orleans, La.
Phone: MA 5026

Date of Incorporation: 1941

Robert Wiegand, President

Services; Motion picture production for the-
atre, industry, education and television. Fa-
cilities: 35mm and 16mm studios; laborator-
ies; film vaults; art and title department: the-
atre distribution.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Cake Decor (Azelea Bak-
ery) ; Bank and Bahi/ Sit, Whatever You Drive
(First National Bank of Shreveport) ; Auto-
crat Chef (Consolidated Companies, Inc.);
Coolvue (Superior Fan Co.).

PAN-AMERICAN FILMS

735 Poydras Street, New Orleans, La.
Phones: .lA 2-5364, JA 5-4895

Date of Oi-gaiiization : .August. 1950

Frank Richard, Partner

■lohn M. LeBlanc, Partner

Jos. A. LeBaron, Chief Film fJdifor

Walter Rivet, Chief Cameraman

\\')i). Delgado, Laboraforg Supt.

J. K. Lawton, Recording Engineer

PAN-AMERICAN: CONT'D.

Services: Complete 16mm laboratory, b&
processing, reversal, negative and positiv
printing; color duplication; editing and soun
recording. 16mm film production, color c
b&w for documentary, educational, industri;
and special event films. Facilities: Editin
rooms; Mole-Richardson lighting; Arri K
1200 Auricon, Bell & Howell and special can-
era. Maurer 16mm film recorder; Magnasyn
16mm and H'omm magnetic film recorders
recording studio; Bell & Howell 16mm print
ing equipment.

RECENT PRODUCTIONS AND SPONSOR

Motion Pictures: Co.s^a Rica. Chile i Ameri
can Power & Lumber Co.) ; Sugar Bowl ( Nev
Orleans Mid-Winter Sports ) ; Radical Vagina
Operation (Louisiana State Medical School)
Life Worth Living (St. Augustine Seminary i

Tennessee i

CONTINENTAL FILM
PRODUCTIONS CORPORATION

539 Vine Street, Chattaiidoga. Tennessee
Phone: AMherst 7-4302

Date of Incorporation ; 1953

James E. Webster, Pres. cfc E.vec. Producer

Gene A. Carr, Vice-Pres. & Exec. Director'.

H. L. Thatcher, Treasurer

Thomas Crutchfield, Secretary

Harold M. Walker, Dir. Art & Animation .

Royal L. Coyle, Dir. of Photography

Services: 16mm and 35mm color and black'
and white, live and animated motion pictures;
sound slidefilms: industrial sales, sales and'
personnel training, documentary, public rela-:
tions, medical, educational, and TV films. I
Producers also of FilmoRama productions!
(16mm verson of Cinemascope), color stills'
for display, and Stereo presentations. Facili- ■
ties: Production facilities, including 16mm
and 35mm cameras, 8,000 sq. ft. sound stage '
and recording rooms, mobile location unit,
synchronous recorders, single system cameras,
FilmoRama lenses, over 125,000 watts of light-
ing equipment, and complete art and animation
department with Oxberry animation stand and !
16mm and 35mm camera. Permanent crea-
tive staff — writers, directors, cameramen, ,
editors, artists, sound engineers and musical '
directoi-.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Production of Uranium
Feed Materials ( Atomic Energy Commission) ;
Report on the Nike Hercules Sustainer Engine, :
Safe Handling Is Your Life Line (Thiokol
Chemical Corp.). Slidefilms: Looking Ahead
to Greater Earnings (Provident Life and Ac- !
cident Insurance Co.); Citation Line for '59
(Temco, Inc.).

•H-

SAM ORLEANS PRODUCTIONS

211 W. Cumberland .A\e.. Krinwille 15.

Tennessee
Phones : 3-8098 and 7-6742

Branch Otiice: 550 Fifth Avenue, New York,
New York. Phone; ENright 9-2002. Edi-
torial Department: Pathe Building, 105
East 106th Street, New York, New York.

Date of Incorporation : 1946

LISTING CONTINUES ON PAGE I22|

120

BUSINESS SCREEN .MAGAZINE

Single frame fmni a K()B-TV new?reel on Dii Pmit 930 Film shows Albuquerque fire department training drill.

'For good news-shots any time plus the best TV reproduction,

we use only Du Pont filnn

> I

states Bill Tucker, Photo-News Director and Chief
Photographer, KOB-TV, Albuquerque, New Mexico

■"Providing film coverage of news events as they
happen means that on a given clay we must be pre-
pared to shoot assignments ranging from a parade to
a midnight airplane crash," says Mr. Tucker. "In
spite of these varied conditions, our exclusive use of
DuPont Type 930A and 931 A Motion Picture Film
assures us of consistent, sharp results."

Mr. Tucker tells us that he s found in seven years

of TV filming that DuPont fdni stands up under rapid
development. In filming local news. KOB-TV has often
shown newsreels on the air only twenty minutes after
shooting. He adds: "Even more important is our need
for a restrictive gray scale and sharp, blue-black
images which reproduce better on TV'. In this respect,
DuPont gives us just what we want."

There's a DuPont film for your need! For more
information, write to Du Pont. 2432-A Nemours Build-
ing, V^'ilmington 98. Delaware. In Canada: DuPont
of Canada Limited, Toronto.

Better Things for Better Living . . . through Chemistry

9 T H A N N U .'\ L PRODUCTION R E \' I E W

121

SOUTHEASTERN STATES:

SAM ORLEANS: CONTINUED

Sam P. Orleans, Executive Produce]-
Lawrence MoIIot, Associate Producer

Services: Public relations, training, surgical
and medical films; television films; slidefilms,
documentary films. Producer of TV series:
Rural America Review. Facilities: Studios,
production equipment; cutting rooms (New
York and Knoxville); portable synchronous
tape recorder. Projection and recording room.
Transportation equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Arnuj Missiles and You
(Red Stone Arsenal) ; Full Speed Ahead, Doc-
umentary Progress Report Series on the N. S.
Savannah ( Maritime Administration and U.S.
Atomic Energy Commission I ; Higli Enerqy
Radiation For Mankind ( High Voltage Corp.) ;
Antibiotics, in production (U. S. Information
Agency).

i*-^ C2iM^^ C3

EAST CENTRAL

FOTOVOX, INC.

1447 Union Avenue, Memphis 4, Tenn.
Phone: BRoadway 5-3192

Date of Organization: 1951

Date of Incorporation: 1955

Elston Leonard, Jr., President

Peter Harkins, Vice-President

F. M. Leonard, Secretary. Treasurer

Services: Research; script; production of
motion pictures, slidefilms; .special presenta-
tions for business, industry. Television com-
mercials and series productions. Studio or
location. Animation, live-action, documentary.
Facilities: Drive-in sound stage 50 x 75.
second stage 18 x 30; theater with projection
room equipped for interlock screening; stand-
ing sets and scene dock; prop room; construc-
tion shop; talent file; art and animation de-
partment; 4 editing rooms. Moviola equipped;
5 magnetic channels and mixer, Stancil-Hoff-
man recorder and dummies; portable sync
recorder; limiter amplifier, equalizers; .sound
effects library and 4 music libraries; Mitchell,
Auricon and Cine Special camera equipment;
multicam remote control; hydraulic Crab
dolly; Telefunken and EV microphones; Mole-
Richardson mike boom and perambulator;
M-R and McAlister lighting equipment; grip
equipment and sun reflectors; small back-
ground projection screen; still equipment
35mm, 2',4 x 21,4, 4x5 and 8x10.

RECENT PRODUCTIONS AND SPONSORS

Motion I'ictiires: ( including sound slidefilms
and flannell)oards ) Krainwashinfi — Commun-
ism's Invisihlr Weapon; Camera Inside Nor-
way; Camera hiside Germany; Camera Inside
I tall/; A Citizen's Political Responsibilitv
TV Commercials: for Olin-Mathie.son Chem'i-
cal Corp.; Flagg Bros. Shoes (Savage, Stan-
ford, Hamilton & Kerr) ; Nat Ruring Packing
Co.; Stewart Food Products (Ro.sengarten &
Steinke) ; Southland Ga.soline; Valley Mills
Feeds, Mississippi Power & Light Co. (God-
win Agency); Nifty Paper Products ( Keegan
Advertising Agency); Bryan Bros. Packing
Co. (Buntin Agency) ; Act-on, Berjon Pharm-
aceuticals (Brick Muller & Associates).

/i this symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
pears in other pages of this 9th Annual Re-
view.

Indi

ana

FRINK FILM STUDIO

1414 Thornton Street, Elkhart. Indiana
Phone: 3-0503

Date of Organization: 1950

Maurice Frink, Jr., Owner

Services: Sound motion pictures and film-
strips, color and b&w; TV commercials. Fa-
cilities: Sound stage, animation, l(jmm cam-
eras; double-system magnetic sound record-
ing; magnetic film and tape; dubbing, mixing,
editing; script writing.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Electric Furnac, Dust &
Fume Control, Steel Shot, Technical Services
( Wheelabrator Corp. ) ; A Good Year for
Wheat (Christian Rural Overseas Program I ;
Your Finest Hour (United Fund of Elkhart
County). Slidefilms: Men and Machines
Work Together (Kalamazoo Public Schools and
Joint Council for Economic Education i.
Slidefilms & Visual-Cast Slides: for Ben-
dix Products. TV Slide Series: for Kirsch
Co. TV Commercials: for Power-Glo, Arch-
way Cookies. Shurfine Foods.

Allen, Gordon, Schroeppel and Redlich, Inc.

1835 South Calhoun, Fort Wayne, Indiana

Robert G. Cecka, Vice-President
Stanley A. Morrow, Vice-President

(See complete listing under Chicago area)

GALBREATH PICTURES, INC.

2905 P^airfield Avenue, Fort Wayne, Indiana
Phone: Harrison 4147

Date of Organization : 1942

Branch: 141 West Jackson Blvd., Chicago 4.
Phone: HArrison 7-7447. Clyde L. Krebs,
Jr. Manager

Richard E. Galbreath, President

E. W. Gaughan, E.xecutive Vice-President

Clyde L. Krebs, Jr., Vice-President

John D. Shoaff, Secretary-Treasurer

Paul W. Guy, Comptroller

Guy Fitzsimmons, Production Manager

Claude Cole, Photographic Director

Allen C. Moore, Mgr.. Recording Dept.

Wallace Swander, Set. Carpenter Dept.

Services: Public relations, sales, industrial
and training motion pictures; sound slide-
films; still illustrations; custom and package
television programs and commercials, anima-
tions. Facilities: Mitchell cameras (35 and
16mm) and 200,000 watt lighting equipment,
synchronous sound and RCA re-recording
equipment; sound stages; laboratory; print-
ing; editing and projection rooms; music li-
brary; carpenter shop; permanent creative
staff; animation camera and stand; location
euipment caravan, iiuhidiiig .">0,000 watt Diesel
generator.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Pure Water and Public
Health (Cast Iron Pipe Re.search Assoc);
Steel Strapping Plus ( U. S. Steel Corp.):

L-1550 Transmission (LaTourneau-Westing-
house Corp.); R-1.55Q Transmission (Fuller
Transmission Corp. i. Slidefilms; Eyes on
New Business ( Financial Public Relations
Assoc).

CLARENCE H. GUTERMUTH
(Screen Art Pictures)

4407 Drury Lane. Fort Wayne 6, Indiana
Phone : HArrison 8032

Date of Organization : 1920

Clarence H. Gutermuth, Producer

Helen Gutermuth, Assistant, Office, Scripts

Services: Industrial motion pictures; TV
commercials, slidefilms; 16mm and 35mm;
theatre advertising trailers. Facilities: Com-
plete production equipment: 16mm and 35mm
cameras; tape recorders, magnetic; all types
lighting equipment, Color-Tran, etc.

RECENT PRODUCTIONS AND SPONSORS (

Motion Pictures; First with the Finest (Ar- 1
ketex Ceramic Corp.); Fruehauf Trailers
(Fruehauf Co.); Lincoln Museum (Lincoln
National Life Insurance Co.) ; Fort Wayne
1916 Centennial, revised (Fort Wa.vne His-
torical Society) ; Rare Books (Heckman Bind-
ery). Slidefilms: First with the Finest \
( Arketex Cei-amic Corp.).

Michigan ]

Metropolitan Detroit Area

FLOREZ INCORPORATED \

815 Bates Street, Detroit 26, Michigan '

Phone: WOodward 2-4920 j

Sound Studio: 25305 John R Road. Madison '
Heights, Michigan. i

Date of Organization: 1931 I

Genaro A. Florez, President, Chairman of \

the Board ,

Paul A. Kelcourse, E.rec. Vice-President.

General Manager
Hans A. Erne, Secretary & Treasurer
J. Raymond Cooper, Vice-Pres., Prod. Mgr.
John H. Kleene, Vice-Pi-es.. Creative Dir.
Clark E. Pardee, Jr., Coordinator, Client

Sorices
Herbert E. Ihrig, Staff Consultant.

Manpower Development
Charles Hooker, Staff Consultant,

Manpo wer Developm ent
Ernest D. Nathan, Staff Consultant.

Program Planning
Clark E. Broderick, Ray M. Belding, John

N. Kirkwood, A. C. Priehs, Wayne von-

Allmen, Account Executives

Services: Complete sales training organiza-
tion, staffed to analyze training, manpower
development problems; consultation, planning
service, creating, producing programs to fit
needs. Plan, write, visualize and produce meet-
ings, conferences; specialized staff guidance
for conference leadership, presentation tech-
niques. Create and produce presentations from
desktop visuals to national conventions using
live talent, closed-circuit TV, motion pictures,
sound slidefilms, Cellomatic projection, man-
uals, printed materials. Plan and produce Video-
graph (flannelboard ) presentations, Vu-Graph
(overhead projection); Cellomatic front, rear-
projection programs; ti'ained projectionists.
Stock and supjily \'ideii-graph e<|uipnient, ;ic-

122

BUSINESS SCREEN .M A C A Z I N E

METROPOLITAN DETROIT:

FLOREZ, INC.: CONT'D.

cessories. F mii.i ni:s : Six-st(ir\ main liuililiiiK,
equipped and staffed for: research, planninsi,
writing, editing, all media: layout, art, illus-
tnition, technical rendering: motion picture
photography, IGmm or ;i5mm, sound or silent
!)lack-and-\vhite or color; still photography,
glamour shots, selling scenes, technical illus-
trations, exploded views; photographic labora-
tories, developing, printing, enlarging, copy-
ing, color duping and processing. I'rcparajion
and production of transparencies and special
etfects for Cellomatic and overhead projection:
Ozalid reproduction, slidetilm animation: ar-
rangements for typesetting, letterpress print-
ing, offset lithography, silk screening, gra-
vure; film titles. Madison Heights sound
studio, 4000 sii. ft. completely equipped. Mit-
chell camera equipment. Reeves magnetic
sync sound.

RECENT PRODUCTIONS AND SPONSORS

.Motion Tu'TIKKs; Tin Tench nf T<i»i<iiniw
(Westinghousei : Tlii.'< Slinll R<- the Finest.
The Stijliiin (if the Stars (American Motors) :
The Rapid Charcje System (Sinclair). Slide-
KILMS: What Is A Modern Cooliny System
(Dow Chemical); Mr. Demo Points the Way,
The Unsuspected Prospect (Cadillac).

HAIG & PATTERSON, INC.

1.5 Kast Bethune .Ave., Detroit 2, Michigan
Phone: TRinity 3-0283

Date of Organization: 1937

.J. T. Patterson, Chairman of the Board
Earl E. Seielstad, President
C. W. Hinz, Vice-President, Secretary
.J. M. Saunders, Vice-President. Editorial
Don R. Hagedon, Production Manager

Services: Industrial sound slidefilms, motion
pictures, meeting guides, instruction manuals
and lecture charts. FACILITIES: Complete film
studio, permanently staffed w'ith writers, art-
ists, photographers and technicians.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: From Sea Sands to Better
Welding ( Hobart Brothers Co.); The Third
Degree i M-E-L Div., Ford Motor Co.); Cut
with Confidence ( R. K. LeBlond Machine Tool
Co.); Steps of Quality Control (Standard
Register Company). Sound Slidefilms: Your
Package Is Your Salesman (Reynolds Metals
Co.); A Time of Decision, Customers for
Keeps (M-E-L Div., Ford Motor Co.); A
Time of Decision (Ford Div., Ford Motor
Co.) ; This Is MoPar (Chrysler Training Cen-
ter, Chrysler Corp.) ; Three Questions of Pol-
icy (Chrysler Div., Chrysler Corp.); Fran-
ehise Presentation (General Electric Co.);
Modernizing Magic ( Perma-Stone Co.) ; Round
Table Series (Cadillac Motor Car Div.. Gen-
eral Motors Corp. ) .

See Advertising Pages for Helpful Data

■>r Producers whose advertisements appear on
other pages of this Annual Review Issue carry
this special designation (*) over listing text.
Refer to the convenient "Index to Advertisers"
on the last page of this issue for page number.
The "Blue Chips" of film production advertise
regularly in the pages of BUSINESS Screen.

•5^

THE JAM HANDY ORGANIZATION, INC.

2S21 Kast G)-and i;l\d.. Helinil 11. .Michigan
Phone: TRinity 5-2150

Date of Organization: 1917

Jamison Handy, President

Oliver Horn, bLvecutive Vice-President

Russell R. Robins. Sr. Vice-President. Mar-

ket Development and Merchandising

Services
Everett F. Schafer, Sr. Vice-President,

Planning and Programming Services
George P.. Finch, Vice-Pres., Sales Devel.
.John A. Campbell. V. P., Govt. Contracts
William G. Luther, Vice-President, Contact
Avery W. Kinney, Secretary
Allan E. Gedelman. Treasurer

BRANCH OFFICES

New York: 1775 Broadway, New York 19,
New York. Phone: .lUdson 2-40t;0. Her-
man Goelz. in charge.

Chicago: 230 N. Michigan Avenue. Chicago
1. Illinois. Phone: STate 2-6757. Harold
Dash, in charge.

Hollywood: 1402 N. Ridgewood Place.
Hollywood 28, California. Phone: Holly-
wood 3-2321. Thomas G. Johnstone, in
charge.
Services: Motion picture production: commer-
cial, industrial and sales promotion; personnel,
customer relations and public relations; min-
ute movies; three-minute screen advertise-
ments; sponsored shorts; safety, educational,
health films; television commercials, theatri-
cal and non-theatrical distribution service.
Filmstrip a7id slidefilm production: commercial,
industrial, sales training and shop training,
customer relations and public relations; mer-
chandising; training; cartoon. Glass slides,
transparencies, slide racks, opaque materials.
Meetings assistance: staging and projection
service, convention programs, live shows. Fa-
cilities : Complete studio. Sound stage, re-
cording, set construction, direction, casting,
scene design, mock ups. miniature, stage man-
agement, field reconnaissance, animation stu-
dios, music direction and orchestra, rear pro-
jection, prop department, speech and acting
coaching, slidefilm studio, film processing lab-
oratories, art department, location equipment,
creative staff. Projection equipment sales and
service. Special devices: suitcase projectors.
Shopper Stoppers, continuous loop projection,
projectors, synthetic training devices.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Solid Gold Hours (The
Dartnell Corp.); Lucky You (The Coca-Cola
Co.) ; The Gift of a Name (Pontifical Assoc,
of the Holy Childhood) ; Iodine 131: Therapy
and Diagnosis ( U. S. Atomic Energy Commis-
sion) ; New Triumph of Tape ( RCA-Victor
Div.) ; The Loaded Gun (General Tire & Rub-
ber Co.) ; These Are My People (Columbia Gas
System); The Refreshing Look (Vendo
Corp.) ; The Wonderful World of Wash 'N'
Wear (Whirlpool Corp.); American Look
(Chevrolet Motor Div.). SLIDEFILMS: There's
Moore (Gary That Is) and More in '.59 (Max-
on, Inc.); Family Portrait (The Detroit Free
Press); The Big Sell ( Oldsmobile Div., Gen-
eral Motors Corp. ) ; Selling with Selling Lan-
quaqe (The Coca-Cola Co.) ; Meet Mr. Merry-

JAM HANDY: CONTINUED

weather. It Takes More than Talk (Pontiac);
Looking In ( Campbell Soup Company ) ; Design
for Living (The Hobart Mfg. Co.) ; Five Steps
to Fizzlemanship (M.I.C). School Service
Slidefilms: Me.rico - Yesterday and Today;
Spring Comes!; Heroes of Greek Mythology;
Australia. Indonesia and the Philippines; Sim-
ple Machines Help Us Work.

HENNING & CHEADLE, INC.

1060 West Fort Street, Detroit 26, Michigan

Phone: WOodward 1-7688

Date of Incorporation: 1945

Branch Office: 1140 South Michigan Ave.,
Chicago 5, 111. Phone: WAbash 2-0570.
F. E. Harrokl, in charge. Production, edi-
torial and distribution services.

L. A. Henning, President
George R. Cheadle, Vice-President
Louis Manos, Production Manager
Services: VisualCast presentations; sound
slidefilms: motion pictures, literature; com-
plete programs. Facilities: Writers, artists,
photographers and equipment for b&w, hkta-
chrome and color separation, including studio,
camera, lighting, etc.

RECENT PRODUCTIONS AND SPONSORS

Slidefilms: Overloaded Orvil (Cadillac Motor
Car Div.); Truck Selling series. 10 films,
guides and review books (Ford Div.); Dr.
Heckle and Mr. Backslide (General Electric
Major Appliances) ; The Rise and Fall of Sam
(Chrysler Motors Corp.).

INSTRUCTIONAL ARTS, INC.

16210 Meyers Road. Detroit 35, Michigan
Phone: UNiversity 2-3932
Date of Organization: 1946

Nicholas J. Beck, President

James W. Atkinson, Vice-Pres. & Treas.

Harry R. Rottiers, Secretary
Services: Creative and production staff for
slidefilms, motion pictures, slides, instructional
manuals, catalogs, artwork and photography.
Audio-visual equipment sales. FACILITIES:
Complete art and photographic departments
including 40' x 50' stage with equipment for
still or motion photography: still laboratories;
16mm and 35mm animation stand: recording
studio; hot press title equipment.

RECENT PRODUCTIONS AND SPONSORS

Slidefilms: The Battle of the Facings. The
Dollars and Sense of Sanitation iRalston-
Purina Co.); The 19.59 Kelvinator Washer.
The 19.59 Kelvinator Dryer (Kelvinator Div.,
American Motors Corp.) : Your Xew Packages
(GMC Truck and Coach Division) and others.
TV Commercials: for Ford Tractor (Ford
Motor Co.).

HAFORD KERBAWY & COMPANY

554 Buhl Building, Detroit 26, Michigan
Phone: WOodward 3-0201

Date of Organization: 1956
Haford Kerbawy, Producer
Lester T. Davis, Jr., Business Manager
Victor F. Radcliffe, Account Executive
Services : Producers of motion pictures, stage

(LISTING CONTINUES ON FOLLOWING PAGE)

9TH ANNUAL PRODUCTION REVIEW

123

METROPOLITAN DETROIT:

HAFORD KERBAWY: CONT'D.

shows and closed-circuit telecasts for industry.
Facilities: None owned. Associated studios
in New York, Cleveland, Detroit and Los An-
geles.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictukks: Golden Moi>i(nt.'< i AC
Spark Plug! ; The Important Thing (American
Standard); Truck Americana (Dodge Div.,
Chrysler Corp.). Closed Circuit Telecasts:
Ford-I-Fy Your Future (Ford Motor Co.) :
Edsel New Car Announcement Meeting (Edsel
Div., Ford Motor Co.) ; Dodge Truck Press
Show (Dodge Div.. Chrysler Corp.).

REGAN FILM PRODUCTIONS, INC.

197;W Ralston, Detroit :3, Michigan
Phone: TUlsa ;!-4334

Date of Organization: .July, 1950

Lawrence M. Regan, President

Warren Hart, Vice-F'res., Charge Production

Services: Complete programs for training,
.sales promotion, public relations and educa-
tion, including sound motion pictures, sound
slidefilms. printed materials, stage presenta-
tions and TV spots. Facilities: Studio de-
signed and built for .sound filming (1955).
Sound stage 4,000 sq. ft. Still photography
stage, laboratory, art studio, magnetic record-
ing, ;35mm & Ifimm cameras, cutting and
screening rooms.

RECENT PRODUCTIONS AND SPONSORS

SLIDKFILMS: Xorciiilier Qiiick Tell Sales Clinic,
For Men On The Go (American Motors Corp.) ;
Press Show Merchandising Presentation
(Chrysler Corp.); Edsel Makes Competitive
Sense, The Kdsel Ranger .... Selling the

Edsel Corsair The Car That Makes

Sense; Deal From the Top. Two Out of Three.
6 Green Line Programs ( Edsel Div., Ford Mo-
tor Co.); Parts & Accessories Presentation,
Troubleshooting the 12-Volt Charging Sys-
tem, Servicing the Holley J,-Bdl. Carburetor
(Mercury Div., Ford Motor Co.); Services
D'Entretien Du Carhurateur, 1959 Edsel
Dealer Show, Push-Button Transmission Ad-
justments ( Ford Motor Co. of Canada, Ltd. ) :
This Is Your Life, How To Win Friends By
Asking Questions, Four Steps to Successful
Budget Collections, Facts of Life About Farm
Tires, Deluxe Silvertown Tubeless Tire ( The
B. F. Goodrich Co. i. Sales Meetings & Pro-
grams: Personal Prospecting Manual (Ameri-
can Motors Corp.) ; Interrelation of Engines &■
Trati.s missions Manual, Sell-O-Graph Slide
Rules, Sales Promotion Graphics. Orientation
& Training Kit, Parts & Service Sales Promo-
lion Aids, and 5 others (Edsel Div., Ford
Motor Co.); Pressure Tells the Story Chart.
Fleet Sales Chart (Mercury Div., Ford Motor
Co.) ; Sales Promotion Graphics, Estimate tlie
Weight of the Loads Promotion (Ford Truck
Div.); Sales Promotion Graphics (Ford Leas-
ing Div.).

ROSS ROY, INC.

2751 East Jefferson Ave., Detroit 7, Mich.
Phone: LOrain 7-3900

Date of Organization: 1926

Branch Offices: 214 E. 31st Street, New
York 16, N. Y. Phone: MUrrav Hill

.5-1440. -J. A. Roche, Manager. 1680 N.
Vine, Hollywood 28, Calif. Phone: Holly-
wood 9-6263. Thomas F. Scott, Vice-
President, in charge. Ross Roy of Canada,
Ltd, Windsor, Ontario. Phone: CLear-
water 6-2371, H. 3. G. Jackson, Vice-
President, in charge

Ross Roy, President

Robert R. Roy, Vice-Pres., Asst. to President
T. G. McCormick, E.recutive Vice-President
M. G. Vaughn, Sr., Vice-Pres., Creative Dir.

Advertising
Edward Simon, Dir. (Consumer & Market

Research
W. W. Shaul, Sr., Vice-Pres., Creative Dir.

Sales & Merchandising Materials
J. W. Hutton, Vice-Pres., Art Director
K. S. Loring, Vice-Pres.. Dir. Retailing &

Product Analysis
J. G. Mohl. Vice-Pres., Account Supervi.'<or
R. S. Freeman, Manager, Radio & TV Depf.

Services: Facilities for creation and produc-
tion of sound slidefilms, motion pictures, live
meetings or shows: closed-circuit TV meet-
ings, and corollary materials. Facilities:
Permanent staff of copywriters, product and
market research men, creative and mechanical
artists, photographers; studio and darkroom.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Two-Mile Tryout. The Big
Difference (Plymouth Div., Chrysler Corp.).
Slidefilms: More Than Meets the Eye (De-
Soto Div.. Chrysler Corp.); Summing Up the
Close (Sales Training Dept., Chrysler Corp.) ;
New Car Pre-Delivery Service (Chrysler
Corp. ) .

Si.

Van Praag Productions, Inc.

2301 Dime Building, Detroit 2(i, Michigan
Phone: WOodward 2-4896; TWX DE-161

Fred F. Frink, General Manager

(See complete listing under New York Cityi

St.

VIDEO FILMS

1004 E. Jefferson Ave., Detroit 7, Mich.
Phone: WOodward 2-3400

Date of Organization: 1947

Clifford Hanna, Partner

William R. Witherell, Jr.. Partner

Gary F. Galbraith. Photographic Dept.

William E. Lane. Production Manager

Henry Mengeringhausen, Sound Department

Services: Public relations, sales and training
films; television commercials, color & b&w;
animation or live. Editing and recording serv-
ices for industrial clients. Facilities: Sound
studio 40' 7 25'; 3 Maurers, 1 Cine-Special,
3 B&H cameras. Animation stand. Stancil-
Hoffman Magnasync & Magnecorder studio
recorders. Rek-0-Cut turntables; Capitol music
library. Three editing rooms; Preview Movi-
ola, 2 screening rooms with interlock facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Big Difference, The
Two-Mile Tryout ( Plymouth Div., Chrysler
Corp.); Dead End, Special Message (Monroe
Auto Equipment Co.); 1000 Profits an Hour
(Gene Olsen Corp.) ; Curious Cargo, Progre.'is
Report 2A (The Detroit Edison Co. i ; Xew
Concepts (Detroit Ordnance Tank Command I ;
Sales Reports (American Motors).

4e-

Wilding Picture Productions, tnc.

4925 Cadieux Road, Detroit, Michigan
Phone: TUxedo 2-3740
Dean Coffin, Vice-President, in charge
(See complete listing under Chicago area)

4€-

Raphael G. Wolff Studios, Inc.

Roger Herbert Promotions, Detroit Time,

Building. 7th Floor, Detroit, Michigan
Phone: WOodward .3-3028
Richard Bonds
( See complete listing under Los Angeles area

Detroit Environs & Michigan

Alexander Fi!m Co.

16997 Georgina, Birmingham, Michigan
Phone: Midwest 4-1212
Donald Ringsred, Res. Vice-President
(See complete listing under Colorado)

ROBERT FISHER PRODUCTIONS

28395 Swan Island Drive, Grosse He, Mich
Phone: ORleans 6-0440, 6-3307
Date of Organization: September, 1957
Branch Office: 1721 East McMillan St.. Cin-
cinnati 6. Ohio. Frank F. Fisher, Vice-
Pres., in charge, Phone: CApital 1-0468.
Robert Fisher, President
Frank F. Fisher, Vice-President
Audrey J. Fisher, Executive Secretary
Marian S. Fisher, Secretary
Services: Producers of motion pictures, slide-
films, TV commercials. Facilities: Rent or
lease all studio facilities and equijmient.
RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Serving the Forward Look
( MoPar Div., Chrysler Corp. ) ; Put Up or Shut
Up (Plymouth Div., Chrysler Corp.) ; The
Electronic Highway (Chrysler Corp.); From
Dreams to Reality ( Frigidaire Div.); New
Look in Modern Farming (Stran-Steel Corp.).

CAPITAL FILM SERVICE

224 Abbott Road, East Lansing, Michigan
Phone: ED 2-\ibAA
Date of Organization: 1942
James Robert Hunter, Owner
R. M. Hunter, Sales Director
Edward Fowls, Technical Director
Joseph E. Ceterski, Business Manager
James E. Lewis, Scenario Writer
Harvey Gordon, Manager Printing Dept.
Kenneth Kortge, Motioti Picture Prod. Mgr.
Services: 16mm color, black and white proc-
essing and printing; sound recording; photog-
raphy; editing; animation; TV commercials;
radio transcriptions; kinescoping and com-
I'lete script to screen productions. Facilities:
Sound studio, projection room, editing rooms,
art room, color and black and white processing
& printing labs, motion picture equipment.
RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Big Lift (Manning,
Maxwell & Moore) ; Mac SOO (Mechanical Air
Controls, Inc.); Crevass Detection ( Sipre
Corps of Engineers); International Student
Day (State of Michigan I ; Lansing Community
Chest (Community Chest of Lansing).

124

BUSINESS SCREEN MAGAZINE

...and never an inch
of trouble !

If you use 16mm sound films in your
business, you can profit from the ex-
perience of this oulstonding TV station

Station WBTV. Charlotte, N. C, pre-
views 75,000 feet of film each week using
Kodak Pageant 16nim Sound Projectors.
They report: "The quahty of sound
and pictures, plus the lack of trouble, is
amazing. We particularly appreciate the
quietness and simplicity of the Pageant
working mechanism. Using our Pag-
eant Projector, we now get a true quality

check for sound films, before putting
them on the air."

Where you fit in

Whatever you're using 16mm movies
for — training, sales promotion, public
relations — you can get the same pro-
fessional performance with a Pageant
Projector.

Your pictures will be sparkling and
filled with detail, even in hard-to-
darken rooms. Sound is balanced and
clear. And because every Pageant is

permanently lubricated, your projector
is always ready to go on with the show.
With printed film path, folding reel
arms, and attached power belt and cord,
you"ll find the poriahle Pageant easy to
set up and use anywhere.

Why setHe for less?

Get the most from your investment in
films and audiences — with a Kodak
Pageant Projector. Any Kodak Audio-
Visual Dealer will provide details and a
demonstration. Or write to:

Kodak Pageant Projector y

EASTMAN KODAK COMPANY, Dept. 8-V, Rochester 4, N. Y.

!®dla5k

TRADE MARK

9TH ANNUAL PRODUCTION REVIEW

125

EAST CENTRAL: OHIO CITIES

CInncinnati, Ohio Area
Robert Fisher Productions

1721 East McMillan St., Cincinnati 6, Ohio
Phone: CApital 1-0468

Frank F. Fisher, Vice-President, in charge
(See complete listing under Michigan area)

K & S FILMS INC.

5819 Wooster Pike, Cincinnati 27. Ohio
Phone: BRamble l-:3700

Date of Organization: 1948

Jack R. Rabius, President

S. Harry Wilmink, Vice President

Roma I. Rabius, Secretarii-Treasiirer

Robert Adams, Sound

Jack Dunning, Animation Director

John Hamill, Art Director

Services: Specializing in industrial motion
pictures, sales training films, sound slidefilms,
animated and live TV commercials. Facili-
ties: 2400 sq. ft. production studio, 1200 sq.
ft. sound recording studio, 16mm Synchro-
nous sound recording equipment, ti" Ampex
tape recording equipment, art & animation
department, complete editing facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion I'ictures: Batter Up (The Cincinnati
Gas and Electric Co.) ; Play Ball (The Stand-
ard Oil Co. of Ohio); The Railroad at 2710
Finella Lane ( Kalmbach Publishing Co.) ; Air
Roads in the Skij (David S. Ingalls). Slide-
film: Tinimy The Church Mouse (Standard
Publishing Co.). TV Spots: for Heiners
Bread, Hudepahl Beer, Schoenling Beer, E.
Kahn Sons Packing Co., Paramount Foods,
Model Laundry.

LASKY FILM PRODUCTIONS, INC.

:i70r) Lonsdale Street, Cincinnati 27, Ohio
Phone: BRamble 1-58:3:3

Date of Organization : 19.'{9
Date of Incorporation : 1956

Ma.x Lasky, President, Execalire Producer
Jack A. Rol)ertson, Vice-Pres., Production

Miir.
H. }I. Nieberding, Secretary
Elizabeth Peters, Treasurer, Prod. Assist.
Marc Siegel, Script Supervisor

Services: Producers of motion pictures for
industry and television. Si)ecialists in color
photography. Facilities: Completely equipped
sound studio and mcibilo unit for :3.')mm and
16mm production.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: C.J-.s<).'> i'ronrcss Rcjiort H,
The "21", Operational Testing, CJ-HOT) A.^sem-
bly, Fatif/ue Testing of Rotating Parts (Gen-
eral Electric Co.); Side By Side (The Miz-
rachi Women's Organization of America);
Something to Share, Tlie Gentlest .Art (United
Appeals .

Wilding Picture Productions, Inc.

617 Vine Street, Cincinnati, Oliio
Phone: GArfield 1-0477

R. L. McMillan, District Manager

(See complete listing under Chicago area)

Cleveland, Ohio Area
CINECRAFT PRODUCTIONS, INC.

2515 Franklin Blvd., Cleveland 1:5, fJhio
Phone: SUperior 1-2:300

Date of Organization : 19:37

Ray Culley, President

Paul Culley, Production Manager

Donald L. Mitchell, Controller

Services: Complete motion picture production,
sound slidefilm production, convention and lec-
ture material, TV commercials and TV shows,
multi-camera shooting. Facilities : 4800 sq.
ft. sound stage; recording studio; RCA sound
system; 35mm and 16mm Mitchell cameras:
Telescript; art department and animation stu-
dio. Complete location shooting equipment,
150 KVA lighting generator truck, portable
sound.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Rumor (American Ag-
gregates Corp.); Case Closed, The Taxpayer,
Save Your Sight (State of Ohio, Dept. of Pub-
lic Welfare); Vision in Our Valley (Muskin-
gum Conservancy District ) ; Beyond a Doubt
(Lutheran Church) ; What Are Quality Rods?
(American Steel & Wire Div. ). Slidefilms:
The Key Man (World Insurance Co.); Pump-
ing More Profit (The Pennzoil Co.).

EDWARD FEIL PRODUCTIONS

1514 Prospect Avenue, Cleveland 15, Ohio
Phone: PRospect 1-0655

Date of Organization : 1953

Edward R. Fell, Executive Producer

Services: Production of industrial, institu-
tional, sales, public relations and promotion
films. Facilities: Scripts, camera, editing,
and sound recording available for location or
studio production.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Stntcli Former for ',59
Plymouth Grill Extension, Radial Draw For-
mer for Atlas ICBM (The Cyril Bath Co.) ;
A College Meets A Challenge ( Fenn College) ;
The Art and Beauty of Cashmere (.Dalton of
America, Inc. ) .

GENERAL PICTURES CORPORATION

2307 Chester Ave., Cleveland, Ohii)
Phone: MAin 1-6263

Date of Organization: 1957

George Oliva, Jr., President & Sales Mgr.
Miliard M. Horace, Vice-Pres., Prod. Supvr.
Doris Shaw, A.s,s7 Production Supvr.
Thomas Henry, Cliief Cameraman

Services : Motion pictures, slidefilms, TV com-
mercials, kinescopes, newsreel films. Facili-
ties: Sound stage, editing and screening
rooms, still developing room, single and double
system sound, dolly, ;inimation, set making, art
work, creative editcu'ial services.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Selling Our Strengths
(General Electric Co.); A Salesman's Dream
( Westinghouse Electric Corp.) ; How to Sell
Unico Tires (United Cooperatives); 1959
Dealer Film ( B. J. Goodrich Co.); Plymouth
Automobile Show (Plymouth Div., Chrysler
Corp.). Slidefilms: .4 Short History of the
PouH'rmite M-.5 (General Electric Co.) ; Presi-
dent's Report (White Motor Co.). TV CoM-

GENERAL PICTURES: CONT'D.

MERCIALS: for Standard Oil Co. of Ohio (Mi
Cann-Erickson, Inc.); Carting Brewing Ci
I Lang. Fisher & Stashower) ; Fleetwing Gasc
line (David R. Buschman & Assoc); Centn
Cadillac (Fuller & Smith & Ross, Inc.).

INDUSTRIAL MOTION PICTURES, INC.

1706 East 38th Street, Cleveland 14. Ohio
Phone: EXpre.ss l-:3432

Date of Organization: 1945

A. P. MacDermott, President-Treasurer

D. E. MacDermott, Secretarij

E. B. Meyers, Production Manager

J. L. Micuch, Director of Photography

Services: Motion pictures, slidefilms, slides'
stills ; sound recording, script. Specialists ii
location work for heavy industry. Facilities
Two sound stages, lighting; studio cameras;
five channel 16mm film, ^4" tape synchronous,
recording; music library; Arriflex and Auri-j
con cameras. Animation; picture and sound;
editing departments; complete mobile equip-
ment for location recording and photography.'

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Down to Earth (American
Steel & Wire Div., U. S. Steel Corp.) ; Home-
(The Crawford County Children's Home);
Decision For Ohio, Part II (The Special,
Transportation Committee of the Ohio Assoc.l
of Railroads); Flakeboard (Formica Corp.);'
Loose Coil Annealing ( Lee Wilson Engineerings
Co., Inc. ) . '

Roland Reed Productions, Inc.

2:307 Chester Ave., Cleveland, Ohio ',

George Oliva Jr., Vice-President
( See complete listing under Los Angeles area)

Riviera Productions

566 Birch Drive, Cleveland, Ohio
Phone: REdwood 1-6076

Pat Rancati, Eastern Representative

(See complete listing under Los Angeles area) i

•56-

Wilding Picture Productions, Inc.

1010 Euclid Building. Cleveland. Ohio
Phone: TOwer 1-6440

Larry Young, Vice-President

(See complete listing under Chicago area)

Dayton, Ohio
FILM ASSOCIATES, INC.

4600 S(i. Di.xie Higluvay, Dayton 39, Ohio
Phone: AXminster 3-2164

Date of Organization: 1937
Date of Incorjioratfon : 1946

E. Raymond Arn, President-Treasurer
Mildred G. Arn, Vice-President
dement V. Jacobs, Secretary
Edward R. Lang, General Manager
Eleanor Croy. Office Manager
Rolland lieech, Printing Supcrvi.'ior
George Whalen, Jr., Editorial Head
David Bartholomew, .Art Director

Services: 16mm color, b&w motion pictures
for industrial, educational and television use.
Complete production services for other pro-
ducers and industrial photo departments.

126

B C S I N K S S SCREEN M A C A Z I N E

FILM ASSOCIATES: CONT'D.

FACILITIES: Stuiliii and laboratory building
with two large souiul stages, precision machine
processing under rigid control for all black &
white tilms. Automatic printers for sound and
picture reproduction. Multiple recording and
re-recording channels of Altec & Cinema En-
gineering components fen- tape, magnetic film,
(iptical lilni and disc. Interlock Maurer, Stan-
cil-Hort'man. Ampex and Presto recorders.
Kinescope recordings. Art and animation de-
partment including complete Oxberry st;md.
Two Maurer cameras, two Auric(m Super pros.
Cine Specials, Zoom lenses. Feaide^ss panorama
dolly and complete lighting equipment. ^

RECENT PRODUCTIONS AND SPONSORS

.Motion I'ktikks ; T}ii Fonrtud Lnak i Chrys-
ler Airtemp Corp.) ; lii.'iS Renewals of Haiiihlr-
tonian lO Little Broiim Jug (U.S. Trotting
.Assoc. I ; Station Transfer Line (Cincinnati
Milling Machine Co. "l ; \'ew Kitchen Ideas for
195S (Frigidaire Div., General Motors Corp.) ;
195S Horseman and Fox Stake ( Indiana State
Fair Board ) .

jf CJ

4f □

METROPOLITAN CHICAGO

-ima,

Ohio

AUSTIN PRODUCTIONS, INC.

2:-V2 Xorth Main Street, Lima, Ohio
Phone: CApitol 9-7881

Date of Organization: 1947

B. Otto Austin, Jr., Pres. & Producer

C. E. Butturff. Vice-President
Paul Ewing, Sales Manager

Services: 16mm motion pictures, slidefilms.
TV commercials. Facilities: Magnetic film
recording channel ; sync tape recording equip-
ment: disc recorder; Auricon, Cine Special and
Bolex cameras ; two sound stages with full
lighting equipment: editing facilities for
16mm.

RECENT PRODUCTIONS AND SPONSORS

MoTiu.N Pictures: Gift of the Ages (Ohio
Lime Co.); The Multi-Viewpoint, Power Up
I Denison Engineering Div., American Brake
Shoe) ; The Gambling Man ( Cooper Tire &
Rubber Co.) ; Report from Allen County
(American Cancer Society). Slidefilms: Dis-
tributor Production ( Pella Casement Windows
Co.). TV Commerci.als: for Cooper Tire &
Rubber Co. (Direct); City Loan & Savings
Co. I Direct i.

S+eubenville, Ohio

Colmes-Werrenrath Productions, Inc.

WSTV, Inc., Steubenville, Ohio
Phone: AR 2-6265

.John Laux, Vice-President

'See complete listing under Chicago area)

Other Ohio Companies

CHARLES MAYER STUDIOS, INC.

Bowery at Center Street, Akron 8, Ohio
Phone: -JEfferson 5-6121

OLYMPUS FILM PRODUCTIONS, INC.

2222 Chickasaw Street, Cincinnati 19, Ohio
Phone: PArkwav 1-2184

•K-

The dcuiilcd icterenccs provided in
these Production Review listing pages
have proven an invaluable guide to many
thousands ot sponsors, advertising agen-
cies and trade groups. They are provided
by 261 U. S. companies to assure iiiaxl-
iniiin resiiils for your lilo) proura(n.

ACADEMY FILM PRODUCTIONS, INC.

12:', West Chestnut St., Chicago 10, Illinois
Phone: Michigan 2-5877

Date of Incorporation: 1950

Bernard Howard, Pres. & Exec. Producer
Ted Liss, Sales Manager

Services: Creation and production of motion
pictures, slidefilms, slides and wide-screen pre-
sentations for TV, conventions, meetings, sales
aids for broadcast and industry. Editing,
writing, recording, titling for outside pro-
ducers. Complete writing, directing, produc-
tion service for agencies and industrial firms
in creating and producing audio-visual aids of
all types. Live shooting as well as animation.
Facilities: Cameras, lights, cables, booms,
mikes, dolly, recorders. 30' x 45' sound stage
or location.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Dalnj Farmers' Almanac
for 19.'>9 (American Dairy Assoc); Follow
Through for Profit, Creative Parts Selling
(International Harvester Co.); Homko 19.59
(Homko Lawn Mowers); Find That Man
(PRACTICAL BUILDER IVIAGAZINE); Mine Eyes
Have Seen ( International B'nai B'rith Com-
mittee for Israel I ; As Long As Men Fall ( The
Salvation Army).

Alexander Film Co.

472 Wrigley Building, Chicago 11. Illinois
Phone: WHitehall 4-5980

Bob Woodburn, Res. Vice-President

(See complete listing under Colorado)

ALLEN, GORDON, SCHROEPPEL AND
REDLICH, INC.

178 W. Randolph St., Chicago 1, 111.
Phone: FRanklin 2-8888

Date of Organization: 1947

Branch Office: 1835 South Calhoun, Fort
Wayne, Indiana. Robert G. Cecka, Vice-
President. Stanley A. Morrow, Vice-Presi-
dent.

W. Walton Schroeppel, President
.-Arthur C. Allen, Vice-Presideyit
Aaron Gordon, Secretary-Treasurer

Services: Photography and advertising art.
2x2 and 3i4x4 slides; strip film. Facilities:
Art department, photographic studio, color
laboratory facilities and all the necessary
equipment for production of slide services.

RECENT PRODUCTIONS AND SPONSORS

Vu-Gkaph and X'isual Presentations: for
International Harvester Co.; Bendix Aviation
Corp.; J. Walter Thompson Co.; Leo Burnett
Co. ; Marsteller, Rickard, Gebhardt & Reed.

ATLAS FILM CORPORATION

nil South Boulevard, Oak Park, Illinois
Phone: AUstin 7-8620

Date Established: 1913

Branches: (Sales) 228 No. La Salle St.,
Chicago; 6331 Hollywood Boulevard, Hol-
lywood, California; 714 Warner Bldg.,
.501 1.3th St., N.W., Washington 4, D.C.

L. P. Mominee, President

Albert S. Bradish, Vice-Pres., Production

Frederick K. Barber, V. P., Director

Advertising, Sales Promotion
James L. Herman, Public Relations Films
John Bogan, Director of Television
Louis E. Wilder, Slidefilm Department
Charles Lager, Asst. Production Mgr.
A. R. Eichorst, Secretary

Services: 16mm and 35mm public relations
and training motion pictures and slidefilms;
color and sound; TV commercials; short sub-
.iects; theatrical shorts, packaged programs.
Facilities: Cameras, 16mm and 35mm, RCA
35mm and 16mm direct positive sound record-
ing; art department; time-lapse photography;
two sound stages: laboratory; animation; ed-
iting; creative staff. Magnetic recording:
35mm. 16mm and 17'2nim. Opticals machine.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Missile Logistics I U.S. Air
Force); The Best Approach ( Sinclair Refining
Co.); It Works, Your Treasure Chest (Field
Enterprises) ; Swing Out! (General Electric) ;
Healthward Ho! (Amer. Hospital Assoc.) ;
The Leading Edge, Marine Flight Training,
Shipboard Inspection by Medical Department
Personnel (U.S. Navy); Engineering Your
Health ( Dept. of Health, Education and Wel-
fare) ; and others. TV Coivimercials : For Wil-
son Sporting Goods (Roche, Rickerd & Cleary)
and others.

GILBERT ALTSCHUL PRODUCTIONS, INC.

2441 W. Peterson Ave., Chicago 45, Illinois
Phone: UPtown 8-2595

Date of Organization: April, 1954

Gilbert Altschul, Pres. & Executive Prod.
L. B. Sager, Vice-President
Bruce Colling, Vice-President & Prod. Mgr.
Len H. Slaton, Vice-President & Sales Mgr.
Esther Altschul, Secretary-Treasurer

Services: Production of motion pictures and
slidefilms for industry, education and govern-
ment. Facilities: Production stage as well as
editing, recording and animation facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Making Your Home Sparkle
(Kimberly Clark Corp.); The Greatest Milk-
ing Hand ( De Laval Separator Co.) ; As Con-
sumers We're Oivners (Cooperative League);
The Story of the Modern Storage Battery
(Willard Automotive Division); The Cemesto
Story (The Celotex Corp.); Dairy Show '58
(Creamery Package Mfg. Co.). SLIDEFILMS:
Freight Loss and Damage (The Santa Fe Rail-
road i ; The Rotary Pump (Creamery Package
Mfg. Co.) ; The Xature Of The Business (Pure
Oil Co.). Visual Presentations: for Cream-
ery Package Mfg. Co., The Grant Co., Santa
Fe Railroad, Beltone Hearing Aid Co.

9TH ANNUAL PRODUCTION REVIEW

127

METROPOLITAN CHICAGO:

CHARTMASTERS

7 West Madison St., Chicago 2, Illinois

( After April 1, 1959 i 1000 North Rush St.,
Chicago 11, Illinois

Phone: DEarborn 2-0853

Date of Organization; April, 1954

Ronald Whitfield, Partner

Blaekie Uavidman, Partner

George Okamoto, Art Director

William Baggott, Art Director

James Alsip, Cliief Photoc/rapher

Earl Harvey, Sales Promotion

Samuel Weinberg, Joseph Nora and Werner
E. Wahlman, Account Executives
Services: Creators and producers of visual
materials, including film.strips, sound slide-
films, slides; easel, llannelboard and special
presentations for business and industry, sales
training, personnel training, advertising and
education. FACILITIES: Illustration, layout
and lettering, photographic department with
equipment for slide and slidefilm production.
Permanent staff of writers, artists, produc-
tion personnel and cameramen.

RECENT PRODUCTIONS AND SPONSORS

Si-IDEKILMS: Everijbodij Loves a Lover (Curtis
Lighting Co.). Slides: Solvinfi a Customer
Problem. (White Cap Co.); Wanted: Leader-
ship (International Minerals & Chemicals
Co. ) ; 1959 Peter Pan advertising program
(McCann-Erickson) ; 1959 Martin-Senour ad-
vertising program i MacFarland Aveyard) ; etc.

•55-

CHICAGO FILM STUDIOS

56 E. Superior Street, Chicago 11. Illinois

Phone: Wllitehall 4-6971

Date of Organization: 1928

A. G. Dunlap, President

Robert D. Casterline, Director of Sali's

Ru.ssell T. Ervin, A.S.C., Production M<jr.

Walter Rice, Laboratory Mgr.
Services: ICmm and .35mm color and black and
white motion pictures for advertising, sales
promotion and job training, educational and
travel; slidefilms; television commercials. Fa-
cilities: Two sound stages; Mitchell, Bell &
Howell and Maurer cameras; art and anima-
tion; optical effects; RCA :55mm sound record-
ing on film or .'35mm magnetic tape; projection
theatre; laboratory; creative staff.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: 1!>'>S World Series I Ameri-
can & National Leagues of Professional Base-
ball i. Untitled sales films for Oliver Corp.,
Quaker Oats Co., Graver Tank & Mfg. Co.,
Allis-Chalmers Mfg. Co., Giddings & Lewis
Machine Tool Co., The Miehle Co., American
Medical Assoc, Botved Boat Co. and others.
Slidefilms: Untitled films for Chemetron
Corp., Crane Co., Illinois Education Assoc,
National Cylinder Gas, Borg-Warner and
others. TV COMMERCIALS: for Quaker Oats
I Wherry, Baker & Tilden ) ; Wilson Packing
Co. (Kenyon & Eckhardt); Drewry's Beer
( MacFarland-Aveyard ) ; Western Condensing
Calf-Kit (B.B.D.&O.); Oliver Farm Equip-
ment iBuchen Co.); Swift's Allsweet, Quaker
Oats' Aunt Jemima, Portland Cement (J.
Walter Thompson Co. ) ; Keystone vSteel &
Wire (Fuller, Smith & Ross)"; North Woods
Coffee (Clinton E. Frank): Johnscui's Wa,\
I Needham, Louis & Brorby) and others.

JOHN COLBURN ASSOCIATES, INC.

1122 Central Avenue, Wilmette, Illinois
Phones: Wilmette — ALpine l-85'20
Chicago — BRoadway :3-2310

Date of Incorporation : 1953

John E. Colburn, President
Henry Ushijima, Vice-President &
Executive Producer

Services: Industrial motion pictures; sound
slidefilms and complete production services
available to other producers. Writers, artists
and technicians. Facilities: Large sound
stage permanently staffed; equipped for either
16mm or 35mm production. 16mm, 17V2mm
or 35mm magnetic recording and re-recording
channels.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Problem tn Product i Aero-
((uip Corp.); Windows to the Future (Conti-
nental Can Co. ) ; Excuse Me, Professor ( Ger-
win Industries, Inc.); Condensate Behavior
I Armstrong Machine Works); Slidefilms:
The Secret of the Top 5'}^ (Franklin Life In-
surance Co.) ; You'll Earn A Fortune (Pictor-
ial Publishers, Inc.) ; Your Priceless Asset
(Loyola University); Tlie Magic Mirror
( Lutheran Brotherhood ) .

COLMES-WERRENRATH
PRODUCTIONS, INC.

10:'>7 \\'oodland Drive, (jlenview, Illinois
Phone: PArk 9-0011

Date of Organization: 1955

Branches : 52 Vanderbilt Avenue, New York,
N.Y. Phone: MUrray Hill 3-6977. Rod
Gibson, Manager. Penn Sheraton Hotel,
Pittsburgh, Pa. Phone: GRant 1-3696.
George Held, Manager. WSTV, Inc. Steu-
benville, Ohio. Phone: AR 2-6265. John
Laux, Vice-President.

Walter Colmes, President, Exec. Producer

Reinald Werrenrath, Exec. Vice-President

Fred Weber, Chairman of the Board

John Laux, Vice-President

W. Bennett Philley, V. P. Sales; Treas.

Donald Keeslar, Asst. to President

John Reese, Supv. Film Editor

Joyce Markstahler, Film Librarian

Marion Liakas, Script Supervisor

N. Jay Norman, Dir., Creative Sales

Betsy Haas, Sales Promotion

Services: Creators, producers and consultants
for motion pictures and slidefilms, for busi-
ness, industry and education. Television pro-
duction, live and film programs and commer-
cials. Also U.S. representative for creation
and production of animation and live action
films in Europe. Facilities: Studio, Glenview,
111. 15,000 sq. ft.; main stage LW x 70' with
45' ceiling, complete 35mm and 16mm jiroduc-
tion equipment. Complete editing and projec-
tion facilities for 35mm and 16mm produc-
tions.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: .Annual Report, Distributive
Education, and others ( Sears, Roebuck & Co.) ;
The International Set ( Toni Co.); The
Muscles of Control (Fisher Governor Co.);
/' & H Truck Cranes ( Harnischfeger Corp.) ;
Product Films (Whirlpool Corp.). Slide-
films; for Whii'lpool Corp., Rrunswick-Balke-
Collender, Wheeling Steel, Presto Industries.

Filmed TV Program: Championship Bridg,
(no sponsor indicated). TV Commercials: foi
Norge, Pfizer Chemical, Pure Oil, Reynolds
Aluminum, Presto Industries, Wisco Gasoline
Clinton Engines, Linco Bleach, Planters Pea-,
nuts, CV Beer, Red Top Ale, Oklahoma Gaso-
line, Sears, Roebuck & Co.

Carter & Galantin of Illinois, Inc.

710 West Jackson Blvd., Chicago 6, 111.
Phone: ANdover 3-6546

Lee S. Adams, Sales Representative

(See complete listing under Atlanta, Georgia)

DOUGLAS PRODUCTIONS

10 West Kinzie St., Chicago 10. Illinois
Phone: MOhawk 4-74.55

Date of Organization: 1945

Fred C. Raymond, President \

Arthur R. Jones III, Exec. Vice-President
Douglas P. Raymond, Vice-Pres. Chg. Prod.
Frank M. Miller, Dir. of Photography \

Larry Tickus, Asst. Cameraman
Sherwin Becker, Production Manager
Wm. Bielicke, Lab. Manager

Services: Creation and production of motion
pictures, slidefilms, TV commercials and
trailers for business, industry and education.
Industrial film laboratory services. Equipped
and staffed for both studio and location pho-
tography in motion picture and still fields. '■
Facilities: Complete laboratory facilities, in- i
eluding color and b&w printing. Two sound
stages; administrative and creative ofliees; an- ;
imation and art departments ; magnetic and i
optical sound recording; film storage vaults; ]
editing, conforming and final processing of '
industrial visualizations. !

RECENT PRODUCTIONS AND SPONSORS'

Motion Pictures: Tliiuk .About Water (Fair-
banks-Morse Co.); Rocket Club 1960 (U. S. '
Air Force); Medical Illustration (VA Hospi-
tals) ; Bowling Queens (26 half-hour shows) ;
Press Brakes ( Ver.son AllSteel Press); Set-
ting tJie Modulating Governor (Greyhound
Bus). Slidefilms: Paper — Profits ( H. P. ■
Smith Co.); Roller Cliain (Chain Belt Co.); •
Tale of a Tub (Maytag Co.) and others. TV !
Commercials: for Wrigley Gum, Kimberly
Clark, National Chemical and others.

•5C-

CAL DUNN STUDIOS

159 E. Chicago Ave., Chicago 11, Illinois
Phone: WHitehall :3-2424

Date of Organization: 1947

Cal Dunn, President

Joseph G. Betzer, Vice-President

"Yar" Varbrough, Executive Art Producer

Helen A. Krupa, Creative Services Dir.

Art Springer, Chief Animator

Bob Boehmer, Art Director

Bob O'Reilly, Art Director

Tom Terry, Art Director

Art Ellis, Editorial Supervisor

Joan Ebeling, Talent

Services: Motion pictures and slidefilms for
sales jiromotion, training, product information
and employees indoctrination; TV commercials
and productions. Facilities: Ci'eative, art,
photographic, animation, editing and super-

128

BUSINESS SCREEN MAGAZINE

CAL DUNN: CONTINUED

visory stiiffs: Kinini and :!5nini m(>ti<in ami
slidefilm canioias; KJnim and .H5nini editiiiK
and soiiiul equipment; (iistril)utiiin faiilities.

RECENT PRODUCTIONS AND SPONSORS

MiiTloN I'liTUKKS: ('(()■(' of the Clnttirid Cai-
iier.You Can Handle It (National Safety Coun-
cil) ; Gulden Year ( Western Auto Supply Co. ) ;
Carroll Lane Award.i. Shell fiealern Window
Displaii Program (Shell Oil Co.). Slidefilms:
Hoiv to Put the Aet in Sales Aetion. Your
Most Vahiable Five Seconds (Western Auto
Supply Co.); The Fliptop Storii (DuKane
Corp. > : Gold Shield Polietj. A Bu'sinats Man's
Decision (National Life & Accident InsiTI-ance
Co.); Mark of Qnaliti/ i The Rolscreen Co.);
Dispinsoniat Mac/ic I Norge - Renter); De-
pendahility Plus (Motorola - Renter); Pack-
ing Yonr Future with Safetij. You Can Handle
It, Case of the Cluttered Comer, Falls Are No
Fnn (National Safety Council); It's Up to
You (.Jewel Tea Co. ) ; Face Up to Your Future
(Teacher's Pension Fundi. TV CoMMtZRClALS:
for Rival Dojj Food, Swift i!i: Co., The Kroger
Co., .American Dental Assoc. Montgomery
Ward. Kvinrude Outboard Motors. Shell Oil.

Jerry Fairbanks Productions

.520 North Michigan Avenue, Chicago 11. 111.
Phone: WHitehall 4-0196

Robert Kemper, Representative

(See complete listing under Los Angeles area i

FILMACK STUDIOS

1327 South Wabash Ave.. Chicago -5. Illinois
Phone: HArrison 7-339.5

Date of Organization: 1919

Branch Office: 630 Ninth Ave., New York
36, N. Y. Phone: PLaza 7-0900. Donald
Mack, Manager.

Irving Mack, President
Joseph Mack, Vice-President
Bernard Mack, Sales Manager
Pat Cascio, In Chg. Production

Services: Producers of industrial motion pic-
tures, stop-motion films, semi and full cartoon
animation films, title animation, color and
sound slidefilms, TV spots of all kinds, static
slides. Facilities: Mitchell. Bell & Howell
cameras ; Bell & Howell. DePue printers ; Mag-
nacord and RCA sound equipment; Saltzmann
animation stands; complete sound stage; full
type shop with Ludlow, hotpress and linotype
machines.

RECENT PRODUCTIONS AND SPONSORS

-Motion Pictures: Tlie Start/ of Gibrel
I Merck Chemical i ; Misericordia i Misericor-
dia Home for Exceptional Children). Slide-
films: The Xew Sun Times i Sun Times);
Sealed Power (Sealed Power). TV Film: for
Schultze & Burch.

FRANCISCO FILMS

185 No. Wabash Avenue, Chicago 1. Illinois
Phone: STate 2-0798

Galbreath Pictures, Inc.

141 West .Jackson lioulevard. Chicago 4, 111.
Phone: HArrison 7-7447

Clyde L. Krebs, .Jr., Manager

(See complete listing under Indiana area i

GRAPHIC PICTURES, INC.

:{3 South Wacker Drive, Chicago (5, 111.
Phone: RAndolph 6-7282

Date of Organization : 1946

Branch Office: 7166 Melrose Avenue, Holly-
wood 46, Calif. I'hone: WEbster 1-315.5.
Bruce Herscheusohn, Vice-President ;
Gene Evans, Production : Wally McClain.
Director.

Robert H. Este.s, President
Emmett Melienthin, Vice-President
Jerry Dee, Vice-Pres., Production
Charles F. Maravolo, Art Director
Roger Brues, Director of Sound
R. A. Hereford, Chief Cameraman
John Gibney, Director
Frank Kent, Industrial
John Darno, Scripts

Services: Producers of industrial motion pic-
tures. Facilities: Two studios, 30' x 60'
and 40' x 100'. 5 Magnasync magnetic record-
ers, 16mm and 35mm Arriflex, Maurer and
Mitchell cameras, high speed tape dubbing,
optical transfer area or density track, com-
plete remote power and camera truck unit
equipped with two 500-watt spots.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The K Lcii (Kellogg
Switchboard and Supply Co. i ; Production of
the Farm (The Visking Co. i ; Paper in the
Making I St. Regis Paper Co.); The Meadow-
dale Story ( L. W. Besinger & Associates);
How to Watch a Race ( Meadowdale Interna-
tional Raceways) ; The Stortj of Crude (Glove
Oil and Refining Co. i ; Time in Balance i Elgin
Watch Co. ( .

The Jam Handy Organization, Inc.

230 North Michigan Avenue, Chicago 1, 111.
Phone: STate 2-6757

Harold Dash, i)i charge

( See complete listing under Detroit area )

Henning & Cheadie, Inc.

1140 South Michigan Ave., Chicago 5. 111.
Phone: WAbash 2-0570

F. E. Harrold, in charge

Services: Editorial, art and photographic with
local facilities.

(See complete listing under Detroit area)

•Sf

DALLAS JONES PRODUCTIONS, INC.

1725 North Wells St., Chicago 14. Illinois
Phone: MOhawk 4-5525

Date of Organization: 1947

Dallas Jones, President

Marilou Jones, Vice-President & Treasurer

G. Richard Bowen, Secretary

James E. Holmes, Director of Sales

Oz Zielke, Director of Production

Cam Applegate, Director of Production

Jack Conrad, Executive Assistant

Paul Jensen, Script Supervisor

Marvin GoessI, Art Director

Carl Sandin, Editing Department

Gerhard Kugel, Sound Department

iMr Jf' rn iS- 4T

CHICAGO ARE

DALLAS JONES: CONT'D.

Services: A complete specialized training and
sales promotion service, including field re-
search, writing, and production of all audio-
visual and printed materials. Motion pictures,
slidefilms, ftlmstr.ps, slides, complete meeting
packages. Facilities: Sound and silent stages
for motion pictures and slidefilms. Highly
mobile location equipment. 16mm and 35mm
Mitchell cameras. Five channel magnetic re-
cording. Complete staff of directors, artists,
editors and writers.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Getting Old Red Ready,
Taming a New Frontier (International Har-
vester Co.;; Power of Suggestion (Kellogg
Co.); Pioneers for Progress ( Hotpoint Co.);
See for Yourself ( Sears, Roebuck & Co. ) ;
Magic Mufflers (Maremont Automotive Prod-
ucts, Inc.); Careers in Recreation (The Ath-
letic Institute); HFC Collection Policy
( Household Finance Corp. ) ; A Sealed System
for Haylage, A Sealed Sy.'item for High Mois-
ture Grain (A. O. Smith Corp.); The Cut of
Yoitr Jib (American Institute of Men's and
Boys' Wean; Admiral in an Outboard (Out-
board Boating Club of America). Slidefilms;
People Are Funny (Coopers, Inc. i ; The School
Snack Bar (Stewart In-Fra-Red, Inc.) ; Po/).sf
Open.t the Gate for '■5S ( Pabst Brewing Co. i ;
Sound in Space, Selling by Ear, stereophonic
(Motorola); Call Out the Reserve, Look for
the Silver Lining (Hotpoint Co.); The Star-
ring Role (Household Finance Corp.); Color
Is for Profit ( Martin-Senour Co. ) ; You Never
San- such Sausage Sales (Swift & Co.); 9
product -slidefilms (International Harve.ster).

KENNEDY PRODUCTIONS, INC.

3317 West Montrose Ave., Chicago 18. 111.
Phone: IRving 8-1320
Date of Organization: 1956

Robert John Kennedy, President
Robert Norman Kennedy, Vice-President
Gerald Horsham, Art Director
Services: 16mm and 35mm motion pictures
for public relations, sales, sales training, TV
commercials, etc. Sound slidefilms and sales
training programs including meeting guides,
booklets, etc. Facilities: Script development,
sound stage, cameras, lighting, art and anima-
tion department, editing.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Down With Down Time &
Up With Production (Scully Jones & Co.) ; The
Need for Door Control (Glynn-Johnson Corp.) ;
Alcan Trailer Trek (Mobile Home Mfrs.
Assoc. I ; The Power of Group Action (Wash-
ington National Insurance Co.); The Dura-
clean Technique for Success ( Duraclean Co.) ;
And a Great Deal More ( Tractomotive Corp.) ;
TV Commercials: for Carjoy, Clinton Deter-
gent Co. (Jones & Hanger, Inc.).

MERVIN W. La RUE, INC.

159 E. Chicago Avenue, Chicago 11, Illinois
Phone: SUperior 7-8656-7
Date of Incorporation: 1947

Mervin W. La Rue, Sr., President
Joanna La Rue, Vice-President
Charles C. Hard, Secretary-Treasurer

(LISTING CONTINUES ON FOLLOV/ING PAGE)

n T H ANNUAL PRODUCTION REVIEW

129

METROPOLITAN CHICAGO:

MERVIN LARUE: CONT'D.

Services: Primarily consultants in planning,
production and utilization of audio-visual aids
in medical field exclusively. Distributor of
audio visual equipment in this field only.
Facilities: Exceptional for work in this field
— explosion proof camera and lighting equip-
ment for surgery — special macroscopic and
microscopic motion camera equipment — ani-
mation stands — time lapse — recording, etc., in
addition to conventional equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Machine Mimicx Man—The
Artificial Kidney (Cleveland Clinic and Baxter
Laboratory) ; Urea Solutions in Reduction of
Infercranial Pressure (University of Wiscon-
sin and Baxter Laboratory) ; Operating Micro-
scope in Otologic Surgery (George Shambaugh.
Jr., M.D., Northwestern University) ; Hemi-
nephro-Ureterectomy of Double Kidney ( K. S.
Barber, M.D., Northwestern University) ; Fire
and Explosioyi Hazards ivith Flammable Anes-
thetics (University of Pittsburgh, Federal
Bureau of Mines and made under grant from
Abbott Laboratories).

LEWIS & MARTIN FILMS, INC.

14:^1 N. Wells Street, Chicago 10, 111.
Phone: WHitehall 4-7477

Date of Organization: 1947

Herschell G. Lewis, President

William R. .Johnson, Exec. Vice-President

Anthony LaPietra, Production Manager

Betty L. Taylor, Studio Manager

Sanford Greenlaw, Art Director

Art Springer, Chief Animator

John Mackenzie, Creative Director

Services: Producers of industrial, sales, train-
ing, government and public relations motion
pictures; slidefilms; television programs and
commercials; script service; studio rental;
technical & figure animation and art; filmo-
graphs. Facilities: Two stages, 50 ft. x 100
ft. and 60 ft. x 100 ft.; animation stand and
arti.sts; .3.5mm and 16mm photographic and
sound equipment; creative staff; 35mm and
IGmm editing equipment; still department and
laboratory; slidefilm animation camera; large
standing sets.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Electronic Countermeas-
ures (U. S. Air Force); Lift Safely (Post
Oflice Dept.) ; Jerry Tales (Entertainment
Plus, Inc.); America The Reautiful (Disabled
American Veterans). Slidefilms: Your Si-
lent Partner (William J. Strange Co.); Mr.
Full Orbit (International Mineral & Chemical
Co.). TV Commercials: for Blue Cross, Serta,
Ivestonic, O'Cedar, Buckeye Beer and others!

FENTON McHUGH PRODUCTIONS, INC.

518 Davis Street, Evanston, Illinois
Phone: UNiversity 4-.'?021
BRoadway lUViSci

Date of Organization : 1956
Fenton P. McHugh, President
Ernest A. Lukas, E.xecutive Vice-President
James R. O'Riley, Production Manager
Kathleen Mitchell, Administrative Assistant
Services: 16mm and 35mm motion pictures
for business, industry and television. Facii.i-

McHUGH PRODUCTIONS: CONT'D.

TIES: 16mm and 35mm motion picture and
sound recording equipment; sound stage: ed-
iting facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Milprint .Makes the Differ-
ence (Milprint Div. of Phillip Morris, Inc.);
Fiftieth Anniversary Film (Credit Union Na-
tional Assoc); The One That Got Atvay
(Mercury Motors); Over the Rainboivs
(Northwest Orient Airlines); Fishing in
Alaska (Northern Consolidated Airlines'). TV
spots for various clients.

MGM-TV, Division of Loew's, Inc.

l;307 South Wabash Ave., Chicago 5, Illinois
Phone: WAbash 2-6500

Bob McNear, in charge

( See complete listing under Los Angeles area)

MIDWEST FILM STUDIOS

6808 North Clark St., Chicago 26, Illinois
Phone: SHeldrake 3-1239

Date of Organization: March, 1947

Alfred K. Levy, Production Manager

Services: Motion picture and slidefilm produc-
tion; research, writing, photography, editing,
etc. Facilities: Motion picture "and slide-
film equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: '59 Co-Op Point of Sale
(Standard Oil); Target (Chicago Aerial In-
dustries); Showroom Displays ( Magill-Wein-
sheimer. Inc.) ; Die-Changing (Danly Machine
Specialties, Inc. ) ; VI Trailer i Caribbean At-
lantic Airlines).

•5f

FRED A. NILES PRODUCTIONS, INC.

1058 W. Washington Blvd., Chicago 7. 111.
Phone: SEeley 8-4181

Date of Organization: December, 1955

Branch Office: 5539 Sunset Boulevard,
Hollywood, California.

Fred A. Niles, President & Owner
William E. Harder, Studio Manager
Ruth L. Ratny, Creative Director
Manny Paull, Art Director, Animation
Edward Reich, Art Director, Production
Don Balousek, Slidefilm Director
Sid Siegal, Musical Director
Lloyd Bethune, Tom Rook, Charles Ticho,

Producer-Directors
Jack Whitehead (BSC), Howard Siemon,

Cameramen
Robert Henning, Chief Sound Engineer
Burt Lindberg, Citief Sound Man
Edward E. Katz, Controller
Frances Meteiko, Administrative Assistant
Services: Motion picture production of TV
commercials, live action and animation, syndi-
cated packages. Industry film programs : sales
and product training, corporate image build-
ing, consumer education, public relations.
Complete convention packages: live shows,
filmstrips or motion pictures, stage I'entals,
seating, projection, exhibit space. Slidefilms,
photography or art, with or without sound,
color, black & white. Closed circuit TV facili-
ties. Full creative services: scripts, story-
boards, jingles, sound tracks, live shows, TV

FRED NILES: CONTINUED

series. Facilities: 100,000 sq. ft. communi--
cations center; 3 soundproofed stages, the
largest is 12,000 sq. ft.; 7-room sound depart-
ment, one wing devoted to editing. Scene'
dock, carpentry shop, prop rooms, two func-
tioning kitchens, flats. Multi-camera systems
and equipment. Color, black & white, studio
or location. Complete writing and art staffs.
Animation executed by Niles' own animation
staff in Hollywood.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: High. Wide & Then Some
(U. S. Gypsum I ; The Drawbar Story (Ham-
mond Organ Co.); We Serve (Lions Interna-
tional) ; Breaking the Problem Barrier (Sund-
strand Aviation) ; Those Who Care (American
Red Cross) ; Hands We Trust (American Col-
lege of Surgeons ) . TV Commercials : for num-
erous clients and agencies during 1958.

JOHN OTT PICTURES, INC.

85 Hibbard Road. Winnetka, Illinois i

Phone: Winnetka 6-5126

PARAGON PICTURES, INC.

2540 Eastwood Avenue, Evanston, Illinois
Phone; DAvis 8-5900 \

Date of Organization: 1948

Robert Laughlin, President '■.

James E. Ford, Vice-President '

J. Edgar Kelly, Secretary
Catherine M. Laughlin, Treasurer
Sidney Barger, General Manager

Services: Industrial, documentary, public re- '
lations and educational motion pictures and
slidefilms. TV films and spot commercials.
Special .sound recording for 16mm films. Com- ■
mercial illustrations on dye transfers and '
transparencies. Facilities: Fully-equipped :
sound studio 40' x 80'; magnetic and variable
density optical recording systems. Special
sound control rooms, script writing facilities,
projection room, conference and screening
rooms, complete editing facilities; labora-
tory for slidefilm and still picture work.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Factual Fable of Quality ■
Freeze, Rx Increased Profits From Sausage
and Curing (A. E. Staley Mfg. Co.); 1959 .
President's Speech (Allstate Insurance Co.).
TV Commercials: for Clayton Mark Co.
(O'Grady, Anderson, Gray) ; three for Bissell
Carpet Sweeper (Leo Burnett Advg. Agey.).

Parthenon-Central

Chicago. Illinois (March 1st) i

(address to be announced)
Woodbury Conkling, in charge.
(See complete listing under Los Angeles area)

PILOT PRODUCTIONS, INC.

1819-23 Ridge Avenue, Evanston, Illinois
Phones: Ambassador 2-4141; DAvis 8-3700
Date of Organization: 1940
Date of Incorporation : 1952

C. Robert Isely, President

Robert L. Dedrick, Exec. Vice-President

C. Don Sheldon, Treasurer

A. E. Boroughf, Secretary

William Kirshner, Dir. Sales Promotion

(LISTING CONTINUES ON PAGE 1321

130

BUSINESS SCREEN MAGAZINE

W J. GERMAN, /iVC.

AGENTS FOK THE SAEE AND DlSTKlBUTlOiN OF

EASTMAN Professional

Motion Picture Films

FORT LEE. New Jersey
L0N(;A(:RE 5-5978

HOLLYWOOD

6677 SANTA MONICA BLVD.
HOLLYWOOD 4-6131

CHICAGO

6040 N. PULASKI ROAD
IRVING 8-4064

Behind this 9th Annual Rnxhu tion Review
issue, in the hundreds of specializing
fihn studios throughout the vvorkl. is a
vast army of skilled craftsmen . . . the
cameramen and editors . . . directors . . .
laboratory technicians and all the other
experienced hands to whom motion
picture film is an incomparable medium
of expression. In l)readtii and color,
motion pictures today are being seen and
heard by countless millions in theatres,
via television and on the screens of
organized groups who, in the United States
alone, own more than 650.000 16mm
sound projectors. Truly, the film alone,
speaks a universal language as its images
are translated for peoples all over the world.
We are proud to serve tiiis great family
of those who work with our new films
to bring both enjoyment and understanding
to this worldwide audience.

9 T H .A. N N U A L P R O D U C T 1 X REVIEW

131

METROPOLITAN CHICAGO:

PILOT PRODUCTIONS: CONT'D.

Hal Childs, Dir. of Photoc/mpliy
Malcolm Rippeteau, Dir. & Writer
Ken Kracht, Dir. of Illustrative

Photoyraplnj
Connie Andersen, Slidefilm Dept.
John Goulden, Set Designer, Studio Mgr.

Services: Complete creative and production
facilities for motion pictures, slidefllms, and
stripfilms. Research, writing, photography,
sound recording, editing, and stripfilm services
for industrial and business films. Facilities:
10,000 sii. ft. 8,700 sq. ft. shooting stage with
14 ft. clearance under cat-walks; 16mm
Mitchell and Arriflex camera equipment: gaso-
line generator & battery packs for field work;
Ampex and Magnasync recording equipment,
including DuKane ."50 50 signal generator;
double system projection facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Heliind It .All (Universal
Oil Products Co.); I'lanniiui for F^rofits (In-
dustrial Truck Div., Clark Equipment Co.);
A Matter of Record (Construction Machinery
Div., Clark Equipment Co.) ; A New Concept
for Paving (Iowa Mfg. Co.). Slidefilms:
ProfitK From Parts ( LaSalle Steel Co.); Dial
For Color, Push Button Color ( Rockote Paint
Co.) ; Sounds of the Future, stereo slidefilm
fV-M Corp.) ; Serrice and Maintenance, G
films (Clark Equipment Co.) ; Protected Power
(International Harvester Co.). LiVE Show:
Sallu Ski/iine (Skyline Mobile Homes).

PRODUCERS FILM STUDIOS
(Jack Lieb Productions)

540 N. Lake Shore Drive. Chicago 11,

Illinois
Phone: WHitehall 3-1440

Date of Organization: 1946

Branch: 10301 E. Bay Harbor Drive, Miami
Beach 54, Florida. Phone: UNion 6-3009.

Jack H. Lieb, President

Warren H. Lieb, Vice-President &

Production Suprv.
Walter A. Hotz, Chief Sound Engineer
Charles A. Click, Sales Manager
Elsie Kerbin, Head Editor
Elaine Badis, Office Manager

Services: Motion picture production; indus-
trial, theatrical, television, sales promotional,
institutional and sales training; specialists in
travel promotion films, television productions,
spots and shows. Film strips and sound slide-
films. Facilities: Complete studios, 2 sound
stages, RCA 35mm and 16mm magnetic and
optical recording. Specialists in hi fidelity
magnetic mixing. Original music scores and
music libraries including Capital "Hi Q"
series. Complete editing facilities with optical
and magnetic Moviolas. Interlock projection,
35mm, IGmm, optical or magnetic. Animation
and title production.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Maintainahilitii — Design
for Living (U.S. Air Force); Food Serving,
Food Preparation, Food Storage (U.S. Navy i :
Swift Presentation with Fran Allison ( Swift
and Co.); Chicago 195S (U.S. Information
Agency). Slidefilims: .5 Cycle Filter-Flo

Washer, Tlie Lady Is a Champ, 1959 Combina}
tion Wasl/er-Dryer (General Electric Co.). TT
FiLivis: Thought for the Day ( Columbi:
Broadcasting System). TV Commercials
for Old Colony Root Beer ( H. W. Raster &
Sons Advg. ) ; Jet Dog Food i North Advg
Agcy. ) ; Kaiser Aluminum, National Homef
' Young & Rubicam, Inc. i . [

Reid H. Ray Film Industries, inc.

208 South LaSalle Street, Chicago 4. Illinois
Phone: Financial 6-0897

Frank Balkin, Vice-President, Midu-est
Sales

(See complete listing under St. Paul, Minn.)

•5f

SARRA, INC. I

16 East Ontario Street, Chicago 11, Illinois|

Phone: WHitehall 4-5151

(

200 East 56th Street, New York 22, N. Y.
Phone: MUrray Hill 8-0085 \

Date of Organization: 1937 I

(At New York City Studios)
Valentino Sarra, President
Morris Behrend, General Manager
John Henderson III, Sales Manager
Rex Cox, Creative Director
Robert Jenness, Director
Stanley Johnson, Director
George Altman, Cliief Editor
David Fletcher, Art Director

s,„ce THE STUDIO LIGHTING COMPANY

1919 CHICAGO • 2212 NO. HALSTED • EASTCATE 7-2800 Duggan

LIGHTS • CABLE • BOXES • GENERATORS • GRIP EQUIPMENT • RENTALS • SALES • SERVICE

CHICAGO CAMERA RENTAL HEADQUARTERS • MARK ARMISTEAD, INC.

132

BUSINESS SCREEN M .-V G A Z I N K

SARRA. INC.: CONT'D.

( At Chicago Stiidiosl
Robert L. Foster, Mitiiaucf
Marvin Hailey. I'ladnction Mntiaiicr
Howard \'aii Antweiii. .•l^■.^■^ I'vodiiction

Mgr.
Norman Schickedanz, Director
Harry Holt, Creative Director
George DeUecker, Art Director
Harold Lijrnell, Lahnratortj Manai/er
Hal Toleman, Sales
Bill .Vewton, Sales

Services: Creation and prodiietioii of motion
pictures, slidefilms and television i-ommeix-ials
for sales, sales traininjr, production prrffiiotion
and information, employee traininK and indoc-
trination, safety training and promotion, pub-
lic information. Armed Forces training sub-
jects. Facilitiks: Sound stage, 16mm and :55-
mm motion picture cameras; still photographic
equipment and personnel; IGmm and 35mm
editing; Itinim and ;!5mm processing labora-
tory; art ;nid animation; creative staff.

RECENT PRODUCTIONS AND SPONSORS

TV Commercials : for Johnson's stride Wax,
I'ride Wa.x, Lever Bros. ( Needham, Louis &
Brorby) ; Carling's Beers, Camay Soap ( F. IL
Hayhurst Co., Ltd.); Brack Shampoos, Ar-
mour & Co. ( N. W. Ayer & Son, Inc. ) ; Helena
Rubinstein's Mascara-Mat ic ( Ogilvy, Benson
& Mather. Inc. i ; Rheingold Beer i Foote, Cone
& Beldingi; Lipton Soups, Minute Rice
I Young & Kubicam, Inc. i ; Pet Milk, Monsanto
Chemical Co. i Gardner Advg. Co. ) ; American
Petroleum Institute, Salada Tea (Sullivan,
StaufTer. Colwell & Bayles, Inc. i ; Seven-Up,
Elgin Watch Co., Quaker Oats Co., Pharma-
Craft, Inc. iJ. Walter Thompson Co.); Kel-
logg Co. I Leo Burnett Co., Inc. I ; General
Mills (Tatham-Laird) ; American Dairy As-
soc. (Campbell-Mithun ) ; Lanolin Plus, Inc.
(Ervvin Wasey, Ruthrauff & Ryan).

TELECINE FILM STUDIOS, INC.

100 S. Northwest Highway. Park Ridge, 111.
Phone; TA 3-1418
Chicago Line; RO 3-5818

Date of Organization ; 195"2

Byron L. Friend, President

June A. Friend, Secretanj-TreasKrer

Henry Ball, Facilities Manager

Services ; Motion pictures for industry and
television, color or b&w; 35mm or 16mm, stu-
dio or location. TV commercials, complete
packaging service, editing, re-recording, mix-
ing, interlock screening and recording: script
writing; animation; consultation. Hi-speed
photography for observation and analysis;
time-lapse films. Facilities; Multiple camera,
continuous shooting picture equipment, 35mm
or 16mm cameras; magnetic sound recorders:
sound stage 30' x 45', five-channel re-recording
and mixing; seLsyn interlock. Gasoline and
battery-driven generators for location; wire-
less microphones. Lighting equipment for
studio and location; editing equipment, in-
cluding 35nim. 16mni Moviolas.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The House that Research
Built. Building with Universal Thermo-Paneh
(Universal Products); Ideas and Film (Bell
& Howell Co. I ; Product Cotnparisons (Little-
fuse); High Speed Photography (Westclox).
Filmed TV Programs: II'(;r/f/ Safari, Zoo
Parade (National Broadcasting Co.). TV

Commercials: for Illinois Bell Telephone Co.,
Foote, Cone & Belding, Chicago YMCA, John-
son Wax.

Telepix-Anderson, inc.

6620 Diversey, Chicago 35, Illinois

Stanley F. Anderson, in charge
Jack Boston, Sales

(See complete listing under Los Angeles area,)

METROPOLITAN CHICAGO;

TRESSEL STUDIO

7905 South Burnham, Chicago 17, 111.
Phone: RKgent 4-7100

Date of Organization: 1951

George W. Tressel, President

Services; Specialize in technical and institu-
tional promotion films. Facilities; Studio
shooting and recording facilities. Multiple
camera interlock system. Technical anima-
tion. Location filming and recording.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; Cobalt go Reloading. Thick-
ness Gau(/i>ig Witli Radioisotopes I Atomic
Knergy (^>mmission ) ; Outdoor Education
I Cook County Forest Preserve); Paper
Troubles, Half Tones, Surface Plates, Deep
Etch Plates, Handling Plates on the Press,
The Sunnij Rock (Lithographic Technical
Foundation); Atontic Primer (University of
Chicago); Extra Dividends I Standard Car
Truck Co.) ; Edgar Allan Poe. Gas Laws, Con-
servation of Energy (Coronet Films). TV
Commercials; for Cook County Forest Pre-
serve.

UNITED FILM & RECORDING
STUDIOS, INC.

301 East Erie Street, Chicago II, Illinois
Phone: SUperior 7-9114

Date of Organization: 1928

William L. Klein, President & Exec.

Producer
Mike Sitkiewicz, Film Director
John Bruun, Creative Director
Larry Wellington, Creative Musical Director
Bryan Wright, Cliief, Engineering Dept.
Howard Alk, Head of Editing Dept.
Marilyn Friedel, Sales Development &

Traffic Coordination
Charles Stumpf, General Sales Manager
Frank Green, Unit Manager

Services: Creators and producers of motion
pictures, slidefilms, radio & TV commercials
and related materials for a complete custom-
made package in all branches of business and
industry. Facilities: Modern, fully equipped,
air conditioned studios, 16mm and 35mm fea-
turing Western Electric and RCA sound, Mit-
chell cameras, Ampex, etc.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Stranger in the Family,
As Ye Sow, Series 2, Galesburg, U.S.A. (State
of Illinois) ; Processing for Sales and Profits
(Hollywood Corp.); Home (Quinn Construc-
tion I .

■JCthis symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
pears in other pages of this 9th Annual Pro-
duction Review issue.

WILDING PICTURE PRODUCTIONS, INC.

1345 Argyle Street, Chicago 40, Illinois
Phone; LOngbeach 1-8410

Date of Organization; 1914
Date of Incorporation: 1927

BRANCH OFFICES

New York : 405 Park Avenue, New York, N.Y.
Phone: PLaza 9-0854. Hugh Gage, Vice-
President.

Detroit: 4925 Cadieux Road, Detroit, Mich.
Phone: TUxedo 2-3740. Dean Coffin,
Vice-President.

Cleveland: 1010 Euclid Bldg., Cleveland,
Ohio. Phone; TOwer 1-6440. Lawrence T.
Young, Vice-President.

Pittsburgh : 3 Gateway Center, Pittsburgh,
Pa. Phone: GRant 1-6240. Karl Kuechen-
meister. District Manager.

Cincinnati: 617 Vine St., Cincinnati, Ohio.
Phone: GArfield 1-0477. R. L. McMillan.
District Manager.

Chicago; 1345 Argyle Street, Chicago 40.
Cliff Weake, District Manager.

Twin Cities; 1821 University Avenue, St.
Paul, Minn. Phone: Midway 6-1055.
A. H. Brassett, District Manager

Hollywood: 5981 Venice Blvd., Hollywood,
Calif. Phone: WEbster 8-0183. Al Carde-
nas, in charge.

C. H. Bradfield, Jr., Chairman of Board
H. Williams Hanmer, President
J. A. Kellock, Vice-Pres. & General Mgr.
Jack Rheinstrom, Vice-President. Sales
C. B. Hatcher, Vice-President, Finance
J. M. Constable, Vice-President &

Executive Producer
Walter Tinkham, Vice-President. Production

F. F. Palac, Treasurer
L. A. Backey, Secretary

G. Duncan Taylor, Prod. Mgr., Slidefilms
Harold Kinzle, Laboratory Superintendent
James E. Dickert, Recording Director
Gil Lee, Art Director

Jack A. Krieger, Adverti.^ing & Public

Relations
A. J. Bradford. Director, Customer Services
Jerome C. Diebold, Executive Producer,

Government Services
Harold A. Witt, Executive Producer,

Government Services

WILDING-HENDERSON, INC.

J. E. Parrott, Vie(-Presideul dc General

Manager
A. J. Henderson, Vice-President, Creative

Services
Norman B. Terry, Vice-President, Sales

WILDING TV

J. B. Morton, General Manager
Michael Stehney, Executive Producer

CREATIVE MARKETING SERVICES DIV.

Leon Kreger, Vice-President

(LISTING CONTINUES ON FOLLOWING PAGE)

9 T H ANNUAL PRODUCTION R E \" I E W

13:3

METROPOLITAN CHICAGO:

WILDING PICTURE PRODUCTIONS:

Services: Creators and producers of motion
pictures and slidefilms for business and in-
dustry; television commercials; complete live
shows and presentations for cimventions and
sales meetings. Facilities: Three studio and
service operations, detailed as follows:

— o —

Chicago: Home oflice and main studios: 60,000
sq. ft. of floor space— 27,000 sq. ft. in three
sound stage.s— 200' x 75': 100' x 70' and IOC
X 50'; remainder to administrative, service
and creative offices; still and motion labora-
tories; optical and animation departments; art
department; screening rooms; sound record-
ing department ; film vaults ; carpenter shop
and other departments. Wilding Customer
Services department located at 5137 Broad-
way, Chicago in one-story building of 14,000
sq. ft. It provides stage of 3,500 sq. ft. for
slidefilm production; remainder for servicing
and storage of industrial show equipment and
demonstration area.

— o —

Detroit: Studio operations are housed in mod-
ern building especially constructed for motion
picture production. New building contains
administrative, sales and service offices;
graphic arts department; two sound stages,
totaling 8,000 sq. ft., and screening rooms.
Wilding-Henderson, Inc., is a new addition to
national organization, offering training, sales
promotion and merchandising services. Its
modern building at 13535 Livernois St. houses
own staff of planning, merchandising, editorial
and creative personnel.

— o —

Hollywood: Sales and service facilities, sound
stage, screening room and all other equipment
for nuition picture production.

— o —

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Product of the I man 'mat ion
(Aluminum Co. of America); Vieic from the
Mountain (H. J. Heinz & American Dietetic
Assoc); Mniru^treet U.S.A. (Dun and Brad-
street); 1!).59 New Car Announcement (Ford
Motor Co. ) ; Wanted — Man Alive ( Frigi-
daire); Goodyear on the March (Goodyear
Tire & Rubber Co.); Secret Cargo (Hiram
Walker); Richest Man in Babylon (Invest-
ment Bankers Assoc); With I'Jverij Step I
Take (Levi Memorial Hospital) ; Order MalcerK
In^tUiiU (Truscon); Yeah (U. S. Steel);
h'nf/ineerind Notebook (Western Electric).
Slidekilms: .4 Man .\amed Reach (Youngs-
town Kitchens) ; Evalnating Your Metal Work-
ing Markets (Iron Age); Welcome Neighbor
(Procter & Gamble); IncandcKcent Light
SourccK (General Electric) ; Your Future with
Safety Glass ( Libbey-Owens-Ford ) ; First,
tMst and Always (Montgomery Ward & Co.) ;
Cooling Without Clamminess (Frigidaire Div.,
General Motors Corp.); Forever Yours (Lin-
coln & Continental) ; A Look at Hallife (Wear-
Ever Aluminum Co.); .'iOOn Truck Announce-
ment (White Motor Co.); 1!).'>H Disliwasher
(RCA Whirlpool); Red Carpet (Sperry &
Hutchinson) .

"Vrthis symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
pears in other pages of this 0th Annual Re-
view.

WEST CENTRAL STATES REGION

llhnois

G & G FILM CORPORATION

113 North Market Street, Champaign,

Illinois
Phone: FLeetwood 6-4266

Date of Organization: 1955

Perry Gliessman, President
George Grubb, V ice-President
Gordon Grubb, Secretary-Treatiurer
Lee Stark, General Manager
Bil Godsey, ProductUm Manager
Gene Wilder, Art Director

Services: Scripts and storyboards, live action
and animation including articulated dolls;
complete production of 16mm sales, train-
ing, public relations, educational and in-
dustrial films, also TV commercials. Facili-
ties: Multiple camera, continuous shooting
picture equipment, 16mm cameras; sound re-
corders; new studio with 3,200 sq. ft. of floor
space including sound stage and narration
booths; five-channel re-recording and mixing.
Complete personnel and equipment for studio
and location; complete 16mm editing equip-
ment. Three man ai't department.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Safety (Country Life In-
surance Co.); Student Life at Illinois (Uni-
versity of Illinois); Special Applications of
Straiglit-Side-T ype Presses and Press Brakes
(Dreis & Krump Mfg. Co. ) . TV Films : News
coverage and TV films (Illinois Agricultural
Assoc.) ; Big Ten Football Highlights (Sports
TV). TV Commercials: for Illinois Bell Tele-
phone Co. (N. W. Ayer & Son, Inc.) ; Holly-
wood Candy Co. ( Grubb-Petersen Advg. ) ;
Bubble-Up ( Thomson Advg. Inc. ) ; Smith Oil
& Refining Co. (E. R. Hollingsworth & A.s-
soc. ) ; Smith-Douglass Co., Inc. ( Richard
Crabb Assoc. ) ; Ny-Lint Tool & Mfg. Co.

THE VENARD ORGANIZATION

113 North Madi-son Ave., Peoria, 111.
Studio — Highview Road, East Peoiia. 111.
Ph(.ne: 4-2490

Kansas

CENTRON CORPORATION, INC.

West Ninth at Avalon Road, Lawrence,

Kansas
Phone: Viking 3-0400

Date of Organization: 1947

Arthur H. Wolf, President and E.rec. Prod.
Russell Mosser, E.recutire Vice-President

and Treasurer
Norman Stuewe, Vice-Prcsideut and

Director of Photography
Charles Lacey, Secretary and Director of

Production
Harold Harvey, Director
Gene Courtney, Director
Jerry Drake, Script
Dan Palm(iuist, Editing
Maurice Pi'athei', Sound
Robert Rose, Pliotography
Oscar Rojas, Art Director
Rod Frazier, Sales Director

Services: Motion pictures and sliddilnis for

CENTRON CORP.: CONT'D.

public relations, sales, training, education and
television. Subcontracting. Specialized sports '
photography. Specialized color and or black
and white still assignments. Animation and
recording service. Facilities: New studio and
office facilities include 60' x 100' x 27' sound
stage, voice studios, editing rooms, sound
rooms, etc.; Mitchell and Cine Special cam-
eras; complete lighting and sound equipment
for studio and location.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Tin Great .Adreutnre i Sa-
bena Belgian World Airlines) ; And Women
Must Weep (Foundation for Independence); |
Showdown (Kansans for the Right to Work) ; ,
Cessna Line for 1959 (Cessna Aircraft Co.); ^
Contract Maintenance of Air Force Equipment \
(U. S. Air Force) ; What About School Spirit, j
Understanding Others, Using Visuals in Your
Speech, and seven other educational subjects '
(McGraw-Hill Bock Co.). Slidefilms: The ,
Life Story of a Successful Promotion (An- |
heuser-Busch, D'Arey Advg.); The Name is i
G-B Duct ( Gu.stin-Bacon Mfg. Co.); Respect
(Phillips Petroleum Co.); The Man Everij-
hndii Liked (Dr. Charles Rombold).

Minnesota

THOMAS COUNTRYMAN FILM
PRODUCTIONS

15 North Ninth Street, Minneapolis 3, Minn.
Phone: FEderal 2-25:39

Date of Organization: October, 1956

Thomas C. Countryman, Owner

Richard C. Pollster, General Manager

Donald J. Egerstrom, Cameraman

Jack M. Gauvitte. Director-Editor

Donald J. Pottratz, Recording Engineer '

Services : Producers of industrial, educational, '
TV and religious motion pictures and film- ■
strips. Facilities: 16mm Mitchell, 16mm and
35mm Arriflex cameras, complete lighting
equipment; 2 sound stages, animation stand,
16mm and ' \" magnetic recording, Magna-
sync, Ampex and Telefunken equipment, inter-
lock pi'ojection. film music librai'V.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Instant Electric Copying,
1959 Sales Introduction, Eyes in the .\'ight,
24 Hours a Day (Minnesota Mining & Mfg.
Co.") ; Choosing Games for Children (American
Family Information Bureau) ; People with a
Purpose ( Lutheran Welfare Society ) ; Your
Future (Humboldt Institute). Slidefilms:
.Automatic Washer Service. S-P Program, Sell-
ing Service (Franklin Mfg. Co.) ; Nutrena
Pigloo System (Nutrena Mills). Filmed TV
Programs: .American Religious Tou-n Hall
Meeting of the Air (American Religious Town
Hall, etc.); Search for Health (Minnesota
Chiropractic Assoc). TV Commercials: for
Nutrena Feeds, King Koil Mattress, Midland
Cooperatives, Hilex, Fitger"s Beer. Javex Ltd.,
Mutual Service Insurance, Super Valu Stores,
Innovation Industries, Spring Air Mattress,
Janney Semple Hill & Co., Blue Cross-Blue
Shield, U. S. Naval Air Reserve.

134

B U S I N K S S SCREEN MAGAZINE

EMPIRE PHOTOSOUND INCORPORATED

1920 Lyiidale Ave. South. Minneapolis 5,

Minn.
Phone: Flianklin 4-.J010

Dati' of Iruni-poration: Octiiber, 1945

William S. Yale, President

Charles I!. Woehrle, Secretai-ii-Treaxiirer

Catherine Running. Business Manager

Kichiird Jamieson, Production

.Arthur Xicol, Director of Slidefilnis &

A)ii))iatioii
Gweii Wohlfeil, Production Astiistant .
John Raddatz, Chief Cameraman _
Frank Punchard, Editor
Sam Sabean. Soutid Engineer

Skrvu'ES .\nd F.4C1LITIES: Completely equipped
production facilities for motion pictures,
sound slidefilms, television commercials and
sales meeting presentations. 16mm Maurer
and Arritle.x cameras. Time-lapse, slow motion
equipment. Editing, and interlock projection.
Animation, sound recording studio 40' x 60'
sound stage. Tape and magnetic film record-
ing, disc and tape music libraries. Process
screen and arc rear projection. High fidelity
public address system. 16mm Eastman arc
projector. Strong Arc projector for 3^,4" x 4"
slides and filmstrips; 8' x 10', 8' x 20', 12' x
:!0' and 20' x 20' projection screens, available
for conventions, sales meetings, etc.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Farmers Union Xewsrecl
( Farmers Union Central Exchange ) ; Sales
Secret (Franklin Mfg. Co.); Empire on Pa-
rade. Glacier Xational Park (Great Northern
Railway Co. 1 : Plinsphate, the Living Mineral
(International Minerals & Chemical Corp.);
Growing Places ( Minnesota Mining & Mfg.
Ccl : Man Sometimes Conquers (National
Hemophilia Foundation). SLIDEFILMS: Dol-
lars and Sense of Spraying on the Farm (The
Farmhand Co.); Double Tested (Western
Paint Co.). TV Commercials: for Farmers
Union Central Exchange, Great Northern Rail-
way Co., Minneapolis Society for the Blind.
Minnesota Farmers Union.

PROMOTIONAL FILMS, INC.

3425 Sumter Ave., Minneapolis 26, Minn.
Phone: WE 5-2777

Date of Organization: 1955

Alfred K. Peterson, President &

Production Manager
Cliff Sakry, Sales Manager & Creative

Director

Services : Producers of business, industrial,
travel, agricultural, public relations, outdoor,
animation, color and b&w motion pictures
and filmstrips; TV commercials. Facilities:
Scripting, photography, art, animation, sound
and still cameras, film and sound editing, mu-
sic library, complete sound recording, mixing,
conforming and interlock.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Tlieir Strongest Crutch
(Minnesota Society for Crippled Children);
The Farmer and the Sportsman (Red Wing
Shoe Co.); Charge It! (American Collectors
Assoc); Fishing Alaska's Land of 10,000
Smokes ( Northwest Orient Airlines ) ; Mon-
tana Dude Ranching ( Northwest Orient Air-
lines and Montana Highway Commission ) ;
Lectroluse (Minnesota Mining & Mfg. Co.);
Wonders of Zolatone (Zolatone Process, Inc.).

Slidefilms: .4 Look at Our Compantj (Our
Own Hardware Co.); Heart of the Home
1 N'utri-Seal Stainless Steel Cookware Co.);
Cedar Pole Preservation Treatment (Minne-
sota & Ontario Paper Co.) ; Farmhand-Melroe
Harrouyeeder, 110 Spreader, The Farmhand
Soil Mover (The Farmhand Co.). TV Com-
mercials: 3 Hunting Safety (Northern States
Power Co.); 6 Cancer Education (American
Cancer Society, Iowa Div. ) .

.fr

•K-

REID H. RAY FILM INDUSTRIES, INC.

2269 Ford Parkway, St. Panl Hi. xMinne.sota
Phone : Midway 9-1393

Date of Organization: 1910

Branch Offices: 422A W:ishington Building.
VV'ashington 5, I). C. Phone: District
7-8729. R. E. Whitney. 208 South LaSalle
Street, Chicago 4, Illinois. Phone: Finan-
cial 6-0897. Frank Ralkin, Vice-President
Midwest Sales. 1627 Main Street, Kansas
City, Missouri. Phone: HArrison 1-6122.
T. R. Cauger.

Reid H. Ray, President auil Treasurer
Alice M. Griswold, Secretary
Ellsworth H. Polsfuss, Asst. Secretary
Mrs. Frances Hostettler, Asst. Treasurer
T. J. Hermann, Comptroller
R. V. .leffrey, Vice-Pres., General Sales

Division
Frank Havlicek, Sales Manager. Film Ad
Reuel B. Nelson, Producer
Gordon R. Ray. Art a)id Animation Director
Clive Bradshaw, Laboratory Supervi.'^or
Robert H. Winter, Chief Film Editor

Services : Motion pictures, slidefilms, TV films
and commercials (live or animated). Screen
advertising for theatres ( local, regional, na-
tional). Facilities: Creative department;
studio, laboratory, opticals, titles; animation;
16 & 35mm production equipment with sound
recording in studio or on location; RCA mag-
netic or optical sound 35 & 16mm.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: New Horizons in Material
Handling ( Barrett-Craven.s Co. ) ; Horizon
North (Erie Mining Co.) ; Is This Yotir Life?
(Minnesota Mining & Mfg. Co.) ; The Bal-
anced Ration (Pillsbury, Inc.); One Hoe for
Kalabo ( National Machine Tool Builders' As-
soc. ) ; Electronics in Space Travel ( DeVry
Technical Institute); Safe Farming — U.S.A.
( Allis-Chalmers ) ; An Agricultural Portrait
( Minnesota Statehood Centennial Commis-
sion ) ; Too Young to Retire, Building the Big
Ones (John Deere.) Slidefilms: Planning for
Better Customer Relations, Selling the Home
Sign, Selling the Wall Sign, Selling the Desk &
Pocket Sign (Advertising Specialties National
Asso. ); Nutrition-All — The Balanced Supple-
ment (Nutrition-All, Inc.); The Sales Starter
( Cutler-Hammer ) ; Operation D a i r y — Ic e
Cream, Operation Produce ( IGA ) ; Storg of
the Maxi-Lay Queen (Pillsbury, Inc.) ; We
Believe In Courtesy (Super Valu Stores,
Inc.). Filmed TV Programs: The Last Con-
tinent — Antarctica, 12 half-hour shows
(Educational TV and Radio Center). TV
Commercials: for Northern States Power
Co., Pillsbury, Inc. (Campbell-Mithun ) ; Peters
Meat Products (David Agency) ; Toro (B.B.D.
&0. ) ; Farmers Union Grain Terminal Assoc.
(CoUe & McAvoy); Speed Queen (Geer-Mur-
ray ) ; International Harvester Co., Rexall
Drug Co., John Deere ; and othei-s.

Twin Cities Area

RUSTEN FILM ASSOCIATES

5910 Waj zata BKil., Miiii)eai)olis, Minn.
Phone: Liberty 5-1656

Date of Organization: 1958

Paul D. Rusten, Executive Producer
John E. Driemen, Associate Producer
James Blakeborough, In Charge of
Production

Services: Motion pictures, sound slidefilms,
TV spots and features. FACILITIES: Complete
camera, recording, editing and studio facili-
ties.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Noculized Seed — The New
Way ( Northrup King & Co.); Neiv Era of
Better Roads ( Pioneer Engineering Div., Poor
& Co.). Slidefilms: New Products of 19.58
(Pillsbury Mills). Filmed TV Procrams:
Telenews Farm Newsreel, Farm Featurette
(Northrup King & Co.). TV Commercials:
for Allstate Insurance Co. ( Leo Burnett
Agcy.) ; Durum Campaign (Northwest Crop
Improvement Assoc).

GEORGE RYAN FILMS, INC.

210 South Seventh St., Minneapolis 2,

Minnesota
Phone: FEderal .5-8864

Date of Organization: May, 1955

George M. Ryan, President

Henry K. Knoblauch, Vice-President,

Treasurer
Elizabeth B. Ryan, Secretary
Wayne A. Langston, E.recutive Producer
Joseph N. Haw, Account Executive
David E. Westphal, Production Coordinator
Vivian Dyste, Stylist

Services: Producers of 16mm and 35mm mo-
tion pictures, TV commercials, sound slide-
films. Facilities: 1000 sq. ft. sound stage
plus 750 sq. ft. silent shooting stage with two
complete working kitchens; miscellaneous 16-
mm cameras, 35mm blimped Arriflex, Magna-
sync tape recorder, 14" Ampex tape recorder,
16mm and 35mm Moviola with complete edit-
ing and lighting facilities; screening room.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Double Package .Maker,
Two-Scale Filler, The Top Closure (Pillsbury,
Inc.) ; Inside Story (Franklin Mfg. Co.) ; Fire
Away! (Archer-Daniels-Midland Co.); Revo-
lution in Bread ( F. H. Peavey & Co.). Slide-
films: One Gift That Helps 60 Ways (Com-
munity Chest, Hennepin County). TV Com-
mercials: for Sweetheart Bread (John For-
ney, Inc.) ; Schweigert's Meat Products (Her-
bert Willis & Assoc, Inc.) ; American Crystal
Sugar (Bruce B. Brewer).

Wilding Picture Productions, Inc.

1821 University Avenue, St. Paul, Minn.
Phone: Midway 6-1055

A. H. Brassett, District Manager

(See complete listing under Chicago Area 1

9 T H ANNUAL PRODUCTION R E V I E W

1;?.'

WEST CENTRAL: MISSOURI

Kansas Ci+y, Missouri

BASORE-LONGMOOR, INC.

1207 Grand Avenue, Kansas City, Missouri
Phone: GRand 1-6565

Date of Organization: 1947
Date of Incorporation: 1952

William V. Longmoor, President
Tony LaTona, Vice-President
Harold W. Clover, Sales Manager
Robert A. Nelson, in dig. of Production

Services: 16mm motion pictures for sales,
sales training, public relations; wildlife and
conservation films. ;?5mm sound-color slide-
films for sales and training; TV commercials,
live and animation. Facilities: Production
equipment fin' 16mm sound films and 35mm
filmstrips, including sound stage, recording,
editing, animation and music depts. Record-
ing equipment, Ampe.x ^4" tape, 16mm Mag-
nasync magnetic film and 16mm Maurer op-
tical films, 2 film music libraries; lighting
equipment; 16mm Arrifle.x cameras and blimp.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Kirui of the Strinii (Robert
Q. Sutherland); Arthritis & Allied Disorders
(Jensen-Salsbery Laboratories ) ; Project Urii-
care (Unitog Mfg. Co.) ; Missouri State Parks
(Missouri State Park Board ) ; Going to School
on a Trout Stream { Wisconsin Conservation
Commission) ; Cottontail in Tennessee, Bob-
white on the Wing, Deer in Tennessee and 3
other titles ( Tennessee Fish & Game Commis-
sion). Slidefilms: Annual Sales Training
Meeting ( liutler Mfg. Co.); Sales Training
Series (Universal Underwriters). TV Pro-
grams: Daily Word, series of 260 daily films
(Unity School of Christianity). TV Commer-
cials: for Kansas City Power & Light Co.
(Direct) ; Skelly Oil Co. (Bruce Brewer & Co.
Advg.j ; S.T.P. Chemical Compounds (Di-
rect) ; C. J. Patterson Co., Holsum Bread,
Scott Motors (Rogers & Smith Advg.) ; M.F.A.
Mutual Insurance Co. (Direct).

THE CALVIN COMPANY

1105 Truman Road, Kansas City 6, Missouri
Phone: HArri.son 1-1234

Date of Organization: 1931

Forrest O. Calvin, President

Betty C. Calvin, Secrefarij-Treasurer

Lloyd Thompson, Executive Vice-President

Larry Sherwood, Vice-President

Neal Keehn, Vice-President

Frank liarhydt, Vice-President

Richard I'.ulkeley, Production Manager

James Y. Hash, Comptroller

Leonard Keck, Operations Manager

William D. Hedden, Laboratory Supt.

Maxine Covell, Office Manager

Services: 16mm color, sales and sales train-
ing films; service work and laboratory facili-
ties for other producers, universities and
industrial photographic departments. Facili-
ties: Two sound stages, area 19,000 sq. ft.;
location eijuipment; laboratory with output of
25,000,000 ft. black and white, 20,000,000 ft.
color a year; Kodachrome Ecktachrome, and
16mm negative-positive color printing and
processing. 14 editing rooms; two sound stu-

CALVIN COMPANY: CONTINUED

dios with six channels, eight phono, recording
equipment for film, tape, wax, magnetic film;
eight full-time directors; creative staff; com-
plete animation music facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Rehearsal for Service
(Allegheny County, Pa.) ; Your School Safety
Patrol (A.A.A. Foundation for Traffic Safe-
ty) ; The Bright Young Newcomer, Promotion
By-Pa^s (McGraw-Hill and ALCOA); Gen-
eral Mathematics I, 15 films; General Mathe-
matics II, 16 films; Advanced Algebra, 11
films (USAFI Dept. of Defen.se); Co-Ral
(Chemagro Corp. ) ; Quackgrass, The Perennial
Guest (Dow Chemical Co.); Training Films
( D-X Sunray Oil Co. ) ; Sound of a Million
( K. S. Chamber of Commerce ) ; Your Finest
Hour ( K.S. United Fund) ; Basketball for Mil-
lio7is (Official Sports Film Service) ; The Devil
to Pay (Olin-Mathieson Chemical Corp.); A
Good Day's Work, The Magic Molecule (Phil-
lips Petroleum Co.) ; Radio-Chemical Process-
ing of Xuclear Reactor Fuels & M'astes (Union
Carbide Corp.); Birds. 4 films; Indians, 2
films; Animals: Stanford-Binet (The Calvin
Co. and K. C. University) ; The Coffee Break
(The Calvin Co. and University Films). TV
Commercials: Basement Wall Paint ( Du-
Pont).

Reid H. Ray Film Industries, Inc.

1627 Main Street, Kansas City, Missouri
Phone: HArrison 1-6122

T. R. Cauger

I See complete listing under St. Paul. Minn.

Normandy, Missouri

Alexander Film Co.

2932 Andover Drive, Normandy 21,

Missouri
Phone: EVergreen 2-6303

A. H. Baebler, Res. Vice-President

(See complete listing under Colorado)

St. Louis, Missouri

CONDOR FILMS, INC.

1006 Olive Street, St. I ouis L Missouri
Phone: MAin 1-8876

Date of Organization: 1951

Bradford Whitney, President

Edgar F. Stevens, Vice-President

Dean Moore, Production Manager

Mildred Smith, Secretary

Charles L. Harris, .Jr., Citicniatiiiiraphcr

Eddie Moore, Still Photographer

Services: Producers of 16mm and 35nim sound
motion pictures and slidefilms for sales promo-
tion, advertising, public relations, training, tv.
Complete creative, writing and iiroduction
staffs. Productions from si'ript to screen or
-service work; i.e., editing, adding sound and
music to films already shot. Facilities: Air-
conditioned sound st;ige with heavy-duty light-
ing. Maurer. Bell & Howell cameras. Stancil-
Hoffman synchronous magnetic recording

CONDOR FILMS: CONTINUED

16mm, 17':;mm. quarter-inch. Multiple chan-
nel synchronous interlocked mixing. 16mm,
17yomm and 35mm Moviolas (picture and
sound). 16 and 35mm (arc) interlock projec-
tion. Music and sound effects library.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Architectural Uses of Plas-
tics (Monsanto Chemical Co.); Set Up for
Savings (Gaylord Container Div., Crown Zell-
erbach Corp.); We Give Thanks ( Pio Decimo
Press) ; Hood River Dedication, Starkrimson [
Apple (Stark Bro's Nurseries) ; Jack Daniels-
1958 (Brown Forman Distillers Corp.); The
Pork Chop Factory, The Amazing Egg Case, .
The Chicken or the Egg, The Pig's in the Par-
lor ( Ralston-Purina Co.). Slidefilms: for
Westminster College, Lincoln Engineering
Co., Dairy Queen, A. B. Chance Co., Down-
town in St. Louis, Inc. TV Commercials:
for Leukemia Guild, Boys Town of Missouri, I
Ralston-Purina Co.

CHARLES GUGGENHEIM AND
ASSOCIATES, INC.

3330 Olive Street, St. Louis, Missouri
Phone: JEfferson 5-9188

Date of Organization: 1956

Charles Guggenheim, President
Jack A. Guggenheim, Vice-President
Jack A. Guggenheim, Jr., Secretary
Thomas Guggenheim, Treasurer

Services: Production of theatrical and non-
theatrical motion pictures. Facilities: Com-
plete 16mm and 35mm editing, projection,
sound recording, mixing, dubbing, interlock,
camei'a. and lighting facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Make All Things New
{ Board of Missions of the Methodist Church) ;
Miracle of a Signature (United Appeal of
Chicago); An American Museum (City Art
Museum of St. Louis) ; The Saint Louis Bank
Robbery (United Artists Corp.); The Strike
(self-produced for Guggenheim & Associates).

HARDCASTLE FILM ASSOCIATES

7819 Wise Avenue, St. Louis 17, Missouri
Phone: Mission 7-4200

Date of Organization: 1930

J. H. Hardcastle, Producer
Lambert Kaiman, Direction
Richard Hardcastle, Editorial
Richard Hardcastle, Jr., Production

Services: Motion pictures, slidefilms, and TV
commercials; advertising, public relations,
sales, industrial training, civic, religious, fund
raising films. Facilities: 35mm and 16mm
equipment, sound stage, editing rooms, port-
able lighting and recording equipment for lo-
cation production.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Making Ends Meet (Social
Science Films ) ; A Quarter Century of Prog-
ress ( Sporlan Valve Co.) ; Your Investment in
Tomorrow (Dairy Council of St. Louis) ; Sales
Excerpts (Southwestern Bell Telephone Co.).
Slidefilms: Here Comes the Hot Ones (The
Seven Up Co. ) ; Make it Easy to Buy and Try
(Southern Comfort). Anamorphic Slides:
7-Up Developers International (The Seven Up
Co.); The Priory Scliool (no sponsor indi-
cated). T\ Commercials: for Pevely Dairy
Co., Colonial Sugar ( Rutledge & Lilenfield).

1.36

BUSINESS SCREEN M A G .\ Z I N E

PREMIER FILM
AND RECORDING CORPORATION

•MXi Lcciist Strt'i't, St. Ldui.- :;, .Missoui'i
Fhiine: JEtTerson 1-3555

Date of Organization: 19:56

Theodore P. Desloge. I'rfsidtnt nnd

Executive Pnidiirer
Wilson Dalzell, Vice-Prexidrnt nml

Axsociate Prod lire r
Roger E. Leonhardt, ProdKctioti Manat/er
H. Stewart Dailey. Director of PliotograpUij
Charles Kite, Editorial Supervisor
Robert H. Kirven, Creative Director

Services: Creators and producers of business,
industrial, religious, documentary, theatrical
and television motion pictures and sound slide-
films — Itimm or 85mm sound, black and white
or color. F.\CILITIKS: Air conditioned studios,
sound stage, :!5nim and Kimm screening rooms.
Mitchell ;!5mm and IGmm cameras; Bolex,
Bell vSc Howell and Auricon cameras. Fearless
dolly, M-K Mike boom, complete heavy light-
ing facilities, mobile generator; complete re-
cording, mixing, scoring facilities; tape, disc,
magnetic film, interlock system: complete ef-
fects and music library; editing department,
writers, directors, editors; Moviola, record
processing and pressing plant.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictukes: The Place to Get Well (St.
Louis Children's Hospital) ; 122 Eyes (United
Fund of Greater St. Louis ) ; It Takes Two
(Ralston-Purina Co.); 1959 Convention, film
series (Anheuser-Busch, Inc.). Slidefilms:
Beside the Manger, In the Front Line, It Is
Toward Evening, Let's Plan Our Parish Pro-
gram (Concordia Publishing House); The
//»,s-.swa» Coniijlete Line i Hussman Refriger-
ator Co.); Pet Milk Advertising for 19-59
(Gardner Advg. Co. i : Falls City Beer Sales
Promotion; National Car Rental Service. TV
Commercials: for Wembley Ties (Walker-
Saussy Advg. Co. ) ; American Shoe Co. ( Rich-
ard Lane & Co. ) ; Falls City Beer ( Horan-
Daugherty Advg. Co. ) ; National Assoc, of In-
dependent Insurance Agents ( Doremus &
Co. I : Pet Milk Complete Line, Pet No-Cook
Candies, Pet Candy Popcorn ( Gardner Advg. )

Nebraska

CHRISTENSEN-KENNEDY PRODUCTIONS

28:^4 Harney Street, Omaha. Nebraska
Phone : AT 2977

Date of Organization: August, 19-36

Branch Offices: 4;')7 Fifth Avenue, New
York, 16, N.Y., Paul Blaufox. 10456 Valley
Spring Lane ilO, North Hollywood, Calif.
Jack L. Silver.

Ray Christensen, Partner, Producer-
Director

Dennis M. Kennedy, Partner, Prodneer-
Director

Herb Hellwig, Representative

Kenneth C. Dunning, Ai't Director

Services: Industrial, public relations, train-
ing and sales films; slidefilm strips; anima-
tion; visual aids work; and TV commercials.
F.XCILITIES: Equipment for the production of
all types of 16mm films, equipment for anima-
tion, editing, processing. .35mm color slides
and filmstrips.

CHRISTENSEN-KENNEDY: CONT'D.
RECENT PRODUCTIONS AND SPONSORS

.MoTlo.N I'UTliRES: .Alimiic Eneryij Goes to
Work for Nebraska (Consumers Public
Power); (hir Big Issue, Onr Big Issue II
(Progressive Omaha Assoc). Slidefii.ms:
Why Recruit (Mutual of Omaha) ; OV Daisies
Never Die, The;/ .hist Wilt Away (Omaha
Chemical Co. i .

Wisconsin
RUDY SWANSON PRODUCTIONS

1616 Lehmann Lane, Appleton, Wisconsin
Phone : REgent .-5-6272

Date of Organization: 19.'}9

Rudy Swanson, Executive Producer
Robert W. Swanson, Production Supervisor
David Porter, Production Assistant
Gordon Daily, Sound Recording Supervisor

Services: Creators and producers of all ele-
ments of 16mm or ;55mm sound, color, sales,
sales training, documentary, public relations,
and TV films. Facilities: New (1958) com-
pany owned motion picture center with two
sound stages, offices, projection, recording and
editing facilities. Main stage 40' x 60' with
complete standing sets. Complete 16mm and
.■)5mm camera and recording equipment: music
and art facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion I'UTi;kes: Alex Dniir Ri porting
(Ansul Chemical Co.); A Toirn Comes Alive
(State of Wisconsin); Pilot Meat Trays, Re-
port 10-07 ( Marathon Div., American Can
Co.); These Few Seconds (Wisconsin Wire
Works).

FILM ARTS PRODUCTIONS, INC.

1700 South 19th Street. Milwaukee 4.

Wisconsin
Phone: Mitchell 5-0.523

Date of Organization: 1927

Gaylord M. Clark, General Manager
Walter E. Immekus, Production Manager &

Director. Pliotography
C. Oscar Lindquist, Still Photography
Alfred M. Zemlo, Sound Engineer
Robert P. Schneider, Strip Film

Reproduction

Services: Creation and production of motion
pictures and slidefilms for industry; TV com-
mercials; slide presentations; script prepara-
tion. Facilities: New studios; sound stage
66 ft. X 50 ft.; recording studios 22 ft. x 14 ft.
and 11 ft. x 14 ft.; editing rooms; laboratory;
complete 16mm: complete lighting equipment
for location and studio work.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Music Maestro (National
Board of Fur Farms Organization ) ; Tool
Safety (Snap-On Tool Corp.). SLIDEFILMS:
Magnificent Missile (Modine Mfg. Co.). TV
Commercials: F701 Washer, Speed Queen
Corp. (Geer-Murray, Inc. adv.) ; Thorp Fi-
nace Co. (Klau Van Pietersom Dunlap, Inc.).

Riviera Productions

230 Westmoor Blvd.. Milwaukee 14,

Wisconsin
Phone: SUnset 2-8815

Robert Zens, Midwest Representative

(See complete listing under Los .Angeles area)

Arizona

CANYON FILMS OF ARIZONA

834 .North Seventh Ave., Phoenix, Arizona
Phone: ALpine 2-1719

Date of Organization : 1953

Raymond Boley, Owner-Production Manager
Bob Allen, Oivner-Director of Photography

Services: Motion picture producers for indus-
try, television, advertising and education. TV
spots; sound slidefilms. Contract shooting or
editing for outside producers. Art, animation
and script services. Facilities: Two sound
stages, sound recording facilities ( magnetic
film or tape) ; disc cutting. Set lighting and
complete portable lighting. Synchronous cam-
eras, recorders and dubbers. Editing dept.,
including sound cutting. Interlock projection
and recording. Set construction. 16mm or
35mm production. Complete location equip-
ment.

RECENT PRODUCTIONS AND SPONSORS

Motion I'ictcres: Computor Department, The
"■301," (General Electric Co.) ; At Your Service
(Southwest Blood Banks); Maryvale (John
H. Long, Home Builders, Inc.). SLIDEFILMS:
Sea,'iide (Seaside Mausoleum); Prearrange-
ments ( National Prearrangements, Inc.) ;
1960 Line (International Metal Products Co.).
TV Commercials: for Sun Control Carpeting
Co., OK Van & Storage, Staggs Bilt Homes,
American Dairy Assoc, of Arizona. Valley
National Bank, Arizona Savings & Loan
Assoc, Salt River Power District, Can-0 Dog
Food, Holsum Bakery, Rosarita Mexican Food,
Cr.vstal Ice Co., Barq's Bottling Co.. John F.
Long, Home Builder, Inc., Safe Bug Killer.
U. S. Rubber Co., KPHO Radio, Lu.sk Homes,
Lucky Wishbone, Rudolph Chevrolet, National
Cystic Fibrosis, Gompers Rehabilitation Cen-
ter through various advertising agencies.

•5€-

SOUTHWEST FILM INDUSTRIES, INC.

806 Roosevelt Street, Tempe, Arizona
Phone: WOodland 7-5413

Date of Incorporation: 1954

Joel A. Benedict, President
Robert M. Wachs, Vice-President
T. T. Crance, Treasurer
John E. Evans, General Manager
Sherwood Strickler, Cineniatographer
E. Hohnberger, Film Supervisor
A. H. Hollister, Sales Manager
Alexander Waddell, Art Director
Richard Bell, Script Writer

Services: Complete 16mm motion picture and
35mm sound slidefilm production; TV commer-
cials, industrial films, training films, anima-
tion, educational films, slides and slidefilms.
16mm rapid processing. Complete line of
audio-visual equipment for business and edu-
cation. Facilities: Sound stage, Magnasync
sound system, Arriflex camera equipment, re-
versal and negative-positive 16mm processing
equipment, slidefilm animation stand and
camera.

(LISTING CONTINUES ON FOLLOWING PAGE)

9 T H ANNUAL PRODUCTION REVIEW

137

SOUTHWESTERN STATES:

SOUTHWEST FILM: ARIZONA
RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: I9.',,s Copper Bowl (Copper
Bow] Corp.); Chemical Changen (United
World Films) ; Did You See Me? (Valley Na-
tional Bank); Creatures of the Desert
(McGraw-Hill Publishing Co.) ; Basic Snare
Drum Techniques (Troxel Music Enterprises).
Slidefilms: Your Rights and Resporuiibilities
(Employment Security Commission of Ari-
zona). TV Commercials: Advertising Asso-
ciates, Advertising Counselors, Arizona Pub-
lic Service, Louis Crandall Associates, Fiesta
Foods, Jennings & Thompson Advg. Inc., John
Turner Associates. Valley National Bank,
Western Savings, Rippey Associates.

Dallas Area: Cont'd.

Olclah

oma

Alexander Film Co.

:U08 East 28th Street, Tulsa, Oklahoma
Phone: Riverside 2-1874

Bud Woods, Res. Vice-President

(See complete listing under Colorado)

DWIGHT MORRIS PRODUCTIONS

1611 South Boston Ave., Tulsa, Oklahoma
Phone: Diamond 3-6424

Date of Organization : 1947

Dwight Morris, President

Services: Producers of industrial motion pic-
tures and TV commercials. Facilities: Com-
plete 16mm film laboratory and sound equip-
ment; complete photographic equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Tlie Modem Sucker Rod
(W. C. Norris Mfg. Co.) ; A Future to Share
(Siloam Springs Chamber of Commerce);
Chicken of To-Morrow (National Chicken
A.ssoc. ) . TV Commercials : for Oklahoma Na-
tural Gas Co. (Locke Advg. Agcy. ) ; 1058
political campaigns, and others.

Dallas, Texas Area
COFFMAN FILMS, INC.

4,519 Maple Avenue, Dallas, Texas
Phone: LAkeside 8-:3692

Date of Organization: 1952

E. Hammond Coffman, President

E. W. Coffman, Vice-President

Howard W. Greene, In Clif/. of Production
Services: Production of industrial and promo-
tion motion pictures, slidefdms and TV com-
mercials. Facilities: Large sound stage,
interlocked sound system, editing equipment,
16mm and ;3.5mm Mitchell cameras.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: When Need is Near ( Dallas
Community Chest) ; Sign Up Now (Texlite) ;
Our Methodist Heritage (Methodist Church) ;
This Is Mil Churcli (Dallas Episcopal Dio-
cese). Slidefilm: Religious Art of the Wes-
tern World (no sponsor indicated). TV Com-
mercials: for Campbell-Taggart (Bel-Art);
Manor Baking (Crook Agency) ; Light Crust
Flour (Clarke, Dunagan & Huffhines) ;
Vanette Hosiery (Carrie Rowland) ; 7-11 Food
Stores ( Campbell Agency ) ; Pest Guard ( Sam
Bloom); Owens Country Sausage (Crandell).

IDEAS, ILLUSTRATED, INC.

2909 North Haskell Ave., Dallas 4, Texas
Phone: LAkeside 6-7249

Date of Organization: November, 1952
Date of Incorporation : November, 1958

Irvin Gans, President, Exec. Producer
Robert Arch Green, Writer, Director
George Chyka, Director of Pliotography

Services: Industrial, sales, public relations
and educational motion pictures, slides and
photographic illustrations. Story treatments,
scripts, creative editing, sound recording and
music scoring, matching and preparation for
printing. Services for industrial and institu-
tional film departments. Facilities: Com-
pletely equipped sound stage including light-
ing, blimped 35mm and 16mm Arriflex cam-
eras, single-system camera, Magnasync mag-
netic film recording and mixing; music library,
complete editing facilities; location photog-
raphy equipment, high-speed cameras.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Fuels for Argentina (Fish
Engineering Corp.) ; Tlie Magic Tones (South-
western Industrial Electronics Co.) ; New
Sound in the Wilderness (Bell Aircraft
Corp.); Recent Developments in Perforating
(Schlumberger Corp.); The Sonic Pump
(Johnston Testers, Inc.).

JAMIESON FILM COMPANY

3825 Bryan Street, Dallas 4, Texas
Phone: TAylor 3-8158

Date of Organization: 1916

Branch: 936 W. Peachtree St., N.W., At-
lanta 9, Georgia. Phone: TRinity 4-6625.
Chester D. Gleason, Manager

Bruce Jamieson, Partner & General Manager
Hugh V. Jamieson, Jr., Partner &

Production Manager
Walter Spiro, Controller
Jerry Dickinson, TV Production Manager
Robert G. Redd, Production Services Mgr.
Ralph Canada, Laboratory Manager
Bill Stokes, Sales Manager
Robert Alcott, Head Cameraman

Services: Industrial, educational, training and
public relations motion pictures, 16mm and
35mm; filmed television programs and TV
commercials; sound recording laboratory and
printing services for industrial, educational,
or producer organizations. Facilities: 15,000
sq. ft. studio, sound stage and laboratory;
complete ;35mm & 16mm production equip-
ment; RCA 16mm and 35mm sound channels;
editing, printing and processing 16mm and
35mm; color printing with scene-to-scene colm-
correction; animation, creative staff.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: City in the Sun (South-
western Bell Telephone Co.) ; F8U-3 Weapons
System, The Third Crusader, Regulus II Prog-
ress Report 1958 (Chance Vought Aircraft):
Pass to the Sea (Port of Lake Charles) ; B-5S
Progress Report #11 (Convair Div., General
Dynamics Corp.) ; Wildlife's Guardian, Reel

JAMIESON FILM: CONTINUED

Pleasure ^Georgia Game and Fish Commis-
sion) ; Automation With Polarmatic t Space
Corp.); Five Men from Missouri (Hermetic
Seal Transformer Corp.). TV Commercials:
for Humble Oil & Refining Co. (McCann-'
Erick.son); Fritos, Imperial Sugar (Tracy
Locke i; American Petrofina (Taylor Nors-
worthy) ; Blue Plate Foods (Fitzgerald) ; Gills
Coffee (Cargill, Wilson & Acree).

KEITZ & HERNDON

4409 Belmont, Dallas, Texas
Phone : TAylor 4-2568

Date of Organization: 1950

L. F. Herndon, Jr., Sales Manager
R. K. Keitz, Production Manager
T. R. Young, Art Director
John Bronaugh, Chief Cameraman
Bob Dalzell, Head Animator
Lloyd Abernathy, Director
Ed Cain, Coordinator

Services: Motion picture and slidefilms (strip
film) ; TV and industrial films. Facilities:
Complete 35mm and 16mm sound stage, ani-
mation, art, titling and special effects; 35mm
and 16mm cameras; Oxberry animation equip-
ment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Dr. Pepper Documentary
(Dr. Pepper Bottling Co.); Gaslight (Lone
Star Gas Co. ) ; No Title ( Chance Vought Air-
craft Co. ) ; Sales Presentation ( Vornado Air
Conditioning Co.). TV Commercials: for
Lone Star Beer (Lone Star Brewing Co.).

MOTION PICTURES, INC.

3024 Ft. Worth Avenue, Dallas, Te.xas
Phone: WH 2-9654

Date of Incorporation : January, 1959

David T. Lane, President
Marty Young, Vice-Pres. & Gen. Mgr.
0. W. Dalton, Vice-Pres., Production
Joe D. Harris, Vice-Pres., Animation
Richard E. Bethard, Production Siipvr.

Services : All categories of commercial motion
pictures including live action and animated
TV commercials. Facilities:' 3200 sq. ft. air
conditioned sound stage, recording studios,
editing facilities, projection theatre, camera
and lighting e(iuipment, animation department.
RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Sta Dri Story (Ranger
Boot Co.); Wizards of Os (Medical Plastics
Laboratory); Classified Title (Texas Instru-
ments). Filmed TV Programs: Bud Wilkin-
son's Inside Football, series of 10 (National
Guard through Fuller, Smith & Ross ) ; Dan
Smoot Report, series of 52 (Dan Smoot ) . TV
Commercials: for Zales Jewelers (Bloom
Advg.); Mobilgas ( Ratcliff Advg.); Light-
crust Flour (Clark, Dunagan & Huffhines);
Odessa Oil Show ( Womack-Snelson) ; Wabash
Railroad, Mayrose Meats (Gardner Advg.) ;
Weingarten Bakeries (Kamin); Tenilhi.st
Cough Syrup, Syndicated TV ID's (Pams);
Kook-Klean (Wes-Mer Mfg.); Libby-Owens-
Ford (Fuller, Smith & Ross) ; Premier Oil &
Refining Co.

MUNDELL PRODUCTIONS

4207 Gaston Avenue, Dallas 10, Texas
Phone: TAylor 1-0770

I.S8

BUSINESS SCREEN MAGAZINE

Houston, Texas
GULF COAST FILMS, INC.

Oil & t-'ii^ MuildiiiK, Houston 2, Texas
rSee complete listiiijr under Robert Yarnall
Richie Productions in N<\\ 'SCrk City)

RAYDELL PRODUCTIONS

2215 West llokdinbe lUvd., Houston, Texas

Phone: MOhawk 4-9221

Date of Organization: 1957

Ray M. Boriski, Partner

1). M. Van Dusen, Partner

Albert Zarzana, Production ifaiiayer . .

Services: IGmm motion pictures for industry,
public relations, sales training, education. :i5-
ram slidetilms. Facilities: Single and double
system sound cameras for studio and location.
Optical and magnetic recording studio and
screening room. Script writing and art serv-
ices. Oil industry technical advisory board.

RECENT PRODUCTIONS AND SPONSORS

Motion Picturks: Fin- King iFire King
Corp.); It'x Manic i Marine Gathering Co.);
Collegiate Snrsinn (Sacred Heart Dominican
College); Champion Quartcrhorftes i Cauble
Ranch). Slidefilms: Architectural Plastics
(Mual Industries. Inc.). TV COMMERCIALS:
for Marvel ite. Marvel Marketing Co., The
Sleeping Giant ( Lorehn Agency); Mual In-
dustries. Inc. ( Direct).

TEXAS INDUSTRIAL FILM COMPANY

2528 North Boulevard, Houston, Texas
Phone: JAckson 9-4377

Date of Organization: 1945
Date of Incorporation: 1956

N. Don Macon, President

S. Macon, Seci-etarij-Treasurer

A. P. Tyler, Production Manager

I Services: Industrial training and sales promo-
I tion motion pictures, 16mm and :?5mm sound,
' color; 35mm sound slidefilms. Facilities:
I 16mm and 35mm cameras, lighting equipment ;
! air-conditioned sound stage; disc, 16mm mag-
' netic tape and 16mm optical sound recording;
picture and sound editing; printing equip-
ment for 16mm motion pictures and 35mm
' slidefilms. Processing 16mm b&w films. Ani-
mation. Personnel for writing, direction.
editing and sound recording.

RECENT PRODUCTIONS AND SPONSORS

MuTio.N Pictures: Eavlij Cotton (Hercules
Powder Company) ; Looking at HunMe;
Southwest Conference Football Highlights-

: 1958 (Humble Oil & Refining Company);
Women's Volunteer Program (Methodist Hos-
pital). Slidefilms: ACF Lubricated Plug

I Valves (W-K-M).

United States Productions, Inc.

1714 Huldy, Houston 19, Texas
Mrs. Barbara Atwell, in charge
(See complete listing under New York City)

Jerry Fairbanks Productions

219 Majestic Building, San Antonio, Texas
Phone: CApital 4-8641
Jack Mullen, Representative
(See complete listing under Los Angeles area)

Colorado

DICK DURRANCE FILMS

130 West Francis S(i-cct. .Xspcn, Colorado
Phono: WAlnut 5-7002

Date of Organization: 1948

Associate Producer: Pelican Films, Inc. 46
West 46th Street, New York 36, N. Y.
Phone: Circle 6-1751. .Joseph Duiiford.

Dick Durrance, President

Services: Promotional, industrial, educational
motion picture productions. Specialists in
sports, adventure, outdoor films. European
film production experience. TV location
shooting jobs. Facilities: Complete 35mm
and 16mm motion picture equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Picturks: Suou-hldsf i Kd. F. Taylor
Co.). TV Commercials: for Busch Bavarian
Beer-Anheuser-Busch ( Gardner Advg. Agcy. ) ;
photography only for Zest — Procter & Gamble,
Salada Tea (Peter Silgar Productions).

ALEXANDER FILM COMPANY

Alexander Film Building, Colorado Springs,

Colorado
Phone: ME :M771

Dates of Incorporation: 1928; 1955

BRANCH OFFICES

New York: 500 Fifth Ave., New York 36.
Phone: LOngacre 5-1350. Maxine Cooper,
Res. Vice-Pres., Kenneth Allen Silver,
Alexander International.

Michigan: 16997 Georgina, Birmingham.
Phone: Midwest 4-1212. Donald Ringsred.
Res. Vice-Pres.

Illinois: 472 Wrigley Bldg., Chicago 11.
Phone: WHitehall 4-5980. Bob Woodburn.
Res. Vice-Pres.

Missouri: 2932 Andover Drive, Normandy 21.
Phone: EVergreen 2-6303. A. H. Baebler,
Res. Vice-Pres.

Oklahoma: 3108 East 28th St., Tulsa. Phone:
Riverside 2-1874. Bud Woods, Res. Vice-
Pres.

California: 444 California St., Room 408,
San Francisco 4. Phone: EDgewater
2-1951. Wm. Hillhouse, Res. Vice-Pres.
12344 La Maida, North Hollywood.
Phone : STanley 7-4343.

Washington : 3260 Lakewood, Seattle 44.
Phone: PArkway 2-2258. W. L. Troyer,
Res. Vice-Pres.

Mexico: Balderas 36-602, Mexico, D. F.
Phone: 10-3.3-72. Mario O'Hare, Res.
Vice-Pres.

Puerto Rico: Edificio El Imparcial, Calle
Comercio 450. San -Juan. Phone: :V2898.
Haskel Marshal, Res. Vice-Pres.

D. M. Alexander, Chairman of the Board
Keith Munroe, President

Jay Berry, Vice-President, National
Jay Piccinati, Vice-President, Marketing

E. B. Foster, Vice-President, Treasurer

J. A. Anderson, Vice-President, Productions
Cliff Parker, Vice-President, Theater
Don Alexander, Jr., Media Director
John B. Lee, Manager, Alexander
Productions

9 T H ANNUAL PRODUCTION REVIEW

jj^ CI #JL *f rn

MOUNTAIN STATE

ALEXANDER FILM: CONT'D.

A. M. Oaks, Asst. Manager, Alexander

Productions
Howard S. Olds, Creative Director

Services: Producers of TV and theater film
commercials, information, training, documen-
tary and sales motion pictures for industry,
education, government and agriculture for do-
mestic and foreign distribution. Creative edi-
torial, TV and theater distribution services.
Slidefilms for all purpo.ses. Facilities: Com-
plete production facilities, located on one loca-
tion under one management. Creative sce-
nario writing, stage with 30 standing sets,
lighting equipment, 35mm and 16mm cameras,
16mm sprocket hole and V4" magnetic tape
recorders. Art and animation departments
with stop motion and time lapse cameras. 35-
mm Eastman color and b&w negatives and
prints, 16mm b&w processing equipment. Over
300 permanent perscmnel.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Light on Dcmocracij (Fed-
eral Postal P^mployees Assoc.); Lamb on Dis-
play ( American Sheep Producers Council,
Inc.) ; Providing Co-Op Tires Second to Xone
(National Cooperatives, Inc.); No title given
(Seven-Up Bottling Co.). SLIDEFILMS: Thing-
amajig (National Advg. Co.). Specialists in
theatrical screen and television advertising
films produced for various clients and advertis-
ing agencies during 1958.

THOS. J. BARBRE PRODUCTIONS

2130 So. Bellaire St., Denver 22, Colorado
Phone: SKyline 6-8:383

Date of Organization : 1940

Thos. J. Barbre, Owner, Manager, Producer
Anita T. Barbre, Assistant Manager
Paul Enirich, Recording Director
Harold J. Anderson, Director of Photog-
raphy
L. B. Thomas, Writer-Director
Services: Complete production of all types of
business films. Sales, training, public rela-
tions, advertising, educational. Color and black
and white. TV commercial and TV entertain-
ment films. Producer services. FACILITIES:
Sound stage, theater, editing rooms, voice stu-
dio, interlock projection. Maurer cameras.
100,000 watts of lighting equipment. Maurer
six-track optical recording. Magnetic film re-
cording. Tape recording. Sound truck and
generator. Editing, animation and titling
rooms, equipment and staff. Recorded music
libraries. Staff organist. Editors, script
writers.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Span and iV/n ( Spanall of
The Americas, Inc. ) ; Hands Acro.^s the Border,
GW Lntervieivs (Great Western Sugar Co.);
How to Get a Head (Colorado Fuel & Iron
Corp. ) ; Dawn Dancers ( Wyoming Game &
Fish Comm.) ; The Last Water Hole (Colorado
State University) ; Gates Sales Film (Gates
Rubber Co.); Acrow V Form Systein #2
(Acrow, Ltd.). TV Commercials: for Bold
Action Furniture Sales, Inc., Series No. 1 &
2; Virginia Vale Homes, Kick Off (Paul T.
Pairin, Inc.); American Furniture Co.;
Adolph Coors Co.: Stanley Furs, Inc.

139

MOUNTAIN STATES: COLO.

RIPPEY, HENDERSON, BUCKNUM & CO.

909 Sherman Street, Denver 3, Colorado
Phone: AComa 2-5601

Date of Organization : 1943

Arthur G. Rippey, Managing Partner

Gilbert Rucknum, Partner. Producer

Clair G. Henderson, Partner

Harry A. Lazier, Partner

Robert R. Powell, Production Supervisor

Robert G. Zellers, Chief Cameraman

Kenneth C. Osborne, Film Editor

Services: Industrial and civic relations mo-
tion pictures, color and sound, both voice-over
and lip synchronization; sound slidefilms, black
and white and color. FACILITIES: Sound stu-
dio, IGmm cameras, lighting, recording and
editing equipment: creative staff: art depart-
ment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: How to Make a SKccessful
Sales Presentation ( Hamilton Management
Corp.) ; Colorado Carnations — Tlie Flower of
Everlasting Springtime (Colorado Flower
Growers Assn.); Ti)e Wonder Wood; Hon- to
Make Your Pine Poles Last Longer (Osmose
Wood Preserving Co. of America). TV CoM-
MERCI.\ls: for J. C. Penney Company; Ben-
nett's; Denver U. S. National Bank; Kuner's;
The Denver Po.st; Kohler-McLister Paint Com-
pany; Mountain States Telephone: Frontier
Airlines.

SONOCHROME PICTURES

2275 Giencoe Street, Denver 7, Colorado
Phone: EAsl 2-;5192

Date of Organization : 1942

Branch : Multichrome Laboratories, 760
Gough Street, San Francisco, California

R. B. Hooper, Oivner-Producer

George K. Perrin, Director of Flnitograjihij

llerbeii McKenney, Owner, Multichrome
Laboratories, San Francisco

Herbert McKenney, R. B. Hooper, Multi-
Chrome Laboratories, Denver Division

Services: Motion picture and television pro-
ducers. Sound recording, titles, TV spots, color
release prints. Facilities: Animating ma-
chines; synchronous KJmm Magnasync record-
ers; optical printers; mobile power plant:
16mm and :l.5mm cameras.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Great Basin Range (Lehr
Productions, Fly, Nev. ); Harvest from tlie
Sky (Denver Water Commissioners); Golden
Trout (Wyoming Travel Commission); Storii
of Colorado, 2nd edition (State Historical
Society); Viscount II (Continental Air
Lines) ; Gates Tandematic Drive (J.R.Bennett
Productions); Land of Legend — "Maasacre"
("J" Productions). TV Films: Olinger Quar-
tet (KLZ-TV); Ice-Foe (Oscar Katov Agen-
cy) ; Amendment #r) Vote NO ( Hoofman-Freid
Agency) ; Akers Album ( Denver & Rio Grande
Western Railroad ) .

TCthis symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
pears in other pages of this 9th Annual Pro-
duction Review issue.

140

WESTERN CINE PRODUCTIONS
(Div. Western Cine Service, Inc.)

114 E. 8th Ave., Denver, Colorado
Phone: AMherst 6-.3061

Date of Organization: September 1, 1952

Herman Urschel, President

John Newell, Exec. Vice-Pres., Chg. Prod.

Malcolm Jesse, Treasurer

Mike Cook, Vice-Pres., Sales

Noel Jordan, Secretary

Harry Barnes, II, Laboratory Manager

John Howard, Sound Recording Manager

Don Zimmerman, Film Editor

Stan Phillips, Production Supervisor

Services: 16mm motion pictures and TV pro-
duction; complete 16mm lab. for color and
b&w processing, printing and editing; com-
plete sound recording for tape, disc and film.
Sound slidefilm production. FACILITIES: Ani-
mation and title stand, color & b&w processing
machines, printer, editinjr rooms and equip-
ment ; Ampe.x, Maurer, Magnasync & Magna-
cord recorders, synchronous cameras, special
effects dept., sale and rental of professional
motion iiicture equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Gold Carpet to Elegance
(Continental Airlines) ; That We May Breathe
( National Foundation for Asthmatic Chil-
dren); Mental Retardation (Colorado State
Dept. of Public Health) ; The Dynamic Years
( Colorado State Democratic Committee ) ;
Football Highlights of 1958 (U. S. Air Force
Academy). TV Commercials; for Industrial
Federal Saving ( Prescott-Pilz Agency); Blue
Cross & Blue Shield (Colorado Blue Cross
Assoc. ) ; Madison United Givers ( Stephan &
Brady) ; Hungarian Flour. Diamond M. Flour.
Ranch House Beans (Clair & Meyer Agency i .

Idaho
FILM ORIGINALS

6536 Robertson Drive. Boise, Idaho
Phone: Boise 4-3602

Date of Organization : 1949

George Oliver Smith, Owner, Executive
Producer

Services: Production of information film sub
jects for industry, forestry, aviation, safety
medicine, natural science, psychology and child
care. Facilities: Complete 35mm and 16mni
film production facilities; 100,000 watt light-
ing equipment; interlock optical and magnetic
track projection: 35mm and 16mm editing
equipment, hot splicers, screening room.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Tlie Potlateh Story (Pot-
latch Forests, Inc.); Physical Rehabilitation
(Idaho Elks' Assoc, i ; Air Taxi U.S.A. ( Na
tional Air Taxi Conference) ; To Save a Life
• Aircraft Owners and Pilots Assoc); An
.American Sau:mill (Boise Cascade Corp.).

Montana

FRONTIER FILMS, INC.

1543 Lewis Ave., Billings, Montana

Phone: 9-5969

Date of Organization: 1956

Lloyd Hagaman, Pres. & Exec. Producer

Verna Newby, Vice-President

George Scott, Sales Manager

Services: Motion pictures for public relations
and education; TV commercials. Facilities:
Animation, single and double sound system;
three cameras, dollies, lighting, dubbing, re-
recording, complete editing equipment, art and
writing services; transportation.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Let's Visit Carter (Carter
Oil Co.): Montana Acres, Higliway to the
Clouds, in production, Montana Waters, in
IJroduction (Montana Extension Service). TV
Films: Hunters Safety (Montana Fish &
Game). TV COMMERCIALS: for Volkswagen
( Compton ) ; 1st National Bank ( Direct i;
General Adjustment Bureau (Direct); others.

PACIFIC WEST COAST REGION: CALIFORNIA

San Diego Area

JOHNA PEPPER PRODUCTIONS

1405 Fifth Avenue, San Diego 1, Calif.
Phone: BElmont 5-0297

Date of Organization: July, 1957

•Iiilnia Pepper, President

VVni. Hollenbeck, Executive Producer

Christian Bobbins, Art Director

Pat Blair, Copy Chief, Script Dept.

Tom Carlile, Research Director

Edward Clarke, Los Angeles Office

George Pardon, Sales Representative

Jeff Clark, Talent and Talent Management

Services : Film and production services for
TV films, commercials and business; slides,
stop motion and animation; news film services,
film strips, radio programs and commercial
production. Facilities; Two sound studios,
one small sound stage, one sound stage 53' x
130'; all 16mm cameras, Auricons, 1200' and
200' Bell and Howell's, Bolex, Arriflex. Mag-

nasync recorders, mixers, complete editing
equipment for single and double system film
production.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Soul hem Sportfishuni
t H&M Sport Fishers I ; The Daley Story (Da-
ley Construction Co.); Jewel by the Sea (La
Jolla Town Council); The Key (Greenwood
Memorial Park and Mortuary). Slidefilms:
\o Vacancy (Courtesy Coft'ee, Inc.i.

San Francisco and Bay Area

Alexander Fi!m Co.

444 California Sti-eet, Rocmi lOS. San

Francisco 4, California
Phone: EDgewater 2-1951

Wm. Ilillhouse, Res. Vice-President

( See complete listing under Colorado i

LISTINGS COrUINUED ON PAGE 142

U U S I N P: S S SCREEN M .A C .A Z I .\

lyiy ■ ' ■■■r"'<»gf;^gv<W5nfc.

"STc

THE AM

These new films from industry are "featured attractions"
all over America. The show places may be a woman's
club in Peoria ... a steel mill in Pittsburgh ... a church
hall in Providence ... a science class in Phoenix . . . and
millions of TV homes from Portland, Maine to Portland,
Oregon. Every film in our library is treated as a "featured
attraction" with a purpose, an audience-destination, of
its own. Every film receives special care and imaginative,
individualized promotion. Results? Audiences who re-
spond, remember, reflect on a company's public relations
or institutional message. You can learn more about
Association Films, America's First Distributor, by send-
ing for the FREE booklets offered below.

"You Can Do-lt-Yourself, But..."

(Our exclusive Print Service Plan)

"Encore Showings"

(TV Programs in the Classroom)

"Audiences"

(Monthly newsletter on films and sponsors)

Coming Up! "The Viewing Millions"

(Our Complete Service and Your Film)

ni ASSOCIATION FILMS, INC.

niljd National Sales Office
□jj3 347 Madison Avenue
QBl ^^^ '*°^^ ^^' '^■^- Murray Hill 5-2242

Regional Sales and Distribution Centers in:

Ridgefield, N. J. (Broad at Elm) WHitney 3-8200

La Grange, III. (561 Hillgrove Ave.)
Chicagoans call Bishop 2-1898
Others call Fleetwood 4-0576

San Francisco, California (799 Stevenson St.)

UNderhill 1-5305

Dallas, Texas (1108 Jackson St.) Riverside 2-3144

•JGH A REAR

>EW

'^iRE.'iTouE.

CANT YEAR^

jf □ im.*f en

WEST COAST

San Francisco and Bay Area

MARVIN BECKER FILMS

915 Howard Street, San Francisco 3, Calif.
Phone: EXbrook 2-1655

Date of Organization : 1952

Marvin E. Becker, President
Frank E. Wulzen, Production Manager
Ann I!ecker, Seo'etary-Treasurcr
Jack Halter, Studio Manager
Albert C. Kihn, Editor-Cameraman

Services: Industrial, documentary, business,
public relations and education motion pic-
tures and slidefilms. Television films and com-
mercials, newsreel coverage. Franehised
Reeves Magna-Striping service. Hi-speed pho-
tography. F.\riLiTrES: Creative staff, 16 and
35mm production equipment, music library,
sound stage, lights, sets, carpenter shop, ma-
chine shop, art department, complete anima-
tion department and camera. Editing and
pro.iection rooms and multi-channel duljbing.
Wide-screen production equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Fruita of the Future
(Vacu-I)ry Corporation); Saw Francisco Bay-
Model Studies, Silting Analysis Through Gold
Tracing ( U. S. Army, Corps of Engineers ) ;
Pre-VIII Olympics Winter Games (VIII Olym-
pics Winter Games, Organizing Committee);
Art for Pleasure (Bill Wagner Productions).
TV COMMERCULS: Ortho Products ( MeCann-
Erickson, Inc.); John Hancock Insurance
(Communications Counselors, Inc.) ; Whirlpool
Bath ( Wenger Micheal Adv. ) ; California
State Fair (Gerth, Brown, Clark & Elkus) ;
Cutie Clothes, San Jose Ford, Hilton's Sea-
foods (Dee Tozer Adv.). Television Films
& TV Newsreels : 'i9er Pro Football ( Safe-
way Stores ) ; newsreels for San Francisco
Chamber of Commerce, CBS-TV, NBC-TV.

MOULIN STUDIOS

181 Second St., San Francisco, California
Phone: YUkon 6-4224

Flagg Films, Inc.

335 Hayes Street, San Francisco. Calif.
George Guenley
(See complete listing under Los Angeles area)

GOLDEN STATE FILM PRODUCTIONS

1032 Mariposa Ave., lierkeley, Calif.
Phone: LAndscape 4-6251

Date of Organization: 19.50

John L. Siegle, Owner-Manager
John E. Pedersen, Production Manager
Services: 16mm motion pictures for industry,
busine.s.s, documentary and training. Facili-
ties: Full editing facilities, sound recording
and studio.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures : Skiing Wonderland ( Dodge
Ridge Ski Resort, Inc.); 19r>S Football Festi-
val (Berkeley Junior C. of C.) ; A New Loolc
at Screen Printing fScreen Process Printing
Assoc.) ; The Key to Dairy Farm Sanitation
CPennsalt Chemical.s, Inc.); Pressure Sensi-
tives at the Point of Purchase ( Kleen-Stik).

PACIFIC PRODUCTIONS

414 Ma.son Street, San Francisco 2, Calif.
Phone: YUkon 2-3986

Date of Organization : 1938

Donald M. Hatfield, Ph.D., President
William E. Maley, Manager, Motion Picture

Division
Fred P. Bai-ker, Manager, Graphic Arts

Division

Services: Sponsored public relations, sales
documentary and training films; cinettes;
radio and television feature programs; sound
slidefilms; strip films, slides, audio-visual
training aids. Facilities: Maurer, Acme,
Auricon and Eastman cameras; synchronous
and 1/4" tape professional recording; lighting;
sound and silent stages; 35mm and 16mm
editing equipment; 3.5mm and 16mm anima-
tion facilities; art department.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Floor Plan, Care and Up-
keep (Safeway Stores, Inc.); United States
Civil Engineering Laboratory (U. S. Navy);
Speech Preparation (CB Educational Films);
Rantje Management (Shell Chemical Corp.).

ALFRED T. PALMER PRODUCTIONS

130 Bu.sh St., San Franci.sco 4, California
Phones: DOuglas 2-8177-8

Date of Organization : 1931

Alfred T. Palmer, Owner, Exec. Producer

Ale.xa H. Palmer, Co-Owner, Office Mgr.

Pauline C. Hase, Secretary

M. P. S. Van Lier, Associate Producer

Lawrence William.s, Associate Producer

Norman Pietan, Ph.D., Editorial cC- Research

Donald A. Palmer, Production & Sound

David H. Palmer, Electronics

Roger Barrett, Sales Promotion

Ruth Gist, Educational Films

Charles Niewenhous, Overseas Department

Thomas A. Dailey, Laboratory

Julia L. Palmer, Art Department

Services: Production largely centered in mari-
time and overseas subjects related to the pro-
motion of human understanding through trade
and travel. FACILITIES: Complete production
and sound studios, reproduction laboratory,
theatre and distribution facilities. Also color
and black and white still photographic studios.

RECENT PRODUCTIONS AND SPONSORS

Motion Ph'TURES: Mabuhay Manila. Selamat
Malaya (American President Lines); Two
Million Tons (Henry J. Kaiser Co.) ; Thailand
Today (World Forum Films). Producers of
Americans Look at the World, Explore the
World. Yonr World Today. World Trade Films
(No spon.sors listed). TV Coimmercials: for
Matson Navigation Co., Bank of America.

The Film Buyer's Basic Reference

." E.Nperiencod usei-s of visual conmiuuications
in business, industry and government look to
the Annual Production Review listing i)ages
for basic reference data, carefully collated and
complete as a primary step in the selection
of a competent film producer. Only companies
supplying minimum client reference data are
given un<iiialif\ed listings in these pages. Look
to Business Screen for the best buyer's guide
reference data in 1959! \^'

W. A. PALMER FILMS, INC.

611 Howard Street, San Francisco 5, Calif
Phone: YUkon 6-5961

Date of Organization: 1936 '

Date of Incorporation : 1947

H. B. Butler, President

W. A. Palmer, Technical Constdtant

W. A. Bentley, Secretary

L. M. Montgomery, Treasurer

Florence H. Dieves, Executive Producer

John Corso, Jr., Technical Director

Stewart A. Macondray, Recording Engineer^

Forrest E. Boothe, Music Director [

Louise Cretan, Laboratory Manager

Quinn Young, Laboratory Teclmical Supvr.

Services: Industrial, public relations, educa-
tional and sales training films; sound sliae-
films; TV films and spot commercials;'
Palmerscope 16mm and 35mm television re- 1
cording. Facilities: Studio and location pho- 1
tography; Westre.x recording (photographic
and magnetic, 16mm and 35mm); disc and'
tape recording, including stereophonic; mul- '
tiple channel dubbing and interlock; music,
scoring and 3 libraries; color, black-white
printing, 16mm optical printing, 35mm to 16- j
mm reduction printing; art department; ,
animation and title camera. i

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Bcchtel In Arab Lands
(Bechtel Corp.); The Man in Your Mirror'
(Safeway Stores); Stand By (United Bay I
Area Crusade) ; Industrial Uses of Nuclear \
Explosives (University of California Radia- i
tion Laboratory); Aerodynamic Heating and'
Deceleration During Entry Into Planetary At- '
mospheres (National Aeronautics and Space '
Administration). Filmed TV Program: The \
Red M nth (KQED-TV)

GENE K. WALKER PRODUCTIONS

627 Commercial St., San Francisco, Calif.
Phone: YLTkon 2-4181

Date of Organization: 1938

Gene K. Walker, President

Claire McNamara, Secretary-Treasurer

R. F. Scott, Studio Manager

Roy Grandey, Service Manager

Verne Carlson, Prod. Supervisor

Services: Complete production services, 16mm
& 35mm film, .sound slidefilms and filmstrips.
Facilities: 2-story studio building, fully
equipped for recording, editing, titling and
small-set photography, 4 recording channels.

RECENT PRODUCTIONS AND SPONSORS

Motion 1'ictures: The March of Progress
(^Union Stock Yard & Transit Co.) ; The Long
Street (The Salvation Army); The Art of
Outdoor Cookery. How to Cook a Wolf — in a
Hurry, Test Your Taste, Of Time and the
Vintner (Wine Advisory Board).

Sonochrome Pictures
Multichrome Laboratories

760 Gougli Street, San Francisco, Calif.
(See complete listing under Colorado i
(A Division of Sonochrome Pictures)

142

BUSINESS SCREEN MAGAZINE

ACADEMY FILMS

800 N. Seward St.. llnUyvvotHl ;'.8, Calif.
Phone: HOllywood 2-0711
Date of Organization: lH Hi

Janu's A. Larsen. I'lCfiidftit

Mrs. Elizalioth R. Lar.sen. Vice-President

Frank Putnam. Trcasin-fr & Cowptrollcr

David Johnson, Lahniatorii Siipt.

Kalph Larsen, Laboratory & Sound Tech.

JoAnne L. Gainor. Exec. Secretanj

SeRVICKS: Facilities and experienced personnel
for production of motion pictures in color
or b&w for i)ublic relations, advertising, sales
promotion, training, researi-h, eniplo.vee rela-
tions and other business, industrial purposes.
Scripts, research work, photography, artwork
and animation. Sound recording & re-record-
ing, editing and both color and b&.\v lab work
in our own film laboratory. Facilitiics: GO' .\
100' sound stage, small recording studio; Wes-
trex sound channel. Kimm. 17''>mm and ;5.5mm.
Ampex U" tape; Mitchell, Cine — Special 11
cameras: Moviola l():nm editor; Bell & Howell
printer: interlock motors on all recording
equipment. Film vaults, editing and preelec-
tion rooms.

RECENT PRODUCTIONS AND SPONSORS

MoriOiN Pic'TI;kks: Rcliabiliti/ — tin- I'riitn Di-
mension (Hughes Aircraft Co., Tucson);
Jolimvj. Don't Do That (Gospel Light Press) ;
Invitation to Better Living ( National Ro-tile
Corp. >; Freedom Luring Land (United States
Brewers Foundation — Idaho. Montana. Ne-
vada Division) ; Classified films for Radioplane
Company, Van Nuys. California.

■5f

Alexander Film Co.

12:i44 La Maida. North Hollywood,

California
Phone: STanley 7-4343

(See complete listing under Colorado)

ALLEND'OR PRODUCTIONS

607 No. La Brea Ave., Los Angeles 36,

Calif.
Phone; WEbster 8-21i)l

Date of Organization: 1951
Date of Incorporation: 1954

Branch Office: 60 West 46th Street, New
York 36, N. Y. Phone; Circle 5-0770.
J. L. Siegal, Executive Vice-President.
Benjamin S. Greenberg. Media Director.

Algernon G. Walker, President

J. L. Siegal, Executive Vice-President

W. A. Blanchard, Vice-President, Sales

•J. Reid Rummage, Production Manager

Melvin Shapiro, Editorial Supervisor

John C. Courtland, Director of Photography

Siegfried Knop, Art Director

Thomas T. Taylor. Ill, Education Dept.

Merl S. Edelman, Research Dept.

Jeri R. Sopanen, Research Dept.

R. E. Varela, Controller

Services: Complete production services for
16mm and 35mm motion pictures, TV commer-
cials. TV newsfilm service through newsreel
organization. Spotlite News. Facilities: 16-
mm and 35mm studio, location and editorial
equipment and facilities for complete motion
picture production.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Import of Small Cars i Re-

j^ □ jjL Af ri jm. x» m

METROPOLITAN LOS ANGELES

ALLEND'OR: CONTINUED

naiilt. Inc.); Building Union Participation in
l'olitic.-< (United Steelworkers of America);
Anti-Recession film (The Advertising Coun-
cil); Mobil fuel Diesel, Advertising — 1958
(General Petroleum Corp.). TV Commkr-
CIAl.s: for Ice Capades, Inc., International Ice
.Attractions, various political spots.

ALL SCOPE PICTURES, INC.

Commercial Film Division
20th Century Fox Television

1417 N. Western Ave., Hollywood 27, Calif.
Phone: HOllywood 2-6231

Date of Incorporation: 1946

Gordon S. Mitchell, President

C. D. Owens, Vice-President

Jack V. Shippee, Vice-President

La Nell B. Mitchell, Secretary-Treasurer

Norman McCabe, .Animation Director

Homer Powell, Film Editor

Services; Industrial, public relations, educa-
tional and training films. TV commercial and
theatre ad films. Live action, animation and
or stop motion picture production. Facilities:
Studios of 20th Century Fox (both Western
.Ave. and Foxhills i .

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures ; Good Wrinkles ( Sunsweet
Growers, Inc.) ; Non-Destructive Testing (U.S.
Air Force). TV COMMERCIALS: for Lucky
Lager Beer ( McCann-Erickson, Inc.); Royal
Typewriter (Young & Rubicam, Inc.); Luzi-
anne Coffee ( Walker Saussy Agency ) and
many others.

Atlas Film Corporation

603 Guaranty Building, ii'.V.M Hollywood
Boulevard. Hollywood, California

(See complete listing under Chicago area)

CHARLES CAHILL AND ASSOCIATES

6060 Sunset P.lvd.. Hollywood 28. California
Phone: HOllywood 4-2131

Date of Organization: 1956

Charles H. Cahill, Owner

Richard Bansbach. Production Manager

Services: Industrial and television motion pic-
ture production ; production coordination and
editorial services rendered to production com-
panies, advertising agencies, and industrial ac-
counts. Facilities: Ifimm and 35mm editorial
and studio facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: i:>'>,s \ational Convention
of the U. S. Junior Chamber of Commerce
I Pepsi-Cola Co.); The Brain is the Reason
( National Woman's Christian Temperance
Union I. TV Commercials: for General Pe-
troleum Corp.. Los Angeles Plymouth Dealers
( Stromberger, LaVene, McKenzie. Advg.);
Socon.v-Mobil Oil Co. ( Compton Advg. ) ; Ply-
mouth (Grant Advg.); Vic Tanny Gyms
(Charles Stahl Advg. i. (Only 1958 references)

CATE & McGLONE

1521 Cross Roads of the World,

Hollywood 28, California
Phone; HOllywood .5-1118

Date of Organization; 1947

T. W. Cate, Presideyit

E. I). McGlone, Vice-President, Treasurer

Walter Wise, Writer-Director

Richard Soltys, Production Manager

Services: Motion pictures in the field of
human communications; industrial relations,
public relations, sales-promotion, sales train-
ing, travelogues, TV productions and commer-
cials, color stock library, including extensive
aerial coverage of many areas in the U.S.A.
Facilities: 16mm photographic equipment,
portable lighting equipment, camera car, crea-
tive staff for writing, photographing, directing
and editing.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Going Places (General Pe-
troleum Corp.); Operation Heartbeat, Long
Right Arm (Douglas Aircraft Co.); Higli-
lights of 19.5S (So. Calif. Edi.son Co.); Com-
pany Manners (Union Pacific Railroad) ;
Flif/hf Plan — 7.9.5S. DC-8 Jet Mairdiner, m
production (United Air Lines). TV Com-
mercials: for United Air Lines ( N. W.
Ayer) ; Yosemite Park & Curry Co. (McCann-
Erickson) ; Budweiser (D'Arcy).

Christensen-Kennedy Productions

10456 Valley Spring Lane #10. North
Hollywood. California

Jack L. Silver, West Coast Office

( See complete listing under Omaha, Nebraska i

CHURCHILL-WEXLER FILM PRODUCTIONS

801 North Seward St.. Los Angeles 38,

Calif.
Phone: HOllywood 9-1576

Date of Organization: 1947

Sy Wexler, Partner

Robert B. Churchill, Partner

Services: Informational, documentary, medi-
cal and teaching films. Facilities: 16mm
and 35mm photographic and editing equip-
ment. Shooting stage, animation department,
camera; 16mm color release printing.

RECENT PRODUCTIONS AND SPONSORS

Medical Motion Pictures; Edema and Mer-
curial Diuresis ( Wyeth Laboratories); Circu-
lation of the Blood, Varicose Veins, Congenital
Heart Defects ( American Heart Assoc. ) ; Re-
spiratory Acidosis { Smith. Kline & French
Laboratories ) .

CINE-TELE PRODUCTIONS

6325 Santa Monica Blvd., Hollywood, Calif.
Phone: HOllywood .5-3376

Date of Organization : 1945

Harry J. Lehman, President
Jacques Lehman, Vice-President
Jesse Davis, In Chg. Production

(LISTING CONTINUES ON FOLLOV\/ING PAGE!

9 T H .ANNUAL PRODUCTION R K \' I E W

U?,

METROPOLITAN LOS ANGELES

CINE-TEL: CONT'D.

Services: Training, public relations and in-
dustrial motion pictures. TV commercials;
progress reports. FACILITIES: Mitchell and
Bell & Howell cameras; studio, art, dry lab,
location, sound, editing equipment and facili-
ties ; projection theater.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Knforcement Tactkx (Cali-
fornia Highway Patrol) ; The Man from Tar-
sus (Helms Bakeries); Civilian Soldier (Cali-
fornia National Guard). TV Commercials:
for California Traffic Safety Foundation.

JACK L. COPELAND & ASSOCIATES

746 So. Figuerua St., Los Angeles 17, Calif.
Phone: MAdison 2-2556

Date of Organization: 1953

Jack L. Copeland, Producer-Director
Walter A. Hannemann, Associate Producer-
Editor
Nicholas Carras, Composer

Services: Production of 16mm and 35mm live
action and animation motion pictures in color
and b&w. Facilities: U.se the physical facili-
ties of Allied Artists Studios in Hollywood.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Tlie Invisible Passenger
(Calif. Highway Safety Council and Assoc.
of Calif. Insurance Cos.) ; A Bridge to Life,
Not Rii Bread Alone (City of Hope Medical
Center); Tlie Bodii witli the Nylon Heart
E. I. du Pont de Nemours & Co.).

PAT DOWLING PICTURES

1056 S. Robertson Blvd.. Los Angeles 35.
Phone; OLympia 7-0057

Date of Organization: 1940

Pat Dowling, Ounier

Tho s. J. Stanton, Production Manager

Services: Production of educational color mo-
tion pictures for schools and film libraries;
production of industrial films for industry.
Facilities: Studio, camera and editorial.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Open Heart Surgery (The
Upjohn Co., Professional Dept. ) ; Fathers Go
Atvay to Work; The Pioneer Burro; Insect
Foods; Little Animals (Produced for sale of
prints to schools and film libraries).

DUDLEY PICTURES CORPORATION

10589 Santa Monica Blvd., Los Angeles 25.
Phone: BRadshaw 2-2906

Date of Incorporation: 1944

Carl W. Dudley, President
Eugene II. I'.arnes, Vice-President
R. W. Barnes, Production Supervisor
Ernest Flook, FUliting Supervisor
Edwin E. Olsen, Head of Camera Dept.

Services: Producers of motion pictures, slide-
films, film commercials, television and theatri-
cal films. Facilities: Our own studios.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; On the Trail of Captain
Cook (Stanley Warner Cinerama Corp.); Go
Southwest, Young Man (Southwestern Public
Service Co.); The Irish In Me (Universal
International) ; Paradise in Hawaii (Matson
Navigation Co.); Lifeline of the Nation
(Assn. of American Railroads).

4C-

JERRY FAIRBANKS PRODUCTIONS
OF CALIFORNIA, INC.

1330 North Vine St., Hollywood 28, Calif.
Phone: Hollywood 2-1101

Branch Offices; 6 East 65th St., New York,
N. Y. Phones; REgent 4-1582, SUsque-
henna 7-5400. George Bookasta, Repre-
sentative. 520 North Michigan Ave., Chi-
cago 11, 111. Phone: WHitehall 4-0196.
Robert Kemper, Representative. 219 Ma-
jestic BIdg., San Antonio, Te.xas. Phone:
CApital 4-8641. Jack Mullen, Representa-
tive.

Date of Organization; 1929

Jerry Fairbanks, President
Charles Salerno, Jr., Vice-President
Robert Scrivner, Studio Manager
John McKennon, Production Manager
Leo Rosencrans, Story and Creative Head

Services : Industrial, theatrical and television
motion pictures. Facilities: Full studio fa-
cilities; sound stage; 18 camera units; 16mm
and 35mm including MultiCam process; 16mm,
35mm and magnetic sound recording and re-
recording; editing; animation: Duoplane Proc-
ess; 16mm & 35mm opticals; film and music
libraries; technical art. creative and music
staffs.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: When Every Minute Counts
(American District Telegraph Co.); Uses of
Problems in Teaching ( U. S. Air Force) ; Tlie
World Is Yours ( Montgomery Ward & Co. ) . TV
Commercials: for Plymouth (N. W. Ayer &
Son, Inc.) ; Oldsmobile ( D. P. Brother & Co. ) ;
Standard Oil Co. ( D'Arcy Advg. Co. ) ; Swift
& Co. (McCann-Erickson, Inc.); Pard Dog
Food (J. Walter Thompson & Co.); Fritos,
White King, Safeway Stores, Carnation Milk,
White Star Tuna (Erwin Wasey Ruthrauff &
R.van ) ; Edsel ( Foote, Cone & Belding ) ; Kaiser
Aluminum, Kaiser Gypsum l Young & Rubi-
cam); Alberto Culver Cosmetics (Geoffrey
Wade Advg.); Miller Beer (Mathisson & A.s-
sociates); Perfex ( Earle Ludgin Agcy.).

FIDELITY FILMS, INC.
(Formerly Ed Johnson Films)

1450 North Seward St., Los Angeles, Calif.
Phone; HOllywood 2-7484

Date of Organization: 1951

Date of Incorporation: 1958

Ed Johnson, President, Production Manager
William Harvey, Viee-Pres., Business Mgr.
Ernesto Cervera, Sound Technician
Joanne Roberts, Art Director

Services: Art, animation, still and live pho-
tography. Complete production of live and
animated TV commercials, business films,
sound slidefilms. Equipment distributor. Fa-
cilities: Art, animation, editorial depart-
ments; sound insert stage, dressing rooms,
sound booth with Ampex equipment: 16mm
and 35mm motion picture equipment; still
photography studio and equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures; Color theater trailers, 2
languages (Green Spot). Slidefilms: Tina
Smiles (Van de Kamp Bakeries); Storii of
Sleep Teaching (International Sleep Teaching
Institute) ; Getting the Most Out of Life ( Re.\-
all Drug Co.); Knudsen 19.59 (Knudsen Co.).

FLAGG FILMS, INC.

4584 Santa Monica Blvd., Hollywood 29,

California
Phone; NO 3-6424

Date of Organization: June, 1946

Branch Office: 335 Hayes Street, San Fran-
cisco, Calif. George Guenley.

Don Flagg, President

Toni Flagg, Vice-President, Secretary

George Guenley, Treasurer

Larry Raimond, Production Manager

Services: Industrial, public relations, medical
films, slidefilms; TV spots and shows; aerial
photography. FACILITIES: Sound stage. 35mm
and 16mm Mitchell equipment; special location
and aerial equipment, including airplane; edit-
ing, projection and sound facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Cement, Stone of the Ages
(Permanente Cement Co.) ; /00"~^ 0.tygen in <
Cardiac Surgery (Stanford University Hospi-
tal) ; The New Asia (Japan Air Lines); ;
Grecia, Spanish versions ( Royal Greek Govern-
ment). Slidefilms: Parcelair — A New Me-
dium (American Shippers). ,

GRAPHIC FILMS CORPORATION

1618 N. Las Palmas, Hollvwood 28, Calif.
Phone; HOllywood 7-219i

Date of Organization; 1941

Lester Novros, President
William B. Hale, Vice-President
\'irginia Dumont. Treasurer
.Anthony Vellani. Production Manager
Jo Andersen, Secretarij
(;uy Halferty, Chief, Sales Division
Richard Kendall, Chief. Camera Division
Ugo d'Orsi, Animation Director

Services: Production of animated and live ac-
tion films for industry and government. De-

OZZiE GLOVER PRODUCTIONS

1159 No. Highland Ave.. Hollvwood 38,

Calif.
Phone: HOllywood 2-6061

Date of Organization: 1952

Ozzie Glover, Producer-Director

Sanford Greenwald, Production Manager

Michael Halperin, Dir. of Sales Promotion

Guy Halferty, Script Department

lone DeNeefe, Distributor \

Services : Production of documentary, sales i

training, industrially-sponsored TV public I

service motion pictures; TV commercials; TV '

news films. Subsidiary Company, National \

Newsfilm Associates; production and national j

distribution of television newsfilm. Facili- !

TIES: Production facilities, lighting equipment, '
location unit, camera and sound equipment,
editing rooms. Moviolas and projection facil-
ities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Hou- to Catch a Whale ;
( Marineland of the Pacific I ; Public Informa-
tion series. Industrial Breakthrough (Hughes |
Aircraft); Rose Parade (Metropolitan Thea- '
tres) ; TV Commercials: for City of Hope; ■
series of 8 (Whamo Mfg.). j

I
GOLDEN KEY PRODUCTIONS, INC. |

1921 Ilillhurst Ave., Hollywood 27 i

Phone: NOrmandy 3-1121

144

BUSINESS SCREEN MAGAZINE

GRAPHIC FILMS: CONT'D.

sign ;iiul piihlifatiim of booklets, brochures
and visual iMcsontat ions. Facilitiks: Anima-
tion (lepartnii'nt ini'lu(iin>r stand for Uinim and
35mm: .'i'lnini Bell & Howell Standard camera:
16 & :>r>nnii Arrilk'x eanu'ra: 1(> & .'ionim Mo-
violiis: cutting and screenin>r rooms; perma-
nent animation and live action staffs.

RECENT PRODUCTIONS AND SPONSORS

.Motion I'ktukes: Siii>(rso)iic Guardian (Boe-
ing Airplane Co.); Ballistic Missile Trajec-
tories, Space Giiidatiee a)id Control, Space
Naripation tU.S.A.F.i: Animation sequences
for Woodward Governor Films {'Atlas Films
Corp. and Woodward Corp.). TV Cummkr-
CIALS: for Clorox (Honig-Cooper).

Graphic Pictures, Inc.

TlOti Jlelrose Ave., Hollywood ItJ, Calif.
rhone: WEb.ster 1-3155

Bruce Herschensohn, Vice-I'resident
Gene Evans, ProdKction
Wall.v McClain, Director

(See complete listing under Chicago area)

•55-

The Jam Handy Organization, Inc.

1402 .\. UidKewdod Place. Hollywood 28.
Phone: Hollywood 3-2321

Thomas G. Johnstone, in charge

Service office and production.

(See complete listing under Detroit area)

HARRIS-TUCHMAN PRODUCTIONS

751 X. HiRhland, Hollywood 38, Calif.
Phone: WE:bster 6-7189

Date of Organization : 1950

Ralph G. Tuchman, President & General

Manager
Fran Harris, Vice-President
Fred Golt, Production Supervisor
Bennett Dolin, Manager, Sales Development

Services: Creative writing, planning, produc-
tion of motion pictures and sound slidefilms
for business, industry, sales talks on film,
promotion films for television, and TV com-
mercials, live action or animation. F.acili-
TIES: Staff writers and artists, fully equipped
stage, complete working kitchen, all editing
facilities for 35mm and 16mm, animation de-
partment, projection, music library, stock film
lilirary.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: \'eedles To Newhatl.
Energy In Southern California (Southern
California Gas Co.); Cymbidium Wonderland.
An Orchid To You (Dos Pueblos Orchid Co.) ;
Destination Indianapolis — 1958 (AP Motor
Parts Corp.).

HUBBARD HUNT PRODUCTIONS

1459 North Seward St., Hollywood 28, Calif.
Phone: Hollywood 5-8444

Date of Organization : 1934

Hubbard Hunt, President
John Freeman, Animition Department
Adrian Mosser, Special Effects
Dee D. Stafford, Laboratory

Services: Producers of theatrical, TV, non-
theatrical, commercial and educational films;

HUBBARD HUNT: CONT'D.

animation, recording and all production serv-
ices. Rental and manufacture of Regal lights.
16mm printing and Uimm to 35mm blow-up.
F.vciLlTlES: Three animation cranes; 16mm
and 35mm Magnasync tape recorders; art de-
partment; Acme and Bell & Howell printers;
hot press titling; cutting and editing equip-
ment. Film cleaning and coding.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Dafarite, Chromatograph.
Ple.vicoder ( Consolidated ^Electrodynamics
Corp.) ; Disneyland (The Frito Co.) ; Tourna-
ment of Roses (Tournament of Roses, Pasa-
dena ) .

LA BREA PRODUCTIONS, INC.

7417 Sunset Boulevard, Hollywood, Calif.
Phone: HOllywood 4-7171

Date of Organization : 1956

O. Gail Papineau, President

James E. Baumeister, Exec. Vice-President

Henry J. Ludwin, Vice-Pres., Exec.

Producer
Jack Wormser, Sales Manager

Services: Producers of motion pictures for
industry and government; TV commercials.
Facilities: Equipped itisert stage, special ef-
fects title bed, animation stop motion picture
camera and crane, GO' x 100' sound stage,
live-action and animation departments, editing
rooms, client and business offices.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Employees Only i Hughes
Aircraft Co.); Pattern for Profit (Lockheed
Aircraft Co.); Navy Wives (Navy Bureau of
Aeronautics); Proving Ground in the Sky
( Wynn Oil Co.). TV COMMERCIALS: for Luron,
Borax, Boraxo — U. S. Chemical & Borax Co.:
Chesterfield — Liggett & Meyers; Vaseline
Hair Tonic — Chesebrough-Ponds ; National
Biscuit Co., The Nestle Co.. Diamond Walnut
Growers Assoc, Del Monte ( McCann-Erickson,
Inc.) ; S. & W. Fine Foods, Leslie Salt ( Honig-
Cooper, Harrington & Miner) ; Contadina
Foods (Cunningham & Walsh, Inc.); Carna-
tion Co. ( Erwin Wasey, Ruthrauff & Ryan,
Inc. ) ; Challenge Cream & Butter Assoc, Ar-
rowhead & Puritas Waters, Inc. ( Hixson &
Jorgensen, Inc.); McCormick & Co., Inc.
( Nennen & Newell, Inc.).

JOSEPH MEAGHER PRODUCTIONS

20700 Blackhawk, Chatsworth, California
Phone: Diamond 0-4096

Date of Organization: 1953

Joseph C. Meagher, Pres. & Exec. Producer
Bob L. Bennett, Vice-President
Eugene M. Parks, Sales Manager

Services: 16mm motion pictures for adver-
tising, public relations and TV. FACILITIES:
200 sq. ft. of production floor space with sound
stage, cutting rtxjm and office. Wild and sync
16mm cameras, blimps and associated equip-
ment; 16mm Magnasync recorders with multi-
channel Magnasync film dubbers and mixer.
Lighting equipment capable of -"lO.OOO watts.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: From the Minutes (San
Diego Gas & Electric Co.) ; Rancho El Dorado
(Land Title Insurance Co.) ; None Alone, The
Common Cause (L. A. Orthopaedic Founda-
tion); Way of the Navajo (unsponsored).

Af C3 i%- iff CD

LOS ANGELES

MGM-TV
(A Division of Loew's, Inc.)

MGM Studios, Culver City, California
Phone: TExas 0-3311

Date of Organization: 1956
(Parent company — 1924)

Branch Offices: MGM-TV, 1.540 Broadway,
New York, N. Y. Phone: JUdson 2-2000.
Phil Frank, Jack Bower. MGM-TV, 1307
South Wabash Ave., Chicago 5, 111. Phone:
WAbash 2-6500. Bob McNear.

William Gibbs, Executive Producer,

Commercial and Industrial Dept.

Elmer Wilschke, Business Manager

Services: Producers of TV commercials and
industrial films, both live-action and animated.
Facilities: 187-acre Metro-Goldwyn-Mayer
Studios in Culver City, California. 30 sound
stages, including world's largest; 5 outdoor
lots with lakes, forests, etc Complete labora-
tory, editing and animation facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: A Message to Sir Walter
(McCarty Co.); The Cuj^hing Scooter (Gush-
ing Scooter Co.) ; untitled film now in produc-
tion (American President Steamship Lines).
TV Commercials: for Plymouth (Grant
Advg. ); Ivory Soap, Drene Shampoo (Comp-
ton ) ; Italian Swiss Colony Wine ( Honig-
Cooper-Harrington & Miner); Viceroy Cigar-
ettes ( Ted Bates ) ; Clairol Hair Coloring
( Foote, Cone & Belding); Ford Galaxy (J.
Walter Thomp.son ) ; Prudential Insurance,
International Latex Corp. ( Reach-McClinton ) ;
Aerowax ( Geyer Advg. ) .

MPO Productions, Inc.

4110 Radford Avenue, North Hollywood,

Calif.
Phone: POplar 6-9579

Mel Dellar, Executive Producer

(See complete listing under New York City)

PUBLIC INFORMATION PROGRAMS

6047 Hollywood Blvd., Hollywood 28, Calif.
Phone: HOllywood 2-7351

Date of Organization: 1956

David R. Showalter, President

Jimmie Mattern, Vice-President, Technical

Director Air & Space Age Programming
James H. Flint, In Chg. Production
Walter Soul, Editing Director

Services: Complete production of industrial
documentary, research, sales, promotion, pub-
lic relations, training and education motion
pictures and TV spots. Facilities: Fully
equipped, modern editing studio, camera and
lighting equipment, qualified personnel.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Filtration (Permanent Fil-
ter Corp.) : Fabulous Filon. Filon Sells ( Filon
Plastics Corp.) ; Drop Test (Teco, Inc.) ; Doc-
umenting Turkey (International Communica-
tions Foundation). TV COMMERCIALS: for
Southern California Automobile Club, Cali-
fornia State Franchise Tax Board.

9TH ANNUAL PRODUCTION REVIEW

145

METROPOLITAN LOS ANGELES:

National Screen Service Corp.
TV & Industrial Films Div.

6027 Santa Monica Boulevard, Hollywood,
California

Lou Harris

(See complete listing under New York City)

Fred A. Niles Productions, Inc.

5539 Sunset Boulevard, Hollywood, California
(See complete listing under Chicago area)

PARTHENON PICTURES — HOLLYWOOD

2625 Temple St., Hollywood 26, Calif.
Phone: DUnkirk 5-3911

Date of Organization: 1954

Branches: Parthenon — Midwest, Chicago,
Illinois. In charge, Woodbury Conkling
and Roger Clark. Techfilms Division,
Rampart Studios, Los Angeles, Calif. Co-
prodiicers. David Bowen and Herbert
Thurman.

Charles (Cap) Palmer, In Charge
John E. R. McDougall, Producer-Director
Jack Meakin, Asuoe. Producer. Miixic Dir.
Ted (W. T.I Palmer, HitslnenH Manager
Sam Farnsworth, Production Manager
Robert J. Martin, Head. Camera Department
Tony Frank, Head Client Relations
Kent Mackenzie, Head Documentan/
Unit

Servicks : Films for business, documentary
and "photoplay"; all phases. Techfilms Divi-
sion makes technical and "report" films, man-
ages outside Internal Film Units (cleared for
secret). Datafilms Division makes short
films for individual instruction and informa-
tion. Facilities: Main sound stage, 80' x
90' X 22' headroom: offices, craft rooms and
projection theatre adjoining. Usual full pro-
fessional equipment in camera, lighting,
sound, editorial and projection; 35mm and
16mm. Access to Hollywood resources.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Three For Tomnrnnr
(American Petroleum Institute); Collectors'
Item (International Harvester Co.); Tools of
Telephony, public version (Western Electric
Co.); Progress in Modern Basic Refractories
(Kaiser Chemicals Division); Horizons Be-
yond (American Telephone & Telegraph Co.) ;
Fire and the Wheel ( Socony-Mobil, General
Petroleum, Magnolia).

Techfilms Division: Parthenon
RECENT PRODUCTIONS AND SPONSORS

Techfilms Division Motion Pictures: Classified
Report Films ( Sundstrand-Turbo, Boeing.
Convair ) ; Zuni, the All-Purpose Mi,ssile
( Naval Ordnance Test Station ) ; Packaged
Power— Facilities and Capabilities (Sund-
strand-Turbo Machine Tool Co.).

PICTURES FOR BUSINESS

1937 Holly Drive, Hollywood 28, Calif.
Phone: HOllywood 7-7009

Date of Organization: 1951

Bill Deming, Executive Producer
Ann Deming, Associate Producer
H. Keith Weeks, Producer-Director
A. H. Holywell, Administration
Sanford Strother, Art Director

Services: Motion pictures and slidefilms for
business and government. Television program
production and packaging (live and film).
Animated and live TV spot production. Con-
sultation and creative planning services. V.\-
CILITIES: Studio and location equipment: ani-
mation department, complete from planning
through photography.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Big ■'D" (Pendleton
Tool Industries). Slidefilms: A Campaign
Begins ( Proto Tool Corp.) ; Our Special Island
(City of Beverly Hills) ; True Porcelain China
( American Ceramic Products ) ; Six Minutes
( Bilan Productions ) ; Mexico Manufacturing
(BJ Tools, Inc.); The Subfractional Story
(American Electronics, Inc.); Posterboard
Color ( Foster & Kleiser ) ; Radiofio Testing
(American Electronics, Inc.) ; The Daily
Seven, Nutrition and You, The Golden Years
(Belco Products Corp.).

ROLAND REED PRODUCTIONS, INC.

650 Nu. Bronson Ave., Hollywood 4, Cal.
Phone: HOllywood 9-1628

Date of Organization: 1936
Date of Incorporation: 1947

Branch Offices: 217 East 60th Street, New
York, New York. Phone: TEmpleton
8-3161. Hamilton McFadden, Vice-Presi-
dent. 2307 Chester Avenue, Cleveland,
Ohio. George Oliva, Jr., Vice-President.

Roland D. Reed, President
Arthur Pierson, Vice-Pres., Chg. Prod.
Frank Doyle, Supervising Editor
Dick L'Estrange, Production Manager

Services: Producers of feature motion pic-
tures. Television film series, industrial films,
education, public relations, etc., filmed com-
mercials. Facilities: Based at California
Studio, Hollywood, Calif. Rental studios with
all facilities of a major picture lot. Access to
free lance talent and craftsmen in Hollywood
and New York.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Family Affair (Westing-
house); Ship Design For Tomorrou- ( U. S.
Navy); Born in Freedom (American Petrole-
um Institute): We Wlio Serre (American
Legion). TV Coivimercials : for Bayer Aspir-
in. 40 one-minute (Sterling Drugs i.

"SCthis symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
pears in other pages of this 9th Annual Pro-
duction Review issue.

THE BEN RINALDO COMPANY

6926 Melrose Ave., Los Angeles, Calif.
Phone: WEbster 8-8541

Date of Organization: 1946

Ben Rinaldo, Producer

Fred Irwin, Story Director

Saki, Art Director

Geri Stone, Assistant to Producer

Services: Executive producers of .sound slide-
films for sales promotion, sales training, job
training, safety and education. Every phase

of production available with experienced staff.
Facilities: Complete facilities for every
sound slidefilm need.

RECENT PRODUCTIONS AND SPONSORS

Slidefilms: Lovelier By Design. Trial and,
Error (Catalina Co.) ; What's In It For You,
Welcome Mat (Carnation Co.) ; Progress You
Can See (Squirt Co.); Planning Tomorrows .
Busifiess (General Milk Co.) ; People To People
(Rinaldo Co.) and many others. In produc-
tion— ParA: It Right (Walts Auto Parks);,
Untitled (Robert L. Wian Co.). i

RIVIERA PRODUCTIONS

6610 Jelma Ave., Hollywood 28, Calif.

Date of Organization: 1947

Branches: 230 We.stmoor Blvd., Milwaukee
14. Wisconsin. Phone: SUnset 2-8815.
Robert Zens, Midirest Representative. 566
Birch Drive, Cleveland, Ohio. Phone:
REdwood 1-6076. Pat Rancati, Eastern
Representative.

F. W. Zens, Executive Producer

Hal MacDaniel, Director of Sales

Jack Kelly. Associate Producer

A. W. Stephenson, Head. Travel Films

Joe Tomchak, Writer

Jim Barnes, Head of Religious Films

Billy Smith, Director nf Pliotography

Services: Complete motion picture production
from script to final prints for industrial, edu-
cational, public relations, advertising, sales,
religious, technical motion pictures. TV pro-
grams and spots. Facilities: Executives of-
fices; studios; editing rooms; projection room;
sound recording and mixing. Location equip-
ment; musical library; sound effects and com-
plete departments for film production.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Pendergrast Story
(Pendergrast of Calif.); Auto Lok (Crown
Zellerbach Corp. ) ; Pride ( Independent Cine-
ma Guild) ; The Swathmaster ( Transland Air-
craft) ; The Berkline Story ( Berkline, Inc.)
Marymount of Palos Verdes (Marymount)
S.B.A. Credit (National Business Assoc.)
The Polyyiesian (Polynesian); Triumph Rally
of Europe (Standard-Triumph Motor Co.).

ROCKET PICTURES, INC.

6108 Santa Monica Blvd.. Hollywood 38
Phone: HOllywood 7-7131

Date of Incorporation: 1943

Dick Westen, President
Harlow Wilcox. Vice-President
Don Bartelli, Production Manager
Kay Shaffer, Secretary-Treasurer
Courtney Anderson, Creative Director

Services: Producers of ready-made and tailor-
made audio-visual films and complete programs
in the areas of sales training, personnel re-
cruiting, indoctrination, management devel-
opment and consumer selling — for business
and industry. Programs for sales promotions
(including booklets; manuals, sound slide-
films); complete meetings; training easels,
charts. Single-step services from ideas to re-
sults. Facilities: Shooting stage, sound re-
cording, art and animation, creative writing
staff, camera flejiartment. editing.
RECENT PRODUCTIONS AND SPONSORS

Slidefilms: liusiness Insurance Training Pro-
gram: (1) Additional Commissions; (2) The

146

BUSINESS SCREEN MAGAZINE

ROCKET PICTURES: CONT'D.

Question In . . . ^: ( :? > What Do I Do Now?;
(4) 0)1 Your Waij (Better Sellinj; Bureau-syn-
dicated series); Just To Be Sure (BSB);
Your TrcaKiire Chest (Oceanic Products Com-
pany I .

FREDERICK K. ROCKETT CO.

(HK;:; Smisft lllvd.. Hi.llywodd -JS, Calif.
Phone: Hollywood 4-:U;i:5

Date of Organization: 1925 •

Branch: 1022 Forbes Street, Pittsbui-ffh 19,
Pa. Phone: EXpress 1-1846.

.Alfred Higpins, General Manager
Lylo Robertson, Script Department
.lay .Adams, Camera Department
Pierre Grelet, Kditorial
James Lipari, Stage Manager

Services: Production of motion pictures and
slidefilms. Facilitiks: Complete 16mm and
35mm camera equipment. Large soundproofed
stage. Western Electric sound recording
equipment and truck. Equipped cutting
rooms. Location trucks. Preview theatre. Full
time staffs. .An affiliated animation company.

RECENT PRODUCTIONS AND SPONSORS

Motion Pitturks: California and its Xatitral
Resources ( Richfield Oil Co.) ; Choice in China
(American Fine China Guild) ; Ditching Tecli-
niques (United States Air Force); Tliis is
Bullpup: Expanding Horizons in Ordnance
(United States Navy films). Other produc-
tion services for sponsors and defense sup-
pliers during 19o8.

Ross Roy, Inc.

1680 N. Vine, Hollywood 28, Calif.
Phone: HOUywood 9-6263

Thomas F. Scott, Vice-President, in charge

(See complete listing under Detroit area)

ROYAL/ARTS FILM PRODUCTIONS

(Royal Titles & Animation-Service
Production)

84;?9 Melrose Avenue, Lcis .Angeles 4<). Calif.
Phone: OLive 3-1702

Date of Organization: 1947

Richard Earle Spies, Partner, Producer-
Director

Robert F. Vogel, Partner, A)iimatio)i-
Director

James R. Dickson, Camera Department

Service.^!: Producers of technical, advertising
and information films with emphasis on graph-
ic techniques. Specialists in aircraft and
missile assignments. F.\cilities: Complete
animation studio with production camera de-
partment; two 16mm animation cameras and
all accessory equipment; complete editorial
department ; 16mm and 3.omm. Permanent
staff and t-reative perscpnnei.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: ANIP, Army-Navy Instru-
mentation Program (Navy-Douglas Aircraft
Co.) ; C-l.i.iA. Logistic Transport, B-S6B, Op-
eration Redwing (Douglas Aircraft Co. I ; The
Widest Horizon ( North American Aviation) ;
Economy of Motion (Geo. Carillon. Inc. —
United States Gypsum i .

•5f

JOHN SUTHERLAND PRODUCTIONS, INC.

201 No. Occidental lUvil., l.os Angeles 26,

Calif.
Phone: Dlnkirk 8-.5121

Date of Incorporation: 1943

Branch Office: 136 Ea.st 55th St., New York
22, N. Y. Phone: PLaza 5-1875. John
Sutherland, President.

John E. Sutherland, Writer-Producer
Charles Bordwell, Vice-President
Daniel Kulerman, Treasurer
Irma Lang, E.vecutive Assistant
True Boardman, Writer
Carl Urbano, Director, Animation
Howard Roessel, Prod. Mgr., Live-Action
Earl Jonas, P)-od. Mgr., Animation

Servick.s: Ctmiplete production of live-action
and animation films from research and script
through release printing. TV commercials as
well as industrial, documentary and public
relations films. FACILITIES: Motion picture
studio. Completely-staffed animation depart-
ment, fully equipped, including two animation
cameras and cranes. Live-action stage with
electrical, grip and sound equipment. Set in-
ventory, mill, paint shop. etc. Modern sound
recording rooms and equipment. Editorial
(le])artnient equipped for 35mm and 16mm.
Projection theatre eciuipped for 3omm and
Kinini.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Strictli/ Up to You (United
Fund) ; Miracle of Western Spring (Richfield
Oil Corp.) ; Why the Kremlin Hates Bananas
(United Fruit Co.); A Look at TV ( U. S.
Steel Corp.) ; Combustion, Chlorine: A Repre-
sentative Halogen, classroom teaching film
(Manufacturing Chemists' Assoc).

■5f

Techfilms Division
PARTHENON PICTURES

Rampart Studins, Los .Angeles, Calif.

David Bowen and Herbert Thui'man, Co-
producers.

(See complete listing under Parthenon-
Hollywood, this section)

TELEPIX CORPORATION

1515 North Western Ave., Hollywood 27.
Phone: HOUywood 4-7391

Date of Organization : 1948

Branch Offices: Telepix-Anderson, Inc., 6620
Diversey Parkway, Chicago 35, 111. Stan-
ley F. Anderson, in charge; Jack Boston.
Telepix-ARVE, 806 Wilco.x Building,
Portland 4, Oregon. H. S. Jacobson, in
cliarge. Southern Representative: Whit-
son, Murray & Associates, 35th & Aber-
corn. Savannah, Georgia.

Robert P. Newman, President
Martin Weiner, Vice-President, Sales
Charles Deane, Head of Sound
Pat Shields, Head of Production

Services: TV commercials; industrial and
audio-visual motion pictures and slidefilms;
stage rentals and recording service. Facili-
ties: Studio 52' X 95'; truck entrance 14'
high. Interlocked magnetic recording chan-
nels; mixing-dubbing; projection room, three-
channel stereophonic magnetic recording; pro-
ducers' editing rooms.

4f C3 /J

LOS ANGELE

TELEPIX: CONTINUED

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Size of a Smile (United
Fund of Greater Cleveland) ; Max Factor Sof-
Set (Max Factor); What's With My Line
( Mattel Toys ) . TV COMMERCIALS: for Skippy
Peanut Butter ( Direct I ; Western Guns, series
of 7 (Mattel Toys); American Health, series
of 20 (American Health Studios).

Van Praag Productions, inc.

1040 North Las Palmas Ave., Hollywood 38,

Calif.
Phone: HOUywood 2-1141; TWX LA-1223

Donald G. Kraatz, Vice-President

(See complete listing under New York City)

WARNER BROS. TELEVISION COMMERCIAL
& INDUSTRIAL FILMS, INC.

4000 Warner Boulevard. Hurbank. Calif.

Phone: HOUywood 9-1251

Date of Organization: July, 1956

Branch Office: 666 Fifth .Avenue, New York,
N. Y. Rodney Erickson, Vice-President
in charge of World Wide Television Sales;
Joseph 1). Lamneck, Eastern Sales Repre-
sentative
David H. DePatie, Executive in Charge
Rodney Erickson, Vice-President in charge
of World Wide Television Sales, New York
Kenneth Daniels, Western Sales Represen-

tatire
Joseph D. Lamneck, Eastern Sales Repre-
sentative
Services: Television commercials, industrial
films, special service films and animation.
Facilities: 21 .sound stage.s, 10 miles of
streets and outdoor sets, casting, arts and
crafts building: technical, optical and special
effects, art property, editorial departments;
mattes, inserts, animation, sound, nuisic, loca-
tion, publicity, stock library.

RECENT PRODUCTIONS AND SPONSORS

Filmed TV Programs: Gateu-ays to I he .Mind,
The .Alphabet Conspiracy, one-hour science
programs ( American Telephone and Telegraph
Corp. through N. W. Ayer & Son, Inc.). TV
Commercials: for Camels, R. J. Reynolds
(William Esty i ; Cheerios (Dancer-Fitzger-
ald-Sample); Crest, Tide, Procter & Gamble
( Bent(}n & Bowles) ; Petri Wine, United Vint-
ners ( Young & Rubicam ) ; Chevrolet, General
Motors. Delco-Remy, United Motors (Camp-
liell-Ewald) ; Ken'l Ration, (Juaker Oats (J.
Walter Thompson); Crown Zellerbach (Len-
nen & Newell); Carlings Black Label Beer
(F. H. Hayhur.st & Co.); Maryland Club
Coffee ( Tracy-Locke & Co. ) .

Wilding Picture Productions, Inc.

5981 Venice Boulevard, Hollywood, Calif.
Phone: WEbster 8-0183

Al Cardenas, ;?( charge

( See complete listing under Chicago area >

9 T H ANNUAL P R O D U C T I O X R K \" II-; W

147

METROPOLITAN LOS ANGELES:

RAPHAEL G. WOLFF STUDIOS, INC.

1714 North Wilton Place, Hollywood 28,

Calif.
Phone: Hollywood 7-6126

Branch Office: Roger Herbert Promotions,
Detroit Times Building, 7th Floor, De-
troit, Michigan. Phone: WOodward
3-3028. Richard Bonds.

Date of Organization: 1930

Raphael G. Wolff, President & Treasurer
Arthur W. Treutelaar, Vice-President,

Production Manager
Enid Grode, Executive Secretary
Hoyt Curtin, Musical Director

Services: Sales promotion, industrial, busi-
ness, technical, training and institutional mo-
tion pictures ; television programs and com-
mercials. PnOTOGRAPIIICS INTERN.^TIONAL, a
division of Raphael G. Wolff Studios, Inc.
Cameramen in 72 foreign countries and U.S.
Film re(|uirements photographed on assign-
ment throughout the world. Complete library
of foreign and domestic film. Cleared for
complete security for all types of classified
production work, for national defense agen-
cies, armed services. Facilities: Stages and
complete production facilities: lighting equip-
ment, generators, camera equipment. Mobile
units for nationwide production; staff of edit-
ing, animation, anistration, music and creative
persf)nnel. Stereo motion picture cameras,
Ifimm and "Hmm, for :')-(limensional films.

RECENT PRODUCTIONS AND SPONSORS

MoTKiN Pictures: A' Minus A'O Days (Jet Pro-
pulsion Laboratories 1 ; Secondary Power Sys-
tem (Tapco Group, Thompson-Ramo-Wool-
dridge) ; California Modern (Bank of
America) : Mobility, Surveillance (U.S. Army,
Fort Ord » ; Xilce Ajaj\ Little John, Hawk,
Sergeant, Corporal. Honest John, Dart (White
Sands Signal Support Agency). TV COMMER-
CIALS: for Pennzoil i Fuller & Smith & Ross).

NORMAN WRIGHT PRODUCTIONS, INC.

1515 N. Western Ave., Hollywood 27. Calif.
Phone: Hollywood 4-2133

Date of Organization: 1948

Norman Wright, President
C. M. Wright, Secretary-Treasurer
Kenneth Homer, Vice-President
Gilbert Wright, Writer-Director
Errol Gray, Writer-Director

Services: Creative writing, planning and pro-
duction of business, television, government
and theatrical motion pictures in all types of
live action and animation. Facilities: Mobile
filming and sound equipment. Sound stage and
animation facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Giant Heart (Bryon
Jackson Div., Borg-Warner ) ; Teaching Con-
troversial Issues: Teen- Age Drinking (Yale
University); Rich Harbor (Government De-
velopment Bank for Puerto Rico ) ; We'll Take
the High Road (American Road Builders'
Assoc.) ; Idaho and Its Natural Resources
(Richfield Oil Corp.).

Oreg

Telepix-ARVE

80(3 Wilcox Building, Portland 4, Oregon
H. S. Jacobson, in charge
See complete listing under Los Angeles area )

Washington

Alexander Film Co.

32G0 Lakewood. Seattle 44. Washington
Phone: PArkway 2-2258

W. L. Troyer, Res. Vice-President

(See complete listing under Colorado)

LOUIS R. HUBER PRODUCTIONS

1947— 14th Ave. North, Seattle 2, W'ash.
Phone : E Ast 2-4274

Date of Organization: 1952

Louis R. Huber, President
Hazel L Huber, Vice-President

Services: Motion pictures, IGmm color and
B&W; specially qualified and equipped for
Alaskan and field production. Facilities:
Four specialized B&H cameras; one Cine Spe-
cial II camera and wide assortment of lenses;
special camera car; field high-fidelity magnetic
tape recording; 16mm Magnasync magnetic-
film recording; high-fidelity tape-transfer re-
cording; two-channel editing; film research-
ing, planning, editing, scripting and anima-
tion.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Journey of '98 (Northern
Tour Service) ; The Laat Beach (Conservation
Assoc.) ; Animals of Alaska, Rivers of Ice,
The Alaska Coast (Northern Films).

RARIG MOTION PICTURE COMPANY

5510-14 University Way, Seattle 5, Wash.
Phone: LA 2-0707

Date of Incorporation: 1946

Max H. Rarig, President

t;dith A. Rarig, Vice-President

David A. Rarig, Secretary

.lames H. Lawless, Director of Contract

Productions
.Joe F. Nelson, Director of Production

Services
John H. DuBuque, Sound Engineer

Services: Public relations, sales promotion
and training films. TV programs and com-
mercials. Complete productions from idea to
prints. Special services include: editing, writ-
ing, direction, recording, studio facilities, ani-
mation, mixing. Facilities: 16mm and
35mm phutograjihic equipment. I)limp, West-

Listing Supplement In Next issue

A Literall\- thousands of items have been
received from worldwide sources for the
largest, most authoritative listing of
producers available anywhere. Inevitable
oversights, listing text received after ex-
tended deadlines and any errors noted
will be covered in Production Review
Supplement pages in Issue 2, Volume 20.

jiM> n #11. Af m

PACIFIC NORTH WEST

RARIG COMPANY: CONT'D.

rex 16mm magnetic recording, editing equip
ment, sound stage, lighting equipment. Fu
permanent staff.

RECENT PRODUCTIONS AND SPONSOR

Motion Pictures: The Airmen and th
Bomarc, The Art of Soldering, lO-'J-S-Holdi
The Martian Explorer (Boeing Airplane Co.) '
Down To Earth (United Good Neighbors)
Ultra-Light (United Control Corp.) ; Progres;
Photography (Puget Sound Power and Light)'
TV Commercials: for Z-Brick Corp., Wash
ington State Elks.

EMPIRE FILMS CORPORATION

227 X. Division St., Spokane 2. Washingtor
Phone: MAdison 4-8141

Date of Organization : 1952

C. H. Talbot, President '

M. O. Talbot, Secretary, Treasurer ]

T. F. Gorman, Camera Dept. Supervisor
P. W. Carter, Recording Supervisor

Services: Production facilities for motion pic-i
tures for automation, business, industry, tv or
professions. Location or studio filming and re-|
cording. Planning, research, script, casting,;
design, construction, lighting, directional andj
production supervision. Cinematography and'
recording. FACILITIES: Small sound stage,;
some standing sets; productions, recording,
and editing equipment but no laboratory; stu-
dio, location, or field assignments either sound i
or silent, b w or color; own cameras and
lighting.

!
RECENT PRODUCTIONS AND SPONSORS:

Motion Pictures: Month to .Mouth Re.su,scita-
tion (Health Film Associates); Your Daily',
Bread ( Agnew Agency ) ; Xo Tears for Terri \
(Shriners Hospital for Crippled Children) ;|
Upper Bilateral Extremity Amputation (Dr.
Brink-Medical); Mid-Trimester Fetal Loss
I Drs. Harsh and Groenig — Medical'.

Hawaiian Islands

CINE'PIC HAWAII

1847 Fort Street, Honolulu. Hawaii
Phone: 50-2677

Date of Organization: 1947

George Tahara, Ou-ner-Producer

Maurice Myers, .Animation Dept. '

William W." Davenport, Writer

Speiice Brady, Writer I

Harry Onaka, Editor j

Facilities: Complete lATSE technicians; 16 (
and 17V2mm synchronous tape recorders.
Maurer professional cameras and sound-on-
film recorders, sound stage, lighting equip-
ment, music library, animation dept.; editing
and projection facilities for industrial, educa-
tional, theatrical and TV motion pictures.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: Series tor Pan American
World .Airways (J. Walter Thompson Agency,
Hollywood ) ; Hawaiian Construction & Dray-
ing Co., Honolulu Gas Co. (Vance Fawcett
Associates); Matson Navigation Co. (Hoist
& Male Agency) ; Heidleberg i Lund i.^ Heit-
man .Agency i.

148

BUSINESS SCREEN MAGAZINE

ALBERTA: Calgary

MASTER FILM STUDIOS LTD.

510 5th Street West, Calgary, Alberta
riidiu': Amhorst 0-T200

BRITISH COLUMBIA

ARTRAY LTD. FILM PRODUCTIONS

121!) Richard.s St., Vaiucniver 2, H. C.
Phone: MU 4-4554

Date of Organization: 1948

Art Jones, Prexident. Maiiafiinr/ Director
Mrs. I. J. Jones, Secrrtanj-TreaKiirer "^
Victor Spooner, Production Manager
Robert Darbyshire, Editorial Supervisor
Maurice Kml)ra, Chief Engineer
Leonard McGregor, Cinematograplnj
Franz Liiuliier, Cinematograplnj
Robert Banks, Art Director

Servicks: 10, 35nim motion pictures for busi-
ness, television; sound slidefilms; illustrative
photography; animation and sound recording
services. Facilities: sound stage, illustra-
tion studio, recording, mixing, dubbing and
post syncing facilities in downtown location.
Editorial, animation, art and still photo de-
partments. Set design & construction. Ward-
robe facilities. 800 amps of stage lighting.
Mobile and remote equipment. Theatre for
interlock screening.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Temptation (BC Tree
Fruits Ltd.); Children's Hospital (Vancouver
Preventorium!; Schenley Awards, lf)5S (Ca-
nadian Schenley Ltd. ) ; A City Can Recover
(Downtown Business Assn.) ; Contract 120
(Greater Vancouver Water District). TV
Commercials: for Pierson Windows; Crystal
Windows; Buttercup Bread; Columbia TV;
Canadian Western Insurance; Photolec; Mc-
Gavin Ltd.; Nabob Foods: Safeway; Malkins
Ltd.; Restomore; Reynolds Wrap and others.

S. W. Caldwell Ltd.

311 Alaska Pine Building. 1111 W. Georgia

St., Vancouver, British Columbia
Phone: MU 5-8733

Florence Ward, Representative

(See complete listing under Ontario)

HIRST FILM PRODUCTIONS

.3015 W. Broadway, Vancouver 8, B. C.
Phone: CH 3616

PARRY FILMS, LTD.

1825 Capilano Road. Vancouver, British

Columbia
Phone: YUkon 8-3164

Date of Organization : 1947

C. W. Gibson, Chairman

L. M. Parry, Pres. & Exec. Producer
M. (Pat I Hunter, Vice-P7-eside7it
J. R. Murray, Vice-President
J. Richardson, Sales Manager

D. Bennett, Producer

Services: Motion pictures for industry, docu-
mentary and news films, TV commercials.
Facilities: Studios and offices cover 9,000
sq. ft.; studio area 75' x 45' x 21'; cameras,

BUSINESS SCREEN INTERNATIONAL

AT n

CANADA

lighting, sound and dubbing ('((uipment : .-dl
services. Principally 16mm.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Ripple Rock, Devil Beneath
the Sea (DuPont of Canada); Most LoveUj
Countrij (Imperial Oil of Canada); Sensitive
Sockeye (International Salmon Commission);
Xature's Miracle (B.C. Electric); Waves of
Magic (B.C. Telephone); Sherbroke Story
(Canadian Ingersoll-Rand ) ; Pincher Creek
(British-American Oil); Tall Country (B.C.
Centennial Commission).

MANITOBA: Winnipeg

S. W. Caldwell Ltd.

801 Lindsey Bldg., Notre Dame Ave.,

Winnipeg, Manitoba
Phone: 92-4643

(See complete listing under Toronto)

ONTARIO: Ottawa

PHILLIPS-GUTKIN & ASSOCIATES LTD.

432 Main Street. Winnipeg 2, Manitoba
Phone: WH 3-0544

Date of Organization: March. 1947

John Phillips, President

Harry Gutkin, Vice-President. Managing

Director
R. D. Guy, Jr. Q.C., Secretary-Treasurer
Barrie Helmer, Jeff Hales, Senior Animators
Jack Harreveld, Head, Anim. Cam. De.pt.
Ken Jubenvill, Senior Editor

Services : Animation facilities from script
storyboard to full cell animation. Production
of industrial and documentary films. Facili-
ties: 35mm Acme animation camera and
stand ; 35mm Moviolas ; sound readers — edit-
ing equipment, 35mm and 16mm Arriflex cam-
eras, 60,000-watt portable lights, complete
studio facilities.

RECENT PRODUCTIONS AND SPONSORS

TV Commercials: only, for Chrysler ( Dndge,
DeSoto, Plymouth ) ; Kraft Foods ; Northern
Ontario Natural Gas; Windsor Salt; Mil-Ko;
Blue Ribbon Tea & Coffee; Bayer Nose Spray;
Stephens Paints: Security Storage; Mutual
of Omaha: Chase & Sanborn Coffee; Betty
Crocker Coco Puffs; Viking and Teco Appli-
ances ( The T. Eaton Co. Ltd. ) .

S. W. Caldwell Ltd.

.355 Main Street, Ottawa. Ontario
Phone: CE 5-1023

Donald Manson, Representative

(See complete listing under Toronto)

CRAWLEY FILMS LIMITED

19 Fairmont Avenue, Ottawa, Ontario

Phone: PArkway 8-3513

Branch Oflfices: 181 Eglinton Avenue E.,

Toronto, Ontario. Phone: HUdson 5-0325.

William Kennedy. 1467 Mansfield Street,

Montreal, Quebec. Phone: AVenue 8-2264.

Alasdair Eraser, Manager.
Subsidiary: Graphic Films Limited, 19

Fairmont Ave., Ottawa, Ontario.

Date of Organization: 1939

F. R. Crawley, C. A., President
Graeme Eraser, Vice-President
Thorsten Hansson, Dir. of Administration
William C. Kennedy, Toronto Office
Alasdair Eraser, Manager. Montreal Office
Thomas Glynn, Production Manager
Alex Murray, Office Manager
Jim Turpie, Asst. Production Manager
Bernard Girard, George Gorman, Quentin
Brown, Sally MacDonald, Edmund Reid,
Peter Cock, Rene Bonniere, Fergus Mc-
Donell, Betty Zimmerman, Senior Pro-
ducers
Rod Sparks, Chief Engineer
Stan Brede, Camera Department
Ivan Herbert, Lighting Department
Tony Betts, Recording Department
Kenneth Gay, Animation Department
Judith Crawley, Script Department
William McCauley, M. Bach, Dirs. of Mitgic
Ivor Lomas, F. R. P.S., Laboratory Manager

& Quality Control
Mary Whalen, Purchasing Agent
Earl Valley. Equipment Sales Manager

Services: Motion pictures and slidefilms for
Canadian and United States industry. Govern-
ment, education and television; recording, ed-
iting, animation, extensive laboratory services

(LISTING CONTINUES ON FOLLOWING PAGE)

9TH ANNUAL PRODUCTION REVIEW

149

CANADIAN PRODUCERS

CRAWLEY FILMS: CONTINUED

for producers, indepeiuleiit cameramen, ten
provincial governments and other organiza-
tions from coast to coast. Facilities : 42,000
sq. ft. studio building.s, 40-acre studio lot, two
sound .stages and two recording studios. 17
cameras: Mitchells, Maurers, Bell & Howells,
Arriflexes, Cine-specials and Newman-Sin-
clair; blimps, dollies, .S75,000 watts of lighting
equipment with two generators and trans-
former station; RCA 35mm and Maurer l(5mm
re-recording theatres with 8 and I mixing-
consoles, Stancil-HofTman .'?5mm and 16mm
magnetic recording, 8 magnetic recorders —
Rangertone, Ampex, Magnecorder and Tapak,
disc recorder: animation department with two
Saltzman stands; engineering development fa-
cilities: 8.5mm and 16mm laboratory; casting
files; music library; script dept. with research
library; fleet of 16 trucks and trailers. Elec-
tronic service dept. Equipment Sales Divi-
sion.

RECENT PRODUCTIONS AND SPONSORS

Motion I'ictukks: St. Hcli-ii's It^land (City of
Montreal); Tlie Fallacy of Irreverxible Shock
(Ontario Medical Assoc); It's Up To Yoii
( The Wells Organization ) ; Bale d'Espoir
(British Newfoundland Corp.); Safctij or
Slaiii/liter (Industrial Accident Prevention
Assoc. ) ; Winter Crossing at L'lle Avx Cottdres
(Canadian Broadcasting Corp.) ; First Village
of Importance (Federal District Commis-
sion) ; Craftsmen of Canada (B. A. Oil) ; Am-
bassador Extraordinary (Hiram Walker); .4
New Beginning (Canadian Brotherhood of
Railway Employees and O.T.W.); Fight For
Fame (House of Seagram, Ltd.); Atomic
Energy in Canada ( Atomic Energy of Cana-
da) ; Community Health Is Up To Yoii.
Quacks and Nostrums, Should You Drink?,
Making Life Adjustments, Choosing a Doctor
(McGraw-Hill Co.); Saskatchewan. Our Uni-
versity (Saskatchewan University); Natural
Gas Goes East (Trans-Canada Pipe Lines
Ltd.). Slidkfilms; Five Steps to Effective
Canva.ising (S. -J. Singleton); Physical Etfi-
cienci/ (Dept. Health & Welfare) ; Scotia Plan
Loans ( Bank of Nova Scotia ) ; It's Up To You
fThe Wells Organization): Scouting (Boy
Scouts Assoc); Why Incentives Make Seuse
(Sales Campaigns Ltd.). TV Commercials:
for A. J. Freiman Ltd., Industrial Accident
Prevention Assoc, Saskatchewan Government
Insurance Office, Bank of Canada, Central
Canada Exhibition As.soc, Victorian Order of
Nur.ses, St. .John Ambulance, Canadian High-
way Safety Conference, National Progressive
Conservative Assoc, and others.

•5f

GRAPHIC FILMS LIMITED
(A Subsidiary of Crawley Films Limited)

19 Fairmont Avenue, Ottawa, Ontario
Services : Laboratory and producers services
division of Crawley Films Limited. Facili-
ties: 16mm and .35mm negative-positive and
16mm reversal processing: 16mm Bell & How-
ell, .35mm and 16mm printers; 16mm Union
Step printer; Moy :!5mm and 16mm edgenum-
bering machines: negative cutting department,
Sensitrometric Control.

ONTARIO: Toronto

ASHLEY AND CRIPPEN LTD.

196 Bloor Street West, Toronto 5, Ontario
Phone: WAlnut 5-2222

Date of Organization: 1942

Branch Office: 4897 Queen Mary Road, Apt.
No. 7, Montreal. Quebec. Phone: REgent
3-3723.

Dan Gibson, Pres. & Exec. Producer
Gerald .J. Campbell, Vice-President
Ben W. Cameron, Sales Manager

SERVICES: 16mm motion pictures for business
and industry, TV films. FACILITIES: 16mm
editing, magnetic voice recording and camera
e(iuipment: projection room; small filming
studio for one set.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Portrait of Cauaiiiaii
Wines, two languages (Canadian Wine Insti-
tute); Everijhody's Wedeln I St. Lawrence
Starch Co. Ltd.) ; Spirit of Algonquin (Canad-
ian Broadcasting Corp.); Tliis is Tamakwa
(Camp Tsmakwa, Ltd.).

S. W. CALDWELL LTD.

447 Jarvis Street, Toronto 5, Ontario
Phone: WA 2-2103

Date of Organization: 1949

Branch Offices: British Columbia: 311 Alas-
ka Pine BIdg., 1111 W. Georgia St., Van-
couver. Florence Ward, Repr. Manitoba:
801 Lindsey Bldg., Notre Dame Ave.,
Winnipeg. Ontario; 355 Main St., Ottawa.
Donald Manson, Repr. Quebec: 1410
Stanley St., Montreal. Bud DeBow, Reijr.

Spence Caldwell, President

Gordon F. Keeble, Vice-President. Sales

Sydney Banks, Vice-Pres.. Production

Services: 16 and 35mm TV film commercial
production. Documentaries, theatrical shorts,
35 & 16mm processing and printing, anima-
tion (cell & camera), artwork, slides, film-
strips, studio rental, motion picture equipment
rental, TV program air check, filming service
( Kine-recording), sound recording. TV film
sales, Canadian distributor for CBS Television
Film Sales. Guild Films, Towers of London.
BBC, Associated-Rediffusion Ltd., Caldwell
A-V Equipment Co. Ltd. Facilities: All
facilities required to render above services.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Yours Is the Virdict
(United Appeal); Highway Safety (Ontario
Department of Highways). TV Commercials:
for Bardahl ( Schneider Cardon > : Good Luck
Margarine (Young & Rubicam); Philishave
(Erwin Wasey ) ; Tri-Nut ( Donohue & Coe):
Massey-Ferguson (McLaren Advg.).

CHETWYND FILMS LIMITED

21 Grenville Street, Toronto 5, Ontario
I'hone: WAlnut 4-4493

Date of Inciirpoi-ation ; 1950

.Arthur Chetwynd, President & Gen. Mgr.
Marjory Chetwynd, Secretary-Treasurer
Lori Latimei', Secretary
Robert Barclay, Film Director
Russell Ileise, / (' Sound Department
.]. \i. McCormick, Production Manager
Robert Brooks, Chief Cameraman
Myrtle Virgo, Senior Editor

CHETWYND FILMS: CONT'D.

Servicj:s: 16mm motion picture production,
color and b&w, for education, sport, travel,
industry, advertising, public relations, tele-
vision, industrial stills; projection service;
research, writing, editing, scripting, sound,'
processing, printing, film library. Facilities:,
16mm motion picture cameras; still cameras;!
research, writing, editing, scripting, sound.'
Ampex I4" tape, Stancil-Hoffman Kimm
sprocket tape, library (stock shot), shooting,
and recording studio, screening rooms.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Broken Doll i Attor-
ney-General's Dept., Ontario Governmentl ; i
Grey Cup Festival '5,S. All Star Football '5S<
(Molson's Brewery, Ltd.); Through These-
Doors (University of Toronto). !

JACK CHISHOLM FILM PRODUCTIONS LTD.t

(Showcase Film Productions — A Division) '•

96 Bloor Street West, Toronto 5, Ontario '
Phone: WA -5-2281

Date of Organization: .June. 1956

J. J. Chisholm, President

F. M. Chisholm, Vice-President

M. DiTursi, Secretary-Treasurer ;

Services : Producers of industrial, educational,
sales training, motion pictures and slidefilms. ;
Specializing in construction, industrial and en- :
gineering films. Facilities: Mot'on picture I
production equipment.

RECENT PRODUCTIONS AND SPONSORS-

Motion Pictures: Mine Makers, TJie Bird]
Centriscreen ( Canadian Ingersoll Rand Co. i
Ltd.); Track Mining 1 Ruston & Hornsby 1
Ltd.) ; lf).5S-.59 Appeal (The SalvaUon Army)': j
Sellarama (Theatre Confections Ltd.).

•55-

Crawley Films Limited

181 F.glinton Avenue E., Toronto, Ontario
Phone: HUdson 5-0.325

William Kennedy ;

(See complete listing under Ottawa 1

FLETCHER FILM PRODUCTIONS LIMITED

RCA BIdg., 225 Mutual Street, Toronto, Out.
Phone: EMpire 3-8372

Date of Organization: 1954

Howard D. Fletcher, President & Gen. Mgr.
Hugh J. Moreland, Executive Producer
Svend A. Blangsted, Dir. Administration
Brian C. Jupe, Supervising Director
J. Kenneth Elliott, Supervising Editor
Frank A. Markey, Sales Manager

Services: Production of motion pictures,
sound slidefilms, and slide-motion films in 16
& 35mm. sound, b&w and color. Industrial,
documentary, sales and technical training,
customer and public relations, sales presenta-
tions. TV commercials and films. Theatrical
short subjects and trailers. Full cell and Vari-
Cel animation. Comi)lete programs, including
visual aids and stage presentations for sales
training and consumer sales. Film library
service; editing of TV syndicated films and
features; commercial cut-ins, timing, cleaning,
shipping, inspecting and storage of TV films.

150

BUSINESS SCREEN MAGAZINE

FLETCHER FILMS: CONT'D.

Public Service Films Division spocializes in
films fdi- public service ovjraniziitidiis.

RECENT PRODUCTIONS AND SPONSORS

Motion I'ktikks: W'ttlcnran lii>inlaii I Gov-
ernment of Ontario Travel Bureau); Docu-
mi'iitMry i British-American Oil Co. i ; Docu-
mentary ( I'.aptist \\'orkl Alliance I. WiDK
SCRKKN THKATRICAL: Jamaica H Hours (J.
Arthur Rank Organization ) . Filmed TV PRO-
GRAMS: Hcritaiir. (5 documentaries, Handi-
cai'iiid. -1 documentaries, Priratc liivifatinvs.
6 interviews (Canadian Broadcastinjjf Corp.).
Five-minute promotions for ;dl Canadian T\'
stations (Canadian Tuberculosis Assoc, i and
other TV commercials, films and slide.CWiDE
I Screen Commercials: for Dydzak Drive-In
Theatres, series of 15. Variety of business
lilms. promotions, etc. for Dunlop Canada, Ltd.,
Consumers' Gas Co., Canadian Mental Health
Asiioc, St. John Ambulance, St. Elizabeth
Nurses' Assoc, Society foi- Cripi)led Civilians,
etc.

KLENMAN-DAVIDSON PRODUCTIONS LTD.

'.I I'.lnur St. Kast, T()riiiit<i. Ontario
Phone: WA 4-6482

ROBERT LAWRENCE PRODUCTIONS
(CANADA) LTD.

32 Front Street West, Toronto, Ontario
Phone: EMpire 4-1448

Date of Organization: April, 1955

Robert L. Lawrence, President

.John T. Ross, Vice Pres. & Man. Director

Robert M. Rose, Vire-Pres. & Director of

Production
Marilyn Stonehouse, Secretarii
Barbara Revan, Treasurer

Services: Producers of motion pictures for
TV, industry and education — live-action and
animation. Robert Lawrence Productions in
New York and Toronto; Grantray-Lawrence
and Lawrence-Schnitzer Productions in Holly-
wood, Calif. Facilities: Sound stage and
insert stage for 35mm and 16mm b&w and
color: 35mm and 16mm interlock screening
room: editing, casting and production offices.
Location equipment: 35mm NC Mitchell cam-
era & blimp: sound recording equipment, etc.

RECENT PRODUCTIONS AND SPONSORS

I Only television commercials submitted i
TV Commercials: for Carling Breweries
(McKim Advg. Ltd.); Whitehall Pharmacal
Canada, Ltd. ( Young & Rubicam, Ltd. ) ; Can-
ada Packers Ltd. (Cockfield, Brown & Co.
Ltd.); Kellogg Co. of Canada Ltd. (Leo Bur-
nett & Co. Ltd. ) ; British American Oil Co.
Ltd. (James Lovick & Co. Ltd.); Bri.stol-
Myers Co. of Canada Ltd. ( Vickers and Benson
Ltd.) ; Lever Bros. Ltd. (J. Walter Thompson
Ltd.); Procter & Gamble Co. of Canada Ltd.
I Benton & Bow^les, Inc. ) ; Tea Council of Can-
ada (E. W. Reynolds Ltd.) ; Rexall Drug Co.
I.td. 'B.B.D.&d. Ltd.)

MERIDIAN FILMS LIMITED

1202 Woodbine Ave., Toronto, Ontario
Phone: Oxford 8-lfi'28

Date of Organization: li)54

Ralph Foster, President

Julian Hoffman, Secretarii-Treasurer

Herbert Alpert, C.S.C, Dir. of Pliotograplni

MERIDIAN FILMS: CONT'D.

Services: All production services for 16mm
atul ;!5mm. Facilities: Being enlarged to es-
tablish \'TR division; sound stage 100' x 50'.
RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Canadian Grocers ( Loblaw
Groceterias Ltd.) ; Hospital Services (Ontario
Hospital Services Commission) ; Presentinn
tlic Meteor (Ford Motor Co.). TV Films:
Keeping Up With The Suburbs, Pour Le Sport
(Canadian Broadcasting Corp.).

16MM MOTION PICTURE CENTRE LIMITED

85, Yorkville Ave.. Toronto 5, Ontario

Phone: WA 4-8329

Date of Incorporation: 1953

G. S. Kedey, President
Dave Smith, Writer-Director
Leslie George, Camera Chief
Robert Stagg, Sound Department
Mrs. Margaret Harris, Office Manager

Services: Moti(m pictures and slidefilms for
TV, industry, sales promotion, staff training,
religious, travelogues, and public relations use.
Facilities: Auricon, Arriflex cameras, Mag-
nasync recording equipment, recording studio,
editing, writing and screening facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: His Crucible (Anglican
Church of Canada); A Chance in Sight (Ca-
nadian National Institute for the Blind). TV
Programs: Xoreltji-Utilitji and You, Made in
Heaven (Canadian Broadcasting Corp.) ; Park
Roj/al (Young & Rubicam, Ltd.).

PETERSON PRODUCTIONS

337-9 King Street West, Toronto 1, Ontario
Phone; EMpire 2-3287

Date of Organization: 1947

S. Dean Peterson, President
Laurence L. Cromien, Director of Prod.
Lawrence Bartram, Set Designer
Douglas Kennedy, Studio Manager
Mel Lovell, Sound Dept. Head
Doris Cromien, Make-Up

Services: 16 and 35mm production of TV
commercials. Documentary, industrial, sales
training & promotion films. Facilities: Com-
plete sound-proof stage, editing rooms, make-
up room, dressing rooms, complete recording
and re-recording facilities, screening room. 16
& 35mm e(iuipment.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for Lever Bros, of Canada,
Ltd.; Kellogg's of Canada, Ltd.; Chrysler
Corp.; Campbell Soups, Ltd.; Rock City To-
bacco Co. Ltd.; Coca-Cola Ltd.; National Bis-
cuit Co.; Ford of Canada; Cadburys Ltd.;
Wildroot, Inc.; General Mills; Bank of Can-
ada; Procter & Gamble; Canadian March of
Dimes; Pillsbury (^Leo Burnett); Adams
Brands ( Baker Advg. Agey. ) ; Canadian West-
inghouse ( McCann-Erickson ) ; Dowper Clean-
ing (MacManus, John & Adams); Carling
Breweries ( F. H. Havhurst).

"X" this symbol, appearing over a
producer's listing, indicates that display adver-
tising containing additional reference data ap-
pears in other pages of this 9th Annual Pro-
duction Review Issue.

ONTARIO: Toronto

THATCHER FILM PRODUCTIONS

871 O'Connor Drive, Toronto 16, Ontario
Phone: PLymouth 9-2711

Date of Org.mization : 1940

Leslie P. Thatcher, Owner & Producer

Services: liimm commercial, industrial, educa-
tional, medical and TV motion pictures. FA-
CILITIES: Complete production equipment for
16mni films.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The SecitLg Eye, Vc.u-
geaucc. Letters, Prisons, Face To the Skji, Not
Alone, Sound, Time. 10 additional films (The
Salvation Army).

WILLIAMS AND HILL LIMITED

4 Albert Street, Toronto, Ontario
Phone: EM 2-1931

Date of Organization: 1955

Hal B. Williams, President

Richard H. Hill, Vice-Pres., Sales Mgr.

Heinz A. K. Drege, Vice-Pres., Producer

Services: TV commercials. Facilities: Pho-
tographic and art studios: "Pictafilm" unit.

RECENT PRODUCTIONS AND SPONSORS

TV Commercials: for British-American Oil,
Max Factor ( James Lovick & Co. Ltd. ) ; Bell
Telephone — Canada, Colgate-Palmolive, The
Toni Co. (Spitzer & Mills Ltd.) : Ford of Can-
ada, Swift & Co. (J. Walter Thompson Co.
Ltd. ) ; General Mills, Nestle Co. i E. W. Reyn-
olds Ltd. ) ; Canadian Kodak ( The Baker Advg.
Agcy. Ltd. ) ; Hazel Bishop ( Raymond Spector
Advg. Agcy. Ltd.) ; Kellogg Co. (Leo Burnett
Co. of Canada Ltd. ) ; Procter & Gamble i Ben-
ton & Bowles, Inc.) ; Ralston-Purina (Thomp-
son Peterson Advg. Agcy. Ltd. ) ; Remington
Rand (Cockfield, Brown & Co. Ltd.) ; Simoniz
Co. (Walsh Advg. Agcy. Ltd.); Studebaker-
Packard (Tandy Richards Advg. Agcy. Ltd.).

ONTARIO: Windsor

Ross Roy of Canada, Ltd.

Windsor, Ontario

Phone: CLearwater 6-2371

H. J. G. Jackson, Vice-President, in charge

(See complete listing under Detroit area)

QUEBEC: Montreal

Ashley and Crippen Ltd.

4897 (Jueen Mary Road, Apt. No. 7,
Montreal, Quebec

Phone: REgent .3-3723

(See complete listing under Ontario)

S. W. Caldwell Ltd.

Suite 319, 1410 Stanley St., Montreal,

Quebec
Phone: AB 9-0528

Bud DeBow, Representative

(^See complete listing under Ontario)

' T !f ANNUAL P R () II I ' C T I ( ) N K I'', \' I K W

l.^>l

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CANADIAN PRODUCERS

QUEBEC: Montreal

Crawley Films Limited

14G7 Man.sfield Street, Montreal, Quebec
Phone: AVenue 8-2264

Ala.sdair Fraser, Manager

(See complete listing under Ontario)

REAL BENOIT FILM PRODUCTIONS
(Formerly Benoit De Tonnancour Films)

2161 St. Catherine Street, West, Montreal,

Quebec
Phone: WE 3-7339

Date of Organization: 1949

j Real Benoit, Director

Services; Production of IGmm and 35mm
film.s for all purposes from script to final print.
French translations and adaptations. Facili-
ties: Sound stage 40' x 70'; 16mm and 35mm
positive and negative cutting rooms; editing
and projection rooms.

RECENT PRODUCTIO NS .A N D SPONSORS

Television Films: Collegiens Troubadours,
39 films (Lever Brothers, Hazel Bishop, Si-
moniz) ; The Lost Missile, Canadian locations;
Profile of Marius Barbeau, direction only
(National Film Board). TV Commerci.^ls;
for various clients.

EDWARD PRODUCTIONS, LTD.

5271 Western Avenue, Montreal, Quebec
Phone: HU 8-2545

Date of Organization : 1955

Branch Office: 465 West 51st Street, New
York, N. Y. Phone: JUdson 2-8181.

Ed-ward Kostiner, President, Executive

Director, Sales Manager
Irving Poslums, Vice-President, Production

Supervisor
Dave Harris, Secretary-Treasurer

Services: Producers of information motion
pictures, slidefilms. film commercials for in-
dustry, education, TV and theatre, domestic
and foreign. FACILITIES: Complete produc-
tion facilities; 35mm and 16mm cameras,
sprocket and ^4" magnetic tape recorders, 35-
mm and 16mm Moviolas, lighting equipment,
location production unit, screening and re-
cording rooms, editorial and complete art de-
partments, animation stands.

RECENT PRODUCTIONS AND SPONSORS

IMOTION Pictures: Untitled industrial docu-
mentary films for Canadian Car & Foundry;
New Brunswick Power Co.; scene shots
( Warner Bros.) . Filmed TV Programs : Chil-
dren's show (C.B.C.). TV Commercials:
for Oil Heating Assoc. ( Burns Advg. ) ; Bell
Telephone Co., T.C.A., Remington Rand, Sher-
win Williams (Cockfield Brown & Co.) ; Coro-
nation Olives (Cardon Rose Agcy.); Canada
Starch Co. (Donahue & Co.); Singer Mfg.
( Elkman Co.); Pepsodent ( Foote, Cone &
Helding) ; Super Suds (Grant .-Xdvg. ) ; Sealy
Mattress, Allans Apple Juice, Grandmere
Sweaters (James Lovick & Co. i ; Belvedere
Cigarettes, Barbour Peanut Butter, King Cole
Tea ( McCann-Erickson Agcy.); Spic & Span,
Lipton Soups (Young & Rubii-am Ltd. i and
maiiv others.

OMEGA PRODUCTIONS, INC.

1960 Dorchester St. W., Montreal 25, Que
Phone: WE 7-3525

Date of Organization: 1951

T. S. Morrisey, President

Pierre Harwood, Vice-President

Leonard M. Gibbs, Secretary-Treasurer

Richard J. Jarvis, Director of Sales

Henry A. Michaud, Director of Production

John R. Racine, Director, TV Commercials

Lome Batchelor, Director of Photography

John Burman, Chief Engineer

Lise Caron, Chief Editor

Denis Mason, Chief Cameraman

John Sawyer, Cliief Electrician

Services: Educational, industrial, sales promo-
tion, theatrical, and television motion pictures.
Facilities: 16mm and 35mm cameras, tape
and film recording equipment, projection and
editing facilities, sound shooting stage, ani-
mation department.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: What's In a Biscuit (David
Frere) ; Fabulous Fish Nets (DuPont Com-
pany of Canada). Filmed Television: Pepe
Le Cowboy (Columbia Broadcasting Corp.).
(Only references submitted.)

STUDIO 7 LIMITED

1434 Ste. Catherine West, Room 215, Mon-
treal, Quebec
Phone: University 1-2809

Date of Organization: November, 1952
Bernard Letremble, President
Jacques Giraldeau, Vice-President
Jacques Leblond, Treasurer

Services: Creative TV programs, TV series
for industry, government agencies. Facili-
ties: All facilities necessary for production of
16mm motion pictures.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Bien Voir (Optometrists
Assoc). Filmed TV Programs: En roulant
ma boule. series of 13 films, Viendra le jour.
Here and There (CBC). TV Commercials:
for H. Morentz ( MacLaren Advg. i .

QUEBEC: Quebec City

LES DOCUMENTARIES LAVOIE
(Lavoie Productions)

447 Rue Dolbeau, Quebec City, Quebec
Phone: MUrray 3-7601

Date of Organization: 1949

Hermenegilde Lavoie, Director
Therese Richard Lavoie, Secretary
Richard Lavoie, Production Manager

Services: Producers of motion pictures; in-
dustrial and educational motion pictures and
TV commercials. Facilities : Full production
facilities for all phases of motion picture
photography. Sound studio, recording, edit-
ing and animation.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictukes: AurilliK Douiiui ( Soeurs
Servantes du Saint Coeur de Marie) ; One
Heart and One Soul (Sisters Servants of the
Holy Heart of Mary) ; Rencontre dans I'ln-
risible, educational film, no sponsor indicated.

For the Best in Film Production
— Refer to These Review Pages in 1959!

1.52

BUSINESS SCREEN MAGAZINE

J^ CHiJ^Af C

MEXICO

•5€-

Alexander Film Co.

K;ikiei-as .-US-lJO-J. iMi'xitn. D, F.,

Mexico
Phone: 1 0-3:5-72

Mario O'llare, Rex. Vice-Piex.
( Complete listing in Colorado I

AUDIOVICENTRO

Av. Cuaiihtemin- 2:i(i. Mexico 7.

D. F., Mexico
Phone; 10-25-1:1

Cable: AUDIOVICFXTKO
Date of Incorporation : 1956
Dr. David Grajeda. Pres., Dir.
Dr. .Juan .lo.-se Giovanni, V'?Vp-

Pnx.
Marcel Gonzale.'! Camerena,

Sound Entiineer
Juan Lopez Moctezuma,

Production Chief
Erne.sto Martinez, Clif. C'rnan
Lucy E.strop, Spanisli Versions
Antonio Gutierrez, Animation

Jorge P, Valdes, Art Director
Horacio Turnliull, Foreign
Relations

Services: Translation.s and Span-
ish versions of foreign films.
Titles. Optical and magnetic sound
recording. Animation. Documen-
tary, scientific and educational
film production. Audio-Ve.x system
I slides and records). TV commer-
cials. Distribution of Spanish
language films. F.acilities: Sound
studios; Arriflex, Bolex cameras:
.Ampex ; Magnasync, RCA sound
systems; \'I-Mex titles system.

RECENT PRODUCTIONS AND SPONSORS

Motion Piciure.s: Clinical As-
pects and Sur()ical Operation of
Goiter, Spanish and Knglish ver-
sions I Ayerst Laboratories); Re-
liabilitacion En Marclia i Public
Health Service Dept.); Grindimj
Safety (LC.A. American Embas-
sy) ; Weldinu at Low Tempera-
tures CSutec); The Golden Eyg
I Instituto de Asuntos Interameri-
canos). TV COMMERCIALS: for
Tequila Providencia.

PRODUCTION IN L A T I N - A M E R I C A

CINE COMMERCIAL, S. A.

Louisiana No. 81, Mexico, D. F.
Phone: 23-88-30

R. K. TOMPKINS Y
ASOCIADOS, S. A. de C. V.

Cuauhlemoc GO, Mexico 7, D. P.,

Mexico
Phone: i:?-81-34

Date of Organization: Novem-
ber, 1952

N. Peter Bathvon, Chairman of

the Board
K. K. Tompkins, Managing

Director
Gerald Ray, Creative Director
John Page, Newsreel Director

Services: Production of live-ac-
tion and animated commercials
and documentaries. Revoicing of
TV programs and feature films
to Spanish; producer of weekly
newsreel. Facilities ; Acme and
Oxberry animation cameras ;
Mitchell camera with synchronous,
stop motion and variable speed;
Stancil-Hoffman magnetic record-
ing systems. RCA channel.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures : Man and Power
(U. S. State Dept.) ; Que Hay en
Su Futuro (Ford Motor Co.) ;
Living Stereo (RCA) ; Quien Fue

Primero (Mexican Government) ;
300 half-hour programs, dubbed
in Spanish (Screen Gems). TV
Commercials: for J. Walter
Thompson Co,; McCann-Erickson
Advg., Inc.; Grey Advg. Agcy, ;
Young & Rubicam, Inc.; Publici-
dad D'Arcy; Noble Advg. Co.;
Kenyon & Eckhardt, Inc.; Foote,
Cone & Belding, S.A.; Dillons
Cou-sins, S.A,; The Ethyl Corp.;

PUERTO RICO

Alexander Film Co.

Edificiii Kl Imparcial, Calle
Comercio 450, San Juan,
Puerto Rico

Phone: .3-2898

Haskel Marshal, Res. Vice-Pres.

VIGUIE FILM PRODUCTIONS

Roosevelt Ext., Hato Rey,

Puerto Rico
Phone: 6-02.35 & 6-1258

(CONTINUED ON NEXT PAGE)

special ojjjjeds

35 M. M BLACK & WHITE

35 M. M. EASTMAN COLOR

FADES ♦ DISSOLVES

V^IPES ♦ FLIPS

RIPPLE & MULTIPLE
IMAGE EFFECTS

PUSH OFFS

FORWARD & REVERSE ZOOMS

BLOW UPS & REDUCTIONS

REVERSE ACTION

MULTIPLE SPLIT SCREENS

TRAVELING MATTES

MOBILE TITLES

(Miimuiuyn C^ime^a

16 M M. B & W or COLOR

35 M.M. B & W or COLOR

MULTIPLE CEL SHOOTING

SLIDE FILMS

TRANSPARENCIES

9 FOOT ZOOM TRAVEL

STATIC ART GIVEN MOVEMENT
WITH CAMERA ANIMATION

Bi-PACK-16 or 35

Videart

INC.

343 Lexington Ave.
New York 16, N.Y.

LExington 2-7378-9

TITLES»ANIMATION

STORY BOARDS

LAYOUTS ♦ HOT PRESS TITLES

COMPLEX OR SIMPLE
TECHNICAL ANIMATION

CARTOON ANIMATION

SLIDE FILMS

MAPS AND CHARTS

PRODUCT PACKAGES
COLOR CORRECTED

TELOPS ♦ FLIP CARDS

PRICES THAT FIT YOUR BUDGET

■9TH ANNUAL PRODUCTION REVIEW

15;i

EUROPE'S LEADINO
ANIMATION STUDIO*

M(d(ui mii^atokh/^

^17 MAJOR INTERNATIONAL AWARDS
INVITE ENQUIRIES FOR

PRODUCTION IN LATIN- AMERICA

Lysbeth House, Soho Square, London W. 1
In U.S.A. Louis de Rochemont Associates
380 Madison Avenue, New York, N. Y.

A TOP DIRECTOR USES
A TOP ANIMATION STAND

Viktor Sidorov of Ansel is shown oper-
ating the new Portman Animation Stand

J. Ansel of Ansel Film Studios, New
York City, is a skilled comeromon as
well OS a fop animofion director. He's
done work for the Pepsi-Cola Com-
pany; Doyle, Dane and Bernback Ad-
vertising Agency and Smith, Kline and
French Laboratories.

When he started shopping for an ani-
mation stand he wanted the best he
could get regardless of the price. He
bought a Portman after he compared
it with other animation stands. J. Ansel
bought a Portman Animation because
lie found in one animation stand ver-
satility, accuracy and o unit reason-
ably priced.

One of the most critical tests of a
stand is balancing a nickel on the
camera carriage. It should remain up-
right even on a high speed zoom.
Before you buy a stond make the
nickel test.

Portman Animation Stands are manu-
factured under the most critical and
exacting specifications. They're made
in the plant of the Portman Instrument
Company, famous for over 23 years in
the manufacturing of optical instru-
ments ond ordnance gauges.

Write now for our new catalog describing the more than 40 accessories avail
able for special effects animation. The catalog also gives complete specifications,
information and prices.

WARREN CONRAD PORTMAN COMPANY

41 Macquesten Parkway N., Mount Vernon, New York

PUERTO RICO: CONTINUED
VIGUIE FILM PRODUCTIONS:

Date of Organization: 1950

Juan E. Viguie, Jr., President
Manuel R. Nava.s, Vice-Presi-
dent, Administration
Salvador Tio, Vice-President,
Promotion

Services: 16mm & 3.5mm black &
white and color commercial spots,
documentary films for government
and private organizations; TV and
theatre newsreels; Kinescope fa-
cilities; editing; single and double
system photography ; laboratory
services B & W; animated com-
mercials. Facilities: Two sound
studios (50' X 50' and 34' x 20' ) ;
cutting rooms; recording and pro-
jection rooms ; laboratory process-
ing and printing rooms; music
library; animation.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Home Demon-
stration (Agricultural Extension
Service); Cuban Revolution i Pep-
si-Cola and Bacardi Rum) ; Carib-
bean Baseball Series (Venezuela
Government ) .

4lf C

SOUTH AMERICA

ESTUDIOS
CINEMATOGRAFICOS ROSELLO

P. 0. Box 3116, Lima, Peru
Phone: 30.553

Date of Organization: 1952 ;

Jose Maria Rosello, Presidents
and Treasurer \

R. De Nardo, Vice-President
Luis Rosello, Production Mgr.

Services: Complete production of
films, black & white and color, 35-
mm and 16mm, travel, newsreel.
artistic productions (drama, com-
edy, musical), TV commercials,;
documentary, etc. Facilities : 16- <
mm and 35mm cameras, lighting,
sound truck, magnetic sound, etc. ,
All services.

RECENT PRODUCTIONS AND SPONSORS

TV Commercials: Tires All Pur- \
pose. Tires Traction Express, and |
8 others (B. F. Goodrich) ; series !
of 5 (General Electric); 97 ad-!
ditional films for various clients I
during 1958. i

FILM PRODUCTION IN EU

ROPE

FILM HOUSE
PRODUCTIONS LTD.

Film House, Wardour Street,

London, W. 1, England
Phone: Gerard 4226

D. T. Peers, Administrative
Director

J.L.M.P. Garrett, Production
Director

Clifford Parris, Producer

S. S. Wheeler, Sales Develop-
ment Manager

Services: Production of indus-
trial, educational, sales promo-
tional and entertainment motion
pictures dive action and or car-
toon animation). Facilities:
Film studios in Central London.
14,000 sq. ft. area, 2 stages, Mitch-
ell cameras, RCA sound equip-
ment, dubbing and recording thea-
ter, cutting rooms.

RECENT PRODUCTIONS AND SPONSORS

Motion Picturks: (;< in ration »;
Steam (International Combustion
Ltd.); Trials Riders (Smith's
Motor Accessories Ltd.) ; The
Malta Story (Maltese Govern-
ment) ; Leo Electronic Computer
(J. Lyons & Co. Ltd.); Asdic
(British Admiralty).

Note: A complete index of the
"blue chip" companies advertised
in the Review appeai-s on the final
page of this edition.

HALAS & BATCHELOR
CARTOON FILMS, LTD.

lOA Soho Square, London. W.l,

England
Phone : GERrard 7681/2/3

Date of Organization: 1941

Studios: Dean House, 2, 3 & 4
Dean Street, London W.l.
Animation Stroud, Church
Road, Caincross, Stroud.
Gloucester.

Branch Office: c o Louis de
Rochemont Associates, Inc.,
380 Madison Avenue, New
York 17, N. Y. Phone: Oxford
7-0350.

John Halas, Director
Joy Batchelor, Director
Sam Eckman, Jr., C.B.E.,
(U.S.A.), Director

Services: Staff of 80 for animated
film production for advertising
and entertainment for television
and cinema. Industrial, public re-
lations and educational films. Fa-
cilities: Studio for both celluloid
animation and 3-dimensional pup-
pet, model animation. Five ani-
mation cameras; 2 model camera
setups. Editorial and projection
equipment for 35mm and 16mm.

RECENT PRODUCTIONS AND SPONSORS

Motion Putukks: FulUnr That
Car, Paying Bay ( Shell Petroleum
Co. Ltd. ) ; All Lit Up (Gas Coun-
cil); Christmas Visitor (Halas &
Batchelor). TV Commercials: 150
films for various leading clients
and advertising agencies.

154

BUSINESS SCREEN MAGAZINE

PRODUCTION: EUROPE

KINOCRAT FILMS LIMITED

Kiiu>ira( Ili'Usc. S.") Cromwell
Roiul. l.oiuloii S\V7. KiikUuuI
Phone: FKObisher 2212

l);itt' 111' Ofjraiii/.atioii : l'.);57

AssiH'iate Coniiianies : I'lidtci-

(jrapliii- lllustratiiiii Limited;

Grosveiior Films.

Gerald ("ookson. FIBP, Manan-

ing Dinctor
Brian Gibson. FIBP. General- •-

Manaijer
Innes Watson, Salvfi K.reciitive
P.ernadette Cahn, Prixliiction

Controller

Services: Production of Uimm
technical, industrial sales, TV and
all other specialized purpose films
from script to screen, except proc-
essing. Through associate com-
panies provide still photograph.v.
film strips, sound slidefilms, etc..
complete service studio and pro-
duction facilities for industrial
units, recording, titling, anima-
tion, editing, sync, shooting, etc.
Facilitiks: Two stages; full 16-
nim editing and animation equip-
ment: script department; record-
ing studio with dubbing and
postsyncing: preview theatre;
lighting, mobile recording, all
technical equipment, including Ar-
riflex cameras; transport, perma-
nent crews. Represented in Birm-
ingham, Manchester, England;
Cape Town. Sydney. Austi'alia.

RECENT PRODUCTIONS AND SPONSORS

Motion Picturks: Poi^e <£- Move-
ment (Central Office of Informa-
tion for Ministry of Health ) :
Fuel of the Future (The Mobil
Oil Co.); Horse Power (Petters
Ltd. I ; Aetivity Sampling (British
Productivity Council) : The Xame
Oti the Dial ( Motor Accessory
Div., Smiths of England).

Marathon News

73 Delamere Road, London W,
5, England

Maurice Ford, in charge

(See complete listing under
New York City)

National Screen Service Corp.
TV & Industrial Films Div.

Soho Square, London, England

Antony Haynes

(See complete listing under
New York City)

Washington Video
Productions, Inc.

203 Regent Street. London \\\.
England

Mr. Howard Connell

( See complete listing under
Washington, D. C. )

I rONTINUED ON NEXT PAGE)

*How to select a recorder to start your
MAGNASYNC-MAGNAPHONIC SOUND SYSTEM

Sound Equipment Checklist

«/

TYPE 1

When lightweight portability is a must the 27 lb.
X-400 Type 1 is the onswer! Another reason so many
producers choose this machine is that it is genuinely
professional, and yet, surprisingly economical!

From $985.

The Type 1 is a miniaturized version of the Type 5.
Low power consumption and extreme portability has
mode this 39 lb. unit a popular selection for remote
location production by leading professional motion
picture studios.

From $1360.

The X-400 Type 15 is designed for the man who
wonts everything in one case . . . playbacic amplifier,
monitor speaker, footage counter and torque motors.
You can be proud to have this machine represent
you on any sound stoge !

From $1385.

The most popular magnetic film recorder in the
world is the Type 5( With this unit and all its oper-
ational conveniences, you are definitely in the"maior
league." The Type 5 owner always starts his pictures
with a special feeling of confidence in the realiza-
tion thot he has allowed no compromise in the
selection of equipment.

From $1570.

There is nothing on the market thai compares with
the remarkable Mark IX. This unit is in o class by
itself . . . with push-button remote controlled relay
functions, plug-in audio elements and all the
■"extras" that make for flawless recording under the
most adverse conditions.

From $2145.

■'Regardless of the model you select, you can alinnjs depend upon eqinpyyient ivith the
''Magnasync-Mognaphonic^' label . . . equipment made by the international leaders in the
design and manufacture of quality magnetic film recording systems.

ISVf

SOUND SYSTEM

Write, wire nr phone

MAGNASYNC MANUFACTURING CO., LTD.

y.yVl Satsuma Ave., North Hollywood, California • STanley 7-5493 • Cable "MAGNASYNC"

CHICAGO, Zenith Cinemo Service, irc-. LOS ANGELES, Blms t. Sowvef Cine Eauipmeni, NEW YORK, Comem EguiDmeni Co, SAN FRANCISCO. ^
Camera Co; BELGIUM, Brussels, SOB. AC, S.A. ISociele Beige D Applicolions CinemalographiquesI, BOLIVIA, lo Poz, Coso Kavlm, BRAZIL, R.„ --
Janeiro Mesbia, S A CANADA, loronlo, Ontario, Alex L. CIcjrk, Ltd.; DENMARK, Copenhagen, Kinovox Electric Corp.; ENGLAND, loncjon, W-1. Oelone
Lea Priceisei, Ltd, HONGKONG, Supreme Trading Co; INDIA, Bombay, ICine Engineers; ITALY, Rome, Reporir.lm S.R.L.; JAPAN, Tolivo, J. Osowo S Co.,
Ltd.; MEXICO CITY, D.f., Henn A. lubc; PAKISTAN, Karachi 3, Film Foctois Ltd.; SWITZERLAND, Zurich 7/53, Rene Boeniger; THAILAND, Songlot G ^i.- -
Rodio Co., Ltd.

9 T H .ANNUAL PRODUCTION REVIEW

lo.5

1st
In Canada

ISl« in Quality — 100 national and international
awards.

ISt» in Experience — 1,000 films in over 20 years.

ISl» in Facilities — two stages, own lab, animation,
completely self-contained.

ISr* in Effectiveness — Canada's largest producer of
sponsored films, with 150 excellent people.

FOR ANY PHASE OF PRODUCTION OR LAB WORK
—WRITE:

181 Eglinton Ave. E. 19 FAIRMONT AVENUE 1467 Mansfield St.

Toronto, Ontario OTTAWA, CANADA Montreal, Quebec

FILM CABINETS

PROTECTS

YOUR

FILM!

MM. 119
A practical
storage cabi-
net for the
varied film li-
brary. Holds
400,800,1200,
1600 ft. reels;
100 filmstrip
cans plus util-
ity drawer in
base. Overall
size: 30" wide,
70" high, 16"
deep.

OVER
50 MODELS

FILM RACKS

ALL SIZES-ALL TYPES
RK-250 (shown) Ideal
for Film Libraries.
Seven tiers of Separ-
ator Racks hold 250-
400 foot 16mm reels.

MANY MODELS TO
CHOOSE FROM

SEND FOR CATALOG

PRODUCTS CORPORATION

250 West S7th Street New York 19, N. Y.

FILM PRODUCTION IN EUROPE

WORLD WIDE ANIMATION,
LTD.

34, Cursitor Street, London

E.C.4, England
Phone: HOlborn 4683 4 5/6/7

Date of Organization: 1955

Hindle Edgar, Managing

Director
James Carr, Director
V. L. Price, Secretary

Services: Animated cartoon and
puppet films, film credits and
titles. Facilities: Same as World
Wide Pictures, Ltd.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Man's Hi ad
(Stiell); films for Unilever, Bo-
waters, E.F.V.A. and C.O.L

WORLD WIDE PICTURES, LTD.

34, Cur.sitor Street, London

E.C.4, England
Phone : HOlborn 4683 4 5 6 7
Date of Organization: 1942
James Carr, Managing Director,

Executire Producer
Hindle Edgar, Companij Direc-
tor, Producer
V. L. Price, Company Director,
Company Secretary

Services: 35mm and 16mm .spon-
sored public relations, documen-
tary, training and sales films for
industry and Government depart-
ments, TV programs. Facilities:
Theatre and cutting rooms at
Cursitor Street (fully equipped).
Studio and recording theatre —
Western Electric, at Clapham
S.W.4.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Antarctic
Crossing (The British Petroleum
Co. Ltd.) ; Phoenix City (Bowater
Paper Corp.) ; Report on Elec-
tricity (Central Electricity Gen-
erating Board): Your Skin (Uni-
lever) : People Like Maria (World
Health Organization); Tlie Sal-
rage Gang (Childrens Film Foun-
dation) .

WORLD WIDE TELEVISION
FILM SERVICES, LTD.

34, Cursitor Street, London.

E.C.4, England
Phone: HOlborn 4683/4/5/6/7

Date of Organization: 1957

Douglas Kentish, Managing
Director

James Carr, Director

Hindle Edgar, Director

V. L. Price, Secretanj
Services: All types of T\' and
cinema advertising films. F'acil-
ITIES: Same as World Wide Pic-
tures, Ltd.

RECENT PRODUCTIONS AND SPONSORS

.SiTsici'd \ai'i(ius i-lionts during
1958 through following agencies:
Mather & Crowther, McCann-
Erickson, Lintas, Erwin-Wasey.
Service Advertising, Crawfords.

4f CJ

F R A

CINEMA & PUBLICITE —
SOCIETE ANONYME

116, Champs-Elysees, Pari.? 8°,
France (After June, 1959:
24, av. Marceau; Phone:
BAL : 21 - 28)

Phone : ELY : 34 - 93

Date of Organization: 1939

Jacques Meynot, President

Jacques Zadok, General
Manager

Charles Peiffert, Manager

Pierre Picherit, Foreign Dept.

Guy Brun, Maurice Chatelain,
Lemoine & Boussac, Robert
Gudin, Pierre Grimblat,
Georges Lafaye, Producers

Services: Advertising films, 35-
mm Eastmancolor and b&w for '
commercial TV only (live ac-
tion — animated models and ob-
jects, cartoons). Facilities: Ex-
hibition of advertising films in
cinemas. Exclusive screening
rights in 1395 cinemas in France,
550 in North Africa, 120 in
French West Africa.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Concerto pour j
arl)res a cames (Caltex) ; Attir-
ance. Fascination (Coty); Enfin

Elle (Frigidaire Div., General I

Motors Corp.); Mourement per- \

petuel (Jaeger); Rasoir-President |

( A. E.G. ) ; De la place pour tout le \

monde (Philips). TV COMMER- I
cials: for Bromo Seltzer, Produit

pharmaceutique, Safada Shampoo '

and manv others. !

LES ANALYSES CINEMATO-
GRAPHIQUES

6 Rue Francois ler, Paris 8e,

France
Phone: BALzac 40-58 .59

Date of Organization: 1947

Georges Roze, General Manager
Jean Vincent, Sales Manager

Services & Facilities: Depart-
ment Production and Realization
— Documentaries, industrial and
sales promotions films 16mm and
35mm and filmstrips. Department
Ultra-ralenti — Studios with high
speed Kodak camera. Department
Film — Editing— Titles, effects,
synchronization, dubbing (cutting
rooms, projection rooms). Depart-
ment P^quipment — .Authorized
dealer for Hell and Howell. Edi-
tion and sale of sales-training
films.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Fill '<■/• Vp
I'liase ( Compagine Francaise
des Petroles ) ; Fire Little Ques-
tion.'! (Committee Central de la
Laipe); The Best Key (Arthur
Martin ) ; Just for Better Living

156

BUSINESS S C R R E N MAGAZINE

(General Motors - France): Thi.t
Also . . ■ Is Paris! (Simca. Air
Liquids, Bull. E.D.F., and six
other firms). Other motion pic-
tures and slidefilnis produced in
1958 for: Mobil, Air-France,
Remington Rand, etc.

LES FILMS PIERRE REMONT

:!.") nie W'ashiiiKton, Paris Si'me,

France
Phone: ELYsees 95-70

Studio: 124 rue la Boetie, Paris
Seme. Atelier Dessins Arti- "
mes: 1 rue Lord-Byron, Paris
Seme.

Date of Organization: July,
1949

Date of Incorporation: June,
1 '.>•")('>

Pierre Remont, President.

Directeiir Generale
Monsieur Dimka, Co-Producteur

Realixateur
Albert Champeaux, Co-Prodnc-

tetir Reali.iateiir
Raymond Barre, Directeur

Commercial
I Mme. A. Pinet, Sco-etaire

Generale
Raymond Kerba, Philippe Con-

droyer, Jean-Pierre Ganancia,

Pierre VVatrin, Renlisateiirs
Guy Delecluse, Chef Operateur

Services: Production of motion
pictures and commercials. Facil-
ities: Equipment for motion pic-
ture production.

RECENT PRODUCTIONS AND SPONSORS

T\' Co.MMERfl.^Ltf: for Shoircr nf
j Stars, portions only, Climax
j (Chrysler Corp.) ; Pick a Star
I (Comet, through C o m p t o n
Advg.) : Bahii Knnws Best ( Klim
Lait, Borden-Klim Milk); Le
Petit Mexicain (Acme Bread,
Amercian Stores ) ; Conte de Fees
(Prudential Assurances, The Pru-
dential Insurance Co. of Ameri-
ca) ; Glamour from Paris i Pond's
through J. Walter Thompson —
New York) ; Pantomime, Robot,
Maiyis ( Mido Montres through
Arco Films ) : Crest Dentifrice,
Post's Raisin Bran (Benton &
Bowles) ; Ivory Savon (Procter
& Gamble) ; Sanka Coffee (Arco
Films); Piel's Beer (Young &
Rubicam ) ; Alcoa Aluminum (Alu-
minum Company of America >.

•se-

Marathon Newsreel

117 bis Rue Ordener. Paris 18.

France
Mr. Jean Magny, in charge
(See listing in New York City)

Vavin, Inc.

(Video & Visual

Information Films)

72 Boule\ai-(l Kasiiail. Paris

XVI, France
Mme. Yvonne Oberlin, Manayer
I See listing in New York City)

BOEHNER-FILM

Loewenichstr. 1, Erlangen, Bav.
Phone: :?6-41 Savacall : OG-2.559
Fritz I'xH'hni'i'. ()ieii< r

LAUX STUDIOS KG

An dor Hauptwache 10, Frank-
furt Main
Phone: 97441-3
Dlite of Incorporation: 1947
Helmut Laux, President

Vavin, Inc.

(Video & Visual

Information Films)

9 Blumenstrasse, Buderich-
Dusseldorf, Germany

N. Z. Moreno, Vice-Pre.'<ident

and Mana(/er
(See listing in New York City)

^ a

<fcf c

SCANDINAVIA

DENMARK

MINERVA-FILM A/S

Toldbodgade 18, Copenhagen K,

Denmark
Phone: Minerva No. 1
Date of Organization : 1936
Torben Madsen, President

NORWAY

STARFILM A/S

Krusesgate 7, Oslo, Norway
Phone: 56 50 80

Date of Organization: August,
1952

Knut-Jorgen Erichsen, Manag-
ing Director

Kjell Austad, Production
Director

Hans Svendsen, Studio Manager

Mattis Mathiesen. Chief
Photograplier

Services: Production of all types
of sponsored films and slidefilnis.
Facilities: Studio with 200 KW;
35mm and 16mm cameras ; record-
ing and cutting equipment: thea-
tre.

RECENT PRODUCTIONS AND SPONSORS

MoTiiiN Pictures: Lillfhorg-Lude
(The Norwegian Unilever Asso-
ciate) ; untitled films for Shell,
The National Safety Board,
Standard Telefon og Kabelfabrik,
an I.T.T. associate; A. B. Volvo.
Slidefilms: Lillehorg-Lade (The
Norwegian Unilever Associate).
Total of 33 motion pictures and
several slidefilms for various
clients.

(CONTINUED ON NEXT PAGE)

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37-02 TWENTY SEVENTH ST.
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STillwall 6-4601

Est. 1940

Write for free brochure on film care.

9TH ANNUAL PRODUCTION REVIEW

157

TIESLER
PRODUCTIONS

Presently serving clients
for whom we have produced
at least three— or more-
successful motion pictures.

304 EAST 52nd STREET
NEW YORK 22, N. Y.
PLaza 5-7364

CRAB DOLLY

MOVIOLA

The Leading Manufacturer
of Film Editing Equipment

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FILM PRODUCTION IN SCANDINAVIA

MOVIOLA MANUFACTURING CO.

1451 N. GORDON STREET • HOLLYWOOD 28, CALIFORNIA
Phone: Hollywood 7-3178 • Cable: MOVIOLA, HOLLYWOOD

Norway: Continued

STATENS FILtVISENTRAL

Schwensensgate 6, Oslo,

Norway
Phone: 60-20-!)0

Date of Organization: 1948

Mrs. Ingeborg Lyche,
President of Board
John Mathisen, Managing Dir.

Services: Production and distri-
bution of documentary and educa-
tional films and filmstrips. Kinim
non-commercial film distribution
on a national scale. 16mm sound
recording. 16 35mm laboratory
work. Facilities: Sound record-
ing studio, laboratory.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Silrn-
sviith (Ministry of Education and
National Assoc, of Jewelers i :
The Legal Sijs<tem (Ministry of
Education and Ministry of De-
fense); Bandy Instruction (Na-
tional Assoc, of Bandy) ; Cross
Country Skiing (National Assoc,
of Skiing) ; Rehabilitation (Min-
istry of Social Aflfairs ) .

SVEKON FILM

Seiersbjerget 7. Bergen,

Norway
Phone: 14688-14680

Date of Organization: 1950

Haakon Sandberg, Oumer,

Managing Director
Sverre Sandberg, Owner,

Managi)tg Director

Services: 16mni and ;55mm docu-
mentary-educational film produc-
tion. Productions for U. S. tele-
vision. F.acilities: 16mm and
.'!."inim sound recording studio. 16-
mm single system equipment, 16-
mm and ;!5mm cameras.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures : K ont a k t e n
K n y 1 1 es t Norwegian Seamens
Mission): Reklaniestender (A S
Stenden : Reklawekoks (A S Ber-
gens Kullkompani) : Reklamejohn-
sen ( Clement Johnsen AS);
(iolfskjorten ( Albert Lepsoe A S i .

SWEDEN

AB SVENSK FILMINDUSTR:

Kungsgatan ;>(!, Stcjckholm,

Sweden
Phone: 221400

Date of Organization: 1907

r. A. Dymling, Managi>u/
Director

I!. Lauritzen, Head Sjjonsored
and Documentary Dept.

C. A. Tenow, Documentary Pro-
ducer

Gosta Werner, Director

Nils Jerring, Director

Karsten Wedel, Producer-
Director

A3 SVENSK FIL!V[INDUSTRI:

Services: Production and distri-
bution of documentary, sponsored ,
advertising and educational films
Facilities: 5 studios, including
sound department. Owning and
or controlling over 100 leading
Swedish cinemas. Leading Swe-
dish distribution of education, etc.
films.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: No titles sub-
mitted. Scandinavian Airlinesi!
System; Liberian-American Min-h,
erals Co.; AB Sunlight; AB Vol-.l
vo; Royal Swedish Water Power
Board.

FORBERG — FILM AB.

Kungsgatan 27, Stockholm,

Sweden
Phone: 111655

Date of Organization: 1934

E. Forberg, Pres., Gen. Mgr. I
T. Hultgren, Executive Sec. &

Treasurer
H. Peters, Director
B. Wiman, Sound Services
K. Pill. Art Department

Services: Motion pictures in 35
and 16mm and slidefilms for in-
dustrial, sales and personnel train-
ing. Facilities: Camera and
lighting for 35 and 16mm motion
pictures; sound recording: com-
plete facilities for slidefilms.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Building Ram-
sele Hydroelectric Power Works,
The Fax River (Krangede Hydro-
electric Co.); Gulsele Power
Works (Gulsele Co.) : Bergeforsen
Power Station, The Indal River —
Tlien and Noiv (Bergeforsen Co.) ;
.4 New Home ( Master-Builders
Assoc, of Stockholm) . Slidefilms:
Hot Spray Units, Cobra Motor
Drills ( Atlas Copco Co.) ; Do It
Righ t — the Volks wagen W a y
(Scania Vabis) ; Build with Ytong
(Yxhult Stone-cutting Works);
Citrus-Fruits. Imported Fruits
( Swedish Fruit and Candy As-
soc. ) ; Bringing Up a Chri.'^tian
Way. To B< a Teaclier in a Sunday
Scliool (Swedish Lay-workers
Central Board t : In Wood and
Plastics ( Swedish Cellulosa Co.) ;
Tlie Bill of E.vcliange (Swedish
Commercial Bank); We in the
Perfumery Branch (Swedish Per-
fumers' Assoc). Many adapta-
tions of V. S. slidefilms.

^eo^^

halliean

MOTION PICTURES
HOLLYWOOD * CALIFORNIA

158

BUSINESS SCREEN M .-i G A Z I N E

Watches I
Byass ) .

Suspense i Gonzalez

ESTUOrOS IMORO S. A.

Los Mesi'jii. 1.") Alailr'il, Spain
Phone: ;{95-l02
Date of Orjranization: 1950
Santiago Moro, General Mgr.

MOVIERECORD, S. A.

Martires dc AKala 1. Madrid. .

Spain
Phone: 489205

Date of Organization: 1956

Jo Linten, General Manager
Pedro Portilla, President
Jose M. Guerra, Manager
John Grunfel. Sales Manager

Services: Advertising films. F.a-
ni.ITlKS: F^xhibitiim of advertis-
ing films ill the larger cinemas of
Spain.

RECENT PRODUCTIONS AND SPONSORS

.Min'iiiN ru'iiKKS: Garunlia Ti'tnl
I Omega Watches) ; Si Ticne Rue-
das lUKRA— Bendix) ; Ocho.
Oclio. Oclio ( Foamex Firestone);
En Todo El Mimdn ( Movado

AFRICA

SUDAN PUBLICITY CO., LTD.

I'lllilKitN llnlisr. Khallnlini.

Sndaii
Phone: Khartoum lUiO, 7511

Cable .Jiddres.s: Publicit.v

Date of Organization: 1950

Haniish Davidson. Mnnagitig

Director
Klialil .-Vtabani, General Mgr.
-Kabriel Tokatleian, Prod. Sup.
Kamal Abulnaga, Studio Mgr.

Services : 35mm films ( B&W ) ;
IGmm films (color); 35mm film-
lets ( B&W and color i . Sound-
track: Arabic, Knglish, French.
Greek. Facilities: Air-condi-
tioned studio, carpenter's shop,
pi-ii(liirliiill oltict'S.
RECENT PRODUCTIONS AND SPONSORS

Motion Pictures : Independence
Pag (News Feature); Good
Sjiiirts. The Welcome (Pepsi-
Cola); Happii Feet (B.A.T.A.);
Plant Protection (I.C.I.) ; Alka
Seltzer For Me! ( Miles Labora-
tories ) .

FILM PRODUCTION

AUSTRALIA

CAMBRIDGE FILM & TV
PRODUCTIONS PTY. LTD.

221 Pelham Street, Carlton, N.

3, Victoria, Australia
Phones: FJ 2204, FJ 4678
Cable: CAMFITEL. Melbourne

Date of Organization: 1949

W. V. Morgan, Chairman of

Directors
E. G. Morcom, General Manager
D. J. Bilcock, Producer-
Director
L. Heitman, Chief Cameraniau
D. Trewin. Film Editor
S. Sesin, Head Animator
G. Kischkowski, Office Manager

Services: Producers of all t.vpes
of commercial motion pictures and
slide films: theatre and television
commercials, business and indus-
trial films, television slides. F.\ciL-
ITIES: .Animation department with
35mm and 16mm Oxberry t.vpe
tables; sound stage with compre-
hensive 35mm and 16mm camera
equipment: double system record-
ing on 17 V2 sprocketed magnetic
film; preview theatre for hire with
interlock facilities for screening
of rushes, 35mm or 16mm; com-
plete still photography depart-
ment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Visqneen in the
Coolstore ( Imperial Chemical In-
dustries of Australia and New

WESTERN PACIFIC

Zealand 1 ; Key to Safetg i Aus-
tralian Papers Mf rs. Ltd. ) ; Down
to Earth (Electricity Trust of
South Australia): Babji & the
Bottle ( Farran Co. Pty. Ltd. ) ;
Tlie Repower Story. The Differ-
ence that Counts (Ford Motor Co.
of Australia Pty. Ltd.). TV Com-
mercials: for Ford Motor Co. of
Australia, Chrysler Corp., Craven
A Cigarettes, Simca and Citroen
Cars, Australian Wool Board,
Nicholas Pty. Ltd.. B. P. Austra-
lia Ltd.

CINESOUND PRODUCTIONS
PTY., LTD.

541 Darling St., Rozelle,

Sydney, New South Wales
Phone: WB 3141 (4 lines)

Date of Organization : 1931

Norman Bede Rydge, C.B.E.,
Chairman, Directors

Andrew J. Helgeson, Gen. Mgr.

Reg Burbery, Prod. Mgr.

Lloyd Shiels, Chief Cameraman

Sydney Whiteley,
Editor-in-Chief

Allyn Barnes, Chief Sound En-
gineer

Stuart Ralston, Optical Effects
& Animation

Richard Allport, Film Director

Bede Whiteman, Film Director

Walter Batty, Film Director

William Carty, Film Director

Services: Cinesound Australian
Weekly Newsreel Circulating
throughout Australasia and New

(CONTINUED ON NE.XT PAGE)

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Other Viewtalk Sound-Slide Units from $139.50 to $224.50

35-15 Queens Blvd, Long Island City N. Y.

9TH ANNUAL PRODUCTION REVIEW

15;)

Wallace A. Ross enterprises —

Public Relations Consultant to the Film Producers
Association of New York for the past 21/2 years

Announces a NEW SERVICE to the Film Industry

INTERNATIONAL RELATIONS FOR PRODUCERS OF BUSINESS.
DOCUMENTARY AND TELEVISION FILMS AND THEIR CLIENTS

Representation at the Harrogate, Venice and Edinburgh
Non-Theatrical Film Festivals and the Cannes Advertis-
ing Film Festival this year. To make sure that your film
is entered properly, In the correct category, with a
prime screening time, on-the-scene promotion activity,
early return, immediate notice of an award, and proper
follow-up exploitation. Of course, proper coordination
with CINE.

Departure date for Europe — April 1st. Representation
commissions preferred before that time, but continuing
representation Is available through our home office.

15 EAST 48TH STREET • NEW YORK 1 7, N. Y. • PLaza 1-1920

'.itliS'V. ii

• 1 * r

5f>

SOUTHWEST

i 1 11 *

4 ^1

4 '^

I// .1/.

1/ >'"

^^ I motion pictures

and
sound slide films

designed for the
I I discerningly

III * "I

Box 125

Tempe

Ari

FILM PRODUCTION: PACIFIC & FAR EAST

FILM mDUSTRIES. iNconponaTED

CINESOUND PRODS:

Zealand. T.C.N, daily TV news-
reel. Industi-ial, documentary, com-
mercial and television films in
35mm and 16mm. Camera rep-
resentatives in Melbourne, Bris-
bane, Adelaide, Perth, Hobart,
Townsville. Auckland, New Zea-
land. Facilities: Two sound
stages, full 35 & 16mm camera
and lighting equipment; (35mm
and 16mm ) power generating
plant.s. 16mm & IT^^mm magnetic
recorders and mixing heads. ( 8-
channel re-recording). Two optical
film recorders. Three theatrettes,
Oxberry animation equipment;
editing. dubliinK. .script writing.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: The Sunshine
State (Queensland Government);
Portrait of Austi-alia (Caltex Oil,
Aust. Pty. Ltd.) ; Brisbane, City
in the Sun (Brisbane City Coun-
cil') ; Clyde Industries of Aus-
tralia ( Clyde Industries ) ; St.
Mary's (Department of the In-
terior) : Not for Profit Alone, Mo-
bilgas Rally, '58 (Vacuum Oil);
Flight into Yesterday (Quantas
Empire Airways) ; The Rheem
Story (Rheem Australia); The
Kelvinator Story (Kelvinator Aus-
tralia) ; Herd Improvement (Dept.
of Interior) ; A Man, A Nation,
and an Industry (Lysaghts) ;
Water Wizards (Jantzen).

PERIER PRODUCTIONS
PTY., LTD. (ssf, etc.)

PERIER FILMS PTY., LTD.

24 .Jamison St., Sydney, New

South Wales
Phone: BU 6527; BU 4049

Date of Organization: 1947

Reg Perier, Manaf/ing Director
Stan Murdoch. Production Mgr.
Mildred Flynn, Business Mgr.
Helen Hughes, Color Transpar-
encies
John Bowen, Film Director

Services: Specializing in 16mm
documentary, educational and in-
dustrial film production; 35mm
color stripfilm production; 35mm
color transparency library. Aus-
tralian, New Zealand and Pacific
Islands coverage; commercial and
industrial photographers. Facili-
ties: Own studio, cutting facili-
ties, 16mm Cine Kodak Special,
200 ft. magazines, camera blimp,
motor drive, time lapse equipment,
16mm synchronous magnetic film
recorder, 35mm Exactas, full
range 5x4 equipment.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Safety at llie
Pole Top, Protection Against
Flectrical Shock, Rescue and Re-
suscitation (Electrical Authority
of N.S.W. ); The Elf with Green
Fingers (Gordon Edgell & Sons

Ltd.) ; Drums of Lanka (Quantas
Empii-e Airways Ltd.). Slide-
FlLMS: Safety at the Pole Top,
Protection Against Electrical
Shock, Rescue and Resuscitation
( Electricity Authority of N.S.W. ).

JAPAN

INTERNATIONAL MOTION
PICTURE COMPANY, INC.

Katakura Hldg., Kyiibashi,

Tokyo, Japan
Phone": 28-5778 9 ■

Cable Address: lANMUTSU,

Tokyo
Date of Organization: 1952
Ian Mutsu, President
Shokichi Mogami, Director :

Yasumasa Sakoda, Director

Services: Producers of industrial
and business films. TV commer-
cials and newsreels. 16mm and
35mm production. Facilities:
Full time camera, sound and office
staff. Own sound recording and
editing facilities.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Miyata Bicy-
cles (Miyata Bicycle Co.); The
Tungka Visits Japan, The Yama-
das at Work (Japanese Foreign
Office); Expanding Market
(Standard- Vacuum Oil Co.).

MALAYA

CATHAY FILM SERVICES LTD.

Cathay Building, Singapore 9,

Malaya
Phone: 22856

Date of Organization: 1957

Loke Wan Tho, Chairman of

Directors
Tom Hudge, Managing Director

and Producer
Noni Wright, Director, Writer

Services: Production of adver-
tising, public relations, documen-
tary and news and training films.
Location shooting anywhere in
East. 35mm and 16mm black &
white and color. F.a.cilities: Full
modern studio. Two large sound
stages: Mitchells, Arriflex, Bell
& Howell Eyemos; Westrex
sound; Mole-Richardson lighting;
generators, etc.

RECENT PRODUCTIONS AND SPONSORS

MoTiD.N Pictures; S(ir Brunei
Miisqiie ( Brunei Government) ;
Tiger Shoot ( Mayaya Breweries) ;
75th Anniversary ( Fraser & Co.) ;
City Council ( Singapore City
Council) ; Asia Today, series of 8
(British Government); Newsfilm
( Independent Television, Lon-
don ) . Advertising Films: 1958
Economy Run ( Standard-Vacuum
Oil Co.) ; White Horse Whisky
(White Horse) ; Cornflour (Brown
& Pobson ) ; Dom ( Dom ) ; Kero-
sine. Balling Oil (Shell Oil Co.).

160

BUSINESS SCREEN MAGAZINE

ALPHABETICAL INDEX TO PRODUCERS OF FILMED COMMERCIALS

Producers

Academy-McLarty Prodiutimis. Inc.

Alexander P'ilm Company

Amlorsoii. .lack, rroiiuctions

All-Sc(ipe I'ictiues. Inc

American Film Producers

Animalic Troductions Md

.Xniniatioii, Inc

Alias Film Corporal ion

.\udio I'roduclions. Inc ^ . ...

Page No.

. II.')

. 13!)

. 1G.5

. 143

. 101

. 102

. 16G

. 127

. 102

Bandelier Films -:^165

Barbrc. Thos. .1.. PrcMluctiims 130

Bay Stale Film Productions, Inc 100

Cahill. Charles, and .Vssociates 143

Calvin Company, The 136

Canyon Films of Arizona 137

Caravel Films, Inc 1"3

Carter and Calantin of Georgia. Inc. . . . 110

Cate & Mc(;ione 143

Chicago Film Studios 128

Cine'Pic Hawaii 148

Colhurn. .lohn, .\ssociates, Inc 128

Colmcs-NNerrenrath Productions, Inc. . . . 128

Condor Films, Inc 136

Countryman. Thomas, Film Productions 134

Deitch, Gene, Associates, Inc 162

Dekko Film Productions, Inc 100

Dephoure Studios. Inc 100

Douglas Productions 128

Dunn, Cal, Studios 128

Elektra Film Productions. Inc 162

Empire Photosound Incorporated 135

Fairbanks, .lerry. Productions of

California, Inc 144

Film Arts Productions. Inc 137

Filmcraft Productions 166

Filmways. inc 162

Fine Arts Productions 166

Fiore Films 117

Florez, Incorporated 122

Fotovox, Inc 122

Galbreath Pictures. Inc 122

G & G Film Corporation 134

GifFord Animation, Inc 162

Glas, Sherman, Productions 166

Graphic Pictures, Inc 129

Handy, Jam, Organization, Inc., The .... 123

Hankinson Studio, Inc 162

Hearst Metrotone News. Inc 162

Holland-Wegman Productions 115

Hunn. Fritz & Henkin Productions, Inc. 162

Ideas Illustrated, Inc 138

International Sound Films. Inc 119

.Jackson. Riley, Productions 166

Jamieson Film Company 138

Jones, Dallas, Productions, Inc 129

Kennedy Productions. Inc 129

Klaeger Film Productions, Inc 107

K & S Films. Inc 126

La Brea Productions, Inc 145

Lawrence, Robert. Productions, Inc 162

Lawrence-Schnitzer Productions, Inc. . . 166

Lewis & Martin Films, Inc 130

Marathon TV Newsreel, Inc 107

McHugh, Fenton, Productions, Inc 130

MGM-TV, Division of Loew's, Inc 164

Producers Page No.

Milncr-Fenwick, Inc 116

.Motion Picture Service Company 165

■MPO Productions, Inc. (MPO-TV) lOS

.Murpli>. Owen. Productions, Inc 108

National Screen Service Corp 109

New World Productions 166

Niles. Fred .A.. Productions, In<' 130

On Film. Inc 117

Paragon Pictures. Inc 1.30

Pathescope Productions 109

Pelican Films, Inc 109

Pinncy. Koy, Productions, Inc 161

Pintoff Productions. Inc 164

Playhouse Pictures 166

Premier P^ilm and Recording Corp 137

Producers Film Studios 132

Promotional Films. Inc 135

Quartet Films. Inc 166

Kay, Keid H., Film Industries, Inc 135

Regan Film Productions, Inc 124

Rippey, Henderson, lUicknum & Company 140

Kockett, Frederick K., Company 147

Rusten Film Associates 135

Ryan, George, Films, Inc 135

Sarra, Inc HI, 132

Scope, Inc 164

Signal Productions, Inc 167

Smith, Fletcher, Studios, Inc Ill

Soundac Productions, Inc 164

Sound Masters. Inc Ill

Southwest Film Industries, Inc 137

Spotlite News. Inc 167

Steffner. Wayne. Inc 167

Stockdale & Company 165

Storyboard. Inc 164

Streech, Wilbur, Productions, Inc 164

Sturgis-Grant Productions, Inc 112

Sturm, Bill. Studios, Inc 164

Sutherland, John. Productions, Inc 147

Telecine Film Studios, Inc 133

Telefilm, Inc 167

Telepix Corporation 147

Television Graphics 105

Telic, Inc 112

Terrytoons (Division of CBS Television

Film Sales, Inc. ) 164

Transfilm, Incorporated 112

TV Cartoon Productions 165

TV Spots, Inc 167

United Film & Recording Studios, Inc. 133

United States Productions, Inc 113

UPA Pictures, Inc 167

Van Praag Productions 113

Video Films 124

Videocraft Productions 114

Wade, Roger, Productions, Inc 114

Warner Bros. Television, Commercial &

Industrial Films. Inc 147

Western Cine Productions 140

Wetzel, Ross, Studios, Inc 164

Wilding TV 133

Willard Pictures, Inc 114

Williams & Meyer Company 164

Wolff, RaphaelG.. Studios, Inc 148

Woniisel, Carlisle & Dunphy, Inc 114

Wvlde Studios, Inc 115

A 9TH PRODUCTION
REVIEW SUPPLEMENT

An Index
and Guide

to
Producers

Television

Commercials

(See Cross-Index at Left for
Producers on Pages 99-148)

OTH ANNUAL PRODUCTION REVIEW

161

METROPOLITAN NEW YORK

GENE DEITCH ASSOCIATES, INC.

43 West 61st Street. New York 23. N. Y.
Phone: Circle 7-1970

Gene Deitch, President
Ken Drake, Production Manager
Al Kouzel, Head of Creative Dept.
George Dryfoos, Director of Sales

Services: Animation pictures, slidefilms, film
commercials for industry, agriculture, govern-
ment, education, TV and theater; domestic
and foreign. Creative storyboard. Facilities:
Complete production including editing.

RECENT PRODUCTIONS AND AGENCIES

Motion Pictures: K it i mac Dam (United Na-
tions). TV Commercials: for Parliament
(Benton & Bowles); Baker's Instant Cocoa
(Foote, Cone & Belding) ; Fifth Avenue Candv
Bar (J. M. Mathes ) ; Folger's Coffee (Cun-
ningham & Walsh, Inc.).

(J. Walter Thompson Co.); Soilax (J. M.
Mathes ) ; Piel's Beer (Young & Rubicam ) ;
Anderson Soup, Nescafe ( Bryan Houston ) ;
Johnson's Pledge ( Benton & Bowles ) ; Scotch
Tape, 3M Co. (B.B.D.&O. i; Coca-Cola ( Mc-
Cann-Erickson).

HFH PRODUCTIONS: CONT'D.

Chips, Kinso, Jet Dog Food, Revere Sugai
Hires Root Beer.

ELEKTRA FILM PRODUCTIONS, INC.

X'. West Kith Street, New York 36, N. Y.
Phone: JUdson 2-3606

Date of Organization: 19.56

Abe Liss, President

Samuel Magdoff, Secretarij-TrraKnrer
Services: Animation and live action films for
TV and theatre; industrial and educational
films. Facilities: Animation production
equipment including editing and cameras.

RECENT PRODUCTIONS AND SPONSORS

TV Commercials: for California Oil Co.;
Buick Motor Co.; Ford Motor Co.; Esso Co.;
American Telephone & Telegraph; E. I. dii
Pont de Nemours & Co., Inc.

FILMWAYS, INC.

18 East .'lOth Street, New York, N. Y.
Phone: F'Laza 1-2500

Date of Organization: 1952
Martin Ransohoff", President
Lee Goodman, Executive Vice-President,

in charge of Production
Nick Webster, Vice-President, Creative
Mickey Dubin, Vice-President, in cliaroe of

Sales
Richard B. Sage, Serretari/

Services: Complete production of :3.5mm and
16mm color and black and white motion pic-
tures, slidefilms, filmstrips, telops of all kinds.
Facilities : Two complete studios in New York
City, one in Hollywood, and worldwide location
facilities.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for Ford Motor Co., Ea.st-
man Kodak Co. (J. Walter Thompson Co.);
Colgate-Palmolive Co., Brown & Williamson
Co. (Ted Bates & Co.) ; Olin-Mathieson Chem-
ical Co. (D'Arcy Advg. ) .

GIFFORD ANIMATION, INC.

165 West 46th Street, New York. N. Y
Phone: JUdson 2-1.591

Date of Organization: 1958

Lewis L. B. GifFoi-d, Jr., President
Paul Kim, Vice-President

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for Isodine (Reach Mc-
Clinton ) ; Tip-Top Bread, Ward Baking Co.,
Scott Paper Co., Fleischman's Yeast, Alu-
minium Ltd., Lux Liquid Detergent, Colban

HANKINSON STUDIO, INC.

15 West 46th Street, New York. N. Y.
Phone: JUdson 6-0133

Frederick L. Hankinson, President
Walter Klas, in cliarge of Production

Facilities: Art department, animation and
still photography; animation, editing, dark-
room.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for American Cyanamid
Co., Mosler Safe Co., Texaco Gasoline, Chase-
Manhattan Bank. Croft Beer, Wheatena Ce-
real ( Cunningham & Walsh, Inc. ) ; Conoco
Gasoline-Continental, Gaines Dog Food, Schick
Power-shave Razors, Pepto-Bismol - Norwich
Co. (Benton & Bowles, Inc.); Flit - Esso
Standard Oil, Pertussin (McCann-Erickson,
Inc. ) ; Scripto Pens and Pencils ( Donahue &
Coe, Inc.); Wizard, Boyle-Midway (Geyer
Advg., Inc. ) ; Nabisco Jrs. ( Kenyon & Eck-
hardt. Inc. ) ; Hasbro Toy.s— Hassenfield Bros.
(Gray Advg., Inc. ).

HEARST METROTONE NEWS, INC.

450 West 56th Street, New York 19. N. Y.
Phone: PLaza 7-4120

Date of Organization: September, 1934
Services: News of the Day, theatrical news-
reel; Telenews TV Daily, Weekly Digest,
Weekly Sports Reel syndicated to stations here
and abroad; Screen News Digest, monthly
school release; news and documentary.

RECENT PRODUCTIONS AND SPONSORS

Filmed TV Programs: Farm Newsreel
(American Cyanamid Corp.); 1958 Neivs Re-
view (Pan-American World Airways) ; Screen
News Digest (Sun Papers of Baltimore and
others); Telenews Daily TV News, Teleneirs
Weekly Digest, Teleneivs Weekly Sports Reel.

HUNN, FRITZ & HENKIN PRODUCTIONS,
INC.

38 West 48th Street, New York 36, N. Y.
Phone: JUdson 2-5055

Date of Incorporation: March, 1958

Howard H. Henkin, Pres., Director of

Live Action
Ronald Fritz, Vice-Pres., Creative Director
Daniel Hunn. Vice-Pres.. Animation

Director
Larry Puck, E.recutive Producer

Services: Animation and live action commer-
cials, industrials and features for TA' and
industry; creative staff for storyboards, script,
recording, jingles (music and lyrics). Fa-
cilities: Animation and live action equip-
ment for 35mm and 16mni.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Tlie Kndless Search
(Standard Oil Co. of New Jersey). TV Com-
mercials: for Nabisco, Avi"s-Rent-A-Car,
(iiliette International, Helena Rubinstein, Co-
lumbia Records, Sterling Drugs, Barton's
Candy, Nestle's, Hometown Bread, Manhattan
Shirt, B. T. Babbitt. Advertising Council.
Fletcher's Castoria, Air Gene, Wise Potato

ROBERT LAWRENCE PRODUCTIONS, INC

418 West 54th Street, New York 19, N.Y.
Phone: JUdson 2-5242
Teletype: NY 1-1554

Date of Organization: 1952 I

Branch Office: 230 North Michigan Ave
Chicago 1, 111. Phone: FRanklin 2-643]'
Teletype: CG-1949. Len Levy, Executiv
Producer.

Afliliate: Grantray-Lawrence Animation
Inc., 716 North La Brea, Hollywood 28
Calif. Phone: WEbster 6-8158, Teletype
LA-1463. Ray Patterson, President; Rob
ert L. Lawrence, Vice-President; Gran
Simmons, Secretary & Treasurer.
Robert Lawrence Animation, Inc.
418 West 54th St., New York 19, N. Y.
Phone: JUdson 2-5242
Teletype: NY 1-1554
Peter Cooper, Vice-President

Lawrence-Schnitzer Productions, Inc.

1040 N. Las Lalmas, Hollywood 38, Calif

Phone: HOIlywood 2-6358

Teletype: LA 163

Gerald Schnitzer, Exec. Vice-President

Loucks & Norling Studios, Inc.
418 W. 54th St., New York 19, N.Y.
Phone: Circle 7-2366
Howard Lawrence, Vice-President

Foreign Office: Robert Lawrence Produc-
tions (Canada) Ltd., 32 Front Street
West; Toronto 1, Ontario, Canada. Phone:
EMpire 4-1448. John T. Ross, Vice-Presi-
dent & General Manager.

Robert L. Lawrence, President

Louis Mucciolo, Vice-President, in cliarge

of Studio Operations
Henry Traiman, Vice-President, in charge

of Editorial Operations
Philip Kornblum, Treasurer
Martin L. Low, Vice-President. Sales
John Gilmour, Staff Director
Gilbert Williams, Staff Director
Doris Reichbart, Production Supervisor !
Jerry Maticka, Production Supervisor
Rae Walsh, Production Supervisor
Sidney Kalcheim, Production Supervisor ;
Roy Townshend, .Assistant Studio Mgr.
Sal Scoppa, Assistant Director \

Audrey Sammons, Casting Director

Services : Produce industrial and sales promo- ;
tion films, TV programs, TV commercials, j
Facilities: Two air-conditioned sound stages,'
editing rooms, screening room, carpenter shop, '
production offices. Toronto production facil- '
ities are complete, including 60' x 125' stu- '
di.,.

RECENT PRODUCTIONS AND AGENCIES'

TV Commercials: for Alcoa ( Ketchum. Mac-
Leod & Grove) ; Canada Dry (J. M. Mathes) ; '
Carter's Little Liver Pills (Ted Bates);;
Dutch Boy Paints ( Marschalk & Pratt);
Gerbei-'s Baby Foods. Halo, Royal Crown Cola ,
(D'Arcy); Lestoil (Jackson Associates);
Monarch Cars (Cockfield, Brown and Co.);
National Guard (VanSant, Dugdale); Pall
Mall (Sullivan, Stauff'er, Colwell & Bayles) ;
Post Cereals (Benton & Bowles); Prudential
Life Insurance Co. (Reach, McClinton) ; Reyn-
olds Aluminum (Clinton E. Frank); Spic 'n
Span, Blue Mist i Young & Rub'cam i ; etc.

162

BUSINESS SCREEN M A (; .A. Z I N E

INSTANT

*M7/7/i our twiv VIDEO TAPE facilities

AH new, spacious studios, with Ampex Video Tape Recorders, Image Orthocon TV Cameras, experienced crew,
complete switching facilities and remote truck with microwave equipment. Watch for opening date.

and ALMOST INSTANT service on . . .

SLIDE FILMS: We arc the ONLY studio ANYWHERE with 24 hour
service on color slide films or individual color slides. We handle all writing
and production, either B/W or Color.

SOUND: Again, complete services and facilities, ' , inch magnetic tape,
Ampex and Magnacord equipment, high speed dubbing at lowest rate,
complete handling (packaging, mailing), 16 and 35 MM magnetic sound

RECENT PRODUCTIONS . . .

We have been privileged to serve International Telephone and Telegraph
Corporation, (Kellogg Switchboard and Supply Co.) with a 27 minute
color training film on the ICBM Project; Cities Service Oil Co, — "Know
Your Tire," a 22 minute B/W dealer training film; a 26 minute, color film
for L^nion Carbon and Carbide Corp. — "Production and Profits on the

tracks, complete 16 and 35 MM optical recording and transfer.

ART; A complete, experienced Art Department is available to prepare
\our layouts, comprehensive and sloryboards, also copy and typesetting.

DISPLAYS: Complete display services. We specialize in original designs
...All types and sizes.

Farm". ..also, dubbed in French dC German for overseas use: a 15 minute
color film for International Minerals and Chemical Corp., to introduce a
new fertilizer to tlie national dealers. We're busy too with TV commer-
cials, including PROM, (Tatham-Laird) , SUAVE, ENDEN, STAG
BEER, CORONA CIGARS, DUTCH CLEANSER, (Edward H. Weiss).

2946 LOS VELEZ BOULEVARD

HOLLYWOOD, CALIFORNIA

NOrmandy 3-8209

33
RAnd.

9TH AXXUAL PRODUCTION REVIEW

IG-*^

METROPOLITAN NEW YORK:

MGM-TV, Division of Loew's, Inc.

1540 Broadway, New York, New York
Phone: JUdson 2-2000

Phil Frank; Jack Bower

ROY PINNEY PRODUCTIONS, INC.

149 East 69th Street, New York 31, N.Y.
Phone: TRafalgar 9-2224

Date of Organization: 1946

Roy Pinney, Preaidcnt

Doris Pinney, Treasurer

Walter Kienzle, Production Manager

Janet White, Sales Representative

William Ward Beecher, Art Director

Services: Documentary, nature and travel
films, sales training and product promotion.
Facilitiks: Three story building with 25' x
80' studio; IGmm & ;55mm cameras, magnetic
recorder, projection, dressing, cutting rooms;
production offices, etc. Lab for b&w & color
processing of stills.

RECENT PRODUCTIONS AND SPONSORS

FiLMKD TV Programs: Today, weekly 6-10
minute film reports (NBC); ircj?-;rf of Iran
Sanderson, multisponsored series of half-hour
films, 7 completed, 6 in production.

PINTOFF PRODUCTIONS, INC.

64 East 55th Street, New York. N.Y.
Phone: ELdorado 5-1431

Date of Organization: December, 1957

Ernest Pintoff, President
Henry E. Knaup, Client Contact
Leota D. Payne, Business Manager
Arnold Stone, Production Manager

Facilities: Complete animation facilities for
production of animated and live action motion
pictures, slidefilms, filmstrips for TV commer-
cials, industrial and public relations use.

RECENT PRODUCTIONS AND SPONSORS

TV Commercials: for Emily Tip Top (Ward
Baking Co.) ; Norelco Shavers (North Ameri-
can Phillips Co.) ; Beer (Gunther Brewing
Co.; ; Ferris Meat Products (Stahl-Meyer,
Inc.) ; Botany "500" Suits (H. Daroff & Sons,
Inc.).

STORYBOARD, INC.

10 West 74th Street, New York, N. Y.
Phone: TRafalgar ;{-7207

John Hubley, President

Services: Animation short films and TV com-
mercials.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for Maypo Cereal (Bryan
Houston, Inc.) ; Faygo Beverages ( W. B.
Doner & Co.) ; Alcoa (Fuller Smith & Ross).

WILBUR STREECH PRODUCTIONS, INC.

l;{5 West 52nd Street, New York 19, N.Y.
Phone: JUdson 2-3816

Date of Organization: 1951

Wilbur J. Streech, President
John Hazard, Associate Producer
Paul Freeman, Art Director

Facilities: Sound stage 30' x 40'; Magna-
sync tape sound equipment; two editing rooms.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: fcir Sinclair Refining Co.
(Geyer, Morey, Madden & Ballard, Inc.) ; Gen-
eral Foods (Rakko, Ltd.) ; Martini & Rossi,
New York Telephone Yellow Pages (Spitzer
& Mills, Ltd. I ; Muscular Dystrophy Assoc.
I Film House); A. B.C. promotional trailers
(direct).

BILL STURM STUDIOS, INC.

49 West 45th St., New York .^(i, N. Y.
Phone: JUdson 6-1650

Date of Incorporation : 1950

William A. Sturm, President, Tech. Dir.
Robert J. Hassard, Chairman of the Board
Albert D. Hecht, Treas., Cust. Relations
Orestes Caipini, Secretary, Creative Head
Don McCormick. Studio Manager
Kenneth Walker, Animation Director
Walter Bergman, Editor
S. J. Horton, Manager, Print Dept.

Services: Film production, including live ac-
tion, animation, stop motion, animated stop-
motion puppets. Facilities: Live action
studio; animation stands; stop motion puppet
stage; editing dept.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for First National City
Bank, Wildroot, U. S. Steel. Pittsburgh Plate
Glass (B.B.D.&O.); Vitalis, Borden's ( D.C.S.
&S.) ; Nabisco, Blatz Beer (Kenyon & Eck-
hardt) ; Speidel (Norman, Craig & Kummel) ;
Texaco (Ronalds Advg.) ; RCA, Beneficial
Finance (Al Paul Lefton) ; Arnold Bakers
(Charles W. Hoyt) ; Victor Coffee (James
Thomas Chirurg) ; Kasco Dog Food (Donahue
& Coe) ; Lipton Tea (Young & Rubicam) etc.

TERRYTOONS
(Division of CBS Television Film Sales, Inc.)

38 Centre Avenue, New Rochelle, N.Y.
Phone: NE 2-3466

Date of Organization: 1929

Branch Office: 501 Madison Avenue, New
York, N.Y. Phone: PLaza 1-2345. John
J. Heffernan.

William M. Weiss, Vice-President & General

Manager
Frank Schudde, Production Manager

Services; Production of film commercials, in-
dustrials, theatrical cartoons, TV program
cartoons, etc.; all necessary equipment for
35mm, complete magnetic recording.

RECENT PRODUCTIONS AND SPONSORS

TV Commercials: for Narragansett Beer,
Bert & Harry ( Piels Beer); Mighty Mouse
(Colgate); Tootsie Roll—Farmer Al Falfa
( Sweets Co. of America ) ; General Mills Cocoa
Puffs (General Mills).

FLOR I DA

See Listing Pages 99 thru 152

for Other TV Film Producers

■j!!r Combined with this Special Supple-
ment of producing companies in the tele-
vision commercial field are the general
listings of other well-established leaders
in New England, Metropolitan New York,
Detroit, Chicago and on the West Coast
as well as in other key cities throughout
the country. Check their detailed listing
data .'ind references. ^

SOUNDAC PRODUCTIONS, INC.

2133 N.W. 11th Avenue. Miami -.M. Floric
Phone: FR 4-2655

Date of Organization: 1951

Robert D. Buchanan, President, Gen. Mg
Jack Schleh. Jr., Production Manager
Robert G. Biddlecom, Technical Director
Francis J. Noack, Art Director

Services: 16mm motion pictures for business,
industry, television. Complete sound recorc
ing. Syndicated programs and features fo
television, (^omplete animation service. F^
CILITIES: 16mm motion picture and sound re
cording equipment; sound stage; editing facii
ities ; complete animation facilities; two ani

mation cameras.

)

RECENT PRODUCTIONS AND SPONSOR!

Filmed TV Programs: Operation Black Duci
(Homestead Air Force Base); Satellite o.,
Death, Danger Below, The Magnetic MoorA
The Martian Mine (Richard H. Ullman, Inc.)i

SCOPE, INC.

146 Almeria Avenue, Coral Gables, Florid.,
Phone: Highland 4-7202

Robert L. Ferine, President

Michael Brown, Vice-President

Lilian Carpenter, Dir. of Advertising i

Facilities: 50' x 60' studio, all remote equip-
ment for 16mm and 35mm film production of
TV commercials, industrial and religious mo-;
tion pictures, slidefilms.

RECENT PRODUCTIONS AND AGENCIEs'

TV Commercials: for Copeland Sausagei
(Newman Lynde, Inc.); Hair Control (W. S.^
Peterson, Inc. ) ; Sea View Industries ( Direct) ;|
Regal Beer ( Tally Embry, Inc. ) ; Delta Air!
Lines (Burke Dowling Adams); Texaco — ,
South America, Corona Cervessa — South'
America ( Young & Rubicam ) .

METROPOLITAN CHICAGO

(For other recogniied specialists in
television production see pages 127-132)

ROSS WETZEL STUDIOS INC.

(formerly Cartoonists, Inc.)

615 N. Wabash Avenue, Chicago. 111.
Phone: SUperior 7-2755

Date of Organization: 1948

Ross Wetzel, President
Roger Sloan, Vice-President, Sales
Wm. Langdon, Vice-President, Prod.
Robert Shipley. Optical Service

Facilities: 35 x 40 studio; three animation
stands, 35 or 16; three Moviolas; editing and
projection rooms; 35-16 Oxberry Special
Effects Printer. Optical and animation serv-
ices for producers.

WILLIAMS & MEYER CO.

630 South Wabash Ave., Chicago 5, 111.
Phone: W Abash 2-3800 '

Date of Organization: 19:!0

William S. Meyer, President
A. E. Allen, Vice-President, Production
Supervisor

Facilities: Studio eciuipment, copy and art
services, color and b&w laboratories for pro-
duction of TV commercials, color corrections,
storvboards, etc.

164

BUSINESS SCREEN MAGAZINE

NEBRASKA

JACK ANDERSON PRODUCTIONS

5642 Burdette Street, Omaha. Nebraska
Phone: GLendale 6982

Date of Ortranization: 1958

I Jack Anderson, Otvner

James Keith, Production Supervisor

Facilitiks: Kimm Auricon Pro-600 camera,
single or double system sound e(iiiipniont :
Bolex Reflex cameras; Magnacord records with
Rangertone sync; other recording equipment
for TV", motion pictures and i-adio; animation
'equipment, editing, small studio; creative, art.
scripting, direction, photography services!

RECENT PRODUCTIONS AND SPONSORS

TV CoMMKRClALS: for ("udahy Packing (^i..

.Alamito Dairy. David Harum Feeds. Kitty
I Clover Potato Chips. KFAB Radio. Graham-
: Buick, Rogers Realty Co.. Old-Home Bread,
I Orchard-Wilhelm and others.

UTAH

STOCKDALE & COMPANY

729 West Gth South. Salt Lake City. Utah
Phone: EL 5-5511

Date of Organization: 1937

C. L. Stockdale, Presideiit & Sales Manager
Calvin Briggs. Vice-President

Facilities: Own laboratory, Photo Tech Lab-
oratory. Full facilities for 16mm production
of TV commercials; kinescopes, industrial mo-
tion pictures.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for Morning Milk, Clover
Club Products. Sweet Candy Co.. Prudential
Federal Savings, Walker Bank ( Harris &
Montague, Inc., Advg.) ; Fisher Beer - Lucky
Lager, Sego Milk Products, Utoco. Petty Ford.
First Security Bank (Gillham Advg. Agcy.);
Pfaff Sewing Machines. Interstate Brick Co.
(Francom Advg. Agcy. i ; Pyke Manufacturers.
Grand Central 'Gardiner Advg. Agcy.); Nu-
Way Builders (Direct! ; Bennett Ford (W. A.
.Adamson & Associates i .

NEW MEXICO
BANDELIER FILMS

1837 Lomas Blvd., N.E., Albuquerque.

Xew Mexico
Phone: CHapel 3-5848

EVER

in all our years in business
have we failed to keep a
delivery date promise!
Our clients like that assur-
ance ... so will you !

KNIGHT STUDIO

159 East Chicago Avenue, Chicago II, Illinois

Date of Organization : 1945

Robert Stevens, Owner

Doyle Courington, Production Manager

Daniel Bessie, Animation Director

Facilities: 3600 .sq. ft. studio floor space;
sound stage, recording, editing equipment;
six-man art department; specializing in ani-
mated TV commercials, motion pictures, slide-
films; IGmm bitw and color; animation stand.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for Success Wax (Torobin,
Ltd.); Gamhrinus Beer ( Byer & Bowman);
Diamond Match Co., Trans America ( Lennen
& Newell I ; Mayflower Van Lines (Virgil A.
Warren Advg. i .

SAN FRANCISCO

MOTION PICTURE SERVICE COMPANY

I-!.") Hyde Street, San Francisco 2, Calif.
Phone: ORdway 3-9162

Date of Organization: 1935

Gerald L. Karski, President, Gen. Manager
Harold A. Zell, Vice-Pres. in Chge. of Prod.
Boris Skopin, Mgr. Title & Trailer De.pt.
Gerald Patterson, Mgr. Laboratory Dept.

Services: Industrial, commercial and public
relations films: special announcement and ad-
vertising trailers for theatres, business. TV
films, spot commercials. FACILITIES: Maurer
& Cine Special 16mm cameras; 3 studio 35mm
cameras; 2 title 35mm cameras; 16mm & 35-
mm laboratory (developing, printing and re-
duction), art dept.; magnetic & optical re-
cording; dubbing equipment; sound stage;
editing equipment; title & animation equip-
ment; script-to-release print service; screen-
ing room equipped for CinemaScope, 35mm
and 16mm projection.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for California Wine Ad-
visory Board; Roman Meal Bread (Roy S.
Durstine. Inc.) ; Standard Oil Co. of California
I B.B.D.&O. ) ; Central Calif. Poultry Producers
— Nu-Laid Eggs ( Botsford, Constantine &
Gardner); Granny Goose Potato Chips (Har-
ris, Harlan & Wood).

TV CARTOON PRODUCTIONS

222 Kearny Street, San Francisco, Calif.
Phone: YUkon 6-6075

Date of Organization : 1950

Robert L. Hovorka, President
Robert J. Mills, E.recufive Producer
Art Morgan, Sales Manager
Richard Muller, Production Manager

Facilities: 4000 sq. ft. studio and office space.
16mm and 35mm animation cameras, editing,
projection equipment, art and animation for
production of industrial animation motion pic-
tures, slidefilms. TV commercials. Still cam-
eras and darkroom.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Tin March <<i Progress
( Chicago Stockyards & Transit Co. ) ; The
Liring Waters (East Bay Municipal Utilities
District). TV Commercials: for Standard Oil
Co. of California ( B.B.D.&O. ) ; Shell Oil Co.
(Pacific Productions); J. A. Folgers & Co.;
(Harris, Harlan & Wood) ; Golden Grain Mac-
aroni Products ( McCann-Erickson) ; Kilpat-
ricks Bakeries ( Reinhardt Advg.); Poultry
Producers of Central Calif.; and others.

SHERMAN GIAS
PIIODUCTIONS, INC.

Ted Parmclec

Fred Grable

Phil Eastman

C. L. Hartman

Dirk Barlow

Frank Braxton. Jr.

Ed Demattia

Auiil Thompson
and Jrirl^

Helen Hansen

Llovd Hees

Ho\sard Baldwin

Vic Perrin

Bob Goc

Jean Washani

Bob Ward
and crew

Jack Buehre
and crew

Mark Lctliernian

Chuck Hawos

Dick Le Grand

Virginia Gregg

Artie Becker

\al Farber

Joe Pepin

Mr. Peltigrew
and Magai

SHERMAN GLAS
PRODUCTIONS, INC.

7015 SUNSET BOULEVARD

HOLLYWOOD 28. CALIFORNIA

Hollywood 7-8151 • HOIIywood 2-1873

9 T H A X N U A L PRODUCTION' R E \" I K W

16.5

TELEVISION FILM PRODUCERS IN THE HOLLYWOOD AREA

ANIMATION, INC.

736 North Seward St., Hollywood 38, Calif.
Phone: Hollywood 4-1117

Date of Organization: May, 19.55

Branch Offices: 14005 Fenkell Avenue, De-
troit 27, Mich. Phone: BRoadway 3-.3040.
Ted Petok. 221 North LaSalle Street,
Room 1064, Chicago 1, 111. Phone: FRank-
lin 2-2628. Joe Edwards.

Earl Klein, President
Ron Maidenberg, Vice-President
Chris Petersen, Jr., General Manayer
Robert Hirsch, In Clic/. of Production

Facilities: Stage, animation cameras, Ampex
recorder and editing equipment for produc-
tion of TV spots and government training
films.

RECENT PRODUCTIONS AND AGENCIES

TV C0MMERei.\LS: for Coca Cola, Nabisco,
Standard of Ohio, Cleveland Illuminating Co.,
Ohio liell Telephone, Mennen ( McCann-Erick-
son ) ; Kraft, Household Finance Corp., Camp-
bell's V-8, Johnson's Glo-Coat Waxes ( Need-
ham, Louis & Brorby) : Pabst Beer (Warwick
& Legler ) ; Bank of America ( Direct ) ;
Kroger, Pillsbury XXX, John Morrell (Camp-
bell-Mithun); Swansdown, Jello (Young &
Rubicam); Post Grape-Nuts (Benton &
Bowles ) ; Hormel, Pacific Gas & Electric, Pa-
cific Telephone (B.R.D.&O. ); Aunt Jemima.
Black Flag, Ford Dealers (J. Walter Thomp-
son i, and many others.

FINE ARTS PRODUCTIONS

777!) Sunset Blvd., Hollywood 46, Calif.
Phone: HO 7-710

Date of Organization: 1953

Branch Offices: John Wilson Productions,
90 Maida Vale, London W.9, England.
Christopher Eaton, London Re/ir. John
Wilson Productions, 22 Bendigo Street,
Victoria. Melbourne, Au.stralia. Colin
liednall, Australian Repr.

John Wilson, Pres. & Exec. Producer

Bob Clifford, Film Production Mgr.

Steve Glick, Treasurer

Dorothy Irwin, Personnel

John Freeman, Anima/inn Director

Facilities: Complete animation production,
live action sound stage available. Specialists
in creative, writing, 16mm and 35mm color and
b&w production of TV commercials, theatri-
cals, industrial, animated training films.

RECENT PRODUCTIONS AND SPONSORS

Filmed TV Programs: Big Hit Movie Main
Title (C.B.S.); Georcjc & Gertrude, .series
(Blitz-Weinhard Co.). TV COMMERCIALS: for
In.stant Butter-Nut Coffee: Farmer's Insur-
ance (Honig, Cooper, Harrington & Minor i.

FILMCRAFT PRODUCTIONS

8451 Melro.se Ave., Los Angeles, Calif.
Phone: OLive 3-2430

Date of Organization: 1950

Regina Lindcnbaum, President
Jack C. Lacey, Production Manayer

Facilities: Fully equipped sound stage.
cleared for security film productions; indus-
trial, documentary motion pictures, filmed TV
shows and commercials. Editorial rooms.

RECENT PRODUCTIONS AND SPONSORS

Motion Pictures: Documentary (Lockheed
Aircraft, Guided Missile Div. ). FILMED TV
Programs: You Bet Your Life (John Guedel
producer and NBC). TV COMMERICALS: for
Wi.sk— Lever Bros. (B.B.D.&O.); Papermate
— Gillette, Pepsodent — Lever Bros. ( Foote,
Cone & Belding ) : Toni— Gillette ( North
Advg., Inc. I ; White Rain, Hush — Gillette
I Tatham-Laird, Inc. ) .

•H-

SHERMAN GLAS PRODUCTIONS, INC.

7015 Sunset Blvd., Hollywood 28, Calif.
Phone: HOliywood 7-8151

Date of Incorporation: 1955

Sherman Glas, President

Maggi Farkas, Executive Secretary

Services: Producers of animation, TV com-
mercials.

RECENT PRODUCTIONS AND SPONSORS

TV Commercials: for Pepsi-Cola; Pall Mall;
Lincoln-Mercury; Mr. Pettigrew Series (Bud-
weiser ) .

RILEY JACKSON PRODUCTIONS

6253 Hollywood Blvd., Hollywood 28, Calif.
Phone: Hollywood 3-2324

Date of Organization: 1946

Riley Jackson, President. Sales Mancnier

Facilities: Complete facilities for production
of motion pictures, TV commercials.

RECENT PRODUCTIONS AND SPONSORS

Motion Picture: Clnmce for Success (7-L'p
Bottling Co.). TV Commercials: for Nes-
bitt's (M. H. Kelso Co.); Fiat Motors (St.
Georges & Keyes, Inc.); D.K.W. (Dii-ecti.
Closed Circuit Presentations: for Buick
Motor Cars, 10 minutes of sales meeting ( Mc-
Cann-Erickson ) .

LAWRENCE-SCHNITZER
PRODUCTIONS, INC.

1040 North Las Palmas, Hollywood 38,
Phone: HOliywood 2-6358
Teletype: LA-163

Gerald Schnitzer, Execiitirc Vice-President

(See complete listing under New York City)

NEW WORLD PRODUCTIONS

13273 Ventura Klvd., .\orth Hollywood. Cal.
Phone: ST. 7-0674

Date of Organization: 1939

Ted Robinson, in Charge of Product ion

Tom Atkins, Production Manager

Phil Robinson, Director

Art Scott, Animation Director

Sterling Harnett, Head Camera Departnieul

Rod Yould, Robt. Hemmig, Camera

Loren Steadman, Teclinical Director

Services: 16mm & 35mm motion pictures &
sound slidefilms. Live action. Animated car-
toons. Documentary, industrial & feature
films. Facilities: Studio, camera and light-
ing e(iuii)nK'iil. Animation creative depts.

RECENT PRODUCTIONS AND SPONSORS

Animated Cartoons: Md-O-Toons, series of
50 syndicated cartoons ( Westinghouse, Tele-
radio-General Tire & Rubber, C.H.S., etc.).

PLAYHOUSE PICTURES

1401 No. La Krea Avenue. Hollywood 2'

California
Phone : HOliywood 5-2193 ;

Date of Organization: 1952

Date of Incorporation : 1957 '

Branch: 360 N. Michigan Avenue, Chicag
1, Illinois. Phone: STate 2-3686. Pete
Del Negro, Manager

Adrian Woolery, President

Mary Mathews, Secretary

Bill Melendez, Producer-Director '

H. A. Halderson, Business Manager

Irene Wyman, Production Supervisor

Chris Jenkyns, Creative Story Director 1

Sterling Sturtevant, Layout & Design Dt

rector i

George W. Woolery, Director of Public Re

lotions

Services: Animation specialists in business:
public relations, entertainment, educationa
films and television commercials. Facilities!
Complete studio facilities for the productioi!
of animated films from story through camera.

witli exception of laboratorv.

RECENT PRODUCTIONS AND SPONSOR!

Motion Pictures: Untitled films for Stand
ard Oil Co. of New Jersey ( Transfilm, Inc.) I
Recruiting film (U. S. Navy Dept.) ; Lockheec
Aircraft Corp. TV Commercials: for 195f:
and 1959 Ford, Ford Show (NBC-TV & ji
Walter Thompson i ; Commonwealth Edisor
Co., Kellogg's Variety Pack (Leo Burnett):!
Northern Pacific Railroad, M.J.B. Co., Burg-|
ermeister Brewing Corp., Bell Telephone,
(B.B.D.&O); Northern Paper Mills, General}
Foods, Langendorf Bread (Young & Rubi-,
cam ) ; Skelly Supreme Gasoline, American
Crystal Sugar (Bruce B. Brewer Co.); FalJ
stafl" Brewing Corp. ( Dancer-Fitzgerald-J
Sample, Inc.); Trewax (Ross, Reisman, Naid-{
ich ) ; Keeblers Crackers ( Baldwin, Bowers,!
Strachan); General Petroleum Corp., etc. I

QUARTET FILMS, INC.

5631 Hollywciocl Blvd., Hollywood 28, Calif.,
Phone: HOliywood 1-9225

Date of Organization: 1956 !

Art Babbitt, President >

Stan Walsh, Vice.-Pres., Secretary \

Arnold Gillespie, Vice-Pres.. Treas. ,
Les Goldman, Vice-Pres., Prod. Suprv.

Facilities: Story and layout department, re-!
cording studio, camera and crane, full anima-;
lion service for TV commericals, industrialj
films, special effects and titles, '

RECENT PRODUCTIONS AND SPONSORS'

Motion Pictures: Untitled film for Standard!
Oil Co. of New Jersey. TV Commercials: fori
Marlboi-o Cigarettes, Allstate Insurance, Pure;
Oil Products, Kellogg's Corn Flakes (Leo Bur-'
nett Co., Inc.) ; Peter Pan Peanut Butter, Belli
& Howell (McCann-Erickson) ; Bisquick, Mars i
Candy Bars ( Knox Reeves ) ; Bank of America :
(Johnson & Lewis, Inc.); Flying A Gasoline!
(Buchanan & Co.); A C Products (D. P.
Brother & Co.); Snowdrift Shortening (Fitz-
gerald Advg.); Western Air Lines ( B.B.D.-
AO. ) ; Campbell's V-8 Juice ( Needham, Louis.
& Bi-orby, Inc.); National Bohemian Beer,
Atlas Beer ( W. B. Doner & Co.) ; Schlitz Beer
I J. Walter Thompson & Co.); Drewrys Beer
(MacP'arland Aveyard Agcy. ) ; Taystee and:
Cook Book Breads i Young & Rubicam, Inc.). '

166

BUSINESS SCREEN .\] A (! .\ Z I N V.

SIGNAL PRODUCTIONS, INC.

6260 Selma Avenue, Hollywood 2S. Calif.
I'lioiif: Hollywood 2-6471
Datf of Oigaiii/.ation : 1956

Everett F. Tomlinson, I'rcs., Gt>i. Mtn-.

Extc. I'rodKcer
Edwin W. Buckalew, Vice-Pres.. Treas..

Saten Manasicr

FaCILITIKS: Offices and oditinjr idoms; prop
and set storage at 7655 Melrose Avenue:
('(inipment foi- TV lomnu'nials.

RECENT PRODUCTIONS AND AGENCIES

TV COMMKKClAl.s: for Ualston'<.'t"rt'als— Ral-
ston Purina Co., Rival Dog Food — Rival Eiuk-
ing I Guild. Bascom & P>oiiliglii; Rich Heet —
Richfield Oil Co., Knickerbocker Toys —
Knickerbocker Toy Co. ( Hixson & .lorgen-
sen); I'ure.x Fertilizer — U. S. Guano I)iv.
(Potts-Ray & Associates).

SPOTLITE NEWS, INC.

607 .\orlh La Urea .-Vvc. Los Angeles ;;i;.

Calif.
Phone: WEbster 8-21;M

Hate of Incorporation: l'.t51

r.raneh Office: 60 West 46th Street, New-
York .36, N. Y. Phone: Circle 5-0770.
.J. L. Siegal, President; Benjamin S.
Greenberg, Media Director.

Algernon G. Walker, Executive Director

W. A. Blanchard, Sales Mauaf/er

Jack D. Behr, Media Director

John C. Courtland. Director of Pliofoi/raplni

FACILITIKS : 16mm and 35mm equipment and
facilities; personnel for complete production.
scripting and distribution of TV newsfilm,
special events and convention coverage, film
reports, TV iiublicity.

RECENT PRODUCTIONS AND SPONSORS

Filmed T\' Programs: Cliicago Educational
Conference (United Steelwoi'kers ) ; Time's
"Man of the Year" (Time, Inc.) ; Program 20
(Chas. Pfizer & Co. ) ; Paris Auto Show (Re-
nault of France) ; Flagship Newsreels (Ameri-
can Airlines ; Ford Motor Company ; etc.

WAYNE STEFFNER, INC.

6223 Selma Avenue. Hollywciod 28, Calif.
Phone: Hollywood 3-4173

Date of Organization: September. 1950

Everett F. Tomlinson, Pres., Gen. Mgr.
Edwin W. Buckalew, Vice-Pres., Sales Mgr.
Donald Henderson, Film Supervisor
Gomer Cool, Head Writer

Services: Business, technical and training
films; producers and packagers of TV pro-
grams; syndicators of radio pi-ograms: taped
TV commercials.

RECENT PRODUCTIONS AND SPONSORS

Filmed TV Programs; Yon .A.-ik:ed for It ( Best
Foods, Inc. Div. Corn Products, Inc.); The
Treasurer of Granite Gorge (U. S. Guano
Corp. Div. New Pacific Coal & Oils, Ltd.).

TELEFILM, INC.

60.39 Hollywood Blvd., Hollywood, Calif.
Phone: HOllywood 9-7205

Date of Organization: 1938

■J. A. Thomas, President & Gen. Mgr.
•James B. Pinkham, Exec. Vice-President
Melvin .J. Bassett, Sales Manager
Peter Comandini, Secretarg & Trea.'iurer

Facilities: Scripts, editing, sound, printing.

art add animation, hoi press, titles and spe-
cial effects for complete 16mm motion pic-
tures. Sound stage for lip sync or straight
shooting; shop and engineering department.

RECENT PRODUCTIONS AND SPONSORS

^lolio.N l'unui:s: LntilK'd lihiis f(]r Stand-
ard Oil Co. of Calif., Phillips Petroleum Co.,
Grand Central Rocket Co.; Douglas Aircraft
Co. TV Commercials: for Philippine Refin-
ing Co., Renault AufcrrobHes, Rohm & Haas.

T. V. SPOTS, INC.

1037 North Cole Avenue, llollywood. Calif.
I'honc: HOllywood 5-5171

Date of Organization: 1950

Branch Offices: 8 East 52nd Street, New
York, N. Y. Phone: PLaza 5-4807. Verne
Behnke, Representative. 520 North Mich-
gan Avenue, Chicago 11, 111. Phone:
WHitehall 4-0196. Robert Kemper, Rep-
resentative.

Shull Bonsall, President

Sam Nicholson, Vice-Pres., Creative Dir.

Hob Ganon, Vice-Pres., General Mgr.

Lee Orgel, Sales Manager

Verne Behnke, .Vew York Representative

Robert Kemper, Chicago Representative

Vic Peck, Central-South Representative

Facilities: Integrated studio; two animation
cameras, art and animation departments, back-
ground, layout, story editing fquipment for
16mm sales films, 16mm and 35mm animated
entertainment films. TV commercials.

RECENT PRODUCTIONS AND AGENCIES

Motion Pictures: Tempo i Helene Curtis i;
Crusader Rabbit, series of 260 entertainment
features (no sponsor indicated). TV Com-
mercials: for Tums — Miles Laboratories ( Mc-
Cann-Erickson I ; Quaker Oats (J. Walter
Thompson ) : Heileman Beer ( Compton & Co. ) ;
Grandma Cookies i Honig-Cooper ) ; D-X Bor-
on-Sunray Mid-Cont. Oil Co. ( Potts-Wood-
bury); American Dairy Assn.; People Are
Funny opening; Peter Pan Peanut Butter;
Swift & Co. turkey; Nob Hill Coffee— Safeway
Stores; Carter Oil Co.; Vitane Oil Additive;
Esso Gasoline.

UPA PICTURES, INC.

4440 Lakeside Drive, Burbank, Calif.
Phone: THornwall 2-7171

Date of Incorporation: 1945

Branch Offices: 60 E. 56th St., New York
22, N. Y. Phone: PLaza 8-1405. Jack H.
Silverman, Vice President; John McKin-
ney. Sales Representative. 360 N. Michi-
gan Ave., Chicago 1, 111. Phone: ANdover
3-7566. Jerry Abbott, Sales Executive.
140 Park Lane, London, W.I., England.
Phone: Mayfair 2987. Roy Letts, Mgr.

Stephen Bosustow, President
Melvin Getzler, Exec. Vice-President, Treas.
Herbert Klynn, V. P., Chg. Commercial Div.
Maxine Davis, Secretary

Facilities: Animation studio for production
of cartoon films; educational, industrial, the-
atrical short subjects and features; TV com-
mercials and programs.

RECENT PRODUCTIONS AND AGENCIES

TV Commercials: for Stag Beer iCarling
Brewing Co.); Pure-Pak Milk Containers
( Ex-Cello Corp. ) ; Ideal Dog Food ( Wilson
& Co.) ; StuflFy Nose Drop Spray (L. W. Froh-
lich & Co.); Instant Folger's Coffee ( Folger
& Co.).

YOU CAN
RELY ON THE
PROFESSIONAL

MEMBER

national
visual!

... to have the stock to do
your job

... to be on hand when you
need him

.\s a member of the National
.\udio - N'isual Association,
your NAVA Dealer is a spe-
cialist in audio - visual pro-
grams and equipment. He of-
fers a wide variety of services,
including equipment sale,
rental, maintenance, and re-
pair — l)ut by no means limit-
ed to these. He offers profes-
sional advice and help in ev-
ery phase of your audio-visual
program, from the initial plan-
ning through the successful
coiuplction.

The nation - wide network of
NAVA Dealers is at your ser-
vice. For a free list, coded to
show ser\ices offered by each,
send in the coupon.

MtM8i»

HAT 10"*'-^

National Audio-Visual Association, Inc.
Fairfax, Virginia

Please send me your free list of ^AVA
Dealers and the services offered by each.

Name

Company

Address

City and Slate

i> T H ANNUAL PRODUCTION REVIEW

ICu

^eu Challenge:

(CONTINUED FROM PAGE 48)

techniques of distribution, get
those films on the market.

Second, reappraise some more.
Check those films you are in the
process of making or planning,
and consider revisions to take ad-
vantage of this broader interna-
tional application. Third, reap-
praise some more. How about
starting from scratch by taking up
the gauntlet and meeting the chal-
lenge head on? Why not make
some films? . . . films that you can
use effectively here, to be sure; but
also films that you can dedicate to
the cause of the American way . . .
your way!

Communists Are Active

One last thought — the Com-
munist countries are making a
carefully-planned play for domin-
ation of the International Film
Festivals, many of which have
world attention focused on them;
others of which, while small and
localized, have impact in special
areas. USIA and CINE, the non-
governmental Committee of Inter-
national Non-Theatrical Events,
want to know of your films. They
need effective competitive entries
and can advise you which of your
films are .suitable for entry.

In the past, lack of information
on these festivals resulted in ran-
dom selection of entries by harried
authorities at the festivals, too late
for careful appraisal. Representa-
tion of America at these market
places for propaganda, as well as
techniques, is not a task for govern-
ment agencies alone. It calls for
coo[->eration from every segment of
the film industry, working with our
government to achieve a "criti-
cally-needed defense of the free
world wherever n;en"s minds are
influenced by^Tie powerful medi-
um of the screen."

Ideas Are Missiles, Too
One of our leading film pro-
ducers has recognized the crux of
the matter in a recent Bu.sinl.ss
Screen advertisement . . . "Mis-
siles? Missiles can span oceans and
continents; but ideas, good or bad,
can travel as far ... as fast .
and with equally-decisive impact.
The greatest need of a free society
is to produce within its ranks men
and women who can think boldly.
creatively and constructively. In
this way, as well as through build-
ing our material production capac-
ity, America can most effectively
strengthen its arsenal for peace."

Designed for use on jour levels is "Livini;'s" new film program.

Multi-Use Visuals tu Prumute a Magaziue

Sponsor: Street & Smith (Living
for Young Homemakers).

* * *

Title: T.O.P. Secret. 14 min.
color, produced by Animatic
Productions, Inc.

A There are three new brides
every minute, and Living for
Young Homemakers knows
about every one of them. A not
inconsiderable number of the
brides get to know Living, too.

COLBURN EDITING SERVICES

Our Producer Service Editors ore uniquely qualified to help you
make the most effective film presentation possible.

As your representative a Colburn Editor will

• Edit your footage

• Arrange for titles

• Direct narration recording

• Select music and sound effects

• Direct mix re-recording

• Coordinate final picture and
sound track for printing

Take advantage of our extensive experience in applying
the techniques of pictoriol continuity.

On your next production let Colburn Editors unlock
the full potential of your footage.

GEO. V/. COLBURN LABORATORY, INC.

;6J NORTH WACKER DRIVE ■ CHICAGO 6
TELEPHONE DEARBORN 2-6Sa6

For a while, that is. because th(
magazine aims only to be a fail
weather friend . . . casts off mosi
of its readers after the first ter
years.

Living has made an exeelleni
thing of not trying to be the mag-
azine for everybody. Its story is
that the first ten years of marriage
are the Times of Purchase: 1 — the
marriage; 2 — the expanding family:
and 3 — the move to a larger home.'
After that, the magazine says, the
major purchases have been made,
readers stop buying Living, and
copies are rotated back to the
start of the ten-year cycle with new
brides again.

Explains LIVING Format

Street &. Smith's film, T.O.P.
Secret explains the format of Liv-j
ING as a buying guide for the peo-
ple who need the most: Young
Homemakers. Lacking the distrac-,
tion of general articles of fiction-
Living aims every page at youngi
householders who are in a "must
buy" mood and who use the maga-
zine as a guide to purchases. As
an example of its potency Living
points out that 50% of readers
write in for advertisers' literature.
409r of circulation is newsstand,
a plus factor of no small size.

T.O.P. Secret is an advertising
presentation designed for use on
four levels: as a motion picture
(animated art) it will be used for
large audiences of space-buyers; as
a sound slidefilm (still art, with
the same sound track as the mov- 1
ie) it will reach smaller agency;
and account groups (via auto-cued
DuKane projectors); the art forms
the basis for individual salesmen's
flip-chart kits; and, finally, the ma-
terial is used in leaflet form for
mailing pieces and giveaways.
Script for the films was written by
Allan Chase. ,

Trailers for Special Use •

As a multi-use project the
T.O.P. Secret presentation goes
even further. Trailers designed for j
special pitches to several catego-
ries (such as furniture, liquor, sil-
verware, etc. ) have been prepared ,
for integration with the basic film, i

Results from all versions of the
presentation have been exception- i
ally good according to Living's ,
advertising manager, Charles H.
Coffin. 9 I

* * *

McCormick Tea Sponsors Pix

Photo-Arts Productions, Phila-
delphia, has been appointed by '
McCormick Tea, Baltimore, to |
produce a motion picture depict-
ing that company's policy of mul-
tiple management. 9

168

BUSINESS SCREEN MAGAZINE

A llsntiil l\i!u liliii nil "ni'snii! Itriiiilliiiiii'

^ Mouth-to-niouth breathing.
known to man since Biblical days,
I has received new recognition for
I saving lives as a result of nearly
; 10 years of extensive research
I sponsored by the Army to improw
j the treatment of nerve gas casiial-
I ties.

I Rescue breathing, promptly and
I properly applied, would probabl\
; save many lives of the approxi-"
I mately II.OIH) victims of sutl'oca-
I tion who die annually in the L'.S..
I say anesthesiologists. Official U.S.
statistics show that this death toll
results from drowning, choking
I electric shock, gas asphy.xiation.
heart attacks, drugs and chest in-
jury, among other causes.

Teaches Vital Techniques

Rescue Breaihliii;. a new safety

motion picture designed to teach

j the techniques of mouth-to-mouth

; or mouth-to-nose rescue brcathinr

Vivid animation .\hons jans as
pulled forward by rescuer.

to all ages in groups of all types,
is now available on a rental basis
through American Film Producers,
New York City.

Written, produced and directed

THE FILM

Architect

provides professional
planning . . .
creative ivriting . . .
money saving specifications.

These services assure the sponsor
of more resultful motion pictures
or slide films at considerable savings
in production and distribution costs.
Send for a brochure describing
this unique service.

F. R.

Donovan

^. 10 Glory Road • Weston, Conn-
CApital 7-3477

Technique for kcepini; iiini;iif
from hlockiiii; ihe ihroal.

by Lewis and Marguerite S. Her-
man, with editing and animated
sequences added by American
Film Producers, the tilm is based
on experiments conducted by Dr.
James O. Elam, director of the
Department of Anesthesiology.
Roswell Park Memorial Institute.
Butialo, N. Y.

Assisting Dr. Elam were Dr.
David G. Greene. Harry M. Dent.
professor of clinical research in
cardiovascular disease, and Dr.
Max A. Schneider, instructor. Uni-
versity of Buffalo School of Medi-
cine: using the research staffs and
facilities of Roswell Park Memorial
Institute and Buffalo General Hos-
pital.

Color An Essential Asset

Rescue Breathing (21 '/2 min.)
was filmed in color in order to
show the cyanotic blue color of
victims of suffocation and the flush
pink which brightens the skin upon
successful revival; however, black-
and-white prints are available.

Photography includes re-enact-
ments of experiments using physi-
cian volunteers who permitted
themselves to be drugged with
curare to simulate unconsciousness
and inability to breathe. Also re-
enacted for the film were emer-
gency situations which dramatize
the need for learning the techniques
of rescue breathing, and show the
simple steps to be followed for
successful revival of the victim in
each situation.

Has Won Official Approval

The film is otlicially approved
and endorsed as a teaching film by
the New York Society of Anes-
thesiologists and the American So-
ciety of Anesthesiologists.

Information regarding previews
and rentals may be obtained by
writing to American Film Pro-
ducers, 1 600 Broadway, New York
19. N. Y. U

The "Blue Chips" of the
Film Industry Are Advertised
in Business Screen Magazine

COMPLETE MOTION PICTURE EQUIPMENT

RENTALS

FROM ONE SOURCE

CAMERAS

MITCHELL

1 6mm

35mm Stondard

35mm Hi-Speed

35mm NC • 35mm BNC

BELL& HOWELL

Standard • Eyemo • Filmo

ARRIFLEX

16mm • 35mm

WALL

35mm single system

ECLAIR CAMERETTE

35mm • 16/35mm
CombinaHon

AURICONS

all models single system
Cine Kodak Special
Maurer • Bolex
Blimps • Tripods

LIGHTING

Mole Richardson

Bardwetl McAlisler

Colortran

Century

Cable

Spider Boxes

Bull Switches

Strong ARC-Trouper

10 Amps nOV AC 5000W-

2000W-750W

CECO Cone Lites

(shadowless lite)

Gator Clip lites

Barn Doors

Diffusers

Dimmers

Reflectors

ZOOMAR 35mm

EDITING

Moviolos • Rewinders
Tables • Splicers
Viewers (CECO)

GRIP EQUIPMENT

Porallels • Lodders
2 Steps • Apple Boxes
Scrims • Flogs
Gobo Stands
Complete grip equipment

SOUND EQUIPMENT

Mognasync-mognetic film

Reeves Magicorder

Mole Richordson Booms and

Perambulators

Portable Mike Booms

Portable Power Supplies to
operate camera and recorder

DOLLIES

Fearless Panoram
Mc Alister Crab
Plolform • Western
3 Wheel Portoble

WE SHIP VIA AIR, RAIL OR TRUCK

FRANK C. ZUCKER

(?flm€Rfl €ouipni€nT^.jnc.

- Dept. S 315 West 43rd St.,
New York 36, N. y.JUdson 6-1420

1
-I

lit

1
■i
Jill

BUSINESS FILM PRODUCERS

tS-

FULLY EQUIPPED FACILITIES
AND SOUIVD STAGE

6063 Sunset Boulevard

Hollywood 28 • California

Hollywood 4-3183

9TH A N N U .-V L PRODUCTION REVIEW

169

CHARACTERS right out of Alice
in Wonderland — with an as-
sist from Dr. Frank Baxter as "Dr.
Linguistics" — tell the story of lan-
guage in The Alphahel Conspiracy.
sixth and most recent in the Bell
System Science Series.

The hour-long film was pre-
miered nationally in a color tele-
cast January 26 over a 186-station
NBC-TV network, following pre-
release screening for educators
and the press and showings to Bell
System employees.

Following the pattern of such
earlier Science Series films as Our
Mr. Sun, Hemo the Magnificent.
The Sirange Case of the Cosmic
Rays, The Unchained Goddess .
and Gateways to the Mind, this
latest production employs live ac-
tion and animation in a fantas\
setting to tell a factual story of
language and its effects.

The "Tyranny of Language"

In the film story, three charac-
ters conspire to kill the alphabet
and free mankind from the "tyr-
anny of language." Conspirators
in the fantasy plot are Judy (Cher-
yl Callaway), a schoolgirl who"s
tired of grammar lessons; the Mad
Hatter (Hans Conried). who's
against language on general prin-
ciples; and the Jabberwock ( Do-
lores Starr), who speaks a lan-
guage all his own.

But fJr. Linguistics ( Dr. Frank
Baxter) thwarts the plot by con-
vincing the conspirators that lan-
guage is not only essential . . . it"s
wonderful. He explains many in-
teresting points about language and
its effects.

One is that language is spoken
rather than written, so that the
destruction of the alphabet would
have little significance. Man has
spoken for more than 70 times as
many centuries as he has written.
Another point is that babies
throughout the world make the
same speech sounds. It's only when
they arc brought into contact with
certain speech habits for a length
of time that they incorporate them
into their speech patterns.

Camera Pans Wide World

Language is a good indicator ol
culture, too. People whose cul-
ture we may consider primitive
may have a highly developed and
complex language.

In explaining the science of lin-
guistics. The Alphabet Conspiracy
demonstrates such things as:
— The drum language of Belgian
Congo natives, who "talk" to one
another across miles of jungle.
Their language is based on sylla-
bles of words which arc broadcast

L/llVGUAGE FILM Jnms BELL SERIES

Dr. Frank Baxter (((,v Dr. Linguistics) explains cliildien s '.peech patterns
to Cheryl Callaway (Judy) in sceite from "The Alphabet Conspiracy."

GENERATION
of experience

and integrity . . .
in the production
of motion pictures which can

COMMUNICATE

your particular message
to your particular audience.

Whether for education,
public relations, training
or fund-raising— your
message can best reach
your audience through
a sensitive, forceful motion
picture produced by . . .

WILLARD PICTURES,, Nc

45 West 45th Street, New York 36, N.Y.
JUdson 2-0430

PRODUCfRS OF MOr/ON PICTURES AND SLIDE FILMS SINCE 1932

by the changing rhythmic patter
of the drum beats.
— The whistle language of th^
Gomeros people of the Canar
islands, in which the consonant'
and vowels are represented entiref
by pitch. The language can b
understood over a distance o
three miles across the deep gorge;
of the islands.

The Machines for Speech

— The world's first talking ma-
chine, invented about 1780, anc
the spectograph, with its moderr'
speech producing method is shown
— Two machines that talk to one
another — dataphone subsets, which
transmit business data over ordi-
nary telephone wires, demonstrate
llieir peculiar "language."

.Actually, the film points out,
the science of linguistics includes
five major parts: phonology, the
study of speech sounds; morphol-
ogy, the study of word forms;
grammar, the study of word rela-
tionships; semantics, the study of
word meaning; and etymology, the
study of words' origin and history.
Language Was Made for Talk
The more than 5.000 languages
in the world are based on pho-
nemes, the minimum individual
speech sounds. English, for ex-
ample, has 45 phonemes repre- i
senting 36 different speech sounds, {
although there are only 26 letters |
in our alphabet. This demon- |
strates that language is basically '<
oral, not written. I

The Alphabet Conspiracy was i
produced at Warner Brothers, with '
Robert Sinclair as director and '
Owen Crump as producer.

16mm Prints Already in Use

Following its NBC-T\' pre- !
miere. 16mm color prints of the ;
film have been made available for |
showings to school and college .
groups as well as for scientific and j
general audiences. Arrangements '
for obtaining the film may be ;
made through the business offices '■
o! Bell System companies. Ig' '

Below: Han\ Conried I the

Mad Hatter) explains his plot j

/(' murder the alphabet ...

170

BUSINESS S C K E E N M .'V c; A Z I N E

PICTUHi; FAHAIIi:

Second "St. Lawrence Project"
iFilm Now in Distribution

c The M.-conii lilni iti I he Si.
ll.anrencc Ptnver I'rojeci scries has
I been released for non-theatrical
I and t\ audiences. The 2%Vi>-
minule MHind-color presentation is
sponsored h\ the Power Aulhoritv
of the State of New \o\\. It was
'produced hy .lohn Bransby Pro-
eductions. Ltd.

The Si. Lawrence Power Pro'i-

\ect conihincs an historical account

1 of the discovery of the St. Law-

I rence River by C'artier and the

I early settlements in the Valley

with descriptions of modern hydro-

, electric generatinj; equipment and

, animated sequences show inu iiow

the river was di\erted to build the

I three great dams in the project.

j Final sequence shows the cquip-

i ment being switched on to send

first power from the St. Lawrence

; into the thousands of homes and

, industries throughout its service

area.

Distribution of both this and the
previous film in the series is be-
ing handled hy Association Films.
The tirst film was voted by tv
program directors as one of the
,50 most popular of those distrib-
uted by Association in IQ.'iS. y,!'

* * ::-

Simonds Abrasive Releases
a Film on Grinding Wheels

•k Grindiiiii \\ heels and Their Ap-
plication, a 24-minute sound and

WK 4 OVKII
THE WOULD

Our "growing pains" take us

everywhere, and we point with

pride to some of the clients

we have served:

— a trade industry group with
headquarters in Boston ;

— a world-wide industrial or-
ganization with headquar-
ters in Chicago;

— a leading television company
in Hollywood ;

— an international assignment

that took us to Europe.

Our husiyiess is motion

pictures.
We KXOW our business.

STARK FILMS

Since 1920

Producers of
Motion Pictures that sell

Howard & Center Streets

BALTIMORE 1, MARYLAND

color motion picture issued by
Simonds Abrasive Company, Phil-
.idelphia, is designed to provide
profitable "on-the-job" knowledge
of grinding wheels for industrial
supply salesmen.

The tilm describes and illus-
trates the factors that make up a
grinding wheel, explains their
iilentilying symbols, and shows
how they arc used in actual pro-
duction anil maintenance opera-
tions throughout industry.

iLis intended foi' intlustrial art
and \ocational eiliieation show-
ings, for foremen .ind supervisory
groups, and for in-plant training
throughout the mctalworking in
dustries.

Produced for Simonds by De-
l-renes Company, the lilm is avail-
able on loan basis from Simonds
Abrasise branch offices in Phila-
delphia, Chicago. Detroit, Los An-
geles, San Francisco. Portland.
Ore., and Shrevepi>rt. la. y

"Functional Drafting" Film
Explains Concept, Principles

Education of draftsmen and
users of engineering drawings in
the application of time and money-
saving practices is the purpose of
I he Concept and Princi/iles of
Functional Drafiini;. a 20-minute
sound motion picture released re-
cently by Industrial Education
Institute. Boston, Mass.

The tilm explains the concept,
demonstrates the basic principles
involved, and spells out the ad-
vantages of simplified drafting
practices. It also provides an ef-
fective means of gaining manage-
ment acceptance of the technique.

Principles described in the tilm
have proved their usefulness in
actual practice, conform to ac-
cepted ASA standards, and do not
conflict with military specifica-
tions.

The film was produced under
the technical supervision of Don
Fuller of the H. K. Ferguson Com-
pany and Paul Davis of Ebasco
Services. Inc.. both nationally rec-
ognized authorities in functional
drafting. Script also was reviewed
for accuracy by an advisory board
of drafting experts.

Functional Drafiini; is available
from Industrial Education Insti-
tute, 221 Columbus Ave.. Boston
16. Mass., on a rental basis as fol-
lows: five business days following
receipt. $25: one month. S50; per-
manent deposit. $75. H'

Look to BUSINESS SCREEN
for the Best in Business Films

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3 T H .A N N U .-V L PRODUCTION REVIEW

171

EXPLOSIONS IN Hospitals from
flammable anesthetics are
rare. Latest statistics show that in
more than 12 million anesthetics
administered annually, there were
only 55 accidents from fire or ex-
plosion — less than one in 150,000
cases.

Contrast this with our highway
traffic toll: 40,000 deaths per
year, with 80 million licensed au-
tomobile drivers, and you'll see
how ultra-safe modern hospital
operating room techniques arc by
comparison.

But while rare, hospital acci-
dents are always dramatic, and get
much attention. And, to profes-
sional hospital administrators, even
one such accident is one too many.

For Hospital Staff Use

Fire and Explosions jroin Flcim-
nuihlc Anesthetics (28 min.. col-
or) is designed to impress upon
surgical and hospital stafl's, espe-
cially nurses and major mainte-
nance personnel, the fact that
"constant vigilance is the price of
safety, and is essential if we are
to eliminate all hazards of tire anil
explosion. Only watchfulness anti
attention by a well-informed and
experienced stalT can assure the
safety of the lives entrusted id oiu
care."

Produced by Mervin W. La Rue,
Inc., the lilm is presented by the
Bureau of Mines, U.S. Department
of Interior; the Department of An-
esthesiology, School of Medicine.
University of Pittsburgh; and the
St. Francis General and Medical
Center Hospitals. Pittsburgh. Pro-
duction of the film was made pos-
sible through an educational grimt
by Abbott Laboratories, Inc..
North Chicago, 111.

Based on Thomas' Studies

For many years. Dr. Thomas of
the University of Pittsburgh School
of Medicine has been working with
experts of the U. S. Bureau ol
Mines, also in Pittsburgh, in stud-
ies of the causes of tire and explo-
sions in hospital operating rooms
and how to avoid them. As a re-
sult of these studies, Dr. Thomas
has demonstrated explosion haz-
ards to thousands of surgeons and
hospital stalls in lectures all over
the country. But the requests for
these lectures were so many, and
the time spent in fulfilling them so
great, that it was decided a motion
picture on the subject was the only
logical answer.

The film points out that three
things must be present before an
explosion can occur: oxygen, flam-
mable gases or vapor, and an igni-
tion source. This source may be

Close-Up DH a Hospital Hazard

Preventable operating room accidents caused by fire and explosion of
Huninialile anesthetics are portrayed in new 28-tyunute color film. It was
made possible tlirough an educational {front by Abbott Laboratories, Inc.

. . . engineered to
meet the exacting
requirements of the
Audio -Visual profession

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either an open flame, incandescen
surfaces, or electric sparks or arc*
The problem in mastering oper
ating room safety is to eliminate
the ignition source, or keep i
away from the operating roon
area.

Special precautions are neces
sary in operations involving thi
upper body, especially the facia
area. The film shows the tests tha
must be made if electro-cauteriza
tion is required in the neck or fact
area after flammable anesthetic;
have been used, and explains thi
types of switches, illuminating in^
struments, etc. that are necessary
for safety. Chemical hazards fronT
ether and other gases are de-l,
scribed, along with the means ol;
avoiding them. ,

Static Electricity Cause I

Particular stress is given in the
film to the hazard from static or
frictional electricity — a hazard that'
gives little or no visible indication
of its presence, and which until,
recently was not properly evalu-i
ated. This hazard accounts for
some 80% of all fires and explo-
sions known to have occurred in
anesthesizing locations. It can't
be avoided, the film points out,
but it can be made harmless by
proper precautions.

The film illustrates (by the use
of sensitive voltmeters in some in-
stances, by controlled explosions
in others), the importance of
grounding equipment — and per-
sonnel — so static electricity is neu-
tralized, made harmless.

As a final reminder of the need
for constant vigilance, the film
shows what appears to be an ultra-
modern operating room — conduc-
tive floors, equipment grounded,
etc. — but with the oxygen breath-
ing bag and the anesthetist's chair
seat-cover non-conductive. The re-
sult: an explosion!

Fourteen medical, hospital and
safety organizations, including Na-
tional Safety Council, were con-
sulted in making the film. Operat-
ing room sequences were filmed by
La Rue in the studios of John
Colhurn Associates. Inc., Chicago,
with the assistance of Henry Ushi-
jima, vice-president.

fire and Explosions front Flam-
niahle Anesthetics is intended for
showing to hospital and medical
groups only. It is expected to
have its widest audiences among
medical schools and associations,
and among hospital nurses and
major maintenance personnel.

Requests regarding obtaining
prints for showings should be
directed to Abbott Laboratories,
Inc., North Chicago, 111. 9

172

BUSINESS SCREEN MAGAZINE

Visiiiil Siilliiiii

1^ Mechanical Air (.oiurols. Inc..
Detroit, has put the story of its
'new "300" air control scries on
la I6nim sound and color film and
cijuipjicd it'^ diNtributors with porl-
iable continuous projectors to carry
I its product description to cus-
tomers and prospects throughout
the country.

Film story of the ".^OO" prod-
uct series was completed hy the
icompany in l.^i days from script
Ito screen, with laboratory work
I done by Capital Film Service. Hast
Lansing, Mich. New films will be
forwarded to distributors as new
I products are developed.

The portable projectors, made
hv Technical Service. Inc.. of
Livonia. Mich., can be carried by
salesmen much like a briefcase.

.Above: leaving Air Conirnl ptaiu
offices are sales execs wiili pilot.
armed for effective product deimm-
siralion with projectors.

They may be placed right on the
customer's desk, and. through the
use of a small ear speaker, the
customer can see and hear the
sales story without disturbing
other persons in the Office.

A Choice for Listeners

If desired, additional ear speak-
ers can be attached to the projec-
tor; or, where necessary, the main
speaker of the unit can be used.

Mechanical Air Controls called
a special meeting of its 300 dis-

rf.

Abinc. r/i I'ciid Moody sliows
mac's president Walter Liidwig
(right) and .sales manager Art
Schiiejelhein how company's new
visualized product show works.

iributors to introiluce and e\|ilain
the new selling plan.

Advantages of Film-Sell

Company officials e.xpect the
new selling approach to accom-
plish several purposes:

1 . The entire sales talk is on
the film soundtrack, and does not
change from one presentation to
another.

2. Through the film presenta-
tion, the customer or prospect is
able to see the product in actual
use, so that applications, ease of
installation, and design features
can be noted. R'

* * *

Fremantle to Handle EB Film
TV Distribution in Canada

Television distribution of all En-
cyclopaedia Britannica (ilnis in
Canada will be handled by Fre-
mantle of Canada Ltd.. according
to joint announcement by Wilbur
S. Edwards, vice-president of En-
cyclopaedia Films, and Paul Tal-
bot, board chairman of Fremantle
of Canada. Fremantle Interna-
tional. Inc.. has been handling EB
film distribution except for the U.S.
and Canada for the past six years.

Ralph Ellis. Fremantle's presi-
dent, will be in charge of sales
throughout Canada. EB Films
currently has 600 titles. ^

librury \

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Outstanding ieatures which represenf the
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if Precision alignment from 2 through 24 fields.

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if Ball bearings for smooth zoom action.

if Precision machining throughout with .001 accuracy.

if 24" east/west, 18" north/south travel.

if 360° Rotational table v/Uh precise locking action.

if Four counters calibrate all movements.

if Operates with any 16mm or 35mm camera.

if Twin heavy. duly rods support rigid, counter-
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if Heavy welded steel base.

if Weight 850 lbs.: Height 9 feel.

if ALL FOR THE LOW, LOW PRICE OF S2995

if ELECTRONIC ZOOM S750 ADDmONAL

Among the Many Purchasers are:

Boeing Airplane Co., Wichita, Kansas
Caliiornia Institute oi Technology. Jet Propulsion

Laboratory, Pasadena, Calif.
Walter Reed Army Medical Center, Wash.. D. C.
Associated IVTissile Products, Pomona, Calil.
Campbell Films, Saxton's River, Vermont
Holland-Wegman Productions. Buflalo. N. Y.

I TEt,-Animastand with
TEI.'Anima sliding
rrrl-board rotatrd at ^5"

Government of Palcislan

Sandia Corporation, Albuquerque. N. M.

Telelects, Inc., New Yorlt, N. Y.

TV Spot Service, Cedar Rapids, Iowa

UNESCO (Aid to India), Paris, France

Veterans Administration Hosp., Topeka, Kan.

Viquie Film Productions, Santurce, P. R.

Wrtic for illustrated brochure describing many adaptations of TEL-Animastand

S. 0. S. CINEMA SUPPLY CORP.

Dept. H, 602 West 52nd St., New York 19, N. Y.— Plaza: 7-0440-Cable: SOSound

Western Branch: 6331 Hollywood Boulevard, Hollywood 28, California — Phone: HO 7-2124

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INDUSTRIAL FILMS

TELEVISION COMMERCIALS

245 W, 55 ST,, N.Y.C, / JUDSON 6-1922

9TH ANNUAL PRODUCTION RE\'IP:W

17.3

Whiit's IVevv in Spoiisuri^d Pictures

VVilluHii O. Maxwell (lii^liil. iiiuiui-
ger, Consumer Rclcitioii.s at Har-
vester, presents Cciiiyon film to
Wilbur A. Dexheimer, commis-
sioner. Bureau of Reclamation,
Dept. of Interior, at Houston
premiere last month.

Glen Canyon Construction
Pictured in Harvester Film

Tantin:.: a New I'ronlier. a 27-
miniilc soimd-coldr motion picture
documenting the progress in con-
struction of tile gigantic Glen Can-
yon Dam in northern Arizona from
its start in 1956 to the present, has
been released for public showings
by International Harvester Co.

Filmed in cooperation with the
U.S. Department of the Interior's
Bureau of Reclamation and Mer-
ritt-Chapman & Scott Corp.. prime
contractor on the $108 million
project. Tamin;.; a New Frontier
illustrates the birth of a new com-
munity and the monumental en-
gineering effort that will affect liv-
ing standards of millions of Ameri-
cans when it begins producing
^OO.OOO kw. of electricity and pro-
viding water to irrigate lens of
thousands of new acres.

Narrated by Chet Huntley, tv
network commentator, the film
uses his incisive style to highlight
spectacular scenery and such proj-
ect feats as rock blasting and dar-
ing workmen dislodging rocks
while riding steel cables suspended
over sheer canyon walls.

International Harvester plans to
document the further progress of
the Glen Canyon project until it is
completed in 1964.

Tamin;.; a New Frontier may be
obtained on loan by writing the
Consumer Relations Department.
International Harvester Company.
180 N. Michigan Ave., Chicago 1.
or by contacting any International
construction e.|uipmcnt distribu-
tor. BL

After 13 Years, This P&G
Picture Is Still Going Strong

Proof that a sjionsored iilni
dedicated to the viewei's self-inter-

est will have a long and useful
life is the record hung up by
Procter & Gamble's Scrub Game
(30 min.. b w), now in its thir-
teenth year of distribution through
Modern Talking Picture Service.

The Title Tells the Story
■Scrub Game, which tells about
good health through proper care
of our skin, is an educational Him
for boys and girls. Dr. Craig, a
kindly physician, shows a young
boy and girl how frequent washing
with soap and water helps preserve
health. The tilm explains the
causes of skin irritations like un-
sightly blackheads, and explains
how they can be curbed. There
are also scenes showing how
P&G's Ivory soap is made.

The sponsor wanted Scrub Game
booked in'o as many schools as

possible. Since it was produced
in 1945, the tilm has been viewed
by more than 200,000 school and
non-school audiences in thousands
of towns and cities in all of our
49 states. Attendance has aver-
aged a million persons a year.
Currently 300 prints are in con-
stant circulation.

Audience Nears 15 Million
Scrub Game has had 94,950
bookings, 202.174 showings and
been viewed by 14,652.769 people
since its introduction. It averages
120 viewers for each booking, and
there are about 2.2 showings for
each booking. Of the more than
14 million viewers, 6,015,212
have been boys and 7,771,164
girls. After 1 3 years in circula-
tion, prints still must be reserved
weeks in advance. 9

"What's News?" to be Told
in New Film by Marathon

^ Marathon TV Newsreel hi'
been appointed by the Nation;
Radio and Television News Direc,
tors Association to direct and pre
duce a definitive him on news, an^
just how it is gathered and dis
seminated bv television, it was an,
nounced by Konstantin Kaiser, th
lilm company's president. ;

The film will be started soon
Kaiser said. He added that th.
company has available 510 new.
cameramen around the world
many of them from the networl
lists, and has shot news lilms oi'
almost every continent for use o!
tv editors in the United States, i

Effective use of tv news pro'
grams by industries in reaching thfl
general public depends on the abil'!
ity to give tv news editors wha'
they want, when they want it. Kal-.
ser said.

Marathon TV Newsreel's client!-
include Socony Mobil Co., Inter'
national Business Machines.'
Volkswagen, a number of niajoil
airlines, a New York bank. Si-:
korsky and The Budd Company. I

A principal objection by tv news'
directors to industrial news foot-
age submitted to them. Mr. Kalseri
said, is that the commercial nies-'
sage is so strong that it eitherj
creates a problem with the newsj
program's sponsors or obscures!
the "news" part of the story.

* * *
Film on Cross-infection is
Planned for hlospitals' Use {
it A 30-minute motion picture!
dealing with the over-all world-;
wide problem of cross infections;
in hospitals will be produced co-'
operatively by the American Medi-.
cal Association. American College!
of Surgeons, and the American.
Hospital Association. Production-
of the tilm has been made possible i
by the cooperation and support of;
Johnson lK; .lohnson. New Bruns--
wick, N.J.

The tilm. which will be in sound'
and color, is designed to educate!
all levels of hospital personnel
concerning the many avenues by;
which infection can be spread
throughout a hospital. It will use,
the staphyloccus by way of illus-
tration and as an example of one ■
of the most important phases of
the problem.

Produced under the supervision
of Dr. Carl Walter of Boston, as-
sociate clinical professor of sur-
gery. Harvard Medical School, one
of the pioneer investigators in this
field, the tilm will deal with the

174

BUSINESS SCREEN M .A C; A Z I N E

bro;icl liindamcniaK ut phases of
the problem, and lay the ground-
work for delineation of the prob-
lems relating to specific fields in
a series of shorter films to follow.

Premiere showing of the new
film will be at the annual meet-
ing of the American Medical Asso-
ciation in Atlantic City next June.
and again at the American Col-
lege of Surgeons meeting in Octo-
ber. Later it will be made avail-
able for worldwide showings 19
professional audiences.

Production of the film will be
coordinated by Ralph Creer. direc-
tor of motion pictures and medical
television of the American Medical
Association. U

CASfc HISTORY

Bell Film Describes
Business Office System

Sponsor: American Telephone &

Telegraph Company.
TiTLi-: Measiiiin'^ Up. 20 min.

b w, produced by Wondsel.

Carlisle & Dunphy. Inc.
■fr This film, the Bell System says.
is presented by the "Society for
the Preservation of Sanity of Busi-
ness Office Managers." It describes
the operations of the System's
Business Office Service Index, an
efficient, if complicated, technique
designed to insure continuing good
service for subscribers in their re-
lations with the business office.

Each office in the system is reg-
ularly rated on five points: errors,
irregularities, delays, manner and
attentiveness. Through observa-
tions of service by monitoring, the
company can determine how effi-
ciently each office is operating.
And business office managers are
expected to "measure up" to the
required norms.

The film tells the office manager
how his index rating is determined,
explains that it is not just a num-
ber drawn out of a hat. It reduces
a very complicated accounting pro-
cedure to simplicity. 5S'

Ad Reps See Importance of
Films as a Marketing Tool

I he iiii|uirtancc of nioliim pic-
tures and slidefilms in the complete
merchandising and marketing pro-
gram olTcrcd its industrial clients
by Ross Roy, Inc.. were demon-
strated as part of a "McGraw-Hill
Day" recently held for niidwestcrn
representatives of the publishing
firm at the agency's headquarters
offices and studios in Detroit.

During a four-hour tour of the
separate divisions of the agency,
the McGraw-Hill group viewed
each operation and how it fits into
the total marketing plan. Sales
training films and coordinated sales
training materials were reviewed in
the company's special projection
room.

At Ross Roy's photographic
studio, the reprcsentatixes saw how
the agency uses photography for
product analysis and comparison,
and viewed a 16mm color pro-
duction comparison film. Maurice
G. Vaughn, agency vice-jiresident,
was in charge of the presentation

program. 9

* * *

Humor Approach Wins First
Award for Beer TV Spots

A humorous approach won the
top two awards for best beer com-
mercials of 1958 in the results of
the annual nationwide television
commercial contest recently con-
ducted by the Brewers' Associa-
tion of America.

The commercials were produced
by Robert Lawrence Productions,
New York, and Grantray-Law-
rence Animation. Hollywood, an
affiliate.

The first place winner was an
animated commercial for Grain
Belt Premium Beer, brewed by the
Minneapolis Brewing Co., Min-
neapolis.

Maurice Gosfield. the "Dober-
man" of the Phil Silvers television
series, starred in the second place
winner, a commercial produced for
the American Brewery, Inc. Bal-
timore. 9

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9TH ANNU.^L PRODUCTION REVIEW

Int'l Golf Matches
in New Color Film

SAFETY FIRST DIV RURAL HIGHWAYS

THE Club do Golf on the
outskirts of Mexico City is a
scene of breath-taking grandeur, a
rolling, beautifully manicured
course with towering mountains
serving as a fabulous backdrop.

Here, on the ancient slopes of
the Aztecs, one of the great sports
spectacles of the world, the sixth
annual Canada Cup and Interna-
tional Trophy Matches, took place
last fall before the cameras of
National Educational Films. Inc.,
the country's leading producer of
golf films.

In the fifth Canada Cup and
International Trophy matches a
year ago in Japan, Pete Nakamura
and Koichi Ono startled the sports
world by winning both champion-
ships. There were more surprises
this time.

Ireland's Harry Bradshaw and
Christy O'Connor took the lead
in the second round and led the
rest of the way to win the Canada
Cup with a total of 579, three
strokes ahead t)f .Spain.

But unshakable Angel Miguel,
a 29-year-old Spaniard, fired a
three under par 33 on the final
nine holes to tie Bradshaw for the
low individual lead at 286. Then
he knocked in an IS foot birdie
putt on the third extra hole to
capture the coveted International
Trophy.

It was a dramatic ending before
a record Mexican golf crowd of
14,000 spectators and, even in
defeat, a remarkable one for
Bradshaw. One year ago, in Japan,
he was in serious condition with a
three-day nosebleed. Then he was
administered the last rites of the
church, and his partner, O'Connor,
sat up with him night after night.

Their spectacular win at Mexico
City this year had the rest of the
golf world silting up days!

President Eisenhower summed
up the world's interest in the
matches when he said, in a special
message to the participants:

"Friendly competition in golf,
as in other sports, stimulates the
spirit of fair play that strengthens
the mutual understanding between
peoples. Only in this environment
can international good will grow
and flourish."

The International Trophy Tour-
nament and Canaila Cup Matches.
26 min., color, and eight other fine
golf films, are available from Na-
tional Educational Films, Inc., 165
West 45th Street, New York. W

A Reicl //. Ray production crew on limiiinn Un ".Sulr I mnii

I ..S ,1.

■«■ The routine job of moving farm
equipment on public roads ranks
high among the hazards in farm
work today. Statistics from the
National Safety Council and the

Farm Equipment Institute point
out that one-third of all fatal farm
equipment accidents occur on pub-
lic roads.

The National Safety Council

AERIAL r IMAGE

OPTIGALS

ART TO FILM . . . finest and fastest

Eastern Engineered Effects

is a complete producers aid service
designed to solve your optica] problems
with highest quality and speed.

MAURICE • SAM • MAX LEVY

^^pfe/r/ B^ecfs, ha.

CI S-5380

333 WEST S2ND STREET NEW YORK 19. N. Y.

says that merging slow vehicles
with high speed traffic, operating
tractors at excessive speeds, and
ignoring the rules of the road are
among the principal reasons for
the high accident rate for tractors
on highways.

Reducing these hazards by en-
couraging safer operating practices
is the purpose of Sa\e Funning,
U.S.A.. a new 4'. .-minute film
sponsored by Allis-Chalmers Man-
ufacturing Company, and produced
by Reid H. Ray Film Industries.

Black-and-white prints of the:
film are being distributed for pub-
lic showing through more than 200
television stations which feature
farm programs. Color prints have
been supplied to Allis-Chalmers
tractor sales branches for use by
dealers and other interested groups. ;

Safe Farming. U.S. A . relates the
story of farmer Joe Matson, whose
new tractor is beinij looked over '

Above: proper hand signals are
a vital key to road safety.

by county agent John Carter on
a routine visit. Carter finds that
Matson and his two sons appar-
ently need brushing-up in their
safety practices, and with Mrs.
Matson's help gets them to take a
review course in tractor operation.

The film stresses seven points of
safety adopted by the National
Safety Council for highway travel
by farm vehicles. These include:
good planning to avoid heavily
traveled roads; keeping the tractor
under control; using only experi-
enced operators; locating entrances
to fields and farmyards for safe
visibility; courtesy; using flags or
lights to alert other highway trav-
elers; following local tratiic laws.
GE's New Film Catalog
v'v An 8-page booklet listing and
briefly describing the film pro-
grams in its More Power to Amer-
ica series has been issued by the
Apparatus Sales Division of Gen-
eral Electric Companv, Schenec-
tady, N.Y.

A copy of the booklet may be
obtained upon application to the
Apparatus Division at Schenec-
tady, or through local G-E sales
offices. Bf

176

BUSINESS SCREEN MAGAZINE

USE FILMS in siir.T. Tin: \iivi:im uii^G

|5^ "Advertisers may be missing
millions of dollars in sales because
they fail to show sales people how
[0 take advanlaee of their advcr-
iisinc." said Dean Coflm, Wilding
Picture Productions, Inc. in a re-
cent appearance before the Toledo
Ad Club.

Speaking on the subject "Busi-
ness Communications: How to
Parlay Your .•\dvcrlising. " Coffin
said the average consumer is sub-
jected to 1.600 advertising im-
pressions a day and that any ad-
vertiser successful in getting his
message across should be pre-
pared to make the most of it at
jthe point of sale.

Reach the Man Who Sells

He stated that to be complete.
'the advertising program should
"eo all the way down the line to
the fellow who is supposed to sell
the product after the advertising
has delivered prospects to his
door."

Coffin told the conclave. "It is
important to show dealers, dis-
tributors and other sales people
the kind of advertising that is
going to the public, and you want
them to believe it. to get excited
about it and see its scope."
j "To accomplish this, it is neces-
Isary to talk the salesman's
language." Coffin said. "The suc-
jcessful sales communications pro-
Igram that really prepares a field
sales organization to convert ad-
vertising dollars into sales, has to
, be written out of the lives of peo-
Iple, on life as it is lived out of a
i salesman's hat."

Follow-Thru Builds Sales

Coffm cited the case of one
i company which increased its sales
volume by several hundred thou-
sand dollars a month as a result
I of a program designed to famili-
arize dealer salesmen with the

GREEN FILM?
DIRTY FILM?

RIMagic Pylons (Pat. Pond.) quick-
ly attach to any 16mm. projector.
Automatically jllicone - treat and
protect film, clean gates as film is
running.

Special kits, complete with simple
instructions for Ampro, B&H, East-
man. RCA. TSI, Victor. Write for
illustrations and prices.

ECONOMICAL . . . EFFICIENT

THE
DISTRIBUTOR'S GROUP, INC.

204 FOURTEENTH STREET, N.W.
ATLANTA 13, GEORGIA

product and show lliem how to
sell it. rhe ciimplcle program
utilized motion pictures, slide-
films, and even a live stage show
which helped sell dealers on the
idea of subscribing to the program.
Show New Wilding Techniques

A number of new motion pic-
ture and slidefilm technicpies de-
veloped by Wilding were demon-
strated as an additional part of
the Toledo program by Mr. A. J.
Bradford, director of Wilding's
Customer Services Ocpartment at
the company's headquarters in
Chicago. A motion picture using
the Communicam techniciue, and
slidcfilms utilizing Vista Strip and
Trigger Strip, terms originated by
Wilding, were shown.

Communicam is a battery of
three synchronized motion picture
cameras used to photograph un-
rehearsed situations, such as live
panel discussions. By photograph-
ing the action from three different
points of view, it is possible to
avoid lost scenes which cannot be
re-created.

Bradford described Vista Strip
as almost a new medium of visual
communications. This new method
provides for several new effects
including more realistic animation
with slidefilms.

Trigger Strip is described by
Bradford as "a continuously mov-
ing slidefilm technique in which
the speed of projection can be
varied and the film can be stopped
at any point." 9

* * *

Jay Norman Associates Set
in New Production Studio

tV N. Jay Norman Associates, 201
N. Wells St., Chicago, has been
formed to produce motion pictures
using industrial and graphic design
combined with regular film pro-
duction techniques. Principals are
N. Jay Norman, film producer and
Mort and Mildred Goldsholl,
graphic, industrial and film de-
signers.

The firm's first major produc-
tion is a 12 minute sound and
color film. Mas, now being used
by Life as the springboard in a
30 minute ad sales promotion
called "See For Yourself." The
presentation had its premier in
Chicago Feb. 16, 17 and 18 before
800 agency and advertising execu-
tives.

.According to Norman, his com-
pany has signed to do major sales
meeting presentations for two U.S.
companies as a direct result of the
Life presentation. 9

FOR MEDICINE
EDUCATION
INDUSTRY
TELEVISION

1— -

^^^^^ STURGIS-GRANT

PRODUCTIONS, INC.

322 East 44th Street, New York 17. N.Y.
Murray Hill 9-4994

PRODUCED BY

lUF auKtt

•*•<.

hlms,inc

ST LO\3\S

SALES PROMOTION
AOVERTISING
PUBLIC RELATIONS
TRAINING
TELEVISION

opidor

films.inc

10M OH.. l»~< ■ « l«»l> '. >"••«< ■ MAU !-••»«

9TH ANNUAL PRODUCTION REVIEW

177

Business Screen %,%^gA,

COTO^I

Hal Kopel Joins Cinefonics
As Production Manager

A Hal Kopcl has been appointed
production manager of Cinefonics.
Inc., a division of Cook Electric
Company, Chicago. He will aid
in the writing and supervision of
films |)roduced hy this division.

These films include productions
made for other divisions of Cook
Electric Company, as well as films

H .: Kopel

for other industrial organizations
and for branches of the U.S. De-
partment of Defense. Cinefonics
specializes in the production of
progress report films, briefing
films, data reports, documentation
of research and development, and
other types of technical film work.
Prior to joining Cinefonics,
Kopel was senior producer of
Encyclopaedia Britannica Films.
Earlier he spent four years with
the Ucll Aircraft Corp. motion pic-
ture division, where he made train-
ing films and film reports on the
P-59 jet plane and the supersonic
X-1 rocket powered aircraft, first
plane to break the sound barrier.
He has 16 years of experience in
film writing and production. 5K'

* * *
Haeger Appointed Director of
New Department At Filmack
1^ Phyllis Haeger has been named
Director of the newly created Pro-
motion Department of Filmack
Trailer Company, according to an
anninmcement that was made re-
cently by Filmack President, Irving
Mack.

, Miss Haeger, formerly Director
of Public Relations of the Byrne
Marcellus Company (Chicago), is
responsible for the development
of new themes for film trailers as
well as methods by which exhib-
itors can improve their overall at-
tendance. She assumed her duties
at the Filmack home office in Chi-
cago, on F'ebruary 16. IJJ'

Hal Persons Named Account
Supervisor at Van Praag

"v Hal Persons has been appointed
account supervisor of Van Praag
Productions, according to an an-
nouncement by William Van
Praag, president. He also will
handle sales promotion and pub-
licity. Before joining the company,
he was account executive for Harry
S. Goodman Productions.

A veteran in the film industry.
Persons has previously been con-
nected with Criterion Film Lab-
oratories and Radio-Television
Daily. He has also been head of

his own television program pro-
ducing company. ^^

On Film Names William Riley
as Executive Vice President

William Riley has been ap-
pointed Executive Vice President
of On Film, inc., Princeton, N.J.
Mr. Riley was previously with the
investment firm of Powell & Co.
as vice president.

At the same time, John C.
Thompson was appointed as Di-
rector of Sales. Mr. Thompson was
previously manager of mid-west
sales for the company. ft

I. ^f Organization. - Manager

Date of org ^^^.^^^^ ^ Qennal Nia

Matt parrel . ^,,,rztarv director

^^p,,o(o.arapft^^j^,^„.„„ Manager
Joseph Far , ^jj^^

Carlos Orta, t «' ,,i<^tribution of sout

nnd 35mm f ""' ^ ^hite and ^o^°] ^aiting
^^^?;;£^^Stticmm^^^-;,.orU.

-ttscnpt. foreign

animation. ^s and ^'°^^^^acs,

MOTION Pi^ J .^ ( Hevculea ' ^^^.y Co.) ,

Steam CafapuK , }-^itvaci! (P^n-

Somethinil /o' ^^ elf are) , im>

Health, Education &J CO.).
, "andle Eastern Pipe

This listing contains only concrete facts. It does not
employ such abstract terms as Innii^iinit'ioii. Perform-
ance, Reslyoiisihility.

This is as it should be, for only by personal contact,
working with people, can these abstracts become
realities.

We invite you to join our growing list of clients who,
by their repeated use of our services, have recognized
that Initiii'iiiiitioii. Performance and Reslyonsihility are
hard facts with

FARRELL AND GAGE FILMS • INC.

213 EAST 38th STREET NEW YORK 16, N. Y.

Herman Edel Now Executive
V.P. of Music Makers, Inc.

;" Herman Edcl has been af
pointed executive vice-president (
Music Makers, Inc., New Yor
City, and will be responsible fc'
all sales and administration of th
company.

Prior to joining Music Makei
as sales manager, Edel was assoc
ated with Sterling Television as ac
vertising-promotion manager, an;
with DuMont Television Networj
in a similar capacity. g'

* * * '

Gordon Weisenborn Joins
Niles on Special Assignment

i^ Gordon Weisenborn. niotio
picture producer-director, ha
joined Fred A. Niles Production;'
Inc.. Chicago, on a special assign)
ment basis, president Fred Nile
announces. Weisenborn is the filr
consultant to Firestone Tire i'
Rubber Co.'s public relations del
partment. i

Weisenborn's previous activitic'
in the motion picture field have in
eluded service with the National
Film Board of Canada, editor-in|
chief on "The World in Action;
film series, and for the Twentiet!;
Century Fund. He was a producer
director on 20 Encyclopaedia Bri
tannica educational films, and ha
worked on films for the U.S. Ai,
Force and Navy, the U.S. Publi'
Health Service, and the Unitef
Nations, as well as on state govi
ernment-sponsored documentaries;

* * * j

George Steele Joins Staff
Of Photo-Arts as Sales Mgr.

%r George Steele, formerly witi
WCAU-TV, has joined the staf;
of Photo-Arts Productions, Phila
delphia. as sales manager, it wa
announced by Walter Dombrow
president.

During his live years with thv
Philadelphia CBS outlet. Steel
served as assistant director of pro
duction. and worked in both th.
local and national sales service de
partments and in film sales. f

178

BUSINESS SCREEN M A G A Z I N 1

}uKane Enlarges StafF of
ts Chicago Sales Office

:r Sicvvait DcLaccy has been pro-
noted from sales correspondent to
iKinager of the Chicago territory
)t DiiKane C'orporatiiMi. accortling

Stewart DeLacey

to Al Huneckc. manager of the

.company's Audio-Visual Division.
Robert T. Larson also has been

.added to the company's Chicago

.sales department.

I DeLacey has been with Du-
Kane since 1957. His previous
selling experience includes retail
direct sales and electronics experi-
ence with the armed forces. ij"

I * * *

Rosenheim, Boint Named to
Bell & Howell District Posts

\^ Appointment of two district
I sales managers in Bell & Howell's
I central sales region has been an
i nounced by Maxwell Sroge. direc-
tor of sales.

John H. Rosenheim has been
named district manager in northern
Illinois and parts of the Chicago
market area. He has been with
the company for six years, most
recently as product manager for
8mm motion picture equipment.

Robert C. Boint has been named
district sales manager in northern
Ohio, West Virginia, and parts of
Pennsylvania and Kentucky, with
headquarters in Cuyahoga Falls.
Ohio. He has been with the com-
pany for a year as a sales trainee
and as assistant to the director of
sales training. W'

A-V Equipment Firm Now
A Division of Photolec Ltd.

"^ Hugh H. McCaughey, who for-
merly operated Audio-Visual
Equipment Co.. Vancouver. B.C..
} has announced that as of January
I I, 1959, his business has become
^ associated as an Audio-Visual
Equipment Division of Photolec
Ltd. Offices of the company have
been moved from their former
location to Photolec Ltd.'s head-
quarters at 787 Hornby St.. Van-
i couver. B.C.. Canada. 9

Ken Marthey Heads TV Spot
Dept. at U. S. Productions

. Ken Marthey. McC aiin-Erick-
son. Inc. TV-Radio Group execu-
tive, has resigned to become
vice-president in charge of TV
commercial spot proiluclion for
United States Productions, Inc.,
New York.

Prior to his agency position. Mr.
Marthey was with Benton &
Bowles Inc. as senior lA' producer
serving the Procter & (iambic ac-
count. From 195.^ to 1955 he was
Li reproducer at I ranslilni Inc.

In l')5.'' Marthey was given a
special award by the Robert
Flaherty Film l-oundation for his
direction of cinematography and
camera work on And Now Miguel,
produced for the U.S. State De-
partment. During World War II.
he was in charge of photography in
the Filmstrip Photo Division of
the U. S. Army Signal Chirps, and
later served in the European Thea-
ter of Operations as first camera-
man for Hollywood director
George Stevens. IR'

:i: * :t!

Aldrich Joins Transfllm for
Motion Picture Scenic Design

* Adolf "Hank" Aldrich has
joined Transtilm Incorporated as a
motion picture scenic designer, it
was announced by Thomas \V hite-
sell, vice-president in charge of
lilm production.

An artist and designer for the
past 25 years, Aldrich has an ex-
tensive background in scenic de-
sign for tilmed television programs,
commercials, industrial and theatri-
cal films. His credits include more
than 270 tv shows such as The
Goldbergs. Hollywood Ojiheat,
Man Against Crime. I Spy. etc..
and more than a thousand tv com-
mercials.

In the industrial film field. Al-
drich was scenic designer for more
than 20 sponsored motion pictures
for such firms as U. S. Rubber.
AT&T. H. J. Heinz and others. 9

Paul Heller to Klaeger Film;
Authority on Films' Design

"'r Paul Heller has joined the stalT
of Klaeger Film Productions. Inc.
A member of the faculty of New
York University, where he teaches
designing for motion pictures and
TV. Heller has recently served as
art director for an .American Gas
Association commercial series, an
RCA color series, and the GE
progress reports.

In an expansion move, the
Klaeger firm has recently acquired
the studio facility formerly occu-
pied by Cousins Productions at
1600 Broadway. New York. 9

Our Specialty...
SALESMANSHIP on film

As scores ot top tirrns can tell you, there's no faster,
more forceful way to put your message across than
with a HolliUid-Wij^iihiii film.

For Holland -Wegman is a 5,000 square foot studio
fully equipped and manned to plan, write and pro-
duce top calibre films in any category... product sales,
public relations, training, documentary, television
commercials.

What job do you have for HulliiiiilAX'egmaii salesman-
ship-on-hlm.' Phone or write us about it today!

HOLLAN0-WEGMAN PRODUCTIONS

197D*lawora • ■uHaieS.N.Y. • TcUphen*: MAdiion 7411

. ^m>;-'^:^

A -s**^^

The essence of effective communication

is the

ILLUSTRATED IDEA...

our stock in trade.

Proof of our effectiveness is in over

tv/o-hundred successful

industrial, sales, public relations and commercial

films, each an illustration in

imaginative concept, script and direction

combined v/ith creative editing.

Do you have a communicai'ion problem,

in areas you'd like to reach?

Let's talk about it.

There's no obligation, of course =i=

ideas L, ,

Ullustrated

I H ^ 9 creative motion picture production

2909 NORTH HASKELL AVENUE • DALLAS 4 . TEXAS

!)TH .ANNU.AL PRODt'CTION REVIEW

170

Above: {I lo r> (icoiiie Saiippc.
president: Fred Hiiehenwr. engi-
neer; gen. mgr. Emil Eisenlohr
display State Dept. citation.

Selectroslide Honored for
Performance at Brussels Fair

•tx Spindler & Sauppe, Los Angeles
slide projector manufacturer, has
received an award from the United
States Commissioner General of
the Brussels World Fair in recog-
nition of the performance of the
10 "Selectroslide" units which the
company supplied for use in the
U.S. exhibit at Brussels last year.

The award was presented by
Francis D. Miller, deputy coordi-
nator of the U.S. Building Exhibits
at Brussels, who stated that the
units were operated 1 3 hours a day
during the 189 days of the World
Fair without replacement.

The Selectroslide units were used
to project continuous pictures, in
full color, telling the story of the
United States, as part of this
country's exhibit at Brussels. Two
stand-by units also were provided
by Spindler & Sauppe for possible
replacement, but were not needed.

The award citation has been
given a prominent place in the
company's Los Angeles showroom.

r.XRTHKNON

IM< TIRE-S

Il(^LI.^■wo(>l>

for

KAISEK CHEMICALS

DIVISION

"MODERN BASIC KEFKA( -
TORIES" — A technical-.sales
story which, though addressed to
Steel, Cement, Copper and Glass
process men, must be compre-
hensible to non-tech purchasing
agents and executives. Color. 29
minutes. (Modern TPS. )

PARTHENON PICTURES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

^ew AUDIO -VISUAL Equi|iment

Recent Product Developments for Production and Projection

Sealed Beam Projector Lamps
Are Unveiled by Westinghouse

r A complete line of sealed beam
lamps for projectors has recently
been developed by Westinghouse
Electric Corp., Lamp Division.
Bloomfield. N.J. This new unit
has an intensified controlled beam
that results in the production of
the same lumens as is obtained
from a conventional lamp, but
using only one-fourth of the
wattage.

A built-in optical system is in-
cluded in the unit and thus elimi-
nates the need for a condenser
lens and rellector. Development
of this lamp should permit design
and production of more compact
projectors, say Westinghouse en-
gineers.

The new intensified controlled
beam lamp will be produced in

various sizes and wattages for
slide and movie projectors. The
lamp for typical home movie pro-
jectors is 2% in. in diameter and
2 in. deep. Glass aiming pads are
an integral part of the lamp and
will permit exact positioning in the
projector. Westinghouse is pres-
ently experimenting with varia-
tions of this lamp for use in dis-
play lighting, outdoor signs and
in other fields. ^

New Westinghouse Sealed Lamps

Specializing only in the finest optical printing
and titles in either black and white or color.
A complete service in 16mm or 35mm.
OptJcals Titles Inserts Matte Shots

CINEMA

RESEARCH

CORPORATION

Underwater Camera Housing I
Design of Camera Equip. Co.

a A new underwater housing ha
been designed and developed b
Camera Equipment Co., Inc., Ne\
York for specific use of the KG
DAK K-lOO camera in underwate
cinematography. Combined weigh
of the housing and camera is onl
30 lbs. Its compact size, I2V4" .
9'/2" X 12'/2". with convenien
handles at right front and left rea
of the housing, enables the camera
man to operate it easily in eithe
standing or horizontal positions
The housing has a 10mm f:l.!
fixed focus Angenieux Lens witl
an iris that can be controlled unde
water. An open sight viewfinde
clearly shows 10mm field of view^
According to Gene Levy, CE
sales manager, all camera control;:
can be easily operated under water

Underwater Camera Housing \

Viewing ports show film exposed,
iris setting and spring wind. Forty
feet can be exposed on one wind.
The housing is constructed of.
Vi" anondized dura! plates and is
capable of withstanding water
pressure at 75 ft. depths with an
accessory pressure valve to permit
effective operation at depths up to
1 15 feet. Base of housing contains

X 20" and

X 16" tripod

716 N. LA BREA AVENUE . M/Eb»t«r 3-930t
HOLLYWOOD 3B. CALIFORNIA

receptacles. All hardware is indus-
trial chrome plated for protection
against salt water action. S!'

New Line of Microphone Booms
Announced by Cinekad Co.

•;-V Cinekad Engineering Company
has announced a new line of mic-
rophone booms for use on location
of studio work. Carefully engin-
eered, the booms extend from six
to as much as 21 feet in some
models. Most of the booms have
a noiseless directional mike con-
trol. Each comes with a five-foot
stand which can be elevated to ten
feet. The booms are collapsible
and portable, and will fit easily in
a car. 9

180

BUSINESS SCREEN MAGAZINE

Lite-Weight 10 KW Lamp

Studio lighting Co. Perfects
10 KW Lamp for Field Rental

ir A new light-weight 10 KW
lamp, on which the head weighs
only 35 lbs. (ring 15 lbs.) has
been perfected by Studio Lighting
Co.. Chicago and is now available
for producer rentals and location
work. Call Bob Duggan at .Studio
Lighting in Chicago to arrange
prompt shipment. ©

* * *
Technical Service, Inc. Expands
16mm Projector Leasing Plan
•k Technical Service. Inc.. Livonia.
Mich., has expanded its leasing
plan to include all models of TSI
motion picture projectors.

The new plan, available through
TSI Leasing. Inc.. provides for ren-
tal of standard projectors, projec-
tors with a built-in television-type
screen and repeater magazine pro-
jectors for continuous film show-
ings. If a purchase is made later,
allowance will be made for rental
money already paid.

The leasing field has seen
marked growth in the past year.

according to E. 11. I crchcn, TSI
president, chiefly by film-users
who want a temporary increase in
their volume of showings, especial-
ly for audio-visual sales training
uses and seasonal sales campaigns,
^i. * *

Allied Audio-Visual, Chicago
Offers New Convention Service

■:'■■: Lxpansion into the field of
planning and presentations for
sales meetings, conventions and
training programs has been an-
inujnced by Harold O. Ruhge,
owner of Allied Audio-Visual Ser-
vices, C^hicago. Allied will olTer
a complete and professional ser-
vice in counseling, rental, sales and
service of all equipment and lilm
handling.

■Albert P. Miller, head of promo-
tion and Grosvenor Rust, audio-
visual counselor, will assist Ruhge
in this new service. Miller is as-
sociated with the film division of
Republic Pictures and Rust is an
audio-visual specialist in training
and educational communica-
tions. 9

Telic Builds Producer Services

'■ Telic, Inc., a specialized motion
picture service for industrial con-
cerns, has increased its facilities
and added new equipment to its
offices and studios in the Film
Center Building, New York.

Now in its fourth year. Telic
was organized by Elwood Siegel
and Edward Boughton, both old
hands in the film business. The
company provides such services as
production planning and supervi-
sion and other creative editorial
services for industrial photographic
departments. ff

In the southeast...

on location, or
in the studio...

tve have

complete film facilities.

hut most of all . . .

imagination.

frank willard
productions

3223-b Cain's hill pi., n.w. atlanta 5, georgia

f i 1 SYft£bl> i 1 &

/';-.; •-

/J/SC DEKKO-ROCKWELL FILMS iWM^ 4Z>/3-\''t\r5'

The McClure Picturephone

continues to be the outstanding direct-selling
tool in the insurance and merchandising fields.
This powerful "Salesman's Selling Tool" brings
amazing results.

Write or phone for full informofion

McCLURE PROJECTORS, Inc.

FLOYD PARKER, Genera/ Monoger

1122 CENTRAL AVENUE • WILMETTE, ILLINOIS

CHICAGO PHONE: BROADWAY 3-2310

9TH ANNUAL PRODUCTION REVIEW

181

io San Francisco

(QUALITY is our middle name.
The moment yovr job becomes
ours it receives the meticulous at-
tention of not only a Palmer staff
producer but indeed that of every
technician with whom it comes in
contact.

This "preferred handling" which
has become routine at 611 Howard
goes beyond film handling alone.
The reputation of delivering a
quality product is one of which
we're proud . . . one that ha.s been
earned through 22 years of serv-
ice to particular clients who have
found the laboratory and produc-
tion facilities of Palmer Films
worthy «( their trust.

'o/ntM MmA, inc.

• 11 HOWARD aTRKKT.aAN FRANOIBOO ■

We Visit Arnold & Richter

A Business Screen Report by Tod S+romquist

For 16mm. Film — 400' to 2000' Reels

Protect your films
Ship in FIBERBILT CASES

Sold ot leading deolers

bear

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ESCAR

Motion Picture Service

7315 Carnegie Ave.
Cleveland 3, Ohio

ALTHOUGH Best Known to
American film makers for
their 16 mm. and 35 mm. "Arri-
tlex" motion picture cameras. Ar-
nold & Richter K.G. in Munich.
Germany, has become perhaps the
most completely integrated motion
picture operation in the world —
from manufacture of production
equipment to rental of sound
stages and operation of a film the-
ater.

On the theory that there is no
better way to test and improve the
cameras, spotlights, and film proc-
essing systems they manufacture.
Arnold & Richter have built and
equipped two large sound stages
(3600 and 5400 sq. ft. floor space)
and complete black-and-white and
color film processing laboratories
within their factory area in down-
town Munich. These activities
come naturally to August Arnold
and Dr. Robert Richter. who orig-
inally were early cameramen be-
fore devoting their time to develop-
ing the versatile cameras that now
bear their name.

Build 500-Seat Theater

The 5()0-seat theater adjoining
the factory ollices on Turkenstrasse
(to be completed in a few months)
was another natural extension of
these production activities. Al-
though every evening it will be an
ultra-modern house for current
features, during the daytime hours
the theater will be available for
music and sound recording, as well
as for industry previews and test
showings.

The new large sound stage com-
pleted recently, together with the
smaller one in use for the past two
years, are part of a complete stu-
dio reputed to be the most modern
in ;ill liurope ;it the present time.
In addition to cutting rooms, make-
up and wardrobe facilities, dub-
bing projection equipment, offices
for the renting producers, and a
restaurant, all the craftsmen and
workers of the Arri factory itself
are available when needed. In the
central sound control room are
magnetic recording channels for '4
inch and 1 7' '2mm. film at all re-
cording speeds. About 1 00 persons
are employed in these studio facil-
ities, and they may be rented by
the day or week by either German
or foreign producers.

The black-and-white film proces-
sing machines have been operating
almost continually for over 10
years. The Fox Wochenschau

Right; hand as-
sembly of 16min
Arri cameras ai
Arnold & RIcluer's
jactory in Munich.
Sumdin^ is V. H.
y.einil, supervisor.

newsreel release prints aie pniued
and processed here every week, as
well as feature films. In operation
is a large color processing system
to handle Eastman Color, Agfa
Color. Gevacolor, etc., utilizing
the type of machines Arri has been
exporting to all parts of the world,
including the U.S.

America Turns to 16mm
Of most interest to American
film niakers, however, are develop-
ments in the camera production
departments. After eight years the
factory is finally abreast of new
orders for the 16mm. camera, as
well as the older 35mm. model
which has had few modifications
since it introduced the famous Arri
"through the lens" relfex viewing
system in 1937.

Although overall production of
both size cameras is nearly the
same now, it is interesting that the
great part of 16mm. users are in
the United States, whereas almost
all foreign producers, including
documentary and television, con-
tinue to use the larger 35mm. film.
According to Reinhold Schutz,
Arri's export manager, the Amer-
ican preference for 16mm. is not
a matter of cheaper film stock
costs, but of the American pro-
pensity for travel and the conse-
quent demand for lightweight ma-
terial and equipment, now that the
quality standards of 16mm. equip-
ment have been established. In In-
dia and Pakistan, for example,
where there is one of the world's
largest domestic film industries,
there is virtually no 16mm. film
processing equipment except for
Lunateur Kodachrome. Greece's
new Alpha Studio laboratory built
by Arnold and Richter is designed
for both 16mm. and 35mm. film,
but the studio does not expect to
do any 16mm. processing for the
next several years.

Demand High for 35 Blimp

At present the Arri camera
product in greatest demand is the
lOOO-foot blimp for the 35mm.
Arrifiex. which enables owners of

ihesc caiiicias lo meet almost every
requirement of studio usage. Be-
cause of the large accrued demand
for such a blimp, and the amount
of handwork that goes into laying
in piece by piece the 10 sound-
deadening layers of goat skin, foam
rubber, and lead foil, production
is several months behind the orders
received.

The unique equipment that has
as yet been little publicized is the
"Arricord." a blimped unit in
which are mechanically interlocked
a 35mm. camera and a 17' 2mm.
magnetic film recorder. With no
need of synchronous electric cur-
rent for interlock, the Arricord may
be operated entirely on batteries,
and therefore is an ideal camera
for location and newsreel work
where the best double-system
sound quality must be maintained.

Over SOO workers are employed
in Arnold & Richter's Bavarian
factories, including one near Ros-

VtSUAl AIDS

MOTION
PICTURES

SLIDE
FILMS

SEYMOUR
ZWEIBEL
PRODUCTIONS
Inc.

11 EAST 44th STREET
NEW YORK 17, N.Y.

182

BUSINESS SCREEN MAG.A.ZINE

cnhcim dcxotcd to m.miir.iclinc nl
studio liuhting equipment. In adiii-
tion. much spceiali/cd work is con-
tracted out to a large number ol
small shops.

Do a Worldwide Business

Orders from such exotic places
as Mandalay and Johannesburg
come in the same mail with those
from the I'nited States. (Kling
Photo Corp. is the exclusive U.S.
importer. ) A number of shipments
have been made to "iron curtain"
countries and Russia; the R.xport
Department reports that such or-
ders ha\e been dillicult to negoti-
ate, but once signed, the terms of
contracts have been properly car-
ried out.

Cameramen around the world
are always interested in the new-
products of Arnold & Richter: they
know they will be precision prod-
ucts of compact but sturdy con-
struction, built and proved for both
studio and location usage. 9

New Taylor-Hobson Zoom Lens
Designed for Video Cameras

The Taylor-Hobson Studio \ai-
otal, a new zoom lens specially de-
signed for television studio use, has
been introduced by Taylor, Taylor
& Hobson, a division of Rank Pre-
cision Industries Ltd., London.
England. First use of the lens was
on the BBC telecast of Oueen
Elizabeth's Christmas Day speech.

The new lens is said to enable
cameramen to make gradual chang-
es between panoramic views and
magnified close-ups without mov-
ing the camera and without losing
any quality of definition. It was
designed specifically to meet the
problems of the tv studio camera.

.iiul is ,1 comp.inioii to the Outside
Broadcast Varotal model intro-
duced by the company about six
years ago.

The new Studio Varotal is suit-
able for use with both Image Or-
ihicon and Vidicon camera tubes,
interchangeable rear units being
provided to suit the two formats.
Focal length range of the lens is
2V.|." to 8" when titted on Image
Orthicon cameras, and 2.25 cms.
to 8 cms. on Vidicon cameras.
TJic lens will focus down to 5 feet.
^ Optical design of the Studio
\ arotal has been specially devel-
oped to yield the type of perform-
ance demanded by tv transmission
channels. Correction of all lens
aberrations matches the spectral
sensitivity of the tv camera tube
and aberrational compensation has
been provided for the errors intro-
duced by the face of the tube.

Mechanically, the lens has been
designed to fit existing camera tur-
rets with a mininumi of adaptation.
The three controls — focus, zoom
and iris — are in the form of gear
rings which are mounted towards
the rear of the lens, enabling the
fitting of either manual or servo
drives.

Taylor, Taylor & Hobson prod-
ucts are distributed in the United
States by Albion Optical Co.,
Hollywood. Calif. 9

S.O.S. Shows Junior Tripod

S.O.S. Cinema Supply Corpora-
tion has introduced a new product,
the S.O.S. Jr. Tripod, with profes-
sional notched legs, frontal star
knob threading and curved alumi-
num support locks. It is priced at
$145. A complete line of acces-
sories is available. ff

for those who want

fi ms of

distinction . . .

SAM ORLEANS

PRODUCTIONS

— EXPERIENCE SINCE 1914 —

550 fifth avenue /

nev^ york 36, n. y. ,/

/ 21 1 w. Cumberland

knoxville, tenn.

MIDWEST

ANIMATION

SERVICE

•

Technical

Medical
and

Cartoon
Animation

• • •

Art services
for animation,

slide films &
special effects.

KLEIDON
Animation Studio

800 NORTH CLARK ST., CHICAGO 10 • SUPERIOR 7-8886

9 T H ANNUAL PRODUCTION REVIEW

A Major Advance in film Reel Construction

PRECISION DIE-CAST ALUMINUM

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Write /or complete informo'ion.

REELS AND CANS • U mm 400 ft through 2000 ft.
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THE BUYERS READ AND USE
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MARVIN BECKER FILMS

91 5 Howard St., San Francisco 3

Agencies and Business Films:

(continued from page eighty-five)

how to assist both producers and clients (slowly
diminishing through the hard road of video
commercial production involvement) and
aware of the complicated tasks involved, time
factors, etc., U.S. agencies have been loath
to pick up the tab-less and often thankless
assignment for longer films.

Producer Shows Agency Fundamentals

Sans experience to justify the necessary
15% agency commission for this supervisory
role, agencies have become increasingly aware
of the medium's vital status in client affairs.
Today, moreover, they are showing indications
of a new attitude and awakening. One of these
instances involves a mid-west agency whose
principals have been tutored by the head of a
film studio out of Chicago.

Result of the development has been the
opening of two important accounts in which
each side directly benefited. The producer
got an important picture contract from one of
the agency's clients; the agency won a new
industrial account for all phases of its business
through an alert, sympathetic and helpful con-
tribution to the account via the film medium.

Sponsors Seminar on A-V Techniques

Comes now the important Jordan. Sieber
and Corbett. Inc. agency, with a leading posi-
tion in the ethical medical advertising field.
Within recent weeks this agency hosted two-a-
day "Seminars on Audio-Visual Techniques
for Communication" in Chicago and New
York. Frankly declaring that audio-visual
media had reached a new plateau of impor-
tance to the advertising and sales departments
of industry concerns, JSC executives screened
a wide selection of the award-winning motion
pictures of such firms as MPO Productions.
Sturgis-Grant, Mervyn LaRue, Transfilm.
Robert Lawrence Productions and a panoply of
foreign spots and commercials via Arco Film
Productions.

Examples included new visual techniques.
color processes, content ideas, and other
original-creative approaches "of which the
advertiser must now be fully aware" as key
tools of communications.

Clearly needed is a restatement of agency
commission policies by leading producers
throughout the country, a frank assessment of
agency experience and serious help from the
iiuliiMiy Itself to all agencies who seek techni-
cal and creative counsel from producers. 58"

PROFESSIONAL

16IVIIVI

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processing

FASTAX SPECIALISTS

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For sensible prices,
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Cliff Hanna
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1004 EAST JEFFERSON AVENUE
DETROIT 7, MICH. WO 2-3400

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• original music scores.

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9 NEW HI-FI DISC AND TAPE
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corelli- Jacobs

FILM MUSIC Inc.

723 SEVENTH AVE.
NEW YORK 19. N. Y.

184

BUSINESS SCREEN MAGAZINE

SYMBOL OF

PROFESSIONAL

QUALITY

EMPIRE mmm

INCORPORATED

Films for industry and television

1920 lYNDALE AVENUE SOUTH
MINNEAPOLIS 5, MINN.

Used World-Wide By
Discriminntinti Cameramen

Cinekad Synchronous Motor
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especially designed to drive all Bell & Hovfell,

Kodak, RCA, Ampro and Victor 16mm pro/ecfors

at synchronous speed.

Projector can be instantly attached to Synchronous
Motor Drive and quicltiy detached at any time in
a matter of seconds. An outstanding feature Is
the flexible shaft which connects motor with pro-
jector and permits smooth, quiet and steady opera-
tion. No special technical knowledge required for
Installation and mounting.

CINEKAD ENGINEERING CO.

763 Tenth Ave. New York 19, N. Y.

PLaza 7-3511

Send for free folder of illuitrated Motion Pit-
ture and A-V equipment mfrd. by Cinekad.

Sulucl Filiu!> fur llurriiyuti!

Business Juries \;ini{' Five Pictures

Irs First one-hour screen package, repre-
sentative of this country's $150 million
output ol business motion pictures, was an-
nounced by the Committee on International
Non-Theatrical Events (CINE) for showing
next month (April 21-24) at the Festival of
Films in Service of Industry to be held at
Harrogate, England.

Four regional screening groups met in Chi-
cago, Pittsburgh. New York City and Roches-
ter, New York to select the specified, limited
program from among entries submitted in In-
dustrial Relations, Advertising, Public Rela-
tions and Sales categories by leading American
sponsors and their producing studios. Entries
acceptable to the Harrogate program were then
submitted to a final screening subcommittee of
CINE in Wa.shington, DC.

67 Judges in Four Areas Participate

Altogether, 67 eminent judges, experts in
the above four business categories plus film
authorities, made the selections. This marked
the first time that American businessmen have
made this kind of selection of noteworthy films
to represent this country abroad. Picked from
more than 80 motion pictures reaching the
semi-finals were:

Speakini; of IVord.^i, sponsored by Pan-Amer-
ican World Airways and produced by Henry
Strauss & Co., New York.

The Hope Thai Jack Built, sponsored by the
National Association of Investment Companies
and produced by Robert Lawrence Produc-
tions, New York.

The Production of USS Steel Sheet. ■i, spon-
sored by the United States Steel Corporation
and produced by The Jam Handy Organiza-
tion. Detroit.

Silk, sponsored by the International Silk As-
sociation (U.S.A.). Inc. and produced by
Riviera Productions, Los Angeles.

One other motion picture, not officially
chosen for the one-hour screening time allo-
cated to the United States, was sent abroad as
an "extra" because of its special appeal as a
symbol of British-American friendship. This
was The Mayflower Story, saga of the journey
of the Mayflower replica which sailed the At-
lantic to Plymouth last year. The film is spon-
sored by Aero Mayflower Transit Co. and
produced by Paul Alley Productions.

Task of Business and Industry Group

Preliminary selection of tilms for the Har-
rogate Festival was handled by CINE's Busi-
ness and Industry Sub-Committee under the
chairmanship of John Flory, Advisor on Non-
Theatrical Films for the Eastman Kodak Com-
pany, assisted by Thomas W. Hope. Assistant
Advisor.

Chairman of the regional screening group
viewing Public Relations" film entries in New
York City was Eyre Branch. Standard Oil Com-
pany (N.J.). The Industrial Relations films
were screened by a Chicago committee, with

(CONCLUDED ON FOLLOWING PAGE 186)

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Phone: Davis 8-7070

9TH .ANNUAL PRODUCTION REVIEW

SCENE-TO-SCENE COLOR CORRECTIONS

• Color balanced 16mm continuous
contocJ release prints, contact mas-
ters and internegatives.

• Color balanced 16mm step-register
contact or optical masters and inter-
negatives.

If you have problems in getting a
good color-corrected print, printing
master or internegative from produc-
tions that may perhaps include more
than one type of shooting stock, you
will be interested in our automatic
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COLOR BLOW-UPS from 16mm to 35mm

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FILM EFFECTS

of Hollywood, Inc.

Linwood Dunn, ASC Cecil Love

'30 years of Mo/or Studio Experience"

1153 No. Highland Ave. • Hollywood 38, Cnlif.

Select Films fur Harroqate:

(CONTINUED FROM PRECEDING PAGE 185)

the cooperation of the Chicago Association of
Commerce & Industry. Chairman in Chicago
was O. H. Coelln. Jr.. publisher of Business
Screen.

Ralph Hoy, .Aluniinuni Company of Amer-
ica, was Chairman of the Advertising films"
screening group which met in Pittsburgh. Sales.
Sales Training and Sales Promotion Films were
screened in Rochester under the co-chairman-
ship of Mr. Flory and Mr. Hope.

Future CINE plans include selection of films
for up-coming festivals at Venice. Italy and at
Edinburgh. Scotland. 1^

* ♦ *

These IVames Made Hews:

r'r Mario O'Harc has hceii appoiiiird usidciit
sales vice-president lor Mexico and Central
America with .Alexander International, a di-
\ ision 1)1 .Mcxandei Film Co. He will have
nllices at Balderas .'i(i-6()2. Mexiccj City, and
\vill serve V.S. screen ad\ertisers in the seven-
country area, as well as setting up campaigns
lor Mexican and Central .American firms . . .
M. Niclicilas Ciilroy, formerlv a .'ervice execu-
ii\c c)l .Scliwcrin Rescarrh. has joined Film
I'lodudion Siiper\ isors. New York Citv, to
head |)l.innni<i and prctduilion ol special film
conimerc iaK lor lesearth purposes . . . Harry
Hogg has rc-joincd General Film I.aljoratory.
Detroit, as a sales rcjjresentative. s])ef iali/ing
in .luplicalions ol the coni])any's newh-instal-
Icd Andic l)c- Brie color processing ecjuipment
lor motion pirlincs and slidefilms . . . John
.V. H\ers li.is luen n.imcd iliici West Coast
I ( presc-nlalixe of Stcrling-Mo\ ies U.S. .A., with
lic.idciuarters at I KiO \'ine. Fos .Angeles. He
ivill direct the comp.ims lice fdm distribu-
tion to rV stations and non-theatrical groups
.md its monthly "N'ews-Sc ic-en" newsrcel
set \ ice to TV news editois. ^

* * *
Nebraska Studio in Nen- Quarters

•is Cliristensen-Kennccly Productions has re-
cenlh nio\c'd into new (|u.iiters at 2824
ll.irnc-\ Street. Omaha .'11. Xebr.iska. The
new location will house the- companx's sound
"-t.igc. prodiKiion (lep.ii tinenis. .im! biisinos
ollices. »

* * *

McLarty Firm Merges With Academy TV Co.

■;V In the Mid-Atlantic area they're talking
about the recent merger of McFarty Picture
Productions, long-established Bulfalo producer,
with Acadetiiy Television Productions of Syra-
cuse, N.Y. New firm natne is Acadetny-
McLarty Productions, Inc. H'

* * *

Johnson Motors' Nen Boating Adrenlure Film
V At press-time, the Johnson Motors people
announced completion of another good adven-
ture film for this outboard marine engine firm's
growing library. The new title is Three for
Adventure, a 28-minute color film on the first
crossing of the Atlantic Ocean by an outboard-
powered boat which occurred last summer.
Picture story on this next month. \^

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See your nearest dealer or write
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WM. SCHUESSLER

361 W. SUPERIOR ST.
CHICAGO 10, ILLINOIS

BILL DEMiNG

PICTURES FOR BUSINESS

• GOVERNMENT

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1937 Holly Drive
HOLLYWOOD 28. CALIF.
Phone: Hollywood 7-7009

ALL services now available under
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B U S I N E S .S SCREEN MAGAZINE

Films
for

Industry
and

Television

CHARLES CAHILl

and
ASSOCIATES, INC.

6000 SUNSET BOULEVARD
HOLLVWOOO 28, CALIfORNIA

Till! I!iiiiiiiii!ri:i:il IluusrunI

^Isi street

^0' lexington M«i) -

The country's most modern Studios
featuring a 6-channel [nterlock
Screening Room — and of course —
the fabulous TIME MACHINE!

Mole-Richardion Shouf a Cobweb Spinner

is I he Mulc-Richardson Co., Hollywood, is
introducing a new line of special etiects devices
known as MolelTects. First of the new prod-
ucts now available is the Cobweb Spinner Mol-
elTect, said to have as its outstanding attribute
simplicity of operation. To operate you need
only nil the cup with tluid, screw down cover,
point the machine and pull the trigger switch.
The result is a thin stream of lluid blown out
live to ten feet for placement as desired. An
especially designed carrying case holds the
spinner and necessary materials for the web,
cleaning, dusting and duster. Write M R at
937 N. Sycamore Ave.. Hollywood 38 for
brochure and prices. 13'

:;: :i: *

Harwald Holds a Well-Attended Open House

ti Congratulations to energetic Bob Grunwald
of the Harwald Company and his hard-working
start' for another Open House and Audio-
Visual Workshop program held in the com-
pany's Evanston, 111. plant February 26-28th.
These "Cracker-Barrer" seminars take a lot
of hard work but the attending groups seemed
to get a big kick out of the free exchange of
ideas, opinions and reports.

A lead-ofl" speaker was Business Screen's
publisher. Otto Coelln, but top honors for the
program went to EB Films" president Maurice
Mitchell who gave a strong pitch on the needs
and problems of the current Defense Educa-
tion program and its implications in the
field of science teaching, language instruc-
tion, etc. ff

* * *

Kleidon Studio Installs an Oxberry Stand

i^ Richard Kleidon, long-established service
organization in Chicago, is the proud owner
of a new Oxberry animation stand. New equip-
ment greatly increases facilities and quality of
services for Kleidon Studio production of medi-
cal, cartoon and technical animation. ff

* * *

Warner Bros, and Screen Gems Acquire Nen
Eastern Studios for Video Spot Production
is The Manhattan production world has been
merger-conscious these late winter weeks. With
news of Warner Bros." recent tie-in with Film-
ways for Eeastern tv spot production (and
vice-versa for Filmways on the West Coast )
came announcement shortly after of Screen
Gems" purchase of Elliot, Linger & Elliot, Inc.

Screen Gems is the tv subsidiary of Colum-
bia Pictures and also noted the hiring of com-
mercial production personnel of Universal
Studios to serve as the West Coast branch of
the new EUE division,

Al Mendelsohn, who recently left Universal
to join EUE, will be sales manager for both
East and West Coast branches of the new
Screen Gems" division. Note: With these
changes going on, our listings" editors will have
a few revisions to offer in our first Listing Sup-
plement coming up in a following issue of
Business Screen. H'

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6555 NORTH AVENUE. OAK PARK. ILLINOIS
EUCLID 6-6603

you're in good company

'-^READERS DIGEST ASSN., INC.
■^ FRUIT OF THE LOOAA CORP.
■^ THE COCA-COLA COMPANY
■^ McKESSON & ROBBINS, INC.
•^ J. C. PENNEY COMPANY

^SCRIPTO, INC.

WHEN YOU LET

■y7/uma&

DRAMATIZE YOUR PRESENTATION
FROM CREATION TO COMPLETION

• TV • SOUND SUOIFILMS • FIIMOGRAPHS

EIZICQ2I3 PRODUCTIONS, LTD. ^

IS West 46th Street, New York JU 3-2

9TH ANNUAL PRODUrTIOX REVIEW

NATIONAL DIRECTORY OF VISUAL EDUCATION DEALERS

EASTERN STATES

• MASSACHUSETTS •

Cinema, Inc., 234 Clarendon St.,
Boston 16.

• NEW JERSEY •

Association Films, Inc., Broad at

Elm, Ridgcfield, N. J.

• NEW YORK •

Association Films, Inc., Ml Mad-
ison, New York 17.

Buchan Pictures, 122 W. Chip-
pewa St., BiiHalo.

Crawford, Immig and Landis,
Inc., 200 Foiirih .Avenue, New
York 3, New York.

The Jam Handy Organization,

1775 Broadwav, New York 19.

S. O. S. Cinema Supply Corp.,
602 W. 52nd St., New York 19.

Training Films, Inc., 150 West
54th St., New York 19.

Visual Sciences, 599BS SiifTern.

• PENNSYLVANIA •

Appel Visual Service, Inc., 927

Penn Avenue, Pittsburgh 22.

J. P. Lllley & Son, 928 N. 3rd St.,
Harrisburg.

Lippincott Pictures, Inc., 4729
Ludlow St., Philadelphia 39.

The Jam Handy Organization,
Pittsburgh. Phone: ZEnith 0143.

• WEST VIRGINIA •

B. S. Simpson, 818 Virginia St.,
W., Qiarleston 2, Dickens 6-
6731.

SOUTHERN STATES

• FLORIDA •

Norman Laboratories Sc Studio,
Arlington Suburb, P.O. Box
8598, Jacksonville 11.

• GEORGIA •

Colonial Films, 71 Walton St.,
N. W., Alpine 5378. Atlanta.

• LOUISIANA •

Stanley Projection Company, 1117
Bolton Ave., Alexandria.

Delta Visual Service, Inc., 815

Povdras St., New Orleans 12.
Phone: RA 9061.

• MARYLAND •

Stark-Films (Since 1920), Howard
and Centre Sts., Baltimore 1.
LE. 9-3391.

• MISSISSIPPI •

Herschel Smith Company, 119
Roach St., Jackson 110.

• TENNESSEE •

Southern Visual Films, 687 Shrine
Bldg., Memphis.

MIDWESTERN STATES

• ILLINOIS •

American Film Registry, 1018 So.
Wabash Ave., Chicago 5.

.Association Films, Inc., 561 Hill-
grove, LaGrange, Illinois.

Atlas Film Corporation, 1111
South Boulevard, Oak Park.

The Jam Handy Organization,

230 N. Michigan .Ave., Chicago
1.

Midwest Visual Equipment Co.,

3518 Devon Ave., Chicago 45.

• MICHIGAN •

The Jam Handy Organization,

2821 E. Grand Blvd., Detroit
II.

Capital Film Service, 224 Abbott
Road, East Lansing, Michigan.

• OHIO •

Academy Film Service, Inc.,

2110 Pavne Ave., Cleveland
14.

Films Unlimited Productions, 137

Park Ave., W., Mansfield.

LIST SERVICES HERE

Qualified audio-visual dealers are
listed in Hiis Directory at $1.00 per
line per issue on annual basis only.

Frvan Film Service, 1810 E. 12th
St., Cleveland 14.

Sunray Films, Inc., 2108 Payne
.Ave., Cleveland 14.

The Jam Handy Organization,

Davton. Phone: ENterprise
6289.

Twyman Films, Inc., 400 West
First Street. Dayton.

M. H. Martin Company, 1118
Lincoln \Vav E., Massillon.

WESTERN STATES

• CALIFORNIA •

LOS ANGELES AREA

Coast Visual Education Co., 5620
Hollvwood Blvd., Hollywood
28.

The Jam Handy Organization,
1402 N. Ridgewood Place, Hol-
lywood 28.

Photo & Sound Company, 5525
Sunset Blvd., Hollywood 28.

Ralke Company, Inc. A-V Center,
849 N. Highland Ave., Los
Angeles 28. HO. 4-1148.

S. O. S. Cinema Supply Corp.,
6331 Hollywood Blvd., Holly-
wood 28.

Spindler & Sauppe, 2201 Beverly
BI\d., Los Angeles 57.

SAN FRANCISCO AREA

Association Films, Inc., 799

Stevenson St., San Francisco.
Photo & Sound Company, 116

Natoma St., San Francisco 5.
Westcoast Films, 350 Battery St.,

San Francisco II.

• COLORADO •

Audio-Visual Center, 28 E. Ninth

Ave., Denver 3.
Davis Audio Visual Company,

2023 E. Colfax .Ave., Denver 6,
Colorado.

• OREGON •

Moore's Motion Picture Service,

1201 S. W. Morrison, Portland
5, Oregon.

• TEXAS •

Association Films, Inc., 1 1 08 Jack-
son Street, Dallas 2.

• UTAH •

Deseret Book Company, Box 958,

Salt Lake Citv 10.

USE THIS DIRECTORY TO LOCATE THE BEST IN EQUIPMENT. FILMS AND PROJECTION

Priidiictifin Lines

Graphic Arts Workshop Opens
Hollywood Tru-Line Facility

ti Film and slidefilm producers in
the Hollywood area can soon take
advantage of type and art acetate
overlays produced photo-mechan-
ically. This unique titling process
and animation aid, known as Tru-
Line. has previously been avail-
able in Chicago through the
Graphic Arts Workshop, Inc.

The Tru-Line process produces
overlays in a full range of both
transparent and opaque colors, as
well as black and white. And since
the image on the acetate is pro-
duced photo-mechanically, black
and white are already in existence
and will pick up. The Tru-Line
process has been used for film
titles, animation, slidefilms, and
television commercials by Chicago
producers for the past five years.

"The main advantage of Tru-
Line," says Dean Renly, who is
heading the new West Coast oper-
ations, "are photo-crisp image
quality, unrestricted selection of
type style and size and hand let-
tering, reproduction of clients"
logos and illustrations, complete
absence of ghost image when used
for scratch-off animation, speed of
service, and low cost."

To introduce the Tru-Line proc-
ess to producers in the Hollywood
area. Dean is offering complete
information and sample to any
producer who calls him at Holly-
wood 2-3374 and requests this in-
formation. Hollywood Tru-Line
facilities will open March 15 at
6767 Sunset Boulevard. W

Alexander Film Signs With
France-Ecrans for Production

w- Alexander Film Co.. Colorado
Springs producer-distributor, has
signed an agreement with France-
Ecrans of Paris for the distribution
of French-produced theatre com-
mercials in this country through
Alexander Film.

The agreement calls for the
French theatre-commercial pro-
ducer to provide Alexander with
tilms from its syndicated library on
several lines of business. Under
terms of the pact, the films will
automatically become the property

188

BUSINESS SCREEN MAGAZINE

Pruiluctiuu Liuus:

of Alexander Film when any of
several royalty or time-limit spe-
eilications occur.

Specially produced hrand-nanie
tilms which are available after edit-
ing for U. S. distribution will also
be made available to Alexander
for screening rights in this coun-
try.

In addition to its own tilms.
France-Ecrans will buy from other
European sources tilms acceptable
to Alexander, and re-sell them to
the tirm for distribution to America.
At their discretion, the French
producer may submit tilms for ap-
proval from (lermany. Spain. Italy
and Belgium.

The new arrangement, Alexan-
der Film said, has been made to
provide U. S. advertisers with ver-
satile theatre-screen advertising
programs, and to give them full ad-
vantage of the combined talents of
top European theatre-commercial
producers. R"

New Animation Stand, Optical
Printer at Eastern Effects, N. Y.

;V; Eastern ElTects, inc.. New York,
leading eastern animation and opti-
cal etl'ects tirm. has recently in-
stalled a new animated stand and
optical printer for the production
of ""aerial image" etlects.

The new equipment will enable
Eastern to deliver a wide variety
of motion picture effects in much
faster time and with better quality
than ever before possible.

Some of the advantages ""aerial
image"' will offer are a considerable
reduction in film handling and
fewer generations required for very
"tricky" effects. Resultant prints
are sharper and cleaner.

The new $90,000 "aerial image"
equipment, exclusive with Eastern
in the New York area, is strong
evidence that the firm's manage-
ment — Maurice, Max and Sam
Levy — believe that whatever video-
tape may have to offer, film will
remain a principal medium of
visual communication for many
years to come. H"

Carter & Galantin of Georgia
Opens Studio in Atlanta

Carter and Galantin. Incorpor-
ated, producer of sales training
aids, displays and other point-of-
purchase materials, announces the
opening of a new motion picture
and audio-visual production studio
in Atlanta, Ga.

The new organization. Carter
and Galantin of Georgia, is located
at 752 Spring St.. N.W. It oilers
complete creative and production
facilities for 16mm and 35mm and
Cinemascope motion pictures,
slidetilms. and television commer-
cials.

Studio space covers over 14,000
sq. ft. and includes three sound
stages plus fully equipped facili-
ties for art and animation, sound
recording, camera and editorial
departments.

Carter and Galantin of Georgia
also owns and operates Atlanta
Film Laboratories. The laboratory
is equipped with high-speed, jet-
spray processing and printing for
both I6mni and 35mm tilm, in-
cluding reduction printing and
effects and equipment for handling
16mm and 35mm optical and mag-
netic tracks.

Management personnel includes:
Durwood P. Walters, production
manager; Robert Rockwell, sales
manager; and Dana C. Rogers,
laboratory manager. Walters and
Rockwell formerly were associated
with Wilding Picture Productions,
Chicago. Rogers previously was
with Southwest Film Laboratories,
Dallas, and Deluxe Laboratories,
New York.

Carter and Galantin, Incorpor-
ated, has manufacturing facilities
in New York, Chicago and Los
Angeles, and sales offices in De-
troit. Dallas and Atlanta. 1^

* * *
Admaster Adds Two Floors
M Admaster Prints. Inc., New
York, has added two new floors of
specialized equipment for slide
preparation and specialized slide
production facilities. The tirm is
a large producer of slides for over-
head projectors and also maintains
a volume mailing service. R'

BUSINESS SCREEN'S PROFESSIONAL CALLBOAt

Special Rates Available
■wT Advertisements in this depart-
ment are carried as a special serv-
ice at half regular display rates.
Costs conlirmcd on receipt of
copy at 7064 Sheridan Rd.. Chi-
cago.

WANTED
SLIDEFILM, MEETING WRITERS

Here's a real opportunity for
two creative men who have
pride in their profession, who
are looking for a conf^enial
and progressive atmosphere in
which to develop a prosperous
career. Interested only in men
whose writing is top-notch,
who write with budget in mind,
who can effectively apply
imagination and ingenuity to
accomplish customer objec-
tives. The openings are per-
manent staff positions with a
large national organization
serving blue-ribbon accounts.
All correspondence on a confi-
dential basis. Our people know
of this ad.

Write Box BS-2-C

BUSINESS SCREEN

7064 Sheridan Rd. • Cliicago 26, III.

WANTED
MOTION PICTURE CAMERAMAN

For permanent position in
New England. Must be top
notch man capable of dkect-
ing cast and taking charge of
a camera unit. Experience
necessary in 35mm and 16mm
with Mitchell, Maurer, and
Cine Special cameras. Send
resume and references to:

BAY STATE FILM
PRODUCTIONS, INC.

Box 129
Springfield 1, Massachusetts

• FADES

• WIPES

• MATTES

• INSERTS

• DISSOLVES

• SUPERIMPOSURES

• TRICK PHOTOGRAPHY

• ANIMATION

F E S S

specialized titles

RAY MERCER&co.

E S

A B L I S H E D

19 2 8

Send for Free Special EfFects Chart.
4241 NORMAL AVE , HOLLYWOOD 29, CALIF,

OPTICAL EFFECTS
35 & 16mm

CinemaScope
B&W or Color

NOrmandy 3-9331

SALESMAN WANTED

Young, aggressive film com-
pany has growing pains. Now
servicing blue-chip accounts
but neglecting new business.

We'd like to talk to a pro
who can sell live shows, mo-
tion pictures, slidefilms, mer-
chandising programs. Com-
plete permanent staff and full
facilities will back up his ef-
forts.

First step is to send us your
resume. We'll acknowledge
receipt, keep it confidential.
Detroit location.

Box BS-2B
BUSINESS SCREEN

7064 Sheridan Rd. • Chicago 26, III.

MOTION PICTURE
DIRECTOR WANTED

Permanent position with
one of country's oldest in-
dustrial motion picture pro-
ducers for director with ex-
perience on Photoplay Type
Productions. Opportunity for
wide variety of assignments.
Send letter with complete
resume of experience. Replies
kept confidential. Qualified
directors will be interviewed.
Our staff knows of this ad.

Write Box BS-2-A

BUSINESS SCREEN

7064 Sheridan Rd., Chicago 26

WANTED
MOTION PICTURE WRITER

Staff opening for writer with
substantial Motion Picture
background, and solid experi-
ence in writing for commercial
and industrial clients. Excellent
opportunity for top-notch man.
All replies kept confidential.
Our staflf knows of this ad.

Write Box BS-2-D
BUSINESS SCREEN MAGAZINF

7064 Sheridan Rd.

Chicago 26, !'

9TH .ANNUAL PRODUCTION REVIEW

AN INDEX TO ADVERTISERS IN THE 9TH ANNUAL PRODUCTION REVIEW

— A —

Alexander Film Company 17

Allied Audio-Visual Services 68

Aniniatic Productions, Ltd 187

Association Films, Inc 141

Atlas Film Corporation 51

Audio-Master Corporation 173

Audio Productions, Inc 13

— B —

Bay State Film Productions. Inc 42

Becker. Marvin. Films 184

Bell & Howell Company 7

Berndt-Bach. Inc 93

Beseler. Charles. Company 87

Better Selling Bureau II

Byron Laboratory 5

— C —

Cahill, Charles, and Associates. Inc.. 187

Calvin Company. The 69

Camera Hc|uipmcnt Co.,

Inc 31, 1 69, \75

Camera Mart Inc., The 11^

Capital Film Laboratories, Inc. . . .75, 76

Capitol Library Services 66

Caravel Flms, Inc I

Cate & McGlone 10

Chicago Film Studios 60

Cinekad Engineering Co 25. 185

Cinema Research Corp 1 80

Colburn, George W., Laboratory Inc. 168

Colburn, John, Associates, Inc 54

Colmes-Werrenrath Productions, Inc. 83

Color Reproduction Company 32

Color .Service Co., Inc 89

Compco Corporation 1 84

Comprehensive Service Corporation . 62

Condor Films, Inc 177

Consolidated Film Industries 23

Corelli-lacobs Film Music Inc 184

Crawley Films Limited 156

Creative Arts Studio, Inc 186

Current Affairs Films 92

— I) —

Oa-Litc Screen Co 172

Dekko Films. Incorporated 181

Deming, Bill 186

Distributor's Group, Inc., The .... 177

Donovan, F. R 169

Douglas Productions 66

DuKane Corporation 40

Dunn, Cal, Studios 26

Du Pont, E. I., de Nemours & Co.,

Inc. Photo Products Division .... 121

Dynamic Films, Inc 28, 29

— E —

Eagle Film Laboratory, Inc 92

Eastern EITects Inc 1 76

Eastman Kodak Company 1 25

Empire Photosound Inc 185

Escar Motion Picture .Service 182

— F —

Fairbanks, Jerry, Productions of

California, Inc 67

Farrell and Gage Films, Inc 178

Fiberbilt Sample Case Co., Inc. ... 182

Film Effects of Hollywood 186

Filmfax Productions. Inc 1 83

Film Graphics Inc 173

Film Producers Association of Minn. 38

Film Producers Association of N. Y. 18

Film Services, Inc 82

Filmsounds, Inc 1 87

Fischer Photographic Laboratory, Inc. 187

Florman & Babb, Inc '. 79

61
92
55
31
65
27

— G —

Ganz, William J., Co., Inc

Genarco, Inc

General Film Laboratories Corp. . .

German, W. J.. Inc

Glas, Sherman, Productions, Inc. . . .
Granducci, Oeveste, Scripts By. Inc

Graphic Arts Workshop 24

Graphic Pictures, Inc 163

— H —

Haig & Patterson, Inc 82

Halas & Batchelor Cartoon Films Ltd. 154

Halligan, George 158

Hance, Paul, Productions, Inc 58

Handy, Jam, Organization, Inc.,

The .• . . Back Cover

Harwald Company, The 1 85

Henry, Bruce 185

HFH Productions, Inc 78

Hillsberg, F., Inc 62

Holland-Wegman Productions I 79

Holmes, Frank, Laboratories, Inc. . . 50

— I —

Ideas Illustrated Inc 179

International Sound Films Inc 76

— J —

Jamieson Film Company 44

Jones, Dallas, Productions, Inc 47

— K —

Kalart-Victor Animatograph Div. . . 59

Key Productions, Inc 92

Klaeger Film Productions, Inc. ... 74

Kleidon, Richard 183

Kling Photo Corporation 64, 65

Knight Studio 165

Knight Title Service 48

— L —

La Belle Industries Inc 46

Le Brea Productions Inc 38

Lab TV 184

Lakeside Laboratory 56

Lewis & Martin Films, Inc 92

— M —

Magnasync Manufacturing Co., Ltd.
Manhattan Color Laboratory, Inc. . .

Marathon TV Newsreel

McClure Projectors, Inc

Mercer, Ray, & Company

Mitchell Camera Corporation

Modern Talking Picture Service,

Inc Second C

Motion Picture Laboratories, Inc. . .

Moviclab Color Corporation

Moviola Manufacturing Co

MPO Productions, Inc

Murphy, Owen, Productions, Inc. . .

155

181

189

over

185

158

— N —
National Audio-Visual .Association
National Educational Films. Inc.
Neumade Products Corporation .
Niles. Fred A., Productions, Inc.

— O —

Orleans. Sam. Productions Inc. . . .

167

156

I S3

— P —

Palmer. W. A., Films, Inc 182

Parthenon Pictures-
Hollywood 8, 32, 40, 44, 48

52, 54, 59, 60, 66. 71, 75, 78, 80, 180

Pathescope Productions 41

Peerless Film Processing Corp 94

Pelican Films, Inc 175

Pictures for Business 186

Portman. Warren Conrad. Co 1 54

— R —

Radiant Manufacturing Corp 37

Rapid Film Technique, Inc 157

Ray, Reid H.. Film Industries. Inc. . . 174

RCA Victor Custom Record Sales . . 80

Regan Film Productions. Inc 71

Rocket Pictures. Inc 11

Rockett. Frederick K.. Company .. 169

Ross. Charles. Inc 2

Ross, Wallace A.. Enterprises .... 160

— S —

Sarra, Inc 6

Schuessler, William 186

S.O.S. Cinema Supply Corp 173

Sound Masters, Inc 57

Southwest Film Industries, Inc. ... 160

Spindler & Sauppe 171

Stark-Films 171

Strauss, Henry, & Company, Inc. . . 49

Studio Lighting Company, The .... 132

Sturgis-Grant Productions, Inc 177

Sutherland. John. Productions 3

Sylvania Electric Products Inc 171

— T —

Technicolor Corporation 21

Television Graphics Inc 173

Telic, Inc 54

Te,\as Industrial Film Company ... 84

Tiesler Productions 158

Training Films. Inc 186

Transtilm Incorporated ....Third Cover

Tri-Art Color Corporation 9

— U-V-W-Z —

United States Productions 25

Vacuumate Corporation 152

Valentino. Thomas J.. Inc 46

Van Praag Productions 53

Videart Inc 153

Video Films 184

Viewlex. Inc 159

Visualscope, Inc S

Wade, Roger, Productions 16

Western Cine Service, Inc 63

Wilding Picture Productions. Inc. . . 33

Willard Pictures Inc 170

Willard. Frank, Productions 181

Wollf, Raphael G., Studios, Inc. . . 77

Wright, Norman, Productions Inc. . . 81

Zouary, Maurice H 14

Zweibel, Sevmour, Productions, Inc.' 182

Mfm^isy

PUD LANE, Vice President, Slide-
films. Producer of more than 300
slidefllms and filniographs ' — many
award winners, every on^a result-
getter.

WILLIAM MIESEGAES, President. Has

made more than 450 superior film
productions. Founder of Transfilm
and for 18 years, an industry leader.

WALTER LOWENDAHL, General Con-
sultant-Producer. In Hollywood and
New York, a maker of films for theater
and business; a producer of many
skills and accomplishments. Co-
founder of Transfilm.

f ->

ANDREW GOLD, Producer. Former
Eastern production chief of Warner
Bros.; producer-director of more than
100 films for business, government
and theater.

JOSEPH BRUN, ASC. Director of Pho-
tography. Academy Award nominee
for photography; internationally dis-
tinguished for his theatrical and
documentary work.

DOORWAY TO DISTINCTION

IN MOTION PICTURES AND SLIDEFILMS FOR BUSINESS AND INDUSTRY

aiwrf

JOHN CUDDY, Animation Production
Manager. From Popeye to Betty Boop
through "Gulliver's Travels" and tech-
nical animation for industry and gov-
ernment, a veteran with the brush.

MICHAEL CALAMARI, Supervising
Editor. More than 40 industrial and
800 TV films to his credit; an expert
in film making's final phase.

WILLIAM BURNHAM, KARL FISCHL,

Vice President, Sales Vice President, Sales

From the executive ranks of top corporations, businessmen skilled at evalu-
ating client film needs and devising maximum film utilization.

T R A O F I LM

33 WEST 45th STREET, NEW YORK 36. N. Y. Telephone; JUdson 2-1400

PRODUCERS OF QUALITY FILMS TO FIT EVERY BUDGET

iim
ojiomiciis

fp|SSIICIIIIOIl|

N C

RAT

SELF-CONTAINED

Complele contntl of production, from script to screen, means
that the buyer gets swift, (lej)en(lable service with maximum
economy. .4n organization set up to contain, within its own
walls, all the facilities essential for production (and utiliza-
tion service as well) can |>ick up aud carry an undivided
rrsponsihility.

With notliing "farmed out" there is no "bucket brigade" and
no ditfiUcatc overhead or "setting-up" expense.

;^ JAM HANDY

Jj' Dramatizations

"^V Visualizations

^ Presentations

^ Motion Pictures

i^ Slidefilms

^ Training Assist

EW YORK 19 • HOLLYWOOD 28 • DETROIT 11 • PITTSBURGH . DAYTON • CHICA(
.lUdson 2-4060 Hollywood 3-2321 TRinity 5-2450 ZEnith 0143 ENterprise 6289 STote 2-

liovsr to

void the
j| commo
cause of
usiness f il

I^^^HHiH

^sss^^^

Ineffective (Ustrihiition. There yoit
have the most common cause of busi-
ness film failure.

Only when the well-made film is
seen by the maximum number of
people it is designed to reach, can it
be considered fully successful. Make
sure yours is. Follow the example of
many of the country's foremost trade,
professional and business organiza-
tions: assign your film's distribution
to specialists with the most impres-
sive distribution record. Use the firm
that distributes more sponsored films
than all other distributors combined-

MODERN TALKING PICTIIRK SKRVICK.

modern's record as leader in its field
goes back to 1935. Today, modern dis-

tributes business films for showings
before general 16mm audiences, on
television, and in motion picture thea-
tres all over the United States and
Canada.

Most modern clients have the re-
sources to set up their own film dis-
tribution departments. Why, then, do
they use modern'? They find that
MODERN does the job more expertly
and at lower cost than they can do it
themselves.

Film promotion, distribution, ship-
ping and print maintenance are all
parts of MODERN service. You get peri-
odic, audited circulation reports and
analyses of the job done for you. Get
the facts today: use coupon.

Sales Offices

New York Chicago Detroit Los Anfreles

Pittsburgh San Francisco

MODERN

Talking Picture Service, Inc

3 Easf 5ith St.. AVtc York

FREE! Writp fi)r The Opportunity for Biisi-
I'lss Sjionnorvd Films. Use the coupnn helow.
Ni) siilcsnian will call unless you request.

Name

Title

Company

Street

City & State

This advertisement prepared hy Lawrence Peskin. Inc

ASK ANY

CARAVEL CLIENT .. .

Allied Stores Corporation
American Bible Society
American Can Company
American Heart Association
Associated Merchandising Corp
Berkshire Knitting Mills
Bethlehem Steel Company
Godfrey L. Cabot, Inc.
Calvert Distillers Company
Cluett, Peabody & Co., Inc.
General Fireproofing Co.
J. C. Penney Co., Inc.
Royal McBee Corporation
Socony Mobil Oil Co., Inc.
Towmotor Corporation
Towle Manufacturing Co.
. . . and tiumv others

The Shortest Distance Between
2 Points Is a STRAIGHT LINE

There are many ways to bring new sale? ideas and prochicl information to the person
behind the counter. Some are round-about and ineffective, losing force and sales appeal
at each step. But one sure way is film . . . straight line-direct and economical ... a
film that delivers the full force of the idea— that enthusiastically explains the product.
This is the most effective tool a sales manager can have.

Caravel has been making straight line films for over a quarter century— fihtis created by
expert craftsmen to the needs of individual clients in dozens of industries. We invite
you to view one or more of these films — either in your office or ours— and find out for
yourself how they were made to deliver the full force of management planning to the
salesman and the customer.

CARAVEL FILMS, INC.

20 West End Ave. (GOth St.) New York 23, N.Y. CI 7-6110

IIMI
llllDUCilS

iissocimioiil

I'HODVCING BUSINESS FILMS FOR AMERICA'S LEADING ADVERTISERS FOR 37 YEARS or~cwYo„

Extraordinary

and

COLOR

TRI ART COLOR

WINDJAMMER

First Cinemiracle Production: Eastman Color
Negative Processing and Prints by Tri Art.

DU ART

BLACK AND XA^HITE
FILM PROCESSING

MAGNETIC OR OPTICAL
SOUND PRINTS

. . . mode from your magnetic striped material to
bring you lower production and laboratory costs
with superior sound quality.

• Send For Technical Bulletin =6

CORPORATION

(a iubiidiiiry of Du Art Film Lubi., Inc.)

245 West 55th St., New York 19, N. Y. . PLaza 7-4580

IN CANADA: ASSOCIATED SCREEN INDUSTRIES, lid. • 2000 Norlhcliff Avenue, Monlreal, Conado

BUSINESS SCREEN MAGAZINE

Dropped part of our name —
none of our quality.

VVildinir Picture Productions, Inc., just
doesn't describe our business anymore.
We have pioneered in and developed a
totally new concept of service to business
and industry. We call it . .

Coniminiications For Business

It means much nujrc than producing;
motion pictures. In fact, we specialize
in communications tools of all kinds, so
a change in our name was a must.

Effective immediately then our name
changes to . .

NA/ILDI NG

I NC.

CH1C\C,() NKW YORK. ni-.TROIT IMTrSBLRGH

CI.I'A Kl.Wn CIN'CINN \I'l HoMYWOOD TWIN CITIK?

Coinmu ni( ations For Business

NUMBER 2 • VOLUME 20 • 195 9

The IValional Safely Film Awards

'■/

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Name •

Company Name
Position

VIEWLEX "SALESTALK' sound-slide

Unit Adds Controlled Showmanship to
rour Sales and Profits AUTOMATICALLY!

• Attache Case convenience and portability!

• It's the perfect audio-visual presentation in a package!

Now Vifwicx applies a PROVEN, SOUND-SIGHT prmciple
to INCREASED BUSINESS! The new Viewlex "SALESTALK"
SOUND -SLIDE unit is your own complete "presentation in
an attache case. ' It's like having a "Showroom-at-your-fingertips."
Your product or service story is told and sold with exactly the same
perfection and energetic enthusiasm from the first A.M. appointment
to the last call of the day !

So light ... so compact ... so simple to operate. Sets up in seconds !
The ultimate in full -powered .salesmanship. Through the power of
dramatic animation, drawings, charts, documentary photographs,
etc, , . . in color or black and white . . . your products or .services take
on a new added dimension of importance ! They're ALWAYS pre-
sented in the EXACT same way your management team wants it to
. . . through the controlled sight and sound message of the Sale.stalk.

Overall Sire: 1 1 " x 17" x 5 " Weight: 14 lbs.

Projector: 150 Watts. Filmstrip.

Record Player: 4 speed. Takes up to 12" records.

Price: $99^^ Complete

Other Viewtalk Sound-Slide Units from $139.50 to $224,50

35-15 Queens Blvd, Long Island City N. Y.

TTiGHEST Honors in the field of
-■--■-visual safety education were
accorded this month to five motion
pictures by the National Commit-
tee on Films for Safety, represent-
ing the nation's top safety organi-
zations.

Following its 16th Annual
Awards screening session in Wash-
ington, the Committee announced
five winners of the coveted bronze
Plaque Awards, In addition. 1 1
motion pictures and sound slide-
films and two TV spot programs
were given Award of Merit cer-
tificates for their contribution to
safely education in 1958. Plaques
will be presented at the 1959 Na-
tional Safety Congress.

In the General classification, the
first plaque award went to the film
Lucky You. sponsored by the
Coca-Cola Company and produc-
ed by The Jam Handy Organiza-
tion, Inc.

Also in the General category, a
film- co-sponsored by the Ameri-
can National Red Cross and the
Metropolitan Life Insurance Co.
was a Plaque winner. The pro-
ducer of Teaching Johnny to Swim
was the Institute of Visual Train-
ing, Inc.

In the field of Traffic Safety,
Your School Safety Patrol, spon-
sored by the AAA Foundation for
Traffic Safety, won a Plaque
Award. It was produced by the
Calvin Company.

.Another Traffic & Transporta-
tion Safety Plaque winner was The
Broken Doll, produced for the
Canadian Dept. of the Attorney
General, Toronto, by Chetwynd
Films.

Final Plaque Award went to an
Occupational Safety film. Your
Riche.st Gift, sponsored and pro-
duced by the Owens-Illinois Glass
Co.

The motion picture. Give a Man
a Car He Can Drive, won an Award
of Merit for its sponsor, the Rich-
field Oil Corp. John Sutherland
Productions was the producer. It
was in the Traffic category.

Also an Award of Merit win-
ner in the Traffic group was a
sound slidefilm, Seven-Tentlis of a
Secoiul. sponsored and produced

by the American Telephone &
Telegraph Co.

Another AT&T subject, the mo-
tion picture Charley's Haunt was
accorded an Award of Merit in the
General group. Jerry Fairbanks
Productions was the producer for
AT&T.

In this same General category.
Accidents Just Don't Happen, a
motion picture produced by Cre-
ative Art Studios for the Accident
Prevention Program. U. S. Public
Health Service won an Award of
Merit.

Boats. Motors and People, a
16mm film produced for Johnson
Motors by National Film Studios
won an Award of Merit in the
General Group as did Rescue
Breathing, a recent 16mm film
written by Lewis and Marguerite
Herman and produced by Ameri-
can Film Producers.

Award of Merit certificates
among Occupational Safety films
were shared by The Case of the
Cluttered Corner, produced by Cal
Dunn Studios for the National
Safety Council and by the New
Zealand Film Unit, which produc-
ed IVe Lead the World for the
Dept. of Informational Services.
Wellington. New Zealand.

In the Occupational Class, the
sound slidefilm. Respect, produced
and sponsored by the Phillips Pe-
troleum Co. received an Award of
Merit. One additional motion
picture. Fire in Town, produced
by Canada's National Film Board
for the Dominion Fire Commis-
sioner. Dept. of Public Works. Ot-
tawa, received an Award of Merit
in the Home Safety classification.

Final 1958 production award
went to two television commercials.
80.000 Torn Tickets to Life and
Railroad Crossing Safety, both
produced for the Ohio Depart-
ment of Highway Safety.

The David S. Beyer Trophy,
sponsored by the Liberty Mutual
Insurance Company for the best
theatrical production on highway
traffic safety was not awarded this
year in the absence of a suitable
candidate. There were no other
theatrical awards made in the 1 6th
contest. l>il'

Issue Two, Volume Twenty of Business Screen h/Iagazine, published Mcrrch 31, 1959.
Issued 8 times annually at six-week intervals at 7064 Sheridan Road, Chicago 26,
Illinois by Business Screen Magazine, Inc. Phone BRiorgate 4-8234. O. H. Coelln, Jr.,
Editor and Publisher. In New York: Robert Seymoui, Jr.. 489 Fifth Avenue, Telephone
Riverside 9-0215 or MUrray Hill 2-2492. In Los Angeles: Edmund Kerr, 104 So. Caron-
delet, Telephone DUnkirk 7-2281. Subscription $3.00 a year, $5.00 two years (domestic);
$4.00 and $7.00 foreign. Entered as second class matter May 2, 1946, at the post office
at Chicago, Illinois, under Act of March 3, 1879. Entire contents copyrighted 1959 by
Business Screen Magazines, Inc, Trademark registered U.S, Patent Office, Address
advertising and subscription inquiries to the Chicago Office of publication.

BUSINESS SCREEN MAGAZINE

CASE HISTORY OF A

SUCCESSFUL BUSINESS FILM

CONSUMER
FINANCE

COMPANY

* THE LITTLEST GIANT"

An Animated Motion Picture in Technicolor

Written and Produced for the NATIONAL CONSUMER FINANCE ASSOCIATION

Chris Auard, Columbus Film Festival— 1957

14,097 NON-THEATRICAL SHOWINGS -AUDIENCE: 1,500,000
DISTRIBUTED TO OVER 100 T. V. STATIONS FOR PUBLIC SERVICE USE

^ John Sutherland Productions, Inc.

LOS ANGELES

201 North Occidentol Boulevord

los Angeles 26, California DUnl-lrk 8 5121

NEW YORK
136 EosI 55lh Street
New York 2 2, New York Ploio 5-1875

NUMBER 2 • VOLUME 2 • 19 59

the new

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BUSINESS SCREEN

THE INTERNATIONAL BUSINESS JOURNAL OF AUDIO & VISUAL
COMMUNICATION FOR INDUSTRY— EDUCATION AND TELEVISION

Number 2 • Volume 20 • 1959
preview of contents

Tiie Index of Sponsored Films: A Digest of Voiume 19 14

9th Annual Production Review: Listings Supplement No. I 20

The Off-Screen Voice: A Commentary on Current Events 18

The Film in European Productivity: Report From Overseas 22

New Audio-Visual Products and Services 52

Film Award Events: Special Reports

Winne/s of the 16th Annual National Safety Film Awards 4

7th Annual Columbus Film Festival Announces Awards 27

EFLA Awards 45 Blue Ribbons at American Film Assembly 32

Second Annual Awards of the Industry Film Producers Assn 36

Business Screen Editorial Features

Motion Pictures Worth 10,000 Lives, by Waller Ross 28

A Model Audio-Visual Center at Remington Rand 34

Television Economy Technique: Peel-Away Sets, /)v Van I'nuif; 35

Film Feature: The Arctic Journey of the Nautilus 37

Film Feature: Alcoa's Look Into Aluminum's Future 37

A Film Program to Promote Foot Care and Health 44

Pure-Pak Scores With Hit Films, /)v Ralph C. Churheneaii 46

New Approach to Sports Screen: Cooperative Sponsorship 50

Case Histories of Curren r Sponsored Films

A Taste of Hawaiian Cookery from the Container Corp 38

Management Film: The Enf^ineering of Ai;reeiueiu 38

The Acushnct Rubber Company Gets Screen Results 39

TV Cartoon Builds Vitamin Sales for McKesson-Robbins 39

National Life's Career Call lor Insurance Men: Slidetilm 39

The Film Story of The Christian Science Monitor 40

Plus: The National Direc lory of Vislai Edlcaiion Dealers

CHICAGO OFFICE OF PUBLICATION

7064 Sheridan Road Building, Chicago 26, 111.

Telephone: BRiargate 4-8234

IN NEW YORK CITY
Robert Seymour, Eastern Manager: 489 Fifth Ave.

Riverside 9-0215 • MUrray Hill 2-2492

IN HOLLYWOOD
Edmund Kerr. Western Manager, 104 So. Carondelet

Telephone: Db'nkirk 7-22S1

B U S I N K S S SCREEN MAGAZINE

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lEWWONDER FILM'Mor business and industry
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negatives from color slides, in minutes •••
without darkroom or chemicals

jseler Slide-O-Film . . . exposed by light and developed
' heat, is a revolutionary new photographic tool for
gh-specd production of positive transparencies from
^gatives and negatives from color transparencies with-
it the use of chemicals or darkroom ... at V2 your
esent costs. New Slide-O-Film is simple to u.se ... a
lysical system of photography - recently made avail-
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ordinary projector . . . subject the exposed film to a
heat source, and final development is complete.
Business, .sales and industrial applications . . . new uses
for Slide-OFilm . . . are developed daily. The Slide-O-
Film Re.search and Education Department, established
by the Charles Beseler Company, is ready to inform
you of all developments applicable to your company's
operations ... to consult with you and examine specific
applications of Slide-O-Film to your problems and
projects.

SLIDE-O-FILM
DIVISION

Lewis to Haad New Industry
Program Division for Niles

:■ Fred Niles. president of the
Chicago-Hollywood lilni company
bearing his name has announced
the organization of an "Industry
Program Division" which will serve
industries "direct with customized,
specific-purpose communications
programs."

Niles said that he is using the
term "industry programs" rather
than "industrial films."

"The term 'industrial tilm" was
created in pre-TV times as an um-
brella covering all films produced
by a manufacturer, regardless of
the film's specific purpose and its
intended audience." Niles said.

"Tiiat term is no longer valid.
Modern business is complex. Stiff
competition, rapid technological
developments and re-evaluation of
internal policies call for specific
communications programs. The
one "industrial film" can"t serve all
the purposes a film is required to
accomplish. These individual pro-
grams, which we have been pro-
ducing, must be done with alacrity
and concentration on the approach
which best moves people to the
desired action."

Niles also announced the ap-
pointment of Herschell G. Lewis
as vice president in charge of the
Industry Program Division. Lewis
was president of Lewis & Martin
Films of Chicago, which he helped
organize in 1952. ^

Floyd D. Parker

McClure Projectors, Inc.
Appoints Parker General Mgr.

Floyd D. Parker, former con-
troller of Brock & Rankin, has been
named general manager of Mc-
Clure Projectors. Inc.. manufac-
turer of nationally-distributed
sound slidefiim equipment.

Mr. Parker, a Business Admin-
istration graduate of Northwestern
University, will headquarter at the
1122 Central Avenue, Wiimette,
III., offices of McClure. 9

BUSINESS SCREEN .M .A G A Z I N E

LIGHTS

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No,l

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16mm Color Printing is your guarantee of Finest Quality 16mm Color
Prints, and faster, dependable service. Specialists do the finest work. That's
why Color Reproduction Company has earned a reputation for guaranteed
quality which is the Standard of the 16mm Motion Picture Industry. Send
your 16mm Color Print orders to Color Reproduction Company!

'936 Santa MonUa Blvd., Hollywood 46, California

Telephone: OLdfield 4-8010

Colorado U. Offers Graduate
Training in A-V Techniques

Ihe College of Education and
the Bureau of Audio-Visual In-
struction of the University of Col-
orado's Extension Division have
recently announced the offering of
an internship program for graduate
students in Audio-Visual Methods
and Techniques.

Any doctorial candidate who has
been accepted for an advanced de-
gree by the Graduate School is
eligible for consideration. All in-
ternships are granted jointly by the
Dean of the College of Education
and the Dean of the Extension
Division.

The training program includes
course work, work experience, and
guided teaching, and also provides
financial assistance. The work ex-
perience phase will include on-the-
job training in the problems of
audio-visual administration.

Interns who complete the pro-
gram along with their other aca-
demic work are eligible for an
Ed.D. or Ph.D. degree with a
minor in audio-visual education.
Additional information may be ob-
tained from Dr. Robert E. deKief-
fer. College of Education, Univer-
sity of Colorado, Boulder. R"

Films Study Course Added
To Columbia U. Curriculum

' An advanced program of study
in motion pictures and the broad-
casting arts, leading to the degree
of Master of Fine Arts, has been
inaugurated by Columbia Univer-
sity in its Spring 1959 term.

Open to a limited number of
students, the curriculum is part of
the Program in the Arts, admin-
istered by a committee headed by
Eric Bentley, professor of dra-
matic literature. Inquiries on the
program may be addressed to Prof.
Bentley at Columbia University,
New York 27. f-

Animation, Inc. in New Plant

Animation, Inc., creators of
animated tv commercials and fea-
ture film specialties, has moved to
its own $100,000 facility at 736
North Seward St., Hollvwood.
Calif.

The new plant, which contains
4..'<00 sq. ft. of lk>or area, provides
a studio lor photography, two stu-
dios for animation artists, an edit-
ing department and administrative
ollices.

Earl Klein is president of the
firm, which designed the epilogue
for Around the World in 80 Days.
The company's 20-man staff is
under the direction of Chris Peter-
sen, .Fr.. general manager. 9

BUSINESS SCREEN M.AGAZINE

PUBLIC RELATIONS • EDUCATIONAL* TECHNICAL* TRAINING • FARM . . . ar

Medical niiilioii pictiiro liavc ^row ii-ii|t. Tlie layman sees
only a \t'r\ \c\\ nl the many scrcrrifd \\<v physicians, siir-
ficoiis ami liii-|»ital staffs. All nl llu-rri. iinuadays. are de-
sifTiit'd III liiitif; new and \ilal iiiluiiiiali<iri lo tlir fi?-calt'st
luiinl))')- ol pr<df>>i(inal pcoidc in llic >li(irl<'>l possible
liiiie. Medical iiioliini |(iclures aw* liclpiti<: to saxc lives.
\Uil rciiieiidn'r: Doctors are tlie loiijiiiest audience a motion
picture can face. Some of ns are l)ui;-linnters. Doctors are
lint picker>. lile>> (hem.

Among our clients:

Atomic Energy Commission

American Bosch Arma Corp.

American Machine
& Foundry Co.

American Telephone
& Telegraph Co.

Babcock& Wilcox Co. ,

E. I. duPont de Nemours
& Co., Inc.

Ethyl Corporation

The Gillette Company

McGravv-Hill Book Co.

National Boaril of Fire
I nderwriters

National Cancer Institute

National Cotton Council

Port of New York Authorit

Schering Corp.

E. R. Squibb & Sons Div.

The Texas Company

Union Carbide Corp.

IJ. S. Navy

Western Electric Co.

Westinghouse Electric Cort

-and many, many others

Audio Productions, In

FILM CENTER BUILDING • 630 NINTH AVENUE • NEW YORK 36j

TELEPHONE PLoza 7-0760 '

Ituwoi

,»B«owyw«.*

Frank K. Speidell, President Herman Roessle, Vice President

Vice-President, Sales: T. H. Vv'estermann

Producer-Directors: L. S. Bennetts H. E. Mondell

Alexander Gansell Harold R. Lipmon

P. J. Mooney, Secretary & Treasurer

Earl Peirce
Erwin Scharf

1^ -?V tV 7^ 7^ tV
DARTNELL PRESENTS

BORDEN

and
BUSSE

In Four Outstanding Motion
Pictures to Help Salesmen
Get Back to Fundamentals

OPENING THE SALE

"If there is ony weakness worse
than the inability to close a sale,
it's the inability to begin." Here
are five tested techniques any
salesmen can use to ease his
way to the order,

PRESENTING YOUR SALES
CASE, CONVINCINGLY

The salesman's ability to sell
with conviction largely deter-
mines his ratio of orders to calls.
This film demonstrates the skills
which sales champions use to
convince skeptics.

OVERCOMING OBJECTIONS

A prize-winning film which shows
salesmen how to change objec-
tion stumbling blocks into sales
steppingstones. Six basic tech-
niques are demonstroted.

CLOSING THE SALE

Too often, when the time comes
to close sale — something goes
wrong. This ftim demonstrates
five fundamentals of closing to
help any salesman reduce his
percentage of "almost closed"
sales.

Videotape

These films hove worked for
thousands of companies in oil
lines of business. Any one of
tl^em can be the highlight of
your next soles meeting or dealer
meeting.

For details on preview arrange-
ments, rentol fees, purchase
price, Qsk for the Directory of-
fered below. There's no charge
and no one will call.

,^^t^. a 16-Page lllustrateil

DIRECTORY
OF
SALES
.^^ TRAINING
FILMS

WRITE FOR IT TODAY!

THE DARTNELL CORP.

1801 LEIANO AVENUE
CHICAGO 40. ILLINOIS

•HEADQUARTERS FOR SALES TRAINING FILMS"

Ampex Unveils Videotape
Cruiser at NAB Convention

it The Ampex Videotape Cruiser,
a completely mobile, self-con-
tained TV programming and re-
cording unit, was demonstrated
last month at the National Asso-
ciation of Broadcasters' conven-
tion in Chicago.

The custom-built vehicle, a
product of the Ampex Corp. of
Redwood City, California, houses
the Ampex VR-1000 Videotape
recorder, complete audio and video
monitoring and master control
equipment, and two image orthi-
con cameras.

Ampex pointed out that the
Cruiser's camera mounted atop the
bus, can focus on scenery, news-
making events, or on anything of
interest which comes in range.
Within a matter of seconds, by the
use of Videotape, the material pro-
grammed by the camera is ready
for use by a station.

When not required for field use,
the Cruiser may be parked outside
a studio or a laboratory connected
to a line power source and used
for interior recording purposes.

The Cruiser had been on a three
month demonstration tour of tele-
vision stations and military and
educational institutions throughout
the United States. g'

* * *

RCA Introduces TV Tape
Recorder at Chicago Show

The Radio Corporation of
America has introduced what it
described as a "highly advanced"
television tape recorder for color
or black-and-white broadcasting at

Below: Ampex Videotape cruiser has
center left), TV camera chains and Si

New Videotape studio on niieels
carries own power generator.

the recent NAB convention in Chi-
cago.

The production model of the
RCA recorder provides "virtually
fool-proof cueing" to simplify the
handling of TV tape material
ranging from the ninety-minute
spectacular to a ten-second com-
mercial.

Color Conversion "Simple"
According to RCA, the broad-
caster can start black-and-white
tape programming with the basic
RCA recorder and include color
at any time by the simple addition
of a single "stand-up" cabinet of
equipment. No modification of the
original machine is necessary.

The recorder permits precise
adjustment of the recording and
playback heads, whether the ma-
chine is on the air or standing
idle. The result is two-fold — the
production of uniform or com-
patible tapes and marked improve-
ment in playback of tapes from
other recorders. 5R'

VR-\000 recorder fshock-nioiinicd,
elf-contained power source.

PARTHENON

I'K TURKS

HOLLYWOOD

/\ SHORT- JiHDHT STDRY
WITH /\ HAPPY EIVDIIVG

ir On February 22 Bill Maxwell
and Harold Glaus of International
Harvester and Cap Palmer of Par-
thenon Picture.s holed up at Palm
Springs to lay out a picture.

Purpose, to announce a new line
of I-H trucks at 47 simultaneous
Dealer Meetings around the coun-
try.

The picture would run about 50
minutes. With 5 major segments —
sync dialogue on the Sales Execs
in Chicago; documentary on the
new trucks in action at Phoenix
Proving Ground; a "motion slide-
film" on the new Sales Features ;
ditto on the Promotion and Adver-
tising plans, incorporated in a
Salesman - Dealer comedy sketch
featuring Hollywood Names.

Now for the deadfall. Because
of the strike, I-H would have to
hold their meetings the week of
April 6. So backtiming for ship-
ping and printing, Parthenon must
dub by March 16th, 23 days . . .
and nothing even written at this
point.

Well, thanks to some able pros,
including Glaus' crack I-H crew
and our new Chicago-Unit men.
Maxwell was able to write us —
on March 31 — ". . . appreciate the
cooperation that made this remark-
able film possible in an incredibly
short time."

Parthenon does not solicit, to
put it mildly, rush-deadline pic-
tures, because an essential ingred-
ient of a good film is time. But
when one of our client family finds
his tail in a crack, the Parthenon
family of key pros will move down
to the studio and throw away their
sleeping schedules until the picture
gets dubbed and the prints in
transit.

The Client Family ...AT&T,
Am. Petrol. Inst., Borden . . . Con-
necticut General, Convair, Hilton,
Harvester . . . Kaiser Aluminum,
Nat'l Piano Mfrs., Socony Mobil,
Western Electric . . . and others.

PARTHENON PICTURES

Charles Palmer, Executive Producer

2625 Temple St. • Hollywood 26

BUSINESS SCREEN MAGAZINE

Mitchell Camera installation for radar tracking studies.

OFFICIAL U.S. NAVY PHOTOQilAPHS

HOW MITCHELL CAMERAS

SUPPLY VARIED DATA IN ROCKETS

AND MISSILES DEVELOPMENT

• Exact Pin Registration
During Film Exposure

Event Time to 1 Millisecond

Extensive testing instruments incorpo-
rating Mitchell 16mm, 35mm and 70mm
cameras provide key data at the U.S.
Naval Ordnance Test Station at China
Lake, Calif., one of the primary weapon
development centers of the Navy's
Bureau of Ordnance.

Fifty Mitchell 35mm cameras are used
on radars, tracking camera mounts and
fixed tripods to I'ecord missile and rocket
development. Camera motors allow syn-
chronous as well as in-phase operation

Data dial instrumentation by Mitchell camera.

of several cameras covering a test...
important in film assessing. Eight 16mm
Mitchell cameras are used for pictorial
coverage of tests.

One metric photographic group shoots
as much as 20,000 feet of 35mm film in
one day. Other Mitchell cameras record
underwater, engineering and aviation
tests at this ordnance center.

For information on Mitchell cameras,
write describing your requirements.

/IfltcAelc&^ftjem

CORPORATION

666 WEST HARVARD STREET
GLENDALE 4 CALIFORNIA

Cable Address: ■MITCAMCO"

85% Of Professional Motion
Pictures Shown Throughout The World
Are Filmed With Mitchell Cameras

The Mitchell camera, by virtue of its
exact pin registration during film ex-
posure, allows these data to be deter-
mined to a reasonably high degree of
accuracy through the use of film assess-
ing equipment built to take advantage
of this feature:

^ — 1

UIHLLIION
OF

□

MOTION
/

-— J^ VAW

□

Yaw— Side-to-side motion of missile.

Pitch

— Up-and-down motion of mi

ssile.

□

DIRtr.TION ^,'

□

.P.IIJIIDN ^-■<^

□

r ^™ 1

□

Roll -Turning motion of missile.

Miss Distance -Gap between missile
and target at point of interception.

□
□
□
□

Flight Time-A series of lines on film;
timed to accuracy of 1 millisecond.

□
□

□

□
□
□
□

Position Data -Target location with
azimuth and elevation readings.

Pictorial Record -Record of all visible
actions during test.

Separation Data -High-speed separa-
tion actions for detailed study.

THE INDEX DF SPDNSDRED FILMS

•t^ This reader's reference guide covers motion picture and slidefilm
programs reviewed in Volume Nineteen of Business Screen. The
issue number and page on which a case history or feature article
appeared are shown for each sponsor and film title below. Sound
slide films are indicated by "ssf" following title.

.SPON.SOR

AUis-Clialmers Mfg. Company
American College of Pathologisis

American Express Co.
American Hospital As«n.
American Institute of Men's

and Boys' Wear
American I.eaj;uc
American Management Assn.
American .Medical Assn.

American Physical Therapy Assn.
American Red Cross
American Society of Clinical

Pathologists
American .Society of Medical

Te<-hn(tlogists
American Standard
American Telephone and

Telegraph Co.

Architectural Forum
Armour & Co.

Asbestos Cement I'roduiers Ass
Associated Bulb Growers of

Holland
Association of Better Business

Bureaus
Association of Playing Cards

Manufacturers
Athletic Institute

Baltimore and Ohio Railroad
Itell System

Better llealing-Cmding Bureau
Borg-Warner Corp.
Burlington Railroad

(^lifomia Oil Company
California Redwood Assn.

Canadian Restaurant Assn.
Carrier Corporation
Catholic Archdiocese. Chicago
Ortainteed Products Corp.
Champion Paper & Fiher Co.

Chenistrand Corp.
Clicvrolci Division,

(General Motors
Cluett, Peahody & Co., Inc.
Colorado Slate Dept. of

Puhlic Health
Conuniltee for Modern Courts
Corning Class Works
Credit Union National Assn.
Creole Petroleum Corp.

Dartnell Ijirporation

Dow fiorning Corporation
Dow Chemical Co.

DuKane Corp.

Dim and Bradstreet, Inc.

Dun's Review & Modern Industry

E. I. du Pont de Nemours, Inc.
Eastman Chemical Products

111 \I TITLES

—A—

Power From Uranium
The Human Cell and The

Cylo- Teehnologht
Careless Cash
Helping Hands for Julie

The Cut of Your Jib

W5S If'orld Series

Product. Pioneering Kit, ssf

Whilehull 1-1500

Helping Hands for Julie

The Return

Disaster and You

The Human Cell anil the

Cyto-Terhnulogist
The Human Cell and the

CytO'Technologist
Package for Peggy
Sounds Familiar
Four Steps to Sales
Floor Show

The Voice of Your Business
The New Age of Architecture
We All Hare a Steak in

Meat Type Hogs, ssf
The Man From Missouri

The Miracle of the Ftnlb

The lictter Hasincss Bureau Storr
It's All in the Cards

Youth Fitness

— B—

Otto Nobi'tter and the Raifrntui Gang

Unchained (ioddess

No One Answer

(iatenays to the Mind

You Lurky Earth People

Everybody Knows

Mr. Dodds does to Colorado

—V—

Operation Big Change

The Forever Living Forests

Space for Learning

The Order of Good Cheer

Industrial Compressors of Tomorrow

Tiventy Four Hours

An End to Color Confusion

Production 5118

1104 Sutton Road

Deep Roots

(rood Business

Paper Work

Fibers and Civilization

Career Calling

American Ijook

Counter Points

Colorado Cares
Equal Justice for All
The Nature of Class
A Penny Saved
Curioseundo en los Llanos
I enezolanos

— D—

Solid Cold Hours

Human Relations in Selling

You and the Silicones

A Bill of Particulars

The Enemy Underground

The Fliptop Story, ssf

Small Business, U.S.A.

Problems and Opportunities, ssf

— E—

Automatic Wash & Wear Fashions, ssf
Right in the Rinse
Half-Second Butyrate

Issue No. Page

172

169

172

169

170

33
54

168

,33

.39

.52

SPONSOR

Esso Research and Engineering Co.
Exide Div.. Electric Storage
Battery Company

Ford Motor Company
Ford Motor Company. (Au-tralia)
Foster Parents' Plan. Inc.
French Handbag & Leather

Goods Industiy
Fritzsche Brothers, Inc.

General Telephone Corp.
Gillette .Safety Razor Co.
Girl .Scouts of America
Glenn L. Martin
Glynn Johnson Corp.
Good Humor Corporation
Goodyear Tire & Rubber Co.
Gordon's Dry Gin Co.
Greater North Dakota .\ssn.
Greater New York Fund
Gulf Oil Corp.
Great Northern Railroad

Harding Carpets Ltd.

Hobby Industry Assn. of America

Holiday Magazine

Homelight Div.. Textron Co.

Ideal Toy Corp.

Illinois Bell Telephone Co.

Illinois Central Railroad

Illinois .State Tollway
Industrial Accident Prevention

.Associations
Institute of Public Information
Internatiimal Brotherhood of

Electrical Workers
International Harvester
Investment Bankers .Assn.

Kansas City Chamber of (Commerce
Kansans For the Right to Work
The Kochring Company
Koppers Company. Inc.
Kiekhafer Corp.
Kimberly-Clark Corp.

Langley Corp.
Lions International
Life Magazine

Maine Department of .Agri<ulture

Manufacturers Trust Co.

McCalls

Medical Plastics Laboratory

William S. Merrel Co.

Minnesota Mining & Mfg. Co.

Monroe Auto Equipment
Montana Aeronautics Commission
Morton .Salt Company
Monsanto (Chemical ('ompany

National Assn. for Mental Health
National Assn. of Men's Apparel

tllubs
National Board of Fire

I'n^lerwritcrs
National Bureau of .Standards

National Cotton Council
National Dairy Council
National Council of Churches
National League of Prof.

Baseball Clubs
National Machine Tool Builders
National Wholesale Druggists

Assn.
New York ("entral .System

N.Y. Stock Exchange

Newport N(?ws .Shipbuilding and

Dry Dock Company
Northern Consolidated .Airlines
Northwest Orient .Airlines

FILM TITLES

Rubber From Oil

Facts About Storage Batteries

— F—

An Equation for Progress
The Difference That Counts
Francesca

Issue No. Page
2 30

Behind the Label
Essential Oils of Africa

— G—

The Marvel ai Your Fingertip, ssf

Fitness for Leadership

You re It

The Missile Man

The Need for Door Control

The Friendly Man

Goodyear on the March

The Gordon Story

North Dakota . . . The Changing Picture

Any Given Minute

The Constant Quest

Empire on Parade

Glacier National Park

— H—

Canada'' s Carpet Craftsmen
Time Out For a Hobby
Holiday Kaleidoscope
Chain Saw Safety Pays Off
(Jiitin Saws Pay Off

—I—

Lucky Bernard
Illinois Holiday
Block Signal, CTC and

Interlocking Rules
Toll road

Punch Press Guarding

To Your Very Good Health

Operation Brotherhood

Collector's Item

The Richest Man in Babylon

— K—

Sound of a Million

Showdown !

This is Koehring

The Sound of Power

Over the Rainbows

Texoprint

— L—

Fishing Holiday

Whither Thou Coest

To Your Good Health, ssf

— M—

Maine Barbecue
The Inside Story
Are You This Man
The W'izards of Os
Medicine and the Law
A Touch of Magic
Tuo Billion Rolls
Dust Off Your Goggles
Montana and the Sky
White Wonder
Conquest No. I

— N—

The Key

The Cut of Your Jib

Disaster File- Hurricane Audrey
I nderstanding the Physical

World Through Measurement
Cotton, Nature's f^ onder Fiber
I isa to Dairyland, L .S.A,
The Long Stride

P)58 World Series

One Hoe for Makwanga

To Y our Good Health, ssf
The Big Train
Freight By Flr.xi-i'an
The Big Board

Alutiys Good Ships
Over The Rainbows
Over The Rainboivs 8 56

(Concluded on Following Page Sixteen)

172

,54

172

168

172

BUSINKSS SCREEN MAGAZINE

PORTRAIT

OF YOUR

STRONGEST

LINK!

This dedicated cliap is your

own private genie, the

sales-service representative

assigned by General to cover

the processing and handling

of your film. He works for us

but answers to you!

Whether it's technical data,

production progress, job

deadlines or prices about

which you inquire, you need

deal with only one person;

we call him your account

supervisor. His job is the

linking of General's

incomparable production

facilities to your

particular processing needs.

We're understandably proud

of this unique service to

our customers, and add it to

an already imposing list of other

outstanding "firsts," "bests,"

and "only-at-General-Film."

Whatever type of film you

produce, be it educational

industrial, religious,

governmental, etc., our

background of experience

is available to you;

a letter or call will put

us at your service.

GENERAL

FILM LABORATORIES CORP.
1546 ARGYIE, HOLLYWOOD 28, CALIF., HO 2-6171

NUMBER 2 • VOLUME 2 • 1959

THE IIVDEX OF SPONSORED FILMS:

^tRVlSOR

COMPANY POLICIES

ARE MORE THAN

WORDS

If they are going to be effective,
your supervisors have to imple-
ment them with a human touch.

Develop this in your supervisors
by showing them proved methods
of explaining, and gaining ac-
ceptance for, company policies.

Show them these methods with:

"INTERPRETING

COMPANY POLICIES"

part of an outstanding sound slide
program SUPERVISOR TRAINING
ON HUMAN RELATIONS, which
includes:

• "THE SUPERVISOR'S JOB"

• "THE SUPERVISOR

AS A REPRESENTATIVE
OF MANAGEMENT"

• "INDUCTION AND

JOB INSTRUCTION"

• "HANDLING

GRIEVANCES"

• "MAINTAINING

DISCIPLINE"

• "PROMOTIONS,

TRANSFERS AND
TRAINING FOR
RESPONSIBILITY"

• "PROMOTING

COOPERATION"

Write for Details on
Obtaining a Preview

INC.

£108 SANTA MONICA BLVD.
HOLLYWOOD 38, CALIFORNIA

SPONSOR

Ohio Oil Company
Ontario Dept. of Mines
Osmose Wood Pr('.scr\'ing Co.

Pan American World Airways
Pennzoil Div., South Penn Oil

Perfection Steel Body Co.
Port of .New York Authority
The Presbyterian Church. I .S.A.

Reininjrton-Kand
Riken Optical Industries
Republic Aviation Corp.
Reynolds Metals Company
Rock Citv Gardens

Saturday Evening Post
The Seeing Eye, Inc.
Shell Oil Company
Simpson Redwood Co.
Southwestern Bell
E. R. Squibb & Sons

Standard Pressed .Steel Co.
.Swissair

Tennessee Valley .Authority
'I'he Texas Company

Theodore Roosevelt Centennial

Commission
Thomas J. I.ipton. Inc.

United Air Lines
United Auto Workers
United Fruit Company
Union Carbide Corp.

Union Pacific Railroad
Union Shoe Machinery Corp.
U.S. Kvc Force
U.S. Bureau of Reclamation
U..S. Dept. of Commerce
U.S Information Agency

U.S. Navy

U.S. OfiSce of Educat